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Netflix CEO: Movie Theaters Are 'Strangling the Movie Business'' (businessinsider.com)

Netflix CEO Reed Hastings thinks the state of film is a "real tragedy" and that movie theaters are "strangling the movie business," he said at The New Yorker's Tech Fest on Friday. From a Business Insider report:On Friday, Hastings came down hard on these theater owners, saying there had been no innovation in the movie theater business in recent years, even as TV has been shaped by the rise of cable and internet networks. "Money" and "innovation" has flooded to the TV industry, Hastings said. Not so with film. The movie theater business has seen flatline revenue, Hastings said. Part of the problem is that small movies, such as many Netflix has snagged from places like Sundance, would be better distributed both at home and in theaters. That's a convenient position for Netflix to take, but Hastings said the movie studios feel the same way. Each movie studio would like to "break the oligopoly" of the theaters, but "they don't know how," he continued. If they collude to face the theaters, it's anti-trust, but if they are the ones to take the first step, their films will get killed. That means they just go along with the status quo.

46 of 342 comments (clear)

  1. Movie theaters by Anonymous Coward · · Score: 4, Insightful

    It's all a bunch of teenagers kicking the back of your seat and smacking gum and talking on phones. I'll pass.

    1. Re:Movie theaters by OzPeter · · Score: 4, Insightful

      There are 18+ movie theaters. They're basically all that's worth going to anymore.

      I'll second that. The food and drink they serve may be over priced (but you don't have to eat or drink), but the larger seats and leg room and lack of annoying kids is a huge draw card.

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    2. Re:Movie theaters by Opportunist · · Score: 3, Insightful

      Hmm... and I can have all that an non-overpriced food at home, along with no parking fee and the movie actually pausing whenever I want to take a piss (at a toilet that's not smelling like a sewer and where I don't have to wait for 10 minutes for my turn)... so what exactly is the benefit?

      --
      We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
    3. Re:Movie theaters by Opportunist · · Score: 5, Insightful

      Movie theaters had their reason to exist when they offered an added value over what you could have at home. That ceased to exist. Big screen? Have it. Dolby 7.1? Have it. 3D? Glad I don't have it. What else is there?

      --
      We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
    4. Re:Movie theaters by MooseTick · · Score: 2

      "Movie theaters had their reason to exist when they offered an added value over what you could have at home."

      The demise of video game arcades and video rentals outlets like Blockbuster may be a foreshadowing of the future of movie theaters. That said, its still a good place to go for a date if you don't want to talk and sit in the dark together.

    5. Re:Movie theaters by jedidiah · · Score: 5, Informative

      > People with AR-15's spraying bullets up and down the aisles?

      You're more likely to get hit by lightning while spontaneously getting 3 different rare diseases.

      --
      A Pirate and a Puritan look the same on a balance sheet.
    6. Re:Movie theaters by OzPeter · · Score: 2

      Hmm... and I can have all that an non-overpriced food at home, along with no parking fee and the movie actually pausing whenever I want to take a piss (at a toilet that's not smelling like a sewer and where I don't have to wait for 10 minutes for my turn)... so what exactly is the benefit?

      Well if you really want to see a movie on its release date there are not many legal options.

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      I am Slashdot. Are you Slashdot as well?
    7. Re:Movie theaters by shaitand · · Score: 2

      Your home theater is a better place. Public theaters aren't dark enough or empty enough to do anything but watch the movie.

    8. Re:Movie theaters by Opportunist · · Score: 3, Insightful

      This is pretty much the topic of this whole thread.

      --
      We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
    9. Re:Movie theaters by xxxJonBoyxxx · · Score: 4, Funny

      >> There are 18+ movie theaters

      Paul Ruebens, is that you?

    10. Re:Movie theaters by DickBreath · · Score: 4, Interesting

      But according to TFA (the friendly article), . . .

      > Each movie studio would like to "break the oligopoly" of the theaters,

      Yeah, right. If that were true, then the studios would EMBRACE online streaming instead of trying to hold it back in every conceivable way.

      Hey dinosaur studios, here's an innovative idea: Try releasing one of your good films to online streaming FIRST -- even with a rental price, like on Amazon. And maybe several of you do the same. Then let's see if the theater owners come begging to you to show at their theaters first. Choosing where to release your movies first is not anti-trust, it's just good business. Getting with the modern age. Advancing into the 1990's, etc.

      --

      I'll see your senator, and I'll raise you two judges.
    11. Re:Movie theaters by harperska · · Score: 5, Insightful

      Not all shootings are equal. The probability of being killed in a terroristic mass shooting in particular is very low, despite the media's obsession with covering that particular type of shooting.

    12. Re:Movie theaters by DickBreath · · Score: 4, Funny

      But screaming kids, people getting up and squeezing out through the row of seats, and then back again later, and cell phones, and people talking, and telling their life story, along with narrating the film, people kicking the back of your seat, throwing popcorn . . .

      It's all part of the movie magic! The theater experience. You wouldn't want to get less than you paid for.

      And let's not forget being treated like a criminal before admission into the dignity of the theater experience. And 45 minutes of ads.

      --

      I'll see your senator, and I'll raise you two judges.
    13. Re:Movie theaters by Oswald+McWeany · · Score: 2

      Well if you really want to see a movie on its release date there are not many legal options.

      I don't care if I watch a movie on it's release date or a year later. The content is still the same. Plenty of films I haven't seen- I don't have to see new ones the day they are released.

      --
      "That's the way to do it" - Punch
    14. Re:Movie theaters by Oswald+McWeany · · Score: 2, Informative

      I wouldn't go to a theatre that advertises "guns welcome"

      --
      "That's the way to do it" - Punch
    15. Re:Movie theaters by ColdWetDog · · Score: 2

      There are 18+ movie theaters. They're basically all that's worth going to anymore.

      I thought those places went away once the Internet started hosting porn.

      --
      Faster! Faster! Faster would be better!
    16. Re:Movie theaters by Anonymous Coward · · Score: 3, Insightful

      why? your fear is illogical. criminals will bring guns whether there is a sign or not. at least the guns welcome would give any wrong doer pause, and they might consider other people shooting back at them too great a risk.

      stop being scared and dependent on signs to keep you safe.

    17. Re:Movie theaters by ArtemaOne · · Score: 3, Insightful

      That's ridiculous. Every time I go to the movie I have a revolver on me. If that one in a billion chance comes around that someone has intent to shoot up the place, you would be happy that a few people in the audience are carrying.

    18. Re:Movie theaters by ai4px · · Score: 3, Insightful

      In Savannah GA 16 years ago there was a "dinner and movie" type theater. Casual seating. They served beer and light food like nachos, burgers and wings. The wait staff would walk around in the dim room keeping your beer full. Great concept! I first saw the Matix there. I wish more theaters would do this.
        You know what gets old? sitting thru 20 minutes of previews and /commercials/. Really. I paid my $12 for the movie already, do I have to watch commercials as well???? And thye wonder why people just aren't going to the movies any longer?

    19. Re:Movie theaters by PCM2 · · Score: 2

      They, too, can survive if they specialize on gimmicks and experiences that cannot be simply created at home.

      A few weeks back I went to see "Godzilla Resurgence" (the latest Japanese Godzilla movie) in Tokyo. I saw it at the Toho Cinema in "4D." This involves vibrating your seat, shaking it around, blowing air and mist into your face, flashing lights, smell generators, and a whole host of gimmicks. I had fun. It was also the kind of thing I need to do exactly once in my life. The ticket cost around $35. More to the point, though, while it seemed like a great idea for a Godzilla movie, there is a really short list of movies that I could imagine really benefiting from the treatment. Like, I defy you to find me a person who is not moved after watching "Apocalypse Now," but how would that movie benefit from "4D"? I love a good gimmick as much as the next guy -- I'm that guy who actually does own a 3D TV -- but that's all it is, a gimmick. If you legitimately like movies, that's not the thing that's going to bring you into the theater.

      --
      Breakfast served all day!
    20. Re:Movie theaters by ArtemaOne · · Score: 3, Informative

      That sounds like you're buying into propaganda. Defensive gun usage is extremely common, and there have been an incredible number of mass shootings that never occurred, or were ended early by people carrying concealed. I do agree that people who are open carrying or brandishing needlessly could present those issues.

    21. Re:Movie theaters by Jawnn · · Score: 3, Informative
      Alamo Drafthouse (larger cities in Texas) and the McMenamins properties (in the PNIW), are two shining examples of what "movie theaters" could have done to save their asses, but didn't. The serve good food, even the popcorn is better, and alcohol. The are cleaner, ...and quieter - a LOT quieter. Alamo Drafthouse is serious about their no-talking/no-texting rule. They will repeat offenders (you get one warning) out on their asses "...without a refund." They get all of my theater-going business now.

      And to the operators of those theaters that have been remodeled in the last few years, No. Putting recliners in your same dirty, noisy theater isn't going to help. Get serious about what you're selling (an experience) or get serious about finding a buyer for your property.

    22. Re:Movie theaters by UnknownSoldier · · Score: 3, Insightful

      > Who cares about "legal" options?

      Uh, those with morals and who have respect for others.

      But go ahead and keep pretending it is your property.

    23. Re:Movie theaters by Scarletdown · · Score: 2

      I've got the big screen and surround sound at home which I like just fine, but there are at least a dozen movies each year that I'd like to watch on a 60 foot screen rather than a 60 inch screen - I don't because per movie it's not worth the expense.

      Right now I go see maybe 1 movie per year in theaters (consistent since 2010). If I drop $20 each time I go, then "Big Screen" is only getting $20/year from me.

      If they were to cut the cost per movie in half I would probably go once per month on average. I used to go twice per month before the costs tripled in my early twenties. That would increase their yearly revenue from me by 600%. Seems like a good business decision to me...

      Guess we are lucky in my small town of under 10,000 (possibly a tad over 10K countywide).

      We have what they call Tightwad Tuesday, where all shows are $6. And since a movie's first night showing here is always on Friday, that gives us a weekend plus change to check reviews (the Rerolled forum is often pretty accurate) to determine if we want to spend the $12 for two of us to see it on the big screen, or wait for either Netflix or Redbox (the latter of which we need to start using soon before all these coupons for free RB rentals that I won in the Safeway Monopoly game earlier this year expire...mostly been using them as gifts so far).

      We seem to be averaging one movie at the Eltrym per quarter, with our most recent being Miss Peregrine this past Tuesday. Our next for certain one will be Rogue One in December. No telling if there will be any spur of the moment movie nights before then though.

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      This space unintentionally left blank.
    24. Re: Movie theaters by RatherBeAnonymous · · Score: 3, Informative

      These numbers are pretty rough, but annually about 60% of US firearm related homicides are suicide. About 3% of gun deaths are accidents. About 80% of non-suicide homicides are ruled as gang-related. Police kill in the neighborhood of 1200 people per year, criminals or otherwise. Mass shooting deaths, defined as "4+ deaths of people selected indiscriminately in a public place", are vary small. The figures I've seen are between 5 and 75 people per year.

      That leaves somewhere around 1000 to 2000 murders.

      If only America could address its drug habit and figure out how to employ our young men. Then gang and other organized crime violence would be severely curtailed, and this would be a pretty peaceful place to live.

    25. Re:Movie theaters by UnknownSoldier · · Score: 2

      The highest form of morality IS obeying laws whether they are just or not. NOTE: The laws could be legal or spiritual.

      Resorting to ad hominems only makes you look insecure and childish.

    26. Re:Movie theaters by dryeo · · Score: 3, Insightful

      That's so true. When slavery is legal, it would be immoral to help slaves escape. When the law insists on segregation, it would be immoral for a black person to sit at the front of the bus. When the law says Roma must report to the gas chambers, it would be immoral to not report or to help someone not report.
      So many immoral people.

      --
      https://en.wikipedia.org/wiki/Inverted_totalitarianism
  2. ...what about the drafthouse?.. by Anonymous Coward · · Score: 2, Insightful

    ...it's the only place i'll watch films anymore; they innovate and do a wonderful job of it...

    1. Re:...what about the drafthouse?.. by Anubis+IV · · Score: 2

      Beer, cocktails, a full menu with the kitchen to back it. Also, reserved seats that you can pick in advance, and a strict no phone policy that they actually enforce. Definitely worth a look.

    2. Re:...what about the drafthouse?.. by SScorpio · · Score: 2

      Why yes, yes they do: http://drafthouse.com/

      I don't have one near but, but the Emagine Theaters near me serve beer, wine, and mixed drinks. http://www.emagine-entertainment.com/

  3. Might as well break the ice by chispito · · Score: 5, Insightful

    This being Slashdot, many of you don't want to go to theaters and see films. You want to view them at home, from your HTPC where you won't be bothered by other people, people you consider dumb, rude, loud, too young, always on their phones and generally needing to get off your lawn.

    I remember this last time movie theaters came up. I was in the minority because I do consider going to the movies to be a social experience, especially when when seeing a suspenseful or funny movie.

    --
    The Daddy casts sleep on the Baby. The Baby resists!
    1. Re:Might as well break the ice by RogueyWon · · Score: 2

      It depends on the film. If it's a big special effects blockbuster, like a new Star Wars film or something, then yes, going to the cinema can add something to the experience.

      For almost anything else, however, home viewing is definitely preferable for me. All too often, there's a film I'd very much like to see but don't want to have to watch in a cinema. Then by the time it's available to watch at home, I've forgotten about it or just lost the inclination to see it.

      If the Movie Theater chains are really confident that they offer something above and beyond the home viewing experience, then they should be a lot more relaxed about simultaneous releases.

    2. Re:Might as well break the ice by GIL_Dude · · Score: 3, Interesting

      I go to movies too. Probably 8 times a year or so. There are some loud and rude people. But most of the folks aren't. I've had to give a shout and a death stare to one ass that kept kicking my chair. But normally it is pretty much OK. I still think movies should be available "day and date" (on streaming and theaters in the same day). I don't care if they tier the pricing over time. On day one, rental streaming $25, theaters their normal too high price. 30 days in, $8.99 for streaming and it goes to the bargain theaters. 90 days in and it goes to Netflix and others (free streaming with paid monthly account). Something like that. Work out the prices and set them to something that makes sense - that was just a broad strokes idea or pricing. There should also be global release and no region locking. It is proven that if you make access available people pay for it. Sure, there are you inveterate, never going to pay for anything people. But they aren't and won't ever be your customers. Make it available everywhere at the same time and you will get customers.

  4. A biased opinion by foxalopex · · Score: 5, Insightful

    My understanding from how movie theatres work is that they barely make any money at all from the showing of movies. It is the production studios that take the greatest amount of profits from the movies shown at the theatre. Where theatre's make money is primarily from the extremely unhealthy food folks buy at the theatre. It's why we hear so much about movies from producers that flop because that represents a huge loss. Theatres are not so worried so long as folks still go to the theatre to see movies.

    Gas stations use a similar model where most of their actual profits are from non-gas sales. They behave very much like a corner store. The gas that's sold isn't very profitable otherwise.

    1. Re:A biased opinion by Anonymous Coward · · Score: 5, Informative

      This is a common misunderstanding. Movie theatres make plenty of money from showing movies. It is true that the vast majority (~90%) of revenue from brand new films (typically a film is a 'special engagement' from release through the end of its second weekend) goes back to the studio. However, the studio's take drops rapidly after that point, eventually tilting in the theatre's favor. A large chain with a good film buyer and strategies in place to ensure movies perform as well as possible during an extended run can get their overall 'film rent' below 60%. But, even at 90%, the theatre's box office take isn't "barely any money." The nice thing about tickets is that everyone pays for them, while many customers don't visit the concession stand. When I ran a movie theatre, our average ticket price (which factors in free passes, discounted tickets, matinees, child tickets, etc.) was about $7.50. Our net concession per capita was about $2.40. 75 cents may pale in comparison to $2.40, but it is definitely significant...and this is absolutely the worst case scenario.

  5. even worse by Kludge · · Score: 3, Interesting

    I seldom go to theaters any more.
    The food mediocre and overpriced.
    There are no intermissions or breaks on 3 hour long movies. Old movies had intermissions. Live theater has intermissions. When do I get rid of all this soda that has made its way to my bladder? I can pause a movie at home any time I want.

    1. Re:even worse by Tx · · Score: 4, Insightful

      There are no intermissions or breaks on 3 hour long movies.

      Slightly side-issue, but a lot of movies are way too long anyway. Sure, there's the odd Schindler's List or whatever that actually has three hours of story to tell. But Batman v Superman? F**k off with that. These shitty movie directors need to get their egos under control and realise that that kind of movie needs to be 90-100 minutes tops. More isn't necessarily better when you're telling a story that isn't actually very complicated or fundamentally interesting.

      --
      Oh no... it's the future.
  6. It's dead, Jim by fyngyrz · · Score: 4, Interesting

    Movie theaters are part of Americana.

    So are buggy whips.

    You can put up as big a screen at home as you have room for, and money to spend. It's not even that expensive, especially as compared to the cumulative costs of a movie theater habit.

    Once you have a system at home, you no longer have to put up with sitting by strangers breathing various horrors in your general direction; crying babies; talking people; missing sections of the movie because you needed to hit the head; incredibly expensive and limited "snacks"; spilled sodas running over your feet from behind; seating not specifically chosen by you (and frankly, unlikely to be comfortable); lack of privacy; interference from people using cellphones (or conversely, your inability to use one if you need to); being tied to the theater's schedule; being deluged with ads from every business with an ad budget and no way to mute the obnoxiousness; waiting in line; dealing with the weather; being unable to re-cue the movie to see something you didn't quite catch; dealing with a watch-once-per-huge-cost experience.

    If you put some (not a lot of) effort into it, you can have much better theater seating than you're going to get out of 99.9999% of commercial theaters (reclining, soft, blanketed, your SO snuggled up right next to you with out an armrest in someone's soft parts, perfect viewing position every time.) Great sound is easy too. "Largeness" is primarily about resolution and seating distance, so it's really more tricky to get right if you want to please a larger number of viewers. If you are most concerned about you and your SO, for instance, you can set thing s up very easily so the same amount of your visual field is covered, you have excellent resolution, and fabu sound. Going bigger is always awesome, but it's important to understand that the main benefit is the ability to seat and similarly gift a larger number of viewers with equivalent high resolution.

    Theaters, near as I can tell, offer only the following:

    o a place to take a date that's public, so they have a safety net re you climbing all over them in an unwanted fashion

    o an action that is expensive, which can make a date feel like you consider them worthy of same (raise prostitution arguments here, I won't argue.)

    o a largish screen, presuming you don't beat them at that game (which takes foresight and money in terms of home spaces)

    o about 90 days (at present) one-upsmanship on home viewing timing; that, of course, is wholly artificial -- but quite real.

    o higher resolution in some theaters, however this is almost always hugely compromised by non-sharp imagery. Some CGI does show this off, presuming you are seated at the correct distance to the screen, which isn't by any means a given. Even seating at optimum distance with just 1080p isn't all that easy to get right -- there's pretty much just a few feet, depth-wise, where normal visual acuity and that kind of resolution meet and derive full benefit. Likewise, there's only a small set of rows / seats in a commercial theater where you'll actually get the benefit of even higher resolution, presuming the movie actually uses such resolution.

    ...If those points aren't valuable to you (they aren't to me, at all) then the theater is now effectively a buggy whip. I haven't been to a movie theater in almost ten years (pretty much since projection systems dropped into a range where I decided they were doable.) And you know what? Although my system is moderately expensive, to the point where it blows most people's minds, based on the number of movies we own and have watched, many multiple times, I have saved a huge amount of money, which I then get to put into other things.

    I understand the theater business owners' desire to preserve their business model. But I think the writing is on the wall. And I really think that a society that attempts to artificially protect someone's particular business model is making a mistake at any le

    --
    I've fallen off your lawn, and I can't get up.
  7. It is a Government-created problem. by MyFirstNameIsPaul · · Score: 4, Informative

    The studios are not allowed to own their own theaters, per the 1948 ruling in United States v. Paramount Pictures, Inc.. The ruling is the same as making the claim that Matco can't make it's own tools and sell them from their own trucks or Apple can't sell iPhones from its own stores. Totally lame and arbitrary and definitely contributes to reduced investment, thus reduced innovation.

    --

    I once took an excursion to Reddit, and later HN. Unlimited up/down voting sucks when dealing with a hive-mind.

    1. Re:It is a Government-created problem. by Rakarra · · Score: 2

      Totally lame and arbitrary and definitely contributes to reduced investment, thus reduced innovation.

      It also strengthened the hand of independent movie studios, because the big studios couldn't keep them out of major theaters. This is a good thing.
      It strengthened the hand of independent theaters, since.. well, all theaters were independent of the studios now. This is a good thing.
      The Hays Production Code took a major hit. This is a very good thing.
      The "studios" also no longer own actors who can make movies for any studio. The is also a very good thing.

      I'm not really seeing the downside here.

  8. Re:As a married guy with a kid by ColdWetDog · · Score: 2

    There are headphones......

    --
    Faster! Faster! Faster would be better!
  9. The importance of the release date by Weaselmancer · · Score: 4, Insightful

    Well if you really want to see a movie on its release date there are not many legal options.

    First off, you're exactly right. If you want to see something the minute it's released, that's the only way to go.

    So I'd like to offer another thought. What's so great about that?

    Seriously. What's so great about having something the minute it's available? We put a lot of importance on that for some reason. The 2017 Chevys are out early, the latest Star Wars film was just released, Apple just made a phone that is 2% faster than their last one.

    Why do we care?

    Perhaps that's the thing we should be examining. The theater isn't a barrier to seeing a movie, they're a barrier to seeing a just released movie. That movie you want to see will be the exact same movie a week or a month or a year from now. And you have plenty of legal avenues (and far cheaper ones, and far more pleasant ones) than going to a theater.

    Maybe the real problem is instant gratification, and our dependence on it.

    --
    Weaselmancer
    rediculous.
  10. Disagree by JustNiz · · Score: 4, Interesting

    It seems to me that the real problem is the low quality output of the Hollywood studios, combined with their monopoly on the US market.
    In Europe you often see films from many different countries/cultures, in the US, its ALL Hollywood monoculture output only.
    Everything Hollywood make is totally formulaic and predictable, and the plot has become irrelevant to the eye-candy. Go back to the black and white movies of the 40's/50's. Maltese Falcon, Casablanca, Gone With The Wind etc. Amazing, engaging, intelligent stories.
    Now all we get is just endless hybrids of one of 7 or so standard moralized storylines,
    https://en.wikipedia.org/wiki/...
    and a bunch of CGI effects. The result is entirely predictable, unimaginative and only truly engaging to people with an IQ of about 80 at most.
    Presumably because that's what the studios now believe is the lowest cost/least effort approach needed in order to make something that will probably be profitable, rather than actually good.
    Its gotten so bad that a high percentage of American masses seriously think Hollywood Physics is how things actually work in real life.
    http://www.informationweek.com...?

    1. Re:Disagree by painandgreed · · Score: 4, Interesting

      Everything Hollywood make is totally formulaic and predictable, and the plot has become irrelevant to the eye-candy. Go back to the black and white movies of the 40's/50's. Maltese Falcon, Casablanca, Gone With The Wind etc. Amazing, engaging, intelligent stories.

      Yes, but I bet you're cherry picking a few great movies out of two decades, and there are the other 90% of the movies out at the time that had the same issue that you are complaining about current movies having. Do you have any idea of how many Charlie Chan or Tarzan movies alone were made in that time period? In 50 years, somebody else will be describing the great movies of the 00's and 10's while complaining about their current movies.

    2. Re:Disagree by Anonymous Coward · · Score: 3, Insightful

      A bunch of that problem your seeing hasn't got anything to do with the U.S. Hollywood studios are making movies that will play in Asia, especially China, to people who may not speak English, so complex plots and dialog don't work very well. CGI works equally good or bad in all countries.

      The problem is the Asia movie market has passed the U.S. and Europe in size so U.S. studios are pandering to it to make money

  11. Non-technical added value by DavidMZ · · Score: 3, Interesting

    Movie theaters had their reason to exist when they offered an added value over what you could have at home. That ceased to exist. Big screen? Have it. Dolby 7.1? Have it. 3D? Glad I don't have it. What else is there?

    I know that this is slashdot and that we like to focus on features, but for me the value proposition of movie theaters resides in their selection. This is probably irrelevant for you if you just want to watch the latest blockbuster but if you are interested in independent movies, having an independent theater whose owner has a vision of what makes movies interesting beyond $$ is priceless.It's like going to an independent record shop where the owner will have a selection of the new records he likes, and not proposing just the mainstream music.Some of the movies may challenge at first, but they will expend your vision of what movies can be and what kind of stories can be told.

    So basically, I let the owner of the theater do the selection for me, not based on my preferences, not based on my previous viewing history, not (entirely) based on what she thinks will make him earn the more money, but based on her cinematographic sensitivity and their extensive knowledge of movies. And I pester about the selection sometimes, and sometimes I will feel I have wasted my money on a movie, but I know that those people have brought me great movies I would not have seen otherwise and ultimately it's worth it.