Competing Contests To Create Pro- and Anti-Piracy PSAs
An anonymous reader writes "New York City recently announced a PSA contest, in which it asked schoolkids to create a video about how evil piracy is. Techdirt found the whole marketing campaign questionable, and via some Freedom of Information Act requests, discovered the whole thing was really a propaganda front for NBC Universal. They also looked at the fine print on this 'pro-copyright' contest, and discovered that in entering, you agreed to give up your copyright. And, you were only allowed to repeat NBC Universal's talking points. Don't try suggesting that perhaps the industry should have adapted. In response, Techdirt has launched a competing video contest, where they ask people to create videos on the impact of technology on creativity. The Techdirt contest doesn't give you specific talking points, lets you present your own opinion, lets you retain the copyright on your work ... and is paying twice as much as the NYC/NBC contest."
Big pharma is behind get flu shot PSAs Big Dairy is behind the Got Milk PSAs The government is an arm of the corporations... oblig. news at 11 or whatever I don't even care anymore.
When I see things like this, I immediately think "Well done!" to the owners/managers of the website. The normal website would have gone and written up an article on it and left it at that. There are very few sites that would have made the leap from "Waaaaa, look at those cronies!" to "Heh, I know how to fix this, give me some prize money - we're having a contest!".
I might even have to start having a read of the site every now and again.
Moved to http://soylentnews.org/. You are invited to join us too!
Glass Steagal is gone? If there's no FDIC I gotta go pull my money.
So the cynical teens will look at the anti-piracy PSA's created and understand that they're just a corporation trying to manipulate them via other teens.
I don't think this will be as successful as they want.
If anything, it will "justify" the cynical teens "pirating" content as "ironic" or "sarcastic". Instead of just for selfish reasons (which they may have done already).
"You wouldn't want to play a movie on any unauthorized devices."
"You wouldn't want to skip the movie previews we've carefully chosen for you.."
"You wouldn't want to have a backup handy if your media was damaged."
Be a good citizen, report piracy today!.
"I like to lick butts!" by MobileTatsu-NJG (#32700246) (Score:5, Informative)
Wow. That's hilarious. Of course the "Copyrights are teh evil!!" crowd want to own and control things, it's human tendency. but this is just pathetic.
Except as expressly authorized by Floor64
And if you read their contest announcement, they expressly state that you retain all rights to your work but allow them to use it on their sites. Next.
Seven puppies were harmed during the making of this post.
Heh. A DJ friend has a set of turntable mats with the slogan on them:
"Copyright infringement is your best entertainment value"
Says it all right there,
"I'm eight years old, and I used to watch The Little Mermaid every day. One day my disc wouldn't play. My dad says it's got a scratch on it so it won't play anymore. I cried and cried, so my dad downloaded the movie from some website and burned me another copy. I turned my dad in to the nice people at the MPAA and he's serving hard time now. My mom and I aren't very happy at the shelter, but we feel better now that the movie studios are getting their fair share."
Don't pirate movies. Because the movie studios aren't rich enough."
Oliver's law of assumed responsibility: If you're seen fixing it, you will be blamed for breaking it.
And all NBC is saying is they who created the content (TV shows, movies, etc) should retain all the rights.
Yes, the contest is stupid for claiming rights on the submissions, but TechDirt isn't completely anti-copyright as they pretend to be by this contest.
The Pro-Piracy PSA should be an exact copy of the Anti-Piracy PSA but the voice over should be read with a barely perceptible hint of sarcasm.
Mathematically, we should pirate the shit out of things.
See, a good movie or song has value - it enriches a persons life. The cost of copying these things is negligible. So, essentially for free, we can create enormous value in form of good feeling, learning, culture and stuff for billions of humans.
Now, of course the poor starving movie execs will loose, but they're free to get a job at McD.
All the artists and craftspersons that are actually required should of course get by. If copying was legal, art would probably increasingly be crowd-funded before creation, but a meager living wage for everyone would really let artist just about not starve and enable passionate people to keep doing their art.
The value from copying will be far greater than the loss of value from it. I'm not gonna worry my pretty little head trying to calculate numbers, but I'm sure the math is solid.
If we can give something good to everyone for free, it would be the right thing to do.
Some of my favourite people are from th US; Vonnegut, Chomsky, Bill Hicks.
So what? The PSAs are not about things YOU create, they are about things OTHER people create (and own). Of course you own your own work, that is the law. They are not giving you a damn thing you don't already have. On the other hand, their T&C's are about their stuff, not yours. You know, the exact thing they are complaining about.
Maybe instead of TechDirt running some snarky contest which will achieve nothing they could actually ask people for real, workable, ideas on how the 'industry can adapt'. You know, something that doesn't involve stupid ideas like 'work for free' or 'rely on donations'.
Everyone needs to see this PSA.
http://www.youtube.com/watch?v=ALZZx1xmAzg
If I were God, wouldn't I protect my churches from acts of me?
Just in case anyone was wondering (as I was, initially). PSA = Public Service Announcement.
When our name is on the back of your car, we're behind you all the way!
Again you are confusing anti-copyright and piracy. This is why you keep banging your head into the wall. They are not the same thing. Yesterday in my country, "The Matrix" was available on one of the cable channels. I watched part of it, and fell asleep. Say today I went to a torrent site and downloaded "The Matrix" and watched the part that I missed. How, exactly, has this prevented:
1) Warner Brothers, Village Roadshow, the Wachowski brothers, Keanu Reeves and everyone else from making their royalties?
2)The cable company from selling me its subscription, the distributor from selling rights to air the movie to the cable company, and any advertisers from selling commercials in the movie?
See? I don't disagree with copyright. Everyone here has made money for work done, and rightfully so. But I don't disagree with piracy either. Why the hell should I pay $20 to watch a movie I have already seen countless times, has already been on TV countless times, and will be on TV again countless times? If you are dumb enough to do it, go ahead. But this whole argument about me putting thousands of people out of work and costing the economy and the studios trillions of dollars just because I wanted to watch the last 20 minutes of the Matrix is utter bullshit.
Seven puppies were harmed during the making of this post.
What exactly is a PSA? My google search has suggested prostate-specific antigen, professional sports authenticator, professional skaters association and the Phillipine Sports Association of Texas. None of which seem to make much sense in the context...
Is 1563649 a prime number?
They also looked at the fine print on this 'pro-copyright' contest, and discovered that in entering, you agreed to give up your copyright.
My god, what a surprise.
This has been the rule in print and broadcast media for generations --- ask your great-grandad about the bike he won in a cub scout photo contest sponsored by "Boy's Life."
The sponsors demand this because they don't want to negotiate rights with amateurs. The kid gets his prize. The promotion stays on track and on budget. The End.
IANAL, but doesn't a minor require parental consent to enter into a contract with an adult?
It really disturbs me to see the exploitation of naive children being used to propagate misinformation. This contest is a form of brainwashing, and the Fox News types are just going to say, "Awww. That's so cute. Let's do what the kids say."
"Please describe the scientific nature of the 'whammy'" - Agent Scully
For a stellat example, look at the systematic destruction of works by the BBC from the 60s and 70s.
There were over 200 episodes of Dr Who alone (there were many other series besides that one in the burn bin) that were destroyed without backup copies, because the bbc did not have room to store them, and because the copyright licensing of those episodes required outside stations and studios to return *all* copies sent to them.
Currently, only 20 or so episodes remain totally MIA from the first doctor series, due almost exclusively to painstaking reconstruction from poor quality pirate recordings collected by the viewing public when the series ran.
The only reason approx 180 of the 200 were recovered, was BECAUSE of "piracy".
Something to consider, given the cultural impact of that series in the UK, as well as in other countries.
If nothing else, rampant piracy protects popular and influential works from willful destruction, by massively replicating the number of copies. This alone is reason to support personal use piracy.
They have poor reading ability, because the rules do not say that. You do not give up your copyright by entering. You agree that if you win, and they pay you, you will either consider your entry a work for hire or you will agree to transfer the copyright to them.
Yes, and the rules plainly state that if a minor wins their parent or legal guardian must send a notarized letter.
In that case, one can only hope that the parents are less naive than the children... However, that is certainly not the case currently.
"Please describe the scientific nature of the 'whammy'" - Agent Scully
-1, Troll
You are welcome on my lawn.
I suggest you look at the issue more closely. Doctow who was only one of many that was destroyed in this fashion.
If you want another historical instance of how keeping all the eggs in one basket is bad, look at the ancient library of alexandria. The only books to survive the fire were either in the sub basement, or "pirated" by arabian scholars.
We owe much of our knowledge of antiquity to ancient "software pirates."
This is an excellent point that is rarely considered. Archival of creative works is a public good. We'd know nothing about our ancestors if they'd encrypted everything they wrote down.
"Please describe the scientific nature of the 'whammy'" - Agent Scully
Actually I am more a ST nerd, but DW is nice variety.
I was more approaching it from the "70 years from now, how will cultural historians view the "dalek mania" phenomenon of the 70s in the UK, given the destruction of the original material" angle.
Much like current classical period historians lament the loss of "trite, usless shite" like the vulgar satyr comedies alluded to by ancient historians.
more than 75% of em did encrypt it! took years to figure out "snake, sun, dancing guy, boat, snake" meant "please drive through"
Only true for asiatic languages, egyptian pictographs, cuneform, and ancient mayan.
We still wouldn't be able to read egyptian without the rosetta stone "PSA" proclaiming the treaty between egypt and greece, btw.
David Lynch makes one hell of a PSA! I'd love to see his take on both sides of the issue!
I'm trying to teach myself to set people on fire with my mind... Is it hot in here?
http://www.youtube.com/watch?v=up863eQKGUI
See? Still perfectly relevant to today's youth
After the Tienanmen massacre in 1989, the government solicited propaganda from the public in support of the crackdown. One of these was a poem anonymously submitted to the state newspaper, praising the government for its actions ending the protests. It was published, and only then was it discovered that if you read the Chinese characters diagonally, it said Deng Xaioping must pay for his crimes against the people.
The game requires a CD be in the drive to play, so it is pretty useless for that.
You should be able to get a no-cd crack easily enough. I hope I'm not telling you something too simple that you are already aware of, but just in case, I think it is viable, but do not know the legality. On the other hand, you could rip the CD on a separate computer and mount the ISO, though that might be heavy for a netbook to do this and also play at the same time.
Also I like sites like GoG.com which sell old games with no DRM, but that might not be such a consolation if you already own the agmes and do not want to repurchase.
Did you know that Warner Brothers deliberately destroyed the animation cells for most of their back catalog in a fire in the desert because of the same storage issues (and the fact that acetate is highly flamable and therefore a fire risk to store around celuoid and silver nitrate film stocks).
If you'd ever wondered why production cells for classic cartoons were so valuable, that's why. Even though they used hundreds of thousands of them to make the cartoons, most of the remaining cells ar eones that were taken home by staff or visitors as souvineers.
Sara
Designer, Gamer, Macgrrl in an XP World
Well, Dr. Who is one of my favorites, too, and I'd be hard pressed to vote against a law requiring every VCR, DVD, and Blu-Ray recorder in the world to be tuned to it and recording it just to make sure it was kept safe from oblivion.
But that won't happen, so I have an opportunity to be reasonable.
Actually, they reused the acetate, and destroyed most frames by washing them off to be reused.
And while you find value in them, most people would think that such things are indeed trash, and the monetary value they now hold is mostly because they are rare.
Although it'd be interesting if one of da Vinci's brushes came up for auction, I see no reason for him to have been induced to preserve them all.
An additional reason: when the ability to record and play back a previous episode because feasible, the unions responsible for the support staff (lighting, sound, etc.) for the live shows became rightfully worried about losing work. There were specific contractual requirements that recordings be destroyed after a certain length of time.
The challenge is that at the time I'm certain it wasn't obvious what was culturally significant and what wasn't. I can remember paying $50-$100 for 1 inch wide, one hour long, Ampex reel-to-reel video tape spools in the mid 70s. Given the sum-total of all BBC broadcasting from that decade, I can believe that trying to preserve ANY tapes must have been a bear.
I find the "British Invaders" podcast interesting from time-to-time as they discuss some of the challenges of finding old episodes of BBC (and ITV) shows. I remember one discussion where they apparently had staff that would go around weekly to each office and ask for any old tapes to be recycled - quite a few shows were lost because the producer wasn't around to specifically "DON'T take that tape!"
It just isn't.
Copyright as it was originally concieved, and in every evolutionary step since then, has depended intimately on the specific limitations of physical media.
Computers are designed explicitly to allow information to transcend the limitations of physical media.
It's all about access restriction.
Access restriction is what makes information valuable. You won't pay for information you already have access to, even if it's very, very useful or desirable. Once you have it, buying access to it holds no value for you. If you lose access, but still want the info, you'll be ready to pay again. There is no difference in the amount a person will pay for -- that is to say, very literally, the value of -- a copy of information you don't want, and a copy of information you already have.
Access restriction is inherent in physical copies of information. Creating analog backups is imperfect and loses information slowly over time; creating copies similar to the originals is an industrial endeavor with not only significant costs, but physical traceability. If you buy a book, and you really want to, you can track it back to where it was printed and go there. You can only read a book if you're near it, you can only play a record you can touch (or command a robot to touch, whatever). If I make a million copies of something, I've created a million times the value I started with, because there's a million times more access to the work.
Access restriction is NOT inherent in digital copies of information. Identical copies can be created and destroyed indefinitely without the slightest loss or measurable cost, by whoever has the equipment to access them in the first place. A bit cannot be traced; any information you might use to differentiate one copy from another is inherently additional information, and can in turn be copied or removed. Anyone with access to the computer system of a person with a copy, also has access to that copy. Or any number of copies. If I make a million copies of a file, I have not created a million times the value I started with.
Computers force us to confront an interesting truth about information: an individual copy of information has zero value. The creation of that information has value, and access to that information has value, and THAT'S IT. The value of a physical copy lies in granting access to the possessor. If I can't see someone play music whenever I want, but I can get a recording, that recording has value. If I CAN listen to someone play music whenever want, wherever I want, just by waving my hand, a recording of them has no value to me. If a million people want access to the file, and I make them all pay first, only then is the file valuable.
But:
Access control on digital information is essentially binary. If you give someone access, they have it, and if you take it away, they don't; and, immediately, EVERYONE with access to that party ALSO has access. DRM tries really hard to pretend that you can give and deny access to information simultaneously to the same party, but it's just a shadow play. It relies 100% on social factors to work (I don't want to break the law, I don't mind this business model, I'd rather spend the time to do something else than crack this or find someone who will). Because in the digital world, you can't grant and deny access to the same party simultaneously. Not really. You can limit access, but if the degree of access I want is the degree of access you're giving me, I've got it, full stop. And so does everyone who as access to ME.
The ONLY meaningful access restriction to digital works in the modern age is at the point of creation. The only reasonable business model is not to release a work to anyone until it is paid for, or not to CREATE it until it is paid for.
Interestingly, this is, in fact, how nearly all "Big Content" is created already. The budget for a movie doesn't come from future ticket sales, it comes from ticket sales from previous movies Big-name n
Notarization with a parent signature doesn't mean the kid isn't allowed by law to back out of the contract later.
It was the Star Wars Holiday Special that survived due to piracy...
Dungeon Tactics : Free Open Source SRPG
The real issue here is that NBC Universal started a contest in the schools, and created a "front" to divert everyone's attention from the fact that this is a corporately-sponsored contest, where the only winners will be those who agree with the corporation's goals.
That's dishonest and this is why this contest is seen as "evil." Presumably NBC Universal will benefit from a whole bunch of free Public Service Announcements made by these people who were duped into thinking this contest was honest.
With respect to piracy, the real danger to the studios is not in the home user burning a copy of a DVD. The real danger is from organized criminals who will literally pull up to a duplication facility loading dock with a semitrailer and steal the duplication apparatus to make copies from the original master disc. Or the Chinese government officials, sworn Party members all -- and "untouchable" because of that -- who reverse-engineer the original master and crank out millions of copies that can undersell the official studio version (because they're not paying the studio). Go down to Chinatown or Canal Street in NYC and you'll see these pirated copies all over. And these illegal copies often come out before the official release date from the studios.
But now, the studios see the writing on the wall. DVD player-recorders did not have "sufficient" copy protection built in, so home "piracy" was fairly simple. So the studios all refused to allow for a high definition system without "sufficient" "safeguards." And the studios were so intransigent that we did not have a standard for high-definition DVDs until very recently. Meanwhile, the Internet has gotten faster (despite the fact that cable and telco companies have done everything they can to not increase speeds in the United States because they like collecting money without needing to create better infrastructure) and most people will simply bypass the new Blu-Ray standard by acquiring their media through electronic delivery, instead of by buying some soon-to-be obsolete player and the media it plays.
So all of the studios' dreams of being able to lock down their content (with Blu-Ray) have been for naught. Home hard drives are big enough to contain many high-definition films and consumers can build their own libraries of the films they like without needing to rip (and bypass copy "protection" schemes) from discs. Delivery is now digital and over the Internet. DVD stores are going the way of the record store. And companies like Apple and Netflix will be the distribution channel and the studios don't control them. These studio executives all sit around their offices and meeting rooms and worry about Mom and Pop, Timmy and Mary sharing their movies with their friends who have not paid for the movie.
But the real threat is elsewhere. Right now, in Romania, Ukraine, Russia or China, there is an organized criminal who has hacked into their computer system where the unprotected film is sitting. And they are downloading everything on the computer they have hacked into. And I would not be surprised that the computer in question is actually editing the studio's film. This criminal will certainly be able to release the film as soon as it hits the theatres to consumers as pirated downloads.
So what NBC Universal is trying to do here is to find a way to get Mom, Pop, Timmy and Mary to not share their movies with Dick and Jane across the street.
Pathetic.
Gods don't kill people, people with gods kill people.
I think the reason why this is made such a big deal out of is because of the fact that it's not a picture you're turning in for a bike and losing copyright on. It's PRO-COPYRIGHT propaganda that the creator LOSES the copyright on should they win. For one, there's a certain irony behind that, and for another, it also implies that the only way to monetize your copyright on something is to sell it to a corporation. "Look at me, I'm a good Citizen, I've turned all my works over to the nearest Ministry of Performances. They even saw fit to grace me with a pittance this time!"
It's "I'm producing this bit about how awesome copyright is. Now that I'm done going on about it, you know, talking about how helpful it is and conducive toward innovation, and how swell and important it is for you to be able to possess rights pertaining to it's creation, I'm letting a corporation hiding behind a city government take it from me." And the children targeted wouldn't understand what they're even doing. I know I didn't understand copyright when I was a child. I don't understand copyright law now, and probably never fully will. But this PSA contest; It's parasitic.
Support the EFF and Creative Commons. The war is coming, and they're supporting you...
http://www.youtube.com/watch?v=964MLq1db4s
Certainly more so than listening to a song without paying extortion money to a greedy, corrupt middleman who treats his artists even more despicably than his customers.
Arguably less so than cynically using a taxpayer-funded authority to indoctrinate vulnerable children with a creed that benefits only the greedy, corrupt middleman. And I use the word 'creed' quite deliberately, as these odious people are trying to whip up a worldwide mindless 'anti-piracy' fervour that is quite worryingly reminiscent of the kind of religious hysteria that saw witches drowned (if they float they are witches, if they sink they are not) and saints burnt at the stake.
Listening to a song or watching a movie without permission from the MAFIAA is just that, no more. It is not theft on the high seas, rape of female passengers or mass murder. When a man is given lemons he can either scream and shout and throw them out of his pram or he can make lemonade from them. I know I am far from being the only one who is fed up to the back teeth with these media mogul morons who are so busy frantically sueing old grannies and dead people for singing Happy Birthday that they cannot see this. As a law-abiding person of some years I have become so disgusted with their antics that I feel absolutely no moral obligation whatever to pay them for anything. And if enough people feel like that the MAFIAA is doomed. When all the physical media shops are closed due to the encroaching 21st Century, and all the people are banned from using the internet for fear they might listen to a crappy song or two, how are these cretins going to make money I wonder?
Talk about killing the golden goose while shooting yourself in the foot just prior to sawing off the branch you're sitting on. You couldn't make it up, could you? Fortunately for the great mass of ordinary, civilised folk the internet is rapidly evolving into a self-healing mechanism that will simply bypass those who try to damage its underlying purpose - which is to serve those ordinary, civilised folk. I used to keep bees, and if something nasty got into their hive that they could not eject or kill they would cover it with layer upon layer of tree resin. When it died of suffocation and starvation it did not even putrify and stink out the hive - it simply no longer existed in their lives. And even a great fat mouse could do little against 70,000 pissed-off bees.
The real pirates in this scenario are the media middlemen who see their years of unbroken, corrupting monopoly evaporate like the morning dew, and they are simply too stupid and brain-addled greedy to do anything rational about it. Like for instance - horrors. dare I say it out loud? - service the unbelievably huge and captive and easily accessed market that digital technology has presented them with. Or will they end up like the mouse in the beehive - no longer existing in people's lives?