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Peak Google: The Company's Time At the Top May Be Nearing Its End

HughPickens.com writes Farhad Manjoo writes at the NYT that at first glance Google looks plenty healthy, but growth in Google's primary business, search advertising, has flattened out at about 20 percent a year for the last few years. Although Google has spent considerable resources inventing technologies for the future, it has failed to turn many of its innovations into new moneymakers. According to Manjoo, as smartphones eclipse laptop and desktop computers to become the planet's most important computing devices, the digital ad business is rapidly changing and Facebook, Google's archrival for advertising dollars, has been quick to profit from the shift. Here's why: The advertising business is split, roughly, into two. On one side are direct-response ads meant to induce an immediate purchase: Think classifieds, the Yellow Pages, catalogs or Google's own text-based ads running alongside its search results. But the bulk of the ad industry is devoted to something called brand ads, the ads you see on television and print magazines that work on your emotions in the belief that, in time, your dollars will follow. "Google doesn't create immersive experiences that you get lost in," says Ben Thompson. "Google creates transactional services. You go to Google to search, or for maps, or with something else in mind. And those are the types of ads they have. But brand advertising isn't about that kind of destination. It's about an experience." According to Thompson the future of online advertising looks increasingly like the business of television and is likely to be dominated by services like Facebook, Snapchat or Pinterest that keep people engaged for long periods of time and whose ads are proving to be massively more effective and engaging than banner advertisements.

In less than five years, Facebook has also built an enviable ad-technology infrastructure, a huge sales team that aims to persuade marketers of the benefits of Facebook ads over TV ads, and new ways for brands to measure how well their ads are doing. These efforts have paid off quickly: In 2014 Facebook sold $11.5 billion in ads, up 65 percent over 2013. Google will still make a lot of money if it doesn't dominate online ads the way it does now. But it will need to find other businesses to keep growing. This is why Google is spending on projects like a self-driving car, Google Glass, fiber-optic lines in American cities, space exploration, and other audacious innovations that have a slim chance of succeeding but might revolutionize the world if they do. But the far-out projects remind Thompson of Microsoft, which has also invested heavily in research and development, and has seen little return on its investments. "To me the Microsoft comparison can't be more clear. This is the price of being so successful — what you're seeing is that when a company becomes dominant, its dominance precludes it from dominating the next thing. It's almost like a natural law of business."

271 comments

  1. so... by buddyglass · · Score: 5, Insightful

    Maybe I'm crazy, but 20% yearly revenue growth for a company Google's size seems pretty healthy.

    1. Re:so... by Njorthbiatr · · Score: 3, Interesting

      The attitude of TFA is what investors felt for some time, until their latest conference call, when they put everyone's fears at ease and said, "Hey there is a method to this and this is it right here."

      So no, Google isn't going anywhere.

    2. Re:so... by Anonymous Coward · · Score: 0

      That depends on the competition---and its growth rate. Like bacteria in a dish, the fastest growing one will eventually dominate.

    3. Re:so... by __aaltlg1547 · · Score: 1

      Or for a company of any other size.

    4. Re:so... by Anne+Thwacks · · Score: 4, Insightful

      Its easy to grow at 500% when you are starting from nothing. I will be surprised of Facebook sustains this in the long term. (I will be surprised of Facebook itself survives the predictable scandals resulting from loss of privacy).

      --
      Sent from my ASR33 using ASCII
    5. Re:so... by CastrTroy · · Score: 3, Insightful

      That, and their search engine is still the best around. By a long shot. Many times you don't even have to visit the pages it links to, and Google will simply give you an answer with before having to look at any of the results. When Firefox went and switch my search engine to Yahoo, I noticed by the quality of the results, not by the look of the page, because they were very careful to try to make the results page look as similar as possible.

      --

      Anthropic principle: We see the universe the way it is because if it were different we would not be here to see it.
    6. Re:so... by GrumpySteen · · Score: 5, Insightful

      Let me translate the article for you.

      I want to write an article about Google failing because it'll get a lot of page hits.

      Crap, they're growing by 20% every year? How the hell am I supposed make that sound bad. Hmm...

      Oh, I've got it. They're growing by 20% every year, but the growth rate isn't increasing exponentially. I can say that the growth rate is 'flat' which sounds bad!

      3. Profit.

    7. Re:so... by oh_my_080980980 · · Score: 4, Insightful

      Exactly. Their market research should also be suspect. No one is going to point to research that shows their ad model does not work. Just because you see an ad for Budweiser does not mean you will go buy it and if you are predisposed to buy it, then you don't need a commercial.

    8. Re:so... by Richard_at_work · · Score: 3, Insightful

      Don't worry, it seems to be Googles turn for this rubbish - Microsoft has been continually dying for the past decade, despite ever growing profits and healthy revenues.

      The only companies that seemed to have actually died have been Slashdot poster children - Novell and Sun for instance.

    9. Re:so... by Dins · · Score: 4, Interesting

      I've become increasingly impressed with Duck Duck Go. At first I rarely used them because they didn't have predictive results, image search, etc. But now they do have all that stuff and I used them as my default. The only things I still need to jump back to Google for is the latest news and most recent articles. If something's happening on the web RIGHT NOW, Google is still the better search engine for it. But for most of the searching I do, stuff happening RIGHT NOW isn't that important. However if your job depends on top efficiency internet searches, I'm sure Google is still king.

    10. Re:so... by Noah+Haders · · Score: 4, Informative

      agreed, ddg is my default as well. i also like the bangs feature, so I can type into my browser's search bar "alexander hamilton !w" and it takes me immediately to the wikipedia page for alexander hamilton without needing to deal with any annoying click throughs.

    11. Re:so... by Ranbot · · Score: 4, Interesting

      That, and their search engine is still the best around. By a long shot. Many times you don't even have to visit the pages it links to, and Google will simply give you an answer with before having to look at any of the results. When Firefox went and switch my search engine to Yahoo, I noticed by the quality of the results, not by the look of the page, because they were very careful to try to make the results page look as similar as possible.

      Agreed Google still has the best search engine. I hate when 3rd parties try to sneak their search engines onto my PC or phone. However, I don't mind Bing terribly as a search engine, but I seem to get more relevant results with Google.

      FWIW, Bing's mapping is definitely better than Google's though. In particular the birdseye angled aerial images are awesome and allow you to see all four sides of structure, instead just a roof, with surprisingly good resolution too. I regularly inspect properties for work, and I use Bing's map tools to scope them out before I see them in person.

    12. Re:so... by rmdingler · · Score: 4, Interesting
      Sure seems like it, but this is, nonetheless, a really interesting submission/summary with good links.

      The parallels drawn in TFA between Peak Google and Peak Microsoft/Peak IBM are thought-provoking and relevant.

      Nothing, no creature in nature or multinational juggernaut stays at the top forever... talking to you dinosaurs, US Steel and General Motors.

      --
      Happiness in intelligent people is the rarest thing I know.

      Ernest Hemingway

    13. Re:so... by drinkypoo · · Score: 4, Interesting

      The only companies that seemed to have actually died have been Slashdot poster children - Novell and Sun for instance.

      Novell was already a has-been by the time Slashdot became a thing. Many of us predicted Sun's failure when one of their Ultrasparc refreshes had to be abandoned because they took too long to bring it out and it would have been old and slow by the time it hit the market if they had bothered to finish, and they followed this up with a long string of pointless acquisitions which they in turn followed up by laying off literally all the talent every time they bought someone.

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
    14. Re:so... by AmiMoJo · · Score: 4, Insightful

      Yup. See how they also say that many of Google's innovations failed to become profitable, meaning that Google actually has a healthy R&D department and is willing to take big risks that pay off massively (Android? Street View?)

      --
      const int one = 65536; (Silvermoon, Texture.cs)
      SJW, n: "Someone I don't like, and by the way I'm a fuckwit" - AC
    15. Re:so... by Anonymous Coward · · Score: 0

      Revenues aren't profits!

    16. Re:so... by Anonymous Coward · · Score: 2, Funny

      Many of us predicted Sun's failure

      No need for alarmism, the sun is still predicted to shine brightly for Billions of years more. We have time.

    17. Re:so... by t_ban · · Score: 1

      agreed, ddg is my default as well. i also like the bangs feature, so I can type into my browser's search bar "alexander hamilton !w" and it takes me immediately to the wikipedia page for alexander hamilton without needing to deal with any annoying click throughs.

      I don't need ddg for that, firefox keywords work just fine. Dunno about other browsers, though.

      --
      First they ignore you. Then they laugh at you. Then they fight you. Then you win. -Gandhi
    18. Re:so... by Anonymous Coward · · Score: 0

      Google needs to go away. It's as simple as that.

    19. Re:so... by dywolf · · Score: 1

      No, see, the 20% is unchanging. Because the rate of growth when plotted has flattened, it therefore means growth itself has now paused.
      In pretty much the same way that global warming has paused, because the rate of increase flattened out.

      I mean, this is obviously how derivatives of a plot are to be used.
      We have yearly growth, increasing company size/revenue/whatever year after year.
      But when we plot the derivative of that growth, ie, the rate of the growth, it's flat.

      And that clearly means there is no actual growth.
      Or warming.

      Because what matters to determining the existence of growth (warming) isn't the existence of growth (warming), but the rate of it.

      See?
      It all makes perfect sense.

      (do I really need a /snarkasm tag?)

      --
      The guy who said the election was rigged won the presidency with the second-most votes.
    20. Re:so... by drinkypoo · · Score: 1

      Hate to double-reply, but I skimmed back over the thread and I was struck by how wrong you were about Novell. Novell was the target of endless derision on Slashdot back when it was an also-ran but also still a thing first for not going Linux, then for going Linux so incompetently. Before they died some of us had samba, mars-nwe, netatalk, and nfs on the same box — and with better uptimes than Novell since you could actually do software maintenance without rebooting. One server, all the clients, zero dollars.

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
    21. Re:so... by tehcyder · · Score: 2

      Maybe I'm crazy, but 20% yearly revenue growth for a company Google's size seems pretty healthy.

      In the deranged world of the stock market it is not enough for a company to increase revenue year on year. No, the rate of increase in the increase must also increase year on year.

      Unless you can project forward revenue of something approaching infinity, your company is simply not trying hard enough.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    22. Re:so... by Noah+Haders · · Score: 1

      can firefox keywords take you directly to search results in youtube (!y), google images (!images), and dozens of others? I didn't think so. ddg #ftw.

    23. Re:so... by Anonymous Coward · · Score: 0

      Best for English search yes. I don't know about other language-group-specific search engines, but Yandex blows Google out of the water for Russian search. It's not even a competition.

    24. Re:so... by BarbaraHudson · · Score: 3, Interesting
      I'm not so sure that the article's basic premise is accurate in today's world.

      Instead, the findings show that people react to ads on Facebook in the same way they respond to ads on television.

      What do people do when TV commercials are on? Go to the bathroom, wash the dishes, surf other channels ...

      Eye-tracking studies have shown that people have also become ad-blind. We've seen that inserting "add-ish" content into a page (sort of like a slashvertisement) doesn't really work.

      --
      "Transparent" is a shit show that trades on every stereotype going. A man in drag is NOT a transsexual.
    25. Re:so... by JaredOfEuropa · · Score: 1

      The point of brand advertising is not to make you go out and buy a beer, but to make sure that when you do, you'll choose Budweiser. There is plenty of research that shows such advertising works. A while back, some marketroid told me about a female hygiene product that offered the same quality as the competition but cost 1,5 times as much, yet it was one of the more popular brands. The "secret" was that almost all of that extra margin was spent on brand advertising.

      What is less clear is which brand ads work best. Facebook claims that their environment is better than Google's due to the "experience" factor, but I doubt that: the more you integrate the ad with the actual experience, the more pissed off your customers are going to be. Just look at TV ads, which they claim are similar to theirs.

      --
      If construction was anything like programming, an incorrectly fitted lock would bring down the entire building...
    26. Re:so... by tobiasly · · Score: 1

      In particular the birdseye angled aerial images are awesome and allow you to see all four sides of structure, instead just a roof, with surprisingly good resolution too.

      I was surprised a few days ago to find out that Google Maps actually has this. You have to be on a PC and browser that support WebGL (i.e. no "Lite Mode" in the bottom-right corner). Zoom all the way in with satellite view turned on, then use the controls in the bottom-right to tilt the image. Then you can rotate in either direction, at which point it uses a cool 3D effect to stitch together its views of the different sides of buildings.

      (I haven't actually used the Bing maps in quite a while, so not sure how this compares).

    27. Re:so... by quantaman · · Score: 3, Insightful

      can firefox keywords take you directly to search results in youtube (!y), google images (!images), and dozens of others? I didn't think so. ddg #ftw.

      They can if you set them up.

      If I want to search youtube I just type 'y search phrase' into the URL bar, same with wikipedia, imdb, etc.

      --
      I stole this Sig
    28. Re:so... by JohnFen · · Score: 1

      "The point of brand advertising is not to make you go out and buy a beer, but to make sure that when you do, you'll choose Budweiser."

      But it can backfire. I know that I make it a point to avoid purchasing from brands that do this sort of advertising. Brand advertising is the most obnoxious advertising.

    29. Re:so... by kimhanse · · Score: 1

      can firefox keywords take you directly to search results in youtube (!y), google images (!images), and dozens of others? I didn't think so. ddg #ftw.

      Yes it can, and it has been to do that at least since year 2000! See http://www-archive.mozilla.org....

    30. Re:so... by Dixie_Flatline · · Score: 1

      Actually, if you go to Thompson's site and actually read the source article, he says very clearly that he doesn't think Google is going anywhere. The thesis isn't that Google is DOOMED, it's that Google's time AT THE TOP is limited. Those are two vastly different things.

      Ben Thompson is a really thoughtful writer, and this game of telephone that we're seeing by Manjoo writing about Thompson's article has clearly caused confusion.

      This isn't a doomer article, honestly.

    31. Re:so... by Anonymous Coward · · Score: 0

      Today's Empires Are Tomorrow's Ashes

    32. Re:so... by gweihir · · Score: 1

      You are not crazy. The economists are crazy, because they classify a decrease or stagnation in increase rate (i.e. things are still increasing!) somehow as a problem. That is exceptionally stupid and exponential growth (as they desire) is always limited, but it is what they believe.

      To a sane person, a company with no growth and a stable and reasonable profit is completely healthy.

      --
      Most ACs are not even worth the keystrokes to insult them. Be generically insulted by this and ignored otherwise.
    33. Re:so... by Anonymous Coward · · Score: 0

      Yes, but 'Google's time AT THE TOP is limited' is an empty statement.
      Everyone and everything's time at the top is limited. So its meaningless.
      He needs to put a number on its length at the top for it to be a meaningful statement.

      Otherwise, it's simply sensationalist journalism. Oh, wait...

    34. Re: so... by Anonymous Coward · · Score: 0

      So the answer is "No."

      I don't have to set up DDG. It just works. If getting equivalent functionality involves any set up, then as far as I'm concerned Firefox does not support it.

    35. Re:so... by Anonymous Coward · · Score: 0

      Duck Duck Go is just Bing, dude. So is Yahoo.

      Yeah, sure, they slip some other results in there, but there is a pretty bright line between having the capacity to index the web and not, and neither duckduckgo nor yahoo has that capacity. Only bing, baidu, yandex, google.

      but by all means go on being a brand-monkey.

    36. Re:so... by Dins · · Score: 2

      Duck Duck Go is just Bing, dude. So is Yahoo.

      Yeah, sure, they slip some other results in there, but there is a pretty bright line between having the capacity to index the web and not, and neither duckduckgo nor yahoo has that capacity. Only bing, baidu, yandex, google.

      but by all means go on being a brand-monkey.

      I'll go with the brand that does not track me, thanks.

    37. Re:so... by Karlt1 · · Score: 3, Insightful

      Android hasn't "paid off". Google makes very little from Android and still makes most of its mobile advertising profit from iOS devices.

      Besides that, most of Android's growth is coming from countries and manufacturers that don't use Google's Android - they use AOSP without Google services.

    38. Re:so... by Cro+Magnon · · Score: 1

      Yup! I know of several brands that have strong recognition, at least to me. I recognize them for their terrible ads, and I don't want to reward them for such crap.

      --
      Slow down, cowboy! It has been 4 hours since you last posted. You must wait another few hours.
    39. Re:so... by Anonymous Coward · · Score: 0

      Then you need to use Ixquick. In addition to being likely the most secure search engine I'm aware of, they also allow you to proxy your results, which no one else does (at least not to my knowledge).

    40. Re:so... by schnell · · Score: 3, Insightful

      In the deranged world of the stock market it is not enough for a company to increase revenue year on year. No, the rate of increase in the increase must also increase year on year.

      That's not deranged. It just depends on what you want to happen with your stock.

      Take for example Company A, which grows a predictable amount each year (or stays predictably flat, whatever). Investors take this amount of growth/profit into account, make some rudimentary financial calculations, and say "a share of Company A should be worth $X." If Company A's performance continues to be predictable, then that stock price is not going to change. Nothing inherently wrong with that, especially if the company pays a nice dividend to the owners of its shares, so they make money even if the share price is flat.

      But that's not what most investors want - they want to buy a share for $X dollars and eventually have it be worth $X+Y dollars so they can sell that share at some point and make money on it. (This is what you want when you buy a stock, right?) Companies themselves want this for reasons like incentivizing employees - if you're handing our stock options (not stock grants) to employees but the price you can cash them in at is the same price you bought them at, they are effectively worthless. Additionally, an increase in your stock price = greater market capitalization = it's easier for your company to borrow money at a low interest rate.

      But if your company doesn't grow profits above the rate that it has done so in the past (either by introducing new products, getting better returns out of old ones or driving down your costs) there is no reason for your stock price to increase. So, basically, yeah - investors big and small all want your company to show that it is increasing its profits (or in the case of a company like Amazon that loses money in the short term, marketshare) or whatever other measure continually so that there is a reason for its shares to be valued higher. If I believe that Company B has a bright future and will grow above expectations, then its valuation of $X today is too low and I should buy it because it will be worth $X+Y later.

      This all may be frustrating to people at companies that feel Wall Street is hounding them to perpetually improve results, but it's at least logically consistent, and certainly not "deranged."

      --
      "95% of all Slashdot .sig quotes are incorrect or completely fabricated." -Benjamin Franklin
    41. Re:so... by MooseTick · · Score: 1

      "Microsoft has been continually dying for the past decade"

      Yeah, 10 years ago their stock was $25 and now its only $43.70. And in all that time they have only paid 40 dividends. And for 2014 they only showed a 25.42% net profit margin. I'm surprised they are keeping the doors open.

    42. Re:so... by Anonymous Coward · · Score: 0

      That's a pretty standard feature. I remember hesitating on switching from IE6 to Phoenix (before it was Firefox) because I used it heavily in IE6.

    43. Re:so... by robbo · · Score: 1

      Investors don't care about 20% revenue growth y-o-y if EPS has tanked.
      GOOG Earnings Per Share:
      5.04(3/31/2014)
      4.97(3/31/2013)
      8.75(3/31/2012)
      http://www.nasdaq.com/symbol/g...

      --
      So long, and thanks for all the Phish
    44. Re:so... by Ranbot · · Score: 1

      Nothing, no creature in nature or multinational juggernaut stays at the top forever... talking to you dinosaurs, US Steel and General Motors.

      If you look in the right places you'll find a few dinosaurs still walking around and competing at the top... Jim Beam (1795), Colgate (1806), DuPont (1802), Barclays bank (1690; and seventh largest bank in the world today), Caterpillar Inc. (1925, quite young really, but would have been hanging out with your GM example). Many of the major oil companies trace their roots back to or even before the Standard Oil monopoly was dissolved in 1911. Japan, Germany, and England have companies that are over over 1000 years old still running today in some form or another.

    45. Re:so... by toddestan · · Score: 1

      I predicted The Sun's failure when they recently stopped printing pictures of topless women. However, after a sudden bout of common sense, they started printing topless girls again on Page 3.

      Wait, what were we talking about again?

    46. Re:so... by Anonymous Coward · · Score: 0

      I thought the point of Android was preventing iOS from gaining absolute control of the cell phone market?

      Apple is a controlling company and it might certainly try to implement its own search and advertising services to Google's detriment.

    47. Re:so... by Anonymous Coward · · Score: 0

      Yeah, Microsoft makes more off of Android by two orders of magnitude.

    48. Re:so... by balbus000 · · Score: 1

      In chrome, you can go to Settings -> Manage search engines and set up the same type of thing. I can type in "w alexander hamilton" to go directly to Wikipedia, or "i the hobbit" to go directly to IMDB.

  2. Twenty Percent Annual Growth Not Good? by Anonymous Coward · · Score: 0

    From the summary, "growth in Google's primary business, search advertising, has flattened out at about 20 percent a year for the last few years."

    And here I thought an annual growth rate of 20 percent for any business would be considered a good thing. Wow! These industry analysts must believe infinite exponential growth is the only way to be profitable and sustainable no less. Maybe Farhad should take his head out of his academic posterior and get a real job digging sewage ditches in his homeland. I will throw in a feminist to keep him warm at night.

  3. 20% increase is a bad thing? by Harald+Paulsen · · Score: 5, Insightful

    "but growth in Google's primary business, search advertising, has flattened out at about 20 percent a year for the last few years"

    So if I understand the summary, google only grows with 20% each year and that is a bad thing?

    I would start to worry if it was reduced by 20% every year.

    --
    Harald
    1. Re:20% increase is a bad thing? by StormReaver · · Score: 5, Insightful

      So if I understand the summary, google only grows with 20% each year and that is a bad thing?

      I think everyone would be happy with a 20% yearly growth in their income.

    2. Re:20% increase is a bad thing? by Mr+D+from+63 · · Score: 3, Insightful

      Although Google has spent considerable resources inventing technologies for the future, it has failed to turn many of its innovations into new moneymakers.

      Many of Google's new technology investments are made simply for Google to maintain its foothold as the leader, not necessarily to be big money makers on their own. Keep the competition on their heels.

    3. Re:20% increase is a bad thing? by alvinrod · · Score: 2

      20% yearly growth means that they will double their revenue in a little under four years.

      People's failure to understand exponential growth is astounding.

      To think Google needs an increasing rate of growth on top of an already immense, but consistent yearly rate of growth to be successful is idiotic. Ten years of 20% yearly growth would mean that Google has roughly six times the revenue as they do now in a decade. If you had a 10% increase every year in the growth rate, after a decade Google would have over 100 times their current revenue. The first example might not even be realistic and the second doesn't even come close to making sense.

    4. Re:20% increase is a bad thing? by Anonymous Coward · · Score: 0

      I a few decades, they should grow to fill the volume of the known universe.

    5. Re:20% increase is a bad thing? by madhi19205 · · Score: 1

      Well that the banking industry for you. You deliver 20% growth annually and they bitch that it ain't 21%. You deliver 21% and they demand that you cut jobs to make it 21.1%.

    6. Re:20% increase is a bad thing? by Anubis+IV · · Score: 1

      If you think that's confounding, try reconciling it with the statements immediately before it:

      At first glance, the Mountain View, Calif., company looks plenty healthy. It generated $14.4 billion in profits in 2014 and revenue was up 19 percent from the year before. [...] Yet a look behind the search bar shows cracks. Growth in Google’s primary business, search advertising, has flattened out at about 20 percent a year for the last few years.

      I.e. 19% growth in revenue = good, 20% growth in revenue-generating activity = bad. Which is it? The author can't have it both ways!

  4. To me the Microsoft comparison can't be more clear by Threni · · Score: 5, Insightful

    Uh.. Microsoft essentially had a couple of products they thought (the monopoly on which) would last forever. Google (and the other large modern internet companies) are much more aware of the current state of what's going on (because they're responsible for it). Microsoft just panics and throws money at stuff no-one wants. Crappy phone OS, nokia, Zune, silly compromise-heavy tabtops (see what I did there?) etc. They produced an awful OS, held a straight face when everyone else said "meh, no thanks" which cost them a lot. If they've learnt anything it's at the expense of a lot of missed profit. Google have always spent a lot on R doesn't come across as panicking to stay relevant like Microsoft. Now Microsoft is giving away their new OS, open sourcing their dev tools, suffering increasingly against Google Docs (and other free office apps). If I had stock in Microsoft I'd be concerned that they don't have a plan. I don't see Google as being in the same boat as they have a more much stable history in profiting from innovation, even if not every project they attempted turned out 100% positive.

  5. flattened growth?! by excelsior_gr · · Score: 4, Insightful

    So, it's not that Google stopped growing, it's that it's growth stopped growing. So we're looking at the 2nd derivative now to determine the peak? Or do the MBAs merely like sensationalism just like their fellow journalists?

    1. Re:flattened growth?! by Anonymous Coward · · Score: 2, Insightful

      It's "it's that its" not "it's that it's"

    2. Re:flattened growth?! by Anonymous Coward · · Score: 5, Insightful

      It's all a bizarre side effect of the premise upon which the markets now operate. Back in the old days, you bought stock in a company to share in that company's success and reap dividends. Now, you buy stock with the intent to sell it later at a profit. That shift means that to wall street guys, companies with solid business but no growth are effectively worthless. Their entire investment plan is based on growth. Add to that the shift in CEO compensation to stock options, and it becomes a race to see how long they can make the company grow before it collapses under its own weight.

    3. Re:flattened growth?! by Anonymous Coward · · Score: 1

      The old days being the mid 19th century.

    4. Re:flattened growth?! by joshuao3 · · Score: 1

      That's how I read it... the growth stopped growing. But, it may not be sensationalism. In business, in this sector, the flattening of growth could be a strong indicator of company future success (unless there's a paradigm shift, of course).

      --
      Monitor bandwidth usage on IIS6 in real-time: http://www.waetech.com/services/iisbm/
    5. Re:flattened growth?! by Jason+Levine · · Score: 1

      That shift means that to wall street guys, companies with solid business but no growth are effectively worthless.

      Not only that, but if you have too little growth, you're seen as not a good investment. Your company consistently grew 5% every year? Sorry, that's not good enough. Fire 10% of your workforce and slash the quality of your products so you can eke out a 25% growth this quarter. Then I'll sell my stock at a great profit. Oh, now your company is tanking because of stockholders pressuring you to put short-term profits ahead of long-term growth? Too bad, we're on to the next big thing now.

      --
      My sci-fi novel, Ghost Thief, is now available from Amazon.com.
    6. Re:flattened growth?! by Anonymous Coward · · Score: 0

      its the same logic they used to create the myth of the warming "pause"

    7. Re:flattened growth?! by Anonymous Coward · · Score: 0

      To be fair it looks like this is an article written by Farhad Manjoo who has become rather well-known for trashy unsubstantiated tech news.

    8. Re:flattened growth?! by Rich0 · · Score: 1

      So, it's not that Google stopped growing, it's that it's growth stopped growing. So we're looking at the 2nd derivative now to determine the peak? Or do the MBAs merely like sensationalism just like their fellow journalists?

      2nd derivative implies an inflection point, assuming it ever switches from zero to negative. Pure exponential growth has a 2nd derivative of zero, and obviously NO company can sustain pure exponential growth forever simply because the universe is finite.

      But, of course there WILL be a peak google some day, even if it does eventually come to own every atom in the universe, again, because the universe is finite.

    9. Re:flattened growth?! by ceoyoyo · · Score: 1

      If you want to predict a peak in the future you need to look at the second derivative.

    10. Re:flattened growth?! by ceoyoyo · · Score: 1

      It's worked like that since people expected a percentage return on investment. Formally since the east india companies in the 1700s, probably less formally since well before that. Even regular savings account bank interest, provided it's greater than 0% implies exponential growth. The US economy, which everyone keeps complaining about, is growing exponentially.

    11. Re:flattened growth?! by Nemyst · · Score: 1

      But that doesn't even answer it because 20% growth per year is still massive growth. Keep hold of it for a few years and you can sell it for twice as much as it was worth.

    12. Re:flattened growth?! by TheDarkMaster · · Score: 1

      THIS. Exactly, the original idea of the stock market was distorted. When you buy shares of a company you are becoming her partner, but the assholes from Wall Street decided to make the stock in a casino where no one remembers what is the reality and everyone ignores that is plain impossible to grow forever.

      --
      Religion: The greatest weapon of mass destruction of all time
    13. Re:flattened growth?! by Anonymous Coward · · Score: 0

      It's its it's.

    14. Re:flattened growth?! by Chalnoth · · Score: 1

      I believe most of the shift from long-term investment to short-term investment happened as a result of the drastic reduction in capital gains taxes between about 1980 and 2003 or so.

    15. Re:flattened growth?! by Anonymous Coward · · Score: 0

      The observable universe from the perspective of any one point in time and space is finite. What's your proof that the universe is not infinite or that Google could not own beyond the observable universe?

  6. they have more sources of income than ads? by Kkloe · · Score: 0

    that must also bring alot of money, why dont they talk about that or add that to the calculations?, that they own ebay, paypal and other companies that they own and doesnt have the google-sticker on them that bring in the cash, play market aswell?

    maybe ads will not be their main income in the future? but they will still have enough cash income from ads to roll around in it

  7. things i use vs not by Anonymous Coward · · Score: 0

    i dont use anyting nor need anythng from facebook

    gmail and the phone plugin and such i do

  8. Growth has flattened to 20% by Anonymous Coward · · Score: 0

    Are you serious?

  9. domination by StripedCow · · Score: 4, Insightful

    what you're seeing is that when a company becomes dominant, its dominance precludes it from dominating the next thing. It's almost like a natural law of business.

    You mean like how Google, after it dominated search, didn't dominate web-based e-mail, and online videos?

    --
    If Pandora's box is destined to be opened, *I* want to be the one to open it.
    1. Re: domination by Anonymous Coward · · Score: 1

      All of those are extensions of Google's online ad business. And that is their business, search is not.

    2. Re:domination by Anonymous Coward · · Score: 0

      Dominate is such a strong word, gmail and youtube has much much more competition than google the search does.

    3. Re:domination by Anonymous Coward · · Score: 0

      online videos

      By virtue of purchasing YouTube. And when I see links to videos, I'm not going to YouTube about half the time these days. Go figure.

    4. Re:domination by Anonymous Coward · · Score: 0

      Yup. And Microsoft has profited a great deal from its Microsoft Research investments. Not everything panned out, true, but that's the nature of research. The things that did pan out helped make Windows better in various ways (increasing the hurdle to switch to OS X) and helped create new products.

      Microsoft Research has contributed to Azure, Bing Maps, ClearType, Cortana, DirectX, .Net, F#, Halo, Hotmail, IMEs, Media Player, Microsoft hardware, Office, SharePoint, SQL Server, the Xbox, Visual Studio, Windows itself and Windows Phone, among other things, as well as to basic research which improves its brand image which is not unimportant for a company like Microsoft.

    5. Re:domination by Anonymous Coward · · Score: 0

      " when a company becomes dominant, its dominance precludes it from dominating the next thing".

      Ando so the company became dominant in advertisement... So obviously they cannot dominate in the next thing: Facebook ads.

    6. Re: domination by Anonymous Coward · · Score: 0

      That is their revenue. Search is an integral part of Google's business.

    7. Re:domination by Anonymous Coward · · Score: 0

      Gmail sucks

      no sorting by subject / sender etc a 3 pane view (not resizeable) that is still considered "beta baby" and an app that would make it stand out - collaboration and review of email content like there is in docs - hasn't even been 'innovated' yet.

      don't even get me started on chromebook eol policy

      seems like the googleplex is getting lazy - sliding down slides and playing on the swings in their plush offices while eating lovely food.

      What happened? Did they hire a bunch of MBAs or something?

       

    8. Re: domination by Anonymous Coward · · Score: 0

      What's Android's market share?

    9. Re:domination by drinkypoo · · Score: 4, Insightful

      gmail and youtube has much much more competition than google the search does.

      Gmail, yes. Youtube, no. Everything else like youtube put together is a minuscule fraction of what it is. What other video websites are good for is watching someone else's copyrighted content, and that's about it. And note that this is not something that Youtube wants to do, so honestly they aren't even competitors.

      There are other places to go to watch stuff, but they're for commercial content. Youtube is really the only game in town for hosting and/or watching all kinds of videos. Nobody else even begins to come close in scope or even competence, and I have a lot of problems with YT in that latter case.

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
    10. Re: domination by Anonymous Coward · · Score: 0

      Not sure, but their handset profit share was 8-9%, all Samsung. Android is also an advertising extension.

    11. Re: domination by bigpat · · Score: 1

      All of those are extensions of Google's online ad business. And that is their business, search is not.

      Without the search business people's attention would be funneled by other companies like Comcast or Verizon into other vertically integrated content/ad networks. Search is very very much core to Google's business. It is the one place people visit almost every day for something and ads are merely the way they monetize that.

      An interesting experiment for Google might be to allow people to pay a monthly fee to access search and every website that they serve ads on and make them ad-free (conditional that no other ads are shown or something like that) and then they could pay content websites where their ads would otherwise be shown based on people's interest in that website rather than on clicks. It turns the model around, but it could be of interest to people. More like the HBO model of entertainment without overt advertising support. Like I said an interesting experiment. Of course even if it worked to any extent it would just make advertising more focused on product placement rather than overt ads.

    12. Re: domination by ceoyoyo · · Score: 1

      Search doesn't make Google money directly. Ads do. Search is their loss leader to get you in the store. Sure, everyone loves it, but it doesn't pay the bills.

    13. Re:domination by jfengel · · Score: 1

      And that's precisely why YouTube is the go-to place even for a lot of copyrighted content: they're willing to play ball with the copyright holders (and arguably, roll over and play dead). That gives them access to a broad array of copyrighted content (like music videos) while ensuring that some revenue ends up in the hands of the copyright holder (if not the artist) by keeping out the copies.

      Other sources will always be patchy; YouTube will be the go-to source. Even for material they don't wish to host on YouTube, many people will go searching there for it first, and they can provide an advertisement (such as a trailer) that links them to their own preferred site to buy/rent the content.

      Others can try to break into that game by playing nice with the big studios, which heavily promote their own content and that drives a lot of eyeballs. But most people don't want to distinguish between that and the cat videos; it's all just entertainment. So unless that player is willing to put in an enormous effort duplicating YouTube's work, it's going to be a tough game to get started in.

  10. Re:To me the Microsoft comparison can't be more cl by Threni · · Score: 2

    > spent a lot on R

    I actually typed something like "R and D and" with the ampersand, but clearly that's asking too much.

  11. Hold On by Godai · · Score: 5, Insightful

    If I'm reading the article correctly, the information that says that ads in the Facebook style are far more effective than Google's comes from...a study by Facebook. Gee, that seems totally unbiased and could in no way be slanted by them to help them convince potential advertisers to sign up. All of this seems very bizarre after reading -- for years -- about how the Facebook ad model is so deeply flawed.

    --
    Wood Shavings!
    - Godai
    1. Re:Hold On by nukenerd · · Score: 1
      Indeed. FTFA :

      This isn’t conjecture. It’s science. It’s based on a remarkable set of in-depth studies that Facebook has conducted to show whether and how its users respond to ads on the site. The studies demonstrate that Facebook ads influence purchases

      Who would have thought it?

    2. Re:Hold On by breeze95 · · Score: 1

      If I'm reading the article correctly, the information that says that ads in the Facebook style are far more effective than Google's comes from...a study by Facebook. Gee, that seems totally unbiased and could in no way be slanted by them to help them convince potential advertisers to sign up. All of this seems very bizarre after reading -- for years -- about how the Facebook ad model is so deeply flawed.

      The reason why is that the average user spends more time on Facebook than on Google services. That means users spends more time viewing ads on Facebook than Google services. However, the author fails to mention Google + which has over 300 million monthly active users who spent an average time of 7 minutes using the service.

      I like what Google and Apple are doing. Both companies are trying hard to diversify their products. Providing Google invest heavily in R&D and remain nimble relative to the competition then I don't see Google becoming the next Xerox or Eastman Kodak.

  12. Immersive adds by Anonymous Coward · · Score: 0

    "Google doesn't create immersive experiences that you get lost in,"

    Which is exactly why I actually usually see googles adds at all. All immersive adds will be blocked, as I am usually doing something else and don't want to get immersed in any type of add. If it can't be blocked, the service will be dropped. Sucks to be a business trying to run on add revenue. (or, would suck if everyone were like me). I assume this is how huge majority of slashdot readers see things.

    1. Re:Immersive adds by Anonymous Coward · · Score: 0

      s/add/subtract

  13. Advertising's Big Flaw by danbert8 · · Score: 2

    The advertising business is split, roughly, into two. On one side are direct-response ads meant to induce an immediate purchase: Think classifieds, the Yellow Pages, catalogs or Google's own text-based ads running alongside its search results. But the bulk of the ad industry is devoted to something called brand ads, the ads you see on television and print magazines that work on your emotions in the belief that, in time, your dollars will follow.

    On one side, you get data that relates the advertising to sales directly. On the other side there is no actual evidence of return for investment. Emotional advertising is bull crap. No one buys Wonder Bread because a car in NASCAR is covered with its logos. Why that kind of advertising is still done is beyond me. Then again, the majority of the population are idiots. BRAWNDO THE THIRST MUTILATOR!

    --
    Yes it's an anecdote! Were you expecting original research in a Slashdot comment?
    1. Re:Advertising's Big Flaw by Triklyn · · Score: 1

      ... you mentioning wonderbread is literally the first time i've thought of wonderbread in like... 4 years. I'm sure if the price is similar now, and i see wonderbread in the store and i'm in the search for white bread, i'll get wonderbread now.

      i recognize the name, and hey, apparently they do nascar.

    2. Re:Advertising's Big Flaw by Noah+Haders · · Score: 1

      i once worked at a place near a wonderbread factory, and I would buy things at the wonderbread factory store.

    3. Re:Advertising's Big Flaw by sobachatina · · Score: 1

      A strategy like that will result in a lifetime of gross, expensive bread.

      Seriously- what kind of people use, as a primary input into their purchasing decisions, whether they've heard the name?
      Does anyone actually think that a particular beer will get them invited to parties with attractive women?

      There are a lot of variables I use for purchase decisions and brand recognition isn't one of them. The exception, of course, is if the brand is associated with reliable evidence of higher quality. An ad is not reliable evidence.

      I am actually curious about this. Am I in the minority because I think about my purchases? Do most people just impulse buy everything based on brand recognition? Are there people who actually believe ads?
      Am I just in denial and subconsciously I'm actually more influenced than I think? (That's hard to believe- but of course it would be.)

    4. Re:Advertising's Big Flaw by itsenrique · · Score: 1

      I took a class in college called Psych of Personal Growth or something like that, the professor had some interesting topics I didn't see coming: one of them was how much we under-estimate marketing's effect on us. This type of emotional advertising is actually the most effective. Think of coke, they get their logo and slogans and products all over the place. In things that have nothing inherently to do with food or beverage even. This creates long-lasting associations, especially in the young. Setting them up for a 'lifetime of coke' hopefully (and often it works). I just had an video of a polar bear drinking it play in my head since I started writing this, and I don't drink the stuff. The hope with emotional advertising being that it appeals to emotions. Down? Grab a coke! Tired? Grab a refreshing coke. Feel like a winner... and on and on. Do you really think these huge companies would do this kind of advertising so much if it wasn't effective? The effectiveness of NEW advertising is (drastically) reduced with age, but there are more younger people and these "emotional advertising bonds" for lack of a better term can persist in people after long after new marketing stops being effective on them ("He only drinks Budweiser".). People tend to under-estimate the effect this has on them greatly.

    5. Re:Advertising's Big Flaw by Triklyn · · Score: 1

      all else being equal, i'll probably go with the one i've heard about before.

      also, if you never encounter the product/company, everything else is moot. might be the greatest product in the world, but if nobody hears about it...

    6. Re:Advertising's Big Flaw by danbert8 · · Score: 4, Informative

      People must or Bayer, Excedrin, Motrin, or Tylenol wouldn't exist. There is literally the exact same pills with a different name right next to them at a lot lower price.

      --
      Yes it's an anecdote! Were you expecting original research in a Slashdot comment?
    7. Re:Advertising's Big Flaw by edremy · · Score: 1

      Seriously- what kind of people use, as a primary input into their purchasing decisions, whether they've heard the name?

      Lots of people, you among them. It's not even a matter of "Well, there are 300 makers of this product with odd Chinese names, or LG. Hmmm- which to pick?", it's just getting the name out there at all so that you know they might be a supplier, especially if it's a new market. One of my employees sent me a note yesterday on a special type of active HDMI cable that might solve a problem we have right now. Are they the best? I don't know, but chances are I'll make note of the name when I'm doing a search for that type of cable. That tiny bit of brand recognition does make a difference, even if you think it doesn't.

      I work pretty hard to keep ads out of my life, but I'm well aware they manage to affect me anyway.

      --
      "Seven Deadly Sins? I thought it was a to-do list!"
    8. Re:Advertising's Big Flaw by danbert8 · · Score: 1

      It is possible that I underestimate my own attraction to brands based on advertising. However, the idea that it must be effective because companies do it doesn't work logically. They advertise because their competitors do and there is momentum in the industry of advertising. I think of it like calling a time out to "ice the kicker" in football. Evidence suggests this doesn't negatively impact the kicker and may in fact improve their chances but coaches continue to do it because everyone else does and they'd get negative press if they didn't. Coke advertises because Pepsi does and if they were to announce that they were dropping their ad campaigns their stock would plummet regardless of if sales actually dropped. I like Coke, but I don't buy it because of their advertising. Pepsi advertises a bunch too, but I don't drink it because it tastes like shit. I actually prefer RC cola where I can find it.

      --
      Yes it's an anecdote! Were you expecting original research in a Slashdot comment?
    9. Re:Advertising's Big Flaw by BarbaraHudson · · Score: 1

      I don't know - when I see the Coke Polar Bear commercial, the first thing that pops into my mind is that global warming is endangering them.

      Or this stupid cottonelle speed-dating commercial. She whips out the toilet paper at the dining table, the guy is probably thinking "Awesome - she's into anal!"

      Brand advertising is getting goofier and goofier in order to stand out, but standing out for the wrong reasons is not going to work.

      --
      "Transparent" is a shit show that trades on every stereotype going. A man in drag is NOT a transsexual.
    10. Re:Advertising's Big Flaw by nukenerd · · Score: 1

      what kind of people use, as a primary input into their purchasing decisions, whether they've heard the name?

      Lots of people, you among them. "Well, there are 300 makers of this product with odd Chinese names, or LG. Hmmm- which to pick?",

      No doubt lots of people do, but for regular purchases like bread I try all the different brands I find on the shelf and settle on the one I like best. Nothing to do with advertising. For occasional purchases like a TV or camera I read all the reviews I can and form an opinion from them. Again, nothing to do with advertising. Also, as part of my research, I discover that LG also has an odd name - Leokki Geumseong - and if I found better reviews of one of those other odd names I would go for it.

      Also not mentioned is the negative impact of many ads. I have a road atlas; and to use you must first find the relevant page by looking at a small scale map. The small scale map should be on the back cover, quick to consult. Instead it is on about Page 4, a fumble to find, because they have sold the covers and first few pages to fucking advertisers. Every time I have to leaf through to Page 4 I see adverts for Karcher pressure washers and think "FUCK KARCHER FOR WASTING MY TIME!" It now makes me angry every time I see their brand name. I recently bought a pressure washer; it was a Black and Decker.

    11. Re:Advertising's Big Flaw by nukenerd · · Score: 1

      Brand advertising is getting goofier and goofier in order to stand out, but standing out for the wrong reasons is not going to work.

      On British TV at least, the current ad tactic seems that you are supposed to identify with stupidity. Typically the ad centres on a 30-something white male who is supposed to be you the viewer, the mark, it being assumed that such a person has money and is gullible. This guy is acting like he is a few slices short of a loaf, and is corrected or advised by what is supposed to be a vastly more intelligent black man, or white woman; or sometimes even a child. Like being advised of a cheaper insurance deal or that he needs to buy a certain brand of car.

      Why someone would want to identify themselves with this stereotyped idiot is beyond me. I would be embarrassed to go into a showroom of the advertised car for example during such an ad campaign.

    12. Re:Advertising's Big Flaw by 0123456 · · Score: 1

      Yeah, there's a game I own. First there was an ad to buy the sequel when you exit the game, which delays the exit for a few seconds. Then, in a patch, they added an ad at the start of the game telling you to buy the next one. Then they added a new window when you start the game so you have to hit 'Play' to play, and the window is... guess what... advertising the sequel.

      Needless to say, I won't be buying it precisely because of the advertising.

    13. Re:Advertising's Big Flaw by sobachatina · · Score: 1

      You make good arguments but I feel like that is a different goal of advertising.

      I agree that I could learn of the existence of a product from an ad. I see your point that just knowing about it adds the product to my list of candidates. Searching for a list of brands is not how I buy products in a store or online but I can see how it might be a positive for the product in general.

      What I am talking about is the assertion I hear from business people that advertising somehow makes me want a product. That I would be swayed, given the choice, to choose one product over another based, in any part, on whether I've seen an ad.

      Your example of the HDMI cable is exactly the opposite of what I am talking about. It wasn't just a funny TV ad- it was an employee recommendation. That has real information and weight to it.

      Incidentally- I've noticed that I feel a pang of anger when I am accused of being susceptible to subconscious manipulation. ie "Lots of people, you among them."
      Objectively I realize that this might be the case and it would be hard for me to know without testing myself.
      I have tried to recognize them to stamp them out.

    14. Re:Advertising's Big Flaw by BarbaraHudson · · Score: 1

      Typically the ad centres on a 30-something white male who is supposed to be you the viewer, the mark, it being assumed that such a person has money and is gullible. This guy is acting like he is a few slices short of a loaf, and is corrected or advised by what is supposed to be a vastly more intelligent black man, or white woman;

      These ads are actually targeted as the "more intelligent person." Every woman knows that men really can wash dishes, but just feign ignorance. Same as changing the roll of toilet paper, or changing the milk bag in the container, or washing their body hair off the soap after a shower.

      --
      "Transparent" is a shit show that trades on every stereotype going. A man in drag is NOT a transsexual.
  14. What is a television? by Anonymous Coward · · Score: 0

    the future of online advertising looks increasingly like the business of television

    I seem to remember something called "television" long time ago, but haven't seen that in a decade. Now that I think of it, lately I haven't seen much advertising neither.

  15. Google screwed up badly on the enterprise by MikeRT · · Score: 2

    Google has a number of products they could be marketing to private cloud providers and large enterprises. Google Translate alone would probably net them conservatively $100m/year in licensing fees if they offered it on private federal networks with a license system that lets federal contractors develop for free on the open internet version and deploy on private federal networks. Yet I doubt it's even occurred to anyone at Google to have their federal consulting team even ask the Director of National Intelligence, DHS and DoJ how much it would be worth to them.

    They sell an overpriced search appliance when in reality what they should be doing is going after software licensing like Autonomy, ElasticSearch and Solr. Again, Google doesn't want to deal with this, even though they could go so far as to create separate corporations that do nothing more than make private deployable forks of Google's ad-supported products.

    They've left so much money on the table it's not even funny.

    1. Re:Google screwed up badly on the enterprise by Tony+Isaac · · Score: 1

      Maybe Google is late to the enterprise game, but they certainly have started pursuing it. Apparently, a lot of corporations are switching to Google for Work, mine included.

      http://www.winbeta.org/news/go...

  16. Re:To me the Microsoft comparison can't be more cl by west · · Score: 3, Insightful

    I'd wager that Windows and Office *are* 'utilities' in the sense that they will be around almost forever, and generate the usual mountain of cash each quarter (although that mountain will slowly grow smaller over time). MS's success doesn't depend on popularity, it depends on businesses 'having' to have it.

    Facebook and Apple both rely on being 'cool', which is a very treacherous business to be in. How many consumer products of any sort survive changing tastes over 20 years?

    I'd bet 3:1 that in 20 years, MS will larger than Facebook or Apple - my guess, MS is 2/3rds its size, Apple and Facebook are near non-existent.

    Unfortunately, with buyouts, name purchases, etc, the odds are about 10:1 any such wager would actually be handing the money back to both bettors as 'technically unresolveable', so I'm not making any actual bets here.

  17. I read these stories by John.Banister · · Score: 1

    About how Google doesn't try to do better than break even with Gmail and Android and Google fiber, etc., because these things put more eyes into Google's advertising. Now I read about how Google has seen "little return on its investments" but is maintaining 20% growth in advertising.

  18. Good Idea! by Anonymous Coward · · Score: 0

    "...Facebook has also built an enviable ad-technology infrastructure, a huge sales team that aims to persuade marketers of the benefits of Facebook ads over TV ad..."

    I, for one, am cheering for the Facebook ads sales team. Businesses should use all their ad revenue solely on facebook ads.

  19. Exponential growth by duckintheface · · Score: 5, Insightful

    Yes the article says "growth in Google's primary business, search advertising, has flattened out at about 20 percent a year" But a constant growth RATE year after year is not flat. It is exponential growth. It is compounded growth where each 20% increase is an increase over and above the 20% increase of the previous year. Where else can you get a 20% compounded interest rate on your savings?

    --
    "He took a duck in the face at 250 knots." -- William Gibson, Pattern Recognition
    1. Re: Exponential growth by Anonymous Coward · · Score: 3, Funny

      If only Google had some kind of video advertising delivery system, with lots of users..... something like youtube.....

    2. Re:Exponential growth by Anonymous Coward · · Score: 0

      revenue != savings

    3. Re:Exponential growth by BoRegardless · · Score: 1

      No company, NOBODY, can achieve 20% per year for very long. 20% for 10 years = 6 times what it is today.

    4. Re:Exponential growth by Anonymous Coward · · Score: 2

      I don't think the article stated it correctly. The 20% "growth" number is volume, where dollar per click has been steadily decreasing. In other words, Google is having to sell more ads to make the same dollars. This is the trend that is scary for investors because Google's competition is doing better here.

    5. Re:Exponential growth by reve_etrange · · Score: 1

      I don't think the article stated it correctly. The 20% "growth" number is volume, where dollar per click has been steadily decreasing. In other words, Google is having to sell more ads to make the same dollars. This is the trend that is scary for investors because Google's competition is doing better here.

      +5 Informative, seriously. If this is true, it completely explains why investors would have been worried (since continued 20% revenue growth would actually be awesome).

      --
      .: Semper Absurda :.
    6. Re:Exponential growth by davester666 · · Score: 1

      It's just the insane "analysts" of wall street. every quarter, profits must be higher, growth must be higher, revenue must be higher, etc... just growing like you did before isn't enough, you have to keep outdoing everything you have ever done before, by both getting more revenues while also having lower expenses.

      Except, oddly enough, Amazon.

      --
      Sleep your way to a whiter smile...date a dentist!
    7. Re: Exponential growth by Blaskowicz · · Score: 1

      Funnily it's the biggest reason for installing something such as Ad Block Plus.

  20. If Farhad said it... by Simulant · · Score: 1

    ... then it must be true.

  21. Re:To me the Microsoft comparison can't be more cl by CastrTroy · · Score: 5, Insightful

    Personally I think that Microsoft has been doing quite well lately, but no matter what they do, people seem to find something wrong with it. I haven't heard anything particularly bad about their current iteration of their phone OS, other than the anemic app selection, but the OS itself is top notch. Everybody I know who has a Surface Pro seems to think they are amazing, the only general complaint being that they are too expensive. But I guess that you have to pay a lot of money if you want a proper digitizer built into the lightest laptop on the market. Microsoft has started to give away their OS on cheap devices because it's really the only option that works. You can't charge $50 or even $25 for a Windows license that sells to the end consumer for under $250. It just doesn't make the product competitive. This is a market that didn't exist 5 years ago, so of course they are going to have to make adjustments.

    --

    Anthropic principle: We see the universe the way it is because if it were different we would not be here to see it.
  22. I guess I failed to notice by Maritz · · Score: 1

    These wondrous 'immersive' Ad experiences I'm getting on Facebook. What a pile of shit. lol

    --
    I do not want your cheap brainburning drugs. They are useless for work. And I am a working man today.
    1. Re:I guess I failed to notice by Anonymous Coward · · Score: 1

      I didn't fail to notice (and be annoyed by) the Facebook "immersive" advertising...

  23. First Off by wisnoskij · · Score: 2

    20% growth is not flattening out, it is pretty much as much as you would hope for a big established player. It probably represents far more about how fast the economy is growing as a whole than actually effort by Google to grow bigger.

    Secondly, Google can play the long game. FB itself did not add any ads to its site for a long time, instead focusing on growing its user base and making them dependant. The article mentions the move to tablets like it is a knock against Google, but they have most of the table marketshare with Android. They own most of our OSes now, and an even bigger percentage of us use their browser to browse the internet. Yet they are not Microsoft, they have yet to leverage this position for trillions of dollars in licensing fees, or more ubiquitous ads that they probably could, because like FB they are more interested in gaining even more users. FB is one site on the internet, one site that 99% of the people who visit use at least Google OS or Google Browser to do so.

    --
    Troll is not a replacement for I disagree.
    1. Re:First Off by Anonymous Coward · · Score: 0

      [Facebook] is ... one site that 99% of the people who visit use at least Google OS or Google Browser to do so.

      [citation needed]

  24. The future of the Internet is Television? by lippydude · · Score: 3, Informative

    "According to Thompson the future of online advertising looks increasingly like the business of television"

    Wishfull thinking by the television advertisers. They would like to turn the Internet into television but that's not going to happen and surely facebook is the one trick pony.

    Burson-Marsteller: PR firm at centre of Facebook row

    1. Re:The future of the Internet is Television? by kenaaker · · Score: 2

      Really wishful thinking. While we're seeing articles about "cutting the cable" and binge show watching (without commercials). The television advertising groups are trying to convince their customers that everyone wants to be like television. I spend time and money avoiding commercials, because they waste my life-span.

    2. Re:The future of the Internet is Television? by Anonymous Coward · · Score: 0

      Oh, i dunno about that.. Between increasing threats to net neutrality, censorship, ads and paywalls (or both) and legal threats to anyone who tries to create anything original or share anything, i'd say moneyed interests are doing quite well in transforming the internet you've grown up with into TV 2.0: Reduced Privacy Edition. Maybe there will always be a small corner of darknets where freedomis preserved, but i predict in 20 years it will be illegal, hard to access and not used by most people.

  25. Re:To me the Microsoft comparison can't be more cl by CastrTroy · · Score: 2

    I want to see how long Apple can keep on charging $700 for a cell phone. I really don't see how that can be maintained another decade. In an era where a $200 Moto G or similar is enough for most people, I can't see Apple being able to maintain their allure much longer. Same goes for the iPad. Why pay $500 for a tablet that is so limited when you can get a Surface Pro that does so much more for only a little bit more. Give them a couple more iterations and I'm sure they'll have something at the same price as the iPad, but as a full computer, and not a crippled tablet that can only show a single app at a time. I can see how the iPad appeals to some people who never wanted a computer in the first place. But for people who actually want to get work done, or create something, it's a useless device.

    --

    Anthropic principle: We see the universe the way it is because if it were different we would not be here to see it.
  26. Re:To me the Microsoft comparison can't be more cl by circletimessquare · · Score: 1

    microsoft is on a slow fade

    nothing more, nothing less

    everyone should enjoy such a slow steady comfortable decline

    "OMFG! MICROSOFT IS DYING!" is just as drama queen useless as this "OMFG! GOOGLE IS DYING!" crap story we're commenting under

    --
    intellectual property law is philosophically incoherent. it is your moral duty to ignore it or sabotage it
  27. Regression to the mean by Anonymous Coward · · Score: 1

    A lot of self-important verbiage to describe regression to the mean, the same phenomenon that explains what the careers of those who appear in the front page of Sports Illustrated tend to go on the wane afterwards.

  28. Re:To me the Microsoft comparison can't be more cl by Noah+Haders · · Score: 3, Funny

    > spent a lot on R

    I actually typed something like "R and D and" with the ampersand, but clearly that's asking too much.

    i assumed you meant lobbying republicans, which is also true.

  29. Re:To me the Microsoft comparison can't be more cl by Noah+Haders · · Score: 1

    Same goes for the iPad. Why pay $500 for a tablet that is so limited when you can get a Surface Pro that does so much more for only a little bit more.

    i priced out a surface a couple months ago. with the felt keyboard thing it was $1200 out the door, more than double an ipad.

  30. Not happening any time soon by Anonymous Coward · · Score: 0

    As much as I dislike them and would love to see them fade into irrelevance, that's just not going to happen any time soon. They're still king of the hill when it comes to search, and since they've pretty much built their business model around that, I guess they're in no danger of being surpassed by FB or MS. Also, this pseudo-article is just like those "OMG Apple is doomed" types; pure clickbaite.

  31. I Dislike Advertising in General by Anonymous Coward · · Score: 0

    and I don't respond well to it at all. I dislike the notion of someone telling me/inferring/suggesting/coercing -- whatever you wish to label it -- that I purchase their product or purchase a product.

    Having common sense, I know what I need. I don't want or need someone telling me what I "want". I'm fairly old school in the way I see life and how I see money. I have never purchased a product based on advertising. Never.

    I'm consistent and don't want change (much):

    I wear only Levi's 501 because I wore them as a boy, as a teen, now as an adult closing in on 50. I wear only Clark's Desert Boots, because I love the styling from WWII movies and they fit like slippers and are as comfortable. I wear slim fit button up shirts only because I dislike clinging t-shirts. I buy the same brands that my family has always bought and I don't need or want anything different. I like predictable and consistency as well as functionality. I'm pragmatic above all else. Ads try and dictate a course of action. I don't like being "suggested to" be someone else.

    Having said all this, I do like rapid tech changes and I'm open to foods and beer/wine options, but I like self-discovery. For me ads ruin the journey of self discovery. Being a man who values his independence, I value only making my own way or perhaps taking the advice of a trusted friend, which is not advertising, as much as some may argue in that vein. My friends know I'm a pain the in rear when it comes to minimalist functionality, and unless a product is nigh on bulletproof, they won't even suggest it.

  32. Microsoft has gotten themselves in trouble. by tlambert · · Score: 1, Informative

    Personally I think that Microsoft has been doing quite well lately, but no matter what they do, people seem to find something wrong with it.

    Microsoft has gotten themselves in trouble.

    One of the big things they did wrong was kill binary compatibility for software running on XP at the same time they killed XP.

    This effectively forces a re-buy of all your hardware, because any new hardware you buy can no longer run the old software.

    Totally ignoring the fact that for all middleware-based vertical market software (which is, in effect, "all of it", mostly written in dialects of VB to glue a bunch of Microsoft and third party DLLs together) it's an added "rewrite everything from scratch" overhead, it ignores buying cycle.

    Typical accounting for computer hardware is an accelerated depreciation schedule, which is a 3 year schedule. This effectively means that every year, you intend to replace 1/3 of your computer systems (without an accelerated depreciation, as allowed by the IRS, this turns into a 5 year schedule, which means 1/5th or 20% get replaced).

    The changes in binary compatibility at the same time the OS changed means that you have to do a full re-buy to handle adding people, or simple because old systems need replaced.

    While this is great for Microsoft (they get a 3X - or 5X - bump in the number of licenses the y get to sell for everything), and it's great for computer vendors (same bump, in order to sell hardware capable of running the new OS), and it's great for vertical market consulting developers ("hey, we get to do the same job we did ~10 years ago over again for more $$$, and it's an emergency, so we can charge usurious rates!") ... it's a pretty big hit.

    Larger businesses can pretty much stomach this hit, because they have reserve.

    Small and medium businesses, however, are cash flow-based, and have to have money on hand. Which is why they were still using XP in the first place: they needed to be able to do incremental replacement a a survival requirement, since they pretty much can only afford to replace a machine every month or so, rather than fully re-buying, or even replacing the 1/3 or 1/5 of their machines all at the same time.

    Sadly, you can't glue things together to make a vertical market app with all the software living on the back end (as it does with Office365), which makes that a completely unsuitable alternative.

    So:

    (1) Microsoft missed the boat on Office365 because that's not actually how 50% of the people use their products: they don't use them stand-alone, or at least, they *also* use them as components in vertical market systems, if they use them standalone too.

    (2) Microsoft missed the boat on bringing people forward onto the new OS, due to inability to use a new OS system as a fungible replacement for a Windows XP system; they really needed this to keep working as they EOL'ed XP.

    (3) They assumed their primary market was education/corporate, rather than SMB (Small and Medium Businesses); most estimates put the Microsoft market at 72%+ SMB, since bigger businesses have options, which are generally corporate mandates. These include Lotus's suite, Google Docs, and other options, up to and including in-house supported OpenOffice, among others.

    So you're really quite wrong about them doing well.

    They've been trying to reinvent themselves on a lot of fronts (tablet OS company, Phone OS company, SAS company, Cloud provider company, etc., but they lack a really coherent vision for their existing base market which they could then leverage to enter and successfully compete in their new frontiers (either via "whole product" offerings, or via "Halo effect" offerings).

    So, I think Microsoft must turn their ship, or they're in for some really rough times ahead.

    It's one thing to shoot yourself in the foot once, perhaps even twice; it's another thing entirely to reload and continue firing.

    1. Re:Microsoft has gotten themselves in trouble. by drinkypoo · · Score: 4, Informative

      One of the big things they did wrong was kill binary compatibility for software running on XP at the same time they killed XP.

      Wait, what? Microsoft hasn't done this. Most XP software works fine on later windows. It's the earlier software which doesn't work well. Some games (Civ2, egads!) won't run even in XP Mode. I presume some actual business programs are the same. Game developers may be more likely to do wacky things to the machine, but they don't have a monopoly on it — especially when it comes to the inept copy protection schemes that you often see in commercial software. But most of the software I've been using since Windows 2000 still works just fine on Windows 7, for example.

      Totally ignoring the fact that for all middleware-based vertical market software (which is, in effect, "all of it", mostly written in dialects of VB to glue a bunch of Microsoft and third party DLLs together) it's an added "rewrite everything from scratch" overhead, it ignores buying cycle.

      But I have stuff like that running on my Windows 7 amd64 system on a regular basis. WTF are you on about?

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
    2. Re:Microsoft has gotten themselves in trouble. by wiredlogic · · Score: 2

      Some games (Civ2, egads!) won't run even in XP Mode

      That's not Microsoft's fault. Civ2 has 16-bit code which can't be run in a 64-bit virtualization environment. It is an inherent limitation of the x64 architecture. It can only be done with full emulation which imposes too much of a speed hit for MS to invest the time and effort to implement.

      --
      I am becoming gerund, destroyer of verbs.
    3. Re:Microsoft has gotten themselves in trouble. by drinkypoo · · Score: 1

      works fine in vmware player, shits itself in virtual pc/xp mode.

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
    4. Re:Microsoft has gotten themselves in trouble. by tlambert · · Score: 1

      Totally ignoring the fact that for all middleware-based vertical market software (which is, in effect, "all of it", mostly written in dialects of VB to glue a bunch of Microsoft and third party DLLs together) it's an added "rewrite everything from scratch" overhead, it ignores buying cycle.

      But I have stuff like that running on my Windows 7 amd64 system on a regular basis. WTF are you on about?

      You can have stuff *like that*, but it's not going to be the same stuff, it's going to be *new stuff* written in VB.Net or C#.Net.

      This would be fine, if anyone had liked some of the intermediate Windows releases, and gone forward on those platforms, instead of running more XP systems because they freaking *HATED* "ME", "Vista", which is why they never achieved sufficient market share to displace XP. This should have been obvious when everyone avoided "200" and instead went for XP when it came out.

      Instead, the vertical market code is still living on the old VB platform on XP.

      While VB6.0 apps *can* run on Server 2008, Windows 7, and Windows 8 platforms, most *don't*.

      First of all, the Server 2008 platform is irrelevant for vertical market apps, since they run client side, not server-side.

      Second, you can't use Office 2000 as an installed application on the new platforms, you have to use Office 2011 and 2013, and the DLL components that make up the components you'd use in the vertical market app are sufficiently different from one another that you'd have to pic running one or the other anyway. Which would be fine, except Office 2013 requires Windows 7 or above to install. So basically, if I want new Office, I have to tke new Windows, and vice versa.

      This means that you have to do a re-buy, or you have to have two versions of your vertical market application.

      To add insult to injury, it's practically impossible to force the newer versions of Office to use the older file formats at the DLL level, without reselecting the settings every time you save a document. So if your vertical market app has to communicate data between an older and a newer workstation instance, even if you invest in rewriting you vertical market app from scratch to move off VB 6.0, it's most non-interoperable without a bunch of "Can you re-save that document in the old office format so I can use it? Thanks.".

      At a minimum, if I'm a small business with 20 employees, and I want to add 3 more, I am pretty much screwed, unless I've done one of two things:

      (1) Pre-bought a bunch of XP systems and stuck them in a closet in case I wanted to hire someone, or someone's computer dies

      (2) Paid to move everyone forward onto at *least* Windows 7 and Office 2003, and paid to have my middleware rewritten.

      Even so, there are a lot of third party DLL components that simple *are not available* as 64 bit versions. So I m either SOL, or paying to duplicate their functionality, as well, in order to get my dentists office / collections agency / non-profit call center / POS systems / whatever vertical market app, back online.

      ---

      So like I've said: they've missed the boat for about 70% of their market, which simply can not afford to redo everything all at once.

      They *REALLY* needed to deprecate the OS and the applications components - Office - and the applications platform - VB 6.0 - *separately* so that SMBs could do overlapping buy-forward, which is more in line with the fact that they are constrained in their instantaneous purchasing power by being in a cash flow business model, but relatively unconstrained in their over time purchasing power, for the same reason.

      Frankly, they *could* have maintained component binary binary compatibility, while deploying a new office.

      The actual order should have been:

      (1) New windows with VB 6.0 and Office binary backward compatibility
      (2) Deprecate XP and force people OS-forward with (relatively) little pain

      (3) New Office with component binary backward compatib

    5. Re:Microsoft has gotten themselves in trouble. by toddestan · · Score: 1

      Or you can run the 32-bit version of Windows, which still has the 16-bit layer present. It does seem silly to run 32-bit Windows to run Civ2, but there are other cases where it's the right solution. There will be a 32-bit version of Windows 10 for this reason, and it wouldn't surprise me if Windows 11 also has a 32-bit version.

  33. emotional impact by Virtex · · Score: 3, Interesting

    ... the bulk of the ad industry is devoted to something called brand ads, the ads you see on television and print magazines that work on your emotions ...

    I'll agree that Google's ads don't work on my emotions. Other advertising on the web, the kind that load up giant flash videos that cause my browser to hang for 30 seconds, play unwanted audio, obscure the content I'm trying to read, and otherwise ruin my browsing experience - those types of advertising definitely do hit me at an emotional level, but I'm not sure it's the type of emotion the advertiser wants from me. It's the kind of emotion that makes me run adblock so I don't have to deal with them anymore. I think I prefer Google's far less emotional ads.

    --
    For every post, there is an equal and opposite re-post.
  34. Re:To me the Microsoft comparison can't be more cl by drinkypoo · · Score: 1

    But I guess that you have to pay a lot of money if you want a proper digitizer built into the lightest laptop on the market.

    The EEE Slate series proves beyond any question that this is not true.

    --
    "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
  35. Gompertz Curve by Anonymous Coward · · Score: 0

    This is yet another example that exponential growth cannot continue indefinitely. At some point, some limiting factor will cap growth. Between the economic crises in the world and actual inflation (as opposed to the cooked-up false numbers) impacting the world, the total size of the pie simply can't grow any more even if the percentage of the pie as a function of Google's slice does, up or down.

  36. Re:To me the Microsoft comparison can't be more cl by 0123456 · · Score: 2

    Why pay $500 for a tablet that is so limited when you can get a Surface Pro that does so much more for only a little bit more.

    What 'so much more' does a Surface Pro do that iPad owners want to do?

    Hint: nothing, which is why they use iPads. Microsoft have been pushing tablets that run desktop Windows apps since at least 2001, and hardly anyone bought them because hardly anyone wants to do that. It's a brain-dead idea, but when the only profit centres you have are Windows and Office, every piece of hardware you produce looks like it should run Windows and Office.

  37. only need 1 big success/5years, Android or Gmail by raymorris · · Score: 4, Insightful

    >. has failed to turn many of its innovations into new moneymakers.

    It doesn't matter how many don't end up bringing major revenue. It only matters that a few do. Of Google+ is a complete failure and Android has 75% of the market, Google wins big. Their newsgroup site shuts down while Gmail huge is a huge success, Google does quite well.

    They can well afford to invest $10 million each into trying ten different things if just one those goes on to make $250 million.

    If Google becomes THE autonomous car company, it doesn't matter that they also experimented with ten other things that didn't bdo great - and even the ones that don't do great sometimes make a little money.

  38. Re:To me the Microsoft comparison can't be more cl by Anonymous Coward · · Score: 0

    This made me laugh. "Microsoft essentially had a couple of products they thought (the monopoly on which) would last forever." No company every things one product will last forever.
    The Zune was awesome. I still use mine. The best part is the friends that have iPods. Have played with my Zune and then say they think the Zune is better in a lot of ways over the iPod.
    It is Microsoft marketing that sucks not all the products. The crazy thing is a few anti-Microsoft people post something and what they say is true. It's on the internet it must be true.
    Google having a stable history? Google is known for having ok to great products. But they have also been known to just shut stuff down. And no it not always stuff people don't use. Google Reader one of the bigest RSS readers shutdown.
    The great thing about both Microsoft and Google is they are both willing to take chances and experiments. They both are not afraid to fail.

  39. Re:To me the Microsoft comparison can't be more cl by Anonymous Coward · · Score: 0

    >i priced out a surface a couple months ago. with the felt keyboard thing it was $1200 out the door, more than double an iPad.

    Wow, a full-onl x86 laptop with a high-resolution digitizer and a keyboard (which isn't included with an iPad) is more expensive? Real insightful, dude.

  40. I'd ditch the Self Driving Cars if I was them by Anonymous Coward · · Score: 0

    I see no better money maker for accident lawyers in the future than that project.

    Will dwarf even the Repetitive Stress Disorder lawsuits for a generation of tiny keyboard texting addicts.

  41. Re:Soap Box time! by Anonymous Coward · · Score: 0

    20% growth per year is exponential growth

    "Exponential growth occurs when the growth rate of the value of a mathematical function is proportional to the function's current value."

    --MyLongNickName

  42. Re:Soap Box time! by tehcyder · · Score: 2

    I would call it "compound growth" on the lines of "compound interest".

    --
    To have a right to do a thing is not at all the same as to be right in doing it
  43. i don't get it by Anonymous Coward · · Score: 0

    why does everyone care about some ad company so much? they're just a subsidiary of doubleclick

  44. Re:To me the Microsoft comparison can't be more cl by CastrTroy · · Score: 1

    You can get the lowest end Surface Pro for $849 plus $130 for the keyboard. You can often find deals if you wait for a sale and get the lowest end version for $800 or less. So less than $1000. Still about double the iPad, but if you count it as a tablet and a laptop (which it basically is) you save money as a laptop with similar specs, plus buying the iPad. Even compared to buying a laptop and a cheap but good $200 Android tablet, the price is pretty reasonable. Like I said, wait a few more iterations until they can bring the price down. Apple won't be able to last long when their tablets and phones are asking a premium price and delivering the same experience as devices at half their price. It's interesting that you add in the price of the keyboard when the iPad doesn't come with one either. And even the lowest end Surface comes with 64 GB of storage, plus room for an SD Card (Or use USB3 Storage). The iPad base unit only comes with 16 GB of storage, and has no option for expansion. If you want more, you're going to be paying at least $100 more just for the privilege.

    --

    Anthropic principle: We see the universe the way it is because if it were different we would not be here to see it.
  45. Re:Soap Box time! by s.petry · · Score: 1

    That's good, and I'd support that one too!

    --

    -The wise argue that there are few absolutes, the fool argues that there are no probabilities.

  46. Re:To me the Microsoft comparison can't be more cl by Noah+Haders · · Score: 2

    I think a more apt comparison is the MacBook air, which is why the surface commercials compare against the air not the ipad. it's an interesting discussion which is a greater value; they both cost about the same and serve similar purposes. the comparison to ipad isn't as apt.

  47. Re:Soap Box time! by Rich0 · · Score: 4, Insightful

    While it does match the marketing lingo, the word "exponential" has specific mathematical meaning which does not even come close to your advertising driven use of the word.

    Uh, steady growth at 20% per year IS exponential growth.

    Vt = V0 * 1.2^t

    Google's sales would be expected to double every 3.5 years.

  48. Re:Soap Box time! by ceoyoyo · · Score: 4, Informative

    Are you sure you know what exponential means? The simplest exponential equation has the form:

    f(t) = a^t

    The critical feature is that the functional variable (t) is in the exponential term.

    The formula for annual growth rate, whether it's advertising revenue, interest, an economy or population is:

    f(t) = x_0 (1 + r)^t where r is the growth rate. For 20% annual growth r = 0.2. The equation is most definitely exponential. Note also that expecting 6% / year growth, 1% / year growth or even 0.1 % / year growth is also exponential. Ask a biologist or physicist sometime whether exponential growth can last forever.

  49. Stock market? by Whatsmynickname · · Score: 1

    What I am wondering is WHY all the articles (not just about Google) on how "businesses are ""failing"" " when all these businesses are posting 10-20% growth, yet some analyst says it's "bad" and so stocks get hit on that. Everything from Cheesecake Factory or Chipotle failing (while people are lined up to say "shut up and take my money") to a list of other businesses are getting these same "analyst reports" which are saying businesses are failing. Are these stock analysts trying to push some narrative to make stocks go down???

    1. Re:Stock market? by Anonymous Coward · · Score: 0

      http://en.wikipedia.org/wiki/Short_%28finance%29 ......

    2. Re:Stock market? by IamTheRealMike · · Score: 1

      What I am wondering is WHY all the articles (not just about Google) on how "businesses are ""failing"" " when all these businesses are posting 10-20% growth, yet some analyst says it's "bad" and so stocks get hit on that

      Not all analysts are idiots, you know.

      GOOG needs to post massive and ever increasing growth to be worth what it is. The reason is, Google pays no dividends. What's more they have never paid dividends and show no signs of paying dividends. Anyone who has studied Larry Page for even a few minutes knows that this guy doesn't want to pay dividends, any more than Steve Jobs did. Page wants to launch rockets to the moon and wire the matrix directly into people's brains. He is happiest when creating new technologies that are crazy expensive. Which is great for him and his employees ...... but less great for investors who need to make ROI for their pension/hedge/whatever fund.

      There's another problem that weighs on Google's stock. Their revenue continues to grow very healthily. They make more money than ever before. But they also spend far more money too. Google has almost always been increasing its costs, through datacenter construction and hiring. There appears to be no limit to this spending and Page has never articulated any theory of how big his company needs to be. But it always gets bigger.

      Final problem is that though Google spends massively on R&D most of its successful products make no money. They are at best small businesses compared to its main ads business (e.g. enterprise apps), at worst massive money toilets like Google Glass.

      So stock analysts see two problems. Spending growth that matches or exceeds revenue growth, and almost total cultural inability to think about dividends. Just like it took Steve Jobs dying for Apple to pay dividends, it's not clear that Google will ever pay dividends until Larry Page/Sergey Brin are no longer at the helm. So if you own GOOG your only real option is to sell it on to someone else, or wait a veeeeery long time.

      And that's why Google needs to see even more spectacular growth than it already has to support the share price.

    3. Re:Stock market? by toddestan · · Score: 1

      It's the whole "grow or die" attitude. They expect a certain growth rate out of Google, and if Google can't make it then it's all doom and gloom. It doesn't really matter if the growth rate is realistic, healthy, or sustainable. The thing with Google is, they've managed a 20% growth rate the previous few years, so that's become the "normal" for them. But anyone can see that Google cannot possibly sustain a 20% growth rate forever.

  50. Their own fault by Anonymous Coward · · Score: 0

    Google shot themselves in the foot, angered a lot of people, no nobody trust them.

  51. Re:Soap Box time! by Anonymous Coward · · Score: 0

    You are mixing two distinct issues.

    1) Exponential
    20% growth per year *is* exponential. After year 1 revenue is old * 1.2. After 2 years it is old * 1.2 ^ 2. After 3 years 1.2 ^ 3. That is exponential.

    2) Future speculations of the stock market
    Trying to claim that because the last 5 years were exponential that the next 5 years will continue to be exponential. This has nothing to do with math. This is about speculations on futures which is driven primarily these days by people whose jobs are to generate hype.

    Mathematically, it is obvious that *nothing* can continue at an exponential rate of growth forever - heck not even for a short period of time - and therefore any speculations about the "value" of a company based on the assumption of unending exponential growth is simply the result of an untrained mind.

    This is the fundamental flaw in our stock market system. For most companies, stock has no *intrinsic* value. Holding on to a piece of stock does not put money in ones pocket. The only way that one turns a piece of stock into cash is to convince someone else to buy it from you - and from there one inevitably spirals down into the world of baseless hype aimed at the unwashed masses that we have today.

    Now, if profitable companies would carve out some of their profits and issue that as dividends, now holding stock in a profitable company has intrinsic value because simply holding it generates income. This also gets one away from the world of hype. If a company is profitable, its stock holders realize a direct return. One can "hype" all that one wants, but without the profit to back it up, nothing flows through to the investors. And isn't that the whole idea of being an investor? You give the company money, which it is expected to use to generate a profit which comes back to you as a return. Note also that this model does not rely on people generating hype about unlimited exponential growth to monetize the stock. A company that is generating a steady, but large, profit every year has intrinsic value that is not based on impossible conjectures about its future.

    Of course, that doesn't happen today because the CEO's running the companies would rather bamboozle the general public with nonsensical hype and put all the proceeds into their own pockets rather than share it with the people who actually made it happen... That could be changed to some extent if investors would wake up and focus on (the few) stocks that issue dividends (nothing would get a CEO's attention more than their stock diving because they don't issue dividends). Sadly, the investors of the world don't seem to be that wise yet (or they all think they are better at playing the hype game then the next guy).

  52. Oh, to have such a fail... by pubwvj · · Score: 1

    "growth in Google's primary business, search advertising, has flattened out at about 20 percent a year for the last few years."

    Gee... Most businesses would be overjoyed to have an annual growth of 20% in their main business. Google is doing extraordinarily well. There is always some pundit who writes gloom and doom on the off chance they might be right and then can look back and say, "See! I said it!" totally ignoring all their own fails at prediction. Standard quackery with a broad baseline like fortune telling through the ages.

    1. Re:Oh, to have such a fail... by Dixie_Flatline · · Score: 1

      There isn't any gloom and doom in Thompson's article. Not really. He's not arguing that Google is on the ropes, merely that it won't be able to hold its position at the top. There's a big gulf in between.

      And he's probably right. Not because Google is doing badly, but because the size of the advertising market is *enormous*, and Google's current strategy limits its ability to capture more than a certain amount of that market. Over time, Google may find itself swamped by other companies (Facebook, for instance). This isn't because Google is bad, it's because other ways of making money in advertising have broader reach and make more money. I haven't seen any evidence that Google is willing to cannibalize its own business in the short run so that it can make a longer-term bet--that's an Apple strategy, and not many companies do it. Apple didn't care that iPhone sales would tank iPod sales, even when the iPod was a huge money-maker. They knew that they were trading one for the other, and it would be a good long-run bet.

      This isn't to say that Google won't do that, or that Google is necessarily forced into what Thompson feels is its destiny, merely that that's the trajectory they're broadcasting right now.

    2. Re:Oh, to have such a fail... by Anonymous Coward · · Score: 0

      Apple didn't care that iPhone sales would tank iPod sales, even when the iPod was a huge money-maker.

      That's an interesting rewrite of history. iPod sales were pretty lousy (i.e., mostly Mac only) in the days before iPhone development, as it was a few years before a version was released that did not require FireWire.

    3. Re:Oh, to have such a fail... by Anonymous Coward · · Score: 0

      Complete bullshit. The iPod was introduced in 2001 and took off in 2002 with the second generation. iPhone was introduced in 2007 when the iPod was already the a megaseller. They sold 39 million ipods in Q42006, representing 33% of the entire revenue.

      STFU if you don't know what you are talking about.

      http://images.apple.com/pr/pdf/q406data_sum.pdf

    4. Re:Oh, to have such a fail... by farble1670 · · Score: 1

      merely that it won't be able to hold its position at the top

      top of what? search? is there anything even close to google? and don't say bing, because it's freaking terrible.

      the rise of facebook is not going stop anyone from using search. facebook and google are orthogonal (disregarding google+). regardless, all FB can do is cram more ads into places where people don't want to see them.

  53. Facebook, Snapchat or Pinterest by Anonymous Coward · · Score: 0

    Not for me.

    Closed F-book and blocked both F-book and Pinterest from my google search results. Pin can take its sign-in nag whitebox when I hit the site and fuck off.

    And WTF is snapchat? I've heard the name, but nothing else.

  54. Re:Soap Box time! by s.petry · · Score: 1, Funny

    All businesses report financial data annually, project based on Yearly data, etc... In everything but the "exponential" abuse T==1, yet you are accepting a different value of T so that they can use a specific word that sounds good. Look, I'm not even complaining that the growth chart requires 5 years of good guess work, I'm complaining that T is drastically changed for advertising and marketing purposes.

    --

    -The wise argue that there are few absolutes, the fool argues that there are no probabilities.

  55. Re:only need 1 big success/5years, Android or Gmai by Anonymous Coward · · Score: 0

    >. has failed to turn many of its innovations into new moneymakers.

    It doesn't matter how many don't end up bringing major revenue. It only matters that a few do. Of Google+ is a complete failure and Android has 75% of the market, Google wins big. Their newsgroup site shuts down while Gmail huge is a huge success, Google does quite well.

    They can well afford to invest $10 million each into trying ten different things if just one those goes on to make $250 million.

    If Google becomes THE autonomous car company, it doesn't matter that they also experimented with ten other things that didn't bdo great - and even the ones that don't do great sometimes make a little money.

    Google will not be the autonomous car company. all the major car companies have but researching self given cars since before Google existed, they are not going to use Google's system so they can data mine their customers. They will do that them selves.

    Besides which the Google car is to limited, 25 MPH max (so far), not tested in heavy rain or snow, the need to map the roads down to the inch will slow down adoption too.

  56. Journalists always want to sound dramatic by Karmashock · · Score: 1

    Google is fine.

    --
    I've decided to stop wasting my time responding to AC trolls/sockpuppets... so if you want a response from me... login.
    1. Re:Journalists always want to sound dramatic by Dixie_Flatline · · Score: 1

      And slashdotters are always eager to comment without reading the source material. There's a big difference between saying that Google is doomed (that's not what this article says) and Google may not be able to stay at the top (that's much closer to what this article says).

      Thompson's original article predicts no doom or gloom for Google.

    2. Re:Journalists always want to sound dramatic by Karmashock · · Score: 1

      Staying on top means what? They're dominating search and smart phones and their android and chome OSs are making surprising headway.

      What is their great failure? Self driving cars and google glass? Who cares. Google didn't expect that to be a big money maker anyway.

      --
      I've decided to stop wasting my time responding to AC trolls/sockpuppets... so if you want a response from me... login.
  57. Peak McConaughey by Anonymous Coward · · Score: 0

    We also seem to have reached peak McConaughey:
    http://www.google.com/trends/explore#q=mcconaughey

  58. Mixed feelings by JohnFen · · Score: 1

    According to Thompson the future of online advertising looks increasingly like the business of television

    God help us all. As annoying as "transactional" ads are, those stupid "immersive" ads are even worse.

    and is likely to be dominated by services like Facebook, Snapchat or Pinterest

    I would be absolutely thrilled by this. If the bulk of advertising takes place there, then I won't ever have to see the bulk of advertising. That's a win/win.

    1. Re:Mixed feelings by Dixie_Flatline · · Score: 2

      Honestly, I don't think they are, when they're good.

      For instance, the 'Dear Kitten' videos are brilliant. I love kittens. I love the way zFrank makes videos. So he made some videos for BuzzFeed and Friskies. I watch them gladly and of my own volition. Friskies only just barely puts their mark on the video, and I'm compelled to watch it and share it because the content itself is so worth watching. That's the kind of ad Thompson is talking about.

      BuzzFeed is the king of that kind of advertising. A lot of their content is annoying, but it gets shared, and it makes them money.

      Thompson's argument is mainly that that's the future of advertising, and Google's ability to capture those advertising dollars is incredibly limited. They can't make a Friskies video like that--that runs counter to all the ways they do business. It doesn't mean Google won't continue to be huge and rich, just that over time, other companies will surpass them.

    2. Re:Mixed feelings by JohnFen · · Score: 1

      I'm not familiar with the "dear kitten" videos, so I can't comment on those specifically. But I don't have to -- even if such advertising is the best, most compelling entertainment ever made, I would still find them incredibly annoying, because they aren't doing a single thing that makes advertising useful to me and are instead trying their hardest to engage in highly objectionable emotional manipulation.

      What makes an advertisement useful is really very simple: tell me that the product exists, what its benefits are, where I can get it, and how much it will cost. If an ad isn't telling me those things, then the ad is not useful and is therefore even more annoying.

    3. Re:Mixed feelings by Dixie_Flatline · · Score: 1

      This ad, ultimately, does all those things. I mean, it's cat food. It's there to feed your cat. In each video, there's a moment where the cats eat the cat food very happily, but the ad doesn't spend a lot of time screaming 'BUY FRISKIES' at you. It just shows some happy cats eating food. The benefits are that your cat is happy. It will cost about as much as cat food costs, one presumes, since they're not advertising it as up-scale gold cat food.

      I'm not going to buy Friskies cat food. I buy food from the vet, and I know perfectly well that Friskies is garbage. But advertising allows content to get made--it's the basis of the last 50 years of TV production. So if they're going to make entertainment that's entertaining first and a small ad spot second, I'm okay with it.

      But regardless of your personal views on the matter, that's a big pot of money sitting there that's ready for taking. In the context of the original story, it means that Google is passing up a lot of money that SOMEONE will grab.

    4. Re:Mixed feelings by Anonymous Coward · · Score: 0

      Tsk, tsk... we all know full well that Friskies and Alpo are served as haute cuisine to the elderly in many a reputable senior living care facility. Really, it's grade D foie gras.

  59. Re:only need 1 big success/5years, Android or Gmai by quantaman · · Score: 1

    >. has failed to turn many of its innovations into new moneymakers.

    It doesn't matter how many don't end up bringing major revenue. It only matters that a few do. Of Google+ is a complete failure and Android has 75% of the market, Google wins big. Their newsgroup site shuts down while Gmail huge is a huge success, Google does quite well.

    They can well afford to invest $10 million each into trying ten different things if just one those goes on to make $250 million.

    If Google becomes THE autonomous car company, it doesn't matter that they also experimented with ten other things that didn't bdo great - and even the ones that don't do great sometimes make a little money.

    Google will not be the autonomous car company. all the major car companies have but researching self given cars since before Google existed, they are not going to use Google's system so they can data mine their customers. They will do that them selves.

    Besides which the Google car is to limited, 25 MPH max (so far), not tested in heavy rain or snow, the need to map the roads down to the inch will slow down adoption too.

    The same could be said of Tesla Motors.

    Established car companies have a brand in that market to maintain. Google has no such burden, consumers have far lower expectations of a Google car and if it does fail it doesn't really affect Google's other offerings.

    --
    I stole this Sig
  60. Re:Soap Box time! by blue9steel · · Score: 5, Informative

    Show me a company that _only_ reports financial data every T=100 years and I'll bow to your wisdom. Companies report annually, all of them. They are required to do so in fact, so using the Government mandated "T=1" the term "exponential" is absolutely false.

    Ok, I'm genuinely curious, how does that have anything to do with it?

    If you start with a company revenue of 100 at T=0 then:

    1) In additive growth: T0=100, T1=120, T2=140, T3=160
    2) In exponential growth: T0=100, T1=120, T2=144, T3=1.728

    Merely reporting at intervals of T(n) where n=1 per year doesn't turn #2 into #1. According to their latest 10-K filing their revenue for the last three years was (in millions):

    2012 46,039
    2013 55,519
    2014 66,001

    Which is an exponential growth rate of 19.73%, so close enough to 20% for conversational purposes.

  61. Google Self-Driving Cars = Captive Advertising by jsepeta · · Score: 1

    Facebook doesn't have self-driving cars. Google will win the advertising war by subsidizing the cost of self-driving cars with advertising and product placement.

    --
    Remember kids, if you're not paying for the service, YOU ARE THE PRODUCT THAT IS BEING SOLD.
  62. Re:Soap Box time! by s.petry · · Score: 1

    No, I'm really not confused but perhaps I should have been more clear. You could have asked for clarity instead of jumping to the "you are confused" statement, but I know courtesy is rare. I'll provided you the courtesy you refused to grant me and add some clarity.

    All people and companies report financial data _annually_. Tax law requires this, so that is not a question. Reported data is always "T==1". All of the projection data is using the same T==1 value. We use "Fiscal Year" data and "Calendar Year" data in every single aspect of reviewing a companies financial information/health. We look at any graph for past, present, future financial data they all have "annual" markers so T==1.

    In order to use "exponential" the value of T must be suddenly be changed. Just to use a marketing word that sounds good, T is now 4,5,7,19,84.9, anything except for our steady value of T==1 we use in every other aspect of financial reporting. Again, the only reason to change T is to use a specific word. We have "annual" budgets, "annual" revenue, "annual" taxes, "annual" losses, I think you get the point. And if you want to use the value of T so that you can use the word exponential, tell me why I don't see reports of "exponential costs" in these reports? Hiring people in your "exponential" growth company has to have "exponential costs for labor", and "exponential tax payments", and "exponential management costs" because executives get raises, and "exponential losses".

    It is misleading to use the term, and requires twisting the way we report and discuss data to have a shred of truth. That shred of truth thing is what advertising and marketing has become, but Nerds and Geeks should know better and see through the ruse.

    --

    -The wise argue that there are few absolutes, the fool argues that there are no probabilities.

  63. Re:Soap Box time! by njnnja · · Score: 4, Informative

    If

    Rx = revenue in year x
    R0 = revenue in base year (year 0)
    then 20% growth means: Rx = R0 * (1 + .2)^x

    represented as:

    Rx = R0 * exp[(log(base e)(1 + .2)) * x]

    Which is exponential growth as seen at Wolfram where lambda = log(base e)(1.2) (and every mathematician I have ever known). Not sure what you mean when you say exponential growth, but it's not the mathematical definition.

    Your soap box is quite misinformed.

  64. Re:Soap Box time! by Anonymous Coward · · Score: 0

    Proof
    1. Take the graph from T =0 to Tn = Today of reported profits from the financial reports
    2. normalize
    3. Curve fit using your favorite method ; knowing you it will be complex and unnecessarily so
    4. ??
    5 Profit

    I suspect the equation you end up with will look very similar to something of the form f(t) = x_0 (1 + r)^t proving the the growth was exponential in hindsight, no 100+ year time horizon required.

    I don't think that word thinks what you think it means!

  65. Re:To me the Microsoft comparison can't be more cl by 0123456 · · Score: 1

    Apple won't be able to last long when their tablets and phones are asking a premium price and delivering the same experience as devices at half their price.

    You mean, like an Android tablet? As much as I hate to admit it, iPads provide a better experience than both Android and Windows, but you can buy a perfectly capable Android tablet for half the price of an iPad right now if you don't mind a clunkier UI.

    It's interesting that you add in the price of the keyboard when the iPad doesn't come with one either.

    You don't need a keyboard with an iPad, because it's not designed to run desktop apps. The whole 'killer feature' of the Surface is supposed to be that it can run desktop Windows apps... for which you need a keyboard. No-one buys a Windows tablet to run Metro apps, because if they want to run apps, they buy Android or iPad, because no-one in their right mind writes Metro apps.

    And even the lowest end Surface comes with 64 GB of storage, plus room for an SD Card (Or use USB3 Storage).

    And needs it, for Windows and all those desktop Windows apps you're going to install on it.

  66. Re:only need 1 big success/5years, Android or Gmai by 0123456 · · Score: 1

    If Google becomes THE autonomous car company, it doesn't matter that they also experimented with ten other things that didn't bdo great - and even the ones that don't do great sometimes make a little money.

    Meanwhile, back in the real world, we won't wake up one morning and find Google autonomous cars driving everyone around, the technology will start out with hands-free cruise control and similar relatively simple systems, probably progress to self-driving trucks on the highways, and evolve over the years in new models until, one day, your new Ford can drive itself.

  67. Yup by s.petry · · Score: 1

    If memory serves in the early days Novell was considered Better than Microsoft, but not a poster child by any means. In the anti-trust cases we favored Novell over Microsoft, but really didn't have "pro NDS" conversations that I remember. Maybe some pro NDS over Netscape LDAP conversations, and things I'd still say today like "IPX is more secure than TCP/IP". Hell, we complimented a few things SGI did right too, but that does not make either a poster child.

    --

    -The wise argue that there are few absolutes, the fool argues that there are no probabilities.

  68. Short term investors shouldn't pontificate .... by King_TJ · · Score: 1

    There might be "2 basic types of advertising" but there are also two basic types of investors. The short-term people are just chasing after a quick return. A given company doesn't produce double digit percentage increases in profits or sales in a given quarter or year, and they're complaining and predicting it's time to get out and invest elsewhere. The long-term investor, by contrast. invests in what he/she believes in. Does the company generally build good things... come up with great ideas? Are they taking steps that show they'll be a contender for many years to come? If so, good. That's where to park some of your money!

    So Google wants to expand its reach, getting away from a business model that loses money on everything it does except for advertising? Good for them! If they can pull it off, they stand to be FAR more useful to society with self-driving cars than with delivering "immersive marketing" to people about brand-names of products.

    The comparison to Microsoft is uncalled for too, IMO. Microsoft always had an agenda of tying everything back to the Windows platform in some way. While Google was hooking homes up with the fastest Internet connections anyone in American ever had, Microsoft was still trying to find ways to get you to accept a cellphone with their OS on top of it, instead of the competition's.

  69. Google ad sales.. by slashkitty · · Score: 1

    Last year google sold around $49 billion is ads, vs Facebooks $11.5. Will facebook continue to grow at 65%? no. How long will it take them to catch google? At current rates, 5 years, but not if facebook growth slows. Google doesn't actually break down search ads vs the rest of their properties, they only report overall ad sales for Google Properties, including Youtube and Gmail.

    --
    -- these are only opinions and they might not be mine.
  70. Re:Soap Box time! by Headw1nd · · Score: 1

    Yes, "exponential growth" has a definite, scientific meaning. Its meaning is a function whose rate of growth is proportional to its current value. Like, say a quantity which grows at a growth rate of 1.2 times its current value. We call it "exponential growth" because you can write it in the form (1*a^x), where a is a constant. In this example, it would be (1*1.2^x)

  71. Re:Soap Box time! by Anonymous Coward · · Score: 0

    Most likely this is exponential growth. Ie compound interest grows exponentially year after year.

    However this means ALL companies grow exponentially if this measure is used for their growth.

    So Google having an exponential growth rate, is the same as every other company and not exceptional at all.

    Calling it exponential makes it sound a lot more impressive than it is.
    Why do that when 20% growth for company that size is simply awesome on its own.

  72. Re:To me the Microsoft comparison can't be more cl by Anonymous Coward · · Score: 0

    You can get the lowest end Surface Pro for $849 plus $130 for the keyboard. You can often find deals if you wait for a sale and get the lowest end version for $800 or less. So less than $1000. Still about double the iPad, ...

    You're looking at it all wrong.

    The iPad Air weighs about a pound. The Surface Pro 3 weighs about two pounds. So, on a pound by pound basis, the Surface Pro 3 is priced competitively versus the iPad!

  73. Re:Soap Box time! by Anonymous Coward · · Score: 1

    No, he's right, it is an exponential growth rate. Just because you only report the growth for a single year doesn't change the overall growth rate for multiple years, or even for multiple months within the year.

    All companies reporting using a compound interest formula measure for growth are reporting growth rates in terms of an exponential function. Compound interest grows exponentially. However it could still be very slow compared to other exponential functions, even negative, but mathematically it is an exponential growth function.

    However, it's not too helpful since all companies report this way and could claim to be growing exponentially. You can grow exponentially and still grow very, very slowly, just put the growth rate to 0.0000001 for example.

    However, exponential growth in revenue does not require exponential growth in labor costs. The two curves are not linked.
    In fact the specific qualification of a good business model is when revenues increase at a faster rate than the rate of costs.
    In fact the best businesses are those where the revenue rate increases exponentially while all other costs remain flat.
    This is standard business planning. If your revenue is strongly tied to labor costs you have a slow growth company that will have a very difficult time growing large.

  74. Re:Soap Box time! by s.petry · · Score: 2

    He would be right _IF_, and only _IF there was a qualifier next to the use of "exponential" (As I originally stated). Unqualified, it is a psychological trick because your mind will automatically associate the provided "annual" qualifier to the term.

    That is not to say you can't stop and rationalize it correctly, but that you have to stop to rationalize it to correct it makes it classic brainwashing ala Bernays and his ilk.

    --

    -The wise argue that there are few absolutes, the fool argues that there are no probabilities.

  75. Re:Soap Box time! by Anonymous Coward · · Score: 0

    You're being a moron. Who cares how companies report their financials. The article is talking about a multi-year period; "growth in Google's primary business, search advertising, has flattened out at about 20 percent a year for the last few years". We're discussing the article, and 20% growth per year over a multi-year period is exponential growth over that period.

    It isn't open to debate, it's 100% clear and straightforward, so I can't decide whether you're actually as dense as you seem, or just trolling.

  76. Re:Soap Box time! by s.petry · · Score: 1

    The use of "exponential" without qualification in Mathematics is X^n where "n" is an integer greater than 1. Yes, it can be qualified to be something else, but we are not talking about a qualified use.

    When used in advertising unqualified, and next to a term that is qualified (annual in this case), the brain will provide the qualifier given to the unqualified term. It is psychological trickery to provide an impression that is not real. While not as nefarious as the "get women smoking" campaigns of Bernays, it is in the same line of brain washing. Subtle trickery to provide a false reality to the unwary.

    Sure, if you stop and rationalize the terminology you can get a realistic view. That you must stop and rationalize is what makes it wrong to do.

    If my post got you to think about it, I have met my goal!

    --

    -The wise argue that there are few absolutes, the fool argues that there are no probabilities.

  77. Maybe becuase google's marketing skewed its search by whitroth · · Score: 1

    It's been about five years since I've noticed google going downhill - more and more, rather than signal, I get noise in the search results, and that is what it's all about.

    1. The companies who pay for sponsored ads are clearly wasting money, when I search for one thing, and explicitly try to filter out
                some of the alternatives that they put in... and get, both in search results and sponsored ads the thing I'm filtering. For example,
                I look for, linux parted -windows, and the third or fourth hit, in the visible paragraph, is talking explicitly about windows. Or the
                time, about a year and a half ago, I was looking for men's high leather boots -womens -ladies, and saw a sponsored ad where
                the text read real leather women's boots....

    2. They've taken away some of the search tools - I assume you have to be logged in just to use them? - and still ignore
                  things I say I don't want. Why, for example, if I want English results, do I see *anything* that is, presumably, either
                  Asian or Hindi?

    3. Finally, when I add quotes - and they respect them (which is not always the case), I simply don't believe that I get no results
                for some searches

                    mark, trying to find something as good as google was five years ago

  78. Re:Soap Box time! by s.petry · · Score: 1

    Calling it exponential makes it sound a lot more impressive than it is.

    At least one other person gets it, yet my original post has been down modded *sigh*

    --

    -The wise argue that there are few absolutes, the fool argues that there are no probabilities.

  79. Re:To me the Microsoft comparison can't be more cl by Anonymous Coward · · Score: 0

    I agree with your statement about businesses having to have MS Office, but much future revenue will be predicated on developing countries' respecting intellectual property, which everything I've heard about China, the Philippines, and other places suggests is not the case.

  80. Re:Soap Box time! by s.petry · · Score: 1

    I will return your ad hominem, because you are not grasping the complaint. The _unqualified_ use of "exponential" is the problem, and next the "annual" qualifier it is misleading at best. That you can't grasp or acknowledge the psychological trickery is your problem.

    --

    -The wise argue that there are few absolutes, the fool argues that there are no probabilities.

  81. Re:Maybe becuase google's marketing skewed its sea by TheDarkMaster · · Score: 1

    I have noticed that too. More and more I get results that simply have nothing to do with what I'm searching, even when I use quotation marks and the minus sign to make it clear what I want.

    --
    Religion: The greatest weapon of mass destruction of all time
  82. Re:Soap Box time! by Anonymous Coward · · Score: 0

    This is a better model for Google's inevitable slowing growth in a saturating market

  83. Re:Soap Box time! by ceoyoyo · · Score: 1

    I don't think you understand what growth/interest/etc. rates are. There's a silly exercise they sometimes make you do in junior high or intro business courses where you calculate "simple interest." Basically that takes the form of amount = principle + principle*interestRate*time. That is linear growth (it's easy to see the y=mx+b form) and your comments make a certain amount of sense in that light.

    Nobody who's not trying to rip you off uses "simple interest." If Google's year over year growth rate is 20% that means in 2014 they grew by 20% of their 2013 size, not 20% of their 1995 (or whatever reference year) size. That gives you the sum of a series where:

    amount = SUM( lastYear*(1+rate))

    as opposed to "simple interest" which is:

    amount = SUM(firstYear*(1+rate)).

    If you work out the analytical form of that series (hint: it's a simple geometric series) you end up with the exponential growth formula I gave you in my previous post.

    I've always been a little surprised that people don't see the problem with expecting the value of their house, their savings, or the economy to grow by a certain percent every year. Perhaps it's because they didn't ever get past that "simple interest" exercise and really think that growth rates are linear as opposed to exponential.

    Want the graphical gut check? Here's a graph of US GDP:

    https://andrewjohnharrison.fil...

    Here's Google and Facebook's growth:

    https://businessmodelinnovatio...

    All are clearly exponential.

  84. Re:Soap Box time! by ceoyoyo · · Score: 1

    Yes, it is: http://static1.businessinsider...

    It's also a better model for the growth of a developing economy, where the first world is somewhere in the latter half of development. Something to keep in mind.

  85. Re:To me the Microsoft comparison can't be more cl by Karlt1 · · Score: 2

    , I can't see Apple being able to maintain their allure much longer.

    Apple: Continuing losing our allure since 1999.....

  86. they are eager to kill things? by Mirar · · Score: 1

    Is that why they like killing projects like Google Reader, and now latest Google Talk?

    They really want people to stop using Google products?

    If I didn't know better, I'd say Google has been sabotaged from the inside for a few years.

  87. Re:Soap Box time! by Rich0 · · Score: 4, Insightful

    Your original post said: While it does match the marketing lingo, the word "exponential" has specific mathematical meaning which does not even come close to your advertising driven use of the word.

    That is untrue. Google's growth, at the moment, precisely agrees with the mathematical definition of exponential growth.

    Is Google the ONLY company experiencing exponential growth at the moment, of course not. That doesn't make your statement true.

  88. Re:Soap Box time! by Rich0 · · Score: 1

    However this means ALL companies grow exponentially if this measure is used for their growth.

    Well, generally the term is used to describe growth over some period of time. If I step on the gas and move from 1 mph to 2 mph you COULD describe that as exponential growth just as you could describe it as linear, but drawing a curve from two points is really a stretch either way.

    Sustained 20% growth for a company is hardly commonplace, either. About the only thing in economics that I've ever seen sustained for a very long period of time is inflation, and things tied to it (like bond rates). That is mainly because it is controlled to be that way and merely a function of how much money we create.

  89. thank god by farble1670 · · Score: 1

    "Google doesn't create immersive experiences that you get lost in,"

    thank god. this is at least one of the reasons why google beat out every competitor. while yahoo! was giving you seizures with massive full screen flash ads, google shows you text based ads related to your search.

    i'm sure they are right, immersive ads do work, but that's only if you have a captive audience that can't get away and are essentially forced to watch. think old-school TV ads pre-DVR. people have tried to make the web captive, and failed. if i load a news site that has popops / overs i just close the page. not because i'm anti-ad, but because it's too much.

  90. Re:Soap Box time! by Rich0 · · Score: 1

    you are accepting a different value of T

    The given was that Google is growing at 20% annually. You claim that isn't exponential growth. I claim that it is.

    Now, if you're disputing that Google is really growing at 20% annually, that is a completely different argument from claiming that 20% annual growth isn't exponential growth. I don't audit Google's books, so I can make no claims as to whether they are or aren't really growing at that rate. I just know that if every year your sales is 1.2x the sales the year before, that is exponential growth, by definition.

  91. Re:Maybe becuase google's marketing skewed its sea by farble1670 · · Score: 1

    trying to find something as good as google was five years ago

    look for a startup that isn't held responsible to investors.

  92. Soap Box time (revisited) by s.petry · · Score: 1

    I don't believe that you understand psychology and propaganda, which is my complaint. Perhaps you do see it but are simply attempting to ignore it.

    I'll take at least partial blame, because I provided technical details showing the addition of qualifiers to add truth to the terminology, and not the simple view. I did not call out a key piece of information so that my complaint was clear. Like all people, I can forget the audiences vision does not match my own. So let me provide the very simple version of my post.

    There is a bunch of terminology like "growth", "income", and "profits" that is qualified, in this case we have "20% annual growth". See that annual qualifier right?

    Now we toss in the word "exponential" without qualification.

    Without trying, your brain _will_ qualify exponential as annual as well. (hold that thought) Guys like Bernays were masters of this, and used it to effectively brainwash many generations of smokers, over purchasing, overeating, and war.

    While surely this is not so nefarious, the same psychological trickery is present. Just like with Bernays' famous campaigns "if" you stop and think about the message you will have a correct view. "If" you don't, you have a distorted view of the world. That you have to stop and fix your brain is the issue. Unfortunately this happens all the time, and as inundated as we are with messages we often have an uncorrected view.

    If you believe this is not to be manipulative, tell me why it's only things like growth and profit that get the "exponential" adjective? Over time, anything could show exponential changes but the word is only used on one specific way and for a specific effect.

    --

    -The wise argue that there are few absolutes, the fool argues that there are no probabilities.

    1. Re:Soap Box time (revisited) by reve_etrange · · Score: 1

      If you believe this is not to be manipulative,

      Whether or not it's manipulative is totally orthogonal to whether or not growth at a fixed percentage over any time period is "exponential" (it is, period).

      The parent posted a graph of Google and Facebook revenues over 5 years. Irrespective of any marketing value of the term "exponential," the curves drawn in the graph are (mathematically) exponential in character. If you're going to keep arguing that these specific curves are not exponential - despite the evidence of your own eyes - then I don't know what to tell you.

      --
      .: Semper Absurda :.
    2. Re:Soap Box time (revisited) by ceoyoyo · · Score: 2

      You just went off the deep end. In your original post you went on about people misusing the term "exponential." People do misuse it. You're one of them.

  93. Revisted version by s.petry · · Score: 0

    This should make things more clear.

    --

    -The wise argue that there are few absolutes, the fool argues that there are no probabilities.

    1. Re:Revisted version by blue9steel · · Score: 1

      That appeared to add zero value to the conversation. Unless perhaps you're being pendantic and asserting that the growth rate itself isn't exponential since it's flat. (which is true but irrelevant to the growth of the revenues)

    2. Re:Revisted version by s.petry · · Score: 1

      No, you are looking at absolutely the wrong thing. It is adding an unqualified term into a string of qualified terms and then claiming that qualification does not matter. This one make that more clear?

      --

      -The wise argue that there are few absolutes, the fool argues that there are no probabilities.

  94. Sensationalism at its best. by chasm22 · · Score: 1

    "Google doesn't create immersive experiences that you get lost in," says Ben Thompson." Let's see, Facebook and Pinterest will take over because of their 'immersive experiences' such as video news feeds,etc. Wow, I guess reading Google news and/or viewing You Tube won't have the qualities that are involved in the immersive experience one will surely enjoy at Facebook? "According to Thompson the future of online advertising looks increasingly like the business of television." I'm confused because I read a couple of reader comments that suggested Mr. Thompson is a deep thinker. Here's the thing to remember. Mr. Thompson repeatedly suggests that the advertising model used on TV is a highly successful one with a proven track record. This suggests to me that he firmly believes that most TV viewers pay attention to ads. I'll tell you what Mr Thompson. Why don't you launch a channel of your own(May i suggest calling it 'Reality check) and offer two ways to watch it. One with no ads, one with ads. That should feed you enough information to clearly show you something i think you already know. The effectiveness of TV advertising is a myth generated by the people gettting the ad money. I actually pay attention to ads once a year. Yep, Superbowl Sunday. Finally another quote from Mr Thompson to support the poster idea about Google peak; "To me the Microsoft comparison can't be more clear. This is the price of being so successful — what you're seeing is that when a company becomes dominant, its dominance precludes it from dominating the next thing. It's almost like a natural law of business." Yet the poster and Mr Thompson are both certain that Facebook could become the dominant player in the digital advertising world that they see forming up. Which begs the question; Isn't Facebook already a dominant fixture in a certain category? Google dominates search. Who is king of the social network? If the poster or any of the people cited by him believe that an equivalent of a full page magazine ad placed in a news blog or a 60 second ad placed in the middle of a video feed are going to be met with different reactions than the same ads in the print and televison world I can only say no, no they won't. They won't be welcomed, they won't be watched or read. Sure, the ad agencies can and already are painting a rosy picture. Who cares? The real world of advertising bears little resemblance to reality. It's quite interesting that Google is the one that has the 'real' numbers. Yet they are portrayed as almost stumbling to their massive profits, with little insight or knowledge about advertising. No, they just got lucky. In one of the articles the poster linked to the author states, ; "Relatedly, and as hinted above, both IBM and Microsoft were found to have abused their monopolies in an attempt to dominate application software and browsers respectively; it’s increasingly plausible to argue, as The Information has reported, that Google is doing the same with Android and its increasingly onerous requirements around the inclusion of Google’s services." Uh, except that in the case of Google there is one SLIGHT variation. Google isn't trying to force you to take their browser as Microsoft did. Just the opposite. They are simply saying if you are an OEM and want the Play Store or Google apps on the phone you are selling, you must abide by the terms we dictate. It seems pretty reasonable to me. After all, I don't believe this is any way inhibits an OEM from running Android.

  95. Psychology lesson by s.petry · · Score: 1

    Every year I go to a cabin next to a lake, and during my annual visit I fish for an annual fish. I catch my annual fish which seem to get bigger each year by 20%, and I eat my exponentially large fish.

    Oh, I was talking about the fish I have today compared to the fish I had 5 years ago, so I'm not wrong.. I just failed to qualify.

    Is my use of "exponential" above fine too, or is the misleading use of the word only okay when talking business? I am really curious. And I did write a better simpler view of my complaint here.

    --

    -The wise argue that there are few absolutes, the fool argues that there are no probabilities.

    1. Re:Psychology lesson by njnnja · · Score: 1

      The process that gives you that fish size is in fact an exponential process, so in your example, fish size grows exponentially. It is because you say "bigger each year", which implies the recursive relationship S(t+1) = 1.2 * S(t) where S(t) is the size of the fish caught in year t. So if you catch a 1 pound fish in year 0, then you catch a 1.2 pound fish in year 1, and a 1.44 pound in year 2, a 1.728 pound in year 3, etc. S(t+1) = 1.2 * S(t) can in fact be represented as the exponential growth model S(t) = S0 * exp(lambda * t), but that is an exercise left to the reader.

      It's not trickery, it's just a label for the particular math used to model the process. And if a process satisfies that model then there is nothing wrong with using that term. But if you are pointing something else out then please reply.

    2. Re:Psychology lesson by s.petry · · Score: 1

      You are obviously paying attention and contemplating how to make the "exponential" fit into the statement. Without that contemplation, most people hearing "20% annual growth .blah blah. exponential growth" would visualize a graph with a slope of Y=X^2. Not a graph of Y= 1.2X. (I can't speak for you, maybe you are rarely/never fooled by advertising or propaganda). I happen to pay attention to this sort of thing, and admit that I'm occasionally fooled.

      As I ask in my revisited post: If this is not done to be manipulative why is the adjective "exponential" only used when discussing profits, growth, etc.. and not done for costs, losses, or anything negative? If T is not important, would we use T=1 (annual) for 20% and no qualifier for "exponential"? As you well demonstrated, I can change T at any time so why did I start with a statement of T=1?

      It is a simple manipulation, not really harmful. Or is it harmful? I guess that's a matter of personal perspective. People aware of the manipulation don't usually fall for the manipulation. More importantly, if people used correct terminology, there is no reason to point out the manipulation. We could all hold hands and sing Kumbaya...

      --

      -The wise argue that there are few absolutes, the fool argues that there are no probabilities.

    3. Re:Psychology lesson by reve_etrange · · Score: 1

      As I ask in my revisited post: If this is not done to be manipulative why is the adjective "exponential" only used when discussing profits, growth, etc.. and not done for costs, losses, or anything negative?

      What you aren't getting is that whether or not terms like "exponential" have marketing value is a completely different question from whether or not a particular curve matches an exponential model.

      Yes, fancy terms invoking rapid, continued growth have marketing value (i.e. are manipulative). If they were claiming, say, factorial growth then it would be obvious that they were lying or performing some kind of trickery to get that result. Instead they're claiming exponential growth, which has the virtue of being a correct model for past growth and good marketing copy.

      Now, you're going to point out that firms report annually. Yes, they report annually. If you take those annual figures and graph them you get an exponential curve.

      --
      .: Semper Absurda :.
    4. Re:Psychology lesson by non0score · · Score: 1

      The problem why people are disagreeing with you is precisely because you're failing at marketing yourself.

      Yes, the revenues can fit an exponential curve (from inception to now). No, T==1, and is not being varied. But also, yes, costs also fit an exponential curve (except it's not being labelled as such). What you're arguing is the selective use of "exponential" to emphasize revenues over expenses, and you're not making THAT point clear. But this is also precisely why financial analysts care about things like return on equity, profit margin, net profit, net profit per share, etc.

    5. Re:Psychology lesson by njnnja · · Score: 1

      I think you are confusing yourself by overthinking things. A 20% exponential growth function doesn't have a slope of 1.2x, it has a slope of ln(1.2)*exp(ln(1.2)*x). But if you miswrote and didn't mean to use the word "slope" and just meant "Y" then actually Y=X^2 is a closer way of thinking about exponential growth than Y=1.2X. I'm assuming your background is computer science, so think of big O notation. If someone mistook O(exp(n)) for O(n^2) you would think they were overly simplifying but for small n it probably not too bad. But if the mistook O(exp(n)) for O(n) (linear) then you would know they are totally off the mark. In the same way, mistaking an exponential for a quadratic is a silly, stupid error, but mistaking it for a linear function is really wrong

  96. MAPS! by AqD · · Score: 1

    Ads inside Google Maps and Google Earth could be their next step to get $$$.

    Not ad banners, but useful landmarks on maps and virtual ads on virtual buildings in Google Earth - for example, they could make the virtual buildings representing paid customers larger and brighter, and prettier as well. Imagine a regular coffee drinker visit a virtual city in the morning and all of Starbucks' shops instantly pop up like the Empire State Building! Or during lunch time restaurants near your location stand taller than others to tell you where to find them (or hospitals in case of emergency, etc). It'd look awesome and probably quite useful as well.

  97. Re:Soap Box time! by ikcelaks3963 · · Score: 2

    So by your strange view, anything with a positive yield could be called "exponential". A savings account with 1% interest is "exponential" if you push the time of the graph out far enough.

    Of course savings accounts have exponential growth. They're one of the canonical examples of exponential growth that high school math students first see. Every year you're gaining more and more. Flat growth is when you're growing a fixed amount every year, which means that your percentage growth would be falling off each year.

  98. Re:Soap Box time! by hcs_$reboot · · Score: 0

    Thank you for your skillful high school grade calculation. But, while it's mathematically correct, it tends to mislead the reasoning regarding growth. Of course, buying a house you look at the cost in 20 years, C x (1+r)^20. What about inflation? Prices went up 4% in 2014, that's what you want to know. Growth, same logic. In 2015 you observe Google and how they're doing, then in early 2016 the company growth will be known - based on a year we just happened to live. If Google does only 10%, do you say they did 32% over two years, or simply "they performed not as well as last year". That's what's interesting.

    --
    Slashdot, fix the reply notifications... You won't get away with it...
  99. Re:Soap Box time! by waimate · · Score: 1

    If I follow your logic, your hang-up is on the fact that "annual" implies 1 year, and raising something to the power of 1 is not raising it at all, and thus non exponential. But you're wrong. Lemme give you an example: e=mc^2. ARGH: Einstein was wrong! If you measure c in "light years per year", then c becomes 1 and 1^2 is still 1 therefore the formula is misleading! Nonsense, right? Unfortunately, so is your argument.

    You're confusing something which is exponential across a number of time periods, versus the size of each time period when measured in years. Stop getting so outraged that t=1 because it doesn't. T is the number of intervals. 1 is the size of the interval when measured in years.

    Primary school stuff.

  100. Re:To me the Microsoft comparison can't be more cl by CastrTroy · · Score: 1

    They had to make quite a few compromises to get it to that price point. Most notably is the thickness and the low battery life of only 3 hours. I guess it depends on what your use case is, but 3 hours is not enough for me. 5 would be a lot more acceptable.

    --

    Anthropic principle: We see the universe the way it is because if it were different we would not be here to see it.
  101. Re:Soap Box time! by alva_edison · · Score: 1

    He would be right _IF_, and only _IF there was a qualifier next to the use of "exponential" (As I originally stated). Unqualified, it is a psychological trick because your mind will automatically associate the provided "annual" qualifier to the term.

    That is not to say you can't stop and rationalize it correctly, but that you have to stop to rationalize it to correct it makes it classic brainwashing ala Bernays and his ilk.

    Exponential is an absolute term. It doesn't need a qualifier, if the formula fits it's exponential.

    --
    He effected a bored affect.
  102. Re:Soap Box time! by Anonymous Coward · · Score: 0

    I agree that s.petry is not making any sense. However, you've only presented 3 data points, so I can give a quadratic fit with a better R^2 than exponential.

    F_LIN(x) = 9981 * x - 20035900 ; R^2 = 0.9991608463;
    F_QUAD(x) = 501.0000001369 * x^2 - 2007045.00055135 * x + 2010100435.55507 ; R^2 = 1.0
    F_EXP(x) = 1.99976387928797*10^-153 * e^(0.180090515 * x); R^2 = 0.9994754508

    These functions predict different values for 2015, so we'll just have to wait and see...

    F_LIN(2015) = 75815
    F_QUAD(2015) = 77485
    F_EXP(2015) = 79213

    but then next year I'll just make a cubic equation with R^2 = 1.0, and we'll have to wait until 2016. And then I'll make a quartic equation...

  103. Re:Soap Box time! by s.petry · · Score: 1

    "annual" implies 1 year

    No, annual is 1 year. There is absolutely no implication, it is the definition of annual.

    No, Einstein would not have said something as silly as "20% growth annually is exponential growth" without qualifying a new time frame for the exponential growth to occur. Einstein was not a propaganda writer.

    --

    -The wise argue that there are few absolutes, the fool argues that there are no probabilities.

  104. Re:Soap Box time! by reve_etrange · · Score: 1

    So by your strange view, anything with a positive yield could be called "exponential".

    Anything with a positive yield which is a proportion of the current value. In other words, growth is "exponential" if it is proportional to t^n. For a 1% rate savings account, the value is proportional to t^1.01.

    --
    .: Semper Absurda :.
  105. Emulator? by phorm · · Score: 1

    How about in a VM?
    VirtualBox is free for personal/educational use, and I recommend it for people who still have a few legacy XP needs around. Heck, for one family member I setup her laptop with triple-boot: Windows 7, Linux, and XP (technically Linux with a command-line parameter that tells it to launch the XP VM in full-screen mode at boot).

  106. Ads on FB by phorm · · Score: 1

    I think that Ads on FB may be more useful if they can fix some of the context-sensing (right now they're crap).

    Last time I was on a PC vendor's site that had google ads. The ads of course work on what I was searching for, so of course they were displaying ads for heatsinks and CPU's AT COMPETING VENDORS (as well as a "you're the 1,000,000 visit, win an iDevice" shit).

    Of course, why a decent online retailer (Tigerdirect) needs non-in-house banner ads is beyond me anyhow.

  107. Re:To me the Microsoft comparison can't be more cl by david_thornley · · Score: 1

    They can keep on charging $700 for a cell phone as long as people will pay it, which is to say as long as they continue offering better user experiences than cheaper competitors. It doesn't matter whether a $200 phone is "good enough", it matters whether it's better.

    Assuming you buy a new phone every two years (I buy about every three), and not with a carrier discount (which makes the prices closer), and we go with your prices, that's significantly less than $1/day extra for the iPhone. People tend to use smart phones all the time, and having something nicer for that price can be an excellent deal. Lots of people buy coffee at Starbuck's and other expensive coffee shops, and an iPhone is cheap compared to that habit.

    The iPad is not only considerably cheaper than a Surface Pro, but for most people appears to offer a better tablet experience. The Surface Pro is also usable as a laptop, but I can get an iPad and a halfway decent laptop for about as much as a Surface Pro. The iPad is not a crippled tablet. It is a tablet, and is better at that than the Surface Pro (better battery life and lighter weight, for starters). It is possible to do work on it, especially with a Bluetooth keyboard. A lot of managers around here have been carrying their iPads around, presumably because they serve a useful purpose. They have better office software than you can get on a Surface.

    People don't always want to buy the cheapest thing they can get by with. If you offer them something better, maybe a little luxurious, they will often be fine with paying a little extra. The people at Apple understand that, and that's why it's so insanely profitable.

    --
    "When you have eliminated the unacceptable, whatever is left, however improbable, must be the truthiness" - Holmes
  108. Re:Soap Box time! by waimate · · Score: 1

    Uh, pretty sure he would.

    Sorry dude, but you're wrong about this. At some point you'll realise it and be horrified. Don't feel bad, we all grab things by the wrong end sometimes.

  109. Re:Soap Box time! by reve_etrange · · Score: 1

    Yep - although another poster did make an amusing joke about progressively fitting higher order polynomials to "prove" it's not actually exponential.

    --
    .: Semper Absurda :.
  110. Re:Soap Box time! by s.petry · · Score: 1

    Are you confusing Einstein with Bernays? Hell, maybe you are right and he would manipulate for cash. Seeing his reaction to the use of the A-Bomb and reading most of h is papers and works, I'm a skeptic.

    --

    -The wise argue that there are few absolutes, the fool argues that there are no probabilities.

  111. Re:Soap Box time! by reve_etrange · · Score: 1

    In this case, "annual" means year-over-year - it's a standard usage in (at least) American English.

    --
    .: Semper Absurda :.
  112. Re:Soap Box time! by Cochonou · · Score: 1

    Using "literally" in that way is just a very common hyperbole. It is not a new usage, and I doubt advertising or marketing have anything to do with it...
    It is just like people saying they have a ton of work to do.

  113. Facebook ads in a nutshell by SmaryJerry · · Score: 1

    "Would you like to see 3 more versions of the same article you just read?"

  114. Re:Soap Box time! by Anonymous Coward · · Score: 0

    Dude! You obviously don't even know what "exponential growth" is. Try wikipedia...

  115. Re:To me the Microsoft comparison can't be more cl by purpledinoz · · Score: 1

    The problem with Microsoft is they're reactive, not proactive, ... followers, not leaders. I can't think of a lot of things Microsoft has done in the past decade where they were the innovators and leaders. Except for Visual Studio, which is by far the best IDE. However, I think that's changing. They are doing some really cool research. Like their stitching technology Photosynth and Image Composite Editor, and their cool touchscreen technology. I think they feel their fire burning under their asses.

  116. Re:Soap Box time! by waimate · · Score: 1

    Ok, you see that you're wrong and trying to distract.

    Hubris, dude. Hubris.

    Everyone is mistaken from time to time; it's what you do when you realise it that characterises you.

  117. Re:To me the Microsoft comparison can't be more cl by Threni · · Score: 1

    People don't want Microsoft stuff at home. It's a toxic brand. It's Office..it's white and upper case..it's "please reboot now"...it's "your hard drive light never stops flashing"...internet explorer needs an update....pay to update your virus checker....we've removed the start button...enter your password...change your password....your password is incorrect.

    Fuck that.

    Pick up tablet. Press power button. Use device. Install software from a single place. Receive updates immediately from the same place.

    You're confused. "I don't know....I can't see...Just pay a bit more...Couple more iterations...jam tomorrow.". You're going about it all wrong. Couple more iterations and Apple/Android will be that much further ahead. Microsoft needs to produce something cheaper and better than Apple, not hack together a half tablet, half laptop, heavy, poor battery life thing and hope people buy it. Look at the surface. Look at the iPad or Android tablet (Nexus 10, Samsung tab pro 8.4).

    "But for people who actually want to get work done, or create something, it's a useless device." Apple's just made more money in a quarter than any other company in history. People must love useless devices. Microsoft has entered that arena now, in a manner of speaking, with the surface, but they've sort of missed the point, which is why it's selling so very badly.

  118. In other words, GM, Ford haven't done it in decade by raymorris · · Score: 1

    It seems you've stated two facts, then managed to draw the exact opposite conclusion than the one the facts point to.

    Fact 1: The big auto makers have been messing up automated systems for many years, decades in fact.

    Fact 2: After decades, they haven't managed to get very far.

    Let me add fact 3: In just a few years, Google has driven the state of the art forward at least as much as Detroit had in the previous 20 years.

    Your conclusion: Detroit is better at this kind of R&D than Google, and will beat Google (rather than licensing Google's software and other technologies.)

    It seems to me that if Detroit hasn't achieved much progress in the last 30 years, that suggests they'll probably continue that trend. Whereas Google has became a major player, perhaps the leader, in just a few years, we'd expect them to continue with the same successful approach to R&D.

  119. Re:To me the Microsoft comparison can't be more cl by Threni · · Score: 1

    LOL! You're 100% right, except in the eyes of the shareholders, and consumers. They're (almost) literally printing money:

    http://www.bbc.co.uk/news/busi...

    ------------
    US technology giant Apple has reported the biggest quarterly profit ever made by a public company.

    Apple reported a net profit of $18bn (£11.8bn) in its fiscal first quarter, which tops the $15.9bn made by ExxonMobil in the second quarter of 2012, according to Standard and Poor's.
    ------------

    You're saying that they were making more money before 1999, and that's when they started going downhill? Perhaps you're just talking about your own opinion?

  120. Re:To me the Microsoft comparison can't be more cl by Threni · · Score: 1

    > but you can buy a perfectly capable Android tablet for half the price of an iPad right now if you
    > don't mind a clunkier UI.

    I've got the (now retired) Nexus 10, running lollipop. Before that, kitkat. What's clunky about either of them. I find it much easier to use than an iPad.

  121. Re: To me the Microsoft comparison can't be more c by Karlt1 · · Score: 1

    Sarcasm ------

      O /|\ ----- Threni
    / \

  122. Google is in it for the long haul by Salgat · · Score: 1

    Google has for some time been going in seemingly random directions with their investments/acquisitions and research. They do this likely because it keeps them sustainable in the far future. If you look at their investment into something so random like Android that exploded in growth you can see why they want to invest in technologies while still in their infancy. I'd be surprised if their automated driving technology doesn't also do the same in 10-20 years, but unfortunately investors are much more interested in day to day stock valuations.

  123. Re:Soap Box time! by cas2000 · · Score: 1

    you may as well stop wasting your time - he thinks that because some marketing vermin use "exponential" to mean "magical and amazing" that that actually supercedes the word's real meaning.

    this kind of idiocy is. of course, a triumph of image over substance...marketing can redefine reality to suit itself and where reality disagrees, it is reality that is wrong.

  124. Re:Soap Box time! by Anonymous Coward · · Score: 0

    Investors won't give a shit if your revenue growth is exponential or even hyper-exponential when there is basically zero growth in EPS.

  125. Re:Soap Box time! by Rich0 · · Score: 1

    You said:

    Thank you for your skillful high school grade calculation. But, while it's mathematically correct, it tends to mislead the reasoning regarding growth.

    I replied to:

    the word "exponential" has specific mathematical meaning

    I addressed the claim made in the comment I replied to, no more or less. The discussion was about the "specific mathematical meaning" of exponential growth.

    Of course there is more to evaluating the economic performance of a company than that. If that had been s.petry's claim then I wouldn't have disputed it. I was simply correcting the incorrect argument made that somehow this wasn't exponential growth.

  126. Not so fast... by Kubla+Kahhhn! · · Score: 1

    They have so many long games over there. I'll believe it when I see it. Just because Bing and Yahoo have scored some strategic alliances eating at some of their core business? Please. This is not another Atari, where phalanxes of clueless idiots are pissing away the business. A lot of Silicon Valley businesses, like Google and even Facebook (yes, I said Facebook) have a lot going on that most are completely unaware of. Big, smart things going on.

  127. Re:Soap Box time! by toddestan · · Score: 1

    So by your strange view, anything with a positive yield could be called "exponential". A savings account with 1% interest is "exponential" if you push the time of the graph out far enough.

    A savings account that grows 1% per year does grow exponentially. It's one of the classic examples. Each year it will earn more and more as you earn interest on the previous years' worth of interest payments. Exponential growth has a specific mathematical definition - it doesn't mean "grows really really fast". Kind of like the term "broadband", which also has a very precise technical definition, but has been redefined by marketing types and government regulators to mean "really really fast internet". (well, fast from their perspective)

  128. who remember altavista? by Anonymous Coward · · Score: 0

    Hands?
    But seriously, I will miss the Google ecosystem, which even Apple has not been able to duplicate.
    I can click on a restaurant in my Chromebook and walk out to the car, and by the time I'm there I can see the driving instructions in google map.
    and (sometimes) it keeps tabs on where I've parked for when I leave the restaurant.
    and so on.

  129. 1 Gbps connectivity by Anonymous Coward · · Score: 0

    With the proposed 1 Gbps connectivity it's desirable/possible your build your own Google type search engine. http://www.nagaiah.com/google....

  130. Didn't I read the same article last year? by YoungManKlaus · · Score: 1

    "Bla bla ... Google not interested in investors ... bla bla ... not sustainable ... bla bla ... too little monetarization ... bla bla ... I'm a money-hungry creep."