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Microsoft Search Advertisers Get Personal

Alascom writes "According to this AP report, Microsoft is raising privacy concerns by allowing search advertisers to use personal information. Yusuf Mehdi, a corporate vice president with the MSN unit, said Microsoft has gathered this personal information by tracking users who have logged into its Hotmail e-mail program or other Microsoft Web sites in order to allow advertisers to target their ads to a specific audience."

7 of 185 comments (clear)

  1. Re:Welcome to the Future by Anonymous Coward · · Score: 1, Informative

    I know - but because this is Slashdot and we are talking about Microsoft it has to automatically be somehow worse than when another company does it.

  2. Not...quite the same by Anonymous Coward · · Score: 1, Informative
    In the case of google, it's bots that are scanning your emails. Personal info is NOT given out to other companies!

    There's a world of difference between that IMO.

  3. What the EULA says by WebHostingGuy · · Score: 2, Informative

    MSN Hotmail

    Hotmail collects information during the registration process, including first and last name, country, region or state, Zip or post code, time zone, gender, birth date and occupation. You may update your registration information at any time from within your Hotmail account by clicking the "Options" button on the navigation bar, and then clicking on the "Personal" icon.

    When you create a Hotmail account, you will also simultaneously create a .NET Passport, which you will use for signing in to your Hotmail account. If you cancel this .NET Passport account, you will automatically cancel your Hotmail account. For more information about .NET Passport, visit http://www.passport.net and read the .NET Passport Privacy Statement.

    Your registration information is used to operate the site, for demographic statistics, and to display appropriate individualized advertisements. New users will receive a Hotmail welcome letter explaining the features provided by the service. Hotmail may also send periodic member letters, from which you may not unsubscribe without closing your account, to announce important service changes, new features, technical issue updates and information about other products and services.

    Hotmail is concerned about controlling unsolicited commercial e-mail, or "spam." Hotmail will not sell, lease or rent its member lists to any third parties. While Microsoft continues to actively review and implement new technology, such as expanded filtering features, there is no currently available technology that will totally prevent the sending and receiving of unsolicited e-mail. Using tools such as the Inbox Protector and being cautious about the sharing of your e-mail address while online will help reduce the amount of unsolicited e-mail you receive. For more information on how to best use Hotmail's tools, please contact abuse@hotmail.com.

    http://privacy1.msn.com/fullnotice.armx#SUPPLEME NT ARY

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  4. EULA continued by WebHostingGuy · · Score: 1, Informative
    .NET PASSPORT'S USE OF YOUR PERSONAL INFORMATION

    How .NET Passport Will Not Use Your Personal Information

    .NET Passport will not sell or rent your personal information to third parties

    .NET PASSPORT'S GENERAL DISCLOSURE OF PERSONAL INFORMATION

    .NET Passport occasionally hires other companies to provide limited services on our behalf, such as answering customer support inquiries or performing statistical analyses of our services. .NET Passport will only provide these companies with those pieces of your personal information needed to deliver the services, and the companies and their employees are prohibited from using that personal information for any other purpose.

    Use of Shared Information by .NET Passport Participating Sites and Services .NET Passport participating sites and services with whom you choose to share the information can use it for a variety of purposes. These can include personalizing your experience at their sites and reducing registration time by using information in your .NET Passport account to pre-fill their registration forms. .NET Passport participating sites and services may share your personal information and/or unique identifier with third parties in order to fulfill a service or transaction you may have requested. In addition, participating sites may share your personal information, but not your Unique ID, with other third parties as permitted by their privacy policies.

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  5. Re:People still use Hotmail? by Anonymous Coward · · Score: 1, Informative

    My fiance still uses hotmail and nothing I do will convince her to stop. Even worse her account was never upgraded from 2MB even though MS announced several months ago (last year?) that all users would be upgraded to 250MB.

  6. Re:Ah Slashdot.... by tajmorton · · Score: 2, Informative
    I hate to feed the trolls, but...
    How is this any different than Google trolling through your email?
    Google isn't reading your mail: http://gmail.google.com/gmail/help/privacy.html
    • We will never rent, sell or share information that personally identifies you for marketing purposes without your express permission.
    • We serve highly relevant ads and other information as part of the service using our unique content-targeting technology. No human reads your email to target ads or related information to you without your consent.

    And, in terms of showing the ads, and parsing through your mail there...how is that different than a spam filter? Does your ISP have a privacy policy that says they won't read your email? I can't even find the privacy policy of my ISP!

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  7. Hotmail=Junkmail by Etrigan66 · · Score: 2, Informative

    They can look thru my hotmail account all they like. It only ever gets used when I need to provide a valid email address to a website I'm visiting. This way, my home email doesn't get flooded with the porn ads/medications ads that seem to find their way to me after a visit amazon, hahaha.