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EULA Confusion w/ Used Copies of WoW?

egburr asks: "I just purchased a used retail box of World of Warcraft. After reading the EULA in the manual and the Terms of Use, I expected to be up and playing quickly. I soon ran into a problem. I haven't even installed the software yet, since the first thing I have to do is go online and create a user account and then subscribe to play. Simple enough? I thought so too, until I tried entering the Authentication Key found on the CD case. This produced an error that my key had already been used. Note that it says 'already been used,' not 'currently in use.'" Note that section 3B in the EULA explicitly grants its users the ability to transfer the physical property and "all of your rights and obligations under the License Agreement", presumably including the Authentication Key which is needed when creating a new account. What Blizzard expressly disallows is the transfer of accounts, according to Section 1E of their Terms of Use, which is not at issue here. Apparently, Blizzard is allowing each Authentication Key to be used only once, preventing anyone with a used copy of the game from creating a new account. Is Blizzard violating the terms of their own EULA? "I have contacted Blizzard about this and have had a very interesting conversation with the Billing department, first by phone and then by email.

They keep telling me they will not transfer an account. I keep telling them I do not want an account transferred, but want to create my own account. What appears to be the final answer is that 'an authentication key can only be used once, regardless of the number of owners.'

This is not stated anywhere in the EULA or Terms of Use. If it is, I have been unable to find it, and *Blizzard has repeatedly ignored my request that they identify where in the EULA or Terms of Use this is stated.*

I have the complete retail package, including the CD case with the Authentication Key. So what if it is has been used in the past? Whatever happened to the first-sale doctrine?

At one point, the Blizzard representative likened my request to buying an empty milk jug and returning to the store to demand more milk for free so I can use the jug. This is an incredibly inept analogy. What Blizzard is doing is allowing only the original purchaser of the jug to buy a refill; anyone else who happens to buy or be given the jug is prohibited from buying more milk to put in it.

Another item of interest is that the representative told me that they can not, for any reason, delete an account, not even at the account owner's request. The most they can do is to suspend the account. Unfortunately, that keeps a record of the Authentication Key in their system, preventing that key from ever being used again.

While the EULA expressly permits permanent transfer of ownership of the game to another person, nowhere does either the EULA or the Terms of Use mention that such a transfer makes the game completely useless because Blizzard will not allow the new owner to use the game; the game cannot be played without an online account and a subscription to the service, and Blizzard will not even allow the account to be created.

You might say the "easy" answer is to get the seller to give me the account info for the account he created. However, according to Blizzard's representative, not all of the original account information can be modified. In fact, enough would be unchangable that the original owner of the account would be able to regain control of the account at any time, should he desire to do so.

I had no expectation that a used copy of the game would be such a problem. After all, even all of Blizzard's previous games (Warcraft 2, Starcraft, BroodWar) had keys that could be used and passed on while maintaining the reasonable restriction that only one instance of the key could be used at any one time. (I have never bought or played Warcraft 3, so I do not know about it.) In fact, I bought my copy of Starcraft used and never had any trouble with it.

I am not trying to cheat Blizzard out of anything. I *want* to pay them for a monthly subscription so I can play the game, but they will not allow it solely because at some point in the past someone else has used what is now my copy of the game.

So here's a warning to everyone out there; be very careful if you are thinking about buying a used copy of World of Warcraft. You may have a complete and legitimate set of all the game materials, but you will not be able to play it.

For all the lawyers, and the many IANALs, out there, what do you think of the chances of a lawsuit succeeding to change Blizzard's stance on this? Would anyone else be interested in taking this on with me?"

A question that comes to mind is whether the seller fulfilled all three parts of the Termination clause, section 5 of the EULA. If the seller failed to notify Blizzard of intention to terminate, it could be argued that the seller's licenses remain in effect and thus new license could not be given to the buyer of the used game. But one would hope Blizzard's customer service would at least make this clear to the buyer.

127 of 935 comments (clear)

  1. Also considering the availability by booyah · · Score: 4, Informative

    Considering how difficult it is right now to find a new copy of WoW this could be a major issue.

    For those not in the know, at least for a time, Blizzard pulled from the shelves new copies of WoW and stopped shipping due to server load issues.

    I know of more than one person who was unable to get a copy for several weeks because of this.

    --
    #include sig.h
    1. Re:Also considering the availability by rwurth · · Score: 2, Informative

      I was at the Apple Store in Cherry Creek (Denver, CO). They had at least 10 copies of World of Warcraft available.

    2. Re:Also considering the availability by DAldredge · · Score: 2, Informative

      They have not fixed the server problems, they have just made things somewhat better.

      Just read forums.worldofwarcraft.com and you we see. Check the tech support and realms status forums.

    3. Re:Also considering the availability by Coneasfast · · Score: 4, Informative

      you can take a look at the bbb report for vivendi

      summary: rating = F

      A rating of F means that we strongly question the company's reliability for reasons such as that they have failed to respond to complaints, their advertising is grossly misleading, they are not in compliance with the law's licensing or registration requirements, their complaints contain especially serious allegations, or the company's industry is known to us for its fraudulent business practices.

      --
      Marge, get me your address book, 4 beers, and my conversation hat.
    4. Re:Also considering the availability by Anonymous Coward · · Score: 2, Informative

      What a scandal this entire thing is. I just emailed blizzard to voice my disapproval. Here's what I got: Hello, Unfortunately, it is not possible to "wipe" an account or to re-use an Authentication Key for any reason. Once the key is used once and the account is created, that is permanent. This is an intentional security feature to prevent "throw away accounts" being created to harass other users. If you have recently acquired a second hand copy of World of Warcraft from an online auction site or a friend please be advised that Blizzard will not be able to assist you in creating an account with a used key nor can the contact information be fully modified. Please contact the vendor you purchased your copy from and request a refund. As an account cannot be created with a used key the product you have purchased is essentially defective. Blizzard will not mediate in such transactions nor will we provide replacement key information. Please note also that the sale or transfer of World of Warcraft accounts, characters, and/or items is against the Terms of Use - (http://www.worldofwarcraft.com/termsofuse.shtml). Any auctions or ads selling these items may be terminated at any time, along with the accounts linked to such sales. If you know of any auctions or ads violating the EULA and/or TOS, feel free to send the information (link if possible) to our Hacks team at hacks@blizzard.com. Our Billing representatives cannot discuss or modify account information via email. If you require further assistance regarding your account setup, please call our toll-free Billing & Account Services number for personal assistance. Billing representatives are on hand to take your call between 9am and 6pm PST, at 1-800-59-BLIZZARD (800-592-5499). Customers in Australia should call 1-800-041-378. Regards, Nick S. Billing & Account Representative Blizzard Entertainment http://www.blizzard.com/support It doesn't even look like they read my email. This looks like someone (or something) scanned my email for keywords and replied with a standard email.

    5. Re:Also considering the availability by stonedonkey · · Score: 4, Insightful

      From what I understand, the majority of those BBB complaints are from disgruntled players who had their Diablo II, Warcraft III, and StarCraft II keys blocked from online play due to user violations.

    6. Re:Also considering the availability by FEEBLE*BMX · · Score: 2, Insightful

      Cool thanks, but I think the point was that at some time in the past Blizzard had stopped shipping copies of the game in order to deal with their server load problems. This caused a shortage in some areas. If they did this once it is possible that they will do it again.

      The difference between one week after release and now is that in the days after release there were no used copies laying around like their will be now. If a shortage happens again a market for all these used games will spring up. Too bad the buyers of these used games will be out of luck.

      There are only a few major game developers out there. How long until they do this for every new game? Want to bring your old PC games back to the store to trade them in for credit towards a new game. Too bad. The used PC game market is extinct.

    7. Re:Also considering the availability by phiwum · · Score: 2, Interesting

      From what I understand, the majority of those BBB complaints are from disgruntled players who had their Diablo II, Warcraft III, and StarCraft II keys blocked from online play due to user violations.

      The report suggests that you're half right. From the BBB report:

      Recent complainants allege the company closed accounts on 130,000 users without providing notice, and accused them of using "hack" techniques to cheat on gaming. Most of these complainants deny any illegal usage, and in some cases, they challange[sic] the company to provide them some proof of the alleged violation.

      So, it appears that many of the complaints are from players blocked due to accusations of cheating, but the accusations are disputed. The complainants apparently received no evidence they were cheating:

      The company addressed a few complaints regarding account terminations by issuing the same letter in each instance of complaint, accusing the complainant of cheating, lying or using hack programs.

      Of course, just because it's in a BBB report doesn't make it true. But I wouldn't assume that the banned players were all justifiably banned and even if so, surely the player should be given some evidence justifying the termination of his account, don't you think?

      (To be fair to Vivendi: they might be concerned that if they showed their evidence, newer hacks wouldn't produce the evidence.)

      --
      Phiwum's law: anyone that names an obvious law after himself and then puts it in his own sig is just pathetic.
  2. Get your money back. by kjd88 · · Score: 4, Insightful

    One thing left to do: Get your money back from the seller.

    1. Re:Get your money back. by quinxy · · Score: 5, Insightful

      True enough, if he'd do it which he won't. But, it sounds like the seller was not restricted from selling it according to the EULA, and should have had every expectation that a buyer could use it. It certainly sounds like the entire problem is Blizzard's for not conforming to their own EULA or not adequately defining it.

      But, what do I know, IANAL.

      --
      Don't vote for Eugene Papansanovich for Congress!
    2. Re:Get your money back. by mordors9 · · Score: 2, Insightful

      Additional alternatives if you have the energy: be a pain in the ass. Send letters of complaint to your state's attorney general, dept of consumer affairs and anyone else that might respond. Move on to the Feds, send a letter to the FTC. Be sure and carbon copy the Chief Legal Counsel or CEO of Blizzard. If your local newspaper or TV news has a complaint service, go to them. Sometimes, they just don't want to deal with all of that.

    3. Re:Get your money back. by js7a · · Score: 5, Interesting
      Naw, call Vivendi (Blizzard parent company) at (310) 431-4000 and ask to speak with the legal department. Then ask to talk to a lawyer "regarding a contract dispute with a Blizzard product." Then politely explain the same story you submitted to Slashdot, and ask them to call WoW tech support and create a character for you.

      If they refuse, take them to small claims court. 75% probability that they will fix the problem as soon as they get served. If not, then they won't show up and you will win the retail price by default.

    4. Re:Get your money back. by Anonymous Coward · · Score: 4, Insightful

      If you paid by Paypal, you can get it back.
      You were delivered a non-workable product.
      You had a reasonable expectation of being able to use the product.

      I would file a complaint with eBay, not against the seller, who was acting in good faith, but in order to stop Blizzard titles from being sold on eBay because they, Blizzard, are selling a deliberately broken product.

    5. Re:Get your money back. by Momoru · · Score: 2, Informative

      At least around here small claims court cases cost $35 to file. If you sue a major corporation in one, no lawyers or company representatives will show up...it costs more to pay them to come (I went to a case where someone sued calvin klein). You may even get a judgement against the company, although that is unlikely. That doesn't mean anything will ever come of it, major companies often have tons of claims against them, their legal departments can tie things up forever and the money you spent would have been better spent buying a new copy. The only way things like this are taken seriously is through class action lawsuits.

    6. Re:Get your money back. by AMystery · · Score: 2, Insightful

      Up front, IANAL. However, you haven't paid Blizzard any money and they have the right (in most areas) to refuse you service for any reason.

      Obviously this is them just being stupid, however, they don't have to give you an account and take your money. You haven't purchased anything from them yet.

      The original owner needs to transfer the account to you, then, once the terms that the actual purchaser of the CD agreed to have been fulfilled, you can call and make as big a stink as you want.

    7. Re:Get your money back. by mlorentz · · Score: 2, Informative

      I took Tires Plus to small claims court. In St. Paul, MN it costs $60 to file. If they don't show up, you win by default. The loser pays the court fees.

    8. Re:Get your money back. by js7a · · Score: 4, Insightful

      It's not a payment dispute, it's a contract dispute. When the buyer purchased the used software licence, he obtained the contract rights, as the contract says. Going over the heads of Blizzard's lazy tech support staff to Vivendi's legal staff is the right move. They will easily pass the buck back to Blizzard with a big heaping spoonful of corporate authoritay.

    9. Re:Get your money back. by Anonymous Coward · · Score: 2, Insightful

      No, since the contract says the customer can assign his rights to a third party (the new buyer), there is privity of contract between Vivindi/Blizzard & the thrid party.

    10. Re:Get your money back. by MonkeyBunker · · Score: 2, Informative

      Actually, all the poster has to do is get the previous owner's login information. Once the authentication key is used, it is irrevocably tied to the account.

      The way most people I know have done this in previous games is to delete all credit card information from their account, change the billing address to something random/anonymous, and change the password to something simple. The new user then logs in, changes everything to their own info, and restarts the account (if necessary).

  3. How bizarre by fembots · · Score: 5, Interesting

    Maybe Blizzard just never expected anyone to RTFEULA.

    3B. You may permanently transfer ownership of the Game and all parts thereof, and all of your rights and obligations under the License Agreement, to another by physically transferring the CD-ROM, all original packaging, and all Manuals or other documentation associated with the Game, and by removing from all of your home or personal computers and destroying any remaining materials concerning the Game in your possession or control, provided the recipient agrees to the terms of this License Agreement. The transferor (i.e., you), and not the Licensor, agrees to be solely responsible for any taxes, fees, charges, duties, withholdings, assessments, and the like, together with any interest, penalties, and additions imposed in connection with such transfer.

    It appears that you can indeed sell your game, provided you removed anything related to the game, which I think, includes the deactivation of the Authentication Key by the seller, maybe they haven't created the Deactivation Section yet :)

    1. Re:How bizarre by truesaer · · Score: 2, Interesting
      The terms you quoted said you must destroy anything in your possession or control when you transfer the game. Since the authentication key on your online account is not within your possession or control, it doesn't seem like you're obligated to do anything about it.

      It sounds to me a bit like they picked a really bad primary key for a database! I'm also sure they can give this guy a new key. I once deleted the full version of windows at the direction of Microsoft tech support when I only had an upgrade to install with. Since it couldn't find an existing full version to verify against it wouldn't install. The tech just gave me a special key that unlocked it altogether and things went fine. So surely Blizzard can issue replacement keys if you get the right person on the horn.

    2. Re:How bizarre by Telastyn · · Score: 2, Informative

      The OP did get the entirety of the Game, but not the account on the game servers, which is created after the fact, and is not part of the sale. In the same way the Game is useless without an account, so can the Game be transferred without it.

      I am not a Lawyer, and this is not legal advice, but it seems fairly clear cut from a legal purspective that the OP got everything Blizzard sells in the store. Just because the Game has lost nearly all value due to the Activation Key being broken doesn't change that fact. If the OP has any gripes, it is with the seller, who sold them a lemon, not Blizzard.

    3. Re:How bizarre by DJStealth · · Score: 4, Insightful

      It's like having the ability to sell your Condo, however, the management refusing to give you a key to enter through the lobby.

  4. One Key to Rule Them All by Stanistani · · Score: 4, Funny

    I guess the new policy is:
    The key IS the game.

  5. No Surprise Really by zoomba · · Score: 2

    Every MMO has CD keys that are forever associated with a given account. If you wanted to reuse a key you would have to be given the original account and change the bank information for billing purposes. This is no shocker to most people.

    How do you expect them to actually release a CD key? The way these games work is you can come back to it later and renew your account if you wish. How can they renew their account if the key has been released for reuse?

    The place you bought it from owes you a refund. Most stores I go to now won't buy back any game that has a CD key tied to online play/accounts.

    1. Re:No Surprise Really by servognome · · Score: 2, Insightful

      How do you expect them to actually release a CD key?
      It's not for us to care how they do it, they are the ones responsible for figuring that part out. Beyond just the EULA, copyright law states that users have the right to transfer their license.
      The way these games work is you can come back to it later and renew your account if you wish. How can they renew their account if the key has been released for reuse?
      They can't renew their account, because they no longer have a legal copy of the game. Perhaps Blizzard could have a system where somebody enters in a new CD key to associate their account so they can reactivate.

      --
      D6 63 0D 70 89 81 BB 8E 7B 7C 5F 5D 54 EA AB 73
  6. Re:Why not just buy a new copy instead of old? by ivan256 · · Score: 4, Insightful

    $49.99

    Pretty steep for a game you have to pay monthly to play too.

    My wife and I would be playing it if it weren't for the $100 initial cost.

  7. account Key by Anonymous Coward · · Score: 2, Insightful

    Actually the Key IS the game -- or more specifically the ACCOUNT.

    One key can ever create ONE account. If you get the account name and password to go along with that used CD key, you are in business.

  8. Previous owner's responsibility? by Anonymous Coward · · Score: 5, Interesting

    As I understand it, Blizzard representatives cannot cancel any user's account even with their consent. However, it is possible to cancel one's account through the online account management site. Would cancelling your account in this way 'free up' the authentication key? If so, is it the previous owner's responsibility then to delete their account?

    Assuming this is the case, then if the previous owner didn't delete their account, they have effectively ripped you off.

    1. Re:Previous owner's responsibility? by Beeswarm · · Score: 2, Informative

      The account isn't actually "cancelled." It is set to inactive, so that the account holder can later re-activate it and use his old characters. There is no way to kill it completely so the key can be reused.

  9. the answer is obvious by Anonymous Coward · · Score: 2, Informative

    the answer is clear. sue them. you know that is what they would do to you if you violated the End User Agreement.

  10. Re:Why not just buy a new copy instead of old? by Propagandhi · · Score: 4, Informative

    New copes of the game can be hard to find. I know that (as recently as last month) Blizzard wasn't moving any more retail copies because the game had become too popular and there were (are?) server issues.

    I'm not sure if the poster was unable to find a new copy, or simply wanted to save a couple of bucks. Regardless, it seems like this kind of thing should be legal according to Blizzard's own EULA.

    I guess I'm not surprised he's getting the run around from Customer Support, though. IMHO Blizzard has fallen a long way from it's lofty perch before the original owners were bought out..

  11. It's there ... by GNUALMAFUERTE · · Score: 2

    "This is not stated anywhere in the EULA or Terms of Use"

    It is, Usually, in the part that says that any situation not specified in the EULA, will be decided in an unilateral fashion by the Company in question. Usually, when you agree with this kind of "contracts", you are actually agreeing to pay an ammount, in orther to be able to do what the company eventually decides that you can do.

    My recomendation?, learn to be happy with tuxrace.

    --
    WTF am I doing replying to an AC at 5 A.M on a Friday night?
  12. out of luck by illuminatedwax · · Score: 4, Funny

    You're out of luck, because as we all know, EULAs are not legally binding. Thanks for playing! :)

    --
    Did you ever notice that *nix doesn't even cover Linux?
    1. Re:out of luck by Viv · · Score: 2, Insightful

      Usually, the theory behind EULAs not being legally binding has a lot to do with the contract being non-negotiable, and that there is no guarantee that the receiving party actually ever even read (or even really agreed) to the contract.

      This argument is one way. The author of the EULA can hardly argue that the contract was non-negotiable on their part -- they freaking wrote the thing. Nor can they argue that they never agreed to the contract, because they sell the product with the understanding that the EULA is in fact agreed to.

      IANAL, but AFAIK, the arguments for EULAs being non-binding can only be a defense for the end user.

  13. Re:Why not just buy a new copy instead of old? by Radres · · Score: 5, Insightful

    First off, it's a $49.99 game. Secondly, the game is not available in stores due to Blizzard's cutting back on new users due to server issues. Considering the lack of availability of the game in stores, a used copy that someone doesn't want after having tried it should still have value.

    I for one and sick and tired of software companies bullying their consumers around. I should be able to return software. I should be able to sell software I purchased to other people. I should be able to run games that already have cd-keys for online-only play without requiring that I keep the CD in the drive while playing!

  14. Suggestion... by GillBates0 · · Score: 5, Funny
    At one point, the Blizzard representative likened my request to buying an empty milk jug and returning to the store to demand more milk for free so I can use the jug.

    Get a cow. It won't mind if you take an empty milk jug to it and demand more milk from it every day.

    Your cow won't judge you.

    --
    An Indian-American Hindu committed to non-violent thought/speech/action alarmed by the global explosion of radical Islam
    1. Re:Suggestion... by UnknowingFool · · Score: 2, Funny
      Your cow won't judge you.

      I don't know about that. The last cow I milked kept looking at me funny like I was doing something wrong.

      I was like "Yes, I'm touching your teats. You wanna explode or what?"
      And she was like "Oh no, you didn't!"

      She swats at me with her tail. I slap her side. Long story short, that's I ended up in jail. That's my story. I'm sticking to it.

      --
      Well, there's spam egg sausage and spam, that's not got much spam in it.
  15. Re:Why not just buy a new copy instead of old? by dillon_rinker · · Score: 4, Funny

    I'm sorry if I'm asking the obvious here, but would you be willing to mail me a check for $20.00? I mean, you've got a lot of other monthly costs, so it's not like it's that much money.

    =)

  16. Semantics dude by Jailbrekr · · Score: 2, Interesting

    You bought a used copy, therefore you are transferring ownership from one person or entity to another. This logic does not apply to a retail store, because the ownership is not being transferred as the auth key is unused.

    A stupid analogy would be buying used milk. If you bought the milk used from someone other than grocery store and it expired prior to the "best before" date, it is not the groceries store or the milk producers responsibility for the bad milk.

    The only thing I see here is that you are using biased reasoning to justify your disgust at a fundamentally flawed licensing scheme.

    --
    Feed the need: Digitaladdiction.net
  17. Why don't they just make a new authentication key? by the_skywise · · Score: 4, Insightful

    How hard can it be? Okay you buy a "used" CD so they don't give you a month's free subscription but force you to pony up $19 immediately.

    Even if you assume that this guy just pirated a copy of WOW that's pure revenue to them for each new user.

    What's to gain by binding one key to one CD? You want to bind it to one PAYING USER.

    Somebody hasn't thought this through and just threw the usual boiler plate out into the EULA and said "ship it!"

  18. Re:Why not just buy a new copy instead of old? by mister_tim · · Score: 2, Insightful

    Saying, "just buy a new copy" is all well and nice in retrospect, but doesn't help this guy since he hass already bought a used copy. Also, the question, as posed, was not about how he could play the game but about whether Blizzard are ignoring/breaking the terms of their own EULA.
    It's a much bigger question than just "buy a new copy"

  19. Re:No, they aren't violating the EULA by badfrog · · Score: 2, Informative

    There haven't been server queues for weeks. I'm on one of the more populated servers from release day, and I haven't noticed any problems in a long time.

  20. Small claims court by IgD · · Score: 3, Insightful

    Can you march down to your local courthouse and file a small claims lawsuit? Your argument seems pretty solid. They would probably give in to avoid the lawsuit that might cost them thousands.

  21. IAAL by Thunderstruck · · Score: 4, Insightful

    This seems like the perfect test case for the enforceability of a shrinkwrap EULA in the hands of an ordinary consumer. Previous cases have observed that, where portions of the game require additional "agreement" clicks, such licenses can be enforced, but I have not found any case yet which states that the individual purchasor is bound by a eula he is unable to read until after the sale.

    There have been cases which indicate that software licenses in general are just fine, even if they limit rights granted under ordinary copyright law. What does not appear to have been examined is whether these license agreements fall into the realm of state contract law. If such were the case, then different states might have different consumer protection rules.

    But then again, I am not your lawyer, and this is just an observation, not legal advice. If you like, feel free to contact me. You can find out how in my profile.

    --
    Trying to use sarcasm in text-based forums does not work.
  22. Whatever the situation... by BalorTFL · · Score: 4, Insightful

    Blizzard should try to get this fixed fast. Unlike most other types of games, where all the money the developer will realize is paid up front, most of the money from MMORPGs is made over the long run. By making it harder to transfer CD-keys, Blizzard is depriving themselves of the monthly fees that the user would otherwise already be paying: $20-$50 up front vs. $10-$13 a month... after a little while, the price paid at retail starts to seem pretty small, especially since many players get hooked and have difficulty quitting.

  23. Analogy 2.0 by Asprin · · Score: 4, Insightful


    Actually, you don't want free milk in the jug your friend gave you, you want to *pay* for the milk, you just don't want to pay for the jug.

    I think the solution to all of this stupidity is for the bozon game companies to stop charging an up-front purchase price for games that require a subscription.

    Why don't they also charge a "disposal fee" when you cancel for crying out loud.

    --
    "Lawyers are for sucks."
    - Doug McKenzie
    1. Re:Analogy 2.0 by Anonymous+Custard · · Score: 5, Insightful

      Actually, you don't want free milk in the jug your friend gave you, you want to *pay* for the milk, you just don't want to pay for the jug.

      No, it's not that he doesn't want to pay for the jug.

      He did pay for a jug - he purchased a used jug. His friend was specifically authorized to transfer ownership of the jug in section 3B of the eula: "You may permanently transfer ownership of the Game and all parts thereof..."

      Now blizzard is refusing to let him purchase refills for his jug, because the jug does not have a virgin (unused) CD key.

      Currently it seems like it's impossible to transfer "all parts thereof", since in order to use the game you need to establish an account, and a CD-key can only be used to establish a single account. Therefor the "all parts thereof" changes when the game is first registered, and you are left with "all parts thereof except a virgin CD key".

      It seems Blizzard needs to clarify the process for exercising your EULA right to "transfer ownership" to another person.

      Blue?

  24. Re:WTF by shawnmchorse · · Score: 2, Informative

    You've already created an account with that CD key. You use the same account you created before your hard drive crashed. Now if Blizzard's hard drives crash, you might have other problems... :-)

  25. Two breaches! by Kentsusai · · Score: 2, Insightful

    1. Between you and seller, the seller would be in breach of contract. [i.e. a total failure of consideration - that is you did not get what you paid for]

    2. Blizzard may be in breach of their license with the seller. [i.e. by not allowing the seller to transfer the game according to clause 3B]

    My advice to you. Just get a refund off the seller then go buy an original copy.

  26. Please don't whine by Anonymous Coward · · Score: 2, Informative

    Blizzard has already posted about this kind of issue:

    http://forums.worldofwarcraft.com/thread.aspx?fn =b lizzard-archive&t=13&p=1&tmp=1#post13

    You, sir, are SOL. Sorry.

    1. Re:Please don't whine by jalefkowit · · Score: 2, Interesting

      He's "SOL" according to Blizzard, who have an obvious interest in convincing people that the rights granted to them by the EULA are not actually granted to them when they become inconvenient to Blizzard.

      An impartial third party familiar with contract law may well have a different interpretation than Blizzard does.

  27. You paid for used MMO? by Jarnis · · Score: 4, Insightful

    Hah.

    Every MMO launched to date has a single-shot CD-key used to create an account. That means that the used game is worthless. The CD is unprotected and the contents are fairly easily obtainable. Only thing worth anything is the CD-Key, and that's good for only one use.

    Yes, you could sell the game AND the account, but in WoW's case this is forbidden by EULA. You can whine all you want, but if they somehow allowed the re-use of the CD-Key, that would allow basically unlimited accounts out of one box. And whoever controls the account can play the game - box not required.

    Don't buy used MMOs (returned/repackaged/'slightly used'). Any store with half a brain don't take returns of MMOs as once the key has been digged out of the box and copied down, the rest of the box/CD/Etc is quite worthless. CD-Key theft out of boxes in store shelves is a growing problem - many clueless salesdroids dont understand how the bunch of numbers on the paper is the only valuable bit of the game box, so if you buy an opened box, you risk getting a dud that may be painful to return. How do you prove you didn't use the key yourself?

    Now is selling of such 'one-shot' products fine, trampling on the 'first sale' principle? That's whole another discussion. WoW is doing it just like every other game in the genre. And just about every single other game forbids sale of accounts. Others allow the sale of account + box together (only), but such trades are high-risk.

    For example, in Dark Age of Camelot, whoever knows the 'secret word' inputted at character creation can at any time take ownership of the account (change PW, change any other details) by calling game billing support hotline. So even if you get the CDs, the box, the (worthless) CD-key, the user account and the password, if you don't know that you ALSO need a secret word (and you need to change it promptly by calling the company), your account can be taken back by the original owner, and there is absolutely nothing you can do about it.

    Blizzard is just taking the easiest route - if you your account/password ends up in wrong hands, they wash their hands. Sale of accounts is not allowed, and basically whoever controls the username/PW 'owns' the account, and if you complain about account sale/trade issues, they just ban the account as account sales are not allowed. And yes, the box, the CD-Key and the media is totally useless and worthless once the account has been created.

  28. Another thing by beattie · · Score: 2, Informative

    Another thing about WoW. I had a problem where they refused to cancel my account for a month after I cancelled it online. They basically said that cancelling it online isn't good enough to actually cancel the account. You need to call them and make sure they close it and it probably wouldnt be a bad idea to get some form of receipt.

  29. Simple Solution by the+grace+of+R'hllor · · Score: 2, Interesting

    This key is bound to an existing (probably now suspended, due to quitting) account, with billing information and personal details attached. Of course you can't use that key again.

    However, you now have a perfectly legal copy of the game (even according to their EULA, which must be a first for a MMO game), without a functioning key. The solution is obvious: Have them send you a replacement key.

    They lose nothing, you don't have someone else's baggage, and it should be standard procedure for when a retail key is compromised by store clerks or a 'friend'.

  30. A couple days ago... by chill · · Score: 4, Interesting

    ...a discussion about EULAs came up in the thread with the Microsoft guy. My contention then was some legal dept wrote it a decade ago and much of it is boilerplate the no one reads. You're just providing an example for my argument.

    In this case, it wasn't YOU that didn't read it, it was the Blizzard guys. EULAs have gotten out of hand. Many of them have language in there that doesn't pertain to anything related with the product at all. It is in there because no one wants to pay the lawyer another couple hours of billing time to review any modifications.

    You are SOL and your only real option is to get your money back from where you bought the game. If you do decide to hire a lawyer and go after Blizzard, expect to pay the lawyer 1000x the difference in the used/new prices of the box -- and probably not get anywhere.

    It would be fun, though, if I won the lotto. Blizzard has proven themselves nothing but a bunch of dicks over their treatment of FreeCraft/Ale and the alternative server networks. I'd love to have the money to fuck them over with their own legalese. :-)

    --
    Learning HOW to think is more important than learning WHAT to think.
  31. Re:Multiple accounts by rogueuk · · Score: 4, Insightful

    If it only makes sense that the key can only be used once, why does blizzard go out of there way to explicitely state in the EULA that the physical media can be resold?

  32. Why Doesn't This Bug Everybody? by Tabor_Kelly · · Score: 2, Insightful

    Doesn't this fill your heart with hate? Why don't we all call Blizzard and tell them how we feel about it?

  33. Re:Why not just buy a new copy instead of old? by cyberbummm · · Score: 2, Informative

    Actually it can't, I just tried that. There's fine print that says you have to buy a new set of retail cds and enter that key.

  34. out of luck, or finally in luck? by The+Bubble · · Score: 2, Interesting

    Could now be the time that we finally get to test this idea in court? If a company must argue that they are not legally bound by the terms of their own EULA it could set a precedent allowing customers to argue the same thing.

  35. Hate to be devil's advocate, but... by inkswamp · · Score: 3, Insightful
    As much as I hate to sound like I'm defending this kind of corporate indifference, you have to keep a few things in mind:

    1. Imagine this from Blizzard's point of view. Someone calls up with your story. What do you think their position will be? Software companies must defend their best interests, and willfully going along with any request and any likely story could open them up to all kinds of abuses.

    2. I may be wrong, but I don't think the lack of mention of something in a EULA implies that the buyer has such a usage right.

    3. A lawsuit for such a small amount seems a little bit of an overreation. I would discuss it with the seller and see if he/she is willing to refund your money, and if not (and I would hardly expect it), just chalk it up as a lesson learned. I'm not sure how old you are, but I've lived long enough to know friends who have learned far more expensive lessons than this. I agree that it sucks, but consider yourself lucky to some extent.

    --
    --Rick "If it isn't broken, take it apart and find out why."
    1. Re:Hate to be devil's advocate, but... by drew · · Score: 4, Insightful

      1. Imagine this from Blizzard's point of view. Someone calls up with your story. What do you think their position will be? Software companies must defend their best interests, and willfully going along with any request and any likely story could open them up to all kinds of abuses.

      how is this defending blizzard's best interests? this guy is offering to pay them a monthly subscription fee. sure if they ignore him, and don't piss him off to much in the process, he might buy a new version in the store. (once it's available in stores again- who knows when that will be...) what's blizzard's cut on a retial box sale after the store and the distributor take their cut? a month's subscription? two? sounds to me like blizzard's 'best interest' here is to get this guy paying a monthly subscription fee as soon as possible, since the person who bought the box is no longer doing so...

      2. I may be wrong, but I don't think the lack of mention of something in a EULA implies that the buyer has such a usage right.

      if i understand the right in question correctly, the doctrine of first sale legally establishes such a right. if it's not mentioned in the eula, he has that right by default. (whether that right can be restricted in a eula is still hotly debated by both sides, but that is not the issue here.)

      --
      If I don't put anything here, will anyone recognize me anymore?
    2. Re:Hate to be devil's advocate, but... by Anonymous+Custard · · Score: 2, Insightful

      So essentially you're saying... bend over and take it?

      That's BS. Blizzard PROMISED in EULA 3B that you can transfer the game and all parts thereof to another. A reasonable person would interpret that as meaning you can sell your copy of the game, and the new owner can then pay for a subscription and play the game. Yet according to Blizzard's support replies, there is no way for the new owner to establish an account to pay the subscription to play the game.

      The lawsuit wouldn't be against the friend, btw, because the friend acted in accord with his responsibilities. The new owner agreed to the new EULA, but Blizzard will not keep its end of the bargain and give the new owner a chance to play.

  36. Re:Why don't they just make a new authentication k by Jarnis · · Score: 5, Informative

    Simple.

    The distributor gets the cash out of the box sales.

    If accounts were free, or available from online, there would be no distribution of the box version. No distributor wants to touch a game that is available online cheaper (or even at same price, but 'easier').

    And stupid people won't consider games they can't buy as a box from a store. No store visibility = way less subscribers.

    Only when the game is dead as a doorknob as 'store boxed version', the sale / giveaway of accounts beings.

    Basically they are feeding Vivendi Universal or whoever handles the distribution. VU has to get mucho money, so VU can be bothered to put the game on shelves, on magazine pages etc.

    Yes, the whole store/boxes/crap model is outdated. I'd happily pay real money for games if I could actually download them at launch day, instead of waiting for ages for the stupid boxes to ship and arrive to stores. I paid for HL2, mostly because they allowed this. Yeah, steam is 'bad' or 'crappy' or whatever, but at least it works. I got the game on launch day, not a week late (hint: I don't live in the US), and I got it at a same price as the US customers got (no extra taxes, duties, shipping costs and other crap).

  37. Re:you have no leg to stand on... by thryllkill · · Score: 4, Interesting

    What makes him so damn special is that he is following the License Agreement to the letter. Blizzard fucking told him he could do this, and then when he tried to they ignored the issue and gave him a round about analogy that does not apply to his situation, much like your windows + cd key analogy.

    --

    Note to self: No more arguing with the faithful.

  38. Wal-Mart Trick by say__10 · · Score: 2, Informative

    Use the time honored and honed by my youth trick of just returning it to Wal-Mart and saying the disk will not load. They give you an exact copy, you keep it, or return the unopened copy at another store for money or credit. Ahhh fond memories of youthful schenanigans.

    --
    Home of the midwest loser - www.say-10.net
  39. Re:One CD code to rule them all by jjhall · · Score: 4, Insightful

    You must not have read the whole post. What is utterly ridiculous here is how Blizard is not abiding by their own EULA.

    Say you bought WoW and decided you really didn't like it, so you sold it to your friend. Assume no copies made and everything is done according to the EULA. You have no intention of playing again, and your friend wants to use your old copy to play himself. When he activates his, your account should be disabled. Problem solved.

    What is happening here is like the RIAA saying you can buy the CD from the store, when you are done with it you can sell it to a friend or a used CD store, but they still won't be able to listen to it.

    Blizard is in the wrong here. If they did not want people selling/giving their old copies to others, they should not have allowed it according to the EULA. The OP is not asking to have a second account active on the same CD key, he is asking to have a single account active on the CD key, with the old one being disabled.

    Jeremy

  40. bnetd by tepples · · Score: 2, Insightful

    Get a cow. It won't mind if you take an empty milk jug to it and demand more milk from it every day.

    According to this analogy, it's against the law to refill Blizzard's jugs from your own cow. Blizzard v. bnetd.

  41. Easy Answer by superultra · · Score: 4, Interesting

    Have you tried contacting the EFF? My hunch is they're looking for a test case.

  42. Use their own system against them by Warskull · · Score: 5, Interesting

    Blizzard's customer service tends to be shaky at best, however you can get a new CD-key. Blizzard has a system in place to deal with stolen CD-keys. Treat this as a situation where you CD-key was stolen or non-functional. Do not tell them anything about wanting to transfer ownership of a CD-key. Keep it simple and tell them only what they need to know. Blizzard honestly doesn't care about what their EULA or packaging says. They do things their way and if the package promised something that wasn't in the game they will tell you tough luck.

    #1) I recently purchased a copy of World of Warcraft
    #2) When I try to sign up for an account the CD-key says it is already used
    #3) I have the original CD-case with the CD-key sticker on it and read on your site I can mail them in to get a new CD-key

    Remember the Diablo II players are famous for their acts of stupidity. They regularly get their CD-keys and accounts stolen. So if you just play the dumb "It says someone else has my CD-key and I don't know why" and then cite their CD-key replacement policy they should do it for you. If they tell you to return it to the store just tell them "the store doesn't take returns" and "it was the only copy I could find."

    You may not be too keen on deceit, but honestly this is the only way blizzard will do anything. While they are fine about jerking around people who buy used copies of the game they will be much less eager to screw over someone who they think bought a new copy of the game that doesn't work.

    More information about the process:
    http://www.blizzard.com/support/?id=aall 0641p

    1. Re:Use their own system against them by Peyna · · Score: 4, Informative

      Remember the Diablo II players are famous for their acts of stupidity. They regularly get their CD-keys and accounts stolen.

      Actually, the issue with D2 and several other games is that people would buy one copy of the game, open it, write down the CD Key, return it to some place like Wal-mart or Best Buy where they only do even exchanges for opened materials and repeat ad infinitum.

      The retailers are supposed to report these returned CD Keys, but it never happens.

      --
      What?
  43. No by OverlordQ · · Score: 2, Informative

    Read the Terms of Use. The EULA allows the transfer of the GAME, but nowhere does it allow the transfer of the SERVICE.

    --
    Your hair look like poop, Bob! - Wanker.
  44. Max Payne EULA forbids actually playing the game by Anonymous Coward · · Score: 2, Interesting

    I happen to read the EULA for Max Payne, and it said according to the agreement, the ONLY (the word they specifically used) thing I could use the physical CD for was as an archival backup of the software. Sadly, the game required me to have the CD in the drive while playing it, so essentially the only way to play the game is either to bread the EULA or to install a NOCD crack, which would of course be against the DMCA's anti-circumvention provision.

    And the industry wonders why EULA's are ignored.

  45. Read the terms of Use on player names by DarthVeda · · Score: 2, Interesting

    It is quite hillarious:

    A. Rules Related to User Names. Each user will select a user name for his or her character, or allow the World of Warcraft software to select the name for him or her. Additionally, users may form "guilds" and such guilds will be required to choose a name for the guild. When you choose a user name, create a guild, or otherwise create a label that can be seen by other players of World of Warcraft, you must abide by the following guidelines as well as the rules of common decency. If Blizzard Entertainment, in its sole discretion, finds such a label to be offensive, it reserves the right to change the name, remove the label and corresponding chat room, and/or suspend your use of World of Warcraft.

    In particular, you may not use:

    1. Names of another person with the intent to impersonate that person;

    2. Names which incorporate 'swear' words or which are otherwise offensive, defamatory, vulgar, obscene, hateful, or racially, ethnically or otherwise objectionable;

    3. Names subject to the rights of any other person without authorization;

    4. Names of popular culture or media personalities;

    5. Names that are trademarks, or registered trademarks of Blizzard Entertainment or other companies);

    6. Names of religious deities or figures;

    7. Names of characters from Blizzard Entertainment's Warcraft products, including character names from the Warcraft series of novels; or

    8. Names related to drugs, narcotics, or criminal activity, including references to drug substances; or

    9. Name comprised of partial or complete sentences (e.g., "Inyourface", "Welovebeef", etc);

    10. Names comprised of pure gibberish (eg, "Asdfasdf", "Jjxccm", "Hvlldrm");

    11. Names that refer to pop culture icons or personas (e.g. "Britneyspears", "Austinpowers", "Batman")

    12. Names that utilize "Leet" or "Dudespeak" (e.g., "Roflcopter", "xxnewbxx", "Roxxoryou")

    13. Name that incorporate titles. The term "Titles" as used herein shall include 'rank' titles (e.g. , "CorporalTed," or "GeneralVlad") and/or fantasy titles (e.g., "KingMike", "LordSanchez")

    Additionally, you may not use a misspelling or an alternative spelling to circumvent the name restrictions listed above, nor can you have a "first" and "last" name that, when combined, violate the above name restrictions.


    I especially like the dudespeak one and "lordsanchez"

  46. this is pure FUD by neura · · Score: 3, Interesting

    This is definitely one of the stupidest posts Slashdot has ever seen....

    If you check the terms of use page linked in the OP, you can plainly see near the top:

    1. Establishment of Your World of Warcraft Account.

    A. You may establish one (1) user account ("Account") with which to play World of Warcraft by accessing Blizzard Entertainment's proprietary on-line service ("Service"), pursuant to the terms, conditions and restrictions contained in this Agreement.

    as well as section 1-E:

    E. Blizzard Entertainment does not recognize the transfer of Accounts between individuals.

    I don't see how this person has any right whatsoever to have a new account registered for a CD key that already has an account registered with it.... it just doesn't make ANY sense. By that train of thought, one person could buy the game then hand it along to every person he knows, letting each new person register a new account and bypassing the purchase price of the game itself.... no sense whatsoever.

    I do think relating it to buying a milk jug and expecting free refills on an empty jug is pretty funny though. ;) By the way, you do not get free refills of the jug if you are the original owner. Not unless you pay for a lifetime of free re-fills. Again, the original poster is just for lack of a better word, insane.

    1. Re:this is pure FUD by egburr · · Score: 2, Informative

      Section 1-E does not apply; I am not trying to transfer an account. Section 1-A does apply; I am a "you" trying to establish my "one user account". I am not the same "you" as the original owner. The key is not the account; the key is used to create an account. By section 3-B of the EULA, I am now the legal and sole owner of my key, so the original account is now using a key that does not belong to it. The fact that Blizzard apparently does not provide any way for the account owner to disassociate the key from the account when transferring ownership of the key is irrelevant.

      --

      Edward Burr
      Having a smoking section in a restaurant is like having a peeing section in a swimming pool.
  47. Re:Why not just buy a new copy instead of old? by neura · · Score: 2, Interesting

    It's not even fine print, it is clearly stated when creating the account using the trial key that you will have to purchase the retail game in order to continue playing once the trial period is up.

    I'd post a screenshot of the registration process if I actually felt refuting your fine print comment was worth the time....

  48. Re:Why not just buy a new copy instead of old? by asciiRider · · Score: 5, Interesting

    I stopped buying Blizzard games for this reason. I still like StarCraft though - but after they shutdown FreeCraft and/or the Battlenet server project, I made myself a promise to never give them another cent.

    Slashdot is certainly a place to be heard - but sometimes you have to make a statement with your wallet.

    I would FU*(#@$_ING love to see a boycott of Blizzard -

  49. Great Case, Implications to Everything.... by sampson7 · · Score: 5, Interesting
    A $40 copy of WoW is one thing. A $50,000 license is another. But the laws governing transfer of ownership are the same. Copyright law does not differentiate between a cheap game and a high end bit of server software. So this is an important principal, even though the amount of money involved in piddling -- please recognize this before flaming the guy about how "it's only a game" and the rest of that crap.

    The right to transfer ownership of the tangible expression of a copyrighted work is fundamental to our system of intellectual property ownership:
    the owner of a particular copy or phonorecord lawfully made under this title, or any person authorized by such owner, is entitled, without the authority of the copyright owner, to sell or otherwise dispose of the possession of that copy or phonorecord.
    17 U.S.C. sec. 109 (2000). I don't quote this provision to suggest that Blizzard is breaking the law, simply that the right to alienate (essentially a fancy legal term for "sell") your copy of a copyrighted work is enshrined in United States law (and in fact, is generally recognized throughout the world).

    So what is Blizzard doing here? It is denying the initial purchaser of the game the right to sell his or her copy (who am I kidding? His) copy of the game in the open marketplace. The initial purchaser of the game agreed to Blizzard's End User Licensing Agreement (EULA) when he first started playing. (Of course, the legal enforceability of these EULAs is somewhat murky -- different states have different laws, although UCITA is the most common attempt to make EULAs enforceable.) Blizzard's argument is that it and its customer entered into an enforceable contract. Both sides gave consideration and both sides agreed to perform certain actions and to give the other side certain rights in exchange for either money or a service provided.

    Now Blizzard (at least according to the poster) is attempting to renege on its side of the bargain, while still (presumably) insisting that the purchaser abide by all terms and conditions.

    A couple of additional thoughts:

    First, don't argue with front-line customer service. Get in touch with Blizzard corporate headquarters or other supervisory personnel. Recognize that, while you are probably correct, it's likely an issue of first impression under the new WoW system and as a pioneer, you're likely to get a slow response.

    Second, make sure that the initial owner of the game took the proper steps to terminate his account before he sold it to you.

    Third, recognize that Blizzard is perfectly correct to be suspicious of someone claiming that, simply because you have the key, it should terminate an existing account. Respect their view on this because it's a world of hurt for them if they wrongly start terminating accounts. I can easily foresee them asking someone five times "ARE YOU SURE YOU WANT TO PERMANENTLY DELETE THIS ACCOUNT? ARE YOUR SURE YOU'RE SURE?" and then getting a complaint the next day that their account isn't working. They really are in a no-win situation.

    Fourth, while yes, I am a lawyer, I'm not your lawyer. Nothing in this post should be construed as providing legal advice.

    Finally, Blizzard needs to get on the ball and recognize when they are wrong. This sounds like a cluck-up. (But then again, first line support people aren't supposed to be interpreting legal documents.) I'm guessing this is more a matter of getting this issue in front of someone with the authority to make it right.
  50. Re:Multiple accounts by Telastyn · · Score: 2, Informative

    Because [to my knowledge] it's illegal to forbid it.

  51. Re:Why not just buy a new copy instead of old? by jest3r · · Score: 5, Insightful

    good point ... why on earth does the game cost anything when it is subscription based?

    if you are planning to pay the monthly subscription can you not just download the game installer for free?

  52. Re:EULAs are out of hand by What42 · · Score: 3, Interesting

    So, according to this logic, if my computer dies and I buy a new one I should not be able to install my very expensive software on this new computer? That isn't a good idea. There is no way I will pay a few hundred dollars for software and not be able to install it if I ever get a new computer. The lifespan of modern computers isn't that high. People upgrade their computers way too much for a scheme like this to work.

    --
    "Only two things are infinite, the universe and human stupidity, and I'm not sure about the former." -Albert Einstein
  53. you should have lied... by fudgefactor7 · · Score: 4, Interesting

    You should have told them that you bought a new copy of WoW, and the key is used...goddamn pirates and their keygen programs....

  54. Re:EULAs are out of hand by Anonymous Coward · · Score: 2, Funny

    And when you buy sheets for your bed, you shouldn't be able to put them on other beds, without going to jail.

    And when you buy a suit with two pairs of pants, you should go to jail if you try to wear one of those pairs of pants with a different jacket.

    And if you buy a book, it should explode and blind anyone else who reads it.

  55. Re:Why not just buy a new copy instead of old? by ivan256 · · Score: 2

    Pretty much the retail price is a deposit on your first month, plus the cost of CD manufacture, manual printing, and retail box manufacture.

    That's total bull, since if that were the case there would be no reason for them to charge me for a second one when both my wife and myself wanted to play... I could just pay them a second monthly fee and install from the CDs I already had.

    Not only that, but The manufacturing costs are signifigantly lower than $35 ($50 minus the first month).

    'm pretty sure thats the going rate for retail MMO games these days.

    Than that rate is too high, and I won't be playing any of those games.

  56. WTF?! by SPYvSPY · · Score: 2, Interesting

    IAAL, too. I hope you are lying about being a lawyer though, since your research skills are lacking. I'll leave it to you to find ProCD Inc. v. Zeidenberg, 86 F.3d 1447 (7th Cir. 1996), reversing 908 F.Supp. 640 (W.D. Wis. 1996). BTW, I'm guessing you're a law student, not a lawyer (yet). Am I right?

    1. Re:WTF?! by Thunderstruck · · Score: 3, Interesting

      ProCD v. Zeidenberg considered a transaction between sophisticated parties, not the unwitting consumer to which I am referring. The software in question in that case was subject to a license to which, even the court notes, the puchaser was aware of the general terms.

      The court in that case, rightly, did not examine it in terms of a consumer purchase, but rather a purchase for resale. A quick visit to Shepards will provide a litany of cases which have elaborated on distinctions such as these.

      I'm afraid you're wrong on all counts.

      --
      Trying to use sarcasm in text-based forums does not work.
    2. Re:WTF?! by Durindana · · Score: 4, Interesting

      The parent poster is correct, of course; the test case for shrinkwrap has come and gone (clickwrap may or may not be a different story, see, e.g., Specht v. Netscape, 306 F.3d 17, and subsequent cases). I don't have any mod points at the moment, so I'll merely chime in.

      (IAALS, and ProCD is just about Day 1 of intellectual property law. Rather irresponsible post, especially as IP is not among your areas of practice, according to your firm's site.)

    3. Re:WTF?! by Durindana · · Score: 4, Interesting

      The court in that case, rightly, did not examine it in terms of a consumer purchase, but rather a purchase for resale.

      Judge Easterbrook, who wrote the ProCD opinion, disagrees with you.

      "ProCD, Inc. v. Zeidenberg, 86 F.3d 1447 (7th Cir. 1996), holds that terms inside a box of software bind consumers who use the software after an opportunity to read the terms and to reject them by returning the product." - Hill v. Gateway 2000, 105 F.3d 1147, another of Easterbrook's opinions for the 7th Circuit.

      Hard to get any clearer than that.

      A quick visit to Shepards will provide a litany of cases which have elaborated on distinctions such as these.

      Shepardizing ProCD reveals rather a litany of cases following Easterbrook's analysis of UCC 2-204, along with a couple of opinions disagreeing on, as far as I was willing to read, other grounds, principally pre-emption, which has zero to do with your argument.

      I didn't bother to read all 30 or so supporting opinions because a) they're mostly district courts; b) UCC Article 2 isn't even law in my state, so I have little interest in it; and c) I don't feel like wasting my time.

      By referring to the distinction between "sophisticated parties" I presume you mean, e.g., the distinction between consumers and "merchants" as in UCC 2-207. As far as I am aware, the consumer/merchant distinction troubled the Restatement and UCC redactors only as regards the "battle of forms," not the availability of the contract terms.

      A consumer is as well able to read a EULA as a merchant, and just as able to return the product if he disagrees with the terms therein. ProCD and its progeny do apply to this situation.

      Whether the submitter has a cause of action against Blizzard on the terms of the EULA is, of course, a different story. But this is about nine years too late to be a "test case" in these circumstances.

    4. Re:WTF?! by Durindana · · Score: 3, Interesting

      I think he was referring to the reliance on the fact that the buyer was aware of the presence of the license, and the general nature of its terms. That is why it makes reference to an insurance agent explaining the terms of a policy before it is purchased. In the original post, a buyer suffers under a license of whhich he had no reason to know of the existence or the terms.

      Come on... even assuming a purchaser of software does not know there is going to be a license at all (which is silly to begin with), he sure does once it tumbles out of the box. At that point, continuing to use the software signifies his acceptance of its terms. That may not be fair, it may not be nice; but it's the law. See, once again, UCC 2-204 and ProCD.

      If you know some special way to get stores to take returns on software, I'd love to hear it.

      The mechanics of the purchaser's recourse (perhaps against Blizzard, not the reseller) aren't the point here. A different remedy may even by appropriate, but again that's not the point.

      Isn't that the state law point from the start of this thread?

      Nope. The point of this subthread, if you will, is that challenging the validity of shrinkwrap EULAs is a done deal. Done.

  57. Re:Why not just buy a new copy instead of old? by Anonymous Coward · · Score: 2, Insightful

    The easier answer is that the game costs because people are willing to pay. Blizzard set the price at a point that they felt would maximize their profits. There was enough demand for the game that lots and lots of people were willing to shell out $50.00. People who already have 50 bucks invested in the game are more likely to keep their subscription going then those who have little or nothing invested. Considering all that, why the heck would Blizzard give it away?

  58. ARG!! Learn the damn law! by legal_asshole · · Score: 3, Informative
    You don't file in small claim's court in the Plaintiff's Jurisdiction (i.e. yours), you have to file in the Defendant's Jurisdiction. Furthermore, RTFEULA!!! Sec 13 explicitly states that any claims will be resolved in Los Angeles County Court.

    Sec. 13 - "This License Agreement shall be deemed to have been made and executed in the State of California without regard to conflicts of law provisions, and any dispute arising hereunder shall be resolved in accordance with the law of California. You agree that any claim asserted in any legal proceeding by one of the parties against the other shall be commenced and maintained in any state or federal court located in the State of California, County of Los Angeles, having subject matter jurisdiction with respect to the dispute between the parties."

    Somebody really needs to teach you guys the BASICS of the US legal system...
    1. Re:ARG!! Learn the damn law! by bani · · Score: 4, Interesting

      no matter how much you or blizzard or vivendi want, a contract/eula cannot circumvent state or federal law. just because blizzare or vivendi desire the jurisdiction to be los angeles doesnt mean it circumvents state or federal law which states it might be elsewhere.

      same reason why an EULA can't force you into indentured servitude to blizzard/vivendi.

    2. Re:ARG!! Learn the damn law! by Anonymous Coward · · Score: 3, Informative

      Then he would need to file a federal case. Since small claims court isn't acceptable place for a multi-state legal proceeding.

      Which is now a cool $250 filing fee.

      Besides, even if he won in small claims court, there isn't any teeth since the company itself may not be within that county. So you've won a piece of paper, but enforcing it STILL requires it being brough up to Federal Court. Thus you pay the Small claims court fee plus the above federal court fees.

      Geesh.

    3. Re:ARG!! Learn the damn law! by legal_asshole · · Score: 2, Informative
      I never said it could, BUT, you would have to go to Los Angeles County and file there to *SHOW* that it did offend state or federal law. You would have to establish jurisdiction in another court/district (jurisdiction is a whole topic in and of itself in law school). Your best bet to being able to file "locally" (at least somewhat) would be if you could move it into federal court in some manner, but you'd pretty much have to have your class certified first, and you'd never find an attorney who would take this case... there's NO money in it...

      Remember, it's totally okay to put things that offend state and federal law in a contract, but good luck enforcing those portions of the contract (or the contract as a whole if you were stupid enough to not put in a severability clause). They can TRY and enforce the offensive parts of the contract, and then your recourse would be to show that they did offend state and/or federal laws.

      Imagine a loan shark. The court will enforce the debt to the debtor, but would reduce the interest down to a level that complies with usury laws.

      Seriously people...

    4. Re:ARG!! Learn the damn law! by bani · · Score: 2, Insightful

      bring a copy of the small claims judgement against vivendi to a shareholders meeting. send copies to various journalists, magazines and newspapers.

      be sure to forward the judgement to various credit tracking companies too.

      such things are sufficiently embarassing that they would probably be forced to act. the cost of bad PR would be worse than just paying what they owe under the judgement.

    5. Re:ARG!! Learn the damn law! by cgenman · · Score: 2, Interesting

      "Your Honor, I ask that you enforce section 3, but ignore section 13. Pretty please; I can't afford to travel to LA to file this to get my $40 back."

      Amusingly enough, this argument frequently holds up, but only in California.

      And of course, this kind of small-value transaction is exactly why they have small claims courts in the first place, which frequently is ruled on soft logic and what is right over exact wording of contracts. Vivendi may very well argue that the EULA should stand and that this should be transferred to a California court, but they'd have to show up in your jurisdiction to argue that to a judge. Otherwise you win a summary judgement. Even if they do show up, the judge would have to agree that nobody in their district should be afforded financial protection under the law against unscrupulous individuals doing business of value less than the total cost of a plane ticket.

      Just be aware that filing in small claims court, at least in Massachusetts, costs 15 dollars. You would be doing it for the principle, not the money.

  59. Re:you have no leg to stand on... by YrWrstNtmr · · Score: 2, Informative
    i have a copy of windows... i have a cd key... i sell it to you and then you use the same key to install the software...even though you paid for it. its still not legit.

    Totally, completely, utterly wrong.
    From the XP Pro EULA:
    Transfer to Third Party. The initial user of the Product may make a one-time transfer of the Product to another end user. The transfer has to include all component parts, media, printed materials, this EULA, and if applicable, the Certificate of Authenticity. The transfer may not be an indirect transfer, such as a consignment. Prior to the transfer, the end user receiving the transferred Product must agree to all the EULA terms.

  60. Re:Why not just buy a new copy instead of old? by funshine · · Score: 2, Informative

    on my server (frostwolf), at least, they tried to compensate for the bugginess and downtime by giving us a free week on top of what we've already paid for - doesn't totally make up for it, but at least they're trying...

    --
    Choose your future, choose life...
    But why would I want to do a thing like that?
  61. Re:Max Payne EULA forbids actually playing the gam by Skybyte · · Score: 3, Informative

    Since the parent didn't provide proof, here's the relevant passage (it's the fourth paragraph):
    "SOFTWARE Backup or Archiving. After You install the SOFTWARE into the permanent memory of a computer, You may keep and use the original disk(s) and/or CD-ROM (the "Storage Media") only for backup or archival purposes."

  62. This is an age old argument for MMORPG.... by OS24Ever · · Score: 3, Insightful

    ...and it doesn't hold water. The monthly fee is for maintenance of the systems and resources you continue to use and the base code still cost something to develop. I've seen places that give away the client code for free and wasn't that impressed (Lineage, Jumpgate) compared to something that cost money like EQ or Dark Age of Camelot.

    That's like saying you should get a co-located computer for free because you're paying $49.95 a month for bandwidth. There is still an initial investment cost.

    --

    As a rock-in-roll Physicist once said, No matter where you go, there you are.

  63. Doesn't say you can't by Poseidon88 · · Score: 2, Insightful

    Interesting... you are correct that transfer of an authentication key is not expressly prohibited anywhere in the EULA or terms of use. Of course, it is not expressly allowed, either. In fact, searching the WoW support site, I find no mention anywhere of their position on transfer of ownership, except that they say you cannot sell an account to someone else. As you've pointed out, you only want to create a new account. I think the problem is that they don't explicitly point out anywhere that once an authentication key has been used to create an account, it is permanently associated with that account. Accounts are not deleted when a person cancels their subscription, at least not for a fairly long period of time. This way, if a person wants to come back later and play again, they can keep their characters. I suspect that whoever you bought the game from will need to go through some special process to get their account permanently deleted before you can create a new one with the auth key.

    1. Re:Doesn't say you can't by egburr · · Score: 2, Informative
      Transfer of the authentication key is expressly authorized and required by section 3-B of the EULA, as part of the "all parts thereof". The authentication key is printed on the CD case.

      Neither the EULA nor the ToU make any mention of the authentication key except that it is required to register an account. There is no mention of the first use of it invalidating it for future use, rendering the retail package useless after that first use.

      --

      Edward Burr
      Having a smoking section in a restaurant is like having a peeing section in a swimming pool.
  64. Not just WoW by Valegor · · Score: 2, Interesting

    This is not just a WoW issue. Many MMORPGs are doing this. For example I bought a new copy of City of Heros for my fiance. The tape didn't look quite right on the box, but the guy at the register swore that it had not been returned and it was thier only copy so I bought it. When I opened it everything did look new so I didn't think anything more of it at first. When we tried to set up her account though we ran into the problem of the key having been used. Atleast with them though I quick fax of the key and my reciept and we had a new key e-mailed within a day.

  65. RE: deleting accounts by King_TJ · · Score: 4, Interesting

    Actually, I get the idea this system of suspending accounts rather than deleting them is commonplace with these MMORPGs. This certainly isn't unique to Blizzard and WoW.

    I understand the reasoning behind it, but it can cause some irritating situations too.

    EG. My ex-wife was a big Shadowbane addict for a few months preceding our divorce. She was using an account I created initially. (I'm the one who bought the game, played it for about 30 minutes, and decided I didn't like it after all. I let her try it, and she got hooked immediately - and begged me to buy her a 3 month subscription after that.) The interesting thing is, though, I couldn't seem to find any way to get Ubisoft to permanently erase her account after she moved out. I was able to sign on to the web site and deactivate the account, so she couldn't keep billing renewals to my credit card ... but she simply had billing xferred to a new card and re-activated her game, and kept on playing.

    Somehow, it doesn't seem right I wasn't even able to have her characters deleted on an account she effectively hijaacked from me - and now I still keep getting email notifications about her activities in the game (purchases of expansion sets, tech. support help, etc. etc.).

  66. Re:Why not just buy a new copy instead of old? by jafomatic · · Score: 2, Interesting
    Another heads up: if you parttook in the beta (or know someone who has kept the download from any of the late betas), that was enough to run the retail game. I picked up my retail box, entered the key, and never once touched the physical media.

    All I had to do was allow the beta to automatically patch itself and I'm still running it fine.

    A little bit more on topic: why on earth are people still paying for used boxes of this? I was reading reports about this exact complaint in early december when guys had tried the game for a day and hated the opening-day lag.

    Blizzard isn't ripping you (OP) off, the guy that willingly sold you an unusable product key has; you're totally letting him get away with it by ignoring his role in the act!

    --
    ::jafomatic
  67. Re:Why not just buy a new copy instead of old? by Curunir_wolf · · Score: 3, Insightful
    I don't think it's at all unreasonable to expect people to purchase the game (to cover the costs of development) as well as pay a monthly subscription (for the use of the servers).

    No, of course not - because it's been proven that there are plenty of idiots that will pay it. And they'll even pay it to a bunch of litigious, greedy bastards like the ones at Blizzard.

    I wish people would pay attention and stop supporting companies when they turn into fucktards like Blizzard seems to have done. It seems there is a pattern that a many software companies tend to follow, wherein they build up a certain number of loyal customers or market share, and then they start doing everything they can to gouge their customers and treat them like dogshit. Lawsuits against fans, bloggers, and others are common. And they tend to get away with it more often than not, when they should be bleeding customers left and right. I think Microsoft pretty much led this trend.

    I'll give you a few examples. Companies that created excellent product, took good care of their customers, then turned evil when they got to the top of the heap:

    Symantec (Norton)
    Valve (steam???)
    Intuit (check out Ed Foster's Blog)
    Blizzard (case in point)
    Macromedia (They're working on it)

    --
    "Somebody has to do something. It's just incredibly pathetic it has to be us."
    --- Jerry Garcia
  68. One simple phrase for the EULA by DECKARD6 · · Score: 2, Insightful

    Subject to change.

  69. Re:Why not just buy a new copy instead of old? by laughingcoyote · · Score: 2, Insightful

    Actually, in the city in which I live, retailers are required to accept a return, provided that:

    1. The item is defective for reasons not caused by the customer, or the item is in new condition, or the item did not perform as expected. This is so vague that really, in any case short of the customer buying something and taking a sledgehammer to it, they have to take it back.

    2. The retailer may set a "reasonable time frame" after which returns will not be accepted. Such time period must be communicated clearly to the customer and may be no less then two weeks unless the item is perishable and has a shorter shelf life then that.

    3. The retailer must give the customer money back if the return is within these terms. While they can offer the OPTION of store credit/identical replacement, they may not state that this is all that they'll do.

    In contrast (I found this out the hard way), a neighboring city only offers those remedies if the item is defective, and allows the store to stipulate identical-replacement only even in that case. I can certainly tell you which city I buy in now. So you can't say "In the US..." in this case, at all, because those matters are covered by state and local law, not in most cases federal.

    That aside, however, the EULA in that box (all of them I've ever seen) SPECIFICALLY states that if you do not wish to accept it, you may return the software to the place of purchase for a full refund. The stores cannot claim to be ignorant of this fact, so, while IANAL, I should think that if the EULA is enforceable on the user, it is also enforceable on the selling store, who is aware of this obligation. And if it's unenforceable altogether...well, then we're all going to be happy, aren't we? But it's either a binding contract, and enforceable on all parties concerned, or a worthless piece of garbage with no enforceable value at all. But it is not worth something only when it is to the consumer's detriment, while being worthless when he wishes to invoke a clause that works to his advantage.

    So, in response to your post, there are indeed LEGALLY MANDATED LEVELS of customer service. (See related topics of restaurant health and sanitation codes, false advertising regulations, laws against predatory sales tactics such as bait-and-switch, disclosure requirements of all kinds in countless situations, anti-discrimination laws, I could go on all day...)

    --
    To fight the war on terror, stop being afraid.
  70. Use a gamecard by DrChuck · · Score: 2, Informative

    Gamecards come with an authorization key for creating an account. You can use anyone's install media to put the game on your computer. Game cards are $30 for 60 days of play time and can be extended by adding the code from a new game card. --C

  71. a more useful headline would be . . . by edward.virtually@pob · · Score: 2, Insightful

    "used copies of world of warcraft are worthless".

  72. Re:Why not just buy a new copy instead of old? by CaptainCarrot · · Score: 4, Interesting

    Indeed. There are games that not only provide the client for free, but give you some free time to try it out before you buy. The only good reason I can think of for doing this myself is that Blizzard knows they have their customer base by the short hairs and that their particular market will bear this kind of fee structure.

    --
    And the brethren went away edified.
  73. Re:Why not just buy a new copy instead of old? by vanillacoke · · Score: 2, Interesting

    Considering all that, why the heck would Blizzard give it away?

    Well because A lot of people will continue to pay for it but i'm just not sure i would. Thats a 50 dollar gamble right there. Its truly a crapshoot if you think about it (you can always sell the game later on if it was a single player and recoupe your losses)

    I was just hooked up with a 15 day free pass for COH the ONLY MMORPG i've ever considered buying and its quite awsome. SO awsome that i will continue to be charged 14.95 for the privlage of playing it. I am not going to give them 50 dollars for a useless cd and booklet. I'm not going to give their distibutor any money when MMORPG are the type of games YOU SELL DIRECTLY TO PEOPLE. Downloading the game only took me 2hrs on my broadband connection. I would of payed for the bandwith as well...because its not 50 dollars worth of bandwith at the end of the day.

    If you cannot create a MMORPG that is stupid easy to pickup and play your going to dig yourself a early grave.

    --
    The secret to getting modded up is to allways say i've got karma to burn in your sig..
  74. Re:Why not just buy a new copy instead of old? by NanoGator · · Score: 2, Interesting

    "if you are planning to pay the monthly subscription can you not just download the game installer for free?"

    I imagine because a.) Demand is too high for their ability to supply. (i.e. They can only support so many users. b.) People are actually paying for it. In that case, it'd be stupid not to ask for it. c.) Maybe that's how they justify their current price of subscription. Sorta like how cell phones require a contract.

    This is all academic, though. I don't know much about WoW.

    --
    "Derp de derp."
  75. Re:Why not just buy a new copy instead of old? by C0rinthian · · Score: 2, Informative
    Not only that, but The manufacturing costs are signifigantly lower than $35 ($50 minus the first month).
    You do realize that the profits from box sales don't all go to Blizzard, right? A large chunk of that income goes to the publisher.
    Than that rate is too high, and I won't be playing any of those games.
    There is no such thing as too expensive. The consumer has the power, exercising their right not to purchase the product. (as you have) If enough people feel the same way, then the price will come down to make sales. The game is selling just fine, so it would seem the pricing is on target.

    Back to the original poster: The account transfer policy seems to be the same as other MMO's. You can only transfer ownership of the account if all physical materials (Including CD key) are transferred with it. You cannot create a new account with it, but the person you're getting the copy from should have given you the login and password.
  76. Re:Why not just buy a new copy instead of old? by egburr · · Score: 2, Insightful
    If you sell someone your radio, I would expect you to provide the antitheft code with it. If the code is valid, yet doesn't work solely because you transferred ownership to me, who would I take that up with? You, who gave me the proper and valid code, or the manufacturer who somehow determined that a different person is using it and somehow disabled it?

    This is not about theft, but about the legal transfer of ownership expressly following the terms of the EULA.

    --

    Edward Burr
    Having a smoking section in a restaurant is like having a peeing section in a swimming pool.
  77. Re:I don't read legalese by egburr · · Score: 2, Informative

    Section 3-B includes transfer of the license, so section 5 does not apply. Section 5 only applies if you want to terminate the license, not transfer it.

    --

    Edward Burr
    Having a smoking section in a restaurant is like having a peeing section in a swimming pool.
  78. Re:Request/Purchase a new key by egburr · · Score: 2, Informative
    Do you also avoid used car lots, used book stores, used music stores, Salvation Army used clothing stores, pawn shops, and any other type of second-hand store? You only by new stuff? Do you refuse gifts from everyone?

    The creator/publisher/manufacturer got their cut for this instance of the product. When the original owner no longer wishes to use it, why shouldn't someone else be able to?

    --

    Edward Burr
    Having a smoking section in a restaurant is like having a peeing section in a swimming pool.
  79. Re:Simple Answer... by egburr · · Score: 2, Informative
    Don't buy things with restrictive licenses.

    Until I bought the game, I did not have access to read the EULA. Until I bought the game, I did not know the ToU existed or where to find it. Furthermore, there is nothing in either the EULA or the ToU that imposes the restriction that Blizzard is enforcing.

    --

    Edward Burr
    Having a smoking section in a restaurant is like having a peeing section in a swimming pool.
  80. Re:Uh... Same thing different company? by egburr · · Score: 2, Informative

    Who owns the key? The person who posses the physical document containing the key, unless that document were stolen, in which case the person it was stolen from.

    --

    Edward Burr
    Having a smoking section in a restaurant is like having a peeing section in a swimming pool.
  81. Missing or non-functional key.. by lionchild · · Score: 4, Informative

    While I don't play WoW, I've been looking at buying a used one. I figured that the key issue would come up, so I did a little research on the WoW website, and found an interesting little entry.

    http://www.blizzard.com/support/wowbilling/?id=a bl 01115p

    I'm not sure if it's useful, but hopefully it might spark some ideas.

    --
    Awk! Pieces of eight. Pieces of eight. Pieces of seven... ERROR: General Protection Fault. [Paroty Error.]
    1. Re:Missing or non-functional key.. by TiredGamer · · Score: 2, Interesting

      Wow, that's a great link! Though it does add $10 plus postage to the selling price, which may or may not raise the cost above retail for this guy. This does present an interesting delimma though. What is to stop someone from getting 5 keys from a single retail box? You have the actual key in the box, then you send in the receipt (after 30 days just so Blizzard has no real reason to harrass the retailer for lack of return), then you send in the manual, then the CD case, then one of the game CDs.

      The $10 "fee" sounds to me like the real charge for the game before media, packaging, distro, and retailers get involved. Toss in another $2.95 for the download and they could call it "Snow". Sure you lose out the manual, the CD case, and the CD... but if it were an entirely online download, you wouldn't have those things anyway would you? Besides, it can't be hard to copy the game CDs seeing 1 authkey = 1 account, so there's no real need for insane heavy-duty copy-protection.

      Please someone tell me there's a flaw in this plan or a way for Blizzard to know the identity of each individual booklet, CD case, and game CD availible... Otherwise it looks to me like $10 (and help from someone willing to lose a receipt, manual, CD case, or game CD) plus postage nets you a perfectly valid WoW account.

      --
      No penguins were harmed in the making of this post.
  82. Uh... Hey, kids. by adolf · · Score: 4, Informative

    Who said anything about eBay? Or PayPal, for that matter?

    TFA doesn't say by what means the used software title was aquired, nor how payment was tendered.

    For all we know, he traded a twelve-pack of beer for it with his next-door neighbor.

    Get some sunshine. Ebay is not the only venue via which used items change hands.

  83. Same question came up on Steam and half-Life 2 by SavannahLion · · Score: 2, Interesting

    The same question keeps popping up about Half-Life 2 and Steam. By all rights, once we buy a game, we should be able to sell it to another person if we don't want the game. With Half-Life 2, anyone can buy the CD/DVD in the store and that same person can turn around and sell it to Joe Blow after they're done playing. Unfortunately, for Joe Blow, he's screwed, and the original person can keep on playing.

    Valve tries to compensate by allowing you to send in $10 and some information. But, in the long run, you're boned either way.

    This kind of thing is going to keep cropping up over and over as companies like Valve and Blizzard test just how far they can abuse consumers. With such a young, unknowledgeable and apathetic targetted market group, it's just going to get worse until someone looks over the EULA and finds some way to sue the companies.

    Like someone once mentioned, companies simply don't like us selling our used games once we're done. I think there was even a lawsuit a long time ago about the used market for CD's. The premise was that since the CD's don't wear out like cartridges, that they are considered, "like-new," condition and the companies should receive their cut of the profits. That would mean that I would have to give a cut of the profits to American Greetings every time I purchased a MIB Strawberry Shortcake Doll from eBay. Damn flawed logic if you ask me.

  84. Are EULAs copyrighted? by Linuxathome · · Score: 2, Interesting

    Since /. received some flak in the past for having AC posts of Church of Scientology material, I was wondering about posting large chunks of EULAs. If I was to take large portions of EULAs and posted them up here for discussion (as some posters have already done), would I be infringing on copyrighted material?

  85. You have a _missing_ Auth key ... right?? by Rev.+DeFiLEZ · · Score: 2, Informative

    http://www.blizzard.com/support/wowbilling/?id=abl 01115p

    This might fix your problems, however if I read correctly, if you dont have a receipt you pay an extra 10USD

  86. Re:Why not just buy a new copy instead of old? by Psychochild · · Score: 2, Insightful

    The problem is that a download-only game doesn't look as legitimate. When you buy something in the store, most people view that as more legitimate. They're more willing to give credit card information to that company instead of giving it to some company where you just downloaded a client.

    The second issue is one of investment. Let's say someone buys a $50 box and take it home. If that person finds the game to be confusing at first, they are generally going to stick with it. They don't want to believe that their $50 is wasted. On the other hand, if you pay $10.95 for the same thing, you're usually much more willing to set it aside of it's a bit confusing at first.

    My own game, Meridian 59 allows you to download the client for free and just pay a fairly low monthly subscription. We run into these two issues all the time since we're a small, relatively unknown company. People are (rightfully) scared to give out CC information, and this works against us. Plus, our game isn't a cookie-cutter D&D clone where you can just pick a race and class and go. It requires a bit of thought and is complex, which doesn't make for an easy newbie experience. Not significantly worse than other games, but the other games have the $50 investment to rely on.

    Some information for you.

    Have fun,

    --
    Brian "Psychochild" Green
    MMO developer's blog