Netflix Licensed Content Generates 80% of US Viewing, Study Finds (variety.com)

Netflix is spending a pretty penny on original entertainment -- but while that stuff grabs most of the headlines, it's actually licensed titles like TV show reruns that still form the core of the company's streaming business. From a report: That's according to a data analysis from 7Park Data, which found that 80% of Netflix U.S. viewing is from licensed content with 20% from original shows like "House of Cards" or "Stranger Things." The firm also found that 42% of Netflix subscribers watch mostly licensed content (95% or more of their total streaming). Just 18% of Netflix's U.S. streaming customers are "originals dominant," whose viewing comprises 40%-100% of originals, according to 7Park. The data is for the 12-month period that ended September 2017.

Comments

Study finds people don't watch unavailable content

[Anonymous Coward]

I wonder what the % would be if Netflix actually had all content available.

Re:On the other side of the coin:

[zifn4b]

That's goddam amazing considering how long they've actually been making original content. OPs title tries to make this seem like a bad thing, it's not

Paid for by your friends at the cable companies. We're just looking out for your best interest which is paying 10x the premium for less quality content and don't forget our wonderful advertisements!