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Coming Soon: Self-Heating Coffee

prostoalex writes "In 2005 Wolfgang Puck will start selling containers of self-heating coffee, USA Today says. The combination of calcium oxide and water will heat the coffee to 145 degrees and keep it warm for the next 30 minutes. The coffee will be sold in regular grocery stores, and folks at Fool.com tell Starbucks to watch out as this product, coming from a well-known chef, might target those of us grabbing a cup of hot latte on the way to work."

60 of 536 comments (clear)

  1. already done by monkey_jam · · Score: 5, Informative

    we have these in the UK. They taste about as good as warmed up cold coffee. Which is basically what it is....

    1. Re:already done by westi · · Score: 2, Interesting

      Indeed it is :-)

      See http://www.dolphin.soton.ac.uk/June2001/nescafe.ht ml for more info

    2. Re:already done by DrXym · · Score: 3, Insightful
      Exactly. I recall seeing Nescafe self heating cups. Think coffee which has been left in a themos overnight and then reheated.


      Of course, if the container were to split the coffee from the water until you heated it, it might not be so bad. But even that seems hardly different to me than buying some instant crap from a vending machine. Except of course the vending machine gives you a coffee instantly, rather than fumbling around in the cold trying to activate the device and then then waiting several minutes for it to be even drinkable.

    3. Re:already done by AndroidCat · · Score: 2, Informative

      Better be careful to not store them too close to your self-cooling cans of beer. That could be a real mess! ("Mmmm, luke-warm coffee-beer!")

      --
      One line blog. I hear that they're called Twitters now.
    4. Re:already done by Golias · · Score: 4, Interesting

      The point of Starbucks (or, in Minnesota, Caribou and Dunn Bros.) was never the coffee. You can get coffee anywhere. Every office has coffee, and there are plenty of coffee vending machines.

      The point of coffee shops is leaving the office for ten or twenty minutes.

      Most Americans are non-smokers, so making a "coffee run" is one of the few excuses the typical American worker has for getting out of the building for a little while. It's a six-dollar mini-vacation.

      So I don't think the executives at Starbucks are losing sleep over cold coffee that you re-heat with hand warmers built into the can.

      I could see it being popular with hunters, though. Having hot coffee in the deer stand without needing a big thermos could have some appeal.

      --

      Information wants to be anthropomorphized.

    5. Re:already done by mobiGeek · · Score: 4, Informative
      The point of Starbucks (or, in Minnesota, Caribou and Dunn Bros.) was never the coffee. You can get coffee anywhere.
      Speak for yourself(s). For us up here, Tim Ho's is all about the coffee...coffee...coffee....mmm-wwwha-ha-ha-ha!!

      10 minute break? How can you even get started without it???

      :-)

      --

      ...Beware the IDEs of Microsoft...

    6. Re:already done by clickety6 · · Score: 5, Funny


      The point of coffee shops is leaving the office for ten or twenty minutes.


      In Europe we call that a coffee break. In the US they call that a vacation! ;-)

      --
      ----------------------------------- My Other Sig Is Hilarious -----------------------------------
    7. Re:already done by mattdm · · Score: 2, Insightful

      Y'know, I've been to Tim Hortons, and while you've got a nice country and all, that place sucks. The coffee is weak and flavorless (at least our Dunkin Donuts has powerful coffee, even if it's not very good), and, while you didn't mention it, the actual doughnuts were horrid little dry paste things. We can get better from little glass cases in truck stops.

      Now, that's not to say you don't have good coffeeshops -- Bridgehead in Ottawa is worth twenty Starbuckses any day.

    8. Re:already done by mzwaterski · · Score: 2, Insightful
      Even more curious to me is the idea that I'd go to the grocery store when I'm in a hurry to get a cup of coffee and race off to wherever.

      I'm thinking that the idea is that you would have purchased the product ahead of time. You could keep a stash in your car or your desk and whenever you felt like it you could grab one and drink one. This is pretty much how most quick snacks work too. If we had to go to the grocery store everytime you wanted a snack, we probably would have fewer people overweight...

    9. Re:already done by Feynman · · Score: 2, Informative
      The point of Starbucks (or, in Minnesota, Caribou and Dunn Bros.) was never the coffee.

      Speaking as a big coffee fan and former Minnesotan who has patronized both Starbucks and Caribou, I can attest to that.

      In fact, after patronizing them (definition 3), I now often patronize them (definition 2).

      There is better coffee to be had!

    10. Re:already done by badasscat · · Score: 2, Interesting

      Dunkin Donuts has some of the best coffee I've ever had in the United States. It beats the pants off of Starbucks. If only they had a cooler marketing campaign and a better atmosphere in the stores they could really give Starbucks something to worry about.

      I agree that DD coffee is some of the best available at a retail chain in the United States. But it's not great coffee in an absolute sense - it's a very light roast, it's very mild (which makes it a good everyday cup), some would even say weak. But it's far better than Starbucks, which is bitter and burnt - their fans like to say it's just a dark roast, but it's not. It's bitter; the roast is as dark as it is to try to mask the fact that they're not using very good beans.

      I think you underestimate DD's popularity in the United States, though. It's far more popular in most of the northeast than Starbucks is. Starbucks has made some big inroads in New York and New Jersey over the past 10 years but it's hit a plateau now, and there are still a lot more DD's here than there are Starbucks.

      One of DD's problems, though, is that they're franchised. So they're very inconsistent. The decor is pretty standardized (and they actually have updated to better compete... but they are a donut shop after all), but standards of cleanliness, customer service, and even the quality of the coffee itself is very uneven from store to store. I've actually complained to the DD company about this because the store nearest to where I used to live had to be about the worst DD in the entire nation - a cup of coffee there was really not much different than a cup of hot, cloudy water. Their employees, most of whom are not native to this country, also seem to have basically no coffee training and do not understand standard coffee terms like "regular" or "light" - you have to explain exactly what you want every time, and they still almost never get it quite right. This drives me crazy. They really need to institute some sort of company-wide training program.

      But DD's marketing I think is actually pretty good - they've beaten the pants off Krispy Kreme (which is their main competitor, not Starbucks) by focusing on the coffee rather than the donuts, and they've always got new coffee drinks coming out on a seasonal basis (though most of them are undrinkable if you ask me - those "lattes" they have almost make me want to throw up). So they're doing okay.

      But what they do well is regular, plain old every day coffee, nothing else, and the people who drink their coffee and like it are just not the same people who find Starbucks coffee tasty. DD's customers are a lot more blue-collar (even if they're really white-collar, like me), they don't care about having wi-fi with their coffee, they don't equate "bitter" with "good", they don't use the word "grande" when they really mean "medium", they don't need to pay four bucks for a cup-o-joe. So I think DD will probably pretty easily manage to co-exist with Starbucks; in the areas where both exist, DD is actually doing better right now.

      (Of course, here in New York, we've got really good "real" coffee shops where you can get a nice, dark roast that's not bitter at all... so if you like your Starbucks, you can have that style of coffee the way it's supposed to be. But again, people who want that are not really Dunkin Donuts type customers anyway.)

    11. Re:already done by Dmala · · Score: 2, Insightful

      I could see it being popular with hunters, though. Having hot coffee in the deer stand without needing a big thermos could have some appeal.

      OK, I'm stereotyping here a little, but I can't see the average hunter rushing out to buy something marketed by Wolfgang Puck.

    12. Re:already done by MarcQuadra · · Score: 2, Informative

      My regrets. I spend most of my time in Providence, which has about 15 Dunkin Donuts' within 2km.

      I was RAISED on the stuff, a lot of my friends started drinking DD when we were in sixth grade. People from my work (near Boston) joke about the Rhode Island Coffee Fix, meaning that I'll duck-out after lunch and drive past two coffee shops to get to the nearest DD. In the summer I usually slam a 24-ounce iced coffee in about two minutes, it gives me an ice-cream headache.

      The trick to Dunkin Donuts is that the brew a light roast, which is not usually found in most 'classy' coffee shops. In my opinion, a light roast is EXACTLY the sort of caffiene pick-up I want after lunch, not a heavy black brew that taints my blood (save that stuff to get me out of bed!).

      BTW, if you ever get down to Rhode Island, if you order coffee at Dunkin Donuts 'regular' you get about four times the cream and sugar you expect. Make sure to tell them to go 'easy on the cream and sugar'.

      --
      "Sometimes, I think Trent just needs a cup of hot chocolate and a blankie." -Tori Amos on Nine Inch Nails
  2. But what does it taste like? by deletedaccount · · Score: 2

    There's no point having a really quick cup of coffee if it tastes like shit.

    1. Re:But what does it taste like? by wackysootroom · · Score: 2, Funny

      Since when did people start drinking coffee for the taste?

    2. Re:But what does it taste like? by adamjaskie · · Score: 3, Insightful

      *raises hand*

      I'm addicted now, though. But I still love the taste, and moving from the halfway-decent coffee I usually drink to shitty cheapass Folgers coffee would be more torture than the money I would save would be worth.

      --
      /usr/games/fortune
  3. Replace Starbucks, I don't think so... by philbowman · · Score: 4, Informative

    I've tried the version available in Europe, and even allowing for the fact it's Nescafe to start with, it can't be described as even vaguely resembling coffee. Might be worth having in the car for emergencies, but it wouldn't replace anyone's daily coffee if they have any taste buds.

    --
    Phil
    1. Re:Replace Starbucks, I don't think so... by Reignking · · Score: 2, Funny

      Nescafe means "no es cafe"...

      --
      One man's Funny is another man's Offtopic.
  4. Re:gah by Zog+The+Undeniable · · Score: 4, Informative

    To state the obvious, the coffee doesn't generate its own heat (or it would be full of slaked lime, which might impair the flavour). The lime and water, to produce the heat, are in a jacket around it.

    --
    When I am king, you will be first against the wall.
  5. 6 Minutes to heat up by Wheely · · Score: 3, Insightful

    I don't quite understand how that can be a time saver. My kettle takes about a minute. I do realize that I then need to be less productive in other areas for about the five seconds it takes to pour the water in the mug and stir.

  6. At least three years old by ctid · · Score: 2, Interesting

    We've had this for a long time in the UK. Or at least I saw this for the first time three years ago; I haven't seen it recently. I tried it twice, and both times it didn't seem to get very hot, although I did follow the instructions.

    --
    Reality is defined by the maddest person in the room
  7. Four years old? by igorthefiend · · Score: 2, Interesting

    This has been tried now on more than one occasion in the UK, most recently by Kenco, I think, but previously by PG Tips with tea (again, my memory my fail me on this) but I think this has now been on the market for more than four years on and off, as I remember trying it while at university! FWIW, the coffee is better than the tea, but with the ubiquity of Starbucks etc... how desperate can you really be for a cup?

  8. why is starbuck's the benchmark? by rm+-rf+/etc/* · · Score: 3, Interesting

    Starbuck's is ok, but I always got the impression that they are the big name because of marketing and locations rather than having a really great product. Why are they always the benchmark that everyone tries to meet or beat? Their coffee is ok, but nothing special. If you can find a local coffee shop that roasts beans on site and grinds them fresh for your cup, you'll get a much better cup of coffee, potentially cheaper than starbucks.

    As for this coffee in a can... Well, I can't imagine how good it would really be. It will probably be ok, given that it's going for a lattle, most likely flavored and sweetened. I don't think this could work for a plain old cup of coffee, but for a coffee drink with milk and flavoring it will probably mask enough of the stale coffee flavor to be drinkable.

    1. Re:why is starbuck's the benchmark? by adamjaskie · · Score: 3, Informative

      Starbucks, while it is not great coffee, is significantly better than the brown water that most of us Americans are used to drinking at home. Remember that the average cup of coffee in America is still made with coffee from companies such as Folgers or Maxwell House. The coffee is purchased preground, in a one kilo tin, and sits on the counter kept nice and warm by sunlight for the six months it takes to be finished off by people that brew coffee with one teaspoon of grounds to every cup of water.

      --
      /usr/games/fortune
    2. Re:why is starbuck's the benchmark? by miu · · Score: 2, Interesting
      Starbuck's is ok, but I always got the impression that they are the big name because of marketing and locations rather than having a really great product.

      Well yeah - Starbucks is nothing but location and marketing. The beans are decent, the milk is scalded (rather than steamed and frothed) 50% of the time and the price is outrageous - it is fast food coffee. I drink it sometimes, but if you come from the northwestern US Starbucks coffee is definitely second rate.

      --

      [Set Cain on fire and steal his lute.]
    3. Re:why is starbuck's the benchmark? by Hatta · · Score: 4, Insightful

      Same reason anything Linux or Apple does is compared to Microsoft. Starbucks and Microsoft both make crappy products with great marketing. Sure it's better if you grind your own(Linux), or visit the local non-chain coffeehouse (Apple), but when there's a Starbucks on every streetcorner (Microsoft's 90% market saturation), sometimes you just take the path of least resistance to get your fix(or work done).

      --
      Give me Classic Slashdot or give me death!
    4. Re:why is starbuck's the benchmark? by Daytona955i · · Score: 4, Informative

      I think Starbucks realized if you charge a lot of money for your product and call it better, yuppies will flock to it and become coffee snobs.

    5. Re:why is starbuck's the benchmark? by Bobman1235 · · Score: 2, Insightful

      I have to disagree with this. Starbucks is a marketing monster, but they also make a quality product. I'm sure a lot of people are predisposed to hate them no matter what they do due to their corporate policies, which is fine, but a lot of people who know and enjoy coffee do agree that Starbucks makes an above average cup. Comparing it to most of the local coffee places by me, I'd say they're up at the top - not the best, but up there.

      As for cost, if you don't get a latte or other "complicated" drink, a simple cup of coffee at Starbucks is reasonably priced. Of course, not many people just get a coffee there, which is why they make so much money, but...

    6. Re:why is starbuck's the benchmark? by Alomex · · Score: 2

      Starbuck's is ok,

      Starbucks coffee is way over-roasted. It is still way better than Folgers or Maxwell house which is why *$ does such brisk business.

    7. Re:why is starbuck's the benchmark? by argent · · Score: 2, Insightful

      Without high quality, freshly roasted and freshly ground beans, your coffee is crap, no matter what you think.

      Of these three components, freshly roasted is 90% of the difference between fresh-brewed evil and drinkable coffee.

  9. won't work by BigBir3d · · Score: 5, Informative

    Comparing this to Starbuck's is foolish. People go to Starbuck's so they can say they go there. And to be seen there.

    Your average coffee drinker does not even realize that most all Starbuck's coffee is over roasted and made of inferior quality beans. The really scary thing; the quality of Dunkin Donuts coffee beans are higher than Starbuck's! I did not know this, but a coffee guru (bean tester and whatnot for major coffee companies) tells me it is true.

    1. Re:won't work by Anonymous Coward · · Score: 2, Insightful

      This is what bugs me. People have made snide comments before when I say I'm going to Starbucks or if I'm seen drinking Starbucks. They come out with all this crap about only going to look cool etc etc

      Well guess what - it is the best cup of coffee I can get in the area and generally there are not many small, individual, coffee places where I live (Glasgow, Scotland) - not because of Starbucks/Costa, there never really were.

      Yes there are a few, but they're either on the other side of the city or their coffee is no better than Starbucks. I don't care if Starbucks has this image, I refuse to get a crap cup of coffee in a polystyrene cup like a lot of other people do when I can get a far superior coffee from Starbucks. Yes there is better coffee in the world but I can't get it, so quit having a go at me for enjoying what I can get.

      (Most of this wasn't aimed at you by the way, it's just a pet peeve of mine)

    2. Re:won't work by Sax+Maniac · · Score: 2, Insightful
      Thanks for the insight, it's what I've suspected for a long time now.

      I've been a DD drinker for a long time -- here in MA it's a bit hard to avoid it. But when I had my first Starbuck's I thought I had a bad batch. Way too burnt tasting.

      I thought my tastes weren't sophisticated enough, and it was better coffee that I just hadn't appreciated yet.

      Now, their frillyfrothycreamycandythingies aren't half bad. But most days I want a $1 cup a coffee, not a $5 dessert.

      But I have to admit, sometimes it's a nice place to hang out. Just BYO coffee!

      --
      I can explanate how to administrate your network. You must configurate and segmentate it, so it can computate.
  10. It's 63 degrees Celsius. by infolib · · Score: 2, Informative
    For the rest of the world

    That's 336 K for physicists.

    --
    Any sufficiently advanced libertarian utopia is indistinguishable from government.
  11. Yuck by CharAznable · · Score: 4, Insightful

    As a Costa Rican, the idea of instant coffee is insulting, let alone self-heating coffee.

    Every time I go home, I bring a few months' supply of 100% pure Arabica beans. Here in the US good coffee is insanely expensive.

    --
    The perfect sig is a lot like silence, only louder
  12. Remembrance of Cowboy BeBop: The Movie. by JossiRossi · · Score: 2, Interesting

    Now why don't they take this tech an use it with soup? In fact why didn't they do soup first? After all if you are essentially just reheating coffee it will probablyt taste like crap, but re-heated soup doesn't often taste much worse than when it starts.

    --
    Just a boy doing unproffesional IT work that's way above his head.
  13. What, like beef and chicken? by PhysicsGenius · · Score: 2, Funny

    Do you ever eat "iron-fortified" cereal? Those metal shavings combine with oxygen in the air in an exothermic reaction. Guess you'll have to stay away from cornflakes from now on.

  14. Re:Thats pretty hot by Scarblac · · Score: 3, Funny

    wow, thats pretty hot.. or are you still using fahrenheits?

    Actually, it's rather cold. Assuming that a SI unit pedant would use Kelvin...

    --
    I believe posters are recognized by their sig. So I made one.
  15. Mmmm, MREs by jfengel · · Score: 4, Insightful

    Meals Ready to Eat, the US Army's replacement for it's old rations, usually come with a similar contraption: a wafer of material which is massively exothermic when combined with water.

    It comes in a bag; you add water and then stuff your entree into the bag. The water comes to a boil (or at least apparently; it may just be hydrogen evolving from the reation, and they tell you not to use it in an enclosed place). The food goes from room temperature to way-too-hot-to-eat in a few minutes.

    They recommend two of them if the food starts off frozen, but I've found that one will take it from rock-solid to tolerable (the things were designed to be eaten room-temperature as well.) It's not exactly luxury food, but it's incredible to have have hot food available almost instantly without having to carry cooking equipment or starting a fire.

  16. Re:gah by NardofDoom · · Score: 4, Funny
    So that leaves... cows? No. Chickens? No.

    Mmmm... alligator.

    --
    You have two hands and one brain, so always code twice as much as you think!
  17. Re:Won't catch on at McDonalds by inkdesign · · Score: 2, Informative

    McFacts about the McDonalds Coffee Lawsuit

    http://lawandhelp.com/q298-2.htm

    Please read before making an uninformed comment.

  18. Woohoo! New grocery store prank by Brento · · Score: 4, Funny

    I can't wait to walk down the coffee aisle and surreptitiously push the "heat" button on dozens of cans of coffee. Muhahaha.

    "Damn, I got another can of self-heating coffee that doesn't heat!" I can almost hear the recalls as we speak. Another global corporation out to kill my neighborhood coffee shop, foiled by little old me.

    --
    What's your damage, Heather?
  19. Old News by Catmeat · · Score: 4, Informative

    As others have said, self heating coffee has been available in the UK for 3-4 years. But using the Calcium Oxide/water reaction to heat food goes back at least 20 years. When I was a kid, self-heating cans of food were available for a while in camping shops.

  20. Re:I will launch a competing product by TeknoHog · · Score: 4, Funny
    It will be composed of coffee grinds and francium. Just add water.

    Now with extra alkaloids!

    --
    Escher was the first MC and Giger invented the HR department.
  21. Better idea alert: by CodeWanker · · Score: 2, Funny

    self-peeing beer. Please.

    --


    "Wow. Now THAT'S a lot of angry Indians." - Lt. Col. George Armstrong Custer
  22. Re:Dunkin Donuts by CharAznable · · Score: 4, Insightful

    I concurr. Dunkin Donuts has really good coffee.
    The founder of Starbucks had a business insight:

    1. Sell cheap coffee for 4 bucks. 2. ??? 3. Profit!
    Step two being: Yuppies will buy it just to feel cool.

    --
    The perfect sig is a lot like silence, only louder
  23. More polution! by glgraca · · Score: 2, Insightful

    These ready-to-eat-at-any-moment solutions are just terrible. They always come with lots of plastic, tin-foil, etc. They shouldn't really be used in everyday life, but, because people are leading such frantic lives, working a lot and consuming way too much, they end up generating a lot of rubbish! If you go to McDonald's, your food could weigh less than all the plastic and paper that comes along with it! It's insane!

  24. MRE coffee by Dr.+Cody · · Score: 2, Funny

    This technology reminds me of the greatest example of well-aimed technical documentation... EVAR!

    Presenting...

    The MRE "Rock or something" manual.

  25. Hell, 145? by BrainP1L07 · · Score: 2, Funny

    Wouldn't it be pure vapor then?

    Oh wait, fahrenheits...

    Self-heating or not, US of A still wander in the ice age.

    --
    "Take away our PlayStations
    And we're a third-world nation"
    A.D.
  26. At What Point... by shokk · · Score: 4, Funny

    do people start breaking them open to see what's inside and spilling the boiling contents on their laps? Do they have a warning telling people not to do that? Or is self-responsibility considered more widespread across the pond?

    "Look here, Cletus. This is what them's calls calcium oxi--- aaiiiiieeeeeeeee!!!!! Muh giblets!!"

    --
    "Beware of he who would deny you access to information, for in his heart, he dreams himself your master."
    1. Re:At What Point... by Bearpaw · · Score: 3, Insightful
      At what point do people start breaking them open to see what's inside and spilling the boiling contents on their laps? Do they have a warning telling people not to do that? Or is self-responsibility considered more widespread across the pond?

      More likely scenario: Someone who hasn't trimmed their fingernails down to the quick accidentally breaks it open, causing crippling third degree burns. After finding out that the company knew that this was a problem (from countless other similar accidents) but decided that keeping a corporate legal team was cheaper than redesigning the container, the customer managed to find a lawyer who hadn't sold their soul to a corporation. After that lawyer somehow manages to get the case into court despite the well-practiced tactics of the corporate team, a jury examines the evidence and awards the customers enough to pay their medical bills, plus a punitary award that seems large for an individual but is corporate pocket change. After multiple appeals by the corporate team, the settlement is whittled down to enough for the medical bills and free coffee for a year.

      Meanwhile, politicians whose re-election coffers are fattened with corporate checks make a big deal about how "lawsuit happy" the country is, and -- once enough gullible people have bought into grossly exaggerated "examples" -- push for "tort reform". For some reason, "responsibility" isn't seen as a concept that should apply to corporations.

  27. Broom Hillary predicts ... by Broom+Hillary · · Score: 2, Insightful

    This will be a dud. It may have a niche market among hikers and campers, but that is about it.

    People buy coffee at Starbucks because they like the ritual and the atmosphere. It is a kind of human contact that, although shallow, provides some satisfaction without there being any accompanying obligations. ( Am I supposed to wail at the alienation and isolation of the modern world here? Well, real relationships like we had in the good ol' days still exist, now we have something extra in addition to that. )

    It's the same reason people would go to a cinema to see a movie, even if they could see it at home on a home theatre system that provided an equal quality presentation. It's the same reason that fast-food restaurants, and cafes like Starbucks, haven't been automated with machines replacing human help to the extent that they could be.

    So it won't replace Starbucks cafes, and it won't be a quick-grab-a-cup convenience store seller either, because convenience stores sale brewed coffee already at a lower price.

  28. sooo... by justforaday · · Score: 4, Funny

    So, this thing produces a cup of something that is almost, but not quite, entirely unlike coffee?

    --
    I'll turn into a supernova and burn up everything. Well I'll turn into a black little hole and you'll turn into string.
  29. Nescafe launched this in 2001 by Animats · · Score: 3, Interesting
    This isn't new. Nescafe and the University of Southhampton developed this in 1998. Product launch was in 2001. Here are some reviews from 2002.

    Nescafe Hot was a flop. "In 2002, Swiss beverage maker Nestle SA tested a self-heating can holding its Nescafe Hot When You Want coffee in England. But the company ended the trial run after several months, finding the can did not heat the liquid to a consistent temperature, said Nestle spokesman Francois-Xavier Perroud. "It didn't pan out," he said. Nestle is still interested in the idea, which it believes will be popular with consumers, but it is "not aware of a self-heating can that lives up to our expectations,"

  30. Great! More wasted packaging! by Lucky+Kevin · · Score: 2, Funny
    This is just what we need to go with all the ridiculous packaging that is added to almost everything that we buy nowadays. However, this coffee idea goes one better, we get extra chemicals to toss into the land fill as well. When will people wake up to the idea that all this "fast food" comes at a price (in addition to the price tag).

    The only real use I can see for it is when hiking or as part of an emergency kit.

    --
    Kevin
    "It's not the cough that carries you off, it's the coffin they carry you off in" O. Nash
  31. WaWa's and Tim Horton's by Mr+Guy · · Score: 2, Funny

    Those are two places you don't want to make fun of even jokingly. I swear they put crack in their coffee, people are SERIOUS about loyalty to either of those chains. Be safe, say you are sorry, and maybe no one will get hurt. Think of all those coffee-laced, pent up, hockey fans.

  32. People want to "be seen there"?? by sczimme · · Score: 2, Insightful


    People go to Starbuck's so they can say they go there. And to be seen there.

    Not to put too fine a point on it, but where do people think going to Starbuck's is a status-enhancing gimmick? The only place where this might work is East Podunk, USA. In most metropolitan areas the Starbuck's outnumber the Kwik-E-Marts and carry about the same cachet. They are appealing because a) they are absolutely everywhere [in most cities], i.e. convenient and b) the product is generally consistent across stores in different regions. (This also explains the success of chain restaurants in the US.)

    --
    I want to drag this out as long as possible. Bring me my protractor.
  33. I already have something like this... by nwbvt · · Score: 2, Funny

    Its this new technology called an 'insulating mug'. It costs about $5 at Walmart and is dishwasher safe. You pour the coffee in and it stays warm while you drink it.

    --
    Mathematics is made of 50 percent formulas, 50 percent proofs, and 50 percent imagination.
  34. Yes - Nescafe & UK by lxt · · Score: 2, Interesting

    Nescafe marketed these sorts of drinks s few years back, but as the above poster says, they were basically just warmed up cold coffee, and tasted like it too. Plus, you didn't get much, god only knows what the enormous containers did to the environment, and they cost far too much.

    They were withdrawn from sale shortly after introduced, due to lack of popularity.

  35. Not only did we do this already.. by njan · · Score: 2, Insightful

    ..in europe (at least in the UK; but nescafe are a european brand, so I'm guessing the stuff spread), but it was *terrible*. The stuff tasted disgusting, and if your can of coffee was cold to start with (as opposed to room temperature), it warmed up lukewarm; as I discovered when woken up on a signals exercise at 3 in the morning; I just ended up binning half a dozen cans and falling back to redbull to get my caffeine hit for the morning.

    If you really really want lukewarm reheated instant coffee for the price of a latte at starbucks, great. For the rest of us, thermos flasks suffice (Or if you require masochism in your life, simply carry around a flattened paper cup with a few single-serving packets of instant coffee; just add lukewarm tap water, and you're good to go - and for a fraction of the price!)

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