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Sony Cautious in PSP Production

GamesIndustry.biz has the story that Sony is limiting production of their new handheld. From the article: "Comments attributed to SCE spokesperson Kenichi Fukunaga in an Agence France-Presse article stated bluntly that manufacturing resources are being directed to the PlayStation 2 - a new slimline version of which was introduced earlier this month - rather than the PSP." Personally, I think this has just as much to do with a desire to create demand as it does with making sure they're not left with a dud on their hands. If you're going to release a handheld, release a handheld.

47 comments

  1. Don't take PSP! by Anonymous Coward · · Score: 0

    Or was that PCP. I don't remember.

    *booonng*

    1. Re:Don't take PSP! by Anonymous Coward · · Score: 1

      And don't have bum sex with polar bears

    2. Re:Don't take PSP! by Anonymous Coward · · Score: 1, Funny

      Why oh why couldn't you have posted this before last night?

  2. here we go again. by bagel2ooo · · Score: 2, Interesting

    Isn't this what happened with the original PS2? Create very high demand and very small supply to drive things up?

    --
    ( o ) one could say I'm rather baked
  3. i've seen them by castlec · · Score: 1

    These new PS2s look really flimsy. The drive cover doesn't even look like it has the stability of an average CD player.

    --
    When I tell an object to delete this, am I killing it or telling it to kill me?
    1. Re:i've seen them by ivan256 · · Score: 3, Informative

      I have one. They aren't flimsy. They're also signifigantly quieter than the old models.

      Try one, then form an opinion. That king of speculation if trolling.

    2. Re:i've seen them by Anonymous Coward · · Score: 0

      I know you can't put anything on top of them or put them in a narrow cabinet and I can speculate that it means a whole bunch of suckage and I don't need to try it to form that opinion.

      clamshell disk drives = the smell of ass

      and that's all there is to say about it.

    3. Re:i've seen them by KDR_11k · · Score: 1

      Kinda feels like it too but I guess that's the par for top-loading systems. What annoys me (besides stupid software design decisions) is that you have to "pry" the disk out, no release button in there (like,e.g. the Gamecube has).

      --
      Justice is the sheep getting arrested while an impartial judge declares the vote void.
    4. Re:i've seen them by Anonymous Coward · · Score: 0

      Clamshells have less moving parts and are less prone to failure. The only reason I'd want to do the original motor drive version is to put in a HD and bootleg like Blackbeard.

      Otherwise simpler == better. (See: Occam's Razor )

    5. Re:i've seen them by AlexMax2742 · · Score: 1

      Not only that, but they overheat pretty quickly from what I hear. A friend of mine had one and his died within a week of purchase.

      "lol ps2 is flat" is the new "lol xbox is huge"

      --
      I'm the guy with the unpopular opinion
  4. Why does /.... by Anonymous Coward · · Score: 1, Insightful

    always seem to have either a pro-DS and an anti-PSP article every day now? You'd think with how advanced PSP is you guys wouldn't be so against it.

    1. Re:Why does /.... by Anonymous Coward · · Score: 0

      Why does /. always seem to have either a pro-Linux or and anti-Microsoft article every day now? You'd think with how popular Windows is you guys wouldn't be so against it.

      remember it's cool and hip to hate anything that is big and successful around here and sony has been the dominate console for a long time so now slashbots hate them and love nintendo if the fortunes switch then so will the borg mentality hate the man, establishment, success, whatever just hate something hate hate hate it's the slashbot way

    2. Re:Why does /.... by Zangief · · Score: 1

      Diversity and competition is good. Monopolies are bad. Period.
      --
      Wiki de Ciencia Ficcion y Fantasia

    3. Re:Why does /.... by NanoGator · · Score: 1

      "You'd think with how advanced PSP is you guys wouldn't be so against it."

      "Advanced" isn't always better in the portable arena. Just look at the daily rantings about cell phones.

      --
      "Derp de derp."
    4. Re:Why does /.... by MilenCent · · Score: 1

      remember it's cool and hip to hate anything that is big and successful around here and sony has been the dominate console for a long time so now slashbots hate them and love nintendo if the fortunes switch then so will the borg mentality hate the man, establishment, success, whatever just hate something hate hate hate it's the slashbot way

      You fool!

      By your logic, Slashdot readers would be on the side of any and all underdogs, and they're not. Indeed, the Slashdot crowd almost wets themselves over Microsoft's Xbox console, and the PS2 is praised by association whenever Squareenix (gesundheit) delivers unto them another blasted Final Fantasy game.

      You, sir, are an unappealing person with poor reasoning skills, speaking only in the universal language of sad irony, who can't even come up with a clever term of derision. "Hate hate hate it's the slashbot way" indeed.

    5. Re:Why does /.... by kesuki · · Score: 3, Insightful

      Well, the first thing Sony did wrong was the name PSP... we all know that P_P names are subject to humour like this PHP one
      The second mistake was taking on nintendo in the Portable market. The Nintendo DS is going to have Goldeneye With 16 player multiplay. DS could be compatable with wireless internet hotspots, that never really took off, but they still have them.
      Oh and battery life... the PSP has a measly 2 hours or less, compared to the DS's 8 hour life.
      The DS is here, it's selling out at most retailers, and it has many features that the PSP will never have. And when it comes to pricing wars, nintendo could easily afford to always keep the DS at least 50+ dollars below the PSP. If they thought the PSP was a threat at $180 they could even decide to drop the DS to $100 as soon as they thought the PSP needed to be crushed.

    6. Re:Why does /.... by xero314 · · Score: 1
      By your logic, Slashdot readers would be on the side of any and all underdogs, and they're not. Indeed, the Slashdot crowd almost wets themselves over Microsoft's Xbox console...
      Assuming "wetting oneself" is a good thing in this context... Did you really just make a point and refute it in the same sentence? I mean Slashdoters supporting the X-Box is supporting the underdog after all (4th in overall sales of consoles world wide, 3rd on a good day)
    7. Re:Why does /.... by MilenCent · · Score: 1

      Er.... d'oh!

      Well the Xbox is kind of an underdog, but it's a bit ahead of the Gamecube in the US market. (But then you could point out that Gamecube is far ahead of Xbox in the Japanese market.) From my informal observations here, people usually chime in in support of Gamecube when given prompting (because of Monkey Ball, Metroid Prime and others), but the league of Halo players is probably much larger, to judge from the number of front-page stories on it.

      Which isn't to discount Halo, I mean I'm not a fan of FPS games but it's not *bad*.

      But there is typically not a lot of Sony-hate here, and there are a good number of people looking forward to the PSP in these parts, perhaps for good reason. So far, I'd say that DS love is slightly greater around here, but *just* slightly.

      I guess I just chafe when I see someone dragging out the tired old "slashbot" line. Of COURSE Slashdotters have these opinions, doesn't the tagline of the site contain the words "News for NERDS?" Why would someone expect love for Microsoft to gush forth from here?

      Using the word "slashbot" is simply a means of dismissing opinions that seem to be widely held here, just *possibly* for a good reason, by trying to stick a fairly stupid label on it.

    8. Re:Why does /.... by TJ_Phazerhacki · · Score: 1

      Well damn, to bad the only thing worth saying anything about online is Feel The Magic. Guess Im still waiting for Advance wars for the DS. Whats this? The PSP SHIPS with GT4?

      --
      Physics is nothing like religion. If it was, we'd have an easier time trying to raise money!
    9. Re:Why does /.... by PedanticSpellingTrol · · Score: 1

      Please everyone before firing your weapons skyward in ecstasy, note that this is the ghey new EA Goldeneye: Rogue Agent about a villian who has a golden eye, not a port of Rare's legendary work of perfection from the N64.

    10. Re:Why does /.... by Anonymous Coward · · Score: 0

      That's a shame... but they'll port doom 2 eventually, so DS will have rock on death match action sooner or later.

  5. try reading this in a different way by Anonymous Coward · · Score: 3, Insightful

    maybe "focus on the slim PS2" does not mean "we're afraid the PSP might tank" but "we're sure the slim PS2 will sell a lot this Xmas". I know that basic journalism is all about malice, anyway.

    1. Re:try reading this in a different way by MindStalker · · Score: 1

      So why did Sony shoot for a christmas release of the PSP without any of the marketting to go behind it.

    2. Re:try reading this in a different way by Anonymous Coward · · Score: 2, Interesting

      I work in an EB games and we have a TON of PSP promo material in the back. We had a set up date but the day before it was set to go up we all got an email from corporate telling us not to. Ordinairly we save or pitch crap like this, but this time we were required to send it back. Instead we set up some generic stuff, and we just got some PS2 (the new slim ones) in yesterday with a set up date for Thursday.

    3. Re:try reading this in a different way by Anonymous Coward · · Score: 0

      Well in fact Sony has no PS2s to sell right now in Europe. They ramped production of the old PS2 down and didn't make enough of the new ones to fulfill demand. Put two and two together and this news makes perfect sense.

      Creating demand? You don't create demand by limiting production. You create scarcity, which might drive the market price up, but scarcity does not create demand.

    4. Re:try reading this in a different way by Doomstalk · · Score: 1

      That makes me curious if there are significant manufacturing problems with the PSP. Considering the fanfare with which Sony announced the PSP and the excitement surrounding it (Slashdot seems to be an odd exception), it doesn't make sense for Sony to quietly cut back production without a secondary motive. Sending back the promo material provides compelling evidence towards this theory. My guess is that they'd either want to keep it for a time closer to the console's release (which is a bit odd since you say EB generally holds on to such materials), or they announced an American release date in it that they can't meet. In the latter case they'd probably want to ensure that the public doesn't take it as official, and recalling the material ensures that it doesn't get accidentally displayed.

  6. Dangerous game by mistersooreams · · Score: 4, Insightful

    I know Sony are the masters of generating publicity, but this could easily backfire. A handheld is not the same as a home console, in the sense that few people sit at home playing on their Game Boys (although no doubt plenty of us Slashdotters do). A key part of the way handhelds get sold is seeing someone else playing with one in public: on a train, etc. High public visibility is important.

    Seeing other adults playing with a Game Boy helped make it acceptable for adults to buy them, hence their vast popularity. Sony might be making life harder for themselves here.

  7. interesting theory, but... by Anonymous Coward · · Score: 0

    There are many reports of a PS2 shortage and Xbox is eating the PS2's lunch as a result.

    Maybe the poster should do some homework before making unsupported financial analysis.

    1. Re:interesting theory, but... by Anonymous Coward · · Score: 0

      Look you fucking wanker, there's no reason to use so many bloody swear works. It makes you sound like a right areshole, and one who only seems to know one fucking swear work. Use a variety, you cunt.

      The preceding message may cause offense.

    2. Re:interesting theory, but... by Starsmore · · Score: 1
      He's talking about this.....

      Obligatory Non-PA linkage!

      I wouldn't be surprised if Sony was doing this on purpose, though. Drive up demand for the new Cool Thing, so when they do finally release it (what, Q1 2005? Q3 2005?) it'll sell like the proverbial hotcake.

      --
      "If Common Sense was so common, it wouldn't be such a valued trait."
  8. Simple Math by Anonymous Coward · · Score: 1, Insightful

    Simple Math - If you are selling something at a price that you are obviously losing money on, then limit supply.

    You can then dance around and say that you shipped on time, while not shooting yourself in the foot.

  9. i think it's strange by Blob+Pet · · Score: 3, Interesting

    You'd think that a consumer hardware juggernaut like Sony would have enough resources to allocate to both the slim PS2 and the PSP at the same time and tha they would have prepared for this a long time ago...especially after what happened to the release of the original PS2.

    If I were a game developer, would I want to be making games for the DS or the PSP right now?

    I'm going to hazard a guess that Sony's having quality control problems with the PSP.

    --
    "...today consumers have been conditioned to think of beer when they see a bullfrog..."
    1. Re:i think it's strange by Anonymous Coward · · Score: 1, Interesting

      More likely the problem comes from the fact that LCD screen makers aren't able to cope with the demand (cell phones, PDA, GBA, DS and PSP)

    2. Re:i think it's strange by bynary · · Score: 2, Interesting

      Even juggernauts have limited resources (not The Juggernaut http://www.marveldirectory.com/individuals/j/jugge rnaut.htm) He seems to be okay in the resources department.

      --
      http://www.bynarystudio.com
  10. Mundane explanation, for the non-conspiracy head by iainl · · Score: 5, Insightful

    According to Amazon.co.uk, Play.com and every other UK retailer I've heard from, the UK's supply of new-size PS2s has sold out, and they weren't expecting volume quantities until January when I looked last week.

    So a LOT of kids are getting XBoxes under the Christmas tree if Sony don't get a move on. The PSP is still in 'trendy hype-machine' mode, and not at mass-profit levels yet - those sales can wait more than PS2s can.

    --
    "I Know You Are But What Am I?"
  11. Re:Mundane explanation, for the non-conspiracy hea by wheany · · Score: 1

    Plus this could have the added benefit of "Every place is sold out, it must be really good, I must have one, BYEOMG^_^BBQAFKSTFUBBQOMGPLZSTFU!"

  12. Possible investment? by kc78 · · Score: 1

    Here's wondering if I should do my best to buy one of these things in hopes of ebaying it for a significant amount of money.

  13. Shoot yourself in the foot? by MMaestro · · Score: 1

    More like blow your foot off from a land mine. Sony limited the PS2 when it first launched (it was initially supposed to be 1 million before the shortage knocked it down to 500,000) and people ended up selling them on eBay for up to $1,000 for months! Sure they shipped on time and met their supply goals, but everyone who didn't get a PS2 or bought one at an inflated price was bitter, angry and upset. The fact that first generation PS2 games weren't even showcases for the hardware didn't help either. (Silent Scope? Another line of sports games? Wth?)

  14. Re:Mundane explanation, for the non-conspiracy hea by Anonymous Coward · · Score: 0

    Yes but if everywhere's sold out, you can't buy one, and there lies the fatal flaw. Sony only make money on actual sales.

  15. Because... by PhoenixOne · · Score: 1
    Because that is what is showing up in the news. If you know of a pro-PSP article (one that isn't made up PR-fluff) then use the 'Submit Story' link to the left there.

    --
    Spell cheek you've failed me four the last thyme!
  16. Re:Mundane explanation, for the non-conspiracy hea by MilenCent · · Score: 4, Interesting

    The PSP is still in 'trendy hype-machine' mode, and not at mass-profit levels yet - those sales can wait more than PS2s can.

    Then they need to get on the ball here -- Nintendo won't be so easy to beat this time. Many people have been taken by surprise by the extraordinary preorders for the DS, even Nintendo loyalist sites, who you'd suppose would be all rah-rah over anything the big 'N' does but have been in Charlie Brown mode for a while now, were caught off-guard.

    If Sony's trying to limit supply to drive demand then they're going to have problems in the portable space this time, as the DS is also over-ordered, but after a rational level of supply. It's too early to judge yet of course, but I consider this troubling news for Sony.

  17. Re:Mundane explanation, for the non-conspiracy hea by Anonymous Coward · · Score: 0

    So a LOT of kids are getting XBoxes under the Christmas tree if Sony don't get a move on.

    Indeed. This is the first thing I thought when I saw the article here on /.

    Sony really screwed themselves here in the UK. No shops are selling the old-style PS2 because Sony stopped selling them, and no-one can get the new style PS2 because there isn't enough in the supply chain. From what I understand, you could pick up a new style PS2 for about two days after the release of GTA:SA, and since then no-one has had a restock.

    Certain forums are awash with tales that a large volume of new PS2's are defective (something to do with the drive mechanism), so there may even have been manufacturing problems with the new PS2 meaning that Sony have got to get even more replacements into the field.

  18. Erm. by Kanasta · · Score: 1

    What do the game makers think about this...
    Selling games to a machine that doesn't exist isn't much fun.

  19. One market you're forgetting... by rsilvergun · · Score: 1

    households with a limited amount of space/tvs. When I was a kid, we weren't exactly rich, and the neat thing about my Gameboy was I didn't have to wait till the family TV was free to play it :).

    --
    Hi! I make Firefox Plug-ins. Check 'em out @ https://addons.mozilla.org/en-US/firefox/addon/youtube-mp3-podcaster/
  20. Why limit production? DS ain't that hot. by echocharlie · · Score: 1

    The Nintendo DS is not that great. They've taken a step backwards on portability. Hey Nintendo, the goal is to make smaller systems, not larger ones that you need three hands to use! Sony got it right on the size, even if they didn't on the media. Still, I think they have a clear winner on their hands. Believe in your product, Sony!

  21. Re:Why limit production? DS ain't that hot. by Anonymous Coward · · Score: 0

    You do realize that the PSP and the DS are nearly the same size...