How about those of us that make a living on Google one way or another? Yes, eggs all in one basket. Diversify. Blah blah blah. We still have a right to kick and scream, whine and cry. Enough people like complaining or hearing us complain for it to get posted to Slashdot. If you don't fit into those groups, don't click on the stories.
Hello...he is a college professor. Did you go to college? College professors never actually say anything useful.
I choose not to argue that.. But then, why is it exactly you've chosen to attend a college where you realize you will gain nothing from your professor's teaching? Aren't you just supporting a system that (per your opinion) allows you to pay a lot of money to hear professors to say nothing useful?
You obviously didn't read my post sense you used the term "Adwords" three times where "AdSense" was the proper term. These are two totally seperate entities, but since even the submitters and/or editors can't keep them straight, I'll cut you some slack.
It's not been made clear what restrictions there will be on what *AdSense*-publishing sites you can specify your ads to run on. It won't be much different, however. If I decide I want my Airline to show up on a page about hotels serving AdSense, I just review the page and add some detailed hotel keywords to my Airline campaign. It works. This won't be much, if any, different.
As far as your "benefit small, struggling sites", I have no idea what you're talking about. The biggest spenders on AdWords are Fortune 500 companies, by and large.
The comment about graphic and intrusive advertising, these are standard-sized banners, *and they are only served if the site owner specifically says PUT AN IMAGE HERE.*
I avoided quoting your comment because most of it didn't make sense, and as for the rest of your comment, I can't figure out what you mean well enough to respond. Please clarify so I can help you to understand.
This is quite possibly the worst summary I've ever seen. Fallacies:
1. This affects AdWords advertisers whose ads are *published* on the AdSense network. Not AdSense publishers. At all.
2. Image creatives have been an option in our AdWords accounts for at least 6 months. You see them on some AdSense publishers already, you just don't know it.
The real news here is the following:
1. Google is *bringing back* (they had it years ago) cost-per-impression advertising. However, this comes with improvements. I won't spam, see references. (R1)
2. Google is going to finally allow AdWords advertisers to decide what content network sites their ads are published on. (R1) Now we can decide NOT to place our ads on shady sites and fall victim to click fraud.
On the real news item #1, this is of huge interest because Google is allowing some "creepage" back to the CPM (cost-per-mil impressions) model. This seems to indicate that they're finally recognizing that click fraud is a *huge* problem. To the tune of it being estimated 15-20% clicks in competitive CPC (cost-per-click) markets on Google might be fraudulent. (R2)
Where can I find a map of where international waters begin and end (especially on the California coast)? Catalina Island is west of LA some 30-40 miles, and is part of Los Angeles County.
Admittedly, I don't have much to contribute to this born and raised in the States, but it's not often we see something actually using a fair amount of ingenuity.. this is a cool idea.:)
The smart way to keep people passive and obedient is to strictly limit the spectrum of acceptable opinion, but allow very lively debate within that spectrum - even encourage the more critical and dissident views. That gives people the sense that there's free thinking going on, while all the time the presuppositions of the system are being reinforced by the limits put on the range of the debate.
-- Noam Chomsky
This only refers to people inflating their clicks on THEIR OWN AdSense pages. This has *NOTHING* to do with people clicking on MY AdWords ads to force me to overspend. It's an attempt to push me out of position by competition so they can have the top positions that I pay more than one dollar per click for.
Google's AdWords program is completely opaque in it's processes. I get my clicks reduced/"slowed"/paused on some keywords, and through the roof on others. Google flat out ignores requests for explanations. Google also turns a huge blind eye to fradulent clicks, which we estimate could be as high as 10-20% of all registered clicks. This is not limited to just myself. Both issues are well documented on the webmasterworld.com forums by dozens of other advertisers. Higher volume advertisers get no preferential treatment from what I can tell, except that we just run into problems *more* often, due to the volume.
Sterling, VA (REUTERS) April 20, 2005 -- The recent thrust of Google stories on the ever-popular Slashdot website have not been just a coincidence. Slashdot will be renamed to Googledot effective May 1, 2005. Slashdot editors seek to assure the readership that all of Slashdot's features will remain, including but not limited to 3+ Google stories per day, and an infinite amount of dupes.
Full Disclosure: I am affiliated with a lead generation company linked later in this post.
I'm seeing a lot of posts on this story saying that PPC is worthless, and getting modded to troll/flamebait. PPC isn't worthless. It's worthless when its managed ineffectively, or by an inexperienced person. Big companies outsource their PPC management, or use alternative methods of advertising.
CPA (Cost-per-acquisition) is becoming increasingly popular in these times of PPC troubles. eBay uses it, they pay $20 per ACRU (active current registered user, someone who signs up and bids) via their affiliate program.
Many large companies have turned to lead generation companies that accept payment on a CPA basis. These companies take on the risk involved with PPC and are better equipped to handle them via special tools and relationships they have with the PPC providers. Their customers only pay for "sales leads" they receive. These leads contain the information about a prospective customer that they need to make an informed sales presentation. The leads are generally delivered in real-time via e-mail or web interfaces, and clients usually find their ROI (return-on-investment) to be much higher than with a standard PPC campaign.
In summary, if you know what you're doing and have the time and experience to manage a large-scale PPC campaign, then it is cheaper to do so. However, if you don't have the time/experience/manpower to dedicate approximately 1 hour per day per every $100/day spent, then lead generation is probably more cost effective.
An npa/nxx lookup will show where that phone number leads, and it leads to Salinas, California, a city south about 40 miles south of San Jose, which is probably where you should start looking for these folks. Not in Missouri.
What is your hang up with people driving while talking on the phone? I can say to a certainty that in 99% of driving conditions (I live in SoCal, we don't have weather), my driving skills aren't affected by a phone conversation. In the other 1%, I stay off the freaking phone.
There are plenty of people who can't chew gum and drive at the same time, lets worry about the people who can't multitask. Phones just happen to be a common activity, and driving is too, so occasionally they overlap. And so they get martyred as "the only thing that distracts people!".
I commute outside of LA. I see people driving while reading books, eating cereal, shaving (?!), doing makeup (the worst by far), typing on laptops, etc. Phones are nothing.
Since you're implying that rather than using a searchengine, and you're just going to blindly type in the company name with a.com at the end to find their website, how then would you ever find this theoretical BosleyMedicalSucks.com?
That is the point, you wouldn't. He's putting this out where a lot of people will see it. It's not deceitful. It doesn't purport to be controlled/owned by Bosley Medical, or is a competitor in disguise.
Lastly, since we've covered you're not being defrauded, I don't recall seeing a "right to find commercial websites easily" in the Constitution.
Slashdot Mirror
How about those of us that make a living on Google one way or another? Yes, eggs all in one basket. Diversify. Blah blah blah. We still have a right to kick and scream, whine and cry. Enough people like complaining or hearing us complain for it to get posted to Slashdot. If you don't fit into those groups, don't click on the stories.
i win!
We always tell people not to mod down improper observations, so I'm going to try to practice what I preach so to speak.
On what grounds could the TSA squelch photographers and their right to share their creative works (which is their livelihood)?
Hello...he is a college professor. Did you go to college? College professors never actually say anything useful.
I choose not to argue that..
But then, why is it exactly you've chosen to attend a college where you realize you will gain nothing from your professor's teaching? Aren't you just supporting a system that (per your opinion) allows you to pay a lot of money to hear professors to say nothing useful?
LOL, I just use both.. but um, as far as a mnemonic device:
AdSense makes me only a few cents a day..
You obviously didn't read my post sense you used the term "Adwords" three times where "AdSense" was the proper term. These are two totally seperate entities, but since even the submitters and/or editors can't keep them straight, I'll cut you some slack.
It's not been made clear what restrictions there will be on what *AdSense*-publishing sites you can specify your ads to run on. It won't be much different, however. If I decide I want my Airline to show up on a page about hotels serving AdSense, I just review the page and add some detailed hotel keywords to my Airline campaign. It works. This won't be much, if any, different.
As far as your "benefit small, struggling sites", I have no idea what you're talking about. The biggest spenders on AdWords are Fortune 500 companies, by and large.
The comment about graphic and intrusive advertising, these are standard-sized banners, *and they are only served if the site owner specifically says PUT AN IMAGE HERE.*
I avoided quoting your comment because most of it didn't make sense, and as for the rest of your comment, I can't figure out what you mean well enough to respond. Please clarify so I can help you to understand.
This is quite possibly the worst summary I've ever seen.
Fallacies:
1. This affects AdWords advertisers whose ads are *published* on the AdSense network. Not AdSense publishers. At all.
2. Image creatives have been an option in our AdWords accounts for at least 6 months. You see them on some AdSense publishers already, you just don't know it.
The real news here is the following:
1. Google is *bringing back* (they had it years ago) cost-per-impression advertising. However, this comes with improvements. I won't spam, see references. (R1)
2. Google is going to finally allow AdWords advertisers to decide what content network sites their ads are published on. (R1) Now we can decide NOT to place our ads on shady sites and fall victim to click fraud.
On the real news item #1, this is of huge interest because Google is allowing some "creepage" back to the CPM (cost-per-mil impressions) model. This seems to indicate that they're finally recognizing that click fraud is a *huge* problem. To the tune of it being estimated 15-20% clicks in competitive CPC (cost-per-click) markets on Google might be fraudulent. (R2)
References: (R1) (R2)
Except that the Cartel, er, MPAA.. would threaten action (maybe they don't receive new movies, anymore?) on the theatres until they pulled the ad.
finished a discussion about how to remove the game from the pc whilst making it look like an accident
Perhaps what will help is insulting the intelligence of your "brilliant student" of a son, by refusing to be straightforward and upfront with him?
26 miles from the coast to Catalina != 26 miles from LA to Catalina.
informative.. thanks :)
Where can I find a map of where international waters begin and end (especially on the California coast)? Catalina Island is west of LA some 30-40 miles, and is part of Los Angeles County.
Admittedly, I don't have much to contribute to this born and raised in the States, but it's not often we see something actually using a fair amount of ingenuity.. this is a cool idea. :)
The smart way to keep people passive and obedient is to strictly limit the spectrum of acceptable opinion, but allow very lively debate within that spectrum - even encourage the more critical and dissident views. That gives people the sense that there's free thinking going on, while all the time the presuppositions of the system are being reinforced by the limits put on the range of the debate. -- Noam Chomsky
This only refers to people inflating their clicks on THEIR OWN AdSense pages. This has *NOTHING* to do with people clicking on MY AdWords ads to force me to overspend. It's an attempt to push me out of position by competition so they can have the top positions that I pay more than one dollar per click for.
Google's AdWords program is completely opaque in it's processes. I get my clicks reduced/"slowed"/paused on some keywords, and through the roof on others. Google flat out ignores requests for explanations. Google also turns a huge blind eye to fradulent clicks, which we estimate could be as high as 10-20% of all registered clicks. This is not limited to just myself. Both issues are well documented on the webmasterworld.com forums by dozens of other advertisers. Higher volume advertisers get no preferential treatment from what I can tell, except that we just run into problems *more* often, due to the volume.
Dear Sir,
Congratulations on coining your new phrase "ELOGICFAULT".
As you can see here on Google, this phrase has previously gone unused on the Intarweb.
-Intarweb Buzzword Authority
Full Disclosure: I am affiliated with a lead generation company linked later in this post.
I'm seeing a lot of posts on this story saying that PPC is worthless, and getting modded to troll/flamebait. PPC isn't worthless. It's worthless when its managed ineffectively, or by an inexperienced person. Big companies outsource their PPC management, or use alternative methods of advertising.
CPA (Cost-per-acquisition) is becoming increasingly popular in these times of PPC troubles. eBay uses it, they pay $20 per ACRU (active current registered user, someone who signs up and bids) via their affiliate program.
Many large companies have turned to lead generation companies that accept payment on a CPA basis. These companies take on the risk involved with PPC and are better equipped to handle them via special tools and relationships they have with the PPC providers. Their customers only pay for "sales leads" they receive. These leads contain the information about a prospective customer that they need to make an informed sales presentation. The leads are generally delivered in real-time via e-mail or web interfaces, and clients usually find their ROI (return-on-investment) to be much higher than with a standard PPC campaign.
In summary, if you know what you're doing and have the time and experience to manage a large-scale PPC campaign, then it is cheaper to do so. However, if you don't have the time/experience/manpower to dedicate approximately 1 hour per day per every $100/day spent, then lead generation is probably more cost effective.
Other models already exist.. Lots of us have turned to lead generation. This is entirely CPA (cost per acquisition) based.
I'm so lazy that I can't visit this site because it'll be in my history and mess up my URL autocomplete. =(
An npa/nxx lookup will show where that phone number leads, and it leads to Salinas, California, a city south about 40 miles south of San Jose, which is probably where you should start looking for these folks. Not in Missouri.
It's easier in Linux. /etc/resolv.conf
edit
What is your hang up with people driving while talking on the phone? I can say to a certainty that in 99% of driving conditions (I live in SoCal, we don't have weather), my driving skills aren't affected by a phone conversation. In the other 1%, I stay off the freaking phone.
There are plenty of people who can't chew gum and drive at the same time, lets worry about the people who can't multitask. Phones just happen to be a common activity, and driving is too, so occasionally they overlap. And so they get martyred as "the only thing that distracts people!".
I commute outside of LA. I see people driving while reading books, eating cereal, shaving (?!), doing makeup (the worst by far), typing on laptops, etc. Phones are nothing.
Since you're implying that rather than using a search engine, and you're just going to blindly type in the company name with a .com at the end to find their website, how then would you ever find this theoretical BosleyMedicalSucks.com?
That is the point, you wouldn't. He's putting this out where a lot of people will see it. It's not deceitful. It doesn't purport to be controlled/owned by Bosley Medical, or is a competitor in disguise.
Lastly, since we've covered you're not being defrauded, I don't recall seeing a "right to find commercial websites easily" in the Constitution.