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Netflix Licensed Content Generates 80% of US Viewing, Study Finds (variety.com)

Netflix is spending a pretty penny on original entertainment -- but while that stuff grabs most of the headlines, it's actually licensed titles like TV show reruns that still form the core of the company's streaming business. From a report: That's according to a data analysis from 7Park Data, which found that 80% of Netflix U.S. viewing is from licensed content with 20% from original shows like "House of Cards" or "Stranger Things." The firm also found that 42% of Netflix subscribers watch mostly licensed content (95% or more of their total streaming). Just 18% of Netflix's U.S. streaming customers are "originals dominant," whose viewing comprises 40%-100% of originals, according to 7Park. The data is for the 12-month period that ended September 2017.

2 of 109 comments (clear)

  1. Re:OK, but what does Netflix Original mean? by Anonymous Coward · · Score: 4, Informative

    Netflix participates in production of original material, but also the other parties have rights of ditribution.

    Only a part of the netflix original content is netflix exclusive.

    in other words:

    original != exclusive distribution.

  2. Re:Exactly! by l0n3s0m3phr34k · · Score: 3, Informative

    Sucks to be you / them, because it's the last "couple of years" that Netflix has really hit a decent scifi stride. "Stranger Things", "Altererd Carbon" (what the new Blade Runner should have been like), "Lost in Space", all their Marvel series...

    But I'm assuming your a troll because your posting anon.