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FTC Bars Popup Backdoor Ads
zanderredux was one of several readers to note that the FTC has banned backdoor popups. This is the result of the D Squared case that we've heard a bit about in the past. The case also restricted them from sending IM ads as well.
This is really going to negatively affect my sex life. Will the FTC please get out of my bedroom, and keep their laws off my body while they're at it?
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This would be a victory if it were legitimate businesses that used such tactics, but it tends to be the questionable individuals who use this the most, so it really won't have much impact, I'm afraid.
It gets even worse when you consider the fact that US law has little effect on operations from other countries. So...
"Everything you know is wrong. (And stupid.)"
Moderation Totals: Wrong=2, Stupid=3, Total=5.
Evidence:
Every major browser now blocks the web variety (including IE, thanks to XP SP2). Microsoft also finally decided disabling Messenger and adding a firewall to their operating system was a good idea. Pity it took them so long to realise this.
And now, just for good measure, they're illegal too.
I say, good riddance.
I was one of the team leaders on the Windows NT project, in fact my team was in charge of the Messenger service.
Nothing like watching an entire department power cycle their machine because they received
"An error has occured at 0x8000000C. Please reboot your system."
Ads were "an annoyance you have to deal with in a free society," lawyer Anthony J. Dain is quoted as saying.
Bearing in mind that advertising something on the TV or radio and crawling into someone's house through an open window and pinning a flyer on the fridge are not the same thing...
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It's not about government control, it's about recourse. Without laws allowing you (either you personally, your company, or society as a whole) to punish offenders, you are powerless.
My computer is broadcasting an IP address, but without ads how will I be able to stop this?
You insensitive clods! We don't have an FTC....
But seriously, legislation in the US isn't going to stop the worldwide problem of popups and spam. What's needed is better *technical* solutions (like not having loopholes in IM clients for people like D Squared to exploit in the first place.
Although marketers regard pop-ups as one of the most effective ways of advertising online, many surfers find them hugely annoying.
Hmmm, what's the word I'm thinking of... Oh yeah... DUH! What I cannot believe is that marketing people think that popups are effective advertising! The only way they have to measure effectiveness is by click-throughs. Of course, many of these pop-up ads are graphically designed to be so misleading (looking like a window within a window, or a dialog box) that the general public will click the ad accidentally while trying to close it. All these accidental clicks apparently add up to a "successful advertising campaign" in the eyes of a marketing bobblehead.
Now, these guys using the windows messenger service can pop up a window that IS a dialog/messagebox, no matter what browser you use. Doesn't even matter if the browser is running, as long as you're connected to the internet (and running Windows). I'm glad that they're getting slapped.
On a related note, I wonder if Microsoft considered turning off the windows messenger service by default for SP2? Not sure what kinds of apps that would break, but it seems like it would be benefical to the majority of home users.
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er, no. RTFA. these guys were actually caught, put in court, found guilty, ordered to stop (and have), and will be monitored for the next 5 years.
this single ruling has had a huge effect already.
Free speech doesn't allow you to run protection rackets, so why this? It's the same thing, if you think about it: sending popups with a promise to stop if you're paid. The only differences are in degree and scale.
Not that this is going to do anything to prevent people from sending backdoor popups; nothing ever does. However, it does allow people to drop the hammer on those who continue this practice.
A few things:
"claiming it could send pop-ups to as many as 135,000 internet addresses each hour." Actually D squared = 250,000
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Ads were "an annoyance you have to deal with in a free society," lawyer Anthony J. Dain is quoted as saying."
Just as removal of your kneecaps with a cold chisel is an annoyance you're going to have to deal with shyster.
I hate pop-ups. As far as I'm concerned unless I _specifically_ open up something I don't want it buzzing me. Pop-ups are YOUR code running on MY computer without my authorisation. Under different circumstances that is a good way towards describing a worm.
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How am I going to know if I won a 3 free day trip to Hawaii for being the 82,711,365th visitor?
Not to mention X-10 softcore.
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a pop-up send via Windows Backdoor(tm), also known as Windows Messenger, a mostly useless service in XP that was set to default to on for some insanely stupid reason.
This is a fake victory for the FTC. First, the company (D Squared aka guilty slimeballs) who were doing this merely promissed not to do it again. Well, its a moot point anyway because Microsoft is closing the port/turrning off the service that allowed the ads in the first place. So they won't be able to send the ads anymore regardless of this "settlement". The guilty slimeballs do not have to pay any fines. So the message here is that despite the best efforts (? - not really) of the FTC, D Squared victimized hundreds of thousands of consumers and got away with absolutley no penalty and no admission of guilt. A real victory would have punished D Squared to the point of bankruptcy so as to deter future scum bags from exhotionate "business models"
You know, I'd rather live in a society where businesses were properly regulated so that they weren't able to abuse and harass individuals and society in general rather than one where they were allowed to do as they please.
Would you rather live in a country where food manufacturers could sell you contaminated foods, where chemical companies could poison the land that you live on, where oil companies could turn their backs on oil spills, or fill your mailbox with thousands of unwanted sales pitches? Or one where they couldn't literally get away with murder?
Remember, the only reason why regulation is necessary is because someone always abuses the system. If everyone could be trusted to act ethically then regulation wouldn't be needed, but everyone doesn't do that, do they?
"Accept that some days you are the pigeon, and some days you are the statue." - David Brent, Wernham Hogg
Now if they could just get rid of these 30 second pop-up ads that appear on my TV 4 or 5 at a time. Like, I'll be watching a movie, it'll get to a really good part, and then BAM!, 6 pop-ads about feminine products, male enhancement pills, etc.
The worst part is they seem to get more agressive towards the end of the movie. Once I saw like 15 pop-up ads before the cliff hanger ending last scene. When is the FTC going to outlaw this madness!?
Authority questions you. Return the favor.
I am very well likely re-stating the obvious here, but so incredible many people think that they're getting web browser popups it's sick.
"According to the FTC, the pop-ups sent by D Squared could appear even when a user was not actively web browsing."
No crap? All that does in the article is confuse the user. At one point in time, because the box is labeled "Messenger", the MSN messenger site said that they were "looking into claims of users using the Messenger Sevice for advertisments." It may still be on there, but I can't find it.
Am I the only one who's annoyed by people's ignorance?
Ads were "an annoyance you have to deal with in a free society," lawyer Anthony J. Dain is quoted as saying.
No.
Ads are an annoyance that you have to deal with in order to receive something else funded by those ads for free or cheaper than it would otherwise cost.
In this case, the pop-up ads were not subsidising anything else for the people that got them. They just appeared unwanted and unexpected. You expect ads on the TV, on the radio, on websites. In return you get free TV, free radio, free websites. What is the consumer gaining from these popup adverts.
Hell, even junk mail probably subsided the postal service, allowing stamps to be made a little cheaper.
The same theory should apply to spam. The recipient is not benefitting from the spam in any way. The spammers aren't subsidising their internet connection. It goes from Win-Win (free service for the consumer and products being presented to people for the company) to Win-Lose (products being presented to people, but nothing in return except a waste of time).
Has anyone else noticed that humans get "3 strikes and you're out", "preventive detention", and various other ruthless criminal treatment, while corporations, with greater power to damage the public, get "monitored", and settle their suits with no precedent or remedies?
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