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Steve Jobs Hates Buttons

ElvaWSJ writes "While many technology companies load their products up with buttons, Steve Jobs treats them as blemishes that add complexity and hinder their clean aesthetics. The iPhone is Steve Jobs's attempt to crack a juicy new market for Apple Inc. But it's also part of a decades-long campaign by Mr. Jobs against a much broader target: buttons. The new Apple cellphone famously does without the keypads that adorn its rivals. Instead, it offers a touch-sensing screen for making phone calls and tapping out emails. The resulting look is one of the sparest ever for Apple, a company known for minimalist gadgets. "

5 of 713 comments (clear)

  1. what all he hates? by 140Mandak262Jamuna · · Score: 0, Troll

    Jobs probably hates user replaceable batteries even more. According to one article he "hated" the NeXT assembly line moving from right to left, when looked out of his office, and got it reversed. Is he Dumbledore or Voldemart GOK.

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    sed -e 's/Chuck Norris/Rajnikant/g' joke > fact
  2. I wish I had a button... by CaseCrash · · Score: 1, Troll

    .. for a hardware reset on my iPod so every time the fucking thing crashed I wouldn't have to wait for the battery to die to be able to listen to music.

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    No, that link you posted to a web comic we've all seen a hundred times is not "obligatory."
  3. Re:Problem is.... by pubjames · · Score: 0, Troll

    Buttons are intuitive.

    I think you mean, some buttons are intuitive.

    I have an apple TV, and various DVD players and amps. The tiny clicker that comes with the Apple TV is a joy to use compared with the horrible big remote controls covered in buttons of the other hardware.

    I would hope, as a designer of interfaces, that you would at least be able to appreciate some of the good things of apple design. Otherwise I'm afraid you're probably doing the wrong job!

  4. Quit with that already by Wylfing · · Score: 0, Troll

    I'd rather endure projectile diarrhea to the chest than see another link to the Maddox iPhone review.

    (Note to mods: you see, I used Maddox-style humor to express false irritation about Maddox links. It's funny. Mod me up.)

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    Our intelligent designer has never created an animal that we couldn't improve by strapping a bomb to it.
  5. Re:Steve Jobs hates Brittons?! Not even Cleese?! by Jackie_Chan_Fan · · Score: 0, Troll

    fuck your mothers cunt big boy.