The Ups and Downs of AMD (hackaday.com)
szczys writes: In 2003 AMD was on top of the world. Now they're not, but they're also still in business. AMD continues to produce inexpensive, well-engineered semiconductors. The fall over the last 10 years is due to Intel, who used illegal practices and ethically questionable engineering decisions to knock AMD off their roost while still keeping them in business. The latter prevents the finger of antitrust from being pointed at Intel the way it was for Ma Bell.
You are all for servers. Servers do serve! serve! serve! Serve servers serve! Serve do the servers. YOU MOOING COW SERVERS!!!
AMD settled their entirely valid lawsuit:
http://www.cnet.com/news/intel...
Intel's actions were shocking and absurd, and they seem to be willing to play by legal limits only when failing to do so would visibly get them hammered with monopoly lawsuits. It was a poor resolution to a very real issue. The other part? It prevents Intel from having to do anything rash or aggressive with their chip power, because by neutering their only competitor they were able to focus more on profitability and less on performance and perception. In my *opinion*, I think this is a big part of why we saw chips mostly become stagnant compared to in years prior- Intel is actually keeping in range of what AMD is capable of on purpose. They are holding back.
Read Ars Technica's history of AMD, the issue was with spectacular mismanagement more than with Intel's practices.
http://arstechnica.com/business/2013/04/the-rise-and-fall-of-amd-how-an-underdog-stuck-it-to-intel/
Throughout the '90s and early naughts, the joke was that Apple was Microsoft's Advanced Research Lab, b/c Microsoft's impressively staffed research labs never seemed to produce much except for journal papers and desktop animations.
Well, that's what AMD and NVidia are for Intel.
The article mentions Intel "Permanently disabling AMD CPUs through compiler optimizations". Am I reading this right, did they find a way to brick AMD processors? It doesn't say anything else about it in the article that I can see, if so, and I'm really curious.
Back in the 486-pentium days, AMD was a much better processor (the k6 was amazing for its time) and even when the quads came out almost a decade ago, the bang for buck was still there. But sadly my next build is probably going to be intel simply because thats where the power is.
have you seen my sig? there are many others like it but none that are the same
Great CPU's and chipsets to match, so-so video cards..
AMD does must fine if you ask me, but they are NOT Intel who along with Micro$oft have colluded to keep each other on top of their prospective heaps. Yea, Intel keeps them alive on purpose, but don't sell AMD short, they can and have been doing solid work in spite of their reputation for being second best.
Personally I love AMD's CPU and chipset offerings for PCs. They are usually cheaper at the same performance point and are a great value. Yes, they are pushing the limits of the technology, running hotter and faster than Intel offerings, but for your average PC it doesn't matter. AMD CPU's rock along just fine and as long as you don't aggressively over clock, usually last long enough to go obsolete before they die.
Now the video hardware is a different story. They are still the cheaper for the same performance so they have great value, but for some reason their offerings are not as well supported and stable as ATI, so I generally find myself happier with that vendor. Like the CPUs, you can over clock the hardware and not kill it if you are not aggressive, but it seems the firmware/drivers/software isn't nearly as stable as it could be.
"File to fit, pound to insert, paint to match" - Aircraft Maintenance 101
Attorney here. In the late 90's I worked on contracts between clients and Intel. Intel was offering payments if you put a banner on your website that said it was optimized for the Pentium II. They also helpfully provided code to slow your website down if it detected any non-Intel processor.
"The fall over the last 10 years is due to Intel, who used illegal practices and ethically questionable engineering decisions to knock AMD off their roost while still keeping them in business."
That is what a fanboy would say, but ignore the fact that AMD when they got the lead sat on said lead and got beat down. On top of last 3-4 years claiming so many things about how great their product would be, how fast it was gonna be but when release comes out it fails to meet all the claims AMD made on it. AMD needs fire their Marketing and PR department's, they been a constant source of embarrassment for them. Making claims of how great their new product will be but when real world use comes in to play it falls way short, Case in point the Fury X. Claimed to 30% faster then a nvidia gtx980ti but when real world settings came in to play not the cherry picked settings AMD used to make those claims it was even to even 10% slower in some things.
Intel knows they have to let AMD live for at least 4 reasons:
1. Avoid anti-trust lawsuits over x86 chips.
2. Have a second-source option so that vendors don't switch to ARM. Contracting practices for critical equipment often require more than one part source (vendor).
3. Keep the x86 market viable. Without producer competition, x86 may die a slow death.
4. Have someone to steal ideas from.
Table-ized A.I.
Ma Bell was from about 1913 until 1984 a regulated monopoly charged with the mission of "Universal Service." All competition with it was illegal. It gave up its monopoly status in 1984 in exchange for the right to enter the field of computing. The rest as they say is history.
I really don't see any relevance between it and INTEL vs AMD, contrary to the posting.
Competing with criminals is very hard.
I cant say if Intel has done illegal things to AMD- ... but I am and old trooper and I remember that back in the days when windows dominated and Laptops where too expensive, AMD and Intel bet very differently for the future, and AMD lost.
Around 2000 - 2005 Intel decided to go mobile and came up with "Centrino", when desktops still outsold laptops. In that day, it was the risky move.
Then, at the same time, AMD decided 64 bits whats the future and came with Athlon! Along with new OSes like Linux, I though that was the future.... it wasn't - ... just plain bad decisions -
- AMD was on top of the world with Opteron / AMD64
- Intel was losing everywhere it went. You'd be hard-pressed to find an Internet / financial shop *not* buying AMD
- But Intel responded with Merom / Core2Duo. That mostly closed the gap, though initially the memory subsystem was still inferior
- Had AMD met expectations with the follow-on part (Bulldozer), there is no reason they could not have continued to win
- But in my mind, their ATi acquisition initiated their downfall. They became schizophrenic.
To beat Intel (like most market leaders) you have to have a non-trivial advantage. When AMD had one, they kicked Intel's ass to the point that they severely altered Intel's roadmap. When they no longer had one, they lost.
Does it hurt to hear them lying? Was this the only world you had?
July 24, 2006: AMD buys ATI, stretching their credit to the limit
July 27, 2006: Intel launches Core 2 Duo (Conroe)
To get an idea of how quickly AMD was in trouble, here's Anandtech in November 2007 at the launch of Phenom:
If you were looking for a changing of the guard today it's just not going to happen. Phenom is, clock for clock, slower than Core 2 and the chips aren't yet yielding well enough to boost clock speeds above what Intel is capable of. While AMD just introduced its first 2.2GHz and 2.3GHz quad-core CPUs today, Intel previewed its first 3.2GHz quad-core chips. (...) Inevitably some of these Phenoms will sell, even though Intel is currently faster and offers better overall price-performance (does anyone else feel weird reading that?). Honestly the only reason we can see to purchase a Phenom is if you currently own a Socket-AM2 motherboard; you may not get the same performance as a Core 2 Quad, but it won't cost as much since you should be able to just drop in a Phenom if you have BIOS support.
Up to July 2006: K8 > Netburst
July 2006 - November 2007: K8 < Core (AMD sales tank)
November 2007 - October 2011 K10 < Core (successor lagging behind)
October 2011-2016? Bulldozer < Sandy Bridge (late and underperforming)
Why didn't AMD have the cash to burn in 2006-2009 to come up with something better? Oh, a $5.4 billion purchase of ATI. It sucked all the R&D out of CPUs and into APUs and "synergies", but even today you see no major differences between an APU and pairing a CPU + dGPU unless you've written very special code for just that situation.
Live today, because you never know what tomorrow brings
Sure, lots of controversy over their actions in the late 90s and early 2000s, but by 2005, Intel had recovered from the mistakes made in NetBurst. Starting with the Core microarchitecture, Intel made some very strong advances in process and gains in their CPU architectures in the consumer and server spaces. AMD got distracted with the APU designs and made a huge misstep with the Bulldozer line. I think the ATI acquisition was a distraction as well. Meanwhile, Sandy Bridge was in place and allow Intel to make gains all around. By the time Haswell was in place, their entire lineup was solid. They had the core counts to match the high end Opterons, they were pushing ahead on virtualization (VT-D, APICv) and AMD was and is in a rough spot.
Zen needs to have good parity with Skylake for AMD to regain market share, and that's a tough task. Also, Intel has major process advantages. They are at 14nm already, which helps keep yield up as transistor count rises (core count). They do have an advantage in the all in one market and do very well in the budget segments. We will see if their ARM based assets play out, but it's going to be tough going for AMD with Intel on one side and NVidia on the other.
AMD had an oppportunity (via a focus on SW tools) to out-perform intel, but did not execute well. Panic-Driven-Development killed those opportunities, and focused the competent staff on 'we-must-rescue-via-OpenCL'. The net result was that AMD-Tel-Aviv had more political power, and _far_ less competence than numerous US based groups.
More specifically: the focus on a 'pretty UI' was far more important than having the [OpenCL] debug capability being correct. That is: it crashed a lot, but that was acceptable, when the developers were located in Tel-Aviv.
A failure to kiss-Tel-Aviv's ass was a sure way to entail being let go in a layoff.
Yes, Avi, you are a bozo
for ZEN! Come on AMD!
by TheSpoom (715771) Uncaring Linux user here. I have nothing to add to this but please continue. *munches popcorn*
Intel's compilers still use the CPUID instruction to decide whether to emit efficient code or not. Intel has an official notice to this effect. Charmingly, the notice is only available as an image file. I presume this is to make it harder to search for the notice.
https://software.intel.com/en-us/articles/optimization-notice/
Every time I see benchmarks now, I wonder whether the results were affected by the use of an Intel compiler.
I try very hard to not buy Intel products.
lf(1): it's like ls(1) but sorts filenames by extension, tersely
I believe the legendary WinTel partnership was not so mythical, and helped create an obsolescence cycle that makes everyone think replacing a computer every few years is a necessity.
But wait! There's more: everyone says to buy computers with Intel processors instead of Arm... because of Flashplayer!
And also, how do you get rid of older processors? Simple, create new instructions for special uses (SSE*)! They're just needed in certain situations, but otherwise good computers will become trash if browsers (erm, Chrome) stop working on them.
Also, push for 64-bit, because software makers and distributors will say "Oh! What the heck! This is too tiresome; let's just support 64-bit from now on. 32-bit is OK, but fsck it!" ... and there you go buying a new computer because your old faithful (which still works like a clock) is just 32-bit.
And this is not restricted to Intel. What if you got an old Nvidia card and it still works very nicely (even for games)? Well, if it's old enough, then "no driver" for you (fortunately, there's Nouveau).
And 40% of the US population thinks passing more gun control will make them safe, ignoring the reason above.
I kind of don't get the defeatured compiler hack.
It seems like all AMD needs to do is contribute the appropriate code generators to GCC.
also bet heavy on multi-core? The $180 8350 hangs with a $350 i7 in multi-core applications, but other than a few math programs and PCSX2 I can't think of anything that isn't single threaded...
[Just got an old A10-5800k as a hand me down and it's great but the APU is pointless]
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Either Intel has gotten more honest or they don't need to lie anymore. Bulldozer is basically the Pentium 4 for AMD. Hopefully Zen will be better as AMD has finally realized their mistakes. If Zen is half the chip it aspires to be it will still be a good buy. But if they did what they claimed... Imagine, say, a chip more powerful than the G3258. As a CPU. With an iGPU that plays games as well as current budget GPUs. For say $50. It's a ridiculous entry level chip, but if Zen is what pretty much everyone hopes... AMD could crush Intel entirely, smash NVIDIA, and seize a large portion of the mobile device market in the next few years. Or they could explode in a flashy way. Pretty much everyone is hoping for success though. Even Intel, because if AMD goes bust then they will be in a pickle with US antitrust law.
Either Intel has gotten more honest or they don't need to lie anymore. Bulldozer is basically the Pentium 4 for AMD. Hopefully Zen will be better as AMD has finally realized their mistakes. If Zen is half the chip it aspires to be it will still be a good buy. But if they did what they claimed... Imagine, say, a chip more powerful than the G3258. As a CPU. With an iGPU that plays games as well as current budget GPUs. For say $50. It's a ridiculous entry level chip, but if Zen is what pretty much everyone hopes... AMD could crush Intel entirely, smash NVIDIA, and seize a large portion of the mobile device market in the next few years. Or they could explode in a flashy way. Pretty much everyone is hoping for success though. Even Intel, because if AMD goes bust then they will be in a pickle with US antitrust law.
Post some links to benchmarks to back up this claim. Last I checked a slightly overclocked i5 was beating an FX-8350.
Unless I couldn't find it I don't get why there hasn't been a major consumer class-action lawsuit regarding the compiler issue and Intel's AC behaviour on marketing/buying exclusivity? Lawyers LOVE this kind of thing as they get paid big bucks while us little consumers get a dollar or two each...either way though Intel gets smacked huge (or should)...$1.2B to AMD is trivial compared to how much Intel has cost us consumers...
Is Intel's AC behaviour the ONLY reason for AMD's current issues? No...obviously not but they are a major contributor...let's say at least a 50/50 game...that's a lot of money that AMD lost due to Intel that could have made up for some major missteps of their own...
O well...too late now hopefully Zen will help make the market competitive again!
No bias there.
bet heavy on AMD and their multi-core tech. Either Sins of a Solar Empire or Sword of the Stars. There's all sorts of cool shit they could only do on AMD Because of the crazy multi-core performance.
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All of these comments knocking AMD and no mention of Hector "Ruins" Ruiz or Dirk "Bulldozer" Meyer? How long till you folks start giving Carly Fiorina a hall pass for what has become of HP?
The article is repeating a lie. The actual settlement and case do not contain the lie.
The Lie is Intel sold below cost.
Due to a fixed cost to operate a fab and process wafers, the cost per die is greatly impacted by line yield.
Due to the competitors line yield of about 50% at the time, it was assumed Intel had to be selling below cost. This was investigated and found to be false based on the number of raw wafers purchased and the number of die shipped. If two identical companies manufacture identical chips and one has 45% yield and the other 90% yield and offers bulk discounts that is 20% below the other companies cost to produce, it does in no way indicate the company is selling below cost. Read the lawsuit and settlement.
Intel agreed to change some business practices and settled, but still claimed they did nothing wrong such as dumping below cost, because they were not.
The cost per die was calculated based on the number of wafers purchased and the number of die shipped. Intel had much higher line yield than AMD.
AMD cut corners trying to compete, but did not solve the yield issue. AMD on the other hand had a policy of undercutting Intel on Price, but with their lower yield, they ran into the problem of having to sell below cost to meet their price points. This is where the incorrect assumption was made that Intel had to be selling below cost. This has been proven otherwise.
http://www.cnet.com/news/intel...
http://www.intel.com/pressroom...
"By contrast, AMD's investments in manufacturing capacity during this period were anaemic - because AMD had elected to change course. Through the late 1990s, AMD itself has acknowledged, AMD had persistent quality problems with manufacturing production and insufficient capacity."
Please do not repeat the lie that Intel sold under cost. They didn't. They had lower production costs due to higher yield.
The truth shall set you free!
Links to the FACT that Intel was convicted of anti-trust against AMD keeps getting modded down.
So here it is again:
E.U. Commission press release detailing their conviction of Intel.
The European Commission has imposed a fine of €1 060 000 000 on Intel Corporation for violating EC Treaty antitrust rules on the abuse of a dominant market position (Article 82) by engaging in illegal anticompetitive practices to exclude competitors from the market for computer chips called x86 central processing units (CPUs). The Commission has also ordered Intel to cease the illegal practices immediately to the extent that they are still ongoing. Throughout the period October 2002-December 2007, Intel had a dominant position in the worldwide x86 CPU market (at least 70% market share).
Intel was CONVICTED of monopoly abuse. This is an irrefutable fact. There are a lot of people here either claiming that they were never convicted or downmodding those that are revealing the truth. The site I linked to is the official press release site of the E.U. Commission.
"His name was James Damore."
While I am generally happy with my CPU experience. Pathetic Linux support for their GPUs means I will never buy their tat again. (come back ATI - all is forgiven)
This perpetual motion machine Lisa made is a joke, it just keeps getting faster and faster. - Homer
The article does not cover the whole story, missing the important parts of the last 10 years. AMD dropped the ball completely with the Athlon 64 - anyone else remember the Sempron and Opteron? Phenom was meant to redeem them, but Intel's Core2 architecture completely obliterated AMD, taking the entire high end of the market and beating them on bang per buck in the middle range as well. AMD were relegated to competing (relatively successfully) for the low end. Bulldozer only compounded this, again unable to compete at the top end.
As someone who had a Cyrix 6x86 and an Athlon, Core2 pushed me into Intel territory and I'm yet to return.
They should come up with a way to lie about their CPUIDs so that they can take full advantage of programs compiled on Intel's compiler. For instance, maybe I could run a program to make my Athlon 860k pretend it's an i5, and then I could see a performance increase in certain applications. Make it happen, AMD. I mean, it can't be THAT hard to implement.
Jesus Christ, what has Slashdot become?
it's a direct observable historic fact. intel was scaring away investors from AMD as far back as the k6 and k7 days leading directly to AMD not being able to start construction of a second factory until after the launch of the k8. had Intel played fair AMD would have had 2 factories up and running for the k8 and would have easily been able to acquire 40% marketshare. the market today would have have looked extremely different had that been the case.
Optimization Notice
Intel’s compiler may or may not optimize to the same degree for non-Intel microprocessors for optimisations that are not unique to Intel microprocessors. These optimisations include SSE2, SSE3, and SSSE3 instruction sets and other optimisations. Intel does not guarantee the availability, functionality, or effectiveness of any optimisation on microprocessors not manufactured by Intel. Microprocessor-dependant optimisations in this product are intended for use with Intel microprocessors. Certain optimisations not specific to Intel microarchitecture are reserved for Intel microprocessors. Please refer to the applicable product User and Reference Guides for more information regarding the specific instruction sets covered by this notice.
Notice revision #20110804
As written by Intel, but written in text for the convenience of visually impaired slash-dotters with screen readers. Highlights mine.
Human Rights, Article 12: Freedom from Interference with Privacy, Family, Home and Correspondence
and keep your AMD cpu. I've even seen laptops with AMD procs and nVidia gpus.
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One thing to keep in mind though as that purchasing isn't just about the CPU itself, so numbers are misleading. Does Intel dominant the top-end of fast CPU's, you bet. But when it comes to a casual desktop that still has decent media capabilities, I've seen a lot of systems going AMD (not to mention the consoles etc).
Why? For any given system there's a trifecta of CPU, motherboard, and graphics (we'll skip RAM,HDD,PSU for now). For Intel, not only did the chips cost more but often many of the motherboards did as well. On top of that you add a video card, which - while cheap options were available - still adds a bit to the price.
Then you have stuff like the AMD APU's. To run most current-gen games/software at a moderate level of performance with AMD, you get a motherboard (often cheaper than Intel), and an A8 or A10 APU. No separate video card needed. You may want to shell out for slightly faster RAM since the graphics part of APU uses system RAM, but overall you have a decent system for less cash. *Plenty* of vendors seem to be going this route, and I've seen plenty of pre-build brand-name boxes going the AMD APU route.
I pretty much agree with your timeline, and wasn't really aware of the business plan, but that sounds about right. The results were the same.
As for Intel learning. I am not as optimistic. AMD hasn't been competitive. Meaning Intel hasn't had to do much really. They have come out with several generations of solid CPU, however the increase in computational power year over year isn't what it used to be. You could chalk it up to physical limitations, or even lack of demand, or is it lack of competition? About the only thing that Intel has done well in the last several generations of CPU is to really reduce the power required year over year, for a marginally better CPU. Meaning they also just read the market to know that most CPU are going into laptops where that actually matters. For the CPU I buy for my desktop that is 5% faster but consumes 20% less power, who cares. However the important part is that it is still faster and better than anything AMD had for retail. Emphasis on "retail". AMD is still pretty competitive in the server market where low cost multi-core is what is desired. AMD has gone down a different path, intentionally or not. They still have money in the PC game, but they just don't seem that committed anymore to trying to go head to head with Intel anymore. I think they are looking for their niche to exist in.
Oh, one other sort of failure you forgot to mention was the acquisition of ATI. While AMD still continues like ATI in making some good video cards, the whole idea was integration and the "synergies" that might release. I'm sure some pieces of useful technology have been a result, however integrated video is no more far ahead that it ever was, and combined chip-set enhancements haven't really been overwhelming in their success.
Of course they think that. Whoever is behind the gun control lobby is outspending the other side when it comes to paying for proven and valid marketing.
The NRA is a joke. Either they have no lobbying resources, are bought by the opposition or they are fully incompetent.
Who posted this garbage on Slashdot? PLEASE REMOVE THIS ARTICLE! It does not link to anything, and is simply an AMD fan boy bashing on Intel post! Intel is leading the PC industry because their CPU's actually perform and when someone buys a 4 core CPU, they get a real 4 core CPU unlike AMD who is trying to sell a 4 core CPU as an 8 core CPU. This is exactly why Intel is in the lead, because they stopped sucking so much.
PULL THIS ARTICLE!
When AMD released the athlon64 it was great. Brought 64bit to the masses, outperformed intel. It was great. However, AMD decided to just sit on it and drop off R&D activities. Intel came around and released the core2 architecture, then not long after core i7 came out. AMD didn't do much at that time except chase intel's minor features. So of course they got left behind. And they by and large ignored the market shift from IPC to low power. These problems purely rest on AMD's management. Even if intel was playing dirty to some degree, at least intel stepped up and really kicked it on the technology side.
Most people rag on AMD for buying ATI and sinking the entire budget into that, but in all reality, It was probably the best for AMD.
The acquisition of ATI is one of the only things that keeps AMD competitive as a company. Sure their CPU's are lackluster, but their motherboard and chipset support has been excellent compared to Intel, they consistently make motherboards compatible for multiple families of processors and they have a good cost-performance ratio.....
Also, not an AMD fanboy, I've built and used many AMD rigs in my day but I currently run a Haswell 4690K. Going from an FX4300 to the Haswell, not too much has changed in terms of experience in windows and most games.
Have you ever fallen asleep at the keybhanusdiog?
I should have answered the question more directly - it's not doing the 3D rendering at all and dumps a 2D canvas to the screen so the current drivers are as good as it gets for that step.
However, some software that writes to Wayland, such as Evas, uses OpenGL and can use the 3D rendering hardware to do it's work.
As for "more efficient" - there's not a lot of X that gets in the way between OpenGL and the graphics card anyway. I was using a pentium60 in 2000 with a cheap 3D graphics card to display stuff that a big SGI machine in the next building was feeding to my screen - almost all the work the local machine was doing was handled by the graphics card with X being little more than a way to transport it.
I suggest you read the captions on that diagram and try again.
Why did you misrepresent OpenGL as Wayland?