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Facebook Forced To Block 20,000 Posts About Snack Food Conspiracy After PepsiCo Sues, Says Report (gizmodo.com)

An anonymous reader quotes a report from Gizmodo: There is a rumor that Kurkure, a corn puff product developed by [Pepsico] in India, is made of plastic. The conspiracy theory naturally thrived online, where people posted mocking videos and posts questioning whether the snack contained plastic. In response, PepsiCo obtained an interim order from the Delhi High Court to block all references to this conspiracy theory online in the country, MediaNama reports. Hundreds of posts claiming that Kurkure contains plastic have already been blocked across Facebook, Twitter, Instagram, and YouTube, according to LiveMint, and the court order requires social networks to continue to block such posts. According to MediaNama, PepsiCo petitioned for 3412 Facebook links, 20244 Facebook posts, 242 YouTube videos, six Instagram links, and 562 tweets to be removed, a request the court has granted. PepsiCo's argument is that these rumors are untrue and defame the brand -- though it's evident that a number of the posts are satirical in tone, poking fun at the rumor rather than earnestly trying to spread misinformation.

47 of 118 comments (clear)

  1. They have a new problem now by Tablizer · · Score: 4, Funny

    competition from "Streisand" Cola

  2. Soylent Kurkure by QRDeNameland · · Score: 1, Funny

    It's not plastic...it's people!!

    --
    Momentarily, the need for the construction of new light will no longer exist.
  3. The less processed food eaten, the better by beerlord1 · · Score: 2, Interesting

    For all its many faults, India at least has great food, much of it vegetarian. Why would you eat processed corn crap when you have so much else available?

    1. Re:The less processed food eaten, the better by Anonymous Coward · · Score: 1, Interesting

      For all its many faults, India at least has great food, much of it vegetarian. Why would you eat processed corn crap when you have so much else available?

      It's cheap and it tastes good – for some definition of tastes and good – because it's laden with sugar and salt. Just like the crappy snack "food" we have here.

      You think India doesn't have its share of KFC, Dominos, Krispy Kreme, McDonalds, etc.? Guess again. And yeah, you want a hamburger? You can get one. shhhh, it's water buffalo, don't tell anyone. For that matter it might be beef too. What do you think happens to the cows that die? The Hindus who do eat meat generally won't eat it, but the Christians (28 million of them) and the Muslims (180 million) who aren't vegetarian probably will.)

      As someone who has been to India on business many times, I can assure you that Indians aren't any different than we are when it comes to making bad food choices.

      Oh yeah, WRT "its many faults", people who live in glass houses shouldn't throw stones.

    2. Re:The less processed food eaten, the better by lgw · · Score: 2

      For all its many faults, India at least has great food, much of it vegetarian.

      All of my favorite foods are vegetarians as well.

      --
      Socialism: a lie told by totalitarians and believed by fools.
    3. Re:The less processed food eaten, the better by datavirtue · · Score: 2

      Cause life is hard and this stuff has added sugar and pretty packaging.

      --
      I object to power without constructive purpose. --Spock
    4. Re:The less processed food eaten, the better by datavirtue · · Score: 1

      Yeah. I thought Americans had a sweet tooth until some Indian friends of mine introduced me to their cuisine. Their sugary after-lunch snacks about made me gag they were so sweet. Literally sugar dipped in sugar sauce.

      --
      I object to power without constructive purpose. --Spock
  4. Don't care by PPH · · Score: 1

    Just don't talk shit about Lee-Enfield ammunition.

    --
    Have gnu, will travel.
    1. Re:Don't care by CrimsonAvenger · · Score: 1

      Lee-Enfield ammunition.

      For the purists among us, that rather predated the Lee-Enfield. More properly, it was just the Enfield back then. Or the Lee-Metford....

      --

      "I do not agree with what you say, but I will defend to the death your right to say it"
  5. Re:Creepy precedent by godel_56 · · Score: 3, Informative

    Court-mandated censorship like this sets a bad & creepy precedent. If the claims are bogus, let them be settled in the traditional manner via libel lawsuits after the fact.

    What if the claims are not completely bogus (not speaking to the merits of this specific instance but a hypothetical future instance)? The public should have a right to know without the imprimatur of corporate interests.

    This is India where completely bogus rumors on social media have resulted in angry hordes of people burning or stoning innocents to death. I could easily imagine stores selling these products being looted and burned or the people working in their factories being killed.

  6. Re: Creepy precedent by Anonymous Coward · · Score: 2, Insightful

    Seriously, India needs to be kicked off the internet till it gets its shit together. When one tweet is all it takes to assemble a religious flash rape mob, something is really wrong.

  7. ONLY IN INDIA!!! Only temporary! by gavron · · Score: 5, Informative

    Somewhere between the GIzmodo article, which correctly pointed out that the Delhi court order applied only in India, and Slashdot, which implied that all of FB is blocking all these stories, something got lost.

    FIRST, Pepsi Co didn't get sued.
    SECOND, Pepsi Co didn't sue anyone.
    THIRD,It's an INTERIM court order, like we have here in the United States, called a temporary restraining order (TRO) and will require a hearing and proof and may be extended or completely withdrawn.
    FOURTH, It only applies in India, not the rest of the civilized world

    You can all relax now and quit bringing the US Constitution into it.

    E

  8. The More Things Change .... by wisnoskij · · Score: 1, Interesting

    We used to not be able to say things against kings and barons. Now we cannot say things against corporations or Jews.

    --
    Troll is not a replacement for I disagree.
    1. Re:The More Things Change .... by WoOS · · Score: 1

      You just said something against corporations and the Jews, which per your statement shouldn't be possible. Can you please stop posting contradictions, my positronic circuits are starting to heat up.

    2. Re:The More Things Change .... by tehcyder · · Score: 1

      We used to not be able to say things against kings and barons. Now we cannot say things against corporations or Jews.

      Cool, Borat's posting on slashdot again.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
  9. Re:Kinda wish I had a Facebook Account by Obfuscant · · Score: 4, Insightful

    sorry, I digressed. Anyway...

    Your entire rant is so filled with digressions that it is painful to read. But finally you seem to be trying to make a point ...

    For any government, especially one like India's, (let's not forget they style themselves as "the world's largest democracy,") to reach its giant, government hand into the conversation and pluck voices out of it and silence them on PepsiCo's behalf is straight-up bullshit.

    Even when you actually get around to trying to make a point you insert needless digression. But anyway ... it is not bullshit. Freedom of speech does not mean you have the inalienable right to spout deliberate lies intended to cause others harm. It's called either libel or slander, and just because PepsiCo is a multinational company doesn't mean you can try to damage them by lying about their products. You can express your opinion ("this tastes like plastic") but not post lies about it ("it's made of plastic"). This is case law, even in the country of the First Amendment.

  10. Heh! by Billy+the+Mountain · · Score: 1

    Why would anyone name a snack food that rhymes with mercury?

    --
    That was the turning point of my life--I went from negative zero to positive zero.
    1. Re:Heh! by datavirtue · · Score: 1

      What is the word for "shit?"

      --
      I object to power without constructive purpose. --Spock
  11. I wonder... by VeryFluffyBunny · · Score: 1

    ...how much Pepsico spends on advertising on Facebook. Pepsico don't need a court order. Maybe they're doing it to give Facebook an excuse/cover story.

    --
    Debate is a form of harassment. Do not question my truth.
  12. Why would it matter? by SuperKendall · · Score: 1, Interesting

    Half of the fast food I've enjoyed over the years (like twinkles) I just assumed was part or all plastic. Whatever. I say! It just passes through then, so I can't see why a rumor like that would matter. or have any effect beyond slightly increasing sales (see: Tide Pods).

    --
    "There is more worth loving than we have strength to love." - Brian Jay Stanley
    1. Re:Why would it matter? by AmiMoJo · · Score: 1, Insightful

      Swallowing anything that your body can't break down is generally not very good for you. Plastic, metal and anything it can't really process might eventually come out, or it might not. And while it's in there you would have to have a PhD to speculate about what kind of interactions it might have with your body and the other food, your gut bacteria, and of course the dye and other crap they put in there to make it more appealing to you.

      I guess these rumours are more powerful in places like India where there is less enforcement of food safety standards. In the west we are used to just assuming anything on a supermarket shelf or restaurant menu is safe and has been tested and monitored. Having said that we did have the horse meat scandal, which is a shame because I actually liked the horse meat.

      --
      const int one = 65536; (Silvermoon, Texture.cs)
      SJW, n: "Someone I don't like, and by the way I'm a fuckwit" - AC
  13. Re:ONLY IN INDIA!!! Only temporary! by astrofurter · · Score: 1

    Right... so this time the boot of big money legalism is only stomping on the face of our Indian friends.

    This would never happen here in America. Because we have no bad laws, our leaders always put the common good before the interests of the corporate oligarchy, and our courts are not totally corrupt from top to bottom. Riiiiiight....

    If you believe that one, I've got a great deal - special for you! - on the Brooklyn Bridge.

  14. Re:First by 0100010001010011 · · Score: 2

    Congress shall make no law respecting an establishment of religion, or prohibiting the free exercise thereof; or abridging the freedom of speech, or of the press; or the right of the people peaceably to assemble, and to petition the Government for a redress of grievances.

    What does this have to do with Congress?

  15. Re:Kinda wish I had a Facebook Account by astrofurter · · Score: 1

    When one person says your food-like product is made out of plastic, that might be libel.

    When millions say your food-like product is made out of plastic... well, maybe it is made out of plastic.

  16. Re:Kinda wish I had a Facebook Account by Rockoon · · Score: 1

    ...maybe it is made out of plastic.

    ...or might as well be.

    If it is easily accepted that your food is made out of plastic, and that this false claim hurts your business, then it is your own fault for making something so indistinguishable from plastic.

    Meanwhile many of the candies on the convenience store shelves are really made out of sand. Really. Nobody gives a shit. The claim doesnt hurt the business because they taste good, not like sand at all.

    We wont get started on the claim that Taco Bell's taco meat is really saw dust. I believe the official corporate stance on the matter was something like "No, it is only 70% saw dust!"

    --
    "His name was James Damore."
  17. Re:Creepy precedent by ka9dgx · · Score: 4, Informative

    This is India where completely bogus rumors on social media have resulted in angry hordes of people burning or stoning innocents to death. I could easily imagine stores selling these products being looted and burned or the people working in their factories being killed.

    Pikers - This is America where bogus rumors spread by social media resulted in the election a 70 year old reality TV star as our President. The death and destruction this will cause could potentially be of Biblical proportions.

  18. Blocked... by Bert64 · · Score: 1

    The fact that the theories are blocked only draws attention to them and will inevitably recruit more people to believe them...

    --
    http://spamdecoy.net - free throwaway anonymous email - avoid spam!
  19. Taco Bell meat by Daralantan · · Score: 1

    Back in 2001 or so I was told Taco Bell's ground beef was not meat, but a paste. I responded with: "Wow that's some good paste then I guess."

    Years later I saw the lawsuit claiming their beef was 11% meat and I was surprised it had SO MUCH meat in it.

    1. Re:Taco Bell meat by SuperKendall · · Score: 1

      Years later I saw the lawsuit claiming their beef was 11% meat and I was surprised it had SO MUCH meat in it.

      Wow! 11%! I am right there with you. Might have to run for the border this weekend.

      --
      "There is more worth loving than we have strength to love." - Brian Jay Stanley
    2. Re:Taco Bell meat by datavirtue · · Score: 1

      So the wood dust just absorbs a bunch of fat and makes it look and taste (roughly) like meat?
      (Really it just tastes like salty spices which are so heavy it would be difficult to know what it was.)

      --
      I object to power without constructive purpose. --Spock
  20. Wait ... by cascadingstylesheet · · Score: 1

    ... so it's good to panic about unscientific crap when it's about "GMO", but it's bad to panic about unscientific crap when it's something about plastic food in India, and censorship is good if it's about Republicans or Indian plastic food, but bad if it's about anything else ...

    How dya all keep up with this ever shifting set of rules?

    1. Re:Wait ... by datavirtue · · Score: 1

      I think the issue is, that as people learn more about processed food, it is no surprise that plastic would be used as a filler. Most people probably just shrug and pop open another bag.

      --
      I object to power without constructive purpose. --Spock
  21. Okay, fine... by zarmanto · · Score: 1

    Personally, if I were running a social network faced with this kind of crap from an Orwellian corporation with no sense of humor, I'd simply respond to them along these lines: "Alright. You want us to block critical comments about one of your brands? No problem -- but we can't actually afford to manually block every single post that's critical of your products... so this is going to have to be a keyword block. And just so you're aware: because of the way in which a keyword blocking feature operates, that likely means that all posts about your product are potentially subject to being blocked, real or fake."

    I would then proceed to simply block the keyword "Kurkure."

  22. This is a test by forkfail · · Score: 1

    And a successful one, at that.

    --
    Check your premises.
  23. Must be true if they're trying to hide it... by wardrich86 · · Score: 1

    Must be true if they're trying to hide it...

  24. Really seriously by DrYak · · Score: 1

    Really seriously :

    Environmentally-conscious European companies are actually replacing plastic packaging material (expanded polystyrene foam peanuts) with biodegradable packaging material such as corn starch packing peanuts - basically unflavored corn puffs.
    (Examples of shops: Conrad, Lush, etc.)

    So yeah, plastic and corn puffs *ARE* mutually interchangeable indeed :-D

    --
    "Sufficiently advanced satire is indistinguishable from reality." - [Tips: 1DrYakQDKCQ6y52z6QbnkxHXAocMZJE61o ]
  25. Re:lol owned by datavirtue · · Score: 1

    What happens when they realize the truth of how poisonous this shit actually is? Plastic is harmless...refined flour and sugar...not so much.

    --
    I object to power without constructive purpose. --Spock
  26. Tvtropes' Humanitarian ? by DrYak · · Score: 1

    All of my favorite foods are vegetarians as well.

    ...free range Vegetarians, I hope ?

    --
    "Sufficiently advanced satire is indistinguishable from reality." - [Tips: 1DrYakQDKCQ6y52z6QbnkxHXAocMZJE61o ]
  27. Re:Creepy precedent by datavirtue · · Score: 1

    "This is India where completely bogus rumors on social media have resulted in angry hordes of people burning or stoning innocents to death."

    Not just India. same exact thing happened in Myanmar. I'm sure it has happened elsewhere but those other countries don't have a good flow of information and facebook undoubtedly keeps a tight lid on it.

    --
    I object to power without constructive purpose. --Spock
  28. Re:Creepy precedent by datavirtue · · Score: 1

    Agreed. Won't stop anytime soon. Next president? Roll the fucking dice.

    --
    I object to power without constructive purpose. --Spock
  29. Re:Creepy precedent by Dragonslicer · · Score: 1

    Court-mandated censorship like this sets a bad & creepy precedent. If the claims are bogus, let them be settled in the traditional manner via libel lawsuits after the fact.

    I have no idea how precedent works in India's judicial system, but in the US system, this is already a possibility. If a company believes that no reasonable amount of money would adequately compensate them, such as permanent damage to the company's reputation, then they can ask a judge for an injunction against whomever is harming them. It's up to the judge to decide if the damage to the company outweighs the harm that would almost certainly be done by restricting the behavior of the other party.

  30. That's no plastic by SuperKendall · · Score: 1

    Sure but Melamine is in no way plastic, and is not inert in the way plastic is (because it's mimicking as something else). Good wholesome plastic is like someone riding by on a bicycle, tipping their hat to you and saying "Good day sir!" as they ride along never to be seen again.

    --
    "There is more worth loving than we have strength to love." - Brian Jay Stanley
  31. Which false rumor? by KalvinB · · Score: 1

    Which false rumor resulted in a Hillary Clinton voter voting for Trump?

    I was going to vote for socialism until I took a Russian meme to the feed.

  32. Re:Kinda wish I had a Facebook Account by drew_kime · · Score: 1

    If you had read the actual article, (or even the damn summary) you might have realized that many of the posts were SATIRE!

    That's how shitposting works. Make the lie entertaining, and people will spread it just because it makes them smile. Then once people have heard the story three hundred times in their feed, it starts to feel true even if their logic is telling them it's not.

    In a free country we allow the truth to replace the falsehoods.

    When have you ever seen that happen before the damage was done?

    --
    Nope, no sig
  33. Re: lol owned by mSparks43 · · Score: 1

    They'll just pay some more Harvard professors to blame it on black colored socks.

  34. Re:Kinda wish I had a Facebook Account by Obfuscant · · Score: 1

    When millions say your food-like product is made out of plastic... well, maybe it is made out of plastic.

    What a remarkable universe you live in where a lie told a million times about a factual matter becomes fact. Here in the universe where Earth is, we have a saying. "Forty million Frenchmen can be wrong." Google it if you don't recognize it.

  35. Re:Kinda wish I had a Facebook Account by Hallux-F-Sinister · · Score: 1

    Even when you actually get around to trying to make a point you insert needless digression. But anyway ... it is not bullshit. Freedom of speech does not mean you have the inalienable right to spout deliberate lies intended to cause others harm. It's called either libel or slander, and just because PepsiCo is a multinational company doesn't mean you can try to damage them by lying about their products. You can express your opinion ("this tastes like plastic") but not post lies about it ("it's made of plastic"). This is case law, even in the country of the First Amendment.

    This could be gotten around easily enough in two ways I can think of right off the top of my head. First, through the anonymizing power of the internet, and second, by prepending the words, "I think" to the allegation. Not much anyone can do about that, even in a place where there are laws concerning libel, since I'd be expressing an opinion (protected,) rather than fact, (which I'd have to back up with some sort of evidence). But I've not actually promulgated any such rumor, and I don't have a Facebook account with which to do so, either here or in India, so it's kind of a moot point. I was just grumbling at length about how messed up the censorship is, and no one forced you to read the post, though I appreciate that you took the time to do so.

    When I apologize for digression, (since I digress quite a bit, if you've read my other posts, you'd probably have picked up on that,) you know it's going to be bad, with even me realizing I'm doing it. I know I have a tendency to ramble, so thanks for taking the time to read what I wrote. I know these days there are many demands for peoples' time and it seems like there are never enough hours in a day and...

    Damn it, I'm doing it again. Sorry. :) Thanks for reading though. Seriously.

    --
    Our reign has gone on long enough. Indeed. Summon the meteors.