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New ICANN TLDs May Cause Internet Land Rush

wiryd writes "A new ICANN proposal would allow applications for almost any TLD. From the article: 'Tourists might find information about the Liberty Bell, for example, at a site ending in .philly. A rapper might apply for a Web address ending in .hiphop. "Whatever is open to the imagination can be applied for," says Paul Levins, ICANN's vice president of corporate affairs. "It could translate into one of the largest marketing and branding opportunities in history."'"

69 of 443 comments (clear)

  1. Alternative viewpoint: by ivan256 · · Score: 5, Insightful

    "Tourists probably won't find information about the Liberty Bell at a site ending in .philly just like they don't, for example, find anything useful at sites ending in .info."

    If you see a company snap up a new TLD at the recommendation of their marketing department, it's time to sell their stock. Unless somebody comes up with a novel technical use for an entire TLD, this is going to be a massive flop.

    1. Re:Alternative viewpoint: by eldavojohn · · Score: 4, Insightful

      Unless somebody comes up with a novel technical use for an entire TLD

      From the article,

      To beat a competitor to the punch, a company might decide it needs to control a new generic domain, such as .cereal or .detergent, but it would be costly. The currently proposed application fee is $185,000, says Levins, plus an annual "continuance" fee of $25,000. If more than one company wants a suffix, there could be a bidding war.

      So ICANN has reinvented the .com bidding war and they're the money makers because they missed out on auctioning cereal.com and cereal.org etc. Also, if the company's dropping $185k on the application fee, I think I would sell my stock anyway.

      --
      My work here is dung.
    2. Re:Alternative viewpoint: by hansamurai · · Score: 5, Interesting

      The age of the domain name is over in my opinion. People find information by going through search engines, I would guess a very small population still types www.whatiwant.com when surfing. They would have learned their lesson a long time ago that that's not a smart idea.

      Just get a domain name that's slightly relevant to your topic or service, and you're fine. Google magic will do the rest.

    3. Re:Alternative viewpoint: by Anonymous Coward · · Score: 5, Insightful

      Well, I could see spammers with a real economic use for dot.corn (look carefully - dot - c - o - r - n, not c - o - m)

      ~tomhudson (not logged in)

    4. Re:Alternative viewpoint: by Anonymous Coward · · Score: 5, Insightful

      Just get a domain name that's slightly relevant to your topic or service

      Why make it even slightly relevant? Amazon didn't. Google didn't. Ebay didn't. I'm sure there must be counter examples of people making a success out of 'relevant' names, but I suspect they're in the minority.

    5. Re:Alternative viewpoint: by ByOhTek · · Score: 2, Funny

      mmm, corn.

      But the spammers are phishers, not pharmers!

      --
      Self proclaimed typo king, and inventor of the bear destroying coffee table (patent not pending).
    6. Re:Alternative viewpoint: by kheldan · · Score: 2, Informative

      I would tend to agree with this, simply because so many bogus "search engines" get whole blocks of common misspellings for popular sites just to try to generate traffic/revenue on people's typos, thus the smart thing to do is use Google. Aside from the fact that everybody uses Google anyway, that is.

      --
      Are YOU using the TOOL, or is the TOOL using YOU? Think about it!
    7. Re:Alternative viewpoint: by Dancindan84 · · Score: 5, Funny

      Application Fee: $185K
      Annual renewal: $25K
      Owning the rights to the entire .ass domain....

      PRICELESS

      --
      "Always forgive your enemies; nothing annoys them so much." - Oscar Wilde
    8. Re:Alternative viewpoint: by Chabo · · Score: 2, Funny

      Well no wonder nobody finds your site: you made a post about your fancy new domain name without even so much as shameless plug!

      On a related note, try FlacSquisher today!

      --
      Convert FLACs to a portable format with FlacSquisher
    9. Re:Alternative viewpoint: by cabjf · · Score: 3, Insightful

      It is relevant as the domain names are the name of the company. Now if you want to get into why they chose company names that make no sense and don't seem readily marketable, that's a different argument.

    10. Re:Alternative viewpoint: by Colonel+Korn · · Score: 2, Insightful

      The age of the domain name is over in my opinion. People find information by going through search engines, I would guess a very small population still types www.whatiwant.com when surfing. They would have learned their lesson a long time ago that that's not a smart idea.

      Just get a domain name that's slightly relevant to your topic or service, and you're fine. Google magic will do the rest.

      No one ever looked for information at www.whatiwant.com unless it was already known that www.whatiwant.com had the answer. However, Newegg having a short, easy to remember URL means people are more likely to go directly there for a computer component that to competitors, because Newegg will place highly in search engine results AND a substantial fraction of customers actually go to Newegg by url. The same is true for Wikipedia, Amazon, and a bunch of other sites.

      Also, when searching I suggest www.scroogle.org over google.

      --
      "I zero-index my hamsters" - Willtor (147206)
    11. Re:Alternative viewpoint: by Anonymous Coward · · Score: 5, Funny

      "Google didn't"?

      Their domain name is obviously relevant to googling, duh.

    12. Re:Alternative viewpoint: by Bill,+Shooter+of+Bul · · Score: 2, Informative

      mp3.com
      buy.com
      cars.com
      linux.com

      and of course ...

      timecube.com

      --
      Well.. maybe. Or Maybe not. But Definitely not sort of.
    13. Re:Alternative viewpoint: by nitehawk214 · · Score: 3, Funny

      Well, I could see spammers with a real economic use for dot.corn (look carefully - dot - c - o - r - n, not c - o - m)

      ~tomhudson (not logged in)

      .con would be more likely to be mistyped. And much more accurate a description.

      --
      I'm a good cook. I'm a fantastic eater. - Steven Brust
    14. Re:Alternative viewpoint: by GregNorc · · Score: 2, Insightful

      I disagree, domains with what you'd think would be a small target audience can do surprisingly well.

      Case in point: .cx

    15. Re:Alternative viewpoint: by techno-vampire · · Score: 4, Funny

      Owning .ass is only profitable if you also own .tits. After all, we all know that what sells is .tits and .ass.

      --
      Good, inexpensive web hosting
    16. Re:Alternative viewpoint: by clone53421 · · Score: 2, Funny

      Owning the rights to the entire .ass domain....

      PRICELESS

      Only if you can figure out a way to put Goatse on every site.

      --
      Alexander Peter Kristopeit bought his basement from his mommy for one dollar.
    17. Re:Alternative viewpoint: by rootofevil · · Score: 2, Insightful

      think email messages - yourbank.corn needs you to click this link now and login before we delete all your money!

      --
      turn up the jukebox and tell me a lie
  2. Oh great. by GeekZilla · · Score: 4, Insightful

    My dad still gets confused when an address ends in something besides, ".com".

    --
    Veritas patesco per quaestio questio. Truth is revealed through questions.
    1. Re:Oh great. by whathappenedtomonday · · Score: 3, Funny

      Apparently, he needs some ".edu".

      --
      I hope I didn't brain my damage.
    2. Re:Oh great. by GeekZilla · · Score: 2, Funny

      I like your idea about backwards domains though. :) Also, how cool (nerdy?) would it be to own the www.www.www domain?

      --
      Veritas patesco per quaestio questio. Truth is revealed through questions.
  3. Epic Security Problem in My Opinion by eldavojohn · · Score: 5, Insightful

    Tourists might find information about the Liberty Bell, for example, at a site ending in .philly.

    Or maybe .pa or maybe even .penn or maybe even .hist or maybe even .bells or maybe even .revwar? Or maybe tourists will have to check all of those since they're all valid categories? And maybe the site www.ushistory.org/libertybell/ will have to register in all of those categories?

    A rapper might apply for a Web address ending in .hiphop.

    Or maybe .music or maybe .ryhme or maybe .lyric or maybe .album or maybe .songs or maybe .r for "Rapper" or maybe .rap? Or maybe I want to target fans of said rapper and register his name dot whatever on one of those and post it all over message boards. On the site would be a link saying "click here for the latest album free!" where they enter their address and name? Then I Google bomb said rappers name on forums and boards with my site so that it shows up as number one in Google. If I get sued for it, just give it up and dream up another TLD that could dupe a fan. Let's not even get started on my vast collection of www.google.cmo, www.google.ocm, www.google.moc, etc.

    I'm just going to throw out the idea that TLDs were never intended to be a complete ontology of all things. And you're making a whole lot of problems (security and logistical) for people so that you can make clever domain names. Is this really necessary?

    The article makes them sound ridiculously expensive ... what exactly is the point of this again? An ICANN get rich quick scam?

    --
    My work here is dung.
    1. Re:Epic Security Problem in My Opinion by Endo13 · · Score: 3, Interesting

      Exactly. Wasn't the whole point of DNS to make websites easier to find? With this change, it might just be easier to remember the ip address.

      --
      There is no -1 Disagree mod. Slashdot.org/faq defines mod options. USE IT.
    2. Re:Epic Security Problem in My Opinion by Bromskloss · · Score: 5, Funny

      An ICANN get rich quick scam?

      ICANN haz money?

      --
      Swedish plasma phys. PhD student; MSc EE; knows maths, programming, electronics; finance interest; seeks opportunities
    3. Re:Epic Security Problem in My Opinion by Anonymous Coward · · Score: 5, Funny

      might just be easier to remember the ip address.

      Ah, my friend, that's where IPv6 comes in.

      Joking aside, we're probably not adopting IPv6 fast enough. This TLD thing, however, is crazy.

    4. Re:Epic Security Problem in My Opinion by rthille · · Score: 3, Informative

      No the point of DNS was to replace the unmanageable /etc/hosts issue.

      --
      Awesome furniture, accessories and cabinetry in Santa Rosa, CA: http://humanity-home.com/
    5. Re:Epic Security Problem in My Opinion by Estanislao+Mart�nez · · Score: 3, Interesting

      Wasn't the whole point of DNS to make websites easier to find?

      No, not really.

      The internet works through a stack of protocols laid on top of each other, and different protocols require different levels of detail in identifying nodes of the network. For example, IP addresses have a network/subnetwork hierarchical structure that is used by routers to send packets to their destination. That sort of detail about how to route packets, however, is irrelevant to higher-level applications to HTML, where it is better to identify nodes in the network with symbolic names that aren't tied directly to packet routing.

      Hence, the point of DNS is to allow us to change the low-level layout of the network (and hence, the IP addresses of hosts) without breaking high-level applications that just don't care about routing detail. The easiest example: to change your hosting provider without breaking links to your sites.

      The other important thing to understand about DNS is that domain names are hierarchical because DNS is designed as a way of hierarchically delegating the authority to establish the mapping between names and IP addresses.

      If we want to make websites easier to find, there are much better solutions such as portals, search engines and web directories. The fact that DNS names have become so important is because early browsers had an address bar that shows the URL and allows users to enter DNS addresses. This UI has become fossilized as a method for end users to reach content. But this can quite easily be replaced to use something other than DNS, and hopefully, it will be done.

    6. Re:Epic Security Problem in My Opinion by aix+tom · · Score: 2, Funny

      Well, when the whole DNS scheme goes down the drain after ICANN starts to do money-making scheme like these, we can still go back to /etc/hosts.

      Should be a lot easier today with big hard drives, file systems that support big files and things like rsync.

      Technology is finally ready for ~531.3 GB /etc/hosts files.

      We can call them "/etc/hosts v2.0"

    7. Re:Epic Security Problem in My Opinion by Turken · · Score: 2, Funny

      Considering ICANN's outrageous greed and lack of government oversight, perhaps they should rename that as a 419 error page instead...

  4. ICANN has a business model. by dattaway · · Score: 5, Insightful

    What a business it is. And you never really can "own" a domain, you simply lease it. Miss a payment and a squatter owns your traffic.

    1. Re:ICANN has a business model. by Garridan · · Score: 3, Insightful

      This will be really great when somebody takes control of the .corn TLD. It looks just enough like .com in certain fonts to phish the fuck out of people. Welcome to paypaI.corn! Please log in to give me all your ca$h!!!

  5. Welcome to the age by Daimanta · · Score: 4, Informative

    of horrible urls. How will people still be able to understand URLs if the are horribly malformed? Soon, people will not be able to distinguish between a TLD and a domain and people will fall to cleverly constructed scams.

    Also, no domain is safe. Everybody can now claim google.philly or google.hiphop and companies can do nothing about it(or start countless lawsuits). This is a bad idea and implementing this will cause the www to be more confusing than it is now.

    --
    Knowledge is power. Knowledge shared is power lost.
    1. Re:Welcome to the age by silanea · · Score: 2, Insightful

      [...] Everybody can now claim google.philly or google.hiphop and companies can do nothing about it(or start countless lawsuits). [...]

      In order to avoid a massive influx of lawsuits from corporate lawyers all over the globe any half sane TLD operator would run a sunrise period for tradename owners to grab any domains their claims cover. But that in itself will defeat the whole purpose of introducing new TLDs. Google, Coca Cola, BMW et al. will simply grab their domains under any TLD they can get and sue the living sh... out of anyone who beats them to those domains. Well, just as they have done with domains under existing TLDs.

      Totally pointless, really.

      --
      Rudolf Hess edited Mein Kampf. He was the very first grammar nazi.
    2. Re:Welcome to the age by PitaBred · · Score: 2, Insightful

      The subject is not part of your damn post. It's really annoying to try to read. Please, stop. It's not clever, it's not cute, it's not informative. You don't type an email like that, why in the hell would you do it here?

  6. largest marketing and branding opportunities? by arcmay · · Score: 5, Informative

    "It could translate into one of the largest clusterfucks in history."

    FTFY

  7. seen this before by bugi · · Score: 5, Funny

    Remember when Pandora opened that cute little box?

    1. Re:seen this before by Aladrin · · Score: 5, Funny

      Dude, I know your ID is 4 digits, but... How old ARE you that you remember that event?

      --
      "If you make people think they're thinking, they'll love you; But if you really make them think, they'll hate you." - DM
    2. Re:seen this before by bugi · · Score: 2, Funny

      The event itself shocked me into a coma. I revived just in time to get an early spot at /. It's unclear how long the coma lasted though, so I can't really answer your question.

    3. Re:seen this before by derGoldstein · · Score: 5, Funny

      4-digits? That's around the industrial revolution.
      3-digits means they've witnessed the crucifixion.

      --
      Entomologically speaking, the spider is not a bug, it's a feature.
  8. More like by future+assassin · · Score: 4, Insightful

    The biggest cash grab ever.

    --
    by TheSpoom (715771) Uncaring Linux user here. I have nothing to add to this but please continue. *munches popcorn*
  9. Impossible to overstate the SPAM opportunity ... by damn_registrars · · Score: 5, Insightful

    ICANN is now going to allow people to purchase their own gTLDs (for a price, of course). And when you own the TLD, you are the one who gets to set the rules for registration of domains underneath said TLD. As if WHOIS records aren't already bad enough; now companies can buy up their own TLDs and set their own rules for contact information for customers who purchase domains under said TLD.

    Currently, if you receive a spam email selling you (insert favorite spamming product here), you can look up the domain name that is being spamvertised, and generally figure out who is responsible for the operation. With that information you can contact the registrar and the hosting company regarding the activity that is going on. And currently, if the registrar does not react accordingly, you have some (though very limited) choice of action through ICANN if the registrar is blatantly in violation of their obligations to maintain accurate records.

    However, ICANN's obligations end with the most common TLDs (.com, .net, .org, and a few others). If they sell a domain like ".pillz" to your favorite spammer, he can setup an unlimited number of second level domains under that for his spamming enterprise, and will have no obligation to have any contact information (valid or not) for those domains. From which will rise the eternally-registered spamvertising domains, over which nobody will have jurisdiction because there will be no record of where the owner (or his business) resides.

    This will open the floodgates in a way we have not seen before. I discussed this a while ago when they first brought up this horrendous idea. But they will keep with it, because it will make some fast money. The rest of us can all go to hell with our email.

    Forget the land rush. This will cause a spam rush that could potentially make sub-prime mortgages look like a good idea.

    --
    Damn_registrars has no butt-hole. Damn_registrars has no use for a butt-hole.
  10. Worthless idea .... by King_TJ · · Score: 3, Insightful

    One of the biggest reasons to have a specific domain name is because it's memorable enough and relevant enough so people will use it in lieu of a search engine.

    (EG. If I don't know the URL for McDonalds restaurants, am I going to Google for it, or would I just try www.mcdonalds.com first?)

    When you make the TLD an "anything goes" deal, vs. a distinct few possibilities - you make it MUCH harder for people to find you that way. (Initially, people will keep trying .com, knowing that's the "standard" ... and as time goes on, all the people registering random, new TLDs will cause those .com based searches to be increasingly worthless. They'll go back to doing searches for you, vs. taking random stabs as to what TLD you might be under.)

  11. Should have been done differently from the start by darpo · · Score: 4, Interesting

    I really wish that instead of arbitrary TLDs, that from the beginning, domain names would have been a free form string. Say, 64 characters, barring special characters like spaces and so forth. It's not like people use the existing TLDs consistently. Cool things about such an approach: really creative, fun names would crop up. No more domain squatting nonsense; you'd have much more freedom in naming your site.

  12. Sure. Anybody... by Jane+Q.+Public · · Score: 3, Informative

    ... anybody who has $185,000 for the fee, that is.

    1. Re:Sure. Anybody... by geekoid · · Score: 3, Insightful

      I ahve said for a long time now, the best PR move the porn industry could do was all use an .xxx domain.

      People who want it, can find it, people who want to block it can do so easier.
      It won'[t stop teens from getting to it, but it will be the next important step into mainstream acceptance a a legitimate business.

      --
      The Kruger Dunning explains most post on /. http://en.wikipedia.org/wiki/Dunning%E2%80%93Kruger_effect
  13. Re:Can you say squatting? by bistromath007 · · Score: 2, Funny

    Why would you want a website where your only content is a tumbleweed and a Chinese guy riding a bike with no tires around a broken crate?

  14. Huh? I still use IP addresses by thomasdz · · Score: 3, Funny

    What's this all about? I surf the internet using IP addresses.
    My favorite site is 216.34.181.48

    --
    Karma: Excellent. 15 moderator points expire sometime.
  15. USPS Releases New Addressing Plan by VoxMagis · · Score: 5, Funny

    Forget about those old blah street names and numbers! Now you can request a NEW EXCITING address that would really mean something to your friends and family!

    Instead of:
    1122 A St.
    North Somewhere, NY 99999

    You can now purchase:
    Hey, I'm here and you can find me at the end of the road on the left side right past the dog that always barks at you and only has three legs unless his owner has him chained up in the back so in that case you'd have to look for the broken tricycle that I left by the front door. Oh and I'm somewhere on the top of the map in a really heavy population state!

    Act Now!

    --
    -- I really need to bleed off some of this /. karma.
  16. Can we stop it? by Anonymous Coward · · Score: 3, Interesting

    Where do we sign up to have this not happen?

    1. Re:Can we stop it? by damn_registrars · · Score: 4, Informative

      Where do we sign up to have this not happen?

      You must be new here. You had a chance. ICANN took comments on this last year. Apparently not enough people spoke up about the problems, because they are going forward with it anyways.

      --
      Damn_registrars has no butt-hole. Damn_registrars has no use for a butt-hole.
    2. Re:Can we stop it? by Danse · · Score: 2, Informative

      ICANN has never given a damn what anybody says anyway. I was a member of the At-Large community that elected representatives to the At-Large Advisory Committee. Anyone remember how well that went? From Wikipedia:

      "In the Memorandum of Understanding that set up the relationship between ICANN and the U.S. government, ICANN was given a mandate requiring that it operate "in a bottom up, consensus driven, democratic manner." However, the attempts that ICANN have made to set up an organizational structure that would allow wide input from the global Internet community did not produce results amenable to the current Board. As a result, the At-Large constituency and direct election of board members by the global Internet community were soon abandoned."

      If they don't like what others have to say, regardless of how good the advice may be, they simply ignore you and proceed in whatever way they believe will gain them more power, influence and money. That's the simple explanation for this move.

      --
      It's not enough to bash in heads, you've got to bash in minds. - Captain Hammer
  17. Time for a new Internet? by kenp2002 · · Score: 3, Insightful

    Perhaps it's time we revolt and set up a new Internet with a non-commerical clause so we can get back to using the Internet for what it was intended for, making us smarter rather then selling us shit...

    --
    -=[ Who Is John Galt? ]=-
  18. check your inbox by damn_registrars · · Score: 2, Interesting

    a novel technical use for an entire TLD

    There already is one, its called spam. Whoever buys a TLD gets to set the rules for selling domains within said TLD, and manage those sales. Just wait till domains like .pillz, .softwarez, and the like are sold. That will be the death of meaningful WHOIS data and spam will go through the roof in volume.

    --
    Damn_registrars has no butt-hole. Damn_registrars has no use for a butt-hole.
    1. Re:check your inbox by nine-times · · Score: 2, Insightful

      I'm not sure I understand, but wouldn't it be great if spammers all started using .pillz or .softwarez domains? Then I could just block everything coming from those domains regardless of what their whois information says.

      Unfortunately, I don't think we're going to be so lucky as to see spammers all put themselves under a unique TLD. But if they did, it'd probably be worth it for us all to start a collection and buy it for them.

  19. Rule of thumb: by fuzzyfuzzyfungus · · Score: 5, Insightful

    Anybody who says "It could translate into one of the largest marketing and branding opportunities in history." as though it is a good thing needs to have their face introduced to the cluebat. Followed by the truthbat and the justicebat. Then the cluebat again, just to be safe.

    1. Re:Rule of thumb: by Wowlapalooza · · Score: 2, Insightful
      No, no, that's not the most clueless quote in the article. Try this one:

      Liliana Gil, director of global marketing services with Johnson & Johnson, doesn't see the common suffixes being overtaken but believes, "This could be a fun new way to communicate a message digitally. ...You could have tylenol.children, tylenol.pm."

      To start with, .pm already exists. It's the Country-Code TLD (ccTLD) for "Saint Pierre and Miquelon". So this clueless person could register "tylenol.pm" today for J&J's website, if the name conforms to the namespace rules of the ccTLD registry and J&J, as a business, meets the "eligibility" requirements as well (e.g. they might require that your business has a "presence" in their country, or be on the offical local "registry" of businesses). Regardless, adding new gTLDs per this new ICANN policy has zero effect on the ability of J&J to register tylenol.pm or not.

      OK, so then this person also muses about registering tyenol.children. Do they think that Johnson & Johnson would have sole control of the .children TLD, for the benefit of one subdomain (or maybe a handful, if J&J has "children's" versions of more than one of their drugs)? No, it seems far more likely that .children will be registered by some other organization, a children's rights group, for instance (cue all the lame Slashdot "think of the children!" quasi-jokes now), and then J&J would need to go begging them for a delegation for their "fun" new website's name. Whoever held the .children TLD could then charge J&J an exorbitant fee for that delegation. Marketing opportunity? Sure, whoever makes out well on the initial "land grab" is going to make tons of money, but is J&J going to benefit? Probably not. These new "marketing opportunities" will probably impose a new "tax" on those of us who market regular products and services on the Intartubes, while benefiting the "land-grabbers". Dollar for dollar, J&J's marketing budget may be far more effective in more "traditional" channels rather than pursuing these new "fun" -- but likely very expensive -- arbitrary-TLD opportunities.

  20. Re:One I'm SURE no one's thought up... by Timothy+Brownawell · · Score: 4, Funny

    .xxx

    That'll probably be one of the first few to go, right after .con, .c0m, .0rg, .etc .

    "Whatever is open to the imagination can be applied for," says Paul Levins, ICANN's vice president of corporate affairs.

    There is one exception to this: .cheezburger has been reserved for ICANN's exclusive use.

  21. Time to ditch DNS by Anonymous Coward · · Score: 2, Interesting

    When you give people power, and they abuse you in response, it's time for a new approach. All DNS does is key/value mapping. The look-ups are distributed among the nodes in a hierarchy which puts control at the top, managed by ICANN.

    What we need is a completely decentralized key/value lookup system that scales and is trustworthy. No entity should be vested with so much control over essential infrastructure services.

    1. Re:Time to ditch DNS by bonniot · · Score: 2, Informative

      Even in a distributed system there is somebody at the top. There has to be, otherwise where do you start from a blank slate?

      http://en.wikipedia.org/wiki/Distributed_hash_table

  22. Re:One I'm SURE no one's thought up... by Philip+K+Dickhead · · Score: 3, Funny

    slashdot.slashdot.slashdot

    or

    slashdot.dotorg

    --
    "Speaking the Truth in times of universal deceit is a revolutionary act." -- George Orwell
  23. So marked for Corporations. by neo · · Score: 2, Interesting

    Why would I use:

    www.microsoft.com
    www.coke.com
    www.amazon.com

    when you *could* just type in:

    microsoft
    coke
    amazon

    Yes! You can actually visit top level domains! Shocking but true!!

    Stand back and watch the fireworks.

  24. Domain names important by Mr.+Underbridge · · Score: 2, Informative

    The age of the domain name is over in my opinion. People find information by going through search engines, I would guess a very small population still types www.whatiwant.com when surfing. They would have learned their lesson a long time ago that that's not a smart idea.

    I don't think that's true at all, lots of important sites can be easily remembered, and that's a good thing. Otherwise, we place all of our information, some of it vital, into the hands of a few big companies, like Google, who would then hold the keys to the castle. It's almost like they're a one-man DNS server converting what you want into a site name. I think we'd be better served to pare things down a tad so there weren't so many damned TLDs, rather than just give up. If we did give up, why not eliminate names altogether?

    But honestly, the problem's not that dire, domain names are still usable. Let's say I want info on the Obama administration, for instance. I type in "whitehouse.com" and find a great deal of valuable information, some interesting images, and end up feeling a lot better about the direction this country is headed.

  25. Re:One I'm SURE no one's thought up... by geminidomino · · Score: 4, Funny

    Sadly, that makes me think of usenet more than the web...

    Did they ever make an alt.microsoft.developers.developers.developers ?

  26. Re:One I'm SURE no one's thought up... by Locke2005 · · Score: 2, Funny

    There is one exception to this: .cheezburger has been reserved for ICANN's exclusive use.

    What?!? ICANN has .cheezburger?!? I think you're making this up! And you're about 1 week too late.

    --
    I've abandoned my search for truth; now I'm just looking for some useful delusions.
  27. Re:One I'm SURE no one's thought up... by sexconker · · Score: 4, Interesting

    .xxx and .sex were rejected and "banned" ages ago.

    I suspect this will take either of the two extremes:

    Rubber-stamp everything and try to rake in money.
    Keep that asshole shut tight and reject most applications.

    Is ICANN a bunch of moron? Are they corrupt? Do they like money? Are sensationalist news articles fed to the media in order to get people to "BUY NOW!!! EVERYONE'S BUYING NOW!!! HURRY BEFORE THEY'RE GONE!!!"?

    ICANN can go suck a top level dick.

  28. Re:One I'm SURE no one's thought up... by whiledo · · Score: 4, Interesting

    You forgot the third option. They'll likely bypass the normal pricing for their new gTLD crap and have a special auction for the .xxx and .sex ones. The easiest way to predict their next move is to think "What would I do if I could make up arbitrary rules regarding domains, charge whatever I like for it, and no one out there is likely to step in and stop me?"

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  29. Re:One I'm SURE no one's thought up... by Anonymous Coward · · Score: 2, Interesting

    Sadly, that makes me think of usenet more than the web...

    Did they ever make an alt.microsoft.developers.developers.developers ?

    Or Slashdot.Slashdot.Slashdot

  30. Just like playing Monopoly... by Xenographic · · Score: 2, Funny

    > Owning .ass is only profitable if you also own .tits. After all, we all know that what sells is .tits and .ass.

    Yeah, but just getting all the yellow properties isn't enough. You need to build some hotels on them to really rake in the money. With blackjack. And hookers. In fact...

  31. OOGA OOGA by euroderf · · Score: 5, Funny

    The 2-digits are all Neanderthals.

    OOGA OOGA