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Apple Exec Jimmy Iovine Confirms Company's Interest in Making 'Pop Culture' TV Shows (hollywoodreporter.com)
Last week, the Wall Street Journal reported that Apple is working to bring in veteran producers to help create original content, including TV series and movies. Apple Music head Jimmy Iovine has all but confirmed the report and company's intentions to expand. From a report: "We're going to do whatever hits popular cultural smack on the nose," Iovine said when asked about Apple's reported expansion. Days after The Wall Street Journal's report that Apple plans to expand into original TV series and movies, Apple executive Jimmy Iovine hinted at what that might look like. "At Apple Music, what we're trying to create is an entire cultural, pop cultural experience, and that happens to include audio and video," he told reporters at the Television Critics Association's winter press tour. "If South Park walks into my office, I am not going to say you're not musicians, you know?" Iovine continued when pressed about the report. "We're going to do whatever hits popular culture smack on the nose. We're going to try."
I know he was Morpheus on PeeWee Herman show but I can't find anything else on the www.
$250 for the show.
Then for an additional $60, you can buy the audio track.
Rule 35 of the internet: "If it can be hacked, it will be". - Charles Stross
Steve Jobs must be rolling over in his grave
Apple. The reason I'm glad I'm not a stupid millenial.
And maybe they'll consider splitting the boring and uninteresting computing division as a separate little company: Apple Computer - that can resume making and improving the last Unix[TM] Workstations available.
1% APY, No fees, Online Bank https://captl1.co/2uIErYq Don't let your $$$ sit in a no-interest acct.
"We're going to do whatever hits popular culture smack on the nose. We're going to try."
translation
"We're desperate enough to try anything at this point except add headphone jacks and escape escape keys."
I am sure this is yet another way to enforce vendor lock in. Want to watch this new pop-culture phenomenon? Here's a $300 dongle for your TV...
Even if they do decide to play nice with Netflix or some other service, there is no way they will pass up the opportunity to brand the hell out of it so, at least, you will be able to easily identify it (and skip it).
Will the content be totally about promoting so-called "Social Justice" philosophies and ideals?
We've seen a lot of content like that being produced lately. We've seen long-established characters changed to a different race or gender or sexual preference or some other trait just to make the content more "inclusive", even if it makes no sense within story lines or established canon. Or we've seen new characters created with a trait like their gender, race, or sexual preference as their main defining characteristic, solely so focus can be put on it, and the rest of the character pretty much ignored.
Now is probably the wrong time to be dealing with such content. The American public, at least, is getting sick and tired of having this sort of crap forced on them at every opportunity by the media. Even in Europe, which has long been a stronghold of "Social Justice" philosophy, is getting very tired of all of it after dealing with the illegal aliens who have forced their way into those nations, only to commit crimes and terrorist attacks.
I can't see how there would be a solid future to this, especially from a financial standpoint, if they're force-feeding leftist ideology to an ever-shrinking portion of the populace. America is swinging to the right. The UK is swinging to the right. Europe is swinging to the right. Australia is swinging to the right. The majority of the citizens of the major markets that would pay for and consume "Social Justice" content are all moving away from those leftist ideologies. I don't see how giving them content they don't want and won't buy will succeed.
If this content avoids the "Social Justice" narrative, and perhaps even questions it and tears it apart, then it may have a chance for success. Otherwise, I can't see it being a success.
Well, now we know what happened to the MacBook's development resources.
Macs I can upgrade. Desktop Macs.. COMPUTERS!!! ... Not glorified iDevices that are design over function.
I miss the days when Apple was a computer company that cared about thinking-different.
Just what we needed. What is next? A merger with a large ISP? Or Apple fiber?
I thought capitalism is supposed to supply people with what they want?
We've already seen from Netflix that producing enough original content is a huge draw to making sure people use your service. No way would I ever unsubscribe from Netflix now.
Similarly, a good enough base of original content would be a pretty good reason to buy an AppleTV. Amazon is trying the same approach themselves with Amazon content, which has no AppleTV app yet.
The only issue is, can Apple produce anything anyone wants to watch? That's the real trick. To my mind Amazon has not yet been nearly as successful at that as Netflix has. But maybe Apple can do better with a greater knowledge of what people stream than Amazon has.
"There is more worth loving than we have strength to love." - Brian Jay Stanley
Mother: "young man just what do you think youre doing with that GNU operating system??" ...no escape.
Son: thinking different.
Mother: "oh i see and i suppose that richard stallman put you up to it did he? well id like to hear what youre going to call this GNU/Linux when your father gets home!"
Son: braveness mom, GNU Linux is just like the new macbook!
mother: "oh? and how is that?"
son:
Good people go to bed earlier.
Jimmy Iovine was one of the most powerful record executives during the period when record labels were all sleeping on the digital revolution that was about to overtake them.
Why would anyone, especially Apple, give a job to someone who was so clueless about technology and popular culture?
You are welcome on my lawn.
Jobs used to insist Apple was a company which made things so people could create.
Now, Cook wants to change Apple into a company which makes "entertainment".
If Jobs was buried, surely he is spinning at very high rpm now, in his grave.
I thought that they were forbidden from using that after the lawsuit with the real Apple Music?
Cook: Hey, I've got a great idea: let's give up our overwhelming and unique advantage in selling premium phone and computer hardware and become one of the dozens of interchangable players making visual content.
Ghost of Jobs: Fuck you Cook! Are you trying to piss on my legacy?
Cook: Did someone else feel a breeze? Anyway, whadya think?
Exec 2: Well...
Cook: You're fired. Anyone else?
Ghost of Jobs: Resign you hack! We're a hardware company! That's why I picked you, Mr. Hardware, to run it!
Cook: Someone get this heating system fixed on Monday. OK, now where were we.
Exec 3: TV shows.
Cook: Yes, we're gonna do sitcoms, and reality shows, and soap operas...
Want to watch this new pop-culture phenomenon? Here's a $300 dongle for your TV...
Apple doesn't care where you watch it from, but it has to use iTunes (which you may have forgot they have for Windows as well).
It's just that yes, it happens to be easier to watch all this stuff on an Apple TV.
"There is more worth loving than we have strength to love." - Brian Jay Stanley
Just what we need, a reboot of Queer as Folk combined with a non-satirical version of Portlandia.
Pop culture? Seriously? Apparently we are willing to pay more and more for moral degradation and the promotion of selfishness. Have we no shame? Anyway, I'm glad there's someone out there making money off it. What a great contribution to the world and all of humanity you have made, Mr. Iovine. If not to the world, at least yourself. That oughta be worth something.
The thinking people of the world have failed.
Did the Beatles' label ever sue them for that or what?
Make proper pro-level computers first.
The acquisition that keeps killing Apple.
Not that Tim Cook hasn't done a good job of trying.
With apple being well know for censorship just how watered down will this pop culture be?
There's an unlimited supply of it at Apple.
All principal characters are forced to wear a turltle neck dickie with the new Apple Studios rainbow stripes logo. I am pretty sure there will be one stuck tothe butt cheek of the pants/skirt as well.
There is no right to feel safe thru security vaudeville at the expense of everyone's freedom, privacy and tax money.
please dont. just stop. please. for all of us. just dont. staaaap. :(
Just what the world needs: more entertainment. Who was it who said television was the opiate of the masses? Oh yeah, that was me.
And its spin off: My New 17 Inch Laptop.
---- The above post was generated by the Turing Institute. Maybe.
unes video is defective due to DRM. Doesn't work on devices that don't support Apple DRM
Which includes Windows, is Windows an Apple product or not?
How many laptops can run Windows again? What's that, most of them?
"There is more worth loving than we have strength to love." - Brian Jay Stanley
It won't work.
Being from a forward-looking inclusive company like Apple, these shows are certain to include much-needed pop culture elements like transgender characters, transsexual characters, and other gender-dyslexic types. I look forward to Trump's executive order cancelling this garbage.
Could probably get Kevin Perreira to bring back Attack of the Show!