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California City May Tax Sugary Drinks Like Cigarettes

Hugh Pickens writes "Voters in Richmond, California are set to decide in November whether to make the Bay Area city the nation's first municipality to tax soda and other sugary beverages to help fight childhood obesity. The penny-per-ounce tax, projected to raise between $2 million and $8 million, would go to soccer fields, school gardens and programs to treat diabetes and fight obesity. Councilman Jeff Ritterman, a doctor who proposed the measure, says soda is a prime culprit behind high childhood obesity rates in Richmond, where nearly 20 percent of residents live below the poverty line. 'If you look at where most of our added sugar is coming, it's coming from the sugar-sweetened beverages,' says Ritterman. 'It's actually a poison for you, because your liver can't handle that huge amount of fructose.' Not everyone is pleased by the proposed license fee on businesses selling sweetened drinks. It would require owners of bodegas, theaters, convenience stores and other outlets to tally ounces sold and, presumably, pass the cost on to customers. Soda taxes have failed elsewhere — most notably in Philadelphia, where Mayor Michael A. Nutter's attempts to impose a 2-cents-per-ounce charge on sugary drinks have sputtered twice. However, Dr. Bibbins-Domingo says similar taxes on cigarettes have had a dramatic effect on public health. 'It was a few decades ago when we had high rates of tobacco and we had high rates of tobacco-related illnesses. Those measures really turned the tide and really led to lower rates of tobacco across the country.'"

15 of 842 comments (clear)

  1. What really worked for tobacco? by Shoten · · Score: 5, Insightful

    Dr. Bibbins-Domingo credits the taxation of tobacco products with being the sole cause of decreased smoking. But it seems to me that I grew up with no desire to try cigarettes after spending my childhood watching PSA after PSA pointing out that it would cause all sorts of horrible diseases. Taxation never figured into it for me...and it also seems that taxation only matters after you're hooked on cigarettes, too. I smoke cigars occasionally, but whatever added cost comes from the taxes don't matter, since it's a rare occurrence. The taxes would matter only if I were regularly spending money on them, like habitual cigarette smokers do. And I've seen how hard it is for smokers to stop, once they are hooked...it's incredibly hard. So I doubt that taxation was the main cause of the decrease in smoking.

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  2. Apples to HFCS Orange Flavored Drink by eldavojohn · · Score: 5, Interesting

    Tax driving, because it can kill you.

    Uh, I think a lot of counties and states do tax driving. Property taxes on vehicles, taxes in the form of registration, fines if you're caught without insurance (to pay for said deaths), the list goes on and on in that respect. So that's already been taken care of.

    Tax running because it can cause joint problems.

    In this case, I think any study would find that the benefits of running (on average) far outweigh joint problems. I'm pretty sure runners live a lot longer than non-runners and experience far less negative health effects than sedentary individuals.

    Tax all non-"organic" foods because they contain neurotoxins.

    It's for our own good.

    You are so full of shit, it's hilarious. All non-"organic" food contains neurotoxins? Bananas? Potatoes? Horseshit. You know as well as I do that the FDA and a number of other watchdog groups keep their eyes on what you will actually find in a supermarket and that those pesticides and crap they do find are put through rigorous tests on other mammals to ascertain their safety. And, yes, the company responsible will find a very steep "tax" should that link ever arise -- just look at what happens in the cases of tainted produce that somehow make it through the processes involved to ensure they are safe.

    What you don't seem to understand is that sweeteners have enjoyed an artificially low price due to subsidies and these subsidies are the reason why you can buy a big gulp at 7 eleven for pennies when there are 744 calories in that thing. Just like smoking, cities should be able to decide what measures need to be taken when lobbyist groups cause soda to be less expensive than water and this "tax" is actually an adjustment to reflect the true cost of these products. If you think that you're not being taxed already to pay for subsidies to make people fat that in turn drives up health care costs to everyone, you just can't comprehend the big picture.

    Don't even get me started on how US corn subsidies and NAFTA have destroyed Mexico's farming and forced millions to turn to other crops like drugs.

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  3. Farm subsidies by Andrio · · Score: 5, Interesting

    If we really want to combat obesity (and not just childhood obesity), the single best thing we can do is take away farm subsidies. The cost of corn (and other things, of course) would double overnight, leading to a massive increase in the prices of unhealthy foods. Colas in particular would be hit hard since HFCS would no longer be so cheap. The key thing is that prices of soda won't necessarily go up, but serving sizes will go down. Notice how small the classic coca-cola bottles are? 6 fl oz. That's what people drank back in the day before subsidized corn allowed cheap sweeteners. Now we have 12 oz cans and 22 oz bottles available everywhere. That's what they did with the cheap sweeteners--they didn't lower the prices of colas, they just sold us more per unit.

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  4. Re:It's not a tax, it's an improvement by geekoid · · Score: 5, Insightful

    "because ten minutes from now they'll switch to cheap artificially sweetened drinks that are cancerous."
    please name a study that actual shows they are cancerous.

    There is no good evidence of that.

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  5. Here come the "responsiblity" blowhards. by Anonymous Coward · · Score: 5, Interesting

    For everyone furiously typing their post that includes words like "choice" "responsibility" and other good words you've cynically crafted in to politically charged euphamisims.

    1. There is an obesity problem
    2. It is linked to sugary drinks
    3. The price of sugary drinks is artificially low due to government subsidies
    4. Why do you support government handouts that hurt the public?

  6. Re:It's not a tax, it's an improvement by codewarren · · Score: 5, Insightful

    I understand the sentiment of not needing the government to tell us what to buy, but I am really tired of the myth that "artificial" sweeteners cause cancer and "natural" sugar is somehow safe. Consuming sugar is known to greatly increase your risk of obesity (and thereby a host of other health issues like heart disease and diabetes). Whereas the least safe of all of the no calorie or low calorie sweeteners in use, aspartame, has not been demonstrated to be a carcinogen at all.

    Even if there is a clear line between "natural" and "artificial" it does not follow that the former is in any way safe. Much of nature is out to kill you.

  7. Re:What a terrible idea by ifwm · · Score: 5, Insightful

    Sick people cost more money than healthy people which means your taxes go up paying for smokers and soda drinkers.

    That's your fault for voting for policies that require you to pay for those people. There's something tyrannical about using the majority to force people to accept healthcare from you, then using the healthcare you forced them to accept as a tool to change their behavior.

  8. Re:People should pay for their choices by codewarren · · Score: 5, Insightful

    In what world do most obese children "choose" to be fat? Most children are unaware of the nuances of dieting, the dangers of obesity, and the difficulty in losing weight once gained. They don't choose their parents or the culture they're born into either.

  9. Only the rich should have health care? by sjbe · · Score: 5, Insightful

    "The rest of us" shouldn't have to pay for anybody's choices. How about everybody pays for their own healthcare expenses? Gosh, what a concept!

    Tell me how well that works out for you when you have to pay hundreds of thousands of dollars for cancer treatment out of pocket.

    We have insurance to spread the risk, not to encourage people to take stupid risks and make intentionally bad choices.

    1. Re:Only the rich should have health care? by CptNerd · · Score: 5, Insightful

      That's the final recourse of demagogues everywhere. When any amount of reduction in government is proposed, the demagogues scream "So you don't want any government at all!" This is exceedingly childish, just like small children who throw a tantrum when they can't have everything they want. They are unable to understand limits and refuse to acknowledge "shades of gray" when it comes to government control. For them, like for spoiled children, it's all or nothing.

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  10. Re:People should pay for their choices by cduffy · · Score: 5, Insightful

    Then perhaps healthcare shouldn't be a public burden. Why should anyone pay for anyone else's life choices?

    Just to be sure we're clear -- are you saying you want to live somewhere the emergency rooms turn people away?

    The options are two: remove public healthcare or remove the choices.

    I'm not really sure that it's fair to characterize "ensuring that the costs of the choices have would-be externalities incorporated rather than passed on to others" as "removing the choices". Does make a better sound bite, though.

  11. So you want a "you pay for your cost" system? by Sycraft-fu · · Score: 5, Insightful

    Ok, then actually, we need to turn things around and tax people who try to live longer. No, seriously, the big cost in healthcare is end of life care. It is when you are old and everything just starts going wrong, particularly when you start suffering from mental problems like dementia. THAT'S what really costs. A guy who dies at 60 of a heart attack from being obese? Saved everyone a ton of money. Yes, during his life he cost more than someone who was in very good health, but by not living in to his 80s he saved a ton of money net.

    This is all never mind retirement pay. It would be easy to fix SS if most people started dying before they needed to collect it. It could just pay out for disability, and for the rare retirement.

    So if you want the taxes to align with the costs, then healthy living is what is going to be taxed. Those that do things that would lead to them living the longest will pay the highest taxes because they are the ones who are likely to cost the most.

    If you don't like that idea because you are making the "right" choices, then maybe you need to rethink your premise. Seems to me like people want to "punish" people who they perceive to make the wrong choice, rather than set up something actually based on economics.

    So some research, we know what the costs are in healthcare and it is that damn old age and end of life care that pushes it through the roof.

  12. Re:People should pay for their choices by AthanasiusKircher · · Score: 5, Informative

    If you choose to be fat, if you choose to smoke, if you choose to live an unhealthy lifestyle, you should be the one to pay for your healthcare expenses.

    I keep hearing this crap and seeing it modded up as "+5 Informative."

    Here's the problem with these arguments: Study: Fat people cheaper to treat.

    This is a problem with the majority of health care expense studies that call for "nanny state" approaches to just about anything. Such studies usually compare annual costs to treat people who have various conditions or behaviors. Rarely do they consider total expenses for the entire lifespans of patients.

    Think about it this way: an obese or a smoker or whatever may get sick a little more and thus cost a little more on average for the early part of his/her life. But a lot of these people then have heart attacks or strokes or whatever and die at age 45 or 55 or whatever. Meanwhile, other healthy people continue living to age 85 or 90, and they need health care (including various illnesses, operations, whatever) for an extra 30 or 40 years more. In the end, even many "healthy lifestyle" people will die of cancer or some other costly illness, so they end up costing the system a lot of money in the last couple years of care, just like the obese smoker who ends up with lung cancer 30 years earlier.

    But those extra 30 years of healthcare, even for healthy people, will often end up costing more than the obese person who was "nice enough" to die and remove himself from the insurance pool early.

    The cost-benefit analysis is a bit controversial, and there are some conflicting studies, but basically when you consider the total cost of healthcare over an entire lifespan, that obese smoker probably costs everyone a little less -- or at least about the same amount.

    You can apply this logic to just about any "nanny state" law. Seat belt laws supposedly save us money because people wearing seatbelts end up with fewer major injuries, thereby costing the healthcare system less. But those studies never take into account the fact that people who don't wear seat belts tend to have a much greater fatality rate, and every 18-year-old dumbass who gets himself killed without a seatbelt is someone the healthcare system won't have to treat for another 60 or 70 years.

    In the end, most of these things tend to balance out... because people who do stupid things just don't live as long and therefore generally shave decades off of their healthcare costs.

    You want to be angry about someone -- be angry with the 100+ year old healthy people who have had minor operations and other problems over the years. They're the ones who collectively are costing you huge amounts of money over their lifespans. Maybe you're in favor of cutting off health insurance for anyone who lives past the average lifespan??

  13. Re:People should pay for their choices by jythie · · Score: 5, Insightful

    The parents are making them fat to catch sales and save money.

    This cut to the heart of why such a tax actually makes economic (and capitalistic) sense at a state level. The cost of these sugary/fattening products is artificially low due to taxpayer money being funneled into the industry at a federal level. Since the farm lobby is too powerful to get that cut it makes sense for states to balance things out and bring such food items at least part of the way back to their real cost.

  14. Re:People should pay for their choices by digitalsolo · · Score: 5, Insightful

    I work in a hospital system and we do provide for care and regular screening for the poor/indigent. Many of them CHOOSE not to utilize this.

    It's certainly not like this everywhere (we are a large not-for-profit system), but saying that they do not have that option available at all is certainly not true. There are also a couple of free clinics with quality doctors that provide free check-ups and basic care in the community as well. This is in a city of about 315k people, for whatever it's worth.

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