A Super Bowl Koan: Does The NFL Wish It Were A Tech Company? (siliconvalley.com)
Are tech companies cashing in on the popularity of Super Bowl -- or is the Super Bowl trying to get into the world of tech? An anonymous reader writes:
The NFL hosted a startup pitch competition before the game. And they also ran tech-themed "future of football" ads during the game which showcased the robot tackling dummies that provide moving targets for training players. Lady Gaga's halftime show is even expected to feature hundreds of drones.
But Microsoft was also hovering around outside the stadium, pushing the concept of "social autographs" (digital signatures drawn onto images) with their Surface tablets. Intel ran ads during the game touting their 360-degree replay technology. Besides the usual game-day ads for beer, there were also several for videogames -- Arnold Schwarzenegger endorsed Mobile Strike, and a reality TV show parody suddenly turned into an ad for World of Tanks. So is technology subtly changing the culture of the Super Bowl -- or is the Super Bowl turning into a massive pageant of technology?
Are any Slashdot readers even watching the Super Bowl? All I know is the Bay Area Newsgroup reported that a Silicon Valley engineer ultimately earns more over their lifetime than the average NFL football player.
But Microsoft was also hovering around outside the stadium, pushing the concept of "social autographs" (digital signatures drawn onto images) with their Surface tablets. Intel ran ads during the game touting their 360-degree replay technology. Besides the usual game-day ads for beer, there were also several for videogames -- Arnold Schwarzenegger endorsed Mobile Strike, and a reality TV show parody suddenly turned into an ad for World of Tanks. So is technology subtly changing the culture of the Super Bowl -- or is the Super Bowl turning into a massive pageant of technology?
Are any Slashdot readers even watching the Super Bowl? All I know is the Bay Area Newsgroup reported that a Silicon Valley engineer ultimately earns more over their lifetime than the average NFL football player.
I know it's photoshopped, but is it a genuine photoshop? And how much is it worth?
Inheritance is the sincerest form of nepotism.
so is the super bowl
That is all.
Is it even necessary anymore?
I was thinking more like "impossible to print or save as a jpeg" from the locked-down Surface app, but "You can order prints starting at $4.99 (PS filters and effects available for a small extra fee)!"
It it's cool to beat up, refuse service to, and dump on Trump supporters, right?
You need a good swift kick in the head, you do...
The teams and the league are there to make money. As such they'll apply whatever trappings they think will bring more fans and thus more money to the sport.
Right now tech is hot, tech is popular. It doesn't matter why it's hot or popular, if they can find a way to cobble it in for greater profit then they will do so. The game itself has not changed significantly for a very long time, the only tech required has been safety equipment to attempt to reduce injuries.
Do not look into laser with remaining eye.
The hypocrisy speaks for itself. Thank you
All this says is social media is even more overvalued than professional sport. That's not a good thing, you shallow greedy fools.
All I know is the Bay Area Newsgroup reported that a Silicon Valley engineer ultimately earns more over their lifetime than the average NFL football player.
Reminds me of an article comparing a doctor's lifetime earnings vs a UPS driver. In the analysis, the doctor doesn't pull ahead until about 18 years after high school, due to the long period of schooling and residency, plus debt load.
http://www.er-doctor.com/docto...
I was in the USA once when one of these Superbowl things was on so can tell you a wee bit about it. I think it is meant to be the top level of the sport but appears to be only USA based teams. They call the sport football but it is not in any way related to actual football. It appears to be safety focused version of rugby where they are wearing full body armor making the players look more like some mini-mecha from an anime. Not as entertaining as my description might lead you to believe, but this is compensated for by a live concert in the middle of the game and some quite watchable commercials.
Kick it with the bitch who comes from Parisian
She know where I get mine from and the season
Now she wanna lick my plum in the evenin'
And fit that tongue tongue d-deep in
I guess that cunt gettin' eaten
I guess that cunt gettin' eaten
I guess that cunt gettin' eaten
I guess that cunt gettin' eaten
Except for the fact that you are intolerant of a different opinion.
I WONDERED how they did that opener for the halftime show. I was wondering if I was seeing on-the-fly computer graphics. Drones makes sense.
Super Bowl brought to you by........baseball (MLBAM). http://www.sportsvideo.org/201...
Do you have ANY idea how incredibly ignorant you sound? You can't even use English correctly, and while making your argument, you also defeat your own argument within the same sentence.
I don't give a shit about football (either American, or soccer)
and WTF is a koan?
The tech companies get a high visibility test client for IoT and related data-analytics products and services. The NFL gets cheap business consulting and technology solutions to support what ever comes out of it. The NFL customers get flashier shows and more involved fan-products. It's a win-win-win.
no, there will never be any kind of tech-football marriage
Early in the fourth - all is right in the world.
But back on topic: Major League Baseball Advanced Media (MLB-AM) has been extremely successful - that probably has the NFL drooling.
#DeleteChrome
This is the stupidest thing I've seen on the Internet since 4pm.
The average career length of an NFL player is 3.3 years. The average career length of a Silicon Valley engineer will probably be closer to 40 years. Longer if they "reform" Social Security and add years to the retirement age.
You are welcome on my lawn.
u sound like kkk
get out of here
Astrology and magic spells are a big part of every major religion. I'm serious. Look it up.
You are welcome on my lawn.
There is no such thing as a Christian based corporation. Corporations are not people.
I don't like ANY religion, but I especially don't like Wiccanism because it's teaching young people to think uncritically. Astrology and magic spells are a big part of Wiccinism.
Link?
That sounds like propaganda to me. You can make the same claims about any of the mainstream religions, too. Astrology is also practiced in certain sects of Judaism and Islam as well as many eastern religions.
Talk about fluffing your numbers.
For the average NFL player, it’s $3 million and for pro hoops players it’s $12 million. Average pro athlete careers range from 3.5 years to 5.6 years.
An engineer’s lifetime earnings potential exceeds $5 million. That’s from working 40 years at an average of $125,418 annually
So you have the possibility to earn 3-12 million for five years work, as compared to 5-13 million for 40 years work. Possiblities are not guarentees. This is finding people with high enough negotiated wages to support your arguement.
Both fields have a limited amount of positions paying the highest amount.
$125,418 per year works out to about $2250 a week. I doubt that salary is going to people fresh out of school. I would quite like to be paid that, and not have to pay student loans to boot.
There is no such thing as a muslim country. Just countries with severe terrorism problems.
He already had it - that's why the self-evident brain damage.
"Transparent" is a shit show that trades on every stereotype going. A man in drag is NOT a transsexual.
All religions teach people to think uncritically.
"Transparent" is a shit show that trades on every stereotype going. A man in drag is NOT a transsexual.
Trump is President.
President Trump. Say it out loud. What do we have to complain about?
Are there really any nazis in the US? There are a few thousand KKK idiots, but in 2017 that's like wanting to be an Astronaut when you grow up.
The worst thing anybody can do is take idiots who say they are nazis or kkk members seriously. That gives them credibility.
eric s raymond is wiccin
Game is now in overtime. How will the Patriots cheat their way to a win?
A high rate of attrition is bad for building up talented sports players. American Football is safe enough for the average player to survive high school, college, and 5 to 13 years in the NFL. Now, their brains, or bodies, might be useless after that, but, it doesn't effect gameplay quality.
Back before it was considered an evil cost center, tech was once used as a tool and process engineering. You need internet, email, spreadsheets, databases, business intelligence, statistics, social media marketing, etc.
The newer companies GET IT. You want to sell more product? Don't do silly commercials. Go to facebook, twitter, and use analytics from these to find out what your customers want and to support fan driven sites. That is just one example.
The NFL gets it! THe dying companies do not and are reactive and view IT as plumbing and only spend money AFTER something fails.
http://saveie6.com/
Well, obviously Russia got involved.
(I kid, I kid...)
#DeleteChrome
A Silicon Valley engineer? Which engineer ultimately earns more over their lifetime than the average NFL football player? Slashdot's editors need to go the way to the IMDb message board.
Yes, we have a Jewish country, and it also has severe terrorism problems.
I sometimes watch the superbowl advertisements, but I can't honestly imagine ever being interested in watching a bunch of sweaty guys in spandex hugging on each other and trying to get each other on the ground. There are many websites for this and frankly, I'm glad people into that sort of thing have a place to watch it, but I'd far prefer to sit at a coffee shop and look at the pretty girls as they go by.
As for cheerleaders... holy shit... they all look like rednecks attacked by botox on hair spray.
I think that the Greeks and Romans had the right idea when they created organized sports to keep the stupid people preoccupied with something meaningless.
>The worst thing anybody can do is take idiots who say they are nazis or kkk members seriously. That gives them credibility.
Wasn't this what around six million Jews and others in Europe said about the Nazis?
Trump's team came from behind to win when it counted.
About a week ago I read something about the Super Bowl's "opening night" and I wondered if it was a football championship or a Broadway musical.
How can a football game have an "opening night"?
No doubt it was a big show, but as another poster points out there was only 11 minutes of playing time. Is that true? And the hype about the commercials and the half-time show is possibly even bigger than the action on the field.
I guess the NFL has done some cool things with technology....well, not the NFL but people who partnered with them (e.g. CMU experts helping CBS's 30 robotic cameras to work as one)
It looks like Intel has taken that a few steps further for this year's Super Bowl. I would hope anyway. That was 16 years ago.
But on other tech fronts, wasn't there an article in the last year on /. about the NFL's horrible experiences with their Surfaces? And didn't announcers keep referring to them as iPads?
And dammit, I just watched a brief news clip about the Super Bowl hoping to see some of this amazing new camera technology and the only pictures of the game were still images! I should have known better than to click on a Newsy link. CBS doesn't play well with whatever extensions I have on Chrome and Firefox so I had to pull up IE to watch their report...and watch a Bud Light commercial...And CBS didn't have anything but still images in their news clip either? WTF?
Didn't the game air on CBS? Was the camera technology cool? It seems they're making it difficult to see.
Hoping the future brings us closer to Blood Bowl.
Tech is more popular yes. But that doesn't mean technical workers are any less in demand, because even if more people were actually drawn to tech work than before (are there?) the ones who just do it for the glory either make it hardly past the rigors of learning programming, or if they do perform so poorly on the job that all people who really enjoy technical work look like giants by comparison.
"There is more worth loving than we have strength to love." - Brian Jay Stanley
Maybe read something like Jack London's "The Iron Heel" (free on Project Gutenberg) to see what a lot of people, including some very much on the "right" are worried about. You don't need a swastika to be dangerous.
But the moment I began seeing advertisments of African-Americans promoting Civil Rights Extremism, OFF went the TV. Who the hell can stand to watch that shit?
A haiku is not a poem based on syllables. Karma is not what goes around comes around. And a koan is not a RANDOM FUCKING QUESTION.
The only thing worse than a Democrat is a Republican.
Well -- a big part of every religion until the practitioners are rounded up and massacred in the name of theological purity.
When the president himself is running around repeating pro-nazi slogans, maybe we ought to take it seriously.
Atlanta would have won if all those illegals hadn't voted for the patriots.
Nah, bro, if you aren't out there actively looking for people in red hats, pepper spraying them in the face, and maybe destroying their businesses or homes, then you're ENABLING the nazi brownshirts who seek to stamp out all dissent and plunge the world into totalitarian darkness.
(captcha: missile)
I'm sure NFL won't be same with them!
Rather off topic, but I heartily disagree. Liars and xenophobes should be called out on their toxic crap otherwise they might get elected president one day.
Oh wait....
Rather off topic, but I heartily disagree. Liars and xenophobes should be called out on their toxic crap otherwise they might get elected president one day.
A "xenophobe" who's married to a foreigner.
You folks have gone beyond self-parody at this point.
And "liar"? Ever heard "If you like your doctor, you can keep your doctor"?
Do you have ESP?
You're right, Trump is honest, because somebody else said something that wasn't true.
The problem is it's not they themselves who label themselves as such. It's YOU after you hear a sentence out of their mouth that doesn't exactly reflect every one of your beliefs.
You are intolerant. You try justify this by saying those to whom you're intolerant are "much, much more intolerant to INNOCENT people", but you still don't have tolerance. You won't listen, you won't converse, you won't do anything but advocate a particular set of ideas....without explanation or rationale.
If someone says something you disagree with all you think about is how to escape from them immediately and how to shun them afterwards.
Basically you are forcing an US vs THEM scenario when your habits leave you weak and their habits make them strong. You are clamoring for a fight that is going to end your line.
Yes, the Patriots won again....
I didn't think the NFL's TV ratings were so bad this season that they had to show a repeat of a Super Bowl just to get people to watch.
And then there was FOX....
I thought I had tuned into watch a Super Bowl, but all I got was an apparent endless stream of commercials. Was a game even played?
Frankly, I don't know what would be more interesting this past Sunday evening, watching this so-called football game or being forced to watch CNN or MSNBC for 4 hours.
I have to comment on the "engineer makes more than an NFL player" claim.
The page in the link shows that an engineer makes more in 40 years than the NFL player makes in 3.5 years. But this ignores the all-critical time aspect.
In reality, if the NFL player made $3 million in 3.5 years while the engineer made $5 million in 40 years, the NFL player would come out WAY ahead. Historically, the stock market has been giving a 7% return on investment annually.
So let's take that $3 million and compound it for the next 35 years to see how it will compare to the engineer who earned $5 million in 40 years:
If the NFL player blew every last penny of interest each year he'd be pulling in over $200k from the interest alone. But if he didn't touch the money and let it compound over those next 36.5 years, he'd have over $34 million. And this is assuming that the NFL player didn't get any job after that to generate additional income.
To make matters worse for the engineer he has to live in the most expensive real estate market in the US to work in the silicon valley area. The retired NFL player could live wherever he wanted, including places where housing is cheap (no need to live in an expensive town if you don't need to make money).
1. In Europe.
2. In 1939.
We have more serious threats to worry about. Nazis and the KKK are historical anachronisms. The people who participate in those 'movements' in 2017 are harmless and/or easily identified and neutralized.