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USPTO Rejects Amazon's One-Click Patent

igdmlgd writes "A while ago I filed a reexamination request for the Amazon.com one-click patent and recently checked out the USPTO online file wrapper -it seems they have rejected all the claims I requested they look at and more!" And it only took many many years to remove what would have been obvious to the most incompetent web developer.

45 of 166 comments (clear)

  1. Register Article by stoolpigeon · · Score: 5, Informative

    here is the printer friendly version of an article with some good info. about this over at the Register.

    --
    It's hard to believe that's how Micronians are made. Why don't we see it right now by having you both kiss one another?
    1. Re:Register Article by mr_mischief · · Score: 2, Insightful

      That article makes it pretty clear, I think, that the rejections doesn't mean all these things are ruled obvious enough not to be patentable. Some of the claims were rejected because they were covered by other patents still in force. That some of the claims can't be claims in this patent because they had already were patented by others does not mean they were rejected for lack of novelty nor that they are not patented by the other parties holding those patents.

      Eight of them did fall, in fact, from a Steven Levy article in NewsWeek, so that's a good thing. A good way to keep obvious things from being patented is to have an expression of the idea copyrighted first.

    2. Re:Register Article by PatentMagus · · Score: 4, Informative

      When a previous patent is used for a 102 (novelty) rejection it does not mean that the invention was already patented, only that it was disclosed. It is patented only if it is claimed by the prior patent. Usually, the rejection is based on the prior patent's specification but not it's claims. Sorry, haven't researched deeply enough to see what was claimed in the prior art for one-click.

      Also, "copyright attaches when pen goes to paper". What you meant was that a good way to keep the obvious from being patented is is to have an expression of the idea published published first. The prior art has to be published and available. It also helps if the published work is a printed one. I'm currently trying to get some videos admitted as prior art, but am not sure how it will go.

      --
      I am a lawyer, but not yours. Anything I tell you might be a total lie intended to benefit my clients at your expense.
  2. Huh? by LiquidCoooled · · Score: 5, Funny

    So, recently we heard that the One-Click Rejection was rejected, which has now itself been rejected and now the one-click patent has been totally rejected?

    I read that there was a rejection review during which the rejection examiner found prior art that was obvious. This however was not the case and so the rejection was rejected and now I hear this guy making claims that some of his obvious prior art is infact obvious and should be counted on so the patent is now invalid.

    What I don't understand is What is a Wookie doing on Endor?

    Can someone give me one thing I can click which will explain this whole thing?

    --
    liqbase :: faster than paper
    1. Re:Huh? by Dr.+Eggman · · Score: 3, Funny

      No clicking required here! Wookiees fight the Empire. The Empire is on Endor. Therefore, a Wookiee is on Endor to fight the Empire!

      Huh, no-click answers. I should patent that...

      --
      Demented But Determined.
    2. Re:Huh? by faloi · · Score: 4, Funny

      Can someone give me one thing I can click which will explain this whole thing?

      I could, but I'd have to get your promise that you'd click twice to get to it...at least until this whole thing blows over.

      --
      "It is a miracle that curiosity survives formal education." -Albert Einstein
    3. Re:Huh? by PlatyPaul · · Score: 4, Informative

      Here you go. It's a decent summary of the situation, albeit not the most in-depth.

      You can take a look at the original patent, too, but that would require a second click.

      --
      Misery loves company. Online misery loves unsuspecting random strangers.
    4. Re:Huh? by happyslayer · · Score: 2, Funny

      Wookie version of midget porn?

      --
      Never confuse movement with action. --Hemingway
  3. Not quite... by theantipop · · Score: 5, Informative

    There was a non-final rejection mailed on October 9. There is still at least one more round of prosecution before Amazon's lawyers decide to choose any number of paths to continue prosecution beyond a final rejection.

  4. Items 1 and 11 by Evets · · Score: 2
    From the Rejection letter -

    The Patent Owner is also advised that claims 1 and 11 would be considered to be patentable if they were amended to recite providing a shopping cart model that in response to performance aof an ad-to-shopping-cart action, sends a request to the server system to add the item to a shopping cart within the main body of each claim and change the subsequent recitation of "a shopping cart model" to the shopping cart model.


    I'm not sure what claims 1 and 11 are though. Maybe someone else can ferret that out.
    1. Re:Items 1 and 11 by Tacvek · · Score: 2, Informative
      First of all note that claims 6-10 were not rejected. These contain much of the important part of the patent.

      6. A client system for ordering an item comprising:

      an identifier that identifies a customer;

      a display component for displaying information identifying the item;

      a single-action ordering component that in response to performance of only a single action, sends a request to a server system to order the identified item, the request including the identifier so that the server system can locate additional information needed to complete the order and so that the server system can fulfill the generated order to complete purchase of the item; and

      a shopping cart ordering component that in response to performance of an add-to-shopping-cart action, sends a request to the server system to add the item to a shopping cart.

      7. The client system of claim 6 wherein the display component is a browser.

      8. The client system of claim 6 wherein the predefined action is the clicking of a mouse button.

      9. A server system for generating an order comprising:

      a shopping cart ordering component; and

      a single-action ordering component including:

      a data storage medium storing information for a plurality of users;

      a receiving component for receiving requests to order an item, a request including an indication of one of the plurality of users, the request being sent in response to only a single action being performed; and

      an order placement component that retrieves from the data storage medium information for the indicated user and that uses the retrieved information to place an order for the indicated user for the item; and

      an order fulfillment component that completes a purchase of the item in accordance with the order placed by the single-action ordering component.

      10. The server system of claim 9 wherein the request is sent by a client system in response to a single action being performed.
      Now to answer your questions. Here are claims 1 and 11:

      1 A method of placing an order for an item comprising:
      under control of a client system,

      displaying information identifying the item; and
      in response to only a single action being performed, sending a request to order the item along with an identifier of a purchaser of the item to a server system;

      under control of a single-action ordering component of the server system,

      receiving the request;

      retrieving additional information previously stored for the purchaser identified by the identifier in the received request; and

      generating an order to purchase the requested item for the purchaser identified by the identifier in the received request using the retrieved additional information; and

      fulfilling the generated order to complete purchase of the item

      whereby the item is ordered without using a shopping cart ordering model.

      11.A method for ordering an item using a client system, the method comprising:

      displaying information identifying the item and displaying an indication of a single action that is to be performed to order the identified item; and

      in response to only the indicated single action being performed, sending to a server system a request to order the identified item

      whereby the item is ordered independently of a shopping cart model and the order is fulfilled to complete a purchase of the item.
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  5. Obvious... by Tetsujin · · Score: 5, Interesting

    "And it only took many many years to remove what would have been obvious to the most incompetent web developer."

    You know, I think it's unreasonable that patents can so greatly reduce people's freedom to create things, for fear that some of it may infringe upon some fairly trivial patent... Obvious or not, it places an unreasonable burden on developers, to use what they've learned except for those things they've learned about which are patented.

    But was Amazon One-Click really "obvious" before they adopted it? I mean, the whole idea of
    1: Storing user information (pretty obvious and common)
    2: Launching a user order as soon as they click "buy it" (Not too challenging, except for the other issues that #3 solves)
    3: Ensuring that situations where a user accidentally orders something can be readily corrected by the user (basically boils down to giving them the opportunity to back out)

    It's easy to say the idea is obvious once someone else has thought of it and presented it to you - but was it "obvious" to people before Amazon did it? If so, then why was Amazon the first?

    --
    Bow-ties are cool.
    1. Re:Obvious... by jcr · · Score: 2, Informative

      But was Amazon One-Click really "obvious" before they adopted it?

      Yes. That's why everyone was so upset about it.

      -jcr

      --
      The only title of honor that a tyrant can grant is "Enemy of the State."
    2. Re:Obvious... by encoderer · · Score: 2, Insightful

      Amazon was the first because they were around when the number of .com's was measured in the thousands, maybe even hundreds. But you put 100 different companies in Amazons shoes in that point in time and I bet that the large majority of them would implement a similar feature. That makes the patent fail the "is it obvious" test.

    3. Re:Obvious... by JetScootr · · Score: 2, Insightful

      If you read the RFC for HTML buttons, etc, you'll find that purchasing things on the click of a button isn't just obvious, it's one of the often-used examples of what buttons are for. Buttons are there so the user can initiate an action that does something for them.
      User thinks "Buy that". GUI and database go kachunk kachunk kachunk.
      In the programmer's view, ANY button click will call many functions, almost every time.
      Where does the programmer stop calling functions? Why, when the app has done everything needed to accomplish what the user asked for.
      What's unobvious is stopping in order to force the user to push buttons unnecessarily.

      --
      Pavlov wouldn't be so famous if he'd used a can opener instead of a bell.
    4. Re:Obvious... by Waffle+Iron · · Score: 4, Insightful

      It's easy to say the idea is obvious once someone else has thought of it and presented it to you - but was it "obvious" to people before Amazon did it? If so, then why was Amazon the first?

      People trot out this same argument every time a bogus patent gets discussed. The main reason in this case was that Amazon was one of the first businesses that was involved in Internet transactions. Nobody did it before because nobody needed to solve that exact problem. That still doesn't mean that the solution wasn't obvious; it just means that the problem didn't exist. You don't deserve a monopoly just because you're one of the first people in a new market.

      IMO, the laws for patentability ought to be changed to fix this problem anyway. I say that if something is obvious, even in hindsight, then it shouldn't be patentable. There are plenty of patent claims that I understand after seeing, but which certainly can't be called obvious, even in hindsight. That should be where the bar is set.

    5. Re:Obvious... by Trailer+Trash · · Score: 2, Interesting

      In fall of 1999, I was working on "patsgold.com". They were getting some orders, and I noticed that there were a lot of repeat customers. I came up with the idea to allow people to set up their account such that items added to their cart would automatically be submitted as an order an hour or two after the last item was dropped into the cart. That way, they would have time to go back and remove something that they didn't want, and at the same time, it would be unlikely that it would create multiple orders where only one would do.

      It was one-click shopping.

      Right before I started implementation, a story came out about Amazon's new patent for one-click shopping. At the time, I had never even looked at amazon.com, I came up with the idea independently of anybody else's implementation. But I was unable to use the idea because Amazon had run down and suckered the USPTO into giving them a patent.

      Far from spurring innovation, this patent killed it.

    6. Re:Obvious... by MartinG · · Score: 4, Insightful

      but was it "obvious" to people before Amazon did it? If so, then why was Amazon the first?

      Someone is first to do everything, and that includes obvious things.

      --
      -- MartinG To mail me: echo kewyjlcxyzvjfxbqwh | tr bcefhjklqvwxyz .@adgimnoprstu
    7. Re:Obvious... by Yvanhoe · · Score: 3, Insightful

      Engineers are trained to solve problems.
      Managers submit problems to engineers.
      Engineers find a solution to solve the problem.

      Only bad engineers solve obvious problems. Give two good engineers the same problem, there is a high probability that they will come up with the same solution.

      The idea that only the first one to solve the problem is allowed to use the solution is just nonsense.

      --
      The Wise adapts himself to the world. The Fool adapts the world to himself. Therefore, all progress depends on the Fool.
    8. Re: Obvious... by BBandCMKRNL · · Score: 3, Interesting

      It's easy to say the idea is obvious once someone else has thought of it and presented it to you - but was it "obvious" to people before Amazon did it? If so, then why was Amazon the first? This is one of those "... on the internet." obvious bogus patents. The only difference between this and something that was common many, many years ago is doing it on the internet. You walked into the General Store, said hello to the owner, picked out items, told the owner to put the items on your tab/bill and walk out with those items.
      --
      Without the 2nd Amendment, the others are just suggestions.
    9. Re:Obvious... by hawk · · Score: 2, Informative

      >I say that if something is obvious, even in hindsight, then it shouldn't be patentable.

      The shaving cream can was challenged as obvious. The court agreed that it was, *in hindsight*, obvious, but the fact that the competitors had spent *millions* trying and failing to achieve the same thing showed that it was not obvious.

      hawk

  6. Re:Counter sue? by jcr · · Score: 5, Informative

    Chances are that anyone who's paid up for a license from Amazon is SOL, since the contract would almost certainly include a provision that they can't sue even if the patent ends up getting spiked. Anyone who hasn't executed a contract with Amazon, but has incurred expenses in defending themselves might be able to recover some damages.

    -jcr

    --
    The only title of honor that a tyrant can grant is "Enemy of the State."
  7. Patent was for a result, not a process or design by ThinkThis · · Score: 3, Informative

    This patent was for a result rather than a process or a design. The concept of "1-click" just means better performance. It would be like giving Car company a patent on a 70 MPG car, or Starbucks a patent on getting $5.00 bucks for a cup of coffee.

  8. Re:Oh no you didn't!!!! by JCSoRocks · · Score: 2, Funny

    my ex-girlfriend buried in a shoebox in my backyard
    so is she a Barbie doll or blow-up doll?
    --
    You are using English. Please learn the difference between loose and lose; they're, there, and their; your and you're.
  9. Damn by iceZebra · · Score: 3, Funny

    This probably means that my intention to patent my shopping system of opening a 2nd checkout in busy periods will fail.

  10. Does this mean by MECC · · Score: 2, Funny

    That the patent office is now hiring people that can read?

    --
    "We are all geniuses when we dream"
    - E.M. Cioran
  11. Interesting, but not great by PatentMagus · · Score: 3, Interesting

    I'm not too excited by this non-final rejection. A quick edit will revive claims 1 and 11. After that, every claim that depends on claims 1 and 11 will also be allowable. It'll only take a few hours of attorney time to make most of the claims allowable. I'm sure that they'll battle over the claims that remain rejectable though.

    What was interesting, to me, is that there were so many 102 (novelty) rejections. In patents, novelty rejections mean "super obvious". Oh well, claim 1 got rejected on a 102 and will be put in allowable form easily enough.

    I really liked that a Bezos patent was used for some of the obviousness rejections. That was cute.

    --
    I am a lawyer, but not yours. Anything I tell you might be a total lie intended to benefit my clients at your expense.
    1. Re:Interesting, but not great by PatentMagus · · Score: 2, Informative

      novelty (102) - a single piece of prior art has all the elements of the claimed invention

      obvious (103) - a combination of prior art has all the elements of the claimed invention. Additionally, the typical knowledge of one practiced in the art of can be used as prior art.

      --
      I am a lawyer, but not yours. Anything I tell you might be a total lie intended to benefit my clients at your expense.
  12. Re:Patent was for a result, not a process or desig by theantipop · · Score: 2, Interesting

    In order for a process to be patentably eligible subject matter it has to produce a tangible result. What this really means in cases like Amazon's gets confusing as hell, because while reading 35 U.S.C. 101 and it's various court interpretations over the years it becomes obvious that computers operate in a way completely unimagined by those who drafted the Constitution.

  13. Re:Counter sue? by illumin8 · · Score: 2, Insightful

    Chances are that anyone who's paid up for a license from Amazon is SOL, since the contract would almost certainly include a provision that they can't sue even if the patent ends up getting spiked. Anyone who hasn't executed a contract with Amazon, but has incurred expenses in defending themselves might be able to recover some damages.
    Sucks to be Steve Jobs and Apple and realize that you've been licensing 1-click for iTMS for years now when it wasn't even a valid patent...
    --
    "When the president does it, that means it's not illegal." - Richard M. Nixon
  14. Re:Apple gets a refund ? by J-1000 · · Score: 2, Interesting

    I'd like to know this too. What happens when a company licenses technology based on a patent that is later rejected?

  15. Re:Counter sue? by AmaDaden · · Score: 2, Insightful

    I would guess on the grounds that the Amazon was aware that the patent was obvious and were just out to hurt competition and make a quick buck. Anti-Monopoly stuff. Hard stuff to prove but they might just be able to pull it off. It would be a nice president too. It would make people think twice before trying to enforce a dumb patent.

  16. well yes and errr, no by paulbd · · Score: 5, Interesting

    I helped to start Amazon (I was the 2nd employee there). I've spoken out against the 1 click patent in the past. However, this comment "And it only took many many years to remove what would have been obvious to the most incompetent web developer" is not the reason why the patent should be permanently rejected. 1 click shopping was "new" at the time - if it was obvious, we would have done it right from the beginning on the web site. The issue with 1 click is not whether or not it was obvious to a web developer. It is whether or not business method patents that fundamentally simply map a practice in the non-online world ("put this on my account") to the online world ("1 click") should be permitted.

    I don't believe that they should, and I am glad to see the patent struck down.

    1. Re:well yes and errr, no by Anonymous Coward · · Score: 2, Insightful

      "first to use" is not a counter-argument to "obvious". In a new field like that it is more likely that even basic stuff wasn't done yet due to simple lack of time and resources.

    2. Re:well yes and errr, no by paulbd · · Score: 2

      what you say is true, but nevertheless, it has taken a substantial, long term effort to get this patent revoked. it didn't work the first time around (c/o tim o'reilly) and even now, the prior art gathered took some real work to dig up. it just wasn't the case in 1994 that you could buy stuff from online stores without going through the whole checkout thing. it should never have been submitted as a patent, it should never have been awarded a patent, but i stand by my point that it was not "obvious" in the sense that the problem(s) with the ">1 click" process were only just beginning to be identified. the customer base for any online store at that time were happy enough not be using archie and gopher :)

    3. Re:well yes and errr, no by jvkjvk · · Score: 3, Interesting

      I don't quite get what you are attempting to communicate, due to my obstinate nature I guess.

      First, you claim that 1 click shopping is not obvious. Then (in the same paragraph even!) go on to say that it's been done in the "non-online" world as a "business practice". I would agree that as a business practice it is unpatentable. BUT, I would also say that even if didn't fall under that category, it's obvious. I mean, how much more obvious can you get than - "Dude, someone's already doing that!"

      And, no, teh answer is not "But THIS is using a computer!1!!! OMG ponies!".

      It's as if there is this mysterious divide between "being done with a computer" and "being done without a computer", which seems to me completely specious yet so pervasive that even someone such as yourself seems to fall for it.

    4. Re:well yes and errr, no by drix · · Score: 2, Insightful
      You were employee #2 at Amazon and you still have to work?:

      I was intimately involved with many aspects of getting this new company started. I left, despite significant stock and other inducements to remain, because I am a technical person and had little interest in playing a role in the growth of the company. I was intimately involved with many aspects of getting this now-extremely successful company started. Wow. I know some hardcore nerds, but you, sir, top them all.
      --

      I think there is a world market for maybe five personal web logs.
  17. Re:Apple gets a refund ? by zsouthboy · · Score: 4, Interesting

    AFAIK, diddly squat.

    The company that liscensed the patent goes "It's all the PTO's fault!!11 one", and there's not much anyone can do. If the liscence involved a per-device fee, you can stop paying that, but anything you've already paid is gone.

    IANAL

  18. Re:Patent was for a result, not a process or desig by Actually,+I+do+RTFA · · Score: 3, Insightful

    That is probably the best summation of what can go wrong with software patents I've heard in a while. I find nothing wrong with a guy who invents a more efficent algorithim getting compensated, but most patent applications are not "a specific method to solve the travelling salesman problem that happens to be O(n)," but instead "the concept of solving the travelling salesman problem in O(n), an example of which is given."

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    Your ad here. Ask me how!
  19. Re:Whine enuf and you win by delt0r · · Score: 2, Insightful

    It was invalidated on the grounds of prior art, you know, already thought of by others before the filing date. It was obvious enough when others thought of it that they did not run down to the patent office.

    In fact if something is obvious why do i need to publish or do anything with the idea, its obvious. The requirement that everything that is obvious should either be in some public archive or already patented is laughable.

    Are you a patent lawyer by any chance?

    --
    If information wants to be free, why does my internet connection cost so much?
  20. Re:Whine enuf and you win by IBitOBear · · Score: 4, Informative

    Actually it was extremely obvious. It was also considered an extremely bad idea. Anybody who has ever mis-clicked anything will know why it is a bad idea if they take a moment to generalize their knowledge.

    Its a bad idea for exactly the same reason that most erase features of most operating systems erase to a clipboard or a trash folder of some sort.

    See, people click on and mis-operate all sorts of things in all sorts of circumstances.

    Amazon is simply big and slow enough to be able to afford to do a ship-and-return or a block-that-order action when the customer screws up. It was also well-funded enough that it could operate at a loss for something like three years from startup and not die outright.

    Smaller, more responsive, less funded business would have gone bankrupt long ago. And such businesses could never have survived under the onslaught of "I didn't order this $3,000.00 flat screen so you credit back my card immediately and I'll get this back to you once you send me a shipping label" type calls.

    One Click Shopping is bad business in most uses, so people didn't design their web pages that way till the "big players" came in with a lot of financial ballast.

    "Do it in fewer steps" (e.g. in one step, e.g. without asking "are you sure") is _always_ obvious and is almost _never_ implemented because people screw up. And when it is implemented someone usually gets fired because its hard to teach people that they _should_ slow down and double check before they do something (a) expensive, (b) irreversible, or (c) embarrassing.

    Consider: Didn't you think to double-check that order before you just (a) fired the nuke, (b) ordered a whole shipping container of toilet paper for a one-stall bathroom, (c) sold off the entire calculator division of HP, (d) fired everyone in human resources. (etc.)

    --
    Innocent people shouldn't be forced to pay for inferior software development.
    --"Code Complete" Microsoft Press
  21. Re:Obvious to the most incompetent web devloper... by nagora · · Score: 2, Insightful
    The thing you get from the patent office should be an exchange. We give you this funny monopoly right, you tell everybody in plain English how it works.

    In that case the explanation would have been:

    It uses cookies. DUH!

    Using someone else's invention (cookies) to do specifically what that invention was designed to do (recognise returning customers) is not something that even the most retarded patent examiner should have considered for a second.

    EVERYONE knew how 1-click worked as soon as they heard of it for the simple reason that lots of people were already doing it and simply had never thought they could patent somthing someone else had invented and left to the public domain.

    TWW

    --
    "Encyclopedia" is to "Wikipedia" what "Library" is to "Some people at a bus stop"
  22. Re:Apple gets a refund ? by bstone · · Score: 4, Interesting

    IMHO, fixing that would go a long way towards fixing the patent situation. If the patent holder had to pay back all licensing and attorney fees for a patent ruled invalid, the patent holders themselves would be far more careful in asserting rights for "inventions" that are not likely to stand up to scrutiny.

  23. Re:Apple gets a refund ? by Tim+Browse · · Score: 2, Interesting

    Depends on the license/contract I believe - I seem to remember that Hitachi(?) had a clause in their patent license with Rambus that if Rambus' patents ever got thrown out, Hitachi got their money back.

    But I imagine that's tricky to get into a contract.

  24. Re:Whine enuf and you win by FailedTheTuringTest · · Score: 2, Insightful

    back then, no programmer would ever sell a thing with one click

    The way you say no programmer would ever do it suggests to me that every programmer knew and understood the concept (i.e. the idea was obvious and widespread), but that companies judged it unwise to do so. So maybe Amazon had the courage to try it, but that's not what patents are for. You get a patent for inventing a clever new kind of parachute; you don't get a patent for being the first one to jump with it.