NY Times: Microsoft Tried To Unload Bing On Facebook
benfrog writes "According to a blog posting on the New York Times site, Microsoft tried to sell the perpetual money-losing Bing to Facebook 'over a year ago' (the article cites 'several people with knowledge of the discussions who didn't want to be identified talking about internal deliberations'). Steve Ballmer, apparently, was not involved or consulted. Facebook politely declined. Neither Microsoft or Facebook would comment on the rumors."
It's called testing the waters. Like you do with women. The sole fact that this wasn't even ordered to be done by Mr. Ballmer is very telling, and in fact is based on some rumors from unknown people. The idea is sound, because it would allow Facebook to leverage their social network to gather data and organize it easily, just like Google is desperately trying to do with Google+ and failing. All three companies understand the power of social networks used for search data.
However, being one of the largest companies on planet and always thinking about long term strategy instead of quick gains, Microsoft doesn't really need to sell Bing. Their online division might be losing money on paper, but it's more of a supportive division anyway. Don't forget that they also work on services like MSN Messenger, their news sites, and very wide array of other services and software like Azure. They support Microsoft's and Windows' strong brand name and are also a division of innovation that will enable Microsoft's success in the future as more and more services move online. People on slashdot always complain that companies aren't thinking long term but instead just try to get quick profits. Well, Microsoft is one of those companies that only think long term. In fact, most of what Google does is to gain quick profit and ditch the projects that fail with that. Just see how many projects Google quickly and silently cancels compared to Microsoft.
Bing's only a Two billion dollar a year money pit. But at least that investment's making a dent on Google, right? Um, no. Wow. That is an amazing. What qualifications do you have to have to run a business like that? I think I could do that.
Help stamp out iliturcy.
And instead they bought Intragam, possibly the only product/site in existence that is actually stupider then Bing.
Troll is not a replacement for I disagree.
FaceBing: It should have happened :-(
Bing is better in some ways than Google and folks are starting to notice. Microsoft would be stupid to abandon it.
Play Command HQ online
The 95% of that article is about the MS and Facebook patent deal and ./ focuses on the repeat of what is little more of rumor of a couple of unnamed execs who floated an idea a year ago.
How could Facebook not buy Bing? Just look at the Instagram acquisition - Facebook isn't interested in such trivialities as "profitability," right?
Six months ago, I logged from where visitors to some of my Web pages came. I was particularly interested in which search services were crawling my Web site. I am now completing a similar logging.
Six months ago, Bing had completely replaced MSN as a crawler; MSN did not crawl my selected Web pages even once. This time, I am again seeing MSN crawling my Web site.
Does this mean that Micro$oft is reverting back to its prior search service and abandoning Bing?
How much did they offer Facebook to take it off their hands?
You may like to read:
http://slashdot.org/story/12/04/11/186252/ask-slashdot-my-company-wants-me-to-astroturf-should-i
Oh that's right its the thing I change that to Google when something I use is defaulted to it.
What's killing Microsoft is the lack of viable products. Take away Windows and Office and Microsoft would cease to exist. Take away any two Apple products, even product lines, and you still have a viable company. Microsoft has a string of failed products while Apple's track record for the last decade has been excellent. Sure there have been a few failures but most have simply failed to perform like Apple TV and not outright disasters. The Zune may not have been a total failure but it hardly set the world afire. Xbox has done well but it wouldn't keep the company afloat if it lost Windows and Office. Windows and Office have largely hit market saturation which has lead to ten years of stock stagnation. Until Microsoft comes up with a break out product the company will continue to stagnate. I'm not an Apple fanboy it's just Microsoft has retreated to the safety of two successful product lines and rarely does anything to shake things up. The biggest shake up will be a new Xbox model but to put it into perspective what are the sales numbers on Xbox consoles? 66 million to date so maybe 1.5 billion in console sales. At best we're talking a few billion in sales not profits. Apple has 110 billion in cash on hand. Microsoft needs another Windows or Office level product to get competitive again and nothing is on the horizon.
For sale:
Hole in the ground. Sucks massive amounts of your money into oblivion every month.
Price 2 billion dollars, or best offer.
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- - You can't take something off the Internet! That's like trying to take pee out of a swimming pool.
Facebook is one of the few sites with the resources and hit count to actually have a chance against Google. Not to say it would have worked, the implementation, combined with Bing's ahem "quirks" would make it an uphill battle.
But instead the sage Zuckerberg proved himself to not be the visionary the media paints him by buying a brain-dead obvious "innovative" flavor of the week app (apparently cheap filters and basic image processing + built in camera FTW) with no patents, innovations, or profits. Let me introduce you to the (richer) Shawn Fanning of our decade 2010's.
We used to call ideas like facebook and Napster clever uses of existing technology presented in a way that finally opened the door to normal people. A noble achievement worth a paycheck. Now we call them the basis for Fortune 500 companies and the pinnacle of tech innovations. NASA and real science is just too boring and no matter how many buttons I push my microwave can't make my food come out in sepia.
No offense to the people who work for Instagram the product is fine, just that it's overvalue raises serious concerns about the state of progress. There is not a single thing that is new or better about the product than PC software for decades other than it runs on a pocket computer. imagine telling the people at Bell Labs, Xerox, Honeywell, IBM, or one of the dozens of other real innovators in the 70's that shit like this was what drove our current technology economy. They would laugh, then cry, then ask about the flying cars
Oh but I forgot it runs on a smartphone! Meaning that according to the patent office these are whole new uncharted realms of innovation worthy of the legal protection akin to the lightbulp or the the CRT. Prior art? Now a days whats considred inventive is just shifting and existing idea wholesale from one screen or interface to another. To me in a sane marketplace Instagram is worth about a $1 plus whatever assets and minus whatever debts they have incurred.
Oh well then, off to design my new protected innovation the "Hello Welcome" door-mat based browser. And don't you dare libel it me by suggesting it is in any way similar to PC browsers since Mosaic in the 90's. Can you control your computer browser with your fucking foot? Yeah that's what I thought- invent something as revolutionary and lifechanging as browsing in the the elements from your doorstep 20 feet from your PC and maybe we will talk BTW.
You won't believe what I've got up my sleeve next (assuming you have been in a coma since the death of real R&D focus in the West).
I can see that. More and more people I know are spending more and more time on Facebook - Mostly just idling watching the status updates and stuff scroll by. I can even see it with people who are long time visitors to some of my forum web sites. These are people I know and have known for years. Lots of times I see them "idling" on both one of my sites and Facebook. The face of computing to the world is changing significantly which, in my opinion, is why so many people are now buying "appliances" such as iPads. I don't have any numbers, but my bet is while more and more people are "going online" every year, people are searching for things less and less in search engines such as Google and Bing. This isn't so much true of people here, but rather the population of the world in general want Twitter and Facebook (both to me are pretty useless). I'm not saying I think search is dying a fast death, but I do think their relevance to most people is slowly fading.
Silly execs. They should have unloaded it on eBay.
Sheesh, evil *and* a jerk. -- Jade
and its hungry hungry privacy invading data maw. Not that Microsoft is exactly better, but it's at least a bit different. Facebook is WORSE. Shit.
I could have sworn this comment is posted every single week. And yet MS revenues continue to go up and up. "Stagnated" LOL. You are so wrong that you are either retarded or an anti-ms troll.
http://ycharts.com/companies/MSFT/revenues#series=type:company,id:MSFT,calc:revenues&zoom=10&startDate=&endDate=&format=real&recessions=false
and on who's face ? Gotta catch on with the latest slang...
They should have just slapped together a quick photo posting app, maybe given it the option of applying a few filters to said photo and then tried to sell them that.
We used to call ideas like facebook and Napster clever uses of existing technology presented in a way that finally opened the door to normal people. A noble achievement worth a paycheck. Now we call them the basis for Fortune 500 companies and the pinnacle of tech innovations. NASA and real science is just too boring and no matter how many buttons I push my microwave can't make my food come out in sepia. http://ideatechnosolutions.com/
Facebook politely declined
I would have expected "Fuck, I wouldn't take that money-losing shit if you paid me".
Why Facebook would want to buy the Zune of search engines?
That's our life, the big wheel of shit. - The Fat Man, Blue Tango Salvage
I coulda made millions betting against it the second it came out. Anyone ever try to use a search on a MS site before like say support.microsoft.com? lol...they never could do search
will work for dragon quest localization
Microsoft is purely software development company. Search engine on the other hand is pure data mining company with main assets being algorithms.
Microsoft was right to sell this part of their business, so they could focus on software development and not building huge social networks, like Google and Facebook.
Facebook could simply buy a proper software and then they could make a proper use of it and build a serious competition to Google in matter of years.
This is very sad news that Facebook refused the deal. It seems that they are very bad for the internet this way.
Also Facebook is not nice - it's obvious that this website is just for idiots and keeps this niche at any cost.
At least there are some good things about it - Facebook users are not spending time polluting other websites with their crap.
are you paid to shill? get a life
I used to find 'Microsoft Maps' quite useful, and easier than some to post on websites. But since they called them Ping, or something equally stupid, I haven't been back.
I work at Microsoft, fairly high up. I can guarantee you this story is bullshit.
I am guessing the guys that were involved with this are no longer with microsoft.
I'm sorry but we can't take someone seriously when they say they're "experts in organic search engine optimization (SEO)."
Straight from venture capitalists mouths to Google's ears... http://www.canrockventures.com/fail-often-fail-fast-fail-cheap/
I8-D
Facebook will pay a billion for something as useless as Instagram and yet won't even touch Bing. That says it all really.
Jeeze, I guess I need a disclaimer everytime I post to slashdot without getting paid.