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Father of DVD Gets Bitter Reward
Ant writes "MSNBC has a
Newsweek article on Warren Lieberfarb, the father of DVD, transformed the movie business. And yet his reward was he was fired."
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Hey, the church wanted to oust Galileo for his views on the soliocentric universe. Being smart sucks.
Trent Polack
www.polycat.net
they moved his job to India.
I'd rather be a conservative nutjob than a liberal with no nuts and no job.
Do you suppose he's that "cubicledrone" guy who was tearing up the career-related articles here yesterday with endless tales of being fired from job after job for his blatant superiority?
he got $10 million in severance pay.... if only I had such a rotten deal
- In the future, will there be a place for a "hard" medium that you can touch and store on your shelves? Lieberfarb believes that answer is no. "The future will see video on demand delivered over the Internet, and movies will be just one of the offerings,'' he says.
So the "father of the DVD" is predicting its demise. ("Father" is maybe less appropriate than "midwife" -- he didn't invent anything, he just convinced the industry bigwigs to adopt it...)If I discover a billion barrel oil field the super-major I work for gives me a 20% bonus. If I go for a powergrab they'll fire my ass. In most cases people like this do a lot of work, but there are a lot of other people and factors involved in popularizig dvds. I still like my job though...
people will always want something 'tangible' for their $$$, something to put in their DVD tower, to lend to friends, to resell if they want to, and to watch whenever and wherever. Given DRM and everything I really doubt video on demand will eclipse DVDs any time soon.
-- the cake is a lie
I'd be curious to hear what kind of case he's going to make. I don't believe there's any principle that if you make an important enough contribution the company has to ignore your generally being a prick, and pleading for Steve Case and Richard Parsons to give you your stock value back seems like begging to your poker buddies after they clean you out.
What I'm listening to now on Pandora...
Now I've read the article, this man is far from "father of DVD". He would be better represented as "DVD pimp". Usual folie de randeur of /. editors, move on.
Doesn't that say it all? Yo, music industry!
But hey, if we're making assloads of money the way we do things now, why risk something new?
I think that story has a moral hiddden in it-No matter how much you have achieved,you should always have humility
I believe that the first test of a truly great man is his humility. I do not mean by humility, doubt of his own powers. But really great men have a curious feeling that the greatness is not in them, but through them. And they see something divine in every other man and are endlessly, foolishly, incredibly merciful.
John Ruskin
Why does yahoo do this
I think the point of this article is not:
a) to provide geeks with another idol to fawn over
b) to provide geeks with another anti-christ to hate
I think the point is that this guy did what his employers paid him for, did a good job, raked in money for his employers, and then... got fired?
Yeah, I don't like region encoding or CSS all that much (especially region encoding, which just makes it harder to appreciate hard-to-find titles like foreign films), but chances are these were requirements this guy was given, and he implemented them because that was what his employer wanted. And that doesn't make him a tool, it makes him "employed".
If my answers frighten you, stop asking scary questions.
So the manager who took credit for inventing DVD's was stupid enough to get screwed by his fellow sharks...
What about the poor shmoes who actually got the vershugginer thing to work who had to deal with this guy and probably got outsourced or lost their jobs due to the Time/Warner/AOL stock scam - I mean bubble...?
Well, to begin with I can't comment on Leiberfarb's work (and neither can you it appears) as I know nothing about him beyond the article. But adding a little logic to the equations: Corporations like to have 'Corporate tools' (as you put it) whether they are or aren't anti-consumer. The article mentions he was fired when he went for more money and Time Warner let him go.
I don't know if you have some information I don't given that you just blasted the guy. The article sort of implies that he was more of a business person that got people to agree on the format. The only mark I see against him is that in the article it mentions David Boise is his "star lawyer". Of course being a standard Slashdotter, thats a heck of a mark against...
Lieberfarb added billions of dollars to the company's value, says David Boise, his star lawyer, adding, "The question of how a company treats someone who has created that kind of value is interesting."
Not really. They didnt treat him any differently than they treat anyone else: with utter contempt.
"his gut was telling him that if movie discs were the size of CDs, were priced right and offered a better picture and sound than video, people would collect movies like books. The key was to make the discs cheaply, based on a universal standard."
my god, what a genius. If can give them something better, with the right price, people will buy it.
People where allready collecting videos like books.
Of course, his real accomplishment was to get everyone to agree on it.
The Kruger Dunning explains most post on
It was originally "Digital Video Disc". Some folks decided to reconsider the name when they saw how "versatile" the medium could be.
In the future, will there be a place for a "hard" medium that you can touch and store on your shelves? Lieberfarb believes that answer is no. "The future will see video on demand delivered over the Internet, and movies will be just one of the offerings," he says.
Can anyone else see the possibility of large hard disks (or their equivalent newer tech) becoming more difficult to buy retail? The googles and 'distributors' of the world will have bulk deals directly with the manufacturers, the majority will watch 'on demand' and the nerd/geek minority will have to pay more as hard disks are no longer a 'consumer item'. Copyright interests would no doubt see this as improvement, as 'average Joes' would lose the ability to store stuff themselves, having to 'pay per view'.
Thoughts anyone? Will there be a mainstream application that will require privately owned data storage, keeping data storage as a consumer item?
Not because he's wealthy, but because he seems like just one of the many high energy, ego-driven assholes who inhabit the business world. He seems to have treated his peers just as poorly as they've treated him.
Keep in mind that he took payment in the form of options rather than getting cash. Considering that a lot of people in the AOL/TW merger watched their options lose all value, he was pretty fortunate to get a $10 million severance package. He gambled and lost.
As Homer is walking through a landfill:
"Nine times out of ten, starting a fire is not the best way to solve the problem." - my wife
What moron modded this guy up? He obviously didn't read the article.
This guy didn't invent anything. He didn't work for research and development (he was a business-guy). He didn't get fired over DRM or anything close. He was fired over a compensation dispute.
The
Sorry, but that's absolutely not true. The problem is that Galileo thought he had the Pope's ear and was welcome to discuss heliocentricity despite the warnings of some in the Curia. De Revolutionibus was not placed on the index until 1616, AFTER the Curia got Galileo muzzled the first time. The Pope went along with his advisors, despite an existing relationship with Galileo (2 of whose daughters had taken Holy Orders). Then, later, Galileo tried putting a discussion into print in *Dialogue Concerning the Two World Systems* by providing arguments against as well as in favor of heliocentricity, but probably also under the mistaken impression that the heat was off - but the Curia came down on his hard and had him placed under house arrest. By the way, it was the Ptolemaeic world view, based upon Aristotle and in opposition to Aristarchus; Plato's cosmology was much less sophisticated (no epicycles, because Plato didn't know planetary motions well enough to recognize the need for them).
1: If they gave him the options, but didn't vest them (he can't actually exercise them until they're vested, a gottcha with most options) then there was nothing he could do, short of sabotaging the TW-AOL merger, to protect their value. If that's the case, then TW-AOL should be reamed royally with a rusty post-hole digger. He's still dumb for not demanding immediate vesting, but TW-AOL was screwing him from the beginning with this vesting crap.
2: If his options were vested, and he didn't exercise them before the crash^H^H^H^H^H slide in value, then he screwed himself for not paying attention and/or the greed of thinking they'd be worth even more if he only waitied a little longer. Sorry Charlie, but you don't have a case for that.
Of course the article doesn't clarify the point above. It's ever so much more inflamitory to say he once had options worth $135M (which was no such thing if he couldn't exercise them) and eventually had to settle for a $10M severence -- which is more than I'm going to make this month.
If the guy is good, then he's employable. He's already working again for several top companies. Don't get out the violins for him yet.
"It's the height of ridiculousness to say for those 9 lines you get hundreds of millions."
...he was ejected.
Whoever designed level 61 in Frozen Bubble is a sadistic bastard.
No. It makes him a tool. At best, it makes him painfully naive.
Let me tell you a little story, nigh upon 20 years old at this point. My employer at the time developed a piece of software that was leased, not sold -- elaborate support contracts and all that. To ensure that a client didn't just stop payments and continue using their copy, I was ordered to create a copy protection system that would kill the application in 90 days. The idea was that clients would receive an updated copy every 60 days, provided they kept up with the payments.
Technical problem: Most of the users would not quit the program when they were done for the day, they would shut the machine off, preventing usage metrics from being written to the disk. I would detect such a case and subtract a day's worth of usage time. Some time later, Management decided that they wanted to encourage orderly shutdown of the app, and ordered me to change it such that ten days worth of usage would be lost if the machine was simply shut off. So I did. After all, they were Management, and it was My Job.
Do the math: 90 days total usage divided by 10 days per power-off equals... An important client's installation self-destructed, per Management's specifications, after two weeks.
Guess whose ass got fired for it.
I have since sworn an oath that I will never, ever design or facilitate copy protection measures again, for one simple reason: There is no honor among thieves. Copy protection is a deliberately introduced flaw, a capacity for failure that would not otherwise exist. They are stealing reliability from you. They are stealing your rights from you. I like to think of myself as a man of good character, and I will not burden my conscience or soil my reputation by participating in such reprehensible practices. I suggest you seriously consider doing the same. It's your future, after all...
Schwab
Editor, A1-AAA AmeriCaptions
"Warren Lieberfarb. The former chief of Warner Home Video deserved a round of cheers for doggedly pursuing his vision of the new format. Lieberfarb, more than any other person, merits credit for making the DVD a reality. He didn't invent the technology. More important, he saw its potential to transform the industry. So he cajoled, strong-armed and bargained with industry players around the world to set aside their parochial interests and sign on to a universal standard for the new format."
...During tough financial times in Timewarner-ville even. And don't tell me that stock isn't worth anything. Go look up stock symbols TWX and TWTC. A former shadow of itself, sure, but it's still got market potential.
First, let's put things into perspective here: Lieberfarb is a salesman; nothing more, nothing less. He didn't make the DVD and he sure as heck isn't the father. THAT person is probably stuck in a lab somewhere getting a bigger shaft in this end of the deal than Lieberfarb on his worst day. What's more, Lieberwhatever got happily accepted his huge-ass bonus on top of his regular pay: Time Warner stock options once worth as much as $135 million. He obviously accepted it, so whose fault is it that he didn't cash out in time?? Uh-huh. It's the stock market, so accept the risks already. On top of that, he gets a cool 10M in severence. Why aren't I feeling sorry for this guy???
"Say Boss, I know I accepted that 135m in stock options and all, but I didn't cash out on time, so how about giving me lots more money it its place...?"
From every angle I look at this, it sounds like Lieberwhatsit nailed his own damn coffin. From pissing people off to letting himself get talked into unwise financial decision. And while I know corporations can be meat factories, you just don't off and fire somebody who made you tons of money unless he's being a serious ass in most cases.
This guy ain't the poor lackey under the thumb of a giant coporate comglomorate here as is being skewed here. He painted the pentagram on his forehead, danced with the demons and got his reward, promptly screwing himself over in the process. Judgement is for the defendant; One soul please.
You need a FREE iPod Nano
But his "DVD bonus"--Time Warner stock options once worth as much as $135 million--was wiped out by the disastrous AOL Time Warner merger.
They gave him stock, which they then rendered worthless with poor business decisions.
While he worked his butt off and managed to get people to come together on the standard, he was compensated rather nicely. To the tune of several million dollars -- over $100M at one point.
I do not understand why anyone thinks they are "owed" when the lose their shirt gambling on the stock market. The only way he's got a claim is if he was prevented from selling the stock when he wanted to. Otherwise he's just another formerly rich dot-bomb victim, the same as a few million other people.
The only difference is he had direct control over $100M+ of stock, not a few thousand dollars in a "retirement plan" like most dot-bomb victims.
It seems he was raising hell throughout the company over his losses, blaming the company for the damage the stock value took after the merger. Again, if he had the option of selling his shares before the merger, he has no cause for complaint.
Regardless of whether he has a legitimite claim (because he wasn't allowed to sell his stocks), you just don't get issues resolved by ranting and raving throughout the company and making an overly public stink about it. You pick the key individuals who can provide resolution and badger them, not badmouth everyone who doesn't help you immediately.
If you make it as messy as he appears to have been doing, you get fired. Period. Any company, any nation, and industry. Nobody wants to keep an employee who spends their time bitterly complaining about how they're being abused, threatening to sue, or otherwise making it abundantly clear they don't want to work there.
I sympathize and think he deserved more at the end of the day, but did not handle the issue correctly. At worst, he should have initiated a quiet lawsuit for his damages instead of ranting.
I do not fail; I succeed at finding out what does not work.
I decided to investigate this matter a little.
Often new words are formed by using roots from a single language, often either Greek or Latin in the West. Mixing Greek and Latin is often viewed as bad form. When I see mixed constructions, I most often find that the person either is kidding or never learned such a fine point. It is not a significant failing not to know, but my ears certainly perk when I hear someone reveal how subtle his or her sensitivity to language is by speaking well. It is only so impressive when someone does it without calling attention to it. My rambling assumes that I know enough myself to notice, and I doubtless do not in many cases.
"Heliocentric" definitely is the common word. The "-centric" prefix, according to Merriam-Webster, is Latin, as is "sol." Kentron is a Greek word. It appears to me that the relevant suffix from either Latin or Greek is "-centric," but all the fairly common words I found with this suffix are built from Greek.
I am not a linguist. I just like words.
"It's a market mystery, much like the Internet was. The Internet was humming along for a quarter century, then all of sudden, whammo. Early adopters were there from the beginning, but there was something about the mass market that wasn't ready until 1994. What, I'm still not sure."
There wasn't an OS easy enough for idiots to use until 1995. Your question has been answered.
"Same with home theater. Back in 1983, There was a store down the road from where I live called "Future Tech" that was the inspiration to all us Northern Virginia nerds at the time -- half Atari home computers and half home theater (before that term was coined). In the back was a room plastered with foam sound panels, a 10 foot diagonal Kloss front-projection screen, LaserDisc, and surround sound. It wasn't that different than a DVD/big screen/surround setup of today."
People couldn't afford the price tags and the equipment was crap by todays standards. Maybe you can afford new speakers every year after blowing them but most of us can not. Projection screens were/are crap also, good for only a few years before warping/fading/losing quality. Nevermind the time period you are speaking of "BUY AMERICAN!" was on almost every bumper sticker you saw.
"Due to still being in school, it wasn't until 1988 that I had my own home theater. So when DVD/home theater became the rage in 1998, I'm like, OK, so what? The video quality is no better than LaserDisc."
Oh you mean those extremely large discs that scratched like mad? It's hard enough keeping a tiny DVD clean and in decent condition, surely something with 10 times the surface area must be better. LaserDisc was a step backward for people. No one wanted to use an entire shelf for relatively small number of movies. They also couldn't be carried in backpacks/purses or easily put on store shelves.
"Back in the 1980's we were all waiting for HDTV. Some were even holding off buying NTSC TV's because they thought they'd have to throw them out when HDTV came out just around the corner. Marc Wielage on CompuServe's CEFORUM (the moral equivalent of Commander Taco on Slashdot in the 1980's) kept trying to make bets that HDTV would not come out before 1990, and no one would take him up on it. It's 2004 and we still don't have pre-recorded HDTV movies."
Back in the 80's a significantly large segment of the population were still watching black and white TV's. You might as well have been talking about moonbases and cities under the sea. "You're living in a dreamworld Neo". You need the blue pill my friend.
"If it weren't for DVD's, I'm sure we'd have digital video HDTV LaserDiscs by now. DVD's may have made the studios money, but they're no friend of the videophile."
Videophiles are as utterly retarded as audiophiles. You assume others give a shit about every minute detail, you spend your entire lifes savings for a few extra pixels on a digital medium that isn't even real and blame others for not adopting your same pathology.
Most people behind technical innovations that make billions for their employers don't get even 100K bonus. I think the inventor of the LED made a few hundred. In this case the fellow brokered the adoption of a single format across all players in both the media and computer industry, which is a big deal for a manager, although he did not invent the technology.
Bruce
Bruce Perens.
Reminds me about a true story in post-WW2 Italy. Seems that a regular guy won the lottery and was now rich. The newspaper reporters all went to his apartment building to interview him. They asked him "what are you going to do with all that money?" Before he could answer, another man stepped in front of him and said: "He's a member of our local communist party, and he's going to give it to the Party!". To which the lottery winner hastilly interjected "oh no, I'm not a communist any more!"
I see a lot of complaints here that this fellow didn't invent the technology, but I don't think people are giving enough credit for what he DID do.
First, he aligned several multibillion dollar international companies (both content and hardware) to agree on a standard. Many of technically minded here often disparage "PHB" type activities such as negotiation or selling because they don't understand how difficult it is or the nuance and diplomacy (or aggressiveness) it requires. It's tough work yet this guy's efforts at such high level meetings obviously paid off. I don't think anyone should minimize this accomplishment. It's harder than you think.
Second, it's often vision that is much more important that technology. It's really easy to think of the next evolution of a product, to make it faster, or cheaper, but it's difficult to see the next "revolution", especially the business model that comes with it. Again, this is one of those Slashdot things that gets ridiculed to Underpants Gnomes references--it's simply not as obvious as "3. Profit!". Finding the use or market for a technology is as tough as creating the technology itself. Often, it's harder, especially to make the link to established markets or models. This fellow figured out a way to make money off of DVD and to revive a sagging distribution channel.
Interesting point, but your example could be better. Bill Gates has actually given $23 Billion to charity, more than half of his worth.
My guess would be that the majority of what's left of his fortune is tied up in Microsoft stock, and by keeping it invested, he's left the door open to making even bigger charitable donations in future.
Still, the point is almost certainly true for other rich people as well.