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New iPods on the Horizon

RemovableBait writes "Apple Computer plans to introduce more iPods before the end of the year", a company executive said Tuesday. From the article: Executive Vice President Tim Cook didn't say whether the new iPods will come at a press event Apple has scheduled for Wednesday morning. But during a conference call with analysts, he suggested that the iPod Nano won't be the last new iPod of the year."

10 of 367 comments (clear)

  1. Wow.. by nahorniak · · Score: 5, Insightful

    Do we really need 5 posts regarding this subject? The question will be answered today. This article's basically saying "Apple will release...something... soon. Mark our words."

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    P.S. This is what part of the alphabet would look like if Q and R were eliminated.
  2. Re:Video? by LordLucless · · Score: 5, Insightful

    Forget decoding, how about encoding? How many people are going to sit there and wait while their computer spends half a day encoding a DVD into h.264?

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    Just because you're paranoid doesn't mean there isn't an invisible demon about to eat your face
  3. Re:Market Saturation... by GiorgioG · · Score: 4, Insightful

    How Apple's iPod is innovative: Sleek design combined with a great navigation system. I own a Creative Zen Micro. It's small, maybe you can call it sleek (not by iPod standards), but the navigation system is absolutely terrible. Which is why I can't even give it away to my father (he gave it back, too confusing.)

    Innovation isn't all about coming up with something brand new - in fact, most 'inventions' aren't ground-breaking (read a book on Triz, it spells out the various levels of innovation.)

  4. Re:Video? by iainl · · Score: 5, Insightful

    One acronym: iTMS.

    I don't think they do plan on us spending half a day encoding a DVD to h.264. I think they plan on letting us download a pre-encoded TV programme, and charging us for the privelege.

    Sure, it's entirely possible that Apple will let us make our own. But I don't think they plan on passing up the opportunity to flog us stuff that saves us the bother.

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    "I Know You Are But What Am I?"
  5. Re:Video on the iPod by iainl · · Score: 4, Insightful

    Do I want to watch a 2 hour movie on an iPod? No.

    Do I want to watch a 10 minute news bulletin podcasted to my iPod? Yes.

    Do I want to watch a 22 minute episode of the Simpsons on my iPod? Yes.

    Don't think films, think TV.

    --
    "I Know You Are But What Am I?"
  6. Re:That's great! by Golias · · Score: 5, Insightful

    Enough with the battery FUD.

    I just replaced my iPod battery last month. It was $20, including shipping, and came with a funky little plastic tool for opening up the iPod case. Changing it was easier than a memory upgrade on most laptops.

    The hardest part of the entire operation was lining up the pins to plug the hard drive back into the motherboard. That took me all of about thirty seconds.

    If you can't change the battery on an iPod while following the instructions that come with almost every replacement battery, you are a goddamn idiot.

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    Information wants to be anthropomorphized.

  7. Re:Forget slim... by CrazyTalk · · Score: 4, Insightful

    I agree. Maybe they can take the strategy employed in the 80s/90s, where if you painted a radio or tape player yellow that made it a "Sport" model and the perception was that it magically became waterproof, shockproof, etc.

  8. Re:Linux!? by PureCreditor · · Score: 4, Insightful

    Linux is primarily for servers, and the desktop market share is what? less than a couple percentage points?

    not trying to be a troll here, but if you put yourself in Apple's shoes, is the R&D budget giving a good ROI by creating an iTunes Linux client?

    On top of that, many Linux folks have their entire collection of OGG, which Apple won't bothering supporting either, so an iTunes for Linux that plays MP3 and AAC is simply not value-adding.

  9. Re:It's "good better best" across the product line by nine-times · · Score: 4, Insightful
    This model is one of those Steve Jobs things. Most any other company would have kept the Mini in its lineup when the nano came out, but Jobs believes religiously in giving the consumer a pretty clear set of choices that way.

    It certainly seems to be a "Jobs thing". From what I remember, you could just watch it happen when he returned to Apple. It's not just an issue of limiting options or anything, it's offering what is basically a standardized lineup with standard naming conventions, and then a little variation in configuration. It's the whole thing. It's called "marketing", and it's one of Jobs' big talents.

    You get the iStuff, which is all white plastic consumer goods, and then the PowerStuff, which is all aluminum power-user/business goods. It gets to be pretty clear to the consumer what he's getting himself into. You know exactly which models are "better". They're mostly the same, except the more expensive one is faster, has a couple extra features, etc.

    I'm still waiting for a "PowerPod".

    And then Apple plays this whole "$50 more" game. More marketing. It's smart. People can say, "You can buy an iPod for only $99!" And that draws people in. They think, well, $100 isn't bad. But then, for $50 more, you can get twice as much memory. But for just $50 more than that, you can get a color screen AND twice as much memory. For just $50 more, you can get a whole lot more memory, 5 times as much. Next thing you know, you're thinking about spending $500 for something where you justified the purchase because it was cheap at $100.

    And that's what the "$50 more" game is all about. Make your entry level product cheap enough that people feel like it's silly to think it's "too much money", and then add genuinely useful features at regular and small price increments. Consumers will naturally rise to the highest level of money they're willing to spend.

  10. Re:How 'bout both? by Anonymous Coward · · Score: 4, Insightful

    You've owned the thing for less than 3 weeks and you've already managed to sleep on it, lose it between sofa cushions, drop it in hot tea, and slam it in a car door? You sir, are an idiot.