The Return of the Fairness Doctrine?
Slithe writes "Last week at the National Conference for Media Reform, Ohio congressman Dennis Kucinich (a long-shot candidate for the Democratic presidential nomination) stated that the Fairness Doctrine may be reinstated. Kucinich will be heading up a new House subcommittee that will focus on issues around the FCC. The Fairness Doctrine was an FCC regulation that required broadcast media to present controversial issues in an honest, equal, and balanced manner. The FCC repealed it in 1987 — Democrats at the time tried to forestall this move but were ultimately thwarted by a veto by President Ronald Reagan. Critics of the Fairness Doctrine have stated that it was only used to intimidate and silence political opposition. At the convention, Kucinich said, 'We know the media has become the servant of a very narrow corporate agenda. We are now in a position to move a progressive agenda to where it is visible.'" In the interest of fairness, here is a Republican, free-market perspective on the return of the Fairness Doctrine.
I was going to sit out this flamewar, but I just have to get involved.
Despite quite a bit of disagreement with him, I have a fair amount of respect for Kucinich, if for no other reason than he at least *seems* to be consistent in what he says and does. And like him, I am worried that the media is now in the hands of so few people, but who would police this "fairness?
<sarcasm>Surely politicians are bought and sold by corporate interests. Surely we can trust committees of appointees to handle things in a "present controversial issues in an honest, equal, and balanced manner."</sarcasm>
It seems like everyone in the political scene thinks that there is a media bias one way or another, and, for all I know, there probably is but I don't see it being made better by putting the politicians in charge of it.
You'd think with their constant complaints about the liberal media, Republicans would be all in favor of a law requiring CNN et all to present their side fairly.
Now every story on global warming will need to be 1/3 saying it's happening and humans are at least partly responsible, 1/3 saying it's happening and it's 100% natural, and 1/3 saying it's not happening at all, and things like arctic melting are just a hoax manufactured for leftist propaganda.
Meanwhile, any show on PBS or the Discovery Channel that deals with evolution in any way shape or form will have to cover not just the scientific consensus that natural selection has been at work for millions of years, but also Intelligent Design and young-Earth creationism. Similarly, anything about geology will have to include both the old-earth consensus and the idea that, for instance, the Grand Canyon was created during Noah's flood.
Let's see if we can find Velikovsky and von Daniken a place while we're at it.
And let's not get started with making sure the Viet Cong's point of view is presented with equal weight to both the hawk and dove sides of the American point of view....
I agree that there serious problems with the way controversial issues are presented on the major television channels in the USA. I'm not convinced that the problem is fairness, per se. Instead, the problem seems more related to a tendency to present extremely complex issues in a simplistic binary manner (e.g. that the USA will either "succeed" or "fail" in Iraq).
I am even less convinced that legislation can solve the problem. The only solution that I see is to let people who care about being informed move to other more complete sources of information such as the internet.
The one thing that does bother me is the implicit racism in many of the entertainment shows on the major television channels. I wouldn't mind seeing a rule that the racial/ethnic/religious affiliations of the villians has to be chosen at random. Essentially, if it wouldn't be OK to portray Jewish people in a particular role then it shouldn't be OK to porttray any ethnic group in that role.
The Republican free market viewpoint presented isn't - a free market approach would be to allow anyone who wanted to provide cable or television without requiring government approval; since that would result in chaos the governmnet licenses rights - once you agree to that you have a new partner - the government.
I'm a consultant - I convert gibberish into cash-flow.
Treating every issue as if it has two sides means that often you have to go out and invent a second side.
This is why debates like global warming and evolution loom so large, because in the interests of "fairness" views that are held by very small minorities of people are given the same amount of play as views that are extensively proven and supported.
Rather than this, I'd rather see a standard of truth applied to non-opinion mass media...Make them cite their numbers, and post the credentials of their "experts", and make them admit to errors of fact that appear on their broadcasts.
ad logicam Claiming a proposition is false because it was presented as the conclusion of a fallacious argument.
Requiring a "balanced" view can be just as bad as being completely one-sided. For example, say that there's an issue where 95% of the poll participants agree. In order to present a balanced view containing the opposing side, a new journalist may take the majority opinion and a minority opinion. When presented as opposing sides it may give the impression that people are evenly divided. This occurs quite often with scientific, religious and economic issues. It's not a case of intentional deception, but the effect can be the same.
That the Communist/Socialist Big 5 ABC, NBC, CBS, CNN, and MSNBC are going to allow a conservative viewpoint on their networks that isn't badgered and made fun of?
I seriously Doubt it.
The liberals failed in their attempt to gain radio market share, Air America is Bankrupt. Whether you agree with conservatism or no, it obviously sells well, thats why it dominates radio and liberal tripe out side of NPR doesn't do well.
Conservatism has Fox News, and Talk Radio, Liberals have ABC, NBC, CBS, CNN, MSNBC, PBS and NPR.
So where is the lack of Fairness in the way things are now?
There is no need for the fairness doctrine, unless your liberal and want your total domination of the Information people have access too, back that you had back from the 30s through the 80s.
Which is why democrats love it so much. The talk radio explosion came after the fairness doctrine ended. Before that if a radio station offered a right leaning talk show, they'd have to offer time to a left leaning one as well.
The trouble is that left wing talk radio doesn't sell ads, because no one listens to it. So radio station operators had to chose between a few hours of right wing talk radio that was profitable, balanced by a few hours of left talk that wasn't, or just filling the airwaves with silly pop songs that generated decent revenue consistently.
You don't have to believe me, you can go check for yourself the respective popularity & profitability of Air America vs Rush Limbaugh, Bill O'Rielly, Mike Savage, etc.
Left wing talk radio doesn't sell. So forcing radio stations to carry equal amounts of right wing and left wing radio makes them lose money, so they drop it altogether.
Now like most internet forums, Slashdot is teeming with lefties. I imagine most of you will be fine with this cause talk radio is just a bunch of right-wing hate mongers, right? Eh? No harm in silencing that, huh?
Unless, of course, you happen to think freedom of speech and property rights stands for something.
The obvious counter is that the airwaves are public property, and you're right. You're also ignoring that the leftist point of view permeates most broadcast TV quite thoroughly (Yes, except for Fox). If you don't realize it, it's for the same reason fish don't realize they're wet.
Truth is the elimination of the fairness doctrine made the airwaves more fair, because presenting a right wing point of view became profitable when you weren't burdened with the left wing. It wasn't be the first government policy that had the precise opposite of it's intended effect, and it won't be the last.
If you support the return of the fairness doctrine after actually paying attention to the history of it, you might as well say "Free speech for me, but not for thee."
Alcohol, Tobacco and Firearms should be the name of a store, not a government agency.
Too bad this won't do a thing for cable news networks and documentary channels. Remember "broadcast" means free over the air, as in antenna; not cable coming into your house. Now, granted, the Democrats could likely change the wording this time around to include everything and most likely will. Oh well, just another kick in the nuts for free thinking society.
The constitutionality of the 'fairness doctrine' was upheld by the Supreme Court in the case Red Lion Broadcasting Co. v. FCC (1969) on the basis that the FCC content-based regulation of broadcast television programming was appropriate in light of scarce broadcast resources and its mandate to act in the public interest for limited broadcast airwave frequencies. In other words, with only so many frequencies to dole out, it made sense at the time for the FCC to have some role in ensuring that a diverse array of viewpoints had access to broadcasting.
In this day and age, where over-the-airwaves broadcast TV is mandated to be replaced by digital TV receivers (where interference and broadcast scarcity are much less of an issue) quite soon, and where cable, satellite, and the Internet have opened up innumerable avenues for mass and niche media and communication, the rationale for Red Lion just totally falls apart. This was essentially the rationale of the FCC in the 1980s when it did away with the fairness doctrine for precisely the reason that it felt it was no longer justified in light of the then-contemporary media environment (an environment that has only become more numerous and fragmented than it was then, and certainly compared to the days where all there was were the 'big three' networks).
Plus, do we really want FCC bureaucrats editing TV programming for political content? That just seems like a system ripe for abuse.
IANAL (though I very recently passed the bar exam and so I'm very close to being one...)
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Fox News is not broadcast media.
That is all.
"FCC Commissioner Michael Copps was also on hand at the conference and took broadcasters to task for their current content, speaking of "too little news, too much baloney passed off as news. Too little quality entertainment, too many people eating bugs on reality TV. Too little local and regional music, too much brain-numbing national play-lists."
Nice to see this from the FCC chair, but what can he do about it?
The Republican rebuttal argument:
"To say that this is an antiquated concept in a time of several-hundred-channel cable TV, satellite TV, satellite radio, and of course our little Internet, is to state the obvious."
Fails to acknowledge that not all communication media are created equal. Broadcast frequencies, which are easily received by inexpensive, common televisions and radios, are fundamentally different than satellite channels that are vended by select providers, which are in turn wholly different than Internet channels that mostly blend into the wallpaper.
Perhaps a better approach would be to reverse the concentration of private ownership of public frequencies, and to revoke the lifelong leases of public frequencies given to corporations. Why, for instance, can Clear Channel buy and sell these allocations? Why is there a secondary market for public resources? Why doesn't this money flow back to the owners of the airwaves?
-pentapenguin
Will the media be required to provide "balanced" coverage on evolution vs. creationism?
Will the media be required to provide "balanced" coverage on climatologists vs. global warming deniers?
Will the media be required to provide "balanced" coverage on the "Moon hoax" or Cydonia?
What about Timecube?
The JFK assassination?
I have no idea how this could be implemented and not have it backfire.
Ben Hocking
Need a professional organizer?
There is every reason to charge a use fee for property rights that would not exist in the absence of government and very little reason to tax domestic economic activities.
The failure to tax the right thing results in an accumulation of wealth in the hands of those already wealthiest and this results in increased centralization of ownership of everything including the means of indoctrinating the populous.
Moreover, as people increasingly recognize on both the right and left, it is important to avoid replacing centralization of wealth with centralization of political control. Tax revenues should be evenly dispersed to the citizens without any prejudice in a citizens dividend so they can enjoy the kind of yeoman class independence that created people like Newton and the Wright Brothers.
Seastead this.
I have come to believe that Fox News and company hav called themselves fair and balanced so much that they actually believe that they really are, and that somehow that crackpot liberals they bring on their shows to harass actually represent the liberal community at large.
So the problem is fairness according to whom.
Bias is inescapable in the media because people are somewhat oblivious to their own bias and will often present the information, which can only be filtered through the lenses of their existing biases, as fact because thats they way the actually saw the event unfold (within the limits of their biased perceptions).
The fairness doctrine is nice in principal but who is objective and neutral enough to be its enforcer?
No One
What would enivitably happen is that this fairness doctrine would become another buzz word of the day issue of partisan politics wasting everyones time slinging dirt back and forth.
People really just need to be smart enough to recognize the biases for themselves and filter out the useful information out of the news that is presented...all it takes is a grain of salt.
Thats my $0.02
The Fairness Doctrine applies to 'controversial' issues by applying equal time to opposing views. First, who defines what is controversial and what isn't? Is the hanging of Christmas decorations controversial? Will we need equal article space discussing several sides? What about really whacked out sides or ideas? Do they need presented too or do we need at least 5% of the population subscribing to the idea? What happens if Air America is sanctioned as non-controversial and does not need to balance their broadcasts and Rush Limbaugh is found to be controversial? Who is to say one is controversial and the other isn't? Second, who oversees this? What about their biases? What happens if the oversight committee is out of touch with reality? Do we accept really skewed programming? Does this amount to a form of government-sponsored censorship? This is just too many problems that I don't feel the government is capable of handling.
I called it a mighty Sperm Whale, she called it Finding Nemo.
Citizens already have the ability to enact property taxes. Many states do this. Many choose not to. Its a voluntary system. Are you suggesting that the people cannot decide this one for themselves?
psst free hint: populous, besides being a game, is a word meaning "populated" or "full of population". The populace is the collected population.
Anyway you have a good point but I take issue with one part of it:
That wasn't needed by Newton or the Wright Brothers. Instead, we should simply stop taking as much of it away. Of course, if we really wanted to institute fairness in taxation we would need a fairly complicated system. A flat tax is fair in that it does not allow for exemptions, but it is unfair in that the poor must spend a larger percentage of their income on the taxes for necessary goods like clothing and transportation. Thus we would need a flat tax system with rebates which occurred monthly, or with cards (or similar) giving an exemption of taxes for certain types of goods for people under a given income. If the tax exemption model is used, then the government gains access to a list of everything you purchase for which you are exempt from taxes, which raises privacy concerns.
Consequently what we need to do is close tax loopholes for the very rich. I did a little research on this a while back and in the year 2000, the top ten taxpayers were only paying taxes on only 50% of their income! Meanwhile, I pay taxes on 100% of my income. What is this shit all about? The people making the least money barely pay taxes, the people making the median incomes pay the most, and the people at the very top pay less than the people in the middle. The people most able to pay aren't paying even THEIR share.
"You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
It's "assholes with access to microphones" that sell. "Political Radio Shows" these days are to "intelligent discourse" as "Professional Wrestling" is to "Combative Sports". Rush Limbaugh was not popular because of his knowledge of political matters (which he may well have had), he was popular because he made controversial and obviously inflammatory statements on the air. Apparantly, he was better at it than Al Franken.
For another example - intentionally taken from other than the "talk radio" arena to help emphasize my point, "Judge Judy" might be a well qualified judge...or, she might not. The reason she has a TV show, however, is because she's a "bitch on wheels".
Contraversy, imflammatory statements, and being a general cynical asshole might make you popular to the lowest common denominator, but it doesn't make your point of view better or inherently more popular.
A goal is a dream with a deadline
There's a reason those two stand out in your mind. They're unusual. Do you really think the blogosphere would have stayed quiet if there were a "balance" doctrine or are you just trolling? I hope for your sake it's the latter.
It's equally hard for me to believe that you don't realize that Fox News is the quintessential "right wing" media. The reason there's no news about its mistakes is because they're not news - they're expected. Of the few episodes I've watched (because I was in someone else's house), I don't believe there wasn't a single one without an error more egregious than Dan Rather's. One lie even had one of the blonde ladies scratching her head. I guess she didn't get the memo that you're supposed to read the stories without questioning their veracity!
Ben Hocking
Need a professional organizer?
I agree with Kucinich that media is being controlled by a few large Corporations. But saying that they must present controversial issues in an honest, equal, and balanced manner isn't going to get the job done. My God, Fox news is anything but fair and balanced even though they claim to be. If they were leaning any further to the right the US would slide into the Atlantic Ocean!
The solution is to break up the media into MUCH smaller companies that are not controlled by a few and not allow them to be combined ever again. It is incredibly important that everything we see and hear is NOT controlled by a few who will feed us what they want to meet hidden agendas. Currently we have corporate media and it's not a good thing.
The race isn't always to the swift... but that's the way to bet!
That is utilitarian bullshit and you are a partisan hack who's willing to send the Constitution down the shitter just to silence someone that you don't like. Well, how about when they decide that you need to be silenced?
Some people say that "not all government regulation is bad" and they welcome the Patriot Act. I would rather listen to some asshat like Rush Limbaugh 24/7 than to have politicians infringing on the 1st Amendment. I don't give a flying fuck about who's allowed to say what on the airwaves, but I'm totally against government creep against my rights and I don't care if it's through the Patriot Act (which has nothing to do with patriotism) or the Fairness Doctrine (which has nothing to do with fairness).
It's sort of weird to see American lefties coming up with weird ideas that would go totally overboard even here in notorious commie Europe. I don't think anyone here would suggest that there has to be some kind of a vague fairness criterion to fill for all speech that is transmitted in media.. that would neuter most speech that tries to say anything of value. An important quality of public discussion is the ability to take a side, so that your argument may then be countered on its merits.
I am a big fan of the concept of a quality public broadcaster that seeks diversity and is open enough to serve as a conduit for all sorts of views and positions, and also transparent enough so that its functioning can be scrutinized. And no, it doesn't lead to a "state-controlled media", unless "OMG they gave a leftist politician some airtime!" counts as such. The so-called independent actors are also still there to take money from corporations and right-wingers so that the propaganda and other programming suitable for their viewership (reality TV comes to mind) is still perfectly well available.
I want to play Free Market with a drowning Libertarian.
If the Democrats are really interested in media no longer representing narrow corporate interests they will instead support policies encouraging the democratization of media.
Any or all of these would do far more to encourage varied viewpoints in mainstream media than any kind of stupid mandate for 'fairness'. All that does is make sure both mainstream clubs get their say instead of random citizens with their many and varied viewpoints. There are generally far more than two sides to any issue.
The Democrats aren't miffed about corporate centralized control of media, and any protestations to the contrary are shown to be complete hypocrisy by things like the fairness doctrine. They're only miffed that this centralized control has tended to exclude them.
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Ben Hocking
Need a professional organizer?
I think his point was that if you say you're "against (state-sanctioned) gay marriage," there is an unspoken assumption on most people's part that you are opposed to the "gay" part, rather than the "marriage" part, of a state-sanctioned marriage. This is because they plot the 'controversy' as one having purely one dimension, with conservatives at one end, and liberals and homosexual advocates at the other.
In reality, the issue is more complex. There are many issues and positions which may be nearly orthogonal to the single axis of 'gay marriage, for/against,' and unless you recognize that, you're going to oversimplify people's positions and pigeonhole them inappropriately.
"Equal time" laws create a false dichotomy where there may not be one. In a room of six people, you may be able to force three into "supporting" and three into "opposing" an issue, but within each three, they may be approaching the issue for completely different reasons, which may be incompatible for fundamental reasons even if they seem to be in agreement on the surface. (E.g., "I'm against gay marriage because homosexuality is a sin," and "I'm against gay marriage because all marriage is wrong and unnatural, regardless of who it's between.") To gloss over these differences and present it as being two-sided is false, and it does a disservice to the viewers of that program, by implying that there are only two opinions.
"Ladies and gentlemen, my killbot features Lotus Notes and a machine gun. It is the finest available."
>It's "a******* with access to microphones" that sell. "Political Radio Shows"
/. despite appearances to the contrary on THIS thread) realize you think Rush is a flaming looney, and Fox News is a bunch of conservative nutjobs, and all creationists are idiots. But that's not any more a realistic assertion than the same assertions about liberals. Both sides are rational, thoughtful individuals with a different view of the same data. Get over it and stop insulting each other. Find a way to discuss the issues, not the flames.
>these days are to "intelligent discourse" as "Professional Wrestling" is to
>"Combative Sports". Rush Limbaugh was not popular because of his knowledge of
>political matters (which he may well have had), he was popular because he made
>controversial and obviously inflammatory statements on the air. Apparantly, he
>was better at it than Al Franken.
I have been listening to Rush for about 10 years. I can tell you with a great deal of experience that people listen primarily BECAUSE they don't get his viewpoint on the mainstream media (MSM) that existed before he came around. Frankly, 3 to 20 million daily listeners (depending on who you believe) wouldn't stick around one person that long just for the hijinks. And it's those listeners who will be lobbying their congresscritters to kill this legislation.
Contrary to your assertion, everyone that I know who ACTUALLY listens to Rush (and I personally know dozens) thinks that he makes high quality arguments that speak truth, and that the average MSM folks are blathering idiots who desparately need to be countered. Sure, we enjoy his hyperbole, and frankly it's refreshing to hear SOMEBODY tease the liberals mercilessly, but that's secondary to wanting to hear what we believe to be the truth.
And before you go ranting about me and my friends being a bunch of hicks, let me point out that I live in a strongly blue state, with a middle to high income, flight test community of military pilots and scientists and engineers who uniformly have one or more college degrees, plus a fair mix of Walmart-shopping wage earners with high school diplomas. In short, it's not exactly average red state stuff.
So get off your high horse about Rush. We conservatives (some of whom DO read
--Brandon / Split Infinity Music
Being in college radio, this will result for us in the situation that occurred the last time the "fairness" doctrine was in place. We just won't air anything controversial. It's much safer than trying to comply to it.
What are the odds that if Rush Limbaugh produced the alternate viewpoint for half his broadcast to satisfy this law the content would be presented in a way Democrats would think was fair and not a bunch of strawmen presented in a humorous manner and fighting the complaints in court and wrapping himself in Free Speach. Do the Democrats really want to be considered the party of censorship for such a short term gain that cannot possibly survive a trip to the Supreme Court?
Outside of Fox News, the only time you see a 'conservative talking head' is if they are a guest. CNN, MSNBC news, CBS, etc all lean to the left of American Politics.
Just because those stations aren't DELUSIONALLY, RABIDLY conservative (like Fox News) doesn't make them liberal. Criticizing Bush's invasion of Iraq, for example, is not "liberal", it's "sane." There's a difference.
I know some people in Europe, and they're all of the opinion that ALL of our news channels are quite right-leaning. Then again, you did specify "American Politics"...
I agree. To me, NPR news is straight forward report and analysis. Car Talk is entertainment, so naturally it's the biggest draw. However, just a little All Things Considered goes a long way. To many GOP strategists (particularly after the Bork and Thomas nominations), NPR is the enemy. NPR not only reports but goes in depth on stories the GOP and their backers would just as soon stay buried... and NPR news listeners tend to be the sort of upper middle class folks who take the time to hassle their congressional reps, etc.
Anyway, my view is that by and large, the GOP and the ownership class tend to view information as proprietary and most valuable when closely held. On the other hand, the proper function of the Republic (and in theory, the business market) requires information and viewpoints to be openly available at nominal cost... which is NPR's news model. In that the ownership class is forced to have discussions they'd just as soon not, they find it convenient to use the Reagan rhetoric which labels the purveyors as Liberal. I think most Americans have bought into this.
Hence, NPR == Liberal, and cuts in on Air America's potential business.
"Of course, that's just my opinion, I could be wrong" (tm) Dennis Miller, comedian, brown noser
Luke, help me take this mask off
STILL couldn't hold control of Congress or many state Governorships.
The American people made their decision independently of Faux News & Rush Limbaugh. As a liberal I oppose the Fairness Doctrine. We don't need such an arbitrary system.
--- Grow a pair, liberals... stop letting the Republicans bully you!
The problem with your theory is that over 80% of millionaires in this country are first-generation wealthy, and more often than not, their children do not inherit their ability to generate wealth along with whatever wealth they inherit. We live in a society that is unprecedented in the social mobility it affords its members. At no time in history has there been better financial and social mobility than we have now.
Actually, the constitution enumerates only limited powers to the government; it derives its authority from the consent of the governed, not the other way around. The basis of rights is not that they are caused by government, but that they are inherent in the people themselves. Perhaps you intended to suggest that it's reasonable to charge a use fee for services that wouldn't happen without government, but it came out backwards.
The concentration of wealth is not a problem that harms anybody, it's a non-problem that already solves itself- new wealth is constantly eclipsing the old, and sustained intergenerational wealth transfer is exceedingly rare.
Moreover, trying to 'solve' it politically is expensive and actually harmful. Whenever someone decides that it would be a great idea to use the government to take wealth away from its owners and give it to everyone else, the wealthy will quite reasonably beat them at that game like a pinata- they didn't become wealthy by losing games that involve money, after all. The resulting class warfare is expensive, divisive, and no fun. We have a tax system, for example, that is overly expensive (would you believe it costs us an estimated third of the revenue it generates, just to comply with it?) and unfair for everybody, just because we tried targeting the rich and they're better at buying congressmen (who write tax code) than the rest of us.
This is the danger we face when we try to expand the power of the government to accomplish our social missions: we become subject ourselves to this expanded power. Bringing the government into this game is like bringing a bat to a fight you're having with a better fighter than you: he'll just take the bat away from you and beat you senseless with it, at which point you'll either learn that class warfare is stupid and harmful to wage (because the rich will always win) or you'll go look for another bat to get beaten with.
Going after assets would just cause capital flight and further ensure that any taxing authority that tried it would quickly sink to bankruptcy.
If there's one thing I won't stand for, it's intolerance.
And although there was never a tag-line for this sorry mess along the lines of "Fair & Balanced," the old dinosaur broadcast media still put on quite a show about being "objective," "fair," and "respected journalists." They billed themselves as tireless newshounds continually digging for "the facts," but oddly none of the facts that would put a conservative in a positive light or a Democrat in a negative light ever seemed to turn up.
This is exactly the template Dan Rather was following when he failed to vet his Bush-national-guard-documents for his segment on 60-minutes. Viewers were supposed to see the SeeBS 60-minutes graphics of damning document after damning document and just assume they were all on the up and up. If Rather had pulled this same stunt 30 years ago, with no blogosphere, no Fox, no Rush Limbaugh, he would have gotten away with it. And the truth, if it ever got printed, would have been buried in a two-inch column on page A24 of the New York Times six months after the election.
Republican ideals are bankrupt, that's why they lost. The scandals hastened the inevitable.
The problem for Democrats is that they need to learn how to win elections. They don't need a fairness doctrine. They need a solid plan, and right now I think they're doing that. They won a lot of Republicans over (relatively speaking) for the recent minimum wage & prescription drug negotiation votes in Congress. Republicans in Congress are mad at being bullied by the radical Right.
Democrats have the power, now they need to speak softly and carry a big stick and concentrate on giving some relief to those bullied Republicans and not treating them like The Enemy[tm]. If the Democrats also give the working class a few victories, they'll own Congress for another 50 years. If they fail to do so, then no amount of Fairness Doctrine in the world will save them.
By sheer weight of scandals or by losing the war of ideas, you can own the media and still lose elections. That much has been proven.
BTW if the Liberals take more Congressional seats I'm voting GOP for President... God forbid we ever have a 1 party Government again. Ever.
--- Grow a pair, liberals... stop letting the Republicans bully you!