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A9.com with Syndicated Search

joeykiller writes "Search Engine Watch reports that Amazon now lets you add your own search to their A9 search engine. Users can opt-in to use additional search engines in addition to A9.com's own when searching. Amazon has chosen to use an extension of RSS 2.0 for this, and hopes that this format will enable search syndication in the same way RSS did for content. Several add-on searches are available already, among them New York Times, Wikipedia and NASA."

61 comments

  1. Google ? by mirko · · Score: 1, Interesting

    I can't wait until Google does the same caus' I'd like to use this featrue to evaluate some of my client's sites popularity, day after day.

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    Trolling using another account since 2005.
    1. Re:Google ? by daedel · · Score: 1
      A glimpse of the future perhaps?

      EPIC 2014

    2. Re:Google ? by jdowland · · Score: 1

      Am I missing something? Why wait for google, why not just use a9 to try it?

  2. Have it your way by squiggleslash · · Score: 4, Insightful
    This is great stuff on two levels.

    I've been using Firefox's configurable search feature for a while (you can add plug-ins for things like IMDB and Dictionary.com, and then select the engine you want before searching.) While it's a great idea in theory, it also is a little more clumsy than you'd normally want. I've ended up doing too many searches for "Linux USB XYZ-123 driver" in Dictionary.com or Wikipedia or whatever, because it doesn't reset itself after each search. After a while, you stop using it - it's just not quite what it needs to be.

    A9 will improve itself with this kind of feature. But, more importantly (like I said, two levels, by adopting this RSS-extension, it will encourage others to do likewise, which means other developers can put together tools for this kind of quick-search without having to learn a hundred different search engine APIs. This means there'll be enough tinkering with UIs for it to be virtually certain someone will come up with something usable.

    At the moment, searching on the Internet's a little like a bunch of 1960s style fast food outle[tt]s. You get your basic cheese burger virtually every where, but it's literally just a bun, a beef burger, and a slice of cheese. A few places are adding pickles (like Google, you might call news the pickle, or groups the tomato ketchup), but we're a long way away from, say, the engines offering delicious Whoppers. If we want to have search engines that give us the full lettuce, mayo, ketchup, onion, tomato, etc, we need to standardize on protocols in much the same way as outfits like MacDonalds and Burger King were able to create efficient food transportation systems for raw ingredients beyond simple buns and beef. This is Amazon giving us the lettuce of Wikipedia and mayo of the NYT to us, asking us if we want the fries of NASA, and it's a step towards them offering "have it your way." Awesome.

    --
    You are not alone. This is not normal. None of this is normal.
    1. Re:Have it your way by PepeGSay · · Score: 3, Interesting

      I've been using A9 as my primary search since it launched and I have to say this new feature is very cool. When a search doesn't find hits like I like, I can go to WikiPedia and even blog searches to find out if someone else has mentioned the topic. When you are looking for clusters of keywords on a topic you are only beginning to research it is very powerful.

    2. Re:Have it your way by ambrosine10 · · Score: 4, Informative

      Why would you do that when you can set up your own keywords in Firefox (no plugins) so that you can just type "imdb moviename" or "wiki topic" or "g search" and get your searches right from the address bar?

    3. Re:Have it your way by gnuorder · · Score: 1

      Opera has had that feature for years and they went a step farther. They bind a letter to a search engine so in the url bar you type "g item" to search google for item and "d word" to look up a word in dictionary.com I keep hoping for a firefox extension that does that.

    4. Re:Have it your way by dayid · · Score: 1

      it doesn't reset itself after each search.

      I considered that a feature. It's not that hard to look at the icon and see what engine you're using at the time. I find myself liking that it doesn't reset, as I'll find myself doing a paper and needing Wikipedia a lot, or NIV a lot, or ... well, you get the idea. I think it would be hasslesome to do one search on Dictionary.com and have it magically revert back to Google.com, but I guess that's why those crazy software designers have come up with wonderful things like preferences. Maybe this one will make it into the next version.

    5. Re:Have it your way by Mad+Merlin · · Score: 1

      Personally, I make extensive use of Konqueror's keywords, the defaults it comes with are excellent. Whenever I sit down at a 'doze machine, I always get upset when ggi:stuff doesn't search google images for stuff, the same for imdb:stuff with IMDB and dict:stuff with dictionary.com, and so on and so forth.

    6. Re:Have it your way by nother_nix_hacker · · Score: 3, Informative

      It's already possible. Try going to Google.com and rightclicking in the main input box (where you would type your search query) and you should see a "Add a keyword for this search..." menu item.

      If you click this the bookmarks dialog will appear. Add a name (Google) and a keyword (g) and you will be able to search google by typing:

      g "Linux TCO"

      In your URL bar

    7. Re:Have it your way by ozric99 · · Score: 3, Informative

      Firefox has been able to do that kind of thing ever since I started using it.

      Add a bookmark and use the following fields:

      Location:
      http://www.google.com/search?hl=en&ie =UTF-8&oe=UTF -8&q=%s

      Keyword:
      g

      Now, whenever you want to search google just type "g searchterm".

      You can do the same with IMDB, Amazon, Wikipedia, dictionary.com... anything that allows you to use http get to search.

    8. Re:Have it your way by zBoD · · Score: 0

      )

      (you forgot to close it)

      --
      BoD
    9. Re:Have it your way by Anonymous Coward · · Score: 0

      Thanks. I'll edit the post now and put it in. The ")" is supposed to be at the end of the italized portion.

    10. Re:Have it your way by VAXGeek · · Score: 1

      If Google was to add MAYONNAISE, I'd be truly satisfied.

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      this sig limit is too small to put anything good h
    11. Re:Have it your way by the+quick+brown+fox · · Score: 1
      Not only has this been available in Firefox for years, it's been in Internet Explorer since at least 4.0 days. Unfortunately there isn't any UI for it in the browser itself, but it all comes down to a simple registry key.

      http://www.dwayne.org/Computer/Registry/RegHacks.h tml

      (There used to be a much better page for this that let you specify your own shortcut keys, and it would generate the .reg files dynamically, but I can't find it anymore.)

  3. Re:Google api? by GMO · · Score: 2, Informative

    can't you use the google api:

    http://www.google.com/apis/

    ?

  4. Interesting Move by filmmaker · · Score: 3, Interesting

    This is an interesting move by Amazon, and it's certainly an improvement over delivering static HTML pages from a database, an increasingly worthless exercise.

    However, why do they need to extend RSS? I fail to see what the extensions are for, when all they really need is a XSL transformed RSS document or perhaps an XSL transformed XHTML document with an accompanying or alternative URL to fetch RSS directly.

    Anyway, I like this because hopefully the next move is for the big three to start offering straight XML results; this in addition to or in leiu of the data APIs Google and Yahoo already make available to web authors.

    Thing is, if they just published search results in RSS, then non programmers could jump in the game and start utilizing the data for different applications. It would open up the field considerably, but unfortunately, it would mean a lot more abuse too from search spammers would would seek to capitalize on the data.

  5. I just don't undertstand. by Anonymous Coward · · Score: 0

    I don't come to amazon to search the web. I don't come there for the billions of crap banners they splash over their pages. I just go there to buy books and read reviews on potential future purchases. They should make there interface simply and clean, like google, rather than the cluttered piece of crap they have now.

    They try to do everything from a single page, and end up with a nasty mess.

    1. Re:I just don't undertstand. by Anonymous Coward · · Score: 0
      This is about A9, a search engine that Amazon operates. Not about Amazon.com, which, while it contains a search box for A9, is not actually A9. (That search box merely replaced the old search box for Google, IIRC)

      So unwad your underwear. It's not something you need to get upset about.

    2. Re:I just don't undertstand. by COBOL/MVS · · Score: 1

      Yeah? Well I just used it to search for something. Not only did I get links to what it thinks I'm looking for (which are good), but there are images crammed on to the page of what I was looking for too. That's too cluttered for me.

      Now, on Google, there's that nice bar of links at the top. I can do one search on the web, then click images if I want to see images, news if I want to see news, etc.

      A9 does try to present too much in its results. It's intrusive and busy. I'm sticking with the g00g.

      --
      GOBACK.
    3. Re:I just don't undertstand. by Anonymous Coward · · Score: 0

      To lose the clutter, you can close the types of search results you don't want by pressing the buttons on the right of the search results page. A9 even remembers the state of these buttons for your next search. And OpenSearch lets you add/drop/reorder these buttons... far more customizeable than google!

    4. Re:I just don't undertstand. by COBOL/MVS · · Score: 1

      I just don't think search engines are about "customizations". They're about getting results that are relevant and readable. While A9 gives somewhat decent results, I don't think I'll use it because I think the interface is clumsy (albeit customizable, but again that's not what I'm looking for)

      --
      GOBACK.
  6. flexible presentation of other's searches by GMO · · Score: 0, Offtopic

    This is a little off topic... ...but I have been running a protein structure comparison service (TOPS, if anyone cares :) that is a /kind/ of search engine.

    What I think is best about our system is the presentation of the results, not necessarily the engine itself (oh well!).

    So I was thinking that it would be cool if other 'search engines' (comparison services) could run a search and submit the results to our servers for display.

    Kind of like this? Would need some kind of protocol for describing matches.

    1. Re:flexible presentation of other's searches by Anonymous Coward · · Score: 0

      A link would be nice, to give an example of what you mean.

    2. Re:flexible presentation of other's searches by GMO · · Score: 1

      you asked for it...

      http://balabio.dcs.gla.ac.uk:8180/tops/pattern/s im ple?target-name=%3Cdefault%3E&target-body=NEhEhEhE hEhEhEhEC&target-tail=1%3A3P1%3A15P3%3A5P5%3A7P7%3 A9P9%3A11P11%3A13P13%3A15P&topnum=10&pagesize=10&s ubclasses=cath%2Ccrep%2Carep%2Ctrep%2Chrep&targetS ervice=advanced-match

      minus the spaces, of course.

      hmmm. perhaps I'll clean up the url syntax.

  7. Also check out IceRocket by mcgroarty · · Score: 2, Informative
    IceRocket offers an RSS link on every search page so you can add the term to your aggregator or your My Yahoo! page. It also has the ability to search blogs explicitly and as it knows what is and isn't a blog, seems to do a better job of keeping blogs from rising to the top of every search as Google too often does.

    I use IceRocket for most of my non-technical searches these days, and use Google for technical searches. Nothing beats Google when you know a few rare keywords guaranteed to be on the page you want, but I find its utility has been on the wane for general interest pages.

    1. Re:Also check out IceRocket by joeykiller · · Score: 1

      Why do you prefer IceRocket to Google? It seems to me as if IceRocket's search results comes from Google; ranking of results and even grouping of similar results are identical.

      Using thumbnails of the page is a great visual touch, though.

    2. Re:Also check out IceRocket by mcgroarty · · Score: 1
      The thing I like most about IceRocket is that it works and looks very much like Google. It's an unapologetic clone, but it's not in the crosshairs of all the search engine "optimization" brats. As a result, I get far fewer link farms and blogs with IceRocket.

      Also, I turn those page previews off. They're cute, but I don't get any value from them. They just clutter things up. I hit the engines searching for specific content, not a nice layout!

  8. Extending RSS... by ImaLamer · · Score: 3, Informative
    They aren't just making up new rules to existing protocol and expecting the world to change along with them.

    Read:

    OpenSearch RSS 1.0 is an extension to the RSS 2.0 standard, conforming to the guidelines for RSS extensibility as outlined by the RSS 2.0 specification. The intent is to provide a standard format for returning results for a search query. This extension is designed to be backward compatible with existing RSS readers.

    Version 1.0 of OpenSearch RSS adds only three new elements, each within the openSearch XML namespace. Additionally, OpenSearch 1.0 makes recommendations on how existing RSS 2.0 elements can be best used within a search context.

    Future versions of OpenSearch RSS will attempt to maintain backwards compatibility with OpenSearch RSS 1.0. More complicated search extensions to RSS 2.0, such as language selection, encoding type, spelling suggestions, multi-media results, sponsored links, etc, will be done in such a way as to keep OpenSearch RSS easy to implement and interpret.
    Besides, they are only extending the RSS 2.0 namespace... something done quite often. http://www.xml.com/pub/a/2003/07/23/extendingrss.h tml
    1. Re:Extending RSS... by filmmaker · · Score: 1

      On rare occasions, I love slashdot. Thanks Lamer.

    2. Re:Extending RSS... by ImaLamer · · Score: 1

      Are you like, serious?

    3. Re:Extending RSS... by filmmaker · · Score: 1

      Well yeah. I didn't read any more than skim the webmasterworld blurb, and you came with the details about the namespace change. You might almost mistake it for dialouge, were you not careful.

  9. Always Check Your Examples by df5ea · · Score: 2, Insightful
    The example in their spec contains invalid XML:
    <copyright>&copy;2003-2005, A9.com, Inc. or its affiliates.</copyright>
    --
    echo -n blabla | md5sum | cut -b 1-5
    1. Re:Always Check Your Examples by Anonymous Coward · · Score: 0

      <copyright>&copy;2003-2005, A9.com, Inc. or its affiliates.</copyright>

      You would think they would get that one right given that unicode A9 is the © symbol.

      Unicode 00A9

  10. Is this actually 'Open' search?? by InsomniaCity · · Score: 4, Insightful

    I have looked at A9 OpenSearch in the past, and what I can't see is any way to retrieve the OpenSearch description documents that people have submitted.

    At the moment, it looks like A9 are keeping these to themselves. So you can make your search engine compatible with A9, but you can't use other people's engines without their OpenSearch document.

    I think A9 should release these documents!

    --
    You cant make anything foolproof, they'll only invent better fools.
    1. Re:Is this actually 'Open' search?? by ghqman · · Score: 1

      For some of the search feeds there is a More Info link that points to the description document. However NYTimes as an example only lets a9 access the search feed.

  11. Coupon/Deal/Bargain Search Engines by osewa77 · · Score: 4, Insightful

    Well, I can see how this can be commercially exploited: Imagine best-deal/coupon/bargain search engines syndicated with A( OpenSearch and people willingly subscribing to these searches because they love good deals? The only difference will be that now they won't have to leave their primary seaarch engine. A9 has something here with the potential to drive a lot of business! And I guess they can collect a lot of information and simply use it to sell more products on amazon.com, being the largest/broadest online store and all that. Cool.

  12. First attempts of disruptive innovation? by cgrand · · Score: 2, Informative

    If web services (broad sense : google, amazon, ebay, blogger, wikipedia...; not the WS-* sense) standardize their input/output they are commoditazing what they make a living of.
    Their added values are going to drop and new entrants will offer new services built upon the commoditized ones.
    The problem is that nobody expects the new services and everybody will recognize them when they appear. It's a hard turn to take for the current rulers.
    Is Amazon starting to shoot itself (and its peers) in the foot?

    1. Re:First attempts of disruptive innovation? by hey · · Score: 1

      No they have to try something radical to unseat Google.

    2. Re:First attempts of disruptive innovation? by ImaLamer · · Score: 1

      RTFA, this is pretty big.

      Even if they don't get it working, Google or Yahoo! may just run with the idea.

  13. only reason to use A9 is the amazon discount by Zed2K · · Score: 1

    Really, thats the only Ireason go there once a week to keep the small amazon discount that they give your account. Its not much but if its enough to push the price of something below a local store then I'll order it from amazon to avoid tax.

  14. Won't work by Quixote · · Score: 1
    Here's why I think returning search results in a machine-readable (parseable) format won't work: advertising. What is Google's primary source of income? Not their search appliances; the advertising you see on the right hand side. If Google started returning an XML file with the search results, the first thing the aggregator will do is replace the ads with their own. And if Google includes the ads as a part of the search results, then the "become evil" by not setting them apart. Either way, Google loses. This is why big players like Google will not play.

    On the other hand, for engines like A9, whose business model relies on drawing clients to their main source of revenue (their store), this could be yet another traffic generator.

  15. Reinventing the wheel again? by Anonymous Coward · · Score: 0

    Haven't you ever heard of >a href="http://www.pubsub.com/">PubSub?
    It lets you search for a keyword in millions of syndicated and nntp articles and get the results as rss.

  16. Amazon's OpenSearch or Gene Kan's OpenSearch? by theodp · · Score: 1

    To paraphrase David Spade:
    I liked OpenSearch better the first time, when it was called...OpenSearch!

    1. Re:Amazon's OpenSearch or Gene Kan's OpenSearch? by Anonymous Coward · · Score: 0

      The nineties called. They want their David Spade jokes back.

    2. Re:Amazon's OpenSearch or Gene Kan's OpenSearch? by theodp · · Score: 1

      Perhaps you'd prefer I upgrade to his latest schtick? No? Nyet? Marco PoNo? CEnO?
      :-)

  17. Patent claims ahead? by Anonymous Coward · · Score: 0

    Er, this sort of lightweight protocol sounds
    potentially really useful, but have we gotten
    any assurances from Amazon that this is really
    going to be "open" as we understand it?

    In particular, has Amazon stated that they're
    not going to try making patent or other proprietary
    claims on it, like they have with one-click and
    other questionable patents?

    Right now, what's to stop them from letting the
    protocol get popular, and then turn around and
    say "sorry, guys; now that you're hooked,
    you can't write your own OS producers or clients
    without getting our permission or paying a fee"?

  18. Search Engine Integration by baadger · · Score: 1

    What i'd like to see is search engines utilising my websites own search facility on it's own.

    Google, for example, never indexes everything, but could easily extend it's "More results from " hyperlinks to access my website's own engine, for example /search.xml, like it already checks for the existance of indexing guidelines in robots.txt.

    This would mean search engines index lots of very complete indexes instead of trying to index the entire web from the HTML and only managing to create a partial index.

  19. MOD PARENT UP by squiggleslash · · Score: 1
    I did not know that. Until you pointed it out, I'd never even seen the menu option. I knew about the tricks where you can take the trouble to work out a search URL and stick a %s in it and stuff, like the poster who posted after you pointed out, but that felt worse than using the drop-down list of search engines.

    That is awesome. Thank you!

    --
    You are not alone. This is not normal. None of this is normal.
  20. they can tie your searches to your CC by Anonymous Coward · · Score: 0


    and use their datamining to its fullest
    the reason a9 exists at all is to help them not you, you are simply a resource to be used and abused at will because billions of dollars clear profit just isnt enough

  21. Been there, done that by Anonymous Coward · · Score: 0

    My own site's search engine has been providing RSS feeds of its results since last December - not that anyone's actually using them. Having a standard for doing this seems like a pretty nifty idea; I'll have to update my code to generate this format. I don't have high hopes for it being ad-free when provided by a commercial site like Google, but I've got software that can filter ads out of RSS feeds, too.

  22. Using Open Search to search Library catalogues by Chris_Keene · · Score: 1
    One idea I like the idea of is using this to search library catalogues

    Jon Udell has also has written about OpenSearch.

    CK

    --
    You will forget this sig before you next see it
  23. I'm gonna add AFP search to A9! by tod_miller · · Score: 1

    LOL! hahaha I think France (one way or another) has managed to piss of Yahoo!, ebay, amazon and google now!

    Well done AFP! (oh c'mon that was on topic right?)

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  24. why google rules the roost by Anonymous Coward · · Score: 0

    I am still waiting for a9.com to load. You cannot slashdot google.

  25. very easy to use by eries · · Score: 1
    I have dabbled in these sorts of extensions and "web services" a few times now. I was impressed by Yahoo's search API, and depressed by eBay's.

    A9's is the easiest yet. You don't have to register for any special account or get permission. You just go to the submission page, give them the URL of your site description, and they validate it (as well as your sample search), giving you a preview.

    The XML itself is a few simple extra tags to your RSS 2.0-compliant feed. If you already have a site search engine (like this one) it takes a few minutes to add an XML output option.

    Once you get it working, it's immediately available as an a9.com column. It's that simple.

    Incidentally, at IMVU, we use a customized version of the open-source osCommerce package. It'd be pretty neat if OpenSearch came standard on projects like this.