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Zuckerberg Gets a Crash Course in Charm. Will Congress Care? (bgr.com)

An anonymous reader writes: It goes without saying that no tech CEO ever wants to make the trek down to Washington D.C. and appear before congress. And Zuckerberg -- at a surface level -- seems particularly ill-suited for the task. Though clearly an incredible mind, remember that Zuckerberg is a tech-minded programmer and far from a savvy and political operator. That being the case, many people are curious as to how the Facebook founder, who it's worth noting is just 33 years old, will fare when confronted with hard hitting questions from politicians.

In an effort to ensure that everything runs smoothly and that Zuckerberg's appearance goes off without a hitch, The New York Times is reporting that Facebook recently hired a team of experts and coaches tasked with ensuring that Zuckerberg has the tools to deftly navigate the potentially deep waters of Congress. Of particular interest is that Zuckerberg has been learning how to be charming and exhibit humility in the face of heavy-handed and probing questions. The report says, "It [ Facebook] has also hired a team of experts, including a former special assistant to President George W. Bush, to put Mr. Zuckerberg, 33, a cerebral coder who is uncomfortable speaking in public, through a crash course in humility and charm. The plan is that when he sits down before the Senate Commerce and Judiciary committees on Tuesday, Mr. Zuckerberg will have concrete changes to talk about, and no questions he can't handle."

39 of 165 comments (clear)

  1. Impact on voters by Kohath · · Score: 2

    Question Facebook should be asking itself:

    If the US government puts Facebook out of business, that will be bad for Facebook employees and investors. How many US congressional districts do Facebook employees live in? What percentage of Facebook employees are citizens eligible to vote in the US?

  2. Re:Zuckerberg for President in 2020 by DontBeAMoran · · Score: 2

    2021: After watching The Circle , president Zuckerberg makes having a Facebook account mandatory for everyone in the country.

    --
    #DeleteFacebook
  3. Depends on how you're using the word "Charm" ... by Green+Mountain+Bot · · Score: 5, Insightful

    If "Charm" is being used as a euphemism for donations, they'll care all right.

  4. Re:Zuckerberg for President in 2020 by Anonymous Coward · · Score: 2, Informative

    2018: Mark Zuckerberg makes first address to Congress.
    2020: Mark Zuckerberg is installed as next president.

    Well, he's already putting politicians in his pocket to get there...

    Of the 55 members on the Energy and Commerce Committee this year, all but nine have received Facebook contributions in the past decade.

    Source: https://www.cnbc.com/2018/04/05/facebook-big-contributor-to-committees-in-congress-questioning-zuckerberg.html

  5. Re:ololol by kelemvor4 · · Score: 2, Funny

    you cant polish a turd

    Incorrect, sir. You can polish a turd. Evidence: Mythbusters Polishing a Turd

  6. "clearly an incredible mind"..."just 33 years old" by gDLL · · Score: 2
    Wtf ??? What did he invent again ?

    noting is just 33 years old, will fare when confronted with hard hitting questions from politicians.

    So buaby is gonna be asked 'tough' questions by those mean adults.....?

  7. Is he getting the right kind of prep? by rolias · · Score: 5, Interesting

    "Deep waters?" "Hard hitting questions?" They are giving the US congress a lot of credit. I agree preparation is a good idea. But, perhaps he should be more prepared for a barrage of vacuous, ideological grandstanding than rigorous insight.

    1. Re:Is he getting the right kind of prep? by dr_canak · · Score: 4, Interesting

      I could imagine that 99% (ok. a little hyperbole admittedly) of his "training" will be focused very much on this. The whole point of the exercise is to grin-and-bear-it given that it will be a "barrage of vacuous, ideological grandstanding". That is a *very* hard thing to do, especially hour after hour, without melting down out of frustration. Especially when he very likely believes he's the smartest guy in the room.

      The training will be a lot of how to sit quietly, take it, find one thing to comment on to get your narrative out, and then sit back and take it again without getting amped up.

      My model is Loretta Lynch. She was just unflappable.
        Watch some of her testimony before congress to get an idea of what they're trying to do with Zuckerberg.

    2. Re:Is he getting the right kind of prep? by JaredOfEuropa · · Score: 2

      What are the consequences of being "flappable"? When I watch these proceedings sometimes, I can just see myself in the witness' place, stating: "I came here to give honest answers to your questions, not to be chewed out like a little schoolboy by you lot". I'm sure that wouldn't go down well, but... so what? Not being American, I've no idea what they could do to someone being that frank. Why should anyone be forced to grin-and-bear-it?

      --
      If construction was anything like programming, an incorrectly fitted lock would bring down the entire building...
  8. Re:Depends on how you're using the word "Charm" .. by Carewolf · · Score: 4, Informative

    If "Charm" is being used as a euphemism for donations, they'll care all right.

    Well, he has already donated to 80% of the people "interogating" him. Then again if they actually wanted to know something they wouldn't invite a clueless CEO but someone with expertise, these hearings are always mostly show.

  9. Re:Depends on how you're using the word "Charm" .. by bobstreo · · Score: 3, Funny

    If "Charm" is being used as a euphemism for donations, they'll care all right.

    I picture his appearance,

    MZ walks in to testify, two huge bodyguards lugging multiple cases behind them.

    As he is sworn in, MZ opens the cases and throws millions of dollars into the air, as congress critters scurry on their hands and knees, scooping up money and tucking it into their clothes, and interns pockets.

    MZ does a mike drop and walk out, testimony ended.

  10. Re:Though clearly an incredible mind, by Desler · · Score: 2

    Have a little more kool-aid then.

  11. He's been gearing up for a political career by rsilvergun · · Score: 2

    he's already been prepping for this kind of thing. He'll do fine.

    --
    Hi! I make Firefox Plug-ins. Check 'em out @ https://addons.mozilla.org/en-US/firefox/addon/youtube-mp3-podcaster/
  12. Discount Congressional Coaching by Nidi62 · · Score: 4, Insightful
    I would've done it for half of whatever they charged Facebook.

    Congress critter: "Were you aware that user data was accessible by third parties and open to abuse?"

    Zuckerberg: "I do not recall."

    Congress critter: "How much of Facebook's income is derived from providing user data to third parties?"

    Zuckerberg: "I do not recall."

    Congress critter: "Does Facebook store or monetize deleted data, data from users that have deleted their accounts, or data collected on people who do not have Facebook accounts?"

    Zuckerberg: "I do not recall."

    Congress critter: "Was Facebook aware that foreign, state-sponsored actors were utilizing Facebook's data?"

    Zuckerberg: "I do not recall."

    Congress critter: "What steps are Facebook taking to ensure this doesn't happen again?"

    Zuckerberg: "Here's $50,000 to each Committee member's reelection campaign."

    --
    The only thing necessary for evil to triumph is for it to be pitted against a slightly greater evil
    1. Re:Discount Congressional Coaching by nukenerd · · Score: 4, Informative

      I think you have got mixed up there with Bill Gates deposition in 1998 when Microsoft was on trial. He came over as either having the memory powers of a goldfish, or otherwise as not having a clue what was going on in his own company. His deposition was described by one of the newspapers as "a comic masterpiece of evasion and obfuscation". At one point, like a schoolboy trying to sound clever, he demanded from the examining lawyer a definition of the word "definition".

      Zucherberg cannot do much worse than Gates did. Will we get to see his performance?

  13. Why wake up the lion? by worf_mo · · Score: 2

    Zuckerberg has probably more data about most members of congress and their particular habits (that the general public might not necessarily be aware of) than congress has about him. Remember that you don't have to be on Facebook to be tracked by Facebook. All the websites that very helpfully add "Like" buttons to their articles and pages leave a solid trail, too.

    Maybe the questions will not be "hitting too hard", lest some politician's browsing habits might find their way to the press. My guess is that there will be some questions that can be handled, some concessions, and after a little while all will be forgotten.

  14. Questioned by the 'people' you paid? Meaningless by adosch · · Score: 2

    Just read this and it's essentially case closed, is it not?

    Everyone is painting Zuckerberg as the incredible mind that he is, and rightfully so he is. I will say then that when you're that incredible, then you're not naive, either, and you're going to make sure you're uber prepared and 20 steps ahead. You don't become Zuckerberg of the world by being naive and clueless, ladies and gentlemen.

    It's all meaningless when you've paid the same people who are questioning you. This is just dog-and-pony public show to make sure we, as a democratic for-the-people country, are doing all the right steps through vision to make it look like they give a shit. Facebook isn't going away and neither is Zuckerberg and the empire of surveillance he created, nor is his entire fucking body of think-tanks he has on puppet strings to keep carrying it out. Notice how prepared Facebook is at all times at any backlash? "Oh we are pissed about this", and less than 24 hours later there's an already baked up, engineered and software developed solution to 'deal with it how 'you think' it's being dealt with. 20 steps ahead. That's all you need to know.

    This changes nothing.

  15. Re:Quote by AmiMoJo · · Score: 3, Insightful

    What do you call a person who learns to interact socially but doesn't feel the emotions and empathy that drive normal people to be sociable? The ones who have to study social interaction like they study coding, sometimes with people to teach them, rather than intuiting it...

    --
    const int one = 65536; (Silvermoon, Texture.cs)
    SJW, n: "Someone I don't like, and by the way I'm a fuckwit" - AC
  16. 45 out of 55 congress members got FB donations by careysb · · Score: 5, Informative

    Remains to be see how "hard hitting" the questioning is when the members of congress received substantial donations from Facebook and associates.

    1. Re:45 out of 55 congress members got FB donations by nukenerd · · Score: 4, Funny

      Remains to be see how "hard hitting" the questioning is when the members of congress received substantial donations from Facebook and associates.

      So the "charm" has already been working for a while.

    2. Re:45 out of 55 congress members got FB donations by orgelspieler · · Score: 5, Interesting

      Judging from the paltry sums thrown that way, I would imagine the grilling will be pretty intense. Six figures? To the whole group? You might as well not even try. Besides, the guy is as likeable as chlamydia, and still his approval rating is way ahead of Congress's. So they stand a lot to gain by giving him a hard time.

  17. Though clearly an incredible mind by tomxor · · Score: 3, Insightful

    > Though clearly an incredible mind Really? isn't this confusing success with brilliance. There are many programmers who have pioneered areas of compsci and created impressive technical work with deep insights all while on the job that deserve to be called brilliant... if zuck has done anything like that it's not publicly visible, all I can see is another lucky businessman, the fact that he can code seems more circumstantial to the success of his idea than the other way around. I fail to see the brilliance of intellect of a lucky one trick pony.

    1. Re: Though clearly an incredible mind by datavirtue · · Score: 2

      Lets not get carried away. He is a mediocre PHP programmer.

      --
      I object to power without constructive purpose. --Spock
    2. Re: Though clearly an incredible mind by lexman098 · · Score: 2

      He's not a businessman (or didn't start out as one) and "his idea" wasn't even his. He was a novice programmer who was doing work to implement someone else's idea and decided to just run with it himself. It was a smart move, but so far the only one I've seen from him.

    3. Re: Though clearly an incredible mind by JaredOfEuropa · · Score: 2

      It's not the idea that makes the entrepreneur. An entrepreneur will take an idea (his own or not), run with it, find others to help him and organize them into a functioning team, understand the potential of his idea, convince investors to buy into the idea, spend the raised capital effectively, scale up, hire more people and build a trustworthy management team, keep moving the product into the right direction, and so on. A lot of it is luck, but it's also about taking advantage of luck when it comes your way. And it takes a long, long series of smart moves to get that far. Out of 10.000 "novice programmers" in college, there will only be a handful who'll get past step 3. He might not be brilliant (he probably isn't), he might be a lucky one trick pony, but I still think he's one of a rather small group of people who would have gotten this far - or even tried to get this far in the first place - under any circumstances.

      --
      If construction was anything like programming, an incorrectly fitted lock would bring down the entire building...
  18. Witch Hunt. by jellomizer · · Score: 2, Insightful

    When one is called to appear in front of congress. The Congress isn't interested in the Truth, they will just try to trick you into saying something criminal.

    Their constituents are pissed about this. So I think both sides will be hard on him. The Democrats don't like the idea that Facebook slandered Clinton. The republicans like the fact they can distract the Russian meddling investigation to Facebook and away from the folks in the White House (Granted they are separate investigations) to a Liberal California man.

    Politically both sides have interest in seeing Zuckerberg suffer. So it isn't much about any particular facts. Cambridge Analyitica paid Facebook a lot of money, Facebook didn't bother to dig into what they were doing with the data. Facebook put trust into an algorithm, that other people figured out and manipulated to their benefit.

    Are we expected to get anything new? No, but congress can parade Zuckerberg around as the ultimate bad guy and make them look like they were standing up for their constituents.

    --
    If something is so important that you feel the need to post it on the internet... It probably isn't that important.
    1. Re:Witch Hunt. by datavirtue · · Score: 2

      Washington wants control of Facebook so things like grassroots movements can't develop and thwart all of their planning. People in power like predictability. Facebook makes things unpredictable and at the same time provides the tools to predict. The real desire is to iron this out and establish control over the things they do not like and secure the things they do like.

      --
      I object to power without constructive purpose. --Spock
  19. Re:MOney by CodeHog · · Score: 2

    Doesn't matter if it's legal either. History + money will cover up the fact that your ancestors sold bootleg liquor or ran numbers, sold drugs, dealt in human trafficking. Ask the Bushes, the Kennedy's, etc etc etc

    --
    Fat, drunk, and stupid is no way to go through life, son.
  20. Camaign contributions? by QuietLagoon · · Score: 2
    Facebook a big contributor to the committees in Congress that will question Mark Zuckerberg https://www.usatoday.com/story...

    Members of the House and Senate committees that will question Facebook CEO Mark Zuckerberg about user privacy protection next week are also some of the biggest recipients of campaign contributions from Facebook employees directly and the political action committee funded by employees. The congressional panel that got the most Facebook contributions is the House Energy and Commerce Committee, which announced Wednesday morning it would question Zuckerberg on April 11.

  21. Re:Quote by jenningsthecat · · Score: 3, Insightful

    What do you call a person who learns to interact socially but doesn't feel the emotions and empathy that drive normal people to be sociable? The ones who have to study social interaction like they study coding, sometimes with people to teach them, rather than intuiting it...

    The sociopaths I've known have been glib and charming. They didn't have a particular problem engaging in convincing social interactions, and I'm pretty sure nobody taught them how to do it. Zuckerberg isn't necessarily a sociopath / psychopath. He may have Asperger's Syndrome, or a mild form of some other Autism Spectrum Disorder that prevents him from gauging and expressing emotions and empathy.

    --
    'The Economy' is a giant Ponzi scheme whose most pitiable suckers are the youngest among us and the yet-unborn.
  22. Re: Depends on how you're using the word "Charm" . by nitehawk214 · · Score: 2

    This is an opportunity for Congress to pretend to be mean to Zuck to show their voters that the bribe money means nothing. It will also ensure FB keeps the bribe money coming in.

    Note: My phone keeps autocorrecting Zuck to Fuck.

    --
    I'm a good cook. I'm a fantastic eater. - Steven Brust
  23. Re: Zuckerberg for President in 2020 by Type44Q · · Score: 2

    And yet I know people from Alabama who know how to use a fucking semicolon.

  24. "Incredible mind"? Whatever gave you that idea? by gweihir · · Score: 2

    This guy is aggressive, has no morals and is somewhat business-savvy. For an "incredible mind", you need a bit more. Next you will claim that the current president is an "intellectual giant"...

    --
    Most ACs are not even worth the keystrokes to insult them. Be generically insulted by this and ignored otherwise.
  25. Re:worth noting? by gweihir · · Score: 2

    I think "nothing" vastly overstates his value to society. "Massively negative" is probably more accurate.

    --
    Most ACs are not even worth the keystrokes to insult them. Be generically insulted by this and ignored otherwise.
  26. Incredible mind? Bullshit by UnknownSoldier · · Score: 4, Informative

    There were MANY social media sites BEFORE and AFTER facebook.

    Social Media Timeline

    Mark has/had an arrogant attitude towards his users:

    Shortly after Mark launched The Facebook in his dorm room:

    Zuck: Yeah so if you ever need info about anyone at Harvard

    Zuck: Just ask.

    Zuck: I have over 4,000 emails, pictures, addresses, SNS

    [Redacted Friend's Name]: What? How'd you manage that one?

    Zuck: People just submitted it.

    Zuck: I don't know why.

    Zuck: They "trust me"

    Zuck: Dumb fucks.

  27. Re:Quote by e_pluribus_funk · · Score: 2

    I tried reading this several times, and still wasn't able to figure out what your point was.

  28. The question Zuckerberg sould face by ZipK · · Score: 4, Informative

    Mr. Zuckerberg will have concrete changes to talk about, and no questions he can't handle.

    Ah, Mr.... Zuckerberg. Is it not the case that Facebook's business model is founded on the premise that social interaction is a crack-like activity that can be used to lure users into providing personal information that you can relentlessly monetize?

  29. Though clearly an incredible mind... by al0ha · · Score: 2

    Incredible mind? Hardly, if Zuck's mind was incredible he'd be running something like Space X; it for certain did not take and incredible mind to code the underlying mechanisms of Facebook, though it did take incredible luck and timing for it to catch on like it has where so many others failed.

    If Zuck had an incredible mind he would have baked abuse prevention into the system from the get-go, his underlying idea of Facebook from the beginning is that nothing should be private; yeah really incredible thinking there...

    --
    Did you ever wake up in the morning, with a Zombie Woof behind your eyes? -- FZ
    1. Re:Though clearly an incredible mind... by viperidaenz · · Score: 2

      He didn't even build Facebook himself.