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Sony Behind Fake YouTube Viral Campaign

Wowzer writes "Sony is up to the same old tricks again. Following in the footsteps of their fake PSP Graffiti campaign, Sony has hired marketing company Zipatoni to set up a YouTube-based viral marketing scheme for the Sony PSP. The company did this by registering the domain alliwantforxmasisapsp. There are no disclaimers to show it isn't 'real', but the website's whois points out it's setup by Zipatoni." From the C&VG article: "The lies don't end there, fake comments have been posted at Kotaku only linking to the Youtube video to increase its pageviews: 'Good call on DJ max. Regarding music: if changes were to be made for westerners, this guy should be considered - LOLZ'" Update: 12/13 02:37 GMT by Z : The Washington Post has an article stating that the FTC will look into situations like this, if they perchance to come up.

2 of 284 comments (clear)

  1. Re:It's called Marketing by dknj · · Score: 0, Troll

    i seem to remember a movie that was a box office smash complete with a false documentary on the sci-fi channel. WAS THAT 100% WRONG?

    lets go back further.. was the original War of the Worlds wrong? if you could go back in time would you ban these works of art because they are wrong/immoral? if so, how do you propose we avoid ever letting things like this happen in the future?

  2. Re:sony has too much money to deceive you by bornbitter · · Score: 0, Troll

    ...Amen. Thank you.
    I think you left one out though...

    Calls for regulation on 'spin', 'National Security', 'lying', 'marketing', and all other forms of 'speech' (other than when under oath - before a judicial body) - is called CENSORSHIP. ...none of this means you have to believe anything said, marketed, broadcast, printed, etc... Whether you believe any of this is your choice.
    Don't like it? Don't buy it. The ads will disappear if no one buys it.

    --
    "Our Constitution was made only for a moral and religious people. It is wholly inadequate to govern any other" -John Ada