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Coming Soon to a Wireless Hotspot Near You: Ads

mindless4210 writes "A new generation of spam is born with the launch of FreeFi's new Wi-Fi advertising network. It is the first service of its kind, with intentions of delivering ad content to hotspots around the world starting in mid-Summer. FreeFi's President, Lawrence Laffer, says that the service displays a 'persistent set of ads adjacent to the user's browser without use of invasive advertising software or pop-up ads.' He also claims '[their] market research indicates that, except for pop-ups, people really don't mind ads.'" This seems like the kind of thing that would keep me from using "free" wireless access, but I've a feeling I'm in the minority.

19 of 363 comments (clear)

  1. heheh by f13nd · · Score: 3, Funny

    reminds me of good 'ol /. with the ad-banner down the side

    --
    www.necroticobsession.com
  2. Mod parent up by jargoone · · Score: 5, Funny

    I was going to say this same thing, thanks for saving me the time.

    In other news, television, magazines, radio stations, newspapers, taxi cabs, and sporting events may soon have to turn to advertising to help cover costs.

  3. Nice to have a free hotspot, but... by Anonymous Coward · · Score: 2, Funny

    ...this guy is really named LARRY LAFFER?

  4. Lawrence Laffer by Hatta · · Score: 2, Funny

    "As of 2003, there were almost 10,000 Wi-Fi Hotspots in the U.S. alone" says Lawrence Laffer, President of FreeFi Networks.""

    Laffer? Larry Laffer? Ditched the Leisure Suit for a business suit I see.

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    Give me Classic Slashdot or give me death!
  5. What?! by Huxley_Dunsany · · Score: 1, Funny
    ...starting in mid-Summer. FreeFi's President, Lawrence Laffer, says that...

    Lawrence Laffer? Larry Laffer?! Is this guy Leisure Suit Larry? No wonder he's trying to make more money from ads - he's still trying to get that hooker!

    :-)

    Huxley

  6. Re:what browser? by Anonymous Coward · · Score: 1, Funny

    Or next to my Mail.app window, for that matter.

  7. Remember that Sierra Game... by Anonymous Coward · · Score: 1, Funny

    Leisure Suit Larry - Wasn't his name Larry Laffer. (Larry / Lawrence)

    I always wondered what happened to old Larry - thought he died of an STD or something. Turns out he's running a wireless hotspot startup. Who would have thunk it?

  8. Market Research by Kang and Kodos by handy_vandal · · Score: 2, Funny

    market research indicates that, except for pop-ups, people really don't mind ads.

    Furthermore, market research* indicates that people really don't mind anal probes.

    -kgj

    *Market research conducted by Kang and Kodos. All test subjects consented voluntarily to mind-control ray and anal probe. No human species were exterminated during this course of this research. Earth void where prohibited.

    --
    -kgj
  9. Re:Ads... so what? by Short+Circuit · · Score: 2, Funny

    Noisy ads are a PITA. Especially at the campus computer lab I work in. The Dell boxen have built-in speakers that serve as a mono sound output, and IT hasn't gotten around to disabling them in BIOS. (You could disable sound with a ghost image, sure, but that screws over the people who use Sam & Tom, and other applications that are still useful with headphoens.)

    Speaking of disruptive (or annoying) sounds...they're doing something in the elecrtonics lab upstairs that sounds like the warp core of the STTNG Enterprise.

  10. Re:Past experience, but by Anonymous Coward · · Score: 1, Funny
    It's like drung dealing.

    Hmm, did you mean dung dealing? I thought monkeys were the only ones who did that. And, BTW, I don't really find dung dealing to be very appealing. There may be some weirdos out there who like it. But I don't think I'd get addicted to it.

    That is, I might get addicted, nay, even willing to pay if the dung dealing was occurring to people whom I loathe. For example, Darl McBride. I'm sure lots of other people would too.

  11. Larry Laffer? by Natchswing · · Score: 2, Funny

    Wait, Larry Laffer is choosing the ads for us? I hope they have a PG version.

  12. A businees model to exploit by Julien+Brub · · Score: 4, Funny

    If this business model works for Wi-Fi networks, could it works for water network?

    Our water network, here in Montréal, Québec, is in a very bad state. It will cost billons of dollar to repair it, and neither municipalities, provincial or federal government want to pay for fscking it.

    I personnaly wouldn't care to have an ad displayed in the bottom of my toilet. I might even enjoy using it, sometimes, depending on the advertiser!

    --
    "I can not bring myself to believe that if knowledge presents danger, the solution is ignorance." Isaac Asimov
  13. Re:Past experience, but by Anonymous Coward · · Score: 1, Funny

    It's like drung dealing...

    It's all the psychedelic effects of drugs with the stink of dung! You too will say, "Man, this is some good shit!"

  14. Re:But how does it work? by Anonymous Coward · · Score: 1, Funny

    They haven't decided the implementation. They're still waiting for good suggestions on this thread.

  15. Re:Past experience, but by JohnGrahamCumming · · Score: 5, Funny

    > It's like drung dealing.

    I'm sorry it's nothing like that. Dealing in one of the 56 ethnic groups in China is totally different to this.

    I've never received a supply of free Chinese people only to have them turn around and ask to be paid.

    John.

  16. Leisure Suit Larry by Webmoth · · Score: 2, Funny

    Lawrence Laffer... Lawrence... Larry... Larry Laffer...

    I know I've seen that name somewhere before.

    Ah yes, here.

    --
    Give me my freedom, and I'll take care of my own security, thank you.
  17. 1998 called. by aardwolf204 · · Score: 2, Funny

    Makeing money by putting ads on a users screen while they surf...

    Yeah...

    1998 called. It wants its business model back.

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    Im dreaming ofa big bndwdth, That can resist the /.crowd.May ur days b merry & bright & may al
  18. Re:Didn't NetZero try this and fail miserably? by Anonymous Coward · · Score: 1, Funny
    Any full size state? I wasn't aware there was a surface area under which a state is considered pint- or halfsize.

    Forget about that, at which point does a state become super-sized? Do you get fries with that?