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Driverless Cars Could Make Transportation Free for Everyone -- With a Catch (theatlantic.com)

Want a gratis ride? You'll just have to stop at some stores along the way. The Atlantic explores a possible future with autonomous cars: In a world full of autonomous autos, transportation will become free. Not just hands-free, or driver-free, or go-wherever-you-want free. But free as in beer: complimentary, gratis. Summon a car and travel for nothing -- that is, so long as you are willing to make a stop or two en route at sponsoring locations. Picture a not-too-distant future where a trip across town is available to anyone who will spend 15 minutes in McDonald's on the way. Not a fast-food fan? Then for you it's Starbucks, a bookstore, the game parlor. Rides with a child stop at the Disney store, while teenage girls are routed via next decade's version of Zara and H&M. Unlike today's UberPool, with its roundabout routes and multiple passenger pickups, "UberFree" features tailor-made routes and thoughtfully targeted stops. Realtors could pay to have the cars drive slowly past featured properties for sale, past the nice new elementary school in the slightly more affluent neighborhood.

177 comments

  1. Yeah that would be awful by redmid17 · · Score: 5, Insightful

    I'd rather pay to ride public transit or drive my own car instead of living in that dystopian hell. If you think that's a realistic view of the future, I weep for your parents -- they clearly failed you -- and humanity in general.

    1. Re:Yeah that would be awful by farble1670 · · Score: 5, Insightful

      If you think that's a realistic view of the future, I weep for your parents

      Thinking it's realistic and thinking it's awesome are different. I can think it's realistic and still think it's awful.

      Anyway, people have shown time and again that they are willing to trade privacy, subjection to advertising for a free product or service. Seems pretty realistic to me.

    2. Re:Yeah that would be awful by Anonymous Coward · · Score: 0

      Anyway, people have shown time and again that they are willing to trade privacy, subjection to advertising for a free product or service. Seems pretty realistic to me.

      Well that and some people will do it out of necessity. If you can't afford another option, you'll take what's available. I can see many people doing it because it helps their budget.

      I'd rather drive myself, but I know that not everyone is with me on that.

    3. Re:Yeah that would be awful by decipher_saint · · Score: 2

      Also the bus gets cleaned at least once a day, if your AIUber arrives with only puke in it you're lucky.

      I love Utopian shit, what a future we could have if filthy humans weren't filthy humans.

      --
      crazy dynamite monkey
    4. Re:Yeah that would be awful by redmid17 · · Score: 1

      How is forced advertisement utopian?

    5. Re: Yeah that would be awful by Anonymous Coward · · Score: 0

      Yes, it must be truly awful that people might be given this choice. It's somehow evil, so we should make sure people don't have the choice to be driven this way.

      It would be a problem if this were the only form of transportation. It would be a problem if your own car, which you own, behaved in this manner. But that's not the case. This is about using advertising and marketing to subsidize driverless taxis, to give people another choice. Undoubtedly, you'll still have the freedom to pay for your ride and avoid any of the advertising and marketing.

      If someone else is willing to view ads and accept the marketing from a system like this, why is that your problem? You're not on the side of freedom here, but rather trying to force others to make the same choices that you do. You should be free to choose how you want to pay for your ride, and give others the freedom to choose how they want to pay for their rides. You have no business trying to force your opposition to advertising and marketing on others.

    6. Re: Yeah that would be awful by AvitarX · · Score: 2

      Agreed, I'd rather drive myself then wait an extra 15 minutes somewhere random.

      --
      Wow, sent an e-mail as suggested when clicking on "use classic" banner, and got a fast response that addressed my msg
    7. Re:Yeah that would be awful by MightyYar · · Score: 1

      I wouldn't worry - if trying to get people too poor to afford their own car to come to your store were viable, they'd already do it with buses.

      --
      W..w..W - Willy Waterloo washes Warren Wiggins who is washing Waldo Woo.
    8. Re:Yeah that would be awful by Actually,+I+do+RTFA · · Score: 1

      I do see it as a probable future (good luck sustaining a business off those of us who will pay to avoid ads). I can see lots of people on Slashdot saying, as they explain away their use, "I just get more work done while the Uber-free is driving all over and am a unique individual who never pays attention to ads anyway."

      --
      Your ad here. Ask me how!
    9. Re: Yeah that would be awful by Archangel+Michael · · Score: 4, Insightful

      The whole idea is stupid. I could hack around that in about 30 seconds of trying.

      You want to go to BigBoxCo

      Option 1: "Take me to BigBoxCo", but it makes one stop at McDonalds and waits 15 minutes there.

      Option 2 : "Take me to McDonalds". And when you get there, "Take me to BigBoxCo" (no wait)

      Option 3: "Take me to BigBoxCo", stops at McDonalds, you and your friend get out and get into the next car "Take me to BigBoxCo", meanwhile useless car is useless for 15 minutes, waiting for you to come back.

      The real way to do it is to put a big screen TV in it, and play ads for the duration of the trip. You could even do games (for a fee) while en route. Play against the car next to you.

      --
      Agent K: A *person* is smart. People are dumb, stupid, panicky animals, and you know it.
    10. Re:Yeah that would be awful by interkin3tic · · Score: 1

      Anyway, people have shown time and again that they are willing to trade privacy, subjection to advertising for a free product or service. Seems pretty realistic to me.

      But they're very resistant to inconvenience in transportation, which this would be. "I don't want to take the fucking bus! It'll take like 15 minutes longer!!! I'd rather belch out my carbon dioxide, spend 20 minutes finding parking, and potentially get in a fatal accident than put up with public transit!"

      I would be surprised if UberFree doesn't end in literal bloodshed.

    11. Re: Yeah that would be awful by Anonymous Coward · · Score: 1

      Yes, it must be truly awful that people might be given this choice. It's somehow evil, so we should make sure people don't have the choice to be driven this way.

      It has nothing to do with "choice" or depriving people of choice.

      It's simply being pointed out that this is a stupid idea that will almost certainly fail for a variety of reasons.

      Nobody was ever forced to buy a pet rock, but it was still a stupid idea.

    12. Re: Yeah that would be awful by rudy_wayne · · Score: 1

      Agreed, I'd rather drive myself then wait an extra 15 minutes somewhere random.

      That's the part which makes no sense. How often do you go out and just randomly drive around town? Probably not very often. If you have somewhere you need to go, you want to . . . go there.

      This is a good example of why I'm not rich. I'm not willing to spend my time thinking up scams . . . ooops, I mean business plans . . . . that involve taking money from someone while providing nothing of value in return.

    13. Re:Yeah that would be awful by jrumney · · Score: 1

      Anyway, if it's anything like Bangkok, the kickbacks from stopping at stores will be extra profit for the taxi mafia, and certainly not passed on as savings to the customer. I'd expect savings from not having a driver to feed to be likewise.

    14. Re:Yeah that would be awful by hackwrench · · Score: 1

      You can only afford to do what you are doing

    15. Re:Yeah that would be awful by hackwrench · · Score: 2

      A Utopia and a dystopia are the same thing.

    16. Re:Yeah that would be awful by idontgno · · Score: 1

      "I just get more work done while the Uber-free is driving all over and am a unique individual who never pays attention to ads anyway."

      Which is a neat trick when the car ejects you from the seat and forces you to either go inside the damn store or cool your heels in the parking lot for 15 minutes.

      Still, the business case is completely absent. The folks you want to drag into a store can afford to not need an enforced-shopping-trip-subsidized ride. And the impoverished needing to get from Point A to Point B at the least possible cost won't be spending a damn cent in those overpriced consumerist hell-traps.

      --
      Welcome to the Panopticon. Used to be a prison, now it's your home.
    17. Re:Yeah that would be awful by PolygamousRanchKid+ · · Score: 1

      Autonomous cars are the solution looking for a problem. Lots of folks are spending lots of money on the development of this technology, so we will eventually have autonomous cars . . .

      . . . but when we have them, what will we do with them . . . ? I guess a lot more folks are holding wild west brainstorming sessions, trying to think up something else useful to do with autonomous cars. I think we'll see a lot more wacky ideas over the next years.

      --
      Schroedinger's Brexit: The UK is both in and out of the EU at the same time!
    18. Re: Yeah that would be awful by Anonymous Coward · · Score: 0

      Would you enjoy driving around for half an hour looking to park and then pay for parking?

    19. Re:Yeah that would be awful by Actually,+I+do+RTFA · · Score: 2

      The folks you want to drag into a store can afford to not need an enforced-shopping-trip-subsidized ride

      I'd have said the same thing about e-mail, but even pretty rich people (and small-to-mid sized companies, even with lots of cash) use ad supported email. In the new world, driverless cars get more and more expensive as they need to meet standard 103.1.4 (not backwards compatible) for road use, and they are only available in 10k car lots. I suppose you may be able to buy one, but it'll be prohibitive even for middle class people, and stupidly expensive for even upper-middle class people.

      As for poor people... skimming a few bucks each from many poor people is a time honored business plan.

      --
      Your ad here. Ask me how!
    20. Re:Yeah that would be awful by AmazingRuss · · Score: 1

      I'd rather pay to ride public transit or drive my own car instead of living in that dystopian hell. If you think that's a realistic view of the future, I weep for your parents -- they clearly failed you -- and humanity in general.

      Consume or be stranded, citizen!

    21. Re:Yeah that would be awful by Higaran · · Score: 1

      What about when I just need to go to work, and back home? I mean this would be a great supplement to a family, like to get rid of the kids on the weekends, or if you wanted to go out and not need a designated driver. For every day use, most people would not make enough at work every day to cover their uber ride back and forth.

    22. Re: Yeah that would be awful by CanadianMacFan · · Score: 1

      And how do any of those hacks get you directly to BigBoxCo without paying?

      Option 1 is the service itself and not a hack. Option 2 would take you to other places first in order to get the free ride so it would be Home -> Tour of Neighbourhood -> McDonalds -> Starbucks -> BigBoxCo

      If you tried Option 3 too many times then you would just not get picked up anymore or always have to pay for your rides. And the second time you ask to go to BigBoxCo if you opt for the free option it will take you to someplace else or the second car won't come because the system knows the first car is there waiting for you. The vehicles wouldn't be completely independent.

      I do agree with you about having advertisements in the car. That was my first thought when I read the headline. Make it somewhat interactive so that the person or people can't just tune the ads out. If they don't want the ads then they can pay for the ride.

      But taking people all over the place sounds like a terrible waste of resources. Even if the cars are electric society doesn't have a huge surplus to throw away like that.

    23. Re: Yeah that would be awful by LinuxIsGarbage · · Score: 1

      The real way to do it is to put a big screen TV in it, and play ads for the duration of the trip. You could even do games (for a fee) while en route. Play against the car next to you.

      I've already seen taxis with video ads, while I'm already paying for the service.

    24. Re:Yeah that would be awful by stephanruby · · Score: 1

      I'd rather pay to ride public transit or drive my own car instead of living in that dystopian hell.

      Why would it be a dystopian hell? UberPool is opt-in only. People who want to pay full price just pick UberX. I assume it would be the same for this UberFree idea.

      If you think that's a realistic view of the future...

      This idea already exists anyway, but with shuttles. In the San Francisco Bay Area, there are free shuttles that take people from the Bart station to different malls and there are free shuttles that take people from the airport to particular hotels.

    25. Re: Yeah that would be awful by pr0fessor · · Score: 1

      I was thinking it would be more likely that an screen would play ads the entire trip and they would still charge you full price plus charge businesses to advertise.

         

    26. Re:Yeah that would be awful by Anonymous Coward · · Score: 0

      I'd rather pay

      That puts you in the group of people who can afford to. For those who can't, this seems like a great option.

    27. Re: Yeah that would be awful by AvitarX · · Score: 1

      Probably more than sitting at McDonald's bored for 15

      --
      Wow, sent an e-mail as suggested when clicking on "use classic" banner, and got a fast response that addressed my msg
    28. Re:Yeah that would be awful by mediated · · Score: 1

      It depends how it is presented. if you are a well-off customer, you virtual assistant will know all the things you like to do, what you might want to get, etc. and will suggest "convenient" stops on your way elsewhere. It'll remind you of all kinds of birthdays and suggest a stop at the jewelry store. It might always seem like it was saving you time, but in fact was nudging you towards more and more shopping etc.

    29. Re:Yeah that would be awful by mediated · · Score: 1

      They'll be full of cameras with fines and public shaming for anyone who leaves a mess.

    30. Re:Yeah that would be awful by Darinbob · · Score: 1

      Again, companies have a deluded idea of the value of their marketing, just like they do with advertising. Buying a hamburger at McDonalds does not pay enough to cover the driverless car. The profit from a meal at McDonalds is very small, vastly smaller than the cost of a taxi or paid rideshare. Even if every rider stopped to get a happy meal, it's still a terrible business model.

    31. Re:Yeah that would be awful by Darinbob · · Score: 1

      Except that advertising does not earn that moch money per person. If advertising was so lucrative that watch ads in a taxi ride could cover the entire cost of the ride, then there would be no such thing as pay TV since they'd be paying us to watch.

    32. Re:Yeah that would be awful by Darinbob · · Score: 1

      Sure, get millions of people using a very inexpensive service, then ads can help pay for it (but don't forget all the free email services that collapsed). The support costs for a million people using email is vastly less than the cost of a million people riding in driverless cars. A penny per email will make money, whereas a penny per ride will bankrupt the idiots who try this dumb idea.

    33. Re:Yeah that would be awful by Darinbob · · Score: 1

      Why are you supporting such dumb ideas? Is there some sort of infatuation with every startup idea no matter how stupid? Anyone who has enough money to support such a business model would prefer using their own auto instead, and likely has little time to spare for these stops when they're late for work, late for dinner, late for whatever. The only people willing to put up with this are people desparate for a free ride (to the doctor, to the job agency, etc).

    34. Re: Yeah that would be awful by Darinbob · · Score: 1

      Ads still wouldn't pay enough to cover the cost of the car. Unlike youtube videos, you can't share the same car with a million riders.

    35. Re: Yeah that would be awful by Anonymous Coward · · Score: 0

      Suggesting how something might operate is not the same as supporting it.

    36. Re: Yeah that would be awful by Anonymous Coward · · Score: 0

      With TV it's not clear if you are even in the room when the commercial plays, hence the value is reduced compared to in a taxi which you are definitely in

    37. Re:Yeah that would be awful by Gojira+Shipi-Taro · · Score: 1

      If your bus system takes only 15 minutes longer to any given destination, you're incredibly fortunate.

      --
      "Oh my God. This is terrible. This is the end of my Presidency. I'm fucked."; ~ Donald J. Trump
    38. Re:Yeah that would be awful by lsatenstein · · Score: 1

      Driverless cars are possible, but not on streets where there are teenagers who are always in a hurry. Its sad, but it's true. And in the snow belts, I would really be impressed if a car could manage drifts, salt spray clogging up the cameras or detectors that guide the vehicle.
      Perhaps the safest way to have driverless cars is to have an overhead system that monitors each vehicle in its range, and can control the vehicle, instead of that software residing within the vehicle. Far less complicated, and safer, as the overhead system could communicate with it's neighbour at street corners to determine safety.
      Pedestrians will try to outsmart these vehicles, so expect a few casualties before the pedestrians are trained.

      --
      Leslie Satenstein Montreal Quebec Canada
    39. Re:Yeah that would be awful by redmid17 · · Score: 1

      They are not

    40. Re:Yeah that would be awful by farble1670 · · Score: 1

      Except that advertising does not earn that moch money per person.

      You think there's a difference between seeing an ad for McDonalds on a web page, and being forced to wait for 20 minutes at a McDonalds? Would one of those tend to produce more sales?

    41. Re:Yeah that would be awful by farble1670 · · Score: 1

      The only people willing to put up with this are people desparate for a free ride (to the doctor, to the job agency, etc).

      Good thing those type of people do not exist.

    42. Re:Yeah that would be awful by farble1670 · · Score: 1

      A penny per email will make money, whereas a penny per ride will bankrupt the idiots who try this dumb idea.

      You do realize that today, taxis have static and even display-based advertising, right? That's right, they pay to install an LCD panel and whatever small computer and connectivity is required to drive the ads.

      Advertising is priced on sales conversion.

      See an ad for McD's on a web page: low conversion rate.
      Forced to stare at a screen for 20 minutes in the backseat of a taxi: higher conversion rate.
      Forced to wait at McD's for 20 minutes: high conversion rate.

      The only idiots are the people that are blind to the effects of advertising. Hundreds of billions are spent on advertising each year. It works, and it works well. It's dangerous to be in a mindset where you aren't even aware.

    43. Re:Yeah that would be awful by Darinbob · · Score: 1

      Yes, I realize so much money is spent, and I think it's foolish. It's wishful thinking. That piece of plastic with a McDonald's ad is not paying for the entire ride, otherwise we'd be riding for free or at a significant discount. For a $20 taxi ride, how man burgers would you have to buy at McDonald's to bring in an extra $20? That's a lot. And for the taxi driver, they're really getting paid a 3 or 4 digit sum to keep that ad in their taxi for several months. That's a very tiny advertising cost. Paying for an entire driverless car is a much bigger advertising cost.

    44. Re:Yeah that would be awful by Darinbob · · Score: 1

      Waiting an extra 20 minutes at a McDonald's when you were trying to get to the grocery store is going to make the passenger HATE McDonald's, and hate the driverless car experience.

    45. Re:Yeah that would be awful by Darinbob · · Score: 1

      Huh, of course they exist? What sort of upscale neighborhood do you live in where you don't know any poor people? There are services in many major cities that will take disabled riders to their destinations for free or at a severely discounted price.

    46. Re:Yeah that would be awful by farble1670 · · Score: 1

      That piece of plastic with a McDonald's ad is not paying for the entire ride, otherwise we'd be riding for free or at a significant discount.

      No one is suggesting that. They are suggesting that a shared ride system that drops off 10 people at McDonalds would pay for the shared ride.

      I think it's foolish.

      You can think that all you want but it doesn't change the fact that advertising is extremely lucrative. Advertising has a proven payoff.

  2. Must watch ads too by 140Mandak262Jamuna · · Score: 1
    They will pelt you with Ads. and If you listen to it and answer a quiz based on it to make sure you don't tune out, they will pay you some money and drive you wherever you want to go.

    Now the idea is public. Prior art. No one should be able to patent this.

    --
    sed -e 's/Chuck Norris/Rajnikant/g' joke > fact
    1. Re:Must watch ads too by Anonymous Coward · · Score: 0

      I wish someone would patent that, and charge so much for use that it never sees the light of day.

  3. sounds delightful! by rogoshen1 · · Score: 4, Insightful

    How is this any different than being herded like fucking cattle?

    It seems like any time there's a trade between personal responsibility and autonomy for safety/efficiency -- It's never for the benefit of the everyday person. Regardless of how it's spun.

    They'll have to pry my cold, lifeless hands off of my steering wheel.

    1. Re:sounds delightful! by b0s0z0ku · · Score: 1

      IDK, I ride public transport. At least the occasional train station musicians, break-dancers, and random people talking to you provide free entertainment. A self-driving car will be the combination of being herded like cattle and sterile hell. A sensors deprivation bubble on wheels, without the fun of driving yourself or the charm of serendipity, random interactions with other humans. People will be whisked from home to work to activities with no opportunity for "unapproved" interactions. This future will stink and probably push me to move to a developing country which is too poor to afford self-driving tech for the next 50-60 years...

    2. Re:sounds delightful! by PPH · · Score: 1

      Just sit back and relax. Let someone else do the driving.

      --
      Have gnu, will travel.
    3. Re:sounds delightful! by rogoshen1 · · Score: 1

      too soon man, too soon.

    4. Re: sounds delightful! by Anonymous Coward · · Score: 0

      It seems like the Amtrak derailment was quite possibly due to human error. They were traveling at ~80 mph into a 30 mph curve, and didn't slow soon enough. It's somewhat remarkable to me that trains aren't far more automated than they are. It would improve safety and possibly on-time performance.

      There's already a signaling system in place for trains, so they don't collide into each other. Instead of communicating with the engineer by radio and using the lights alongside tracks, automatically send the signals to a computer on the train. Program the train with the track speed restrictions along the route. Use algorithms to optimize the use of the tracks and prioritize passenger traffic and high-priority freight over other traffic. Signal the freight traffic to get out of the way at the next switch to let the higher priority traffic go by, then rejoin when the alternate line merges back up. Switches are already automated and controlled remotely, so this isn't an issue.

      As transportation networks go, trains should be easy to automate almost completely. For Amtrak, I'd still want an engineer or two, but perhaps they perform the duties of a conductor while the train is in automated operation.

    5. Re: sounds delightful! by Anonymous Coward · · Score: 0

      It's somewhat remarkable to me that trains aren't far more automated than they are. It would improve safety and possibly on-time performance.

      It's not for the same reason many other reasonable efficiencies aren't implemented.
      It's too expensive.

    6. Re:sounds delightful! by Anonymous Coward · · Score: 0
    7. Re: sounds delightful! by Anonymous Coward · · Score: 0

      Just to clarify. Such a system has actually been developed. This is essentially what Positive Train Control (PTC) does. You can think of it as an at pilot for trains, plus possibly some automation from a centralized system. The problem is that it's not being implemented in a timely manner. There are probably substantial benefits, but the deadlines to install the system aren't being met.

    8. Re:sounds delightful! by Applehu+Akbar · · Score: 2

      How is this any different than being herded like fucking cattle?

      They'll have to pry my cold, lifeless hands off of my steering wheel.

      "Manual driving" will acquire hipster nostalgia, like those vinyl records they're always on about. Georgia and Tennessee will set up State Driving Parks, where after your Uber drops you off at the visitor center you will be able to rent classic Corvettes and drive yourself around a loop of imitation small villages with classic Main Streets, drag strips, drive-in theaters, Sonic Drive-Thrus, and some "inspiration Points" in view locations.

    9. Re:sounds delightful! by Anonymous Coward · · Score: 0

      This right here is why we have 2nd. Motherfuckers will try to herd me like cattle, well it ain't gonna be so easy.

    10. Re:sounds delightful! by rogoshen1 · · Score: 1

      they're wrong about vinyl records, and they'd be wrong about this one too.

      Ceding control over something as fundamental as how you get from point a to point b, and leaving it in the hands of people who's vested interest is either in selling shit to you, or controlling you -- is just an incredibly bad idea.

    11. Re:sounds delightful! by david_thornley · · Score: 1

      The everyday person is the one who gets the choice between paid transportation and ad-supported transportation. As long as the choice exists, it's really hard for me to believe that this is bad for the everyday person.

      --
      "When you have eliminated the unacceptable, whatever is left, however improbable, must be the truthiness" - Holmes
    12. Re:sounds delightful! by Anonymous Coward · · Score: 0

      It's alright sweetie, you're not going to be forced to use the nasty service so you won't need your big-boy gun.

    13. Re:sounds delightful! by Gojira+Shipi-Taro · · Score: 1

      I consider random encounters with pan-handlers a giant negative in public transport. Around here it's not even random. You're basically guaranteed to be pestered by someone wanting money at both ends of your bus trip. And you're waiting a while for that late bus too.

      --
      "Oh my God. This is terrible. This is the end of my Presidency. I'm fucked."; ~ Donald J. Trump
    14. Re:sounds delightful! by Applehu+Akbar · · Score: 1

      So you're the guy who tried to break into the cockpit, yelling something about "I wanna drive!" on that last trip to Europe?

  4. Fuck That by Anonymous Coward · · Score: 0

    No way in hell would I put up with that bullshit. I'd rather walk.

  5. Coulda saved some money by Anonymous Coward · · Score: 0

    Billions invested in R&D and the end result is the same as a cheap ride in a dodgy taxi in some 3rd world city. Bravo.

  6. Breaking the System... by foxalopex · · Score: 1

    Soo reading this article I just thought of something stupid that might make this not work. So get piss drunk with beer so you don't remember the ads since hopefully it'll get you there eventually?

    1. Re:Breaking the System... by Anonymous Coward · · Score: 0

      Soo reading this article I just thought of something stupid that might make this not work. So get piss drunk with beer so you don't remember the ads since hopefully it'll get you there eventually?

      If they manage to accurately data mine all my info, they'll know to take me straight to a bar anyways. So it's a win win.

    2. Re:Breaking the System... by Anonymous Coward · · Score: 0

      No, it won't take you to a straight bar. The built-in GADAR is very accurate.

    3. Re:Breaking the System... by Anonymous Coward · · Score: 0

      For every ad I'm forced to watch, I release a 10 second stream of piss on the drivers side floor. After I run out of piss, we'll move on to semen.

    4. Re:Breaking the System... by Lanthanide · · Score: 1

      What is this "drivers side" you speak of?

    5. Re:Breaking the System... by Anonymous Coward · · Score: 0

      Port side, captain. Opposite of starboard.

    6. Re:Breaking the System... by taustin · · Score: 3, Interesting

      If they manage to accurately mine my data, they'll refuse to take me anywhere, knowing that the advertising will cause me to actively avoid their brand.

      Advertising is worthwhile only when it generates more in profits than it costs. Good luck on that.

    7. Re:Breaking the System... by Actually,+I+do+RTFA · · Score: 1

      So get piss drunk with beer so you don't remember the ads

      Get drunk and get taken to Taco Bell (with inflated prices), a high pressure sales pitch (goodbye inhibitions) or a brothel. It doesn't matter if you remember, your cash and any credit you can get are gone.

      --
      Your ad here. Ask me how!
    8. Re: Breaking the System... by Anonymous Coward · · Score: 0

      If they know that, which they do, they'd drive you to the competitors. Only by being totally random in all that you do can you defeat them.

    9. Re:Breaking the System... by Anonymous Coward · · Score: 0

      That depends on whether or not your in some back-asswords British common wealth country at the time.

    10. Re: Breaking the System... by taustin · · Score: 1

      In this case, I can defeat them by continuing to own my own car. If need by, I could live close enough to work to walk or bicycle.

      But human driven cars aren't going anywhere any time soon, and when they do, advertising supported "free" rides won't be more than a short lived curiosity, like ad supported "free" internet services were.

      This isn't a new idea. It's failed many times before.

    11. Re:Breaking the System... by thePsychologist · · Score: 1

      Mining data will only give behavioural averages, and on that you are an anomaly. Sadly most people will just be heared by the latest trends and advertising without thought. And people like you can keep on driving :)

      --
      "What lies behind us, and what lies before us are tiny matters compared to what lies within us." Ralph Waldo Emerson
    12. Re:Breaking the System... by Anonymous Coward · · Score: 0

      Travelling on the left is the only sensible option. It allows you to wield your sword or pistol with your right hand against approaching villains. Driving on the right is Napoleonic nonsense!

  7. Transportation Neutrality! by Anonymous Coward · · Score: 0

    Say no to walled garden transportation systems!

  8. Unapproved Thought Detected by jabberw0k · · Score: 2

    Doors lock, windows opacify, and a bit of knockout gas later, welcome to Secret Police Headquarters where we will cleanse you of those unapproved thoughts, for you own good of course, Comrade.

  9. Johnny Cab by nospam007 · · Score: 1

    Can't wait for the Johnny Cab from Total Recall.

  10. Road rage by Anonymous Coward · · Score: 0

    I wonder if this will bring a new meaning to "road rage."

    Person sick of being taken for a ride, yipped at, and yapped at by the latest self-driving Goober appliance will take an axe to the next example of Goober-box that they see. While wearing a mask to protect against ID from cameras.

  11. free rides by Anonymous Coward · · Score: 0

    we meant free mustache rides, the doors are locked.

  12. The Bus isn't Free by Anonymous Coward · · Score: 0

    We already have cheap transportation. We call it the bus. But the bus still isn't free.

    We don't even have free communication everywhere, which is a lot cheaper to provide than transportation.

    There's abundant internet access all around us in the airwaves. Between mobile data networks and wifi everywhere, we're literally at the point of post-scarcity. But it's still not free. You're still expected to pay an access fee in the form of a mobile data plan or cable subscription to get on the internet.

    Sure you can get free internet by hacking your way onto a data network, and nobody really cares if you do. But good luck getting free rides by hijacking the bus and not landing in jail.

    1. Re:The Bus isn't Free by Anonymous Coward · · Score: 0

      Bribe the bus driver. It works in Baltimore.

    2. Re:The Bus isn't Free by Anonymous Coward · · Score: 0

      What are you bribing the bus drivers with that costs less than bus fare? Blowjobs?

  13. hmm,... by Selur · · Score: 1

    stopping at every strip joint on my way to work sounds kind of fun *gig*

    1. Re:hmm,... by Anonymous Coward · · Score: 0

      Or when the car is hacked you can be locked in and taken to a garage someplace. Beaten. Robbed. Stuffed back into the car half-dead and sent on your way.

      Yeah, that's the future I want.

    2. Re:hmm,... by Anonymous Coward · · Score: 0

      Can I be raped too. I wanna get raped by lumbersexual hackers.

  14. Long established business concept by Anonymous Coward · · Score: 0

    Nothing new. Already being done. It's called Kaffeefahrt. Seems there's no english wikipedia page for that one.

    Basically, a company offers day trips for elderly people for extremely cheap. Then people are locked, served coffee and some cake. But they can't leave the room until a sufficient number of electric blankets or similar stuff have been bought. The coffee, of course, increases the pressure for people wanting to leave the room, and hence the pressure to buy the electric blankets.

    1. Re: Long established business concept by Anonymous Coward · · Score: 0

      Found the eurotrash!

    2. Re:Long established business concept by Applehu+Akbar · · Score: 1

      Nothing new. Already being done. It's called Kaffeefahrt. Seems there's no english wikipedia page for that one.

      In English we're definitely going to have to name it something else, even if we open one in say, a Schlitterbahn.

  15. Re:No such thing as free ... by Anonymous Coward · · Score: 0

    Unabomb slashdot!

    Freedom Club forever!

  16. Decades ago ... by PPH · · Score: 4, Funny

    ... cab drivers would direct customers to cabarets (strip clubs) from which they received kickbacks. Once inside, it was not unknown to have a couple of large bouncers meet you at the door on your way out if you hadn't spent enough on lap dances or the overpriced drinks in the establishment.

    Explain to me how this new system is different.

    --
    Have gnu, will travel.
    1. Re:Decades ago ... by Anonymous Coward · · Score: 0

      What happened if you were pressured into visiting the establishment but you couldn't spend the expected amount because you simply didn't bring enough money with you?

    2. Re:Decades ago ... by Anonymous Coward · · Score: 1

      The beating would encourage you to travel with enough money for the next time.

    3. Re:Decades ago ... by Anonymous Coward · · Score: 0

      You got banned.

    4. Re:Decades ago ... by Anonymous Coward · · Score: 0

      Who coulda known? Did you know? Hardly anybody knew.

    5. Re:Decades ago ... by Actually,+I+do+RTFA · · Score: 1

      It still happens, and not just in third world countries. Beware of this when traveling. The foreign office of your country should advise you if that's likely where you are visiting... and not a few Eastern European (but EU) countries are on that list.

      --
      Your ad here. Ask me how!
    6. Re:Decades ago ... by Joe_Dragon · · Score: 1

      we take credit / checks with an ID / and bitcoin (you pay the fees)

    7. Re:Decades ago ... by Anonymous Coward · · Score: 0

      I left my wallet in my other pants.

    8. Re:Decades ago ... by Anonymous Coward · · Score: 0

      ... cab drivers would direct customers to cabarets (strip clubs) from which they received kickbacks. Once inside, it was not unknown to have a couple of large bouncers meet you at the door on your way out if you hadn't spent enough on lap dances or the overpriced drinks in the establishment.

      Explain to me how this new system is different.

      You should read the article -- it's still happening. And, yes, quite similar - that's the point. But read to the end.

    9. Re:Decades ago ... by Anonymous Coward · · Score: 0

      ... cab drivers would direct customers to cabarets (strip clubs) from which they received kickbacks.

      That still happens in Las Vegas.

      Uber drivers were complaining that they wouldn't get the kickback that cab drivers get.

    10. Re:Decades ago ... by Anonymous Coward · · Score: 0

      Same thing, but no beautiful women.

  17. what about being liable for parking lot accidents? by Joe_Dragon · · Score: 1

    what about being liable for parking lot accidents? The store may ending being the one to pay up or at the very least have to court to defend them self's.

  18. They're forgetting something by Anonymous Coward · · Score: 0

    "Customers" have to have enough disposable income to make this kind of targeting scheme worthwhile. Sure, there are a few layabouts with inherited wealth or sponge off their parents, but most consumers need to earn a living. And if automation puts them out of work, they'll be on the government dole.

  19. Somebody misunderstands a meaning by DarkRookie · · Score: 1

    But free as in beer: complimentary, gratis.
    This is not true if there are ads. Then its not free.
    I will keep my car thanks. I drive between 3 different location constantly and transport equipment between them.

    --
    The millennial that doesn't like most of the stuff designed for millennials.
  20. Basic Income by Anonymous Coward · · Score: 0

    A basic income will fix everything, basically.

  21. NotAChance by sdinfoserv · · Score: 1

    ummmm.... nope.

  22. Fuck so-called self driving cars by Anonymous Coward · · Score: 0

    I want to live, not die horribly in terror.

  23. Sponser this! by Anonymous Coward · · Score: 0

    What a fucked up future we are envisioning for ourselves. No thank you!

  24. Travel for free with this one neat trick! by Anonymous Coward · · Score: 0

    Summon the free ride to McDonalds/Starbucks/Walmart smart car that's close to the place you want to go.

  25. Nagahapen by duckintheface · · Score: 2

    If this were feasible, those same businesses would already be operating public transit (buses with drivers) with the same premise. So what's missing? Ah, it's income qualification be make sure the passengers have enough disposable income to make purchases likely. Now THAT I can believe.

    --
    "He took a duck in the face at 250 knots." -- William Gibson, Pattern Recognition
    1. Re:Nagahapen by Anonymous Coward · · Score: 3, Informative

      This already happens. If you've travelled in Asia, there are shopping tours that take you to the attractions but drop you off for shopping first. These have a nominal cost and get most of their money from merchants. On a smaller scale, tuk tuk drivers in Bangkok get a commission for dropping shoppers at businesses. If you're not in a rush, you can negotiate free rides if you don't mind shopping.

    2. Re:Nagahapen by RightwingNutjob · · Score: 1

      Anyone who would be willing to burn money at McDonalds in a way that's conspicuous enough to get that free ride has enough money to pay for a direct ride. Arithmetic and logic are your friends here. Oh the pains we suffer when we let the English major staff the news outlets.

    3. Re:Nagahapen by Applehu+Akbar · · Score: 2

      If you've travelled in the US, you will encounter casino buses. These offer the identical free service to city people willing to spend a comped weekend at their casino/hotel. You have to pinky swear to stay in their casino, but this is not closely monitored.

    4. Re:Nagahapen by LetterRip · · Score: 2

      If this were feasible, those same businesses would already be operating public transit (buses with drivers) with the same premise. So what's missing? Ah, it's income qualification be make sure the passengers have enough disposable income to make purchases likely. Now THAT I can believe.

      We already have something similar called 'validated parking'. Shop and your parking is free.

    5. Re:Nagahapen by demonlapin · · Score: 1

      Validated parking isn't validated transport. So, this is a bit different.

      Shopping PSA: if you go to the Houston Galleria, and you expect to be there more than an hour or two (I forget the exact payoff moment, but it's in that time frame), it's actually cheaper to valet right behind Neiman-Marcus (entrance from Post Oak) than it is to park in the public lots.

    6. Re:Nagahapen by Darinbob · · Score: 1

      Right, but these tend to be higher end purchases. Duty free shops with jewelry and liquor, stuff like that. But dropping someone off at McDonald's? That's just a stupid business plan.

    7. Re:Nagahapen by Darinbob · · Score: 1

      Maybe that's what we get for encouraging entrepreneurship starting in kindergarten.

    8. Re:Nagahapen by Darinbob · · Score: 1

      This means the parking is subsidized by the neighboring businesses. This is a long term business plan. If the cost of parking is $10 and the restaurant you go do validates your parking, the restaurant absolutely does not reimburse the parking lot for a whole $10.

      Now imagine a driverless car costing $50,000 or so. Is it going to pay for itself by stopping in front of McDonald's? No way.

    9. Re:Nagahapen by Anonymous Coward · · Score: 0

      "Right, but these tend to be higher end purchases. Duty free shops with jewelry and liquor, stuff like that. But dropping someone off at McDonald's? That's just a stupid business plan."

      Actually that kind of happens anyway. When I travel by bus around the Maritimes the bus will stop in most communities for pickups/dropoffs at businesses. Often times a gas station with store (and almost always the same company) but for mealtime breaks you're generally left at particular fast food establishments.

      In these cases I imagine the bus service does this in exchange for use of their parking lots instead of building a terminal or organizing with the town a dedicated pickup/drop off location which could cost money etc.

    10. Re:Nagahapen by sjames · · Score: 1

      With a gasoline vehicle where you have to pay a driver for each trip, it's right out if the question.

      I haven't run the numbers, but it clearly starts looking less stupid when there's no driver to pay and just a bit of battery charging.

  26. Already tried concept by u19925 · · Score: 1

    In 90s, I used to stay in Pasadena. During 1994 World Cup, Pasadena businesses started free bus service which will take people from across the town to downtown and Rosebowl for free. It had good coverage and frequency. Not sure if it is still there and if not when did they shutdown but it was there at least for 3 - 4 years that I know of.

  27. Free airplanes too by Anonymous Coward · · Score: 0

    I remember reading on slashdot maybe ten years ago about how airlines were going to be free (I think paid for b advertising or something like that) as benefit of the new economy.

    Whatever happened to that?

    1. Re:Free airplanes too by Anonymous Coward · · Score: 0

      Yeah I remember about ten years ago how some guy promised to close Guantanamo Bay too. Whatever happened to that?

    2. Re: Free airplanes too by Anonymous Coward · · Score: 0

      Turns out that one guy only runs the gubmint if it pleases the real masters' interests.

      Enjoy your slavery pleb.

    3. Re: Free airplanes too by Anonymous Coward · · Score: 0

      Enjoy your slavery pleb.

      I can buy bread with SNAP food stamps and watch the circus on my Lifeline phone.

  28. Or we could just have public f'ing transportation by rsilvergun · · Score: 1

    not everything needs or should be left in the hands of the 'free' market. Especially when the market isn't exactly free. I paid for all those roads you know... And I probably paid for the research that made the self driving cars work (public University + subsidized student loans). I've never understood why people, especially Americans, are so keen to pay for things and then give them away to rich folk so they can sell them back to you. Is maintaining our psuedo free market really that important? If you think the aristocracy is going to settle for small government for themselves you're just nuts. What's the old quote, Capitalism for the poor and Socialism for the rich. Give up and let's all just have socialism.

    --
    Hi! I make Firefox Plug-ins. Check 'em out @ https://addons.mozilla.org/en-US/firefox/addon/youtube-mp3-podcaster/
  29. Geez. by hey! · · Score: 1

    Talk about a captive audience.

    --
    Post may contain irony: discontinue use if experiencing mood swings, nausea or elevated blood pressure.
  30. Re:Or we could just have public f'ing transportati by DarkRookie · · Score: 1

    It the American Dream. Everyone here thinks that they will filthy rich in the future so we believe that the Free Market is gods greatest gift.

    --
    The millennial that doesn't like most of the stuff designed for millennials.
  31. station musicians, break-dancers want your coins by Joe_Dragon · · Score: 1

    station musicians, break-dancers want your coins and cash.

  32. Similar Idea Would Work by crow · · Score: 1

    So the idea presented in the summary probably wouldn't be popular enough to work, but there is a similar idea that would potentially work. The key idea in all of this is that transportation costs in electric self-driving cars are low enough to do things that would be crazy now.

    So what could work is businesses offering free rides to and from their businesses. You want to shop at Amazon Whole Foods? They'll send you a car. Want groceries from Price Chopper, you'll have to figure out how to get there yourself. This can be another tool for big stores to force the little guys out.

    Of course, what they're looking at right now is letting you shop online and then having the merchandise delivered to you, but there's no reason they can't deliver you to the merchandise.

  33. What a fantastic argument... by Anonymous Coward · · Score: 0

    ... against driverless cars.

    Seriously, I've never passed my test (lessons left me feeling so stressed that I didn't feel safe), but this could convince me if it were the future of mass transit.

  34. Re: station musicians, break-dancers want your coi by b0s0z0ku · · Score: 1

    And occasionally, I give a particularly good one some cash.

  35. Are you kidding? It'll be great by John+Jorsett · · Score: 1

    I'd rather pay to ride public transit or drive my own car instead of living in that dystopian hell. If you think that's a realistic view of the future, I weep for your parents -- they clearly failed you -- and humanity in general.

    Both your preferred options will still be available to you, so I don't get what the problem is. If you don't like it, don't use it. And I'm sure you'll also be able to engage an autonomous vehicle for a fee that will take you directly to your destination. In fact, I expect that if you're in a hurry you'll be able to "bribe" other autonomous cars to make way for yours so that you can speed along. For those with no money though, it'll be a blessing to be able to travel for no out-of-pocket expenditure, at the cost of their time.

  36. Alternatively by Mr_Silver · · Score: 1

    Alternatively I suspect that households will continue to purchase a self-driving car - simply because sharing a car which doesn't go directly where you want it to smacks too much of public transport.

    However the majority of families will only need one car to cover all the activities that they'd previously require two for - simply because a self-driving car can drive itself between two locations without the need for a human to be in control.

    --
    Avantslash - View Slashdot cleanly on your mobile phone.
    1. Re:Alternatively by gweihir · · Score: 1

      Sounds unlikely. If there are enough cars you can rent on relatively short notice, that will be vastly cheaper.

      --
      Most ACs are not even worth the keystrokes to insult them. Be generically insulted by this and ignored otherwise.
    2. Re:Alternatively by fluffernutter · · Score: 1

      I don't really see any way that autonomy changes the game in such a significant way that it will make bus or a taxi be able to compete with personal ownership once removing the driver. The advantage to personal ownership is that you have a vehicle in your driveway that will take you anywhere you want to go immediately. and the vehicle is set up how you want it. Autonomous services will always have some sort of waiting involved; a service simply won't have enough cards ready near every person who needs a ride, especially in peak times.

      --
      Laws are rules for the court, but merely a bottom bar to hit for life. Think beyond laws in your actions always.
  37. From the window to the wall by PopeRatzo · · Score: 1

    Uber: "Sir, your Uber ride will be free, but only if you stop at the Purple Rhino Gentleman's Club."

    Me: "Oh well, if I have to, I have to."

    --
    You are welcome on my lawn.
  38. Can I Pay To Have Victim Delivered to Me? by crunchygranola · · Score: 1

    If people are being taken to destinations chosen by a sponsor can they keep criminals from arranging to have victims taken to an arranged soon-to-be crime scene? Want to rob, kidnap, rape or murder someone? Arrange a free ride sponsorship that makes a "special stop" somewhere remote.

    Sort of like Craig's List, but without the target knowing they will be "meeting someone".

    --
    Second class citizen of the New Gilded Age
  39. Gun Store + Ski Mask + Liquor Store! by Zorro · · Score: 1

    iRobU is SO Convenient!

  40. I'll be 80 when this happens by Anonymous Coward · · Score: 0

    And I'm currently in my 30s!

  41. Not everyone lives in a dense city by DCFusor · · Score: 1

    where even stupid advertisers would subsidize this. The smarter among us live "out here" where this would never fly. Yeah, it's 26 miles round trip to the beer store. It's also a 45 minute drive to the nearest place crime happens. You can keep your cities. I'll take the fresh air, good food, good people, and lack of bullshit over that anyday. I can bring home a truckload of whatever and not need to go out all that much, all it takes is a plan.

    --
    Why guess when you can know? Measure!
    1. Re:Not everyone lives in a dense city by Anonymous Coward · · Score: 0

      good food, good people

      Don't you get bored of frequenting the same saloon/brothel out there, country boy?

    2. Re:Not everyone lives in a dense city by DCFusor · · Score: 1

      Heh, nope. The world comes to me, at my request, or I get privacy, also when I desire. When I quit touring as a musician, I stopped with saloons - they were a place of work for me, and I never really liked being in them, and well, brothel's aint my thing anyway. Since I'm not a con artist, I have no need for a flow of new people who aren't wise to a con yet. And no need to meet cons. I'd rather have a handful of actual good friends - the kind who help you move (or move the bodies) vs the city boy's zillion acquaintances that'll stab you in the back whenever it's handy, or just go missing when you need help. Or con you. Different strokes, I guess. I don't get tired of cops I know and who wouldn't bust me if I did doughnuts in the courthouse parking lot - or had an illegal smile. I don't get tired of a local government myself and a few neighbors outnumber...and we know where they live and they know that. I don't get tired of not having to lock stuff up. I don't get tired of losers - the society out here ejects them like a Darwin function, so there's few to get tired of. Get the idea?

      --
      Why guess when you can know? Measure!
  42. Richard Stallman analogy by k6mfw · · Score: 1

    I was thinking Stallman's "free as in speech or free as in beer" where you can get free beer but no choice in the kind of beer. So a free ride but no choice in where the ride will go?

    --
    mfwright@batnet.com
    1. Re:Richard Stallman analogy by Anonymous Coward · · Score: 0

      Guys who live the Richard Stallman lifestyle don't get a choice in where the bus goes, but they make the best of it by coding free software while they ride. In some towns the bus has free Wi-Fi which can be used to commit to GitHub directly from the bus. If the bus doesn't offer free Wi-Fi just bring along a free Lifeline phone which every free software hacker is eligible for on account of being dirt poor and living in Section 8 housing.

  43. Re:Or we could just have public f'ing transportati by Anonymous Coward · · Score: 0

    Everyone here thinks that they will filthy rich in the future so we believe that the Free Market is gods greatest gift.

    We will be filthy rich in the future, just not in the have a ton more than everybody else sense.
    It'll be closer to our poor are richer than all medieval royalty.

    Robots will produce mind-boggling abundance.

    Take someone from the 80s, used to renting VHS tapes from their local shop, and bring them forward to today.
    Show them Netflix. You rent the ENTIRE STORE for $10 and you get to keep them A WHOLE MONTH?

    Robotic abundance will be like that. You have an ENTIRE MALL of clothing for $25?!
    We'll all be filthy rich in the sense that we'll all have everything we need and most of what we want.

  44. The new VR... by Moof123 · · Score: 0

    A few years back VR was going to revolutionize and transform and all that mumbo jumbo. It arrived to a "meh". The hype has not panned out into sales or adoption rates and nobody talks about VR much or gets very excited any more.

    Before that it was 3D TV's.

    Autonomous cars are similarly awesome cool technology in search of a point. I don't dispute that huge amazing strides have been made in the field, but all the predictions of personal car ownership's impending illegality are about as believable as the hype around VR and 3D TV's. Even if we all assume cars roll out with spotless safety it does not automatically follow that a real honest to god business case will appear as well. Articles like this just back up that autonomous cars are in their spaghetti on the wall phase. The tech is so cool that it just has to revolutionize the world, so you get this wild predictions as people contort themselves to imagine a future in which the revolution has already come to pass.

    In 10 or even 20 years we'll see autonomous taxis and delivery trucks, but I am betting that almost every household will still have 2-5 cars sitting out front, and that outside of the densest city centers we will hardly see a dent in personal car ownership rates.

  45. New business plan by burtosis · · Score: 1

    Create a company that croudsources the most convienent "destination" and orders the right combination of requests to bypass the most wait times. Much like a cross between partial leg air fare calculators and ad blocking. Future billionaire that cashes in on this, you are welcome.

  46. Live Commercials? by Anonymous Coward · · Score: 0

    Watching commercials sucks, but mute is a good friend.

    Getting stuck in a live commercial? What's the word for this? I'm limited by English!!!

  47. Re:Or we could just have public f'ing transportati by Anonymous Coward · · Score: 0

    We'll all be filthy rich in the sense that we'll all have everything we need and most of what we want.

    "most". How about good-looking women? You cannot persuade them with something nice that's available in abundance and everyone has.

  48. Error, unless by Anonymous Coward · · Score: 0

    Unless the driver was a Muslim

  49. Re:Or we could just have public f'ing transportati by Anonymous Coward · · Score: 1

    Your analogy is flawed. It's more like, take someone from the 80s, used to stealing cable TV, and show them pirated video downloads. The economics of free TV piracy haven't changed, only the technology has changed.

    Mind boggling abundance of transportation never existed, not then and not now, because roads and vehicles are still limited resources.

  50. It'll make everyone SLAVES by Anonymous Coward · · Score: 0

    It's not guns that makes you free, it's mobility to a better economy. But thats all over for USAmericans now. keke.

  51. Re:Or we could just have public f'ing transportati by Anonymous Coward · · Score: 0

    Women became a lost cause as soon as they could afford to buy their own vibrators.

  52. That was touring China in 2000. by Artagel · · Score: 3, Informative

    I remember being a tourist in China. The good old CITS had the van/bus stopping to visit various shopping locations between historical or cultural stops. This would fit right into their model.

  53. Uhh by easyTree · · Score: 1

    Can't the price just be ads? Ad-blockers are apparently great. I'm not sure if there's a McDonalds blocker yet.

  54. Re:Or we could just have public f'ing transportati by PPH · · Score: 1

    We'll all be filthy rich in the sense that we'll all have everything we need

    This is what you need.

    and most of what we want.

    I want an F40 Ferrari. I guess 'most of' would be defined as a Porsche 911. I will just have to make do.

    --
    Have gnu, will travel.
  55. âoeFreeâ - you keep saying that word... by mattwarden · · Score: 1

    âThe âoesponsoringâ money comes from somewhere (hint: thatâ(TM)s you)â

  56. Why luxury safer electric cars should be free by Paul+Fernhout · · Score: 1

    Me from 2009: https://groups.google.com/foru...
    "This essay explain why luxury safer electric (or plug-in hybrid) cars should be free-to-the-user at the point of sale in the USA, and why this will reduce US taxes overall. Essentially, unsafe gasoline-powered automobiles in the USA pose a high cost on society (accidents, injuries, pollution, defense), and the costs of making better cars would pay for themselves and then some. This essay is an example of using post-scarcity ideology to understand the scarcity-oriented ideological assumptions in our society and how those outdated scarcity assumptions are costing our society in terms of creating and maintaining artificial scarcity. ..."

    Also from that essay:
    "So, why don't we do this right now? I'd suggest it is mainly due to scarcity ideology creating artificial scarcity. For instance, the same computer technologies that can be used to design and operate safer cars are instead used to manage electronic credit or to produce fancy advertising and astroturfing related to promoting free market fundamentalism.
        Essentially, it's all ideology (or ignorance, or corruption, or vested interests, which may all be essentially the same thing), because as I show above, it is even financially cheaper to be both financially-subsidized free-as-in-beer and open source free-as-in-freedom. There are also other various freedoms that safer free-to-the-user electric cars would give us (including freedom from seeing loved ones die in car accidents, by cancer caused by gasoline additives, or by hurricanes caused by global climate change).
        So, I'd suggest, over the next ten to twenty years, this is a major change we will likely see in the USA's personal transportation system -- self-driving free-to-the-user safer electric cars (or plug-in hybrids) built using FOSS methodology. And, taxes will then go *down*, along with other direct to the user expenses for insurance, maintenance, and energy, because our transportation system will then, by adjusting for externalities (like national security, pollution, and health care costs), be cheaper overall to design, build, operate, and recycle."

    --
    A 21st century issue: the irony of technologies of abundance in the hands of those still thinking in terms of scarcity.
  57. Re: station musicians, break-dancers want your coi by Anonymous Coward · · Score: 0

    you are the problem. Expire so that your parasites can.

  58. Nothing is free by Anonymous Coward · · Score: 0

    Because free is not sustainable.

  59. Tripp tripp trippin balls, Tripp tripp trippin bal by Mats+Svensson · · Score: 1

    ..and you have to listen to commercial jingles on full balls, all... the... F... way!

    Buy Johnson's earplugs for your next trip, guaranteed to block all sound.

  60. Re:Tripp tripp trippin balls, Tripp tripp trippin by Mats+Svensson · · Score: 1

    Hmm, that's a weird auto-correct...

  61. You can try this out in Bangkok by CptJeanLuc · · Score: 1

    You can try this out in Bangkok - not autonomous cars, but you agree to go somewhere with a tuk-tuk driver, and on the way he just happens to also take you to a jewelry store and make a stop by his uncle's restaurant.

    Advertisement sponsored rides - no thank you.

  62. Let's do the math by CrankyOldEngineer · · Score: 2

    The cost of a taxi probably cannot go below $1/mile (US). The average distance of a ride varies by city, but let's say 5 miles. So $5 is the cost that must be covered. How much would a customer have to spend at the mall to pay for that taxi ride? The profit margin at retail stores varies from 1.3% (pharmacy)-3.5% (high end department store). So the average customer would have to spend at least $200 per trip to make this business model pay. As others have pointed out, the wealthier customers will not use this service, so $200 seems wildly optimistic.

    --
    COE
  63. Not bloody likely by Anonymous Coward · · Score: 0

    The author is delusional. Also, I expect, under 35. You'll understand when you're older.

  64. Time is money by RogueWarrior65 · · Score: 1

    15 minutes translates to different dollar amounts for different people. For the minimum wage employee, that's a few bucks. For the overpaid lawyer, that might be several hundred dollars. You do that twice a day five days a week, that adds up no matter who you are. Of course, you'd no longer be able to say that 15 minutes saved you 15% on your car insurance by switching to Geico.

  65. Free as in price can mean paying with privacy. by jbn-o · · Score: 1

    Not just hands-free, or driver-free, or go-wherever-you-want free. But free as in beer: complimentary, gratis. Summon a car and travel for nothing -- that is, so long as you are willing to make a stop or two en route at sponsoring locations.

    And free from privacy; what you do and say inside the car can be recorded and shared with an uncountable number of others who would otherwise have no idea what you did or said. The car you ride in is not your car, so you'll have no permission to inspect or modify the car to let you retain your privacy as you take an ad-sponsored ride. Your location log can be shared as well; people everywhere for all time can use that information to evaluate you for all sorts of things you didn't expect: your next job application, getting a loan, getting insurance, going out on a date, paying for goods and services, and more. We see this with DNA-based services that tell you about your family. The recorded information can and likely will outlive you, helping to form your legacy for generations of people you'll never meet (including people who will be born after you die). Contrary to what the Atlantic concludes ("This future might seem, at first glance, like a techno-utopian scenario. Yet little will have really changed. Like the Las Vegas cabbie, the goal of these systems will be to make profit for themselves.") this future is quite unlike anything humanity has had to deal with in such an organized fashion and there's more at stake than some organization's zeal for profit. There's a lot for you to lose when you don't value your freedom and your privacy.

  66. Tuk-tuk did it first by Anonymous Coward · · Score: 0

    This is essentially what already happens in tourist Bangkok when you take cheap tuk-tuk. Pay full price or else take a super cheap price but we need to visit my uncle’s factory on the way.

  67. There will be no McDonald's or Starbuck's by RhettLivingston · · Score: 1

    This is not the way it will go. With no requirement for drivers, McDonald's and Starbuck's will come to me - all goods will come to me. The fixed locations become pure kitchens and warehouses. If I want to eat someplace different on a special occasion, I may go to a location designed for that but the food of whatever type I choose will still be brought to me wherever I may be, not made there.