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Recycle some of your 100 million Pepsi Songs

grub writes "If you're one of the people that wins a free download from Apple's iTunes during the upcoming 100 million song giveaway from Pepsi, then check out Tune Recycler. They say: "With the Tune Recycler, you can send us your unwanted iTunes bottlecap codes and we'll use them to support independent music. Easy for you, and good for musicians" Sounds like a great idea for payments that may otherwise be tossed in the trash."

16 of 383 comments (clear)

  1. Killing the golden goose? by LostCluster · · Score: 5, Interesting

    Even the Tune Recycler site admits that Pepsi and Apple are expecting that a majority of the "winning" bottlecaps are going to be ignored and unclaimed. If this kind of site encurages more returns than antisipated, might this prevent there from being a repeat of this promotion in the future?

    1. Re:Killing the golden goose? by mrseigen · · Score: 5, Interesting

      If I were a betting man, I'd put money on the fact that 90% of idiots will go "Hmm, there's this Eye-Tunes thing in my Pepsi... oh well" and toss it. I'd bet that probably very few people will cash in their codes, and even fewer will give them away to this site or even know it exists.

      Personally, I'm in Canada, so I don't really care (iTMS isn't over here because of the Canadian music industry being a pain).

    2. Re:Killing the golden goose? by Kjella · · Score: 5, Insightful

      It's very likely that those that don't have any interest in the iTMS codes or how they can get free music, don't have any interest in this project either. My guess is they'll still ignore it, and if someone else tries to gather up codes locally they're more likely to use it to get a nice collection rather than donate it to this project anyway.

      So while it's a nice thing, I hardly think it'll have a significant impact on the number of caps claimed.

      Kjella

      --
      Live today, because you never know what tomorrow brings
    3. Re:Killing the golden goose? by CausticWindow · · Score: 5, Funny

      Pepsi campus? As opposed to a Coke campus?

      You Americans are truly weird.

      --
      How small a thought it takes to fill a whole life
  2. how long by everyplace · · Score: 5, Interesting

    How long before extra itunes codes wind up on ebay in lots? Will that be an appropriate thing to sell?

  3. Mountain Dew? by Schnapple · · Score: 5, Funny

    It looks like this promotion is limited to Pepsi, Diet Pepsi and Sierra Mist, none of which interest me. Wither Mountain Dew? Are they intentionally slighting geeks?

  4. Honest indies by 1000101 · · Score: 5, Insightful

    "When you submit a winning Pepsi code to the Tune Recycler, we'll redeem it for music from honest, independent labels."
    Just because a label is independent doesn't make them honest. There are shady businesses everywhere.

  5. Did you load the page? by Inoshiro · · Score: 5, Informative

    " Which Musicians are Getting the Money?

    Every week or so, we'll be choosing a few independent artists and a particular album of theirs which we will repeatedly purchase using the donated codes. If we buy enough copies of a single album, we might even be able to move it up the iTunes charts-- it's not too hard these days. All the artists will be from independent labels with reputations for treating artists fairly.

    How do I know you guys aren't just going to buy music for yourself?

    Well, we run the music activism project Downhill Battle, which is working to bring positive change to the music industry. A central theme of our site is that it's simply unethical to purchase major label music. So clearly, if we wanted free major label music, we'd just take it. Furthermore, since iTunes is essentially a voluntary contribution system (you're paying for something that you could get for free), there's just no incentive to scam people out of bottlecaps. We're just trying to make it easier for people to do something good with their caps instead of throwing them away.
    "

    Holy Shit, Batman! Score another one for the "can load the page before hitting reply button" team!

    --
    --
    Internet Explorer (n): Another bug -- that is, a feature that can't be turned off -- in Windows.
  6. No need to mail the physical cap... by interactive_civilian · · Score: 5, Insightful
    People can just email them the redemption code printed on the cap and they can use it to claim the free download.

    Cheers. :)

    --
    "Empathise with stupidity, and you're halfway to thinking like an idiot." - Iain M. Banks
  7. Accountabilty? by geekboy_x · · Score: 5, Interesting

    I would feel a lot better about this if there was some public accountability from Tunerecycler. Do we get statements? A redemption receipt? Summaries at the end? Anything?

    As an independent musician, I find it odd that they have never responded to an email asking for more info from an artist's POV - especially when asking for clarification on their stance on iTunes downloads. Silence can often speak volumes.

    If this was simply a list of all the bands and labels at the iTunes store (with proper documentation) that you SHOULD support by redeeming the caps yourself, I would be all for it. But there are enough holes here (and enough errors in the so-called label "tree") that I wouldnt touch this thing with a 3 metre pole.

    Have fun. Listen to music. But dont get sucked in.

    (DISCLAIMER: The band I am in offers ALL of our CDs for free on our web site, all the time. iTunes wouldn't touch us if we were the last band on earth. Whether or not you use the caps, recycle them, or paste them on a squirrel, makes no matter to us.)

    --
    -- There are two kinds of motorcycles. 1: German. 2: Crap.
  8. bad approach by larry+bagina · · Score: 5, Interesting
    They're advocating sending in unused coupons so they can buy multiple copies of music from indie artists. If you don't want to install iTunes, that's an ok proxy, I guess, and better than just throwing them out.

    I think a better approach would be if all slashdot readers (or tunecycler advocates) would get indie music. tunecycler could list a new artist or song to check out every couple days, and pepsi-guzzling geeks could get a free song. That would put money in the indie artist's pocket and expose more people to their music, something their approach doesn't do.

    --
    Do you even lift?

    These aren't the 'roids you're looking for.

  9. Official Rules by crumbz · · Score: 5, Interesting

    Apple's Official Rules for the promotion state that the, "Maximum number of valid Codes per email address/person that can be entered at the Web Site is 10 per day and 200 total throughout the Promotion Period." I wonder how these guys are going to get around that?

  10. Whoa, I answered my own question. by ScottGant · · Score: 5, Informative

    Being a loyal Slashdot reader, I of course posted before RTFA in which it states:

    I use iTunes, so why should I send you my bottlecap code?
    You shouldn't! If you use the iTunes Music Store, we don't want the cap, you should redeem it yourself. However, we would strongly encourage you to use the cap to buy music that's not from one of the 5 major labels. The website RIAA Radar can help you figure out if music that you're thinking of buying is put out by a member of the RIAA. Use the tree to see what labels are just major label fronts.


    This is what I'm going to try to do.

    --

    "Music is everybody's possession. It's only publishers who think that people own it." - John Lennon.
  11. Easier Solution? by fidget42 · · Score: 5, Interesting

    An easier solution would be to publish a list of songs (or links to them) from "honest, independent labels" and let people purchase them on their own. It would save them money on gathering the codes and may expose people to new music.

    Just a thought...

    --
    The dogcow says "Moof!"
  12. Why do I feel this is a scam by digitalgimpus · · Score: 5, Informative

    Sorry, but my gut instinct says it is.

    The same group also promotes putting stickers on merchandice in stores. Without authorization from the store owner. That's vandalism (and not very bright that you can whois their domain and get their address).

    People who endorse and encourage illegal activities normally aren't very reputable.

    I'd be very cautious.

    If you like the idea... why not just buy an an independant song off of iTunes yourself? That way your "recycling" yourself. And you know it will happen.

    Sorry, I just don't believe criminals.

  13. Driving me friggin' NUTS by The+I+Shing · · Score: 5, Informative



    I am getting really sick of sloppy, idiotic journalists who absolutely insist on referring to those whom the RIAA has sued as "music downloaders," and the USA Today article is a prime example of this complete stupidity.

    AFAIK, in absolutely not one single solitary incident has the RIAA sued anyone for downloading music files. They have only ever sued people for sharing music files in excess of a certain number, and even then only if the person is sharing a lot of popular, contemporary music.

    Admittedly, those who are sharing files are more than likely downloading them as well, but that is not why they've been sued.

    These journalists appear to be utterly incapable of doing even the most basic homework on this issue. One journalist mistakenly writes "The RIAA is suing people for downloading music" and every other journalist, rather than double-checking to see what exactly the lawsuits are about, just parrots what the first journalist wrote. It makes me ill. Thanks to the ever-shoddier American news media, people out there think that downloading "The Log Driver's Waltz" from Gnutella is going to result in uniformed officers kicking their door in moments later, which, at the moment, is simply not true.

    As we all know, the RIAA is a massive misinformation machine, and now Pepsi and Apple are jumping in and lending a hand in distributing the RIAA's "We're suing everyone" propaganda. The truth is quite different, but I doubt that more than a handful of Superbowl watchers is going to jump online to ferret out the real story.

    The promotion itself sounds like an effective one, and I'm sure it'll bring people to the ITMS in droves, but we really can do without the lies.

    --
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