IGE On Why Power-Leveling Is Like Day Care
simoniker writes "In a rare interview with the COO of MMO item-selling giant IGE at Gamasutra, topics discussed include the ownership of in-game items, why gold selling can be a "great business opportunity" for Chinese suppliers, and why power-leveling (paying other players to increase your character stats) is something IGE will be moving into." From the article: "Clarke also noted that, in pure economic terms, paying people to level your character is 'a market which tends toward commoditization.' Of course, those handing over their character have 'a high degree of sensitivity' to what's happening to their virtual avatar — the COO quipped: 'It's almost like day care... you'd be amazed how much they check in.'"
I don't understand why folks don't just enjoy leveling up. It's part of the fun. Power leveling is like wishing your life away. It's not like the developers put all the good stuff in at the higher levels and just offer garbage in the beginning...
People who use power-leveling services are in somewhat of a quandry: on one hand, they want to be the best (even if it means hiring someone to do all the work for them) but on the other hand they're worried about being ripped off (understandably) and losing their character/avatar/items/gold etc. Basically, their desire to be the best is at war with their obsession over the game and how horrible it would be to lose stuff due to a scam.
Then there's the amount of money invested in the service, which is usually a couple hundred dollars. Combine those two and it's not surprising to hear that they check in often.
-Parallax
Gold farming, loot farming and power leveling suck the fun out of all MMOs. I don't care if someone is making a living off of it, I don't care if it is so commonplace that most players accept it and even use these services and I don't care if you think I am being snooty. Don't sit there and whine about a broken economy... DEMAND that it be fixed!
I don't give a damn for a man that can only spell a word one way.
Mark Twain
If you really want to stop gold-farming and power-leveling you have to design your game in a way where skill, rather then time invested, is the primary attribute that determines advancement in your game. Consider (for a moment) that you're using a Mouse/Stylus or Wiimote to draw Runes onto your screen in order to cast or choose your combat action, with this setup you can have hundreds of possible actions you could perform at any given time; if rather then 'auto-blocking/resisting' you have to draw the appropriate block/parry rune or the correct counter spell rune there (suddenly) is far more skill involved in the game. In a game like this you might consider the experience a person collects to gain a level as a trial before further training. Equipment (in a system like this) is almost un-necessary thus gold suddenly takes a back seat, and powerleveling is useless because higher level spells would require more complicated runes (which would be difficult to draw quickly, in the correct situation, without the practice from leveling).
Just so you know, IGE are also the people who own the QJ/PSPupdates sites who have also tried to buy out sites like PSP News. The QJ sites charge 3 dollars a week to forum users so they can remove ads/popups (which firefox moves ok), Like IGE they are buying out the competition, the recent buy was a Podcasting site, they have also Paid Homebrew coders Like Fanjita for exclusives and threatened Legal proceedings against PSP Homebrew sites who didnt link to them for the release. For the "premium forum acess" QJ people get money off vouchers for other sites owned by IGE. All in all a real scam network
It's almost like day care... you'd be amazed how much they check in.
He makes it sound like people are checking in because they love their characters like they love their kids. I think a more accurate assessment is that they're checking in to make sure they aren't getting ripped off.
but I have no idea what you just said.
Actually, I agree with you. The reason we have analogies is so that we can take something complex and hard to understand...and make it easier to understand by comparing it something that another person can easily identify with. Power leveling is not complex. It makes sense they check in a lot since they have paid a large chunk of change and that the other person could be ruining their account.
Support a great indie game: http://www.abaddon360.com
What I would like to see from blizzard is a feature where if you are on your 2nd character and you already have a level 60, then you have the option of purchasing rested XP from the innkeepers in major cities. Like, check into a room, and you have full rested XP, they could even pro-rate it, based on how far from fully rested you are.
The game occassionaly asks for random digits/letters from your credit card number + CCV, bank account number, home address or some other bit of information you used at signup and are not going to pass around lightly.
The gaming company already has it, but do you really want to tell a power leveler that kind of information?
[Fuck Beta]
o0t!
Powerleveling isn't necessarily paying someone else to buff your stats, but rather using "unlimited resources" to gain exp and thus levels faster.
For example, to buy a load of mana potions to be able to spam your strongest spells early on and repeatedly, at prohibitive costs for a standard character of that level.
Some people make calculations as to the exact best way to level, "normally" and by powerleveling. Knowing which mob has a good respawn rate compared to how much time it takes to kill it compared to how much exp you gain from it.
Surely sometimes the fastest way to level includes different players who party with you so you get some of their earned exp.
The point still stands that games that force you to grind are probably not that fun, but rather just addictive.
^_^
I've played MMORPG's for years (from EverQuest, to Dark Age, to WOW these days) and it becomes very easy to tell the difference between a player who paid for power leveling services (or just had a friend power level them, as was the case in EverQuest and DAoC more often than not) and someone who actually played the game from level 1 to MaxLevel. Almost without fail, the person who was power leveled has no clue how to play their character and knows nothing of common game concepts (pulling, tanking, whatever). Worse still, it usually results in players who have no respect for the other people on the server. It's not uncommon for power leveled players to "ninja loot" (steal an item that drops for a party, then immediately leave the group) and cause other forms of grief to others.
These types of players end up getting a bad reputation eventually, so it becomes easier to avoid them; however, it's still a giant pain in the ass, especially if you're trying to get a group together to do something and you need to fill a spot with someone you haven't played with before. You take a huge risk when you invite a random person along to go do a quest or complete an instance. Will they know how to play their character or will they suck and end up causing the group to die and have to start over multiple times?
There will always be people who just aren't good at playing their character, but usually anyone who plays from 1 to 60 (or 50 or whatever) becomes at least decent at their role. Power leveling services compound the problem by introducing even more crappy players into the world, and that's the main reason why I hate them. I'm not fond of the gold-buying services either, but they aren't as big of a problem. If someone spends a couple hundred bucks to buy 10000 gold so they can go buy whatever it is they want, it's no skin off my back.
The unfortunate thing about IGE is that Blizzard will probably not try to solve the problem with litigation. If Bliz took IGE to court, and IGE won (thus proving in-game items and currency are owned by the player), services like these will blossom overnight and there will be nothing Bliz or anyone else can do about it. So instead, Bliz will just keep trying to track the farmers down and ban them, which is a never-ending battle.
AaulWith respect to the specific WoW problem... the reason most people don't know "how to play" their characters is because the game setup encourages bad habits. For example, I got to 60 with a warrior by dumping everything into damage. My reasoning was simple: kill it before it kills me. But once I got to 60, I had NO idea on how to keep aggro contained... and I had a very rude awakening while trying to tank.
My entire skill set had to shift from dealing damage (while solo-ing) to taking massive amounts of damage and holding aggro. There was no learning curve for this. The game doesn't "teach" you along the way... like most "leveling" based games do.
The viability of powerleveling/goldselling/etc as a business is directly proportional to how much of the game is simply not fun for players.
The real solution is not to try and enact policies and game systems to make powerleveling difficult, but instead to design the game to make it undesired. If a leveling/farming market springs up, that's your cue that this is an area of the game which needs reinventing as something that players actually _enjoy_ doing.
Wouldn't it be more like,
"Leaving your child with a felon who runs a crack lab, and if the felon gets busted you lose your child and all parenting rights forever"
Since if your character is caught hacking/botting/being power leveled it can get the account banned.
Does IGE have a garuntee in case the charcter is banned?
Pretty much why I just have my brother do it for free. I just let him keep most of the spoils. He'll call me and tell me he's gained two levels on one of my char's every once in a while. But he's the kind of guy who enjoys the grind. And I am not. I like the interaction, and getting things accomplished. So I level my main, but the alts don't offer much of anything new except editing your strategy in killing different MOBs in WoW. Just my 2 cents.
This sig isn't original enough, it's time to come up with something witty...
Around December of 2005 gil sellers were killing prices on the Auction Houses of Final Fantasy XI. Prices were outrageously high. Not long after SquareEnix banned several hundred players and removed several billion gil from the game. After that prices returned to normal. A few months later I noticed some characters with funky names running around a zone farming mobs. They were moving like a highly trained squad. This was not typical player behavior. Their names were something like "BK1A, BK1B, BK1C" and so on and so forth. I asked around on my Linkshell about it and they told me they were gil sellers.
/random command. It lets you do a dice roll. Typically gil sellers aren't involved the in this form of gambling because Chinese gil sellers don't like drawing too much attention to themselves. However, gambling on Chocobo Races could easily be exploited by gil sellers. SE must decide to impliment a game-supported gambling system for the races or risk having gil sellers run even more rampent than they already are.
Around that time wierd things started to happen in the AHs. Prices on items that players would normally put up there in order to make money were dropping rapidly. Someone was undercutting prices like crazy, and outrageous amounts of items were flooding the AH also. Take Fire Crystals for instance. Crystals are the basis of the crafting system of FFXI, without them you cannot craft at all. A stack of 12 Fire Crystals would normally sell for 8,000 gil were undercut to 1,000 to 2,000, and you'd see 60+ stacks on the AH. You'd think that a drop in price for these items would be a great thing, but for players who sell crystals on the AH to make money its a bad things. It makes it harder for players to make money needed for upgrading armor and weapons, and otherwise being able to buy other crafting materials. The overall economy suffered as a result and is just now starting to recover.
To combat gil sellers SE implimented a number of countermeasures. The servers, all 32 of them, have packet sniffers which watch for bot programs that snif packets watching for NMs to pop. Now, there is a delay between the initial packet sent from the server to the client announcing the pop of the NM so that bot programs can't claim it first before the players can.
Another countermeasure they did was to put an EX (Exclusive) flag on certain items dropped by NMs associated with popular quests. EX items cannot be sold on the AH or traded. Characters can only have one RARE flagged item in their inventory. This includes personal inventory, MogSafe, and Mog House storage. You can store then in the delivery box by sending them to yourself. Many quest items dropped by mobs and NMs have both the RARE and EX flags.
Lastly, the amount of gil that can be sent to any character via the delivery boxes is limited to 1 million gil. All of this is common knowledge.
Now that Chocobo Raising has been implimented and Chocobo Racing is just around the corner now comes the issue of rampant gambling. Gambling has been in FFXI for a long time thanks to the
Michael "TheZorch" Haney
thezorch@gmail.com
http://thezorch.googlepages.com/home