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Sony Online To Sell Virtual Property

OMG! writes "In an open letter to the community John Smedley, the president of Sony Online Entertainment, announced their new service 'the Station Exchange' which will allow players of Everquest II to trade their items for real live money. Sony Online is the first major player in the MMORPG genre to embrace commercial trading of in-game items." Commentary available from all the usual suspects, including Wired, the Players, Terra Nova, F13, and Grimwell. This would seem to be a total reversal of the policies of certain other MMOGs.

25 of 485 comments (clear)

  1. Holy Hell! by Liselle · · Score: 4, Interesting

    I jumped out of my chair when I saw this. My inital thoughts:

    - This is going to legitimize the activities of companies like IGE.
    - I hope it's a unprecendented failure, even though I fear it won't be.
    - What's next? SOE selling in-game currency?

    At least they have the good sense to do this on new, seperate servers. This is going to have far-reaching consequences, they've essentially broken the "fourth wall" of MMORPGs. First-sign-of-the-apocalypse dept, indeed!

    --
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    1. Re:Holy Hell! by JPelorat · · Score: 4, Funny

      Only in front of the camera.. you should see him and Kirstie go at the munchies backstage...

      --
      Hokey statistics and ancient misconceptions are no match for a good thought in your head, kid!
  2. Seems like it's closer to SecondLife's approach by klipsch_gmx · · Score: 5, Interesting

    The makers of Second Life have taken a very unique approach to player rights with in the game.

    In Second life, the content player create, is owned by the player and not the company .This is totally against the grain of most online games where the company owns it all.

    Additionally, they have started tying in real currency to the in game currency. I know this not unique, as Project Entropia does the same thing.

    I personally hope this is the way games will go--giving ownership of virtual property to the players and allowing them to use it, sell it, convert for real $$$. I find these environments more enjoyable and rewarding that environments like Everquest, where Sony pretty much owns you.

  3. Finally by Anonymous Coward · · Score: 5, Funny

    "How much for your woman?"

  4. For sale by nizo · · Score: 5, Insightful
    So now when people say they have a bridge for sale, they might not be kidding?

    Actually if you think about it, this is even better than software fees. Need money for the yearly employee bonus? Just make some pretend stuff out of thin air and sell as needed! Who said magic isn't real?

  5. Completely ridiculous by bconway · · Score: 4, Insightful

    The things that go through SOE's collective heads... You know, murder is illegal, and people are still doing it all over. It's clogging up our court systems. How about we just make a state where you can murder whomever you want? We will just charge a special tax so we can make a profit off of it. If it just so happens to be your state that we decide to make murder legal in, it's ok, you can always move. You don't need your friends and family anyways.

    --
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  6. Could be legal issues by corporatemutantninja · · Score: 5, Insightful
    Having been involved with some on-line "gaming" companies, I know that there are strict criteria differentiating games of chance from games of skill, and the former are highly regulated. If Sony is making a game where it's possible to win/earn actual money, and if Sony is going to profit from this, they're going to have a hard time:
    1. Preventing people from hacking/gaming the system.
    2. Making sure it's all skill and not chance.
    I'll wager that this is a fiasco. Oops, I mean I suspect it will be. No gambling allowed on Slashdot...
    --
    Actually, I was trying to be Insightful, not Funny.
  7. The Death of Everquest II by TripMaster+Monkey · · Score: 5, Interesting


    By allowing (condoning, actually) this sort of activity, Sony is ensuring that this game dies a slow and lingering death. Gone are the days when all you needed to excel at Everquest was a good internet connection and a complete lack of a life...now you need the cash, too. People with money will be better equipped than people with no money...those with no money will quit in disgust, and those with money will lose interest after they run up against enough other players with enough money to equip themselves well. Fortunately, those who don't want to participate in this mercenary practice will have the option to play on non-Station Exchange servers...that is, until a majority of the players on that server want the server to be a Station Exchange server...in which case you'll have to find another server...sorry.

    It seems that Sony is turning on their major client base...risking alienation and mass defection...so why would Sony embraace such a controversial move?

    From The Players:

    SOE is charging a nominal, nonrefundable listing fee, plus a percentage of the final sale.


    Ahh....that explains things.

    That's right, Sony...bleed it dry.
    --
    ____

    ~ |rip/\/\aster /\/\onkey

    1. Re:The Death of Everquest II by Kaa · · Score: 4, Insightful
      Gone are the days when all you needed to excel at Everquest was a good internet connection and a complete lack of a life...now you need the cash, too. People with money will be better equipped than people with no money...those with no money will quit in disgust, and those with money will lose interest after they run up against enough other players with enough money to equip themselves well.

      Hmm... let me rephrase that a bit.

      ...now you need the time, too. People with free time will be better equipped than people with no time...those with no time will quit in disgust, and those with time will lose interest after they run up against enough other players with enough time to equip themselves well.

      So you're prefectly fine with paying for in-game items with time but think paying for them with money is a mortal sin..? Is it by any chance because you have more time than money?

      --

      Kaa
      Kaa's Law: In any sufficiently large group of people most are idiots.
  8. You know what's going to happen... by Sloppyjoes7 · · Score: 5, Funny

    ...Poor players will have to work for their virtual items, while some punk kid will spend his paycheck on a +1,000 sword of n00bPower.

    It makes sense to me to limit or ban this kind of trading/buying. What's the point of earning money and stats, if you can simply buy them?

  9. second-hand experience by antimatt · · Score: 5, Interesting

    My roommate was addicted ("No, I just like it a lot! I swear!") to a MMORPG a few years ago and learned that you could sell your character on eBay. He worked some numbers and figured out that if he kept leveling up at his current rate, then within XX weeks he could get to an attractively high level and acquire enough good items to sell at $XX, and he would effectively get $1 an hour for failing grades, failing relationships, failing sleep patterns, and failing personal hygiene.

    Amazingly, he decided not to bother.

  10. Hrmm by acehole · · Score: 5, Funny

    So the rich get to stay on top even in games?

    oh what fun that will be, my character can be a penniless student just like in real life.

    --
    Be you Admins? nay, we are but lusers!
  11. Sony Is Smart by stlhawkeye · · Score: 5, Insightful
    It's like on-line poker. People are going to do this and it's completely unregulatable and unstoppable, they may as well insert themselves into the process, give people a legitimate and legal way to do it, and make some money off it.

    I didn't RTFA but I'm guessing Sony gets a percentage cut of all items traded on the Station. And even if they don't, it's generating traffic and thus ad revenue.

    I mean, WHOA! RIAA! Look at this! Somebody had customers doing illegal things with their property in violation of their license agreement and found a way to make a profit off it instead of sueing their own customers! What a novel friggen concept.

    --
    "I have never won a debate with an ignorant person." -Ali ibn Abi Talib
  12. Good, but strange for Sony by deacon · · Score: 5, Insightful
    It makes sense from a customer satisfaction point of view to give customers what they want.

    If people want to give real money to buy imaginary items, they should be able to do so. I wouldn't do it, because I don't see what value I would be getting, but if others feel differently, more power to them.

    I am surprised that Sony is doing this, though, because they have a tendency to shoot themselves in the foot with propriatery standards and a sometimes control-freakish mentality which makes some of their hardware less desireable than it would otherwise be.

    It's almost like someone with a different (non-Sony) mindset approved this decision.

  13. Two issues by Alzheimers · · Score: 4, Insightful

    There are two issues with Sony actually doing something like this:

    1) They are accepting responsibility for the value of in-game items. This might not seem like a big deal, but god forbid a server rollback takes a big-ticket item out of your inventory. Or worse, balance adjustments devalue rare/valuable items. How many lawsuits can you imagine will come from people who want to be reimbursed for their "virtual" property's market value? To be sure, the items in question are really just bits on a computer. But really, how different is that from most banking done today? Would you like to be told by your bank that your last direct deposit doesn't exist anymore because they needed to rollback their database?

    2) Officially putting a value to in-game items gives new incentive to all those gold and item harvesting shops to work extra hard, not only to eat up as much of those resources as possible, but to hoard and control market fluxuations. If you think spawn camping is bad now, imagine when you're competing with people who are doing it for a living! Yes, it's already happening now, but this will just take it to levels untold of before.
    Will there be an SEC to make sure collusion doesn't take place between harvesters and GMs who spawn an extra rare or two for a few bucks?

  14. It's not out of *nothing* by ites · · Score: 4, Insightful

    There's no difference between trading virtual items and trading any tangible non-essential item. It's a basic economic process: you trade your hours (in the form of money) for someone else's hours (in the form of game goods).

    There's a very good reason why realistic online games evolve this kind of trading. Never heard of people selling low-number Slashdot IDs? It's the same thing... people place a value on the virtual goods because they represent an investment in time that they cannot afford.

    The obvious rules for virtual goods apply if these are to be traded usefully: a realistic supply (i.e. you can't resell the same item more than once), recourse against fraud, and a semi-official currency that allows abstract exchange.

    No difference selling game goods than trading Dollars on forex.

    --
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    1. Re:It's not out of *nothing* by syukton · · Score: 4, Insightful

      You missed the point of your parent post.

      Sony gets a cut. They tax all the transactions. They make money turning virtual items into real items. Some items, yes, players will "work" for, but they are created out of nothing.

      When you walk up to an NPC and slay him, he's got some loot on him. Couple coins, a skin, whatever. Where did that NPC come from? His spawn point. But wait, what was there before that...? NOTHING! So from nothing, comes something, comes loot, comes the opportunity to sell the loot for a profit, and be taxed in the process.

      So when Sony wants to pump their revenues, they just introduce some no-drop floaty orb thingy that uses a special slot or whatever that *everybody wants* and can be gotten only by combining 8 of some special item that can be had via the station exchange for a dollar. That's $8 to make the whole thing. Some people won't buy all 8, maybe only 4 or 5. Let's say Sony's "nomincal fee" (which they do not specifically disclose; See here: http://stationexchange.station.sony.com/faq.vm ) works out to 25 cents per item. So the buyer spends $1, Sony takes $0.25, the seller gets $0.75. 400,000 people want this floaty orb and don't want to put time into getting the items, so they shell out $8 for them.

      $2 on every $8 is 25%. 400,000 people buying 8 individual items for $1.00 each is 3.2 million dollars worth of commerce, of which $800,000 was created from thin air, and goes directly into Sony's pocket.

      So you know that yearly bonus thing that your parent post mentioned? Think several hundred thousand dollars might cover it? Yeah, I think so too.

      --
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  15. Printing money by swb · · Score: 4, Insightful

    You'd think they'd run into inflationary pressures if they essentially printed money.

  16. Stop the press! by vrai · · Score: 5, Funny

    Poor people at a disadvantage to those with high disposable incomes! I can only hope that life doesn't imitate art or we could end up living in a world where the wealthy have access to the best homes, food, clothing, transport, education and health care! What a nightmarish vision!

  17. A Messag From Sincere Busines Partner by rewinn · · Score: 5, Funny

    Hello and may all the Gods of Everguest Bless Yuo!

    I am writing because I know that yuo are a sincer and honest person who will hep out a preson in need.

    My Everquest cahacter MINOLLY WEATHERALL was sadly kilt in a server crash leaving behind an account of $70,000,000 SEVENTY MILLION AMERICN DOLLARS with no claimant accessible.

    If you wil assist me with your Everquest cahracter to recover this money I wil give you 15% plus expenses

    This is a sincer offer and I know I can trust you with this verry sensitiv informations!

  18. in unrelated news by evilmousse · · Score: 4, Funny


    golden tee live (a new version of a popular bar-video-golf game) just recently added some new features including paying-for-virtual-property, such as different club-sets or even boxes of golfballs which you DO lose as you hit them into the water.

  19. Actually, Sony is the only one who can do it right by artemis67 · · Score: 5, Insightful

    Smed says that 40% of their customer service calls are related to fraudulent in-game transactions. Sony could make this disappear instantly by creating an escrow system in-game. You have a sword to sell, you take it to the EQ Escrow storefront and drop it off. The buyer picks up the sword and the credits are automatically deducted from his account. No chance for fraud.

    This isn't going to legitimize IGE, this is going to put them out of business, once Sony gets rolling with this.

  20. You just CANNOT escape the "real world", can you? by pandrijeczko · · Score: 4, Insightful
    Look, I'm no spring chicken and I've never played an MMORPG in my life - online Quake or UT2004 is about my limit. But let me make an analogy...

    Between 10 and 20 years ago I was into "pen and dice" role playing games big time. As the pre-cursor to MMORPGs, it was great fun escaping from the real life of mortgages & work to go have a few beers with some friends and pretending to be an elf for a while - I even miss RPGs occasionally today.

    They were pleasant hours because of pure escapism and entertainment, nothing more. Yes, it was great going up a level as a character, killing a huge beast or solving a big mystery but part of the fun was also dying occasionally or making some huge mistake that made you and your character look like an idiot.

    However, one thing that would have ruined it would have been to have a games master who was open to bribery - e.g. "Here's a ten pound note, make sure I get that +5 Vorpal Blade, okay?" It didn't happen and had it happened, the fun element would have dissipated quickly purely because the real world of money and bribery would have begun to influence that fantasy world in our heads.

    One reason I never play MMORPGs is because while I believe most people play them for fun, just like our pen and dice games, a small rogue element in every game takes it far too seriously. These are people who need attention and power before escapism and fun, perhaps mirroring what they are like in real life. Thus real life (again!) creeps into a fantasy universe.

    Now, Sony is proposing that yet more of "real life" creeps in because, all of a sudden, how much disposable income you have in real life influences how well you will do in EQ. Suddenly, escapism is not so much of an escape...

    The real problem here is that it will ruin the escape for the people who do enjoy the fun of it (again, the majority). It's sad, but those people who have to seek attention and power now have a mechanism to buy that.

    In my day, we called it "cheating" and all it does is start to destroy the fun of those players who genuinely play purely for to escape from the real world.

    This will destroy Everquest, no question about it, because the people that make that universe fun will feel cheated and robbed and will no doubt find another MMORPG to go and play instead.

    But quite frankly, if the cheats can make Sony richer in the short term, what do Sony really care?

    --
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  21. Best Items Can't Be Bought by Evil+W1zard · · Score: 4, Insightful

    I see all these comments about how this is going to cause everyone to quit EQ II and how the rich will have the best equipment and blah, blah, blah... I used to buy and sell EQ gear for real money all the time and if you actually play the game you learn that the best gear in game can not be bought. They make the truly awesome gear that you get from raiding uber mobs NO DROP. This means that it cannot be traded, sold and etc... The key to getting great gear in a game like this is getting into a good guild and taking on the big mobs in the big zones. Of course spending time getting your character up in levels and experience is important too, but I don't think Sony will allow that on their sales site because you wouldn't be selling an item. They will probably disallow the powerleveling services that charge X amount to play your character for you and get levels. In any case unless EQ II has changed their item drops drastically I would have to say that this won't hurt the game at all. (It will hurt the kids who burn their paychecks on some goofy piece of virtual kit though. Sigh there goes that college fund.)

    --
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  22. Re:Actually, Sony is the only one who can do it ri by Minna+Kirai · · Score: 5, Interesting

    This isn't going to legitimize IGE, this is going to put them out of business, once Sony gets rolling with this.

    Quite true. Obviously, no 3rd-party seller of in-game resources can survive being undercut by the system administrators, who can accomplish the equivalent of MONTHS of gil-farming with a single command-line.

    However, although the short-term effect may seem beneficial, I've always thought that the legitimized (or merely widespread) sale of in-game items would hasten the collapse of any typical MMORPG. This seems to be a desparation move by SOE, whose EQ2 project has been eclipsed by WoW anyhow.

    My thesis is that MMORPGs provide a substantial amount of their entertainment in the same way casino gambling does: the players' victories and rewards are quite arbitrarily handed out by the operators, but the cold-blooded arithmetic is hidden behind a screen of glamour and fun. Expose the honest real-dollars cost of an activity to the player, and they'll flee to a more fantastical game.

    If a slot machine has a sign on it that each 10 minutes of play loses an average of $2.85, few people will enjoy pulling the lever.
    If level 60 epic flame-armor has a "Buy Now" hyperlink which costs $14.31, few people will find it fun to camp a dragon every 3 hours hoping he drops one more of the pieces.

    Basic psychological principles: addiction can best be sustained if the game gives out rewards unpredictably. Game items are valued more because it was hard to know when they'd appear. Putting a blatant dollar-sign on the items is the ultimate form of predictabilty. The virtual Skinner box falls apart. When the mystique is gone, the players will be too.

    PS. The Economist magazine agrees with my prediction, although the article isn't posted for nonsubscriber online reading.