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New Apple Campaign Target PC Flaws
sodul writes"Apple just started a new campaign to emphasize the advantages of Mac versus a regular tasteless PC. The ads represent a young cool looking man (Mac) and a white collar in his 40's (not cool, PC).
In one of the ads the PC repeat itself several times because it had to reboot. In an other one (and maybe the most aggressive of all) PC is sick because of a virus, while Mac is healthy.
You can watch the new spots on Apple's site "
Do you get in a huff when people say "ping pong" instead of "table tennis", or "kleenex" instead of "tissue"?
I would if they said "Its a kleenex, not a tissue", or "We're not playing table tennis, we prefer ping-pong."
I have no objection to people calling a mac a mac, but saying its a mac, not a PC is retarded.
There are shills on slashdot. Apparently, I'm one of them.
Don't you think it is to Apple's advantage to promote the "difference" between Mac's and "PC's" since they've lost the distinctive of PPC vs Intel? Even if it means fudging a little bit regarding the terminology?
Yes, I do think that's in Apple's advantage. But they should say "windows" rather then "PC", so they don't look like retards.
I noticed you didn't answer the question about owning an Intel Mac.
No, I don't - I don't buy 1st gen mac products generally, and I'm going to wait even longer in the intel switch case.
There are shills on slashdot. Apparently, I'm one of them.
Glad to hear that you like your new iMac, but I disagree with some of your points.
First, I disagree that Apple is showing "contempt" for potential switchers. Instead, the ads highight Apple's strengths in iLife and the problems with Windows that frustrate users the most. In fact, if you watch some of the ads, they clearly say that Windows PCs have their role. Great for running spreadsheets, for instance, but Macs are better at multimedia.
Second, the Start menu is a mess. Apple should not encourage people to rely on it. Just configure the dock with the apps you use the most. Alternatively, if you really want Start-menu like access to apps, just drag the Applications folder into the dock on the right-hand side of the little vertical line next to the trash can. Click and hold on this icon to get access to all apps. Better still, get LaunchBar or Quicksilver to get access to everything with just a couple keystrokes.
Third, Apple should not suddenly change its shortcut key combinations -- many of which have been part of the Mac OS for decades -- to the Windows way just to accomodate switchers. You say that what is Windows is "standard." By that definition of standard, Apple should just do everything that Windows does the same way Windows does. Adjusting to the Mac way of doing things will take some time, but it is just different not "non-standard." Once the key combinations become second-nature, and you use Expose and the application switcher (command-tab) to move between apps, working on the Mac is very efficient.
Fourth, if you want to right-click just get a two-button mouse. They are not expensive and right-clicking works just the same.
Fifth, Windows has an uninstall function because it needs it. Windows installers put all kinds of files all over the place. The Mac OS doesn't, since app files are really containers for all the components (except preference files). This can be really hard for Windows users to believe, but you can just throw the app in the trash. That's it. Why on earth would Apple want to copy Windows in this respect? That would be a huge step backwards.
So I would not ask Apple to court switchers by runing some of the nicer parts of the Mac experience by making them more Windows-like.
Kinda ironic to hear that comment coming from a linux user (the whole group of which I generally have a lot of respect for). Since when did the lack of an driver/codec/app/filesystem/network protocol/distribution system/etc. stop any true linux user from doing what they wanted? I'm kinda dissapointed...
I dunno how many times I heard the linux zealots say that the ability to extend the O/S or write their own software was the strength of linux. Time to get busy and write that software! (As an aside, they've done a helluva job copying windows so far. But when are the linux developers going to stop following in Microsoft's shadow and decide to innovate and become driving force in O/S development, like they could be?)
(karma be damned)
I chose to end my comments, not with a rim shot, but a long decaying F#7sus4
1) Start menu - Ha ha! Good one!
Do you Smug Mac Guys ever consider that it conceivably possible that Microsoft thought up something that simply works better than what Apple thought up? Rather than consider criticism it seems like most of you turn into flaming assholes and repel people away from your beloved computer.
Well here it is from a long time Mac user: Apple's program launching process is largely a relic of 400K Floppy Drives, and I'm not conviced it has scaled well to modern systems. They never really re-thought the process, it's just "the way it's always been done". The original Mac did have a "Start" function. You stuck a floppy into a drive and a window popped up with the program icons. When they switched to hard drives, that simplicity was lost.
Just on a superficial level, which looks easier:
[START] <== Click here stupid
versus
[======] Macintosh HD
Whenever I hear the word 'Innovation', I reach for my pistol.
I call you on your bullshit FUD joke.
I use Mepis/Linux the video plays very well in Firefox.
BTW, I installed my whole OS in 10 minutes flat.
"It is our choices, Harry, that show what we truly are, far more than our abilities." -- Prof. Dumbledore
The main adavantage that macs have over most pcs is that they don't have windows installed. :)
It's not -1 Flamebait! It's +5 Funny. You just didn't get the joke...
The #1 problem with Macs: Associating with snobs.
:D
Perhaps that's the real reason they went with *NIX... an effort to bring all the snobs together under one banner
-1 Uncomfortable Truth
Kerry was a traitor. The North Vietnamese coordinated their propaganda efforts with Kerry when he met with high level North Vietnames officials in Paris while the war was still going on. Where do you want to go? How about a North Vietnamese re-indoctrination camp? Kerry helped put a lot of people in those. Mod me down, but it's still the truth.
3 things about computers: they're alive, they're self-aware, and they hate your guts.