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Blog Content Based Solely on High Paying Keywords

Posted by ryuzaki0 on from the ideas-for-websites dept.

Doug Nelson writes "Michael Buffington chose to build a weblog using highly automated content aggregation tools around a single keyword, asbestos, because of the high click through rate associated with the ad. 'The subject matter, while weighty and all that, is of little importance to me. It's not that I don't have opinions on asbestos and asbestos reform, because I do. The whole point of the site is to experiment with an idea. I built a tool that helps me aggregate topical news with the help of Google's Alert system. So far it works wonderfully. But there's a second motive as well. Right now asbestos reform and asbestos related litigation is on fire. Lawyers are paying anywhere from $15-100 per click through on Google ads. The second part of this big experiment is to see if I can capture some of that click through revenue while still providing a somewhat valid service to people who might arrive by search results.'"

8 of 323 comments (clear)

  1. So, let me get this straight.... by Teppy · · Score: 5, Funny

    When I just now typed "Asbestos" into Google and clicked on the eight ads that came up on the right, I just cost a bunch of lawyers over $100? W007! I think I'll try it again from work.

    1. Re:So, let me get this straight.... by Anonymous Coward · · Score: 5, Funny

      ooooh that is fun. Try "personal injury", "wrongful death", or "malpractice" - those gotta be worth something too.

  2. Re:Real name? by RangerRick98 · · Score: 4, Funny

    Nah. It's probably Roland Piquepaille. ;-)

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    "You're older than you've ever been, and now you're even older."
  3. Googlebomb by salvorHardin · · Score: 5, Funny

    I think you have to be careful plugging blogs on slashdot, in case somebody starts a googlebomb with the words Money-Grabbing Pseudo-scammer or something like that. That would be unfortunate.

  4. Built for adsense - google won't like this by TheUncleBob · · Score: 5, Funny

    Google does not usually like sites built specifically for adsense (as well as being against the adsense terms & conditions ). I wonder how long his adsense account will last before google terminates it.

    Wanting frontpage coverage on slashdot is great for revenue, but admitting to building the site for adsense, well thats priceless.

  5. Unethical?! by mariox19 · · Score: 5, Funny
    ...it's just a little antithetical, if you know what I mean.

    After looking up antithetical, I'm afraid I must say I don't know what you mean.

    ;-)

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    quiquid id est, timeo puellas et oscula dantes.

  6. Re:Rationalizing?? by hamburger+lady · · Score: 5, Funny

    hey, give him a break, he's doing asbestos he can.

    thank you, i'm here all week. try the veal.

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    Is this the MPAA? Is this the RIAA? Is this the DMCA? I thought it was the USA!
  7. On fire? by thelenm · · Score: 4, Funny

    Right now asbestos reform and asbestos related litigation is on fire.

    Wait, I thought the whole point of asbestos was for it not to be on fire.

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    Use Ctrl-C instead of ESC in Vim!