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Viacom Launches Podcast-Only Radio Station

prostoalex writes "Figuring out it couldn't get any worse, Viacom is turning an underperforming talk radio station in San Francisco into podcasting central. KYOU Radio performed so poorly in the ratings that it would not even show up on the official Arbitron radio rankings for the city of San Francisco. Now the Web site of the station owned by $56.5 billion corporation features a hip young look and claims to be the Open Source Radio. Visitors can upload the podcasts of their own in MP3, AIFF, AVI or WMA formats (no OGG support by someone who's so accepting of open source)."

38 of 230 comments (clear)

  1. Re:mp3 is better than .ogg by Canadian_Daemon · · Score: 2, Insightful

    Mp3 may be better than ogg, but shouldn't this open source radio support all popular formats? This is a great idea, however although the exclusion of the ogg vorbis format is insignificant, it is troubling. Why would they leave this format out when it would be easy to include it?

    --
    This sig is definitive. Reality is frequently inaccurate.
  2. Good idea by katana · · Score: 5, Funny

    Radio that's just as good as your local public-access TV channels. Won't that be awesome.

    1. Re:Good idea by lowid+(24)+_________ · · Score: 5, Insightful

      I personally would like for this to mean the return of old-timey radio dramas. After all, I can't imagine that this would ever be done by anyone other than amateurs. Our local college radio station has something similar to a radio drama (although it's a bit more of a narrative) every monday night, and it's actually quite enjoyable.

    2. Re:Good idea by aero6dof · · Score: 3, Interesting

      (oops bad formatting)... Have you ever heard of the ZBS foundation? They're worth a listen if you like radio drama - I like the Ruby and Jack Flanders series...

  3. Not a bad idea by HELLO.JPG · · Score: 5, Insightful

    From a business perspective this is genius. Content costs nothing because it's created by users and everything they make is pure profit. People will tune in to see if their content was picked or not.

    Of course, it will probably end up being just as crappy as local public access channels. Except, instead of seeing teenagers prank call McDonald's it'll be wannabe Art Bells ranting about how George W. Bush is hiding Osama bin Laden on the dark side of the moon.

    1. Re:Not a bad idea by grqb · · Score: 4, Insightful

      They have to screen each mp3 file that they play to make sure they don't get their asses sued by playing illegal content...that'll take a lot of hours, I can imagine that every podcaster and their dogs will be submitting something to these guys.

  4. no ogg? duh by EvilStein · · Score: 2, Funny

    If it was ogg, it'd be an "oggcast"

    "podcast" was originally something to be listened to on your iPod. The iPod doesn't play ogg (by default) ;)

    "oggcast" would sound like a wild caveman anyway.

  5. The Jarvis Take by KrackHouse · · Score: 3, Informative
    From BuzzMachine.
    Now having said all that, I'll repeat that YOURadio is big news and good news for a few reasons: First, it is big media recognizing that it's time to listen -- and do more than listen: Let the people speak. It is big media recognizing the value of citizens' media. Second, it is an admission that the old, one-size-fits-all, top-down, one-way models of programming are broken and the audience can do it better. Third, it an admission that the old business models are soon to break and that the people can provide more talent for less than the old talent could. It's nothing less than the economic salvation of old media... if old media is smart enough to financially support citizens' media and not just exploit it. What's important is that a big media company knew it was time to stick some dynamite up the alimentary canal and push the plunger. It is the tipping point.
    Jay Rosen also has an interesting take on his blog, PressThink here.
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    1. Re:The Jarvis Take by tomhudson · · Score: 3, Funny

      Gues they should have saved it for a podcast ... (oh, the irony)

  6. This has already been done by grqb · · Score: 3, Informative
    Openpodcast.org does exactly this, they've been doing this now for a long time. And, there may even be plans to do the same thing over satellite radio (although you'd have to listen to about a 2hr podcast from Adam Curry to learn more)

    shameless plug for my podcast: theWatt Weekly - energy news and discussion in mp3 format

    1. Re:This has already been done by grahams · · Score: 4, Informative

      This article is talking about broadcasting the submitted podcasts over AM radio, which is distinctly and wholly different from Openpodcast.org, as far as I can tell..

    2. Re:This has already been done by david.heyman · · Score: 2, Informative

      Adam Curry is the original owner of the domain MTV.com. He registered it while he was a VJ at MTV in the early 90s.

      http://en.wikipedia.org/wiki/Adam_Curry

    3. Re:This has already been done by grqb · · Score: 2, Informative

      To listen to podcasts, all you really need is an mp3 player because they are mp3 files. For windows winamp is standard, for Linux xmms is pretty similar. There is a way of subscribing to a podcast, where you can have a program run in the background, checking for new podcasts that you have subscribed to via an rss feed and if it finds a news one, it automatically downloads it for you. If you want to "subscribe" in this way, iPodder is the standard cross platform program to use.

  7. Call me crazy... by mgbaron · · Score: 2, Insightful

    Call me crazy, but I fail to see what all the hubbub is about podcasting (I also dislike the name). I think it is kind of neat as an idea, but I just don't see any financial strategy behind this that is in anyway sustainable. This isn't meant to be flamebait, I am really curious.

    Can anyone explain this to me?

    Does anyone know any relevent links about this topic?

  8. What? by Anonymous Coward · · Score: 3, Interesting

    That analogy is all wrong. You should point out that Slashdot claims to be about open source, but refused to switch to PNG over GIF.

    1. Re:What? by kryptkpr · · Score: 2, Informative

      Maybe they need transparency that works in every browser?

      I just got through converting a bunch of PNGs to GIF for this exact reason (customer uses IE).

      --
      DJ kRYPT's Free MP3s!
  9. OK, you're crazy by Schlemphfer · · Score: 5, Insightful
    Call me crazy, but I fail to see what all the hubbub is about podcasting (I also dislike the name). I think it is kind of neat as an idea, but I just don't see any financial strategy behind this that is in anyway sustainable. This isn't meant to be flamebait, I am really curious.

    Please take the sentence above and insert "the web" where "podcasting" is currently placed. You could say much the same thing about the web lacking a financial strategy for content-oriented sites, especially back in 1999. But it evolved, at least somewhat. The same thing will happen to podcasts.

    Of greater importance, though, is that something can be totally paradigm-shifting but not generate a lot of cash. If 20 million people soon do most of their "radio" listening by podcast, the implications to society are enormous regardless of how much money is being made.

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    1. Re:OK, you're crazy by Dan+Up+Baby · · Score: 2, Interesting

      Except that by 1999 Angelfire was already including banner ads atop my horrible web page, and presumably making money off of it.

      Also, 20 million people may listen to podcasts, but they aren't doing it entirely because they love amateur recording, writing, and speaking quality. They're doing it because it's convenient, and can be listened to on their schedule, not Wolfman Jack's.

      A radio PLAYING podcasts takes away that major advantage. I like some of them, but I'm not going to tune in at a certain time and sit through advertisements to listen.

      I think if they do make money it'll have to be in the same way that vanity publishers do: charge the artist.

  10. Re:Howard Stern, Forget Satellite... by jerw134 · · Score: 2, Insightful

    Uh, Mel Karmazin is the CEO of Sirius, where Howard Stern is heading in 2006.

  11. With apologies to the Buggles by NZheretic · · Score: 4, Funny
    Ipodding Killed The Drive Time Radio Star.

    I heard you on the wireless back in Ninety Two
    Driving to work intent at tuning in on you.
    If I was jammed it didn't stop you coming through.

    Oh-a oh

    They took the credit for your shock jock comedy.
    Recorded on Ipods and new technology,
    and now I understand the problems you can see.

    Oh-a oh

    I met your children

    Oh-a oh

    What did you tell them?

    Ipodding killed the drive time star.
    Ipodding killed the drive time star.

    Downloads came and broke your heart.

    Oh-a-a-a oh.

    And now we meet in an household studio.
    We hear the playback and it seems so long ago.
    But we all agree Clear Channel has to go.

    Oh-a oh.

    You were the last ones.

    Oh-a oh.

    We are the next ones.

    Ipodding killed the drive time star.
    Ipodding killed the drive time star.
    On my hip and in my car, we can rewind if we've gone to far.

    Oh-a-aho oh,
    Oh-a-aho oh

    Ipodding killed the drive time star.
    Ipodding killed the drive time star.

    On my hip and in my car, we can rewind if we've gone to far.
    Downloads came and broke your heart, put the blame on Adam Curry.

  12. Yawn! by birge · · Score: 2, Interesting

    This is supposed to be "citizens media" finally being recognized for the inexorable power it is, huh? Now we'll finally hear from "real people"? So, I suppose the DJs doing their shows before weren't citizens. But will we all of a sudden want to listen to those same DJs were they to put their schtick on an MP3 and accept no pay? Arguably not, but the podcasting cheerleaders seem to think that we'll certainly want to hear from some people with no training or prior interest in broadcasting. Yeah, that makes sense.

    This is only considered a big deal by those folks who are so politically overcharged with their own bullshit that they buy into the notion of "corporations" vs. "us", as if corporations are somehow staffed by evil robots and the only real people are living in San Francisco working for software startups.

    My prediction: to the extent podcasting becomes successful, it will begin to approximate the media it supposedly replaces. Just look at the blogs: the most popular ones are now owned by corporations, and are essentially traditional media outlets.

  13. Re:No Ogg support == Not open source? by The+Amazing+Fish+Boy · · Score: 3, Funny

    <?php
    while($that_may_be === true)
    {
    iconv("erse", "in", "php");
    while (in_array("of", $user_comments)
    {
    cos("php rocks");
    }
    }
    ?>

  14. Forget podcasting !! Return the airwaves ! by zymano · · Score: 3, Insightful

    Return the airwaves to the public. We could use those frequencies more efficiently with muni wifi !

    Get rid of the FCC. Pure shills for monopolists.

  15. Re:It might not be so bad. by tomhudson · · Score: 2, Informative
    Maybe it won't be so bad.
    ... here's what they're saying ...
    However, you cannot download Podcasts on kyouradio.com. Instead tune in to 1550 KYCY-AM or click Listen Live.
    ... so it's podcasting that isn't really podcasting. Sounds like they've taken some lessons from Microsoft to "embrace - extend - cripple".
  16. This is BRILLIANT by melted · · Score: 2, Funny

    Supply us with your programming for free, we'll intersperse it with ads and put it on our site. I wich I could come up with schemes like this. :0)

  17. Yeah... by rampant+mac · · Score: 4, Insightful
    "no OGG support by someone who's so accepting of open source"

    Does EVERY fucking article concerning compressed audio have to stick this little jab into each headline?

    Slashdot's open source... "no WC3 conformity by someone who's so accepting of open source"

    --
    I like big butts and I cannot lie.
    1. Re:Yeah... by killjoe · · Score: 3, Interesting

      "Does EVERY fucking article concerning compressed audio have to stick this little jab into each headline?"

      Yes it does. This is an open source web site. I come here BECAUSE slashdot (and only slashdot) does that.

      I have a choice os billion web sites to choose from and so do you. I chose to come here and read news with open source advocasy in mind. If you don't want to read about open source advocasy I might suggest gotdotnet or a million other web sites which are anti open source or don't give a flying donut about open source.

      --
      evil is as evil does
  18. FCC by mlc · · Score: 4, Interesting

    What happens when someone says "fuck" in one of their podcasts?

    1. Re:FCC by Anonymous Coward · · Score: 3, Insightful

      Wow - the fact you got modded as troll when you hit on the only problem with this scheme shows how little people here know about radio.

  19. Re:podcast != radio by isaac_akira · · Score: 3, Informative

    Did you read the article? Or even read the summary? This *is* radio. A real radio station that is broadcasting people's podcasts *over the airwaves*.

  20. Commercials? by hotspotbloc · · Score: 3, Interesting
    From a business perspective this is genius. Content costs nothing because it's created by users and everything they make is pure profit.

    I agree about the possiblity of being very profitable but what about commercials? The station needs to broadcast them:

    1. Will they just slice out content and insert commercials? If so, who decides what gets cut?
    2. Will they require producers to adhere to standard breaks and limit content time to something like 22:30 minutes per half hour with 3 breaks?
    3. Could the broadcaster insert an ad for a bbq shack during a pro PETA show (unlikely, but could happen)? Will the producer be allowed to insert their own ads?
    4. If the podcaster says one of the "seven dirty words" and it's gets broadcast couldn't the producer get hit with law suit from an injured third party (like an advertiser)?

    Yes, there could be a lot of profit in it but IMO it will be a rocky road in the beginning. While some podcasters will adapt I hope that's the exception to the rule. I like podcasts the way they are.

    Of course, it will probably end up being just as crappy as local public access channels. Except, instead of seeing teenagers prank call McDonald's it'll be wannabe Art Bells ranting about how George W. Bush is hiding Osama bin Laden on the dark side of the moon.

    If that part was posted by alone it would get a +5, Funny. =)

    --
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  21. Re:Isn't .WMA No Longer Supported By Microsoft? by Anonymous Coward · · Score: 2, Insightful

    Are you insane? It's used by all PlaysForSure online music stores... i.e. just about everything except iTunes.

  22. ogg support by Cruciform · · Score: 3, Informative

    Canada's CBC radio supports OGG streams.

    Just check out Quirks and Quarks, a weekly science show broadcast on Saturdays.

  23. The Geeks Get Got? by tomwhore · · Score: 2, Insightful


    Folks, at its best Podcasting is supposed to break us free from the crappy world of FCC filtered, Clear Channel backed pablum that has been hoisted on us. Podcasting is the RESPONSE to years of having our airwaves taken away from us by govermental force and used by a few corporations to tell us what and when to listen to the music they want to seel us or to listen to the news they demand we belive.

    Podcasting, heck any methodology that subverts the traditional communications paradigm of "We own you, you listen to what we tell you to" is a great and glorious thing. It gives us the possibility of finding our own voices, of putting out our own content and of sharing in these things across the whole of humanity.

    But now those same tradionalists who took the airwaves from us want to join in the revoltuion against them? Something smell fishy to you yet?

    Lets break the KYOU thing down

    Infinity looses its biggest ever cash cow (Stern) and is DESPERATE for a new "thing". So whats new? (not much you..that should get the nprheads)

    Podcasting, which is just mp3s passed around via automated apps (bashpodder being imnsfho the best) goes from 0 to Hyperspace speeds in under a year...

    Many podcasters are living on the steam that they are changing the course of history, that each and every days recounting of thier lunch choices is a signal to the world of paradigm shifting import that EVERYONE needs to hear..(ok so some podcasters are not into this ego shit eating contest and yes some podcasts are just that fucking damn good and should be listened to... but enough fit this description that the idea holds.)

    SO here is Infinity DESPERATE for Something New
    SO here are some Podcaster DESPERATE to be heard

    Hey look, linkup synchup dontcha just wana throw up..because...

    INfinity pays NOTHING for the content, they sell ads and make the revenue, and the content is filtered to FCC cleaness standards to boot.

    So the Podcasters have to be FCC filtered, thier works make revenue for Infinity alone, and man does this begin to sound like some radio execs wet dream or what?

    Folks, this is fishy at best and a subversion of what indipendent media is suppose to be about at worst. I say no thanks.

    Burn Radio Burn

    --
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  24. Re:podcast != radio by prockcore · · Score: 3, Informative

    A real radio station that is broadcasting people's podcasts *over the airwaves*.

    Goddammit. It's not a podcast if it's not wrapped in RSS. It's just an mp3. This is a *shoutcast* server that lets people submit mp3s to be broadcasted.

    It has *nothing* to do with podcasting. The word "podcast" shouldn't even be used here.

    It's also nothing new. Many shoutcast servers allow people to submit mp3s, many even allow you to "guest DJ" with winamp.

  25. Re:podcast != radio by Sebadude · · Score: 2

    Finally, some sense in this thread.

    They're basically just using the PODCASTING buzzword to be trendy and attract more peeps. Not to say that their project is bad, but it's unfortunate that they'll distort the meaning of podcasting for the sake of their marketing scheme.

    The equally meaningless "open source radio" tag is bad enough.

    --
    Eh.
  26. Re:mp3 is better than .ogg by stuuf · · Score: 3, Interesting

    There are two main reasons why Ogg/Vorbis is used by the small number of people who use it. One is that the format is open source, so people can write all kinds of software for it without worrying about patents or licensing fees. Another reason (which is less of an issue since portable players are now available with storage that would put even a high end PC from five years ago to shame) is that the codec is much newer than mp3 and gives higher quality in a comparable file size.

    One of the reasons that Ogg hasn't been widely adopted yet is that companies like Apple prefer to make their players support proprietary formats that are more friendly to DRM than open source codecs. That's the only real technical obstacle preventing people who don't know about it from hearing about it. Distributing content solely in mp3 format that is destined mainly for playback on a computer is mostly just ignorance, since EVERY well known player comes with a vorbis decoder by now. MP3 was the first breakthrough audio format, and the closest and digital audio format has come to a household name, so it will continue to dominate for quite some time.

    --

    Everyone is born right-handed; only the greatest overcome it

  27. Re:podcast != radio by smallpaul · · Score: 2, Insightful

    A shoutcast server does not use AM radio so I don't really see how it is the "same thing". In one case you are broadcasting over the Internet to a certain set of listeners (mostly people sitting at their computers). In the other you are broadcasting over the airwaves (e.g. to people in cars).