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Amazon Search Bar Will Track Your Browsing

Limit writes "There has been a lot of discussion regarding GMail and Google's privacy policies. However, with the recent debut of Amazon's A9.com, I havn't seen any mention to the information they intend to collect. I saw this article today, "The history server stores -- on our servers -- your history of interaction with us for the purpose of bringing that back to you in a very convenient way ... If you install the toolbar, then all your Web browsing, as well as all your searching, is stored as well." Where is all the media hype about this privacy issue?"

76 of 236 comments (clear)

  1. Well... by daishin · · Score: 5, Funny

    If they see me browsing freshmeat.net, and sourceforge all the time will they send me free stuff?

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    1. Re:Well... by Salsaman · · Score: 4, Interesting

      No, because companies only send you free stuff if they think you are going to actually buy something.

  2. A9 by swordboy · · Score: 4, Funny

    Is anyone reminded of asinine when reading A9? I think that we should officially coin the term and use it until asinine changes their name.

    --

    Life is the leading cause of death in America.
  3. Obvious by Walkiry · · Score: 4, Insightful

    Google is just a company started by a few geeks that made it big because they give an excellent service and that's it. Amazon is infested by the long tentacles of certain corporations and that's what matters to their business.

    Guess which one is going to be slammed by the "traditional media" time and again.

    --
    ---- Take the Space Quiz!
    1. Re:Obvious by Walkiry · · Score: 2, Interesting

      From the blurb:

      There has been a lot of discussion regarding GMail and Google's privacy policies. However, with the recent debut of Amazon's A9.com, I havn't seen any mention to the information they intend to collect.

      My point was directed at that. We've seen doomsayers on newspapers about GMail and even some dumbass politician who was drafting a law to make it illegal, yet this toolbar has pretty much been launched without even a side comment from them.

      --
      ---- Take the Space Quiz!
    2. Re:Obvious by igrp · · Score: 2, Interesting
      Well, yes. That's probably because a lot of people use Google, as opposed to some obscure Amazon gizzmo that few people see value in and that, consequently, very few people use.

      I think a lot of the criticism that's been levelled at Google has been motivated by the fact that people, at least on some level, like or even care about Google and don't want to see it go down the drain. Amazon, on the other hand, is just some company...

    3. Re:Obvious by Joeyray · · Score: 2, Informative

      Hmm...i think amazon plays a big role for many people out there. at least here in germany its THE internet book/cd/electronic/computer-parts shop.
      theres nothing compareable to it (when it comes to easy (and cheap) buying goods online).

    4. Re:Obvious by grepistan · · Score: 2, Interesting

      In Australia, too. For obscure books and such it's unbeatable, as well as being very very cheap when the exchange rate is good.

      --
      Real stupidity beats artificial intelligence every time.
      -- Terry Pratchett, Hogfather
  4. I don't trust any so-called "browser helpers". by blcamp · · Score: 5, Insightful


    Seems to me that installing any third party browser add-on is only asking for trouble.

    Why add another executable that will sap some your system resources while at the same time be able to monitor your surfing habits?

    Doesn't make a whole hell of a lot of sense to me...

    --
    The problem with socialism is that they always run out of other people's money. - Margaret Thatcher
    1. Re:I don't trust any so-called "browser helpers". by xyzzy · · Score: 4, Insightful

      I agree. I'm tired of all these people whining about privacy in this regard. Don't like it? DON'T FSCKING USE IT! What a sense of entitlement: "Amazon should provide us with all kinds of kewl free stuff AND they should protect our privacy". Sorry.

      The same goes for gmail. What, you want a gig of email space for free with no strings attached? poor baby. Go to CompUSA, buy a *250 gb* drive for ~$200, and make your own damn free mail server.

    2. Re:I don't trust any so-called "browser helpers". by rainman_bc · · Score: 5, Insightful

      I dunno.... Some of the Firefox add-ons are a web developer's dream. Stuff like live http headers and the developer toolbar make life heaven... There are good browser add-ons, you just need to look at GOOD browsers :)

      --
      09 F9 11 02 9D 74 E3 5B D8 41 56 C5 63 56 88 C0
    3. Re:I don't trust any so-called "browser helpers". by mAineAc · · Score: 3, Informative

      proxy server to block ads? can't this be done with the hosts file without any speed loss?

    4. Re:I don't trust any so-called "browser helpers". by next1 · · Score: 5, Informative

      exactly: when you can just run firefox and have a google toolbar built-in but without any of the privacy concerns mentioned in this article, + block pop-ups + install any of many other plugins available.

    5. Re:I don't trust any so-called "browser helpers". by MoonBuggy · · Score: 2, Insightful

      Out of interest, does the Google toolbar track usage? Fair enough if it does, but if it doesn't I would think Amazon would want to put themselves on even or better ground than Google and giving the user less privacy than your competitor is not the way to do that IMO. Seems to me like a possible case of bad marketing if nothing else.

      On the gmail front, I quite agree. You're getting something for nothing and its not as if they even do anything with personal information, it's just all collated into a 'user profile' thing.

    6. Re:I don't trust any so-called "browser helpers". by enosys · · Score: 4, Interesting

      What about when both ads and useful content are hosted from the same hostname?

    7. Re:I don't trust any so-called "browser helpers". by GoofyBoy · · Score: 4, Funny

      I'm way ahead of you.

      I am currently using telnet to read and send TCP/IP packets to and from the slashdot.org servers. Sure, jpg/gif/bmp mime types were a pain to mentally picture at first, but you get used to it.

      What is this "browser" you are speaking of?

      --
      The surprise isn't how often we make bad choices; the surprise is how seldom they defeat us.
    8. Re:I don't trust any so-called "browser helpers". by igrp · · Score: 2, Informative

      According to this article it does if you have PageRank enabled. Of course, there's no way (at least that I can think of) to implement a PageRank-like system without having tracking usage.

    9. Re:I don't trust any so-called "browser helpers". by gnu-generation-one · · Score: 2, Insightful

      "What about when both ads and useful content are hosted from the same hostname?"

      Then the "useful content" company sees its popularity go down, and down, and down... and eventually gets so desparate that they sue Privoxy, just for something to do.

      "Block images from this server"

      Plenty of us don't see the slashdot graphics ("useful content") because blocking that server allows us to also block the advertisements. It's inconvenient, but less so than allowing advertising to be displayed.

    10. Re:I don't trust any so-called "browser helpers". by Dave2+Wickham · · Score: 2

      Hell, you don't even need that article. See Google Toolbar's privacy policy.

  5. Evil Corporations by Ckwop · · Score: 2, Interesting

    What is it about evil corporations?

    I mean, amazon already makes a $$$ off books, videos and games, so I ask why do they have to go all 1984 on us. Google have some kind of legitimate excuse already in that advertising is the only real way for google to make money.

    Is targeted advertising on the internet really worth it? I mean serious.. how much is the bad PR costing them?

    Simon

    1. Re:Evil Corporations by DeepDarkSky · · Score: 3, Insightful

      Corporation are not evil per se. They exist to make money for their shareholders. They believe monitoring web browsing habits of people (who are voluntarily doing so) can better help them service their customers (only the means, not the ends) and make more money. They are doing the right thing from their perspective. They are not a totalitarian regime forcing this on everyone. Same with credit cards. If you don't want people to know what you are purchasing, use cash.

      The only bad thing about all of this tyranny of convenience is that in the future, there will be no choices, because the convenient choices come to dominate. Imagine if in the future, we can no longer pay by cash because everyone has bought into convenient cashlessness. That, is the true danger.

    2. Re:Evil Corporations by shri · · Score: 4, Informative

      Every commercial enterprise targets. Targetting is about making money and making money is about targetting.

      1) Malls: Malls collect information about the foot traffic, demographics and patterns of their customers. They can then position their rents according to the traffic.

      2) Retail: They use loyalty cards, store credit cards and your regular credit cards to track and profile you. They know certain products sell better a week before paychecks are due and certain products sell better the week after paychecks are cashed.

      3) CRM companies: Companies like Siebel / Onyx etc have extensive profiling options built into the software which are used my major corporations, govt groups and yes, when a sales guy finds out his customers birthday, wife's name and kid's school, he puts them in there are they're tracked.

      4) Banks: You think for a second that they don't exploit young working people who don't have enough saved up and sell them expensive credit cards?

      The list goes on ... on and on ...

      By the way, no one is brought up why my ISM using SpamAssassin is exempt from this whole invasion of privacy thingy... they have processes which reads my mail and makes certain decisions based on the content.

  6. It's a Feature, not a Bug by sgarrity · · Score: 4, Interesting

    It's a Feature, not a Bug. Seriously though - that is partly what the search bar is for - to let you keep your search history.

    The web-search (a9.com) when you are logged in does the same.

  7. Um, just use the 'generic' one... by Space+cowboy · · Score: 5, Informative
    From their privacy policy on all the signup pages:

    Automatic Information: We receive and store certain types of information whenever you interact with us. For example, like many Web sites, we use cookies, and we obtain certain types of information when your Web browser accesses A9.com. Click here to see examples of the information we receive. If you would prefer not to be recognized on our site, we recommend that you use our alternate service located at generic.A9.com. On generic.A9.com, we will not recognize your A9.com or Amazon.com cookie. Information we gather on generic.A9.com will not be used in our data analysis (other than to detect abuse) and will not be used to personalize the services we offer you.


    Anyone who signs up for a "free" service without reading the small print deserves what they get, just like with any other 'unbelievably-good' offer...

    Simon.
    --
    Physicists get Hadrons!
  8. dis-integration by Doc+Ruby · · Score: 4, Interesting

    I always want my browser to cache my Google search strings like it caches my web URLs - searching Google from my URL address field is the best Web improvement since Flash. And I want that typeahead history recall option in the address field in *all* my browsers: work, home, phone, friend's computer. So I want a server, but I want *my* server. I don't want Amazon storing it, and not just for privacy: I want all my searches, Google, Amazon, Yahoo, PriceWatch, to show up in the same address field. These competitors can't do that. But a third party can. And a third party can offer encrypted storage and transmission of my search metadata, so they can legitimately promise not to comb my personal search terms, selling me out to targetted advertisers and busybodies.

    --

    --
    make install -not war

  9. You have the right to not install by PtM2300 · · Score: 5, Insightful

    Personally, if an application can use my search records to provide me with more information I'm actually interested in, I'd welcome the oppurtunity. If anyone is concerned with privacy, they don't need to install it! I'm still waiting for the time to come when I don't have to watch tampon commercials on my television!

    1. Re:You have the right to not install by No+Such+Agency · · Score: 2, Funny

      I'm still waiting for the time to come when I don't have to watch tampon commercials on my television!

      It's called "a football game".

      --
      Freedom: "I won't!"
  10. Sound off.. by Mean_Nishka · · Score: 5, Insightful
    You know, I'm really getting irritated over the outrage I'm seeing against VOLUNTARY web services. Personally I don't have a problem with using Gmail when it's available, nor do I care of Amazon tracks my searches if it makes for a better and more efficient web experience.

    People are going crazy over this stuff, but they forget the fact that these services are not required. If you're paranoid and concerned that Google and Amazon are going to sell you down the river, don't use it! It's that simple.

    Where's the outrage against Microsoft for allowing all of this seething spyware to install itself so easily? Likewise, where's the bad press about companies that are hawking this garbage and actively selling your information without permission? I can't tell you how many machines I've had to clean out this sludge from. Thank G-d for Mozilla!

    1. Re:Sound off.. by orthogonal · · Score: 4, Insightful

      And, on a completely unrelated note, what is the G-d thing?

      He's probably Jewish; Jewish religious law prohibits writing the L-rd's name, so the euphemism "G-d" is used instead. (Ironically, since the Hebrew language has no vowels, so presumably this circumlocution wouldn't work in G-d's "own" language."

      It's very standard and not at all a personal idiosyncrasy of the poster.

      As to the rest of your comment: spot on!

      As a society, the U.S. (less so Europe) has acquiesced in giving up our privacy piecemeal: until lately, we suffered telemarketers to phone us in the sanctity of our homes, and we're now allowing businesses to track us as well, in order to get a "discount" on products already artificially marked up. And we allow banks and credit card companies to collect marketing data based on our purchases, without the pretense of a discount.

      Hey, business isn't collecting this information on a lark, folks.

      It's far from free to hand out millions of "loyalty card" and put together tracking systems and computers and databases data mining.

      ("Loyalty" cards? When I was a kid, you were loyal to your country and your family. Now I'm supposed to be "loyal" to a fucking supermarket? Did I mis-read the story of the minutemen? Did they lay down their lives for Safeway and 5% off assorted frozen dinners?)

      So I think we can safely assume that, given the cost of all this tracking, the companies doing it have assured themselves that they'll make much more money by doing it, than it costs them to do it.

      Now, since these companies are (mostly) in the business of selling products to "end-users" -- that's you, the person being tracked, or selling your data to other companies that want to market to "end users" -- again, that's you with the bar code figuratively tattooed on your ass (or for readers of the Christian Bible's Revelations, the forehead), where, exactly do you think all that money is going to come from?

      Yeah, that;s right: the companies are tracking you because they mean to squeeze more -- much more, given the costs of tracking -- out of you. Either the company tracking you extracts it themselves, or the company that bought the data has to jack up their consumer prices to cover the cost of buying the data.

      So in the end, after you've sold your birthright of freedom and privacy for a mess of pottage that's 20% off for "loyalty card members", after you've been tracked from mall to market to mortgage payment like a tagged animal in a biologist's field research project, after all that in the long term, you're not really going to be saving anything.

      Quick, check the card they assigned you, and see if the name on it isn't "Sucker".

    2. Re:Sound off.. by orthogonal · · Score: 5, Insightful

      You know, I'm really getting irritated over the outrage I'm seeing against VOLUNTARY web services. Personally I don't have a problem with using Gmail when it's available, nor do I care of Amazon tracks my searches if it makes for a better and more efficient web experience.

      Well, of course you're right. No one is being forced to use GMail or A9. And presumably the astute (and paranoid) will read the privacy notices and avoid selling their privacy for a mess of pottage -- I mean, services.

      One problem with the Libertarian Capitalistic outlook -- much as I'm sympathetic to Libertarianism, and see great values in Capitalism -- is that it requires all actors to be rational, and to have roughly the same knowledge of the "playing field". (this is why, for instance, insider trading is banned -- because it undermines the level playing field that must exist for the free market to work.)

      But we have corporations that employee literally hundreds of psychologists and marketing and advertising professionals who make it their lives' work to figure out how to get disarm or misdirect our ability to be rational economic actors. And these corporations also employee lawyers and economists and lobbyists, so that the corporation, as an entity, has much more knowledge than the individual can ever hoe to have.

      A small case in point: their are widespread allegations that many companies, cellular phone companies especially, intentionally overcharge customers. They idea is that many customers won't notice or won't be willing to spend hours on hold with Customer Disservice to correct the bill. And even those customers willing to pay the additional (time) cost to get their bills corrected will be giving the company interest on the mis-billed money. The interest for one little customer is miniscule, but for the company teat small bit of interest over millions of customer accounts means a significant additional revenue.

      So we have people who -- according to the traditional laissez faire capitalist treatment -- are supposed to be rational economic actors, and yet we know damned well that they won't be because the companies planned ahead of time to make sure they couldn't be.

      What's the damage? Well, look at AOL. Nobody was forced to use AOL, and savvy, computer literate people knew better than to pay inflated rates for substandard dial-up with a plethora of additional, in-your-face ads. So AOL got the noobs and the boobs. No skin off our elite asses, right?

      Wrong! AOL's massive and massively uninformed user base hit Usenet like a tidal wave in '96, and Usenet has not to this day regained its former wit, conviviality, or usefulness. Entire 'net communities were wiped out, never to be seen again.

      Or consider Gator and File-Sharing products filled with spyware. Those of us on Slashdot are savvy enough to get a GPL'd version of whatever we want on sourceforge, or to at least run AdAware after installing dome piece of crap that brings along 97 pieces of spyware and adware with it. So again, our elite asses aren't getting skinned, are they?

      Wrong again! That spyware not only clogs the noobs' computers, it allows them to be compromised and turned into vectors of Trojans and engines of spamming. And we "elite" get the spam and get DDOSed and get bombarded with Trojans knocking on our ports as much as any noob.

      It's sort of like keeping the environment clean: it's my vested interest to keep this environment clean, because I have to live in this environment. If the whole net, or a significant portion, is buying into something dubious, I know that sooner or later I'll feel the consequences too.

      Maybe Gmail is not a threat to privacy; but if it is, I want to know that before I'm one of a handful of cranky holdouts, and all the email I get comes from, and all the email I send goes to, GMail. Because at that point, I am part of the system, whether I like it or not.

    3. Re:Sound off.. by orthogonal · · Score: 2, Funny

      Actually, the lack of a vowel circumlocution in Hebrew can be circumvented since the "true" name of G-d is not often (almost never) used in written form (outside of the Bible). There are many other names that represent Him (like Hashem which literally means "The Name" or any of a great variety of other reference words.

      Sorry, my knowledge of all this is rather abstract and theoretical.

      You see, I'm actually an -th--st.

      (Or I guess we're supposed to call ourselves br-ghts now.)

  11. Google Toolbar does the same by nvrrobx · · Score: 4, Informative

    The Google Toolbar does this also. I don't know about A9's, but Google's asks you when you install it if you want the advanced features, which require it to communicate back to Google.

  12. A little extra info by LabRat007 · · Score: 3, Informative

    There was a discussion on this topic a day or two ago. Take a look at this /. forum when you get a chance. Good stuff really. Many ramblings about the possible fallout of this type of info accumulation.

    --
    "Capital punishment makes the state into a murderer. Imprisonment makes the state into a gay dungeon-master"
  13. forget it by mr_tommy · · Score: 4, Insightful

    People really need to get over these privacy concerns and actually look at real issues (DMCA, MPAA / RIAA). The media latches onto these issues because google and amazon are big names; the reality of logging is that every server does it!
    Slashdot is logging us right now - via apache. We're logged / monitored throughout life, and there is ultimatly little we can do about it. Better to move onto more important issues.

    1. Re:forget it by Stuwee · · Score: 2, Insightful

      I couldn't agree more with the parent. Servers log our browsing, and there's nothing more to it. How this information is used isn't up to us; and once again there's nothing more to it. A9, Google, or <> could technically display a complete history of your searches. There's no cause for complaint here; we're basically disputing the lack of anonymity of the HTTP over TCP/IP.

      This is synonymous somewhat to how a highstreet store could show you a list of all the items that you have purchased with a certain credit card, and even track your movements from store to store. Or how a mobile phone company could show you a map of your movement on a particular day.

      The real gripe with these privacy concerns seems to be the deep-rooted notion people have that they are anonymous whilst browsing the Internet. This couldn't be further from the truth.

    2. Re:forget it by _Sprocket_ · · Score: 2, Insightful

      ...the reality of logging is that every server does it!
      Slashdot is logging us right now - via apache. We're logged / monitored throughout life, and there is ultimatly little we can do about it.


      It is all a matter of scope. Google tracking your searches or Slashdot tracking your article interest is one thing. Amazon (or Doubleclick) tracking all your browsing is entirely different.

      The US military has a concept called "Essential Elements of Friendly Information" (EEFIs). EEFIs are pieces of information that themselves are not classified but when correlated, they can expose classified information. For example, orders for a unit to deploy to the (ficticious) Middle East nation of Examplestan could be classified. These orders could be exposed by observing increased activity and extended hours for deployment units, an increase in purchase of hot weather gear (shorts, tshirts, sandles, etc) by military personnel at local stores, and CNN reporting recent unrest in Examplestan.

      Sure - we go through life being tracked. Some more than others. But one of the limitations to the effectiveness of this tracking is the ability to correlate all this tracked information. The more access an entity has to data, the more it can leverage it to gain insight in suprising detail.
  14. Want privacy? by GoofyBoy · · Score: 5, Informative

    Don't use it.

    Want to use it?

    The full quote:
    "The history server stores -- on our servers -- your history of interaction with us for the purpose of bringing that back to you in a very convenient way. Whenever you come to the site, we can show you what you searched for in the past in a very easy-to-organize fashion. If you want to hide some of that, you can opt out at any time. If you install the toolbar, then all your Web browsing, as well as all your searching, is stored as well. And we are working on many different ways to improve that."

    You can opt-out.

    Still demand your Constiutional Right to this private service?

    From: http://www.a9.com/-/company/privacypolicy.jsp
    "Wh at Choices and Access Do I Have?
    If you would prefer not to be recognized on our site, we recommend that you use our alternate service located at generic.A9.com. On generic.A9.com, we will not recognize your A9.com or Amazon.com cookie. Information we gather on generic.A9.com will not be used in our data analysis (other than to detect abuse) and will not be used to personalize the services we offer you."

    Still not enough for you?

    May I suggest: http://zapatopi.net/afdb.html

    --
    The surprise isn't how often we make bad choices; the surprise is how seldom they defeat us.
  15. Re:Google toolbar does the same by adamontherun · · Score: 5, Insightful

    I installed a9 when it debuted last week. For me, the privacy-utility trade off has fallen on the useful side. A9 doesnt do anything that you couldnt do if you
    a. searched google
    b. searched Amazon's Inside the Book
    c. kept a running blog to document your thoughts on all the pages you visit
    used your history bar in your browser

    Bringing all this functionality together in one app adds value to me.
    This has worked for me in the trial phase... will have to rethink the long-term privacy implications in a couple weeks.

  16. While it is rather loathsome of them... by Daniel+Baumgarten · · Score: 2, Insightful

    ...to disrespect the user's privacy like that, it's really not an issue if you're using any decent browser. If you bring this up with your Windows-using friends, it might get them to at least start using Firefox.

    --
    "Screw slashdot." -- Linus Torvalds
  17. Google Toolbar tracks you too. by PetoskeyGuy · · Score: 3, Informative

    See http://toolbar.google.com/privacy.html

    You can turn it of by disabling the advanced features. It's part of what makes pagerank work.

  18. Media Hype? by nial-in-a-box · · Score: 4, Insightful
    Why would there be media hype? This is the media and what they do. A simple glance at the Dilbert 2003 Weasel Awards reveals that the news media is the third weaseliest profession. Though this is by no means a scientific survey and really cannot fully support my claim, I do believe that there is some validity to those results. The media is all about sensationalizing whatever they can get their hands on, but that doesn't mean that everything this community finds important will be publicized in any fashion at all by any other news service.

    This "invasion of privacy" is not really an involuntary invasion. You have to know the risks of installing such software on your machine. If you voluntarily let someone into your home, are they invading your privacy by keeping track (in any fashion) of what you happen to be doing? I say no, because by allowing them in and not having unbreakable rules then you are allowing them to at very least keep track of what they see. This all goes back to advertising and squeezing every last penny out of it. The media makes pretty much all of their money with advertising, so of course they will not investigate their own questionable procedures lest they incriminate themselves in their own publications. Just because the spyware is coming from Amazon doesn't mean that it's newsworthy. I hate it just as much as everyone else here does, but you have to understand that if they think they can make money off of it, they'll do it. Companies like Amazon couldn't care less about having every customer being happy. As long as the money keeps pouring in they'll think they're doing everything right.

    --
    I am feeling fat and sassy
  19. Re:F Amazon by paz5 · · Score: 2, Interesting

    Slashdot may be influential however the people who tend to install spyware don't know better and are unlikly to read slashdot. I found the google toolbar to be fairly useful when I ran windows. I knew it tracked some data bout what pages I was more active on but that was the entire basis of their page ranking system, and their page ranking system is why many of us like google so much.

    So remember next time you are reading the privicy policy (if anyone does, unlike me :-D ) not all logging/monitoring is bad. It depends on its intended use.

  20. Privacy, that's all I need! by PetoskeyGuy · · Score: 3, Funny

    ...and that's it and that's the only thing I need, is this. I don't need this or this. Just Privacy. And this paddle game, privacy and the paddle game and that's all I need. And this remote control. My privacy, the paddle game, and the remote control, and that's all I need. And these matches. My privacy, and these matches, and the remote control and the paddle ball. And this lamp. My privacy, this paddle game and the remote control and the lamp and that's all I need. And that's all I need too. I don't need one other thing, not one - I need this. The paddle game, and the chair, and the remote control, and the matches, for sure. And this. And that's all I need. My privacy, the remote control, the paddle game, this magazine and the chair.

    And while I'm quoting from the Jerk, my all time favorite...

    I don't care about losing all the money. It's losing all the stuff.

    Compliments of IMDB

  21. oh, come on by Knights+who+say+'INT · · Score: 5, Insightful

    It's not like if it was cleverly cloaked. They're pretty open about it - you're trading in some privacy for some convenience. I mean, not everyone browses porn of embarassing kinds they wouldn't like other people to see.

    If it's useful enough, I could see myself thinking of installing it at the Win32 box I use at work. I mostly just look at slashdot and my webmail (hosted at my home Linux computer) anyway.

    I mean, gee, there's always a trade-off between convenience and privacy. Not everyone's encrypting all their outbound email with a note on how to install PGP.

  22. I don't get it by symbolic · · Score: 4, Insightful

    The later incarnations of Mozilla (Firefox) have done some nice things with their search function, both for the history and browsing in general. Why would anyone want to entertain the notion of using beacon software like the Amazon toolbar? Of course, I don't buy anything from Amazon, so maybe that's another reason this isn't a big issue for me. So far, my favorite online book vendor is nerdbooks.com- nice people, great service, and NO SPYING.

  23. Uses of history-aware search engines by G4from128k · · Score: 4, Insightful
    A search engine that knows my browsing history could be very useful for:
    1. Finding that page I saw last month. If the engine knew my history, I could limit the search to just pages in my history.
    2. Finding new pages that I have never seen. This would exclude all previously seen pages from the search results. A better version would even exclude hits that had appeared in previous search hit lists. I often do multiple searches in which the Nth search finds items that I saw (and rejected) in one of previous N-1 searches.
    3. Tracking lost pages. The engine could periodically check my bookmarks and relocate pages that had been moved (or find pages similar to the missing page). If the page is truely gone, I could use Google cache to snag an archival copy.
    4. Automatically finding pages similar to ones that I like. If the search engine notices that I visit certain pages repeatedly (e.g., /.), it might run a search for pages that are similar to my favorite sites.
    5. Social networking: Finding people that have browsing histories like me.

    Yes, there are some nasty privacy issues, so one needs to pick the partner carefully (as if your ISP doesn't know your browsing history). What is interesting is that services like A9 and GMail create a new level of personalization in which the massive technological scope of an Amazon or Google is put to work for individuals.
    --
    Two wrongs don't make a right, but three lefts do.
  24. Re:I don't get it - and I forgot to mention by symbolic · · Score: 2, Informative


    Pricing that (at least in my experience) will probably beat Amazon any day.

  25. Internet Explorer Tracks you too! by PetoskeyGuy · · Score: 5, Funny

    I was so upset about reading that Amazon was tracking my searches that I checked all my other programs for similar privacy violations. What I found may shock and appall some of you.

    It must have been that last service pack I downloaded or that damn Auto Update, but you'll never believe it. INTERNET EXPLORER TRACKS YOUR BROWSING! Not only does it track every link you click on it also saves every image or web page you view. I found a hidden cache of html, images, flash files, audio files... everything I've looked at for weeks was there!

    There was even a whole folder full of thousands of cookies! Websites sometimes use them I'm told, but that damn microsoft has been stealing them from websites I browse and backing them up in a secret folder on my hard drive. I deleted them and now all my web site preferences are gone and some of the sites I use don't log me in automatically anymore. Microsoft must have detected that I deleted them and they are demonstrating their power over me.

    Well that's it I've had it I'm not going to take it any more! I'm switching to Mozilla today. Take that Microsoft.

    P.S. Wal-Mart is switching everything to RFID tags, but that's where I get my tinfoil from. Does anyone have a good source of 1990s era tin foil? I've been using my baked potato tin foil to kill the RFID tags, but it doesn't always stick right and the wife refuses to wear her tinfoil hat at all now. I'm not sure if she can be trusted any longer...

  26. Re:the hype is here.... by B'Trey · · Score: 4, Insightful

    Slashdot, while significant among the technorati, is a small eddy in a big pool. GMail is getting main stream hype - a senator in California is threatening legislation to prevent Google from rolling out the service. A few comments on Slashdot are not in the same league.

    The concern with GMail seems to be overblown as was indicated here on /. just a couple of stories ago. The concern with A9 seems, at least at this juncture, to be quite legitimate.

    --

    "The legitimate powers of government extend only to such acts as are injurious to others." Thomas Jefferson.

  27. Mass lock-in is the problem by tentimestwenty · · Score: 3, Interesting

    The reason you see so much outrage against voluntary services is that the web is a mass medium. When you have hundreds of thousands of unaware average consumers sign up for a compromising service, it's an approval for the company to require the service for ALL users in the future. It's the same with phone/cable/net bundles. Once you get a critical mass of people on board, companies can force the rest to adopt the same by either cancelling old services, or simply requiring all people to meet the new "standard". Unfortunately, your vote (your dollar) doesn't have meaningful sway in such a liquid environment. The wave of the masses can overrun your choice pretty easily because the only regulator is the market. Voluntary services used to be arbitrated quite well by individual choice, but the speed and ease of signing up, especially by accepting restrictions by default, makes the web an easy place for monopolistic companies to force their standards by stealth.

  28. Disturbing by haxeh · · Score: 3, Insightful

    I find it to be extremely disturbing that people (especially slashdotters, apparently) are willing to give tracking information with such little reservation. It's gotten to the point where people say "well, i'd like amazon to know what i search, so they can give me better content."

    Perhaps I'm just one in the paranoid crowd, but it seems to me that it's a bad idea to have everything "personalized". I don't want to have advertisements directed at my predicted statistical response to them. I find it particularly intrusive to try and predict what I'm most likely to buy, then flood me with advertisements crafted for my demographic. I'd like to keep the companies *outside* of my head.

    And of course, everyone says "well, it's just a service, you don't have to use it", but if these kind of things are seen as acceptable, at some point it will become so universal that even if you don't want to be tracked and 'targetted', you won't have a choice. What happens if in a few years, to make any purchase online, I have to agree to having every site I vist tracked? Is it *really* that unrealistic? Would most people really object? I think the answer is beginning to change.

  29. It works both ways by Graftweed · · Score: 5, Insightful

    As the old adage goes, everyone can find out what you're doing online, they just don't have any meaningful (or easy) way of linking that information to your identity.

    What's happening here is that now Amazon can do just that. They already have all the details they'll ever need about you, such as name, address and credit card number(s), they just added a way to correlate all your book searches to that identity, and now apparently all your browsing history too. Is this really that valuable to the common person? Do WE need to know every book we've ever browsed or every page we've ever visited? Marketing types will no doubt love this, but seriously, how will all this information ever work for you more than to whoever is hosting it?

  30. Re:What's this?? by next1 · · Score: 2, Insightful

    slashdot is hardly storing "all your web browsing" - just your activity on their site, which is how every database-driven website works.

    if you want amazon to store all your web browsing and search history then that's fine, but there's certainly a difference.

    personally, i don't want them targeting products to me based on my browsing/searching habits because i just don't agree with that sort of marketing technique.

  31. Great. by FosterKanig · · Score: 2, Funny

    Now every time I log in they are recommend that I but an "Emabrace of the Vampire" DVD

  32. About tracking by Slinky+Saves+the+Wor · · Score: 3, Interesting

    The simple answer: ordinary people don't care that much. And they won't generate bad PR.

    For instance, ordinary people have trouble finding the options to set the home page of MSIE to their liking. Everything seems too complex. Web pages are cluttered with tons of information normal people don't need. (By the way, the Google home page is a good example of design which is easy to grasp for anyone)

    Ordinary people are just glad to get away with shopping in Amazon as easy as possible. If Amazon is going to track their behaviour and show them advertisements, there's a good chance they don't care, for example:

    • they don't understand they are being tracked
    • even if they do, they don't see how tracking will immediately affect their lives - it's "online", it's not "reality"
    • they don't understand what things can be found out by tracking them, since it's all too fuzzy and complex "internet" with "computers"

    This is not to say ordinary people are stupid or anything. Most people don't have time to delve deeply into anything other than what they have to do daily at work or as a hobby. So, all this "online and computer thing" becomes a murky place they don't quite understand. Let alone the intricacies of what the web shop is going to do with the tracking information it gets from you.

    Ignorance is bliss, but if you take away that ignorance, if you educate the ordinary people, they will know better. You could try to educate some computer-illiterate persons you know.

    For example, you can play with the idea of Google (or any super-popular search engine) storing "everything" it indexes as well as all search strings. Playing along with some other big web companies, it's possible to pinpoint your traces inside Google. Then suppose an anti-bovine military regime takes over the USA. If the Google searches you've done have been "cowherding", "love for cows", "zen of moo" etc. there would be a good chance you'd get a visit from the Homeland Secret Police or such and get thrown to a concentration camp for anti-governmental behaviour (or just thrown there, it's not like they'd need a reason). Try telling something like that to your grandparents or parents, or aunt, or whoever is not well versed with computers. Will they consider it science fiction? Probably, and rightly so. But it's a distantly plausible scenario, nevertheless. A small amount of paranoia is healthy, if only to be aware of the possibilities.

    I'm sure you can find other far-fetched examples yourself. For the ordinary person, however, this kind of example is something they cannot imagine themselves. Since they cannot imagine it, they cannot see it as a threat (or a possibility or a good thing). They have to rely on the advice of others.

    And remember, you can kill with a hammer or you can build a house. It's the same with any technology. It's not good or evil by itself, but its use defines where it'll land in that rating.

    --
    I do not moderate.
  33. Screw A9. Use Froogle instead. by Ride-My-Rocket · · Score: 2, Insightful

    Why bother using A9 -- a brand new, vendor-specific solution implementing privacy policies that are in the vendor's interests, and not the end user's? Google has proven that it's more willing to preserve end users' privacy, and to clearly state in what manner their information will be served.

    Personally, I'd trust Google over Amazon any day. Google was founded by two geeks, serves a huge community of geeks, runs geek technology (Linux) as their core infrastructure, and stands to profit not by selling a service that respects the wishes not only of advertisers, but the user base it serves. Amazon was built by a marketing guru who stands to profit mainly by pushing product, and has already proven (different prices for same product, anyway) that it does not cater to users as much as those who wish to hawk their wares.

  34. OH NOES!!oneone1! by ScytheBlade1 · · Score: 2, Interesting

    OH NO! A9 IS GOING TO TRACK OUR SEARCHES AND BROWSING IN ORDER TO SHOW US STUFF WE MAY LIKE! Come on people. It's not like A9 is going to record passwords that we type, and it's not like they're going to print our credit card numbers. It's not like they know us "in person" and are going to come over and kidnap our children. It's not like a "cookie" (refrence: cookie, first shown definition, item #3), aka A PIECE OF TEXT is going to allow someone to bankrupt our banking accounts. "Privacy concerns" are far overrated (on the interenet at least). Geez people, think. These are not exactly Mr. l33t down the corner who wouldn't mind your credit card, these are companies who actually have a sense of business ethic. (Note: addressing websites, not things such as gator/etc.) Any "big privacy debate" is always with a big company of sorts, and it's nearly always over a text file that's stored away on your hard drive, that you put there by your own choice. Google isn't going to go out there and publish your e-mails. A9 isn't going to provide a page with your name, address, e-mail, and a list of everything you looked for for other companies. Privacy concers are largely overrated. If you actually have something on your computer that would do such things, it's only there because you chose to install it. "No I didn't! It just appeared! I swear I did not install that!" The only people with the issues are the ones that don't know how to use a computer. (*sighs*...well I feel better now :P)

  35. "symbolism over substance" by TheSHAD0W · · Score: 3, Insightful

    It's not privacy people are yelling about; it's the PERCEPTION of privacy. Lots of folks have known all along that these little spies have been getting installed on people's computers. Some of them have actually done something about it; they install and run software like Spybot Search and Destroy. A few will even switch to an alternate browser like Mozilla to help keep spyware off their machines. But largely they don't care unless it jumps up and bites them on the backside. GMail was planning to do just that, by targeting ads based on message content. Never mind the information would never be audited by a human, it's just the reminder that it's not private that's rankling.

    "Symbolism over substance", as Rush Limbaugh pointed out; to most people, it doesn't matter if they have privacy so long as they can pretend they have it. Just like they can vote for people who lie their asses off (and I'm not even going to draw a distinction between either Republicrat party), just so long as they can PRETEND they're electing people who have their best interests at heart.

  36. Attention : everybody that hasn't figured it out.. by Glonoinha · · Score: 3, Interesting

    Not you swordboy, but everybody.
    If you install a plugin into your browser, it is tracking where you go and what you do, sending that data back to some server somewhere for processing.

    Not just Amazon. You can pretty much be sure if you have any browser bar plug-in where you type stuff and it does stuff - you are being tracked. If the one you have isn't doing it yet, the programmers are adding it for the next release.

    That is all, carry on.

    --
    Glonoinha the MebiByte Slayer
  37. Ha! by No+Such+Agency · · Score: 4, Funny

    I'm using a kazoo to make "modem noises" on my telephone line, and have trained myself to read Slashdot from the analog data that comes back.

    --
    Freedom: "I won't!"
    1. Re:Ha! by Patik · · Score: 3, Funny

      You use a telephone line? Pfff... I use black and white pidgeons (black for ones, white for zeros) and have them fly back and forth between my home and Slashdot's headquarters. It took me six months to send this message.

    2. Re:Ha! by Mr+Guy · · Score: 3, Funny

      You have BLACK pigeons too?

      I just time the gaps between the white ones and make assumptions. It works okay until I use compression.

    3. Re:Ha! by Patik · · Score: 4, Funny
      You have BLACK pigeons too? I just time the gaps between the white ones and make assumptions.
      Originally I had only white pidgeons and I used your method. Then one day I got greedy and tried to establish a parellel connection. I sent half the pidgeons towards into the Northeast Wind Current and the other half into the Southeast Low-Pressure Stream -- while I was doubling the distance they would have to fly versus the old direct ("as the pidgeon flies") route, nature's airflow help push the pidgeons along twice as fast.

      Much to my dismay, the Southeastern pidgeons happened to fly directly over an erupting volcano and were covered with dark soot, making them black. The black and white pidgeons returned in a pattern I was not expecting (since I had sent only white ones), and I interpretted this as some sort of "l337" nonsense. With the new dual colorings, I was able to begin the BPNP (binary pidgeon network protocol).

      Now that I think about it, I think I will just leave the black pidgeons here and only send the white ones back -- I only need half of the information from Slashdot because I can just assume the other half is dupes.

  38. Opera... by Cyno01 · · Score: 4, Informative

    Opera Has a search bar built in that you just drag down to select where your searching. It defaults to google, but theres AllTheWeb, super search, Amazon, news Search, TechTracker Search, and half a dozen others, wish there was IMDB search too, but anywho... This seems to be the functionality of both the Google and Amazon toolbars without tracking

    --
    "Sic Semper Tyrannosaurus Rex."
  39. Re:the hype is here.... by Hrrrg · · Score: 3, Interesting

    For every company that makes the news for eroding our privacy, I am sure that there are dozens if not hundreds of examples that fly under the radar. The economic incentive for companies to gather more information about us is unrelenting while the public's interest will wax and wane. Companies know this - if they are willing to be patient and quietly sit out the initial media storm, then they can eventually do what they want (ie Microsoft and Palladium). Unfortunately, there are too many companies to use media attention to rescue us and I therefore predict that the loss of our privacy will continue unabated unless some tough legislation is passed.

  40. Google Toolbar already does this. by Mustang+Matt · · Score: 4, Interesting

    When you install the Google toolbar in IE. It asks you if you want to turn on the PageRank feature which sends information back to google.

    I suppose the difference is that google is probably not keeping track of an individual users browsing habits vs just browsing habits, whereas amazon will keep track of your individual habits so they can try to display proper ads to you.

    This is absolutely no different than if you're browsing amazon.com's site logged in except that you're searching the web instead of just amazon.

    Right?

    --
    The man who trades freedom for security does not deserve nor will he ever receive either. - Benjamin Franklin
  41. Amazon's privacy policy is very explicit by Everyman · · Score: 4, Informative

    There's Google Watch.

    There's Yahoo Watch.

    And there's also Amazon Watch.

    Amazon's privacy policy is very explicit, and they do have the generic version available that doesn't track you. Anyone who fails to use the generic version is asking for a comprehensive, personally-identifiable profile at Amazon/Alexa/a9.com that they cannot review and cannot delete. Amazon is very up front about this.

    All such profiling, whether done by Google, Yahoo, or Amazon, is presently justified by the Holy Grail of "personalized search." But who needs personalized search when the cost is so high to your personal privacy? This is what the focus should be on -- criticizing all those pundits who help the profilers by trumpeting the possibilities of personalized search.

    After all, 99 times out of 100 you can "personalize" any search on any search engine by merely adding one additional word in the search box to limit the results that are returned. Personalized search is for lazy people, but even these people don't deserve to be cyber-fingerprinted everywhere they go online.

    You don't let a two-year-old play with matches, and you shouldn't let programmers at search engines play with "personalized search."

  42. google's controversy makes no sense... by hatrisc · · Score: 2, Insightful

    Amazon does this all the time, they advertise other products that they think you might be interested in. Therefore, I see no controversy in google automagically displaying ads to you based on the contents of your email. They aren't invading your privacy at all. Amazon, now this is a new and different problem. You have a tool, that you think will help you search the web better, and instead that's it's secondary feature. Amazon is making money on collecting your private information, and openly saving it for future use. Seems extremely shady to me.

    --
    I write code.
  43. Re:the hype is here.... by dasmegabyte · · Score: 4, Insightful

    The irony with the "privacy concerns" over GMail or A9 is that neither is doing nothing new.

    "They're reading my email!" So? The SMTP server that delivered your email read it. The Pop3/IMAP servers that display your email read it. Any spam filters or virus scanners on your email server read it. And many of these have logged the source, logged the subject, and in the case of Bayesian filters, logged keywords present in the email. Many, many computers have read your email -- but we're to be outraged that google is "diabolically" adding one more to the list?

    "They're tracking my browsing!" Amazon ALREADY tracks your browsing. They follow you through every web page that has an Amazon graphic and they look up referrers to see what you like. The toolbar just makes it easier.

    Honestly, guys, it's silly to get upset and threaten legislation over privacy issues with an OPTIONAL privately run service. If I want to call up Macy's and tell them everything I did today so they can suggest products I want to buy, that should be my choice. If Google and Amazon are honest about collecting this info, and people still use the service, than where's the problem? Personally, I'm less wierded out by machines offering me things automatically than I am by PEOPLE offering me things through intuition. At least no computer will ever read my spam and wonder, "What kind of a guy gets all this barnyard porn?"

    --
    Hey freaks: now you're ju
  44. Duh.... by coene · · Score: 2, Interesting

    Amazon owns Alexa, which has a Toolbar that sends your browsing habits to Amazon for rankings and analysis.

    a9 likely uses Alexa data to generate better search results, and the a9 toolbar likely sends data to Alexa and/or a9 for analysis.

    Yep, I think that's right.

  45. Re:Attention: everybody that hasn't figured it out by ccady · · Score: 4, Informative

    God I love Mozilla! You want spyware free browser add-ons? Check MozDev's active projects.

    Search-related projects on Mozdev
    GoogleBar- Emulates the Google toolbar that only works in IE
    Companion- Emulates the Yahoo! Companion toolbar in Mozilla.
    Easysearch- Offers a search toolbar with more general coverage of many search engines.
    ExPASybar- Searches the ExPASy database of biomolecules.
    Mycroft- Collection of search plugins for Mozilla's sidebar search (formerly known as Sherlock)
    Gimli- Another project to re-create popular toolbars, starting with a dictionary.
    NeedleSearch- Allows users to search using search engines installed in Mozilla, or add a new search string to the toolbar automatically.
    Pubmed- Searches the NLM/Medline database of articles and citations in the field of medicine.
    Qlookup- Add Google search to the context menu

    --
    J'aime mieux les méchants que les imbéciles, parce qu'ils se reposent. -- Alexandre Dumas
  46. Re:Get A Life by STrinity · · Score: 2, Interesting

    Would you be outraged if a brick-n-mortar bookstore slipped you an RFID chip when you went to their store and tracked your movements so their clerks could better recommend books the next time you came in. They could even tack a privacy policy on the wall somewhere that tells you you don't have to accept the chip.

    --
    Les Miserables Volume 1 now up with my reading of
  47. Re:2 questions by STrinity · · Score: 2, Informative

    1. How long before someone writes an open-source google toolbar clone that will kill popups and allow you to search from the toolbar? 2. Does this exist already?

    Yes, it's called Mozilla.

    Or were you expecting programmers to waste time trying to salvage IE?

    --
    Les Miserables Volume 1 now up with my reading of
  48. It's Not A Privacy Issue by reallocate · · Score: 3, Interesting

    Because Amazon tells potential customers upfront what they're doing with the data generated in a search, it isn't a privacy issue.

    If you agree to an interview with the local TV news anchor, are you going to whine about privacy when they run the clip at 11 o'clock?

    If you don't won't Amazon to store data about you, don't use it.

    --
    -- Slashdot: When Public Access TV Says "No"
  49. Tracking Has Legitimate Uses by coolsoldier · · Score: 2, Insightful

    Tracking can be a good thing. I like the fact that Amazon "Tracks" me when I buy stuff, because they can make it easier to find stuff when I want it. I like the fact that they remember my name address and credit card because I don't have to type it in every time. I do most of my online shopping with Amazon, not because they are a wonderful company, but because they make it fast and easy. And they do that by "tracking" me.

    Likewise, I prefer the "targeted" Google ads to the pre-tracking "catch the flying monkey" banners. The google ads are actually useful -- because they show me stuff I'm actually interested in. They can do that because they track me. Targeted advertising makes the internet interesting. I'll point out that Slashdot ads are the same way. Slashdot shows ads about web hosting and server sales, and so forth, because they "target" slashdot readers. I'd be willing to bet those ads are more useful to you than "Win a trip for two to Hawaii", it which case targeted advertising actually helped you

    If A9.com can show me search results that are more likely to be useful, that's a good thing. If they have to track my browsing to do that, that's fine. Yeah, they'll make money off of me. But if they didn't, they wouldn't be there at all. It's not an invasion of my privacy to collect information about me. If they use it to track me down and beat me, that's an invasion of my privacy. If they use it to make their web sites easier to use (as, in my experience, Amazon has -- see first paragraph of this post) I not only don't mind, I want them to do it

    I like A9 so far. It's almost (although not quite) as clean an interface as Google, but I like their site reviews features, and their integration with Alexa/Internet Archive (Amazon owns Alexa, so this is no surprise, but it's still useful).

  50. Confusion? by DuranDuran · · Score: 4, Insightful

    I'll probably burn some karma for this, but I can't help but feel that there are some out there who wave the privacy flag simply in order to justify, mask or excuse their own anti-social behaviour.

    No, this isn't a troll - I just think that not every story that involves someone watching what someone else is doing shoudl have life-ending privacy concerns. In this case, you have to invite the company to watch you in the first place! If I invite, say, a plumber or electrician into my house, I'm going to have to accept the fact that they may see (shock! horror!) me going about my normal everyday business.

    If some of these privacy advocates had their way, none of us would talk to or interact with anyone else *ever*.

    --
    "You can justify anything by putting it in quotes, adding a famous name and making it a sig" - Albert Einstein