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AMD and Fujitsu Spin Off Static Memory Giant

prostoalex writes "AMD and Fujitsu will form a new memory company. While corporations typically form new spinoffs every time you turn around, this one is different, claims ZDNet, since it looks like AMD will be splitting into two companies, one dealing in the microprocessor market, another in memory."

20 of 97 comments (clear)

  1. AMD doing memory??? by The+Ancients · · Score: 3, Funny

    Get your 512XP+ DDR DIMM. 384MB chips that are as good as the 512MB piece...

    1. Re:AMD doing memory??? by insecuritiez · · Score: 2, Informative

      That's rather funny but from my experiance the AMD processors almost run as well as their version number. They could never get away with that in ram though, it's apples to oranges.

    2. Re:AMD doing memory??? by Mika_Lindman · · Score: 4, Funny

      Get your 512XP+ DDR DIMM. 384MB chips that are as good as the 512MB piece...

      Yes, but this happens only after Intel announces their new 1024GB memory, which has only 6 bits per byte..

  2. (Processor-)AMD seems to be confident by psavo · · Score: 4, Informative

    AFAIK Flash-AMD subsidizes currently a lot of AMD's processor business, so current part of AMD that makes Processors seems to be confident in it's future to take this step.
    And remember that AMD is much-much more than Athlon/Hammer, they make lot's of different processors.

    --
    fucktard is a tenderhearted description
  3. Why? by mrselfdestrukt · · Score: 2, Insightful

    AMD is a big player in the CPU market, but there are a lot of companies doing memory chips, isn't there? So, why on earth are they doing it? I hope it's viable for them , because they can lose a lot of money if they're not careful.
    iMHO.

    --
    "I used to have that really cool,funny sig ,but it got stolen."
    1. Re:Why? by psavo · · Score: 2, Informative

      AMD is much bigger player in Flash than in CPU -business.

      --
      fucktard is a tenderhearted description
  4. Motivation by nath_o_brien · · Score: 5, Informative

    There are more indepth articles about this here and here. The latter article discussed the motivation for the move in a little more depth:
    "This is only going to help AMD and Fujitsu become as stronger competitor and move up in market position," said Krewell. "They are in better shape to challenge Intel because they appear as one stronger brand, rather than as two lesser brands."

    --
    - Welcome the coming of the New World Odour
  5. Or... by aiyo · · Score: 2, Funny

    ..they can just manufacture space heaters. I mean, the infasructure is already there so it comes naturally.

  6. The Press Release by Culturejammer · · Score: 5, Informative
    Press Release

    And what I feel is a better article.

  7. Not Static Memory by warmcat · · Score: 3, Informative

    AMD make flash. Nowhere in the article does it talk about Static RAM.

    When talk exceeds the bounds of the talker's knowledge, there ought to be a segfault :-)

  8. Siemens / Infinion by Anonymous Coward · · Score: 2, Interesting

    How wonder what relationship this has with Siemens/Infinion. Siemens cooperates with Fujitsu and is very successful in the German market. And Infinion is a Siemens-spin-off that produces memory as well...

  9. Re:Great! by Beetjebrak · · Score: 3, Informative

    If you're referring to the heat generated by Athlons.. Intel overtook AMD recently and the P4 now radiates more heat, it just dissipates it better.

    --
    Learn from the mistakes of others. There isn't enough time to make them all yourself.
  10. Re:Athlon XPs hotter than the sun. by Surak · · Score: 3, Funny

    newer Athlon XPs put off more heat per area than the sun

    I didn't believe you so I actually tested it. And you're right! My Athlon 2600 XP box puts off WAYYY more heat than my Ultra 80! ;)

  11. Bad News for Athlon? by west · · Score: 3, Interesting

    Once the division is complete, the blood bath that is their processor division will become even more evident. How long before the shareholders demand that AMD leave a business that is throwing away their money (and always will) and concentrate on a business that actually makes money.

    While the processor industry will be poorer for it, there's no reason why the shareholders should have to foot the bill just so we have competition that lowers Intel's prices and makes their processors faster.

    1. Re:Bad News for Athlon? by Natalie's+Hot+Grits · · Score: 3, Insightful

      "How long before the shareholders demand that AMD leave a business that is throwing away their money (and always will) and concentrate on a business that actually makes money."

      Shareholders invested in a microprocessor company that makes chips that compete with Intel Corp.'s chips. If they do not intend to sell microprocessors, they should not purchase stock in AMD.

      I'm sorry, but if you own shares, you already agreed to foot the bill. If you don't like how they are running the show with your invested money, SELL YOUR FUCKING SHARES. So typical of shareholders nowadays to think that the board of a company owes you personally something because you bought 3rd hand stock equivilent to like .01% of their initial public funding. Unless you got in on the IPO, you are a liability to the company, not an investor.

      The stock market is a gamble. If you lose your money, Tuff shit. It's not the board's job to make sure every .01% owner of their company that doesn't even have fucking voting rights is 100% satisfied with their decision. Let me clue you in on something... That is the LAST thing on their minds.

      If you dont like the way they run shit, GO START YOUR OWN COMPANY AND RUN IT HOW YOU WANT IT. And stop bitching to slashdot that you are unhappy with the way the REAL owners that have REAL stakes in the company are running it. It's people like you that royally fuck up the way the stock market is run.
      [/rant]

      --
      Two infinite things: your stupidity and mine. But I'm not sure about the latter. If my sig offends you, I'm sorry.
    2. Re:Bad News for Athlon? by Natalie's+Hot+Grits · · Score: 2, Interesting

      "Firstly, the argument on politics is irrelevant as there are [some]democrats and [many]republicans in all my classes. Don't make yourself look even more stupid by denying basic economics and finance. Also, noone is an "expert" on the market. There are simply those of us who are more informed than others. And the parent poster was clearly an uninformed flamer. "

      This is an argument about politics, read further to see why...

      "I follow your reasoning, but it's really not relevant"

      Ahh, but it is relevant to almost everyone. If people purchased stock to be owners of a company, we wouldn't be having this discussion. But in the real world, people purchase stock to risk their money and resell it later for profits, and expect their (larger, more important, greater investment)business partners to bend over backwards for their interests. They do this because thats the hot thing on the market, and its highly profitable, no matter who loses(as long as it isn't you, heh). This should be very relevant to you. My rebuttal to your main premise is what you consider irrelevant? So is it safe to assume your main premise in your origional post is also irrelevant? Maybe you need to think on this point some more...

      "I can tell you what the "most important thing to a company is." It's to maximize shareholder wealth given some level of risk. PERIOD"

      And here lies the answer to your politics.

      You see, in the real world, a company is the officers, the board, the employees, and the company's assets. The stockholders are the employers/owners of said officers, board, employees, and assets. So what is the most important thing to the officers, the board, the employees, and the assets? Well, some might say it's to increase all of those things. Others say make profit. Others might say it is to gain marketshare. Others might think its about power. Still, others think its about making the world a better place for everyone, or a better place for the owner (Ex: non profit corporations), even more common, people will say it is to advance technology, or provide something that needs to be provided. Usually, it is a mixture of the above reasons.

      My point is that you are missing the point. Selling stocks to the public is something that a company does to generate funding. Just like non-public companies get investment through more business partners. If that company wants to expand to something larger than they can afford (for reasons described above), they will open up to the public the ability for anybody to be a business partner(buy shares). Trading stocks to make profit because its hot on the market is SECONDARY TO ALL OF THIS. The fact that this is the most common reason for trading stocks (not on stock volume basis, but on stockholder numbers) does not change that it is SECONDARY, and not a primary concern of the people running the show (the company).

      Companies are founded because the origional owners had an idea for a product or service that would be usefull. This is how technology advances in the real world. This is how people get jobs in the real world. And this is how people make money to put food on the table in the real world. As soon as you put profit as the number 1 priority in front of all of this, you are starting to miss the point of the whole fucking situation.

      Corporations don't murder for profits, why not? Is it because its illegal, or because its greedy or immoral? If you answer the latter, then why is profit at all cost not immoral?

      See, my point is that it IS a political debate. People like you approach the problem from a whole different perspective. One that is usually the least of the moral, and the most of the profitable.

      I guess that is the difference between you and your party, and the rest of the world.

      All this said, I offer a simple soluton to the problem. Maybe someone other than the business school should be teaching business majors ethics.

      --
      Two infinite things: your stupidity and mine. But I'm not sure about the latter. If my sig offends you, I'm sorry.
  12. AMD / Fujitsu comments / info by lingqi · · Score: 4, Interesting

    Well, I don't think AMD never had any experience with DRAM, and Fujitsu, though has, was never a big player (big ones are Micron, Samsung, and Infinion, Hynix is dying so they don't count anymore). (Slightly off-topic - in term of SRAM, SONY is a huge player - who would have thought they were a big semiconductor company as well as consumer electronics?)

    Same time - few realize the tanglement between AMD and Fujitsu. They have been doing ventures together for a long time now - a few years back they put together a joint plant - it wasn't a great success as I remembered it, though

    Did y'all know Fujitsu is *the* largest computer / IT stuff manufacture in Japan?

    Lastly, AMD flash is going toward Mirror bit, while Intel is going toward multi-level storage. Honestly, intel version has more expandability (to a point - storing 1024 levels per cell is just impossible) - so we will see how that works out.

    Just random stuff I had in mind when I read the article - thought people might find them useless but nontheless mildly interesting.

    I personally wish them well, but I do wonder what would happen if they go into DRAM. They would either get slaughtered (lack of experience), or some DRAM manufactures would just go off and die (even more, for Hynix, or severely cripple, like NEC, Mitsubishi, etc who are small players in the DRAM area). DRAM market simply won't hold this many people (already seen so many consolidations as of the past).

    --

    My life in the land of the rising sun.

  13. I hope you're right! by Dr.+Spork · · Score: 3, Insightful

    This is an optimistic interpretation of what's going on. The pessimistic interpretation is that they expect their processor unit to tank totally, and they don't want it to take down their flash memory works, so they're splitting it off. It's like the Enterprise-D separating the saucer section when the warp core in engineering is about to breech.

    1. Re:I hope you're right! by jandrese · · Score: 2, Funny

      It's like the Enterprise-D separating the saucer section when the warp core in engineering is about to breech.

      Sometimes it's nice to be reassured that I'm reading Slashdot. Can anybody think of geekier analogy?

      --

      I read the internet for the articles.
  14. Not quite... by Dielectric · · Score: 2, Insightful

    There are some points to clear up here.

    Yes, AMD and Fujitsu have been in cahoots for a long time, but it was a really great venture rather than the poor one you hint at. They created FASL (Fujitsu-AMD Semiconductor Limited) which ships the lion's share of the world's flash. Several more fabs have been started as part of the FASL venture. Iw was, and is, a great success.

    Intel has been in multi-level cells, but the practical limit on it is the four-level cell they have now. They have just recently gotten that to work reliably. AMD's Mirror Bit cell is new, and obviously has only a four-bit cell, but when combined with the mirroring and multi-level, you've got a 16-bit cell. Evil.

    AMD will never, ever go into DRAM. It's a loser. Prices fluctuate way too much and you can't make much money at it. Their strength is in flash memory, and they know it.