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Company Takes Over Well-Known OSS Developer's Name Because the Domain Was Free

New submitter Fatalis writes: Substack is a venture capital funded startup for subscription-based newsletters, and it admittedly chose its name following the advice from a Paul Graham (co-founder of Y Combinator) article to prefer names not registered in the .com zone. The same name has also been the user handle for a prolific open-source developer who now finds themselves competing for recognition in the tech space with a capital backed company. The lesson seems to be for developers to protect their personal brand by registering a domain name with the .com extension due to it being perceived as the default.

99 comments

  1. Use your real name, not a handle by Anonymous Coward · · Score: 1, Insightful

    Better yet, use your real name.

    (Not following my own advice here. Posting as AC simply because I don't want a Slashdot account.)

    1. Re:Use your real name, not a handle by Tablizer · · Score: 2

      My real name is Micro Soft. (Getting dates with that name is not easy.)

    2. Re:Use your real name, not a handle by Anonymous Coward · · Score: 1

      Horrible advice. Using your real name would only make it easier for you to be cyberstalked/doxed etc. If you care about your privacy you never use your real name online. Secondly you cannot trademark your name so using your real name wouldn't prevent that company from using your online persona which is the issue here.

    3. Re: Use your real name, not a handle by houghi · · Score: 1

      I will not. And if I do not want to pay for houghi.com that is my problem. I should then not later feel sorry

      The name was available. They took it. This is not like Madonna who took away somebodies domain name.

      --
      Don't fight for your country, if your country does not fight for you.
    4. Re:Use your real name, not a handle by Anonymous Coward · · Score: 0

      If youre first name is Mike and your last name is Rowe and you made software you can make your company name Mike Rowe Soft and ms can't do anything about it except bribe you with xbox games to change it because it is your real name.

    5. Re:Use your real name, not a handle by Anonymous Coward · · Score: 0

      Horrible advice. Using your real name would only make it easier for you to be cyberstalked/doxed etc. If you care about your privacy you never use your real name online..

      If you care about your privacy, you won't be running a website, or a blog, or publicly viewable instagram account

    6. Re: Use your real name, not a handle by Anonymous Coward · · Score: 0

      ... Which would mean that if you went bankrupt, your real name might be sold off as an asset...

    7. Re:Use your real name, not a handle by Anonymous Coward · · Score: 0

      I care about my privacy when it matters.

      Having my coding projects attached to my real name is a very good career decision

    8. Re:Use your real name, not a handle by amicusNYCL · · Score: 1

      But he's already using his name. It says "James Halliday" right on his Github page. The headline says "well-known OSS developer". He's not interested in anonymity, in fact quite the opposite, it sounds like he wants credit for his work, like a lot of people. There's not much reason to use a handle at all. Especially if he's trying to protect his work. If I put "copyright amicusNYCL" on something, I really doubt that would hold up in court.

      --
      "Our two-party system is like a bowl of shit looking at itself in a mirror." - Lewis Black
    9. Re:Use your real name, not a handle by nitehawk214 · · Score: 4, Informative

      Except they can and did.

      --
      I'm a good cook. I'm a fantastic eater. - Steven Brust
    10. Re:Use your real name, not a handle by OrangeTide · · Score: 2

      What you call my "real name" is the handle my parents selected for me. It happens to be based on anglicized Hebrew, as is typical of names of European Christians. Except I'm not Christian, my most ancient ancestors were not Christian, and I was not born in medieval Europe.

      In contrast, the handle I've selected for myself does have significance to me and is related to my own personal events.

      --
      “Common sense is not so common.” — Voltaire
    11. Re:Use your real name, not a handle by Anonymous Coward · · Score: 1

      Copyright and trade mark work differently. In this case, it is about trade mark because it is not about the content but rather the name only.

    12. Re:Use your real name, not a handle by Anonymous Coward · · Score: 0

      we know that it's not your name! it's the state of your wang... small and you can't get it hard!

    13. Re: Use your real name, not a handle by ArmoredDragon · · Score: 1

      It seems that in TFS, more than one name is needed, given it referrs to the developer in the plural.

    14. Re: Use your real name, not a handle by negRo_slim · · Score: 1

      When did internet users become such pearl clutchers? Oh no a dox!!l Not public information, heaven forbid!

      --
      On the Oregon Cost born and raised, On the beach is where I spent most of my days
    15. Re:Use your real name, not a handle by Anonymous Coward · · Score: 0

      TIL 'Fuckchops' is based on anglicized Hebrew. I feel bad for your parents.

    16. Re: Use your real name, not a handle by Cederic · · Score: 1

      If you're a heterosexual man and/or dislike sucking cocks then sucking them is indeed a bad thing. So no, no homophobia at all.

      Anyway, he was referencing an all time bash.org favourite.
      http://bash.org/?5775

    17. Re:Use your real name, not a handle by Cederic · · Score: 1

      Why not? It's your pseudonym, so it's still you.

    18. Re:Use your real name, not a handle by Cederic · · Score: 1

      the handle I've selected for myself does have significance to me and is related to my own personal events

      Oooh, can we guess?

      I'm going with "You were the captain of a freighter full of Irn-Bru that got caught on rocks near the Isles of Scilly and caused an ecological disaster."

    19. Re:Use your real name, not a handle by amicusNYCL · · Score: 1

      OK, but if the purpose is anonymity, like the person I replied to said "you never use your real name online", then how am I going to both stay anonymous and also protect my work? If I'm going to sue someone for infringement, don't I have to prove that I have the right to do so? How do I do that while staying anonymous?

      --
      "Our two-party system is like a bowl of shit looking at itself in a mirror." - Lewis Black
    20. Re:Use your real name, not a handle by Anonymous Coward · · Score: 0

      http://situsjudi.id/game-poker/

  2. There's another way to protect a brand by omnichad · · Score: 4, Insightful

    The lesson seems to be for developers to protect their personal brand by registering a domain name with the .com extension due to it being perceived as the default.

    If your handle is really a brand and important to preserve, then register it with the US Patent & Trademark Office. You can register the .com, but you don't need to in order to protect yourself. If it's not important enough for all that, then maybe your "personal brand" is not that important at all.

    1. Re:There's another way to protect a brand by Going_Digital · · Score: 2

      Except registering a trademark protects you for a single category of goods or services. If you registered a trademark for software someone else could register the same word for financial services as they are sufficiently different to not be considered as causing confusion.

    2. Re:There's another way to protect a brand by omnichad · · Score: 1

      And buying the domain without registering a trademark just makes you a squatter if you can't afford fancy lawyers.

    3. Re:There's another way to protect a brand by Anonymous Coward · · Score: 0

      Not entirely true for made-up words, in that case you actually have much broader protection. Go try and name your beverage company Xerox and see how it works out for you.

    4. Re:There's another way to protect a brand by Hadlock · · Score: 1

      That seems pretty reasonable, if you wanted to start substack financial news, I would either assume that it is a different company. Nobody is going to confuse Columbia House with Columbia School Source as one is music, the other is school furniture. In this case they opened a new company that happens to have the handle of a guy who is well known in a specific community. What happens when a new airline company starts up that has the same name as the handle of an aviation webforum administrator "FlyBob"? How slippery slope do you want to get?

      --
      moox. for a new generation.
    5. Re:There's another way to protect a brand by amicusNYCL · · Score: 1

      It costs hardly anything to set up a company, just set up a company with your name and do your work under that.

      --
      "Our two-party system is like a bowl of shit looking at itself in a mirror." - Lewis Black
    6. Re:There's another way to protect a brand by omnichad · · Score: 1

      That doesn't protect your name.

    7. Re:There's another way to protect a brand by amicusNYCL · · Score: 1

      You're saying that if he registered and did business under a company called Substack, Inc., then he wouldn't be protected against someone else starting a company called Substack? That's great news. As a developer of software for microcomputers, I'm going to start a company called Micro-Soft. Sounds pretty catchy.

      --
      "Our two-party system is like a bowl of shit looking at itself in a mirror." - Lewis Black
  3. Sucks if you have a popular name. by jellomizer · · Score: 3, Interesting

    Or in my case a name of a sports star. However the persons name has always been tricky in the domain world.
    Just if Microsoft tried to sue MikeRowe.com Because the actor MikeRowe phonically is similar.

    --
    If something is so important that you feel the need to post it on the internet... It probably isn't that important.
    1. Re:Sucks if you have a popular name. by Anonymous Coward · · Score: 0

      Dammit someone else got anonymouscoward.com!!!!!

    2. Re:Sucks if you have a popular name. by gnick · · Score: 2

      Just if Microsoft tried to sue MikeRowe.com Because the actor MikeRowe phonically is similar.

      They did sue Mike Rowe, but not the celebrity and not MikeRowe.com. It was a student who registered MikeRoweSoft.com.

      --
      He's getting rather old, but he's a good mouse.
    3. Re:Sucks if you have a popular name. by barc0001 · · Score: 1

      That's not what this case is about though. The "name" the developer had taken was a handle - substack. I don't in this case think this is much to get worked up about.

    4. Re:Sucks if you have a popular name. by Anonymous Coward · · Score: 0

      anonymoosecoward.com is available.

    5. Re:Sucks if you have a popular name. by Anonymous Coward · · Score: 1

      Fun history:

      Nissan vs. Nissan
      Some dude with the last name of Nissan owned a web site and used it to promote his software contracting business. His name is also the name of an automotive company. The man offset costs of operating the web site by displaying advertisements. The advertisements were handled by a third-party advertising network, but had no filtering in terms of what was advertised. As such his site would sometimes display advertisements for cars, which were not always Nissan cars. Nissan automotive got that web site.

      Delta vs. Delta
      Plumbing fixtures or airlines, which one has more popularity? Both have a trademark on "Delta" and both are well-recognized companies, but there is only one delta.com. Lots of lawyers and some global corporation money tossed around until Delta airlines walked away with it. How can two companies have the same trademark? Well, it is a sort of "mark" recognized within a "trade" and so most people could distinguish between the two based upon the topic. Just think about Apple Records (source of music from The Beatles) and Apple Computers (people who make iPhone). All was good between them until iTunes came along.

    6. Re:Sucks if you have a popular name. by Anonymous Coward · · Score: 0

      I remember when Nissan sold Datsuns. Wonder if they'd get mad at someone using that website to sell cars?

    7. Re:Sucks if you have a popular name. by DesertNomad · · Score: 1

      And, fortunately, anonimouscoward.com, anonymuscoward.com, and anonymousecoward.com are all available.

      However, sad to say that plugh.com and xyzzy.com are long gone.

    8. Re:Sucks if you have a popular name. by Anonymous Coward · · Score: 0

      No Nissan didn't. What the hell, at least check your facts a bit before making shit up.

    9. Re:Sucks if you have a popular name. by Anonymous Coward · · Score: 0

      You seem poorly informed...

      It's weird that Nissan would post such anti-Nissan information on the website they "got".

      Apple records sued Apple Computer back in the 80s as well. They settled in 1981, They sued again or settled in 1989 and 1991.

  4. And? by Anonymous Coward · · Score: 3, Insightful

    I don't expect to own my username unless I copyright it, nor should you. Open source developers, no matter how prolific, just have handles like the rest of us open source developers and -- *shock* -- gamers.

    Linked in the summary, his own public (and therefore open source) GitHub history doesn't backup being a prolific open source developer anymore and hasn't been for the past ~1.5 years. Plus I have no idea who the heck he is and I cannot tell if his real name is James Halliday, or if he took that name as a joke after Ready Player One.

    Well known to you is not necessarily well known to the world. He seems like he's probably popular in the JS community, but how that makes this a remotely serious issue is still unknown to me. Copyright your name if you want to own and probably buy the .com domain while you're at it. Otherwise you clearly didn't care enough about your name to actually own it.

    1. Re:And? by omnichad · · Score: 2

      I don't expect to own my username unless I copyright it, nor should you.

      That would be a trademark you'd want. There's not much content there to copyright.

    2. Re:And? by Anonymous Coward · · Score: 0

      As the AC, you're right. I flipped them in my head. The rest still stands. :)

    3. Re:And? by Shatrat · · Score: 1

      The 200 IQ play is to patent the concept of even having a name in the first place.

      --
      09 F9 11 02 9D 74 E3 5B D8 41 56 C5 63 56 88 C0
    4. Re:And? by thegarbz · · Score: 1

      I don't expect to own my username unless I copyright it

      Copyrighting (you mean trademarking) does not automatically provide you ownership of a name in many scenarios. If this is a case of simply being pissed off about the domain then he should have bought the domain. No need to copyright anything. Nissan with all the lawyers and trademarks in the world couldn't get ownership of www.nissan.com for this very reason.

  5. this is too much. by Anonymous Coward · · Score: 5, Interesting

    Now you have to make sure your new company name or product doesn't collide with a fucking internet user handle? Nope. If your handle is important enough to you, trademark it or stfu.

    http://tmsearch.uspto.gov/bin/showfield?f=doc&state=4801:qvpw13.2.1

    1. Re:this is too much. by Anonymous Coward · · Score: 0

      Everything's taken. You have to make something up.

      The next big thing: "SLURRRRRGH".

      What does it do? Who cares.

    2. Re:this is too much. by Anonymous Coward · · Score: 0

      But can you trademark a name like John Smith? My domain and name are also a very common dictionary word, so I don't think I can trademark it. I do find it funny that you think this is new ... I grabbed my name back in the 90's, and after a decade or two, I get regular offers to buy it for a lot less than it's worth to me (but a lot for a domain, I think.) I tell them to get a different TLD but I know that's not what they want. Buy me a Ferrari and a maintenance budget and we'll talk! haha

    3. Re:this is too much. by Anonymous Coward · · Score: 0

      I think a trade name of just "John Smith" should be too generic to pass as a protected trade name.

    4. Re:this is too much. by toddestan · · Score: 1

      Even that may not be good enough, as multiple people can own the same trademark. For example, famously there is more than one company with the "Apple" trademark. This is okay because they are in different industries and don't compete with each other (well... sort of). The problem, of course, is there is only one apple.com.

      So basically if you go that route, you'll want to make up a word for you're handle. That way you'll have a much stronger trademark. That'll also preclude you from using your actual name because chances are your name is not unique.

  6. So? by Anonymous Coward · · Score: 1

    More slashdot anti-capitalist bias on display here. Who the fuck cares if this loser lost his web page? If he refused to pay for it or didn't keep up, then he got what he deserved. End of story.

    1. Re:So? by Anonymous Coward · · Score: 0

      Ah yes. Social darwinism is so much more evolved and civilized.

      Capitalists are simply barbaric prehistoric savages who refuse to evolve.

    2. Re:So? by Anonymous Coward · · Score: 0

      He never had the web page, so he didn't lose it. He used to be the one and only "substack" (or possibly not even that), and now a company peddling newsletter subscriptions is using the same name.

      This does not appear to be a problem.

    3. Re:So? by Anonymous Coward · · Score: 0

      Because it was deliberate and a dick move. But I guess that's why you approve of it - as long as it's not you who are the receiving end anyway. Fans of various evil dictatorships use to be like that.

  7. Happened to me...in 1995 by Anonymous Coward · · Score: 0

    Slow news day, /. ?

  8. In Other News . . . by Anonymous Coward · · Score: 2, Informative

    The Internet is a Big Place, and just because you think you are important in your little niche, you really aren't.

    "Well-known OSS developer"? Yeah, right. That and $8 will get you a coffee at Starbucks.

    1. Re:In Other News . . . by xxxJonBoyxxx · · Score: 1

      >> That and $8 will get you a coffee at Starbucks.

      Unless writing "substack" on a paper cup gets you branded as a bigot.

    2. Re:In Other News . . . by iggymanz · · Score: 1

      whoa, I've been saying that as $5 at Starbucks for years...is coffee at Starbucks that expensive now??

      I drink tea so out of touch.

  9. No. Delusional loser has tantrum. by Anonymous Coward · · Score: 0

    If he was well known or even remotely intelligent, he would have set up a company and protected this name in advance. Only fucking entitled millenials would feel sympathy for this choder.

  10. JS developer by Anonymous Coward · · Score: 1

    We are talking about a JS developer. That should be end of story for /....

  11. This makes all domains pointless by xack · · Score: 1

    What's the point of specialist domains like .pizza and .ninja if people only use.com Is there a case of two notable websites sharing the same name but with different domains?

    1. Re:This makes all domains pointless by The+Fat+Bastard · · Score: 0

      Speciality domains allow vendors to sell "Protect Your Brand Name with 25+ Domains!" packages (i.e., .com, .net, .biz, .info, ..., and .whatever).

    2. Re:This makes all domains pointless by Anonymous Coward · · Score: 0

      What's a creimer???

    3. Re:This makes all domains pointless by Anonymous Coward · · Score: 0

      Hahaha, you guys are really funny! Let creimer get all enthusiast about his stupid ventures and then strike.

      It reminds me of when somebody ran a click-bot on creimer youtube channel. Creimer got all excited and came here to brag about how successful his youtube channel was! CROFLOL!

      Then, youtube barred most of creimer's views and he is now down to 4 views a day total for 50+ trash videos so, not even a 0.1 view a day average by video.

      CROFLOL!

    4. Re:This makes all domains pointless by Anonymous Coward · · Score: 0

      A legendary Slashdotter who left Slashdot for YouTube months ago. These butthurt trolls are looking for someone to troll. They have previously accused datavirtue, Joe Dragon, APK and God of being creimer. Just ignore them.

    5. Re:This makes all domains pointless by Anonymous Coward · · Score: 0

      IMHO. creimer is dumb enough to have run the clickbot himself and come here to brag about his fake success. That's his bullshit style and as he said, he is a python script expert.

      Read what Chris Reimer (cdreimer) wrote here:
      https://groups.google.com/foru...

    6. Re:This makes all domains pointless by Anonymous Coward · · Score: 0

      https://en.wikipedia.org/wiki/Nissan_Motors_vs._Nissan_Computer

    7. Re:This makes all domains pointless by Anonymous Coward · · Score: 0

      Here is some pictures of a creimer:

      https://ibb.co/gVad65

      https://ibb.co/cc7Ddw

    8. Re: This makes all domains pointless by Anonymous Coward · · Score: 0

      Pretty sure half these so called anti Creimer posts are posted by Creimer himself.

      Also, anyone who calls that fat tard legendary is badly mispelling annoying.

    9. Re: This makes all domains pointless by Anonymous Coward · · Score: 0

      I'm pretty sure all the anti-creimer posts were pastebin'd by one person. Creimer, the legendary Slashdotter, left Slashdot for YouTube months ago.

    10. Re:This makes all domains pointless by Anonymous Coward · · Score: 0

      I recognize that! I think it learned sign language in the 1990s, right? The first things it asked for were a Starbucks skinny vanilla latte and a Cliff bar!

  12. Who? by Anonymous Coward · · Score: 0

    Never heard of this person. From the looks of his GitHub activity he's a web guy.

    Maybe he's well-known in his field(s), but certainly no Linux Torvalds. Point is, at what point does someone achieve enough of a celebrity status for his handle to merit special attention?

  13. I had a company's name for an Apple ID once by caseih · · Score: 1

    Years ago, and before the iPhone and the app store, I used a handle for a variety of online accounts that happened to be the same as the name as a particular company which was unrelated to anything computers, software, or the internet. I used this handle to create an account with the Apple web site, which years later Apple later turned into a more general ID scheme that granted access to the developer tools and the ability to publish apps. Suddenly during the app boom I started getting emails about lost password changing for that account. I'm assuming the company suddenly really wanted that handle so they could make and publish iPhone and iPad apps related to their business. I would have been happy to hand it over to them if I knew how to do that, or how to even contact them. I wanted to just close the account so they could open it afresh. Try as I might, I could find no way to close my Apple account. I had friends working at Apple and they couldn't tell me how to do it. I don't think it ever occurred to Apple that anyone would ever want to do that.

    I haven't used that handle in many years now, have long stopped getting the password reset request emails, and I have no idea if the company was ever successful at obtaining it.

    1. Re:I had a company's name for an Apple ID once by DRJlaw · · Score: 1

      I'm assuming the company suddenly really wanted that handle so they could make and publish iPhone and iPad apps related to their business.

      I'm assuming that they wanted the handle and were trying to determine if some employee or marketdroid had unofficially obtained it on their behalf (looking for reset emails being delivered into an employee email account) rather than trying to hack their way into it. I've had occasions where a UID was registered and I honestly thought that I personally might have been the one to do it, and tried a blind password reset to see if the email went to one of my accounts.

  14. It is a good, unused domain name by Anonymous Coward · · Score: 0

    I wish I had registered it. Though, truth be told, I also see a lot of good names listed at malwaredomains.com.

    The funny thing is... I get my forum handles there, too!
    Signed,
    mefhgpxmncz

  15. NBD by sootman · · Score: 1

    So they took the .com. So what? It DOES NOT MATTER that someone uses that handle elsewhere. Trademark might not have even helped -- one guy writes JS stuff, the other company does email newsletters. Yes, they are both "on computers", but what isn't these days? If 'substack' (the guy) wanted the name, he could have had it years ago for a few bucks. The fact that he didn't register it is a good indication that HE DOESN'T FUCKING CARE, ergo, no big deal.

    Unless I'm missing something, HE didn't even complain -- just a few people whining in the forum that they were confused about the name. "Ooh, he wrote a package used by millions of people" -- WHO GIVES A SHIT? There are literally THOUSANDS of devs who can make that claim. And NOBODY knows their github handle or anything else about them.

    --
    Dear Slashdot: next time you want to mess with the site, add a rich-text editor for comments.
  16. ..who? by Anonymous Coward · · Score: 0

    âoeprolificâ

  17. This would be illegal in Germany ... by Qbertino · · Score: 1

    ... especially so if it is blatantly obvious that the company registered the domain in order to cash in on his name and both work in the same field. This is obvious quasi fraudulent malintent. This domain ownership would be cancelled in 5 minutes in any German court.

    --
    We suffer more in our imagination than in reality. - Seneca
    1. Re:This would be illegal in Germany ... by Anonymous Coward · · Score: 0

      The linked post notes that the company picked the name because they liked it -- and only supposedly noticed the "prominent" user afterward.

    2. Re:This would be illegal in Germany ... by squiggleslash · · Score: 2

      This is true, companies out there are always thinking "We'd be so much more popular if only we had names like miguel (all lowercase), LennartPoettering, Linus, or TheoDeRaadt." That's surely what happened here, a company just threw its morals to the wind, thinking "This substack guy is known to everyone, he's a household name, all open source developers are! We must take advantage of his world wide popularity and give our company the same name."

      In the mean time, I'm off to the supermarket to buy some of those new BrandonEich frozen meals and some Stallman Cookies. They're probably not legal in Germany, but...

      --
      You are not alone. This is not normal. None of this is normal.
    3. Re:This would be illegal in Germany ... by Anonymous Coward · · Score: 0

      There isn't a month that goes by I'm thankful I don't live in Germany. Their views on the ownership of information are bizarre.

  18. Advice from Paul Graham? Why? by Anonymous Coward · · Score: 0

    He made all his money selling a bunch of CGI scripts to the idiots at Yahoo. 90% of Y-Combinator startups fail. Why would anyone take advice from this guy? I can understand if you take money from him, then you have no choice, but if you don't have to, why would you?

    1. Re: Advice from Paul Graham? Why? by Anonymous Coward · · Score: 0

      It's hardly groundbreaking advice either.

  19. MODDOWN! ; creimer sock puppet post! by Anonymous Coward · · Score: 0

    Exactly, protect your copyright or risk losing it...

    MODDOWN! ; creimer sock puppet post again!

    creimer's child bride retired military buddy suggested to him to "hide in plain site" so creimer picked up "The Fat Bastard" as his new sock puppet user name!

  20. Tears in your gluten-free cornflakes by Anonymous Coward · · Score: 0

    Yup, it's all a big SJW conspiracy with the goal to make cis white males sad.

  21. Re:MODDOWN! ; creimer sock puppet post! by Anonymous Coward · · Score: 0

    Dave's not here man.

  22. Fake News for Nerds by bill_mcgonigle · · Score: 1

    The attempt at manufactured controversy is transparent. If this developer ever valued that domain name at more than $10 he would have registered it. If he had the company would have a different domain.

    --
    My God, it's Full of Source!
    OUTSIDE_IP=$(dig +short my.ip @outsideip.net)
  23. I bet what it will happen by renegadesx · · Score: 1

    The venture capital backed person will try and go after the original company for trademark infringement.

    --
    Make SELinux enforcing again!
  24. Only in the U.S.A. by Anonymous Coward · · Score: 0

    In Canada, ".ca" is very common and might reasonably considered a default, because of the extensive marketing by CIRA

  25. Non Story by Anonymous Coward · · Score: 0

    Imaginative contributor, terrible editors... a couple of armchair warriors shooting off in a forum is hardly news. Nothing to see here.

  26. Non Story by Anonymous Coward · · Score: 0

    Not a lot to see here for sure. Submitter has one hell of an imagination.
    I did like the part with the armchair warriors spouting off in a post. I gather this is the "article".