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Apple Releases $300 Book Containing 450 Photos of Apple Products (theverge.com)
Apple has a reputation for releasing "revolutionary" products that carry higher price tags than competing products. Today, the company hasn't made that reputation any better as it has released a "$299 coffee table book" that contains 450 photographs of Apple products. The Verge reports: It's a hardcover edition, bound in linen, and is available in two sizes: $199 for a smaller 10.20" x 12.75" version, and $299 for a larger 13" x 16.25" edition. The book is simply titled Designed by Apple in California -- a name that somehow manages to be both humble and incredibly pretentious at the same time. The photos inside are all new images shot by Andrew Zuckerman, and will show off 20 years of Apple design "in a deliberately spare style." In a press statement, chief designer Jony Ive described the book as "a gentle gathering of many of the products the team has designed over the years," and hoped that it would serve as a "resource for students of all design disciplines." The book is published by Apple itself, and is dedicated to the memory of Steve Jobs. It is, undeniably, an act of corporate vanity publishing on an impressive scale, but it's one Apple deserves to get away with more than pretty much any other tech company. No one denies that when it comes to industrial design, Apple earns the praise it gets. That aside, though, the book's publication does show a certain amount of self-interest, navel-gazing, and even arrogance from Apple -- themes that were also present in September's unveiling of the new MacBook Pros. It's all very well to feel proud of the successes of the past, but we'll be interested to see if the company can justify releasing another such book 20 years from now.
And is at college text book pricing levels.
Galaxy Note 7 comes with 450 photos of rockets, missiles, and grenades.
Table-ized A.I.
I have given up buying slaughtered tree books for quite a while now, no matter how elegant they may look on a coffee table. So if this is worth buying, it would have to be on my Kindle. Which brings me to the question - how much does the E-book version cost?
Not that I'd necessarily buy it - just curious! Apple has enough of my cash to date
oh wait..
It'll be organized by year, and start out with the iPhone. Then the iPad. Then the Unibody MacBook Pro.
However the final 80% of the book's pages will be filled with photos of watchbands.
#DeleteChrome
Just when you thought their smugness and pretentiousness had peaked, they outdo themselves. Horrible, horrible, elitist excuses for human beings.
Less than $1 per page for hipster iPorn.
"does show a certain amount of self-interest, navel-gazing, and even arrogance from Apple"
Nothing wrong with that !
...omphaloskepsis often...
Anyone have a torrent link?
...said Jony Ive, shaking his head in disbelief. "Who among us has the courage to mix their own precious fluids into the page dye, making it white beyond white?". He glared at his design team.
Ive shook his head. This was the solution. The solution so many had been seeking for so long. "I have solved mankind's greatest crisis", Ive said to his team of design toadstools.
"But sir" one toadstool began. "Didn't KISS do that with blood in the olden days?"
Ive was enraged. "APPS", he replied.
And you will have the old outdated one.
(If at first you don't succeed, do it different next time!)
Don't buy the Apple book, buy something that's a lot more reasonable and not so self indulgent:
Hip-Hop: A Cultural Odyssey (Hardcover)
It's only $7,777.02 for a new copy.
I'm guessing the the people writing and reading this story don't know anything about the coffee table book market. $300 is nothing.
I am Slashdot. Are you Slashdot as well?
Burn down, burn down Hot Topic
https://www.youtube.com/watch?...
just pictures of the final product, as you will find them in the store. Ridiculous.
We can literally close the book on Apple.
“Common sense is not so common.” — Voltaire
.. just in case anybody had been wondering.
Anyone remember the 20th Anniversary Mac?
https://en.wikipedia.org/wiki/...
That was a $7500 (in 1997) priced, under-powered piece of desk jewelry that was released at a point when Apple nearly went out of business.
This may be history repeating itself with Microsoft Windows replaced with Google Android.
Fluff companies spit out to distract from the mounting evidence they are out of ideas and lost at sea.
The more interesting retrospective will chronicle the rise and fall of Apple. They have been coasting financially on the success of the products from Jobs era. That will eventually run its course and only then will we know if they can continue to produce at the level established during Jobs tenure.
But you know what, apple fanboy will buy that. D'oh!
no text.
The old saw was that when corporation builds fancy new corporate headquarters, it is an indication of an "edifice complex" and a red flag.
The combination of a fancy new building _and_ a self-aggrandizing book seems dangerous to me.
An Wang's "Lessons" was published in 1986, about five years before Wang collapsed...
"The Ultimate Entrepreneur: The Story of Ken Olsen and Digital Equipment Corporation" came out in 1988, the year DEC merged with Compaq... it's a little hard to date the "collapse of Digital."
"How to Do Nothing," kids activities, back in print!
A $300 Apple picture book is exactly the kind of cultural elitism that caused the backlash that allowed Trump to be elected president. See? I can tie anything back to that. It's like six degrees of Trump separation.
For those complaining about Apples prices - this is Apples cheapest product yet!
I wonder how much they could get for plastic replicas of Jobs' poop.
they left out the pages.
WoW,, Apple haz dun it again..
I mean seriously..
a mac-Book no one wants or can afford to keep fed and uptodate (replacement dongles)
an I fone that is clearly crippled for profit.
and now an analog book??
Who are they catering to??
who's allowing these indivduals to influence.
how about,
how can apple (with it's supposed stance on the environment) really purport this??
I wonder how many FauxCONN engineers had to die for this to be brought to market in a timely manner?
Does this also state that, "apple" does not have confidence in it's displays or hardware to display these static images correctly any time, any where?
Ever since the A_hole passed Apple has been on a steady decline. Finally people are seeing Apple for what it really is.. A name. Nothing else..
If you want a table of contents it is an extra $25. A glossary is $50 per page. Just to match the outrageous prices for memory or SSD upgrades in their products.
How many dongles do you need to buy to read your book?
Like the headphone jack, it had to be removed in the name of bravery.
BeauHD. Worst editor since kdawson.
I can't fap to this.
But I want one with a golden cover. And one in pink for my daughter.
I bought a Cabella's catalog (29.95), and my friends dont call me an outdoorsman -- They know me as a schollar of Outdoor Arts n Sciences, but by my first name nonetheless, an theeis hurr is my Universal Yearbook.
the new Apple I-ball
See how we at Apple see the world..
only 325.99 for 10 hours of usage..
just pop out your old "analog" eye and pop ours in..
We dare you to compare...
It's a hardcover edition, bound in linen, and is available in two sizes
Given the likely market, wouldn't a wipe clean cover be more appropriate?
The existence of this $300 book pretty much sums up everything that's wrong with Apple and its priorities.
Apple have reached the sagging, past-their prime, no-longer-trendy stage in their career where it's time to put out the Greatest Hits album.
No one denies that when it comes to industrial design, Apple earns the praise it gets.
Apple does not deserve praise for its designs.
Apple has a reputation for releasing "revolutionary" products that carry higher price tags than competing products.
Revolutionary? You mean by removing stuff people want? Let me fix that for you...
"Apple has a reputation for releasing proprietary products that prioritize looks and simplicity over functionality and flexibility and also carry significantly higher price tags than competing products."
Do they also sell a fitting table, the only table this book can be put on to be read?
In a year's time, they'll be going for $50.
AC comments get piped to
Now that Playboy has stopped publishing naked women in their mag, it's great to see Apple filling the market need for print material of a certain nature ...
Apple want people to pay to watch them masturbate.
Too soon or too late?
So they can design products that Apple can sue for design patent infringement.
Tim Cook needs to go.
He's really pissed off Trump, having named Apple specifically in his rallies as a company raping the American workforce and building all their overpriced crap overseas.
Corporations MUST be people, because only humans can be narcissistic, and this is some serious mirror gazing. It'll be interesting to see how many acolytes cough up the scratch for this outrageous self-love letter.
'The Economy' is a giant Ponzi scheme whose most pitiable suckers are the youngest among us and the yet-unborn.
Apple is not a tech company, they are a fashion company that sells tech-related luxury goods. Calling them a tech company is like calling Gucci a textile company.
People will actually buy it. :-)
We suffer more in our imagination than in reality. - Seneca
Hipsters across the world are frantically writing to Santa.
Area51 - We are watching...
When will The Verge learn that it doesn't need 14MB+ of images on every single page of their site? How does it help anyone to deliver 2500 x 2200px images that get scaled down to 268 x 236px in the browser?
This is the end. Their hubris knows no limit, so it is time for them to take a huge fall. Let's not buy any more iPhone 7's, that will teach them!
The book is just a collection of pages held together with giant binder clips because Apple has Revolutionized the Design of a Book.
Now Apple expects customers not only to look at ads for their crappy, overpriced products, but indeed to PAY for the privilege. But there's something worse, at work on a far deeper level: they want more than the cost of a more basic iPad to get a book that is several times heavier, fatter, and hugely environmentally unfriendly in that it kills copious numbers of trees to advertise for a company that allegedly eschews doing those very things normally.
Maybe they just want to gauge the stupidity of their customers. Maybe they want to underscore how obsolete paper is.
Who knows.
And the smaller 10.20" x 12.75" version of the book still only comes with 16 GB ram. SMH.
mandatory read (watch) for next school generation......
I don't think James Vincent knows what humble means.
This has already been done.
If you're interested in a coffee-table book of Apple design, but don't want to pay Apple $299 for the privilege, consider Jonathan Zufi's book ICONIC - A Photographic Tribute to Apple Innovation ( http://iconicbook.com/ ). It's full of beautiful photography of Apple products an commentary from Apple designers, and it's a completely independent production by an Apple fan.
(Disclaimer - I used to work for Jonathan Zufi, but not on ICONIC, and I receive nothing at all from purchases of the book. I just think he's a cool guy and the book is very well done.)
Or if you want to see where apple got all its ideas from, buy "BRAUN--Fifty Years of Design and Innovation" .
That's it. Apple has officially gone over the edge.
There is no longer any question. Cook is Apple's Balmer.
i have the same book,,,,,i taped BestBuy, Office depot and target flyers together and VOILA, i guess i could sell it 50$ less and make apple fans happy