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iTunes Use Surges Past QuickTime, RealPlayer

QuatermassX writes "Forget increased sales of Mac computers, think media players. The iPod 'halo effect' shows its true power in recently compiled statistics from Nielsen/NetRatings and Apple. From the report on WebSiteOptimization.com: 'Podcasting is taking off and iPods are seemingly ubiquitous. Unique users of Apple's iTunes player should pass RealPlayer by mid-2006 with nearly 30 million users in the US alone. People are tuning in over twice as long with iTunes than with RealPlayer or Windows Media Player. As broadband penetration increases we are spending more time on our computers.'"

10 of 281 comments (clear)

  1. The Halo Effect by Mattygfunk1 · · Score: 5, Funny
    The iPod 'halo effect'....

    I've never heard of the "Halo effect" but apparently it kicks Slashdot's arse

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  2. Re:I wonder... by fracex · · Score: 5, Insightful

    I wouldn't rule out the fact either that iTunes has a slick interface that makes organising your music, buying music, podcasting, listening to internet radio and so much more, really easy. Try saying that about RealPlayer.

  3. And the thing is by Toreo+asesino · · Score: 5, Insightful

    iTunes is sorely lacking in so many areas too!

    'Automatic updates' consists of downloading a 35Mb new iTunes setup package each month or so...

    The library doesn't update itself automatically...

    There's no concept of 'checking for existing entries on import' - importing the same folder will just give you each track twice...

    It doesn't work very well at all with keyboard shortcuts...

    No plugin facility...

    It's weighty as hell in memory...

    but yet, after all these sore points, somehow, it's way cooler than WMP, RealPlayer, and sod it...anything else I've seen.

    If Apple were a woman, she'd be a sexy slim figure - and you'd buy anything shite from her, just because she was so damn fine! Not like the fat moose of a wreck a Microsoft woman would be - she could be selling the moon on a stick, and you wouldn't touch it with a barge pole!

    And on that note, perhaps I should mingle with real people some more.

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  4. WMP still No 1 and growing but slower than iTunes by orlinius · · Score: 5, Interesting

    Did you notice that Microsoft is on a linear growth "curve" no doubt due to OS sales.
    iTunes is growing faster though, so if this trend continues, in a year or two, iTunes will be the No 1 media player on the market. Not bad at all. God bless those iPods :)

    Reminds me of Netscape when they launched version 4 and announced that Windows will become irrelevant as people will spend most of their time in Netscape. Is it possible that iTunes will do that in the near future as people will increasingly use their computers for entertainment (and not TV, radio, DVDs, outdoor activities, etc.)?

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    A hungry bear does not dance!
  5. Who "uses" real player? by glesga_kiss · · Score: 5, Interesting
    What is this figure trying to say? Is it refering to the installed base, as in, how many unique software installs you have? Or is it saying that you have X users who fire up the app everyday to browse their music?

    If the former is the case, then it is completely bogus. It is very difficult to get Quicktime without the iTunes bundle, first you need to know that they are bundled, then you need to google the link as the standalone Quicktime installer is hidden away on the site. I've never found a link to it on the Apple site.

    And everyone has the Quicktime player on their PC. It's in the list of bog-standard things you do when installing e.g. Windows for someone. Quicktime, Firefox, RealPlayer (maybe) and Acrobad Reader. The reason RealPlayer is a maybe is because they have been doing some pretty shoddy tactics to get their marketshare and profits up. Things like hiding the free cut-down version on the site, so that you have to download other nonsense that you don't want.

    Sounds like Apple has been reading Real's playbook. Just because someone has iTunes on their PC, it doesn't mean that they are an iTunes user. Especially when they trojaned the iTunes install in via a Quicktime download. The bottom line however is that Apple want to be able to say to the music industry that "we have X million users" when really they are saying "we have X million users running iTunesService.exe, but only a fraction of them actually use iTunes, but we want to omit that detail as the former marketing point is technically correct and way more sexy".

    1. Re:Who "uses" real player? by hgavin · · Score: 5, Informative

      the standalone Quicktime installer is hidden away on the site. I've never found a link to it on the Apple site.


      http://www.apple.com/quicktime/download/standalone .html. Just look for the link named "QuickTime Standalone Installer" on the main quicktime download page.
  6. Re:iTunes use surges past QuickTime? by ioErr · · Score: 5, Informative
    Apple will always look bad in my eyes as long as they seek to lock people in via proprietry formats that they strictly enforce to prevent competition.

    QuickTime uses an open format.

    Why do I need a separate media players just for *.mov files?

    Because the maker of your main player has chosen not to support the QuickTime format.

    Why can't I play *.mov files on my mobile

    Ditto.

  7. ObFreebies by Rob+T+Firefly · · Score: 5, Informative

    I tend to prefer a big heaping plate of Media Player Classic, with a side order of Real Alternative and Quicktime Alternative.

  8. Re:I have little sympathy for real player by Xyde · · Score: 5, Informative
    Sadly, I see some traits like this in iTunes. Recently, I had wanted to download JUST QUICKTIME. I was rudely surprised that I can't do that anymore. I HAVE TO download iTunes+quicktime-- whether I want iTunes or not. Screw that. It looks like iTunes has failed to learn the hard lessons of Real Player.

    What?

  9. Re:iTunes use surges past QuickTime? by shotfeel · · Score: 5, Insightful

    Apple will always look bad in my eyes as long as they seek to lock people in via proprietry formats that they strictly enforce to prevent competition.

    OK, lets look at the current streaming formats .

    1) WMV using proprietary codec controlled by MS.
    2) Real media using a proprietary codec controlled by Real
    3) MP4 media is an industry standard controlled by the MPEG and used by Apple and anyone else who cares to license it.

    All these formats support the optional use of DRM. As for the .mov files you're having trouble with, what codec was used for those? Also, I'm not very familiar with what's available for Windows, but on the Mac there are all kinds of full screen players that play .mov files, including VLC. So you don't have to pay.