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EA Signs College Football License Deal

Yet another license falls into the hands of the EA sports game crafters. The Business Wire is reporting that EA Games has signed a six year agreement with the Collegiate Licensing Company. This allows EA the exclusive use of teams, stadiums, etc, etc. From the article: "Our NCAA football franchise is a key element in our EA SPORTS brand lineup and we are pleased to have secured the NCAA license...There is an unrivaled loyalty our fans have for the game, and this agreement with CLC allows EA to continue to deliver to fans the best, most innovative college football experience now and for years to come."

72 comments

  1. Not Really News Anymore... by blueZhift · · Score: 1

    Hmmm, EA gets another sports exclusive. Nothing to see here folks!

    1. Re:Not Really News Anymore... by ZephyrXero · · Score: 4, Interesting

      So that's it now huh? EA owns the rights to all the football teams that matter. Wow... I don't play football games, but I really feel for all the poor bastards doomed to play a rehash of Madden 2000 for the next 5 years. Way to innovate EA...

      Note to self: Continue boycotting all EA products

      --
      "A truly wise man realizes he knows nothing."
    2. Re:Not Really News Anymore... by 2short · · Score: 1

      "I really feel for all the poor bastards doomed to play a rehash of Madden 2000 for the next 5 years"

      Other companies can still make football games. If people buy a game based on the team name licensing, and not on whether it's a good game, then I don't feel bad for them. They're not doomed because of EA; they are doomed because they are twits.

    3. Re:Not Really News Anymore... by ZephyrXero · · Score: 1

      true...

      --
      "A truly wise man realizes he knows nothing."
  2. This would be a bigger deal.... by UnHolyRam · · Score: 1

    If other developers actually developed College Football Games.

    Unfortunately now other developers won't even get that chance.

    1. Re:This would be a bigger deal.... by Examancer2 · · Score: 1

      Sega has been making great NCAA football games for the past few years... in addition to their great NFL games and college basketball and NBA games. This year they'll be lucky if they are allowed to make any sports games whatsoever. Plus, there are other studios like 989 and Midway that have a history of sports games that might no longer continue. Sega's sports games have been much better than EA's for a while now, and it will be unfortunate to see them go. This is extremely anticompetative and I don't understand how they can get away with it without other game makers or the Department of Justice dragging them to court.

    2. Re:This would be a bigger deal.... by Senjutsu · · Score: 2

      Sega sold it's Sports studio (Visual Concepts) to Take Two Interactive in January.

      They're not making any more sports games.

    3. Re:This would be a bigger deal.... by UnHolyRam · · Score: 2

      Sega's last college football game was College Football 2k3 which came out during the 2002 season. They hadn't made a football game for the 2003, or 2004 campaign, and prior to this announcement there didn't seem to be any news regarding desire for the 2k series to reprise it's College game for 2005. Now unfortunately they have no chance.

    4. Re:This would be a bigger deal.... by Big+Cheelay · · Score: 1

      I thought ESPN's 2K Sports $20 titles had a good shot at dethroning EA sports. Guess we'll never get to see that happen now...

  3. Great... more Madden action! by duffbeer703 · · Score: 2, Funny

    Now for college sports! woot!

    Who buys this crap anyway?

    --
    Conformity is the jailer of freedom and enemy of growth. -JFK
    1. Re:Great... more Madden action! by SalMoriarty · · Score: 1

      i would say a majority of college students and alumni buy this crap.

    2. Re:Great... more Madden action! by DesScorp · · Score: 1

      "more Madden action"

      Madden is PRO football, not college. The character and style of play is different.

      "Who buys this crap anyway?"

      Oh, I don't know...maybe the people who went to the colleges in question? Other fans? There ARE other people that like games that involve other things than going on shooting rampages and getting the Golden Key to acheive First Level Mage or something...

      --
      Life is hard, and the world is cruel
    3. Re:Great... more Madden action! by ZephyrXero · · Score: 1

      You can't be serious about that Madden is different stuff right? Anyone with the slightest amount of sense can clearly see it's the same game with different teams and stadiums...and usually the NCAA one is last years engine to boot.

      --
      "A truly wise man realizes he knows nothing."
    4. Re:Great... more Madden action! by DesScorp · · Score: 1

      "Anyone with the slightest amount of sense can clearly see it's the same game with different teams and stadiums...and usually the NCAA one is last years engine to boot."

      I was mocking the parent post's lack of knowledge of football. I read his post to mean "madden = football", as in all kinds of football are the same; you see one kind, you see it all. Football fans know differently.

      I concur with your statement about the games being knockoffs of each other...this is precisely one of the things that I worry about, that they'll indeed just repackage a pro game with some different logos, and that just wouldn't be the same.

      --
      Life is hard, and the world is cruel
    5. Re:Great... more Madden action! by servognome · · Score: 3, Insightful

      this is precisely one of the things that I worry about, that they'll indeed just repackage a pro game with some different logos, and that just wouldn't be the same.
      It's not like college football and pro football are significantly different. The core engine should be the same, it's the same sport. The only slight tweaks you can really do are off the field, with the primary difference being recruiting vs contract negotiations. Everything else you can do would just be there to add "flavor." Making sure players go to class isn't a compelling feature, and the NCAA probably doesn't want the game to deal with arrests, illegal booster contributions, etc.

      --
      D6 63 0D 70 89 81 BB 8E 7B 7C 5F 5D 54 EA AB 73
    6. Re:Great... more Madden action! by duffbeer703 · · Score: 1

      "I read his post to mean "madden = football", as in all kinds of football are the same"

      You read wrong. We're talking about games here, not leagues. I never understood the viability of sports game franchises at all. Why would you drop $50 or $60 on Madden 2005 if you already own 2004?

      It obvious to anyone that football is football from a game designer's perspective. If you think EA isn't just changing some uniforms and stadiums for an NCAA football game, you're deluding yourself.

      --
      Conformity is the jailer of freedom and enemy of growth. -JFK
    7. Re:Great... more Madden action! by KingJoshi · · Score: 3, Insightful

      Yes and no. You have to make sure the game plays well with the differences of college and pro. The Option is still run by various teams in college. There are more teams and more variety of offenses. Speed in the pro game negates the option and has other influences in the game. The designers, developers and testers must make sure that the changes in rules, players, advantage to home team, atmosphere are adequately incaptured in the game. Maybe no significant difference, but A LOT of minor differences (both on and off the field).

      --
      In times like these, it is helpful to remember that there have always been times like these. - Paul Harvey
    8. Re:Great... more Madden action! by bigman2003 · · Score: 1

      Well, the football games have a lot more to them than what is happening on the field. Dynasty mode vs. Franchise mode...things like that.

      Take a look at this discussion. There are tons more, just going to look for them.

      Saying that the games are the same is like saying that Diablo II and Dungeon Siege are the same game...you just run around and kill things with a sword...

      --
      No reason to lie.
    9. Re:Great... more Madden action! by duffbeer703 · · Score: 1

      Not at all... those games use different engines.

      A Maddden vs. NCAA football game is more like Half-Life vs. Counterstrike. Same game engine & physics, slightly different rules.

      --
      Conformity is the jailer of freedom and enemy of growth. -JFK
  4. Yay! by James_Duncan8181 · · Score: 1

    I just can't wait untill EA unpredictably take the franchise and make a wholly uninspiring series of games and win in the market via massive marketing rather then any real attempt at innovative game concepts or quality....

    --
    "To any truly impartial person, it would be obvious that I am right."
    1. Re:Yay! by UnHolyRam · · Score: 1

      Apparently you've never played any of EA's College Football Games, or you would know that happened about 5 years ago.

  5. It was probably preemptive... by Senjutsu · · Score: 1

    After they locked up the NFL, other developers may have been eyeing the NCAA as an alternative.

    That's been taken care of now thanks to EA's innovative Let no customer choice go unremoved campaign.

  6. the jargon of evil. by muel · · Score: 3, Interesting

    "...this agreement with CLC allows EA to continue to deliver to fans the best, most innovative college football experience now and for years to come."

    Why the outright lie, EA? The people who read these press releases aren't the ones who'll fall for that dummy logic. We already know that these agreements only "allow" EA to monopolize the authenticity of the respective sports involved.

    What's interesting about this, though, is that NCAA games have always had restrictions - player names have been forbidden for years, and yet gamers haven't balked and been upset. This'll cripple competitors' use of official songs, logos, team names and mascots, but this is the one category of sports game "monopolies" that might actually work out for competitors.

    Not to mention, this all will wind up creating backdoor, Internet-assisted "player editing" capabilities in competitors' games. PS2 and XBox Internet users will certainly be able to sneakily insert all the "official" information into the games. At least, I hope.

    1. Re:the jargon of evil. by bogie · · Score: 2, Insightful

      "Not to mention, this all will wind up creating backdoor, Internet-assisted "player editing" capabilities in competitors' games. PS2 and XBox Internet users will certainly be able to sneakily insert all the "official" information into the games. At least, I hope."

      I think its more likely that they'll just stop making NCAA football games. I know unofficailly its been done in the past but considering how much it costs to develop and market a game these days I can just see where eventually you have one nfl game, one ncaa game etc by the end of this deal. I mean Christ a six year exclusive contract? How is that possibly good in any way? Do they have any idea how much power they are putting in EA's hands? With these deals alone they could make or break ANY console. What's that Microsoft? You don't want to do X,Y, and Z and pay us $50 million in kickbacks? Well then, no football for your console for the next 5 years!

      This is so wrong.

      --
      If you wanna get rich, you know that payback is a bitch
    2. Re:the jargon of evil. by cgenman · · Score: 2, Insightful

      Most NCAA games allows you to edit your player names and stats for this very reason. It lets you recreate your home team (or the whole bloody league) unencumbered by the restriction against "students" having conflicts of interest.

      While I would like to see a swing towards more fantasy-based and original takes on sports, like Cyberball, I'm not holding my breath. It's very difficulty to sell fantasy sports games to publishers, because even if an accurate sports game is junk it will still sell ok, but the next Cyberball may sell as well as, well, Cyberball. Certainly some pseudo super games have had success more recently than that, like NFL blitz and NBA Jams, but both had official licenses. But the more creative you are, the less likely you are to get the broad market of people who like a sport and who want to play a game that is exactly like that sport.

      I agree, though, that exclusivity contracts are likely to run your sport into the ground. Madden has stayed good over the years because of the constant competition. If that were over, the series would stagnate and fail like it almost did at the beginning of the PS1 era. Exclusivity just reduces the value of the property.

      I don't know that is enough to make or brake any console, but it certainly doesn't help MS or Nintendo or Sony's position.

  7. Not surprised by Anonymous Coward · · Score: 0

    Heard about this earlier in the morning from this place,http://www.gamercentric.com/index.php?page=v iewnews&id=3544. EA practically owns football gaming now. Ridiculous.

  8. OK Let's cover it all right here by Anonymous Coward · · Score: 5, Funny

    Pick your applicable Slashdot response here:

    1. EA is evil
    2. This is a monopoly, aren't monopolies illegal?
    3. OMG isn't someone going to do something about this?
    3a. Let's boycott EA!
    4. Blah blah blah, just don't buy the game, you have this right as a consumer, blah blah.
    5. Random Nostalgia Comment about playing some football game with mutants, and how there still a possibility for innovation (hint, not very likely at all).
    6. Comment about all Madden games after '92 sucking ass.

    Am I missing anything?

    1. Re:OK Let's cover it all right here by Anonymous Coward · · Score: 0

      7. Why would anyone play anything but Nethack?

    2. Re:OK Let's cover it all right here by SalMoriarty · · Score: 1

      you forgot the one about EA's working environment.

    3. Re:OK Let's cover it all right here by Ayaress · · Score: 4, Insightful

      And to get the standard replies out of the way:

      1. Yep.
      2. Not really. You don't need the players' or teams' names to make a football game. I remember some of the old ones calling their teams just "Denver" and "Chicago," with modified logos and player names spelled differently than the real ones. Even a randomly generated roster would work - and could work BETTER, for replay value. Even then, can one type of game make a monopoly? Saying that would lead us to say that Sega has a monopoly on games like Sonic, or that Bioware has a monopoly on Star Wars RPGs. Even taking into account all the other games that EA makes, they're still not a monopoly. Big, yes. Biggest, certainly. But they're still not even a majority of the video game industry, let alone a monopoly.
      3. For the same reason nobody's done anything about Microsoft. When the gorrilla wants the best seat in the monkey house, the capuchins aren't going to pursuade him to move.
      3a. Great and fine, but you'll never get enough people behind it. Try, though, even an unheard and unnoticed protest is a protest just the same.
      4. As a consumer, you also have the right to influence other consumers. By telling them WHY EA is a bad company, you hope to also get them to excercise their rights as consumers.
      5. And if somebody made a football game with mutants now, it wouldn't be innovation. NFL Blitz was innovation, but now if another game goes that route, it won't be innovative either. Where does it go from here? Invent a new, simmilar game? Is it still football at that point?
      6. I don't remember them being good before 92 either.

    4. Re:OK Let's cover it all right here by Doodleman3 · · Score: 1

      Am I missing anything?

      Yup.

      7. You can look forward to C.F.L. '06 on store shelves next year.

      --
      Never Underestimate A Human Being
    5. Re:OK Let's cover it all right here by the_ed_dawg · · Score: 2, Interesting
      You don't need the players' or teams' names to make a football game. I remember some of the old ones calling their teams just "Denver" and "Chicago," with modified logos and player names spelled differently than the real ones.
      ...unless you're a sports fan. Around /., many people need to be reminded that being a nerdy gamer and a sports fan are not mutually exclusive. I'm probably not going to pick up NCAA 2006 because 2005 was a step backwards, but I've got 1998, 2000, 2002 - 2005. Why? I'm an insane Arkansas Razorback fan. I don't want quarterback John Smith with some made-up statistics. I want Matt Jones as my quarterback and a 40 of 4.41s. I want everyone else from the starters to the walk-on kid that won't ever get a chance. Similarly, rabid USC fans everywhere are going to want Tom Malone as their punter and Texas fans want a Bob Stoops look-alike roaming the sidelines on the off chance that the Longhorns don't get gang-raped by Oklahoma (again).

      I understand that this is less important or completely unimportant to some people. Personally, I could care less what any of EA's other games do. However, when I play my college football games, I expect it to be just like my experience at Arkansas from the fight song to calling the hogs to the huge SmartVision scoreboard that you can see from 5 miles away. I don't want to have to enter statistics for a 70 player roster (names I can tolerate) so I can have a team that plays like the Razorbacks. If it doesn't feel like a college football game or if I'm not playing with my team, they can take it elsewhere because I'm not paying for it.

      I don't remember them being good before 92 either.
      They weren't. NCAA Football has been the only EA game that I have ever liked, but even it is starting to spiral down the toilet by "fixing" things that weren't broken to begin with. My personal favorite is how they fixed pass defense by making it impossible to catch a pass. (Great work, fellas!)
      --
      There are two types of people: those prepared for the zombie apocalypse and those who will be eaten.
  9. Re:I guess I won't be purchasing any football game by King+Fuckstain · · Score: 1
    How many have you purchased in the past few years? I am of the opinion that this is bad for the consumer but I see some strange posts on Slashdot in regards to this issue. On the one hand, the games section is flooded with posts by "elite gamers" who insult gamers who buy a new NFL, MLB, whatever game every year since, in their eyes, it's nothing more than a roster update. These people don't play sports games and believe the people who do buy sports games are morons. On the other hand, you get these same people who are ranting about EA being a monopoly and how these agreements are going to stifle innovation.

    You see, this is rather odd. They'll post that EA's and Sega's line of games from the past have been nothing but a series of roster updates but they'll also post that EA will no longer innovate without competition.

    I just think that the vast majority of people who post in the games section don't have an appreciation and do not enjoy sports video games.

    --
    Update For for the dupe. Not going well. Appreciate all the hate mail. Really encourages improvement.
  10. They go on to describe the play style... by sgant · · Score: 1

    Since it's college football, it simulates going to class, which can hurt your team if there is a cheating scandal or a star player has to sit it out due to bad grades.

    It also simulates the players getting all the money on the side, the payola from the school to play for them. Shows how the players intimidate the legit students and get away literally with murder.

    Shows the drunken parties with the hookers flown in by the booster clubs to keep their players happy. And then the drop out players who are so good they just bypass the un-needed education to go play for a pro team and get that endorsement deal from Nike while showing the real students struggling with college loans and debt while actually trying contribute something of substance to the world.

    Sounds great!

    --

    "Leo Fender was in a 'state of grace' when he designed the Stratocaster." -- Paul Reed Smith
    1. Re:They go on to describe the play style... by Golias · · Score: 1

      As if college football players ever went to class!

      Old joke:

      Q: How many [insert local class-A college here] football players does it take to change a light bulb?

      A: Just one, but he gets four credits for it.

      --

      Information wants to be anthropomorphized.

  11. Times like this... by RyoShin · · Score: 3, Funny

    ...I'm reminded of the fact that I never have, and never will, play a sport simulation game. Then I smile. Then I shed a tear over the crushed Crunch bar.

    And then I smile again.

  12. Maybe one day... by Reignking · · Score: 3, Insightful

    Maybe EA will get off of its ass and make NCAA Football for the PC, instead of just PS2, because they'll need to try to recoup the license cost? I hope so, because I wanted to try the game out, but couldn't...

    --
    One man's Funny is another man's Offtopic.
    1. Re:Maybe one day... by Mukaikubo · · Score: 1

      Don't hold your breath. I have ever since they stopped making NCAA for the PC way back when.

  13. OMFG by CaseM · · Score: 1

    Today was going too well, so I needed a good kick to the face to bring me back to reality, thanks.

    Really enjoyed College Hoops 2k5, too, and now it looks like that's gone.

  14. One More... by DesScorp · · Score: 2, Insightful

    "Am I missing anything?"

    Yeah..."We're geeks, sports suck, who cares".

    The last time there was a story that touched on Football here, there were a lot of posts along the lines of "I hate sports, the jocks beat me up in high school", etc. The whole "geeks have to be wusses that hate sports" thing chaps my ass.

    --
    Life is hard, and the world is cruel
    1. Re:One More... by Reignking · · Score: 1

      Thank you. I'm tired of these "why would anyone pay for this garbage" threads. The one that irked me today was "I don't own a TV and I haven't for 15 years so I'm better than you" (to paraphrase).

      Obviously, there's a market. To each his own.

      --
      One man's Funny is another man's Offtopic.
    2. Re:One More... by superpulpsicle · · Score: 1

      This is really not about sports. It has to do with "VIDEO GAMES", and that's the problem!

      No congress man or supreme court is going to give a flying fuck defending video game rights. To even bring up this subject would be committing political suicide. Hence the name "GAMES"... it's assumed to be unimportant.

      Take-Two should have the right to use the licenses. They don't. It's a clear monopoly, and no one would step in. EA is owning the licenses like SLAVERY. It's simply wrong.

  15. Re:LOL SOMEONE IS A BITTER NERD TODAY!!! by DesScorp · · Score: 1

    Ha ha ha....funniest post I've read all day, and it's from a Troll. If the truth hurts...

    --
    Life is hard, and the world is cruel
  16. Just fucking GREAT by DesScorp · · Score: 1

    Lovely; now EA can charge through the nose because no one else makes college games.

    What really sucks here is that in the pros, the players union can negotiate their own game deals; "The official game of NFL Players", that sort of thing. There's no such option for college ball.

    --
    Life is hard, and the world is cruel
    1. Re:Just fucking GREAT by VolcomPimp · · Score: 1

      Screw those college football and NFL games... EA will be sorry when people lose interest and someone starts putting out High School and pee-wee football games that feature steroid use, bangin cheer leaders, drunkin parties after the games, pedophile coaches, avoiding getting shot in school shootings after picking on nerds etc... After that, EA would either have to go around getting exclusivity deals w/ high schools all around the country, or do us one better by cutting a deal with the UCB (http://www.uprightcitizens.org/) so they can bring us a Pro Thunderball game.

  17. Re:LOL SOMEONE IS A BITTER NERD TODAY!!! by Anonymous Coward · · Score: 0

    That was the funniest post you've read all day? Dude, you need to get out more.

  18. Slashdot as EA Shills.... by Anonymous Coward · · Score: 0

    Folks, wait a few minutes until IGN, One Up, or any of the game publications post a rehash of this press release before submitting it to Slashdot - then it will be real news. The source, Business Wire, is a newswire service for hire and does not publish real news, but company press releases paid for by the company. Note the positive only, very upbeat tone and marketing jargon quoted whole in the post. Only after a press release is picked up by a journalist who then embellishes the release with quotes and commentary does a press release become News. Citing Business Wire as a source undermines the credibility of the post making it look like a plant from EA's PR Dept. No offense to the poster - the slashdot editor should not have allowed this.

    It will be interesting to see how this "story" gets covered by the game "journalists." How much will they copy and paste into their story?

    1. Re:Slashdot as EA Shills.... by Cecil · · Score: 1

      So, let me get this straight, you'd prefer to have some anonymous 'guy who runs a gaming site' read the press release for you, and make some randomy whiney slashdot-esque comments about it, and then go read that instead?

      Ever considered thinking for yourself? Any gaming site would just be reading from the same press release you are. Or are you that anxious to have it pre-spun as "EA are teh evilz0rz!@" for you?

  19. Let loose the dogs of war... by ChristianBaekkelund · · Score: 1

    Let the obligatory bashing of EA begin! ;)

    (Death to all companies that try to act in their best interest!...or something like that)

    And I wonder what will happen if say the next couple Madden's turn out to be surprisingly good?...I wonder if people will eat their words, or not...

    1. Re:Let loose the dogs of war... by WhiteBandit · · Score: 1

      And I wonder what will happen if say the next couple Madden's turn out to be surprisingly good?...I wonder if people will eat their words, or not...

      Probably not. You don't need an exclusive license in order to make something "surprisingly good."

    2. Re:Let loose the dogs of war... by swerk · · Score: 3, Insightful

      A company acting in its best interests is different than a company acting against its customers' best interests. But it's not illegal, so it must be ok, right? This is the nasty side of capitalism, when competition is factored out.

      And let's say the next few EA football games are great. That won't exactly be any surprise. It's not like they've been terrible all these years and people buy them anyway. Sports games in general aren't my cup of tea, but Madden and the like are polished games, gripping to those who are into the genre. They have, however, been a bit stale lately, if I understand correctly. How much more innovative or realistic or detailed can a football game get? Video game football has looked almost like the real thing since the Dreamcast. We still use joysticks and buttons, we still pick plays... How much improvement is really going to happen?

      The short answer is, not a lot. EA knows that not much is going to happen in terms of making next year's football game better than this year's. That's exactly the problem -- not that there won't be progress, but that EA _knows_ there won't be progress. With that as a given, they've decided to tie up the market. If there's no innovation to be done, well dammit, we want to be the only ones here! Where the players lose is where that "fact" is broken. Say Sega or 989 Studios or somebody _did_ come up with a genuinely fresh idea for a football game. Say there actually _is_ room for improvement. Well, now that's just too bad. If you're not EA, you can't make a football game and expect it to sell now. Even if your innovation is the greatest thing ever to happen to sports games, you're fooling yourself if you think it will sell without any actual teams attached to it. And then EA's game next year will just hijack your idea anyway. Nobody wins here except EA. Not other developers, but more importantly, not players either.

    3. Re:Let loose the dogs of war... by ChristianBaekkelund · · Score: 1

      Either you are completely missing my point, or that doesn't make any sense at all...

      People gripe because they assume that sole-licensing like this will retard the creation of quality games and maybe stifle some of the innovation that would've come around with more competition (in other words, the games are gonna suck). Correct?

      So what happens if next year's or the year after that's Madden is very very good? Will all those people who were griping based on future assumptions of crappy-games then rescind their comments?

      I mean, hey, if Bush all of the sudden starts becoming an unbelieveably good President, and changes the nation and the world for the better, for current and future generations: I will be the first one to stand up and say I was wrong... ;)

    4. Re:Let loose the dogs of war... by ChristianBaekkelund · · Score: 1

      A company acting in its best interests is different than a company acting against its customers' best interests.

      Explain further...I agree that it is not by definition acting against its customers' best interests...but what in the cases where it does? What then?

      For example, look at the tobacco industry. Next to nothing that they do is in their customer's best interests, but they are in the best interests of the industry. (although, this is probably far too extreme of an example)

      In any case, I agreed with most of the rest of what you said, until you said that it wasn't the case at all...heh. I don't think there is much happening in the way of innovation in football games almost at all...and I think most of the innovation, from *all* companies over the last few years, has been incremental...(I know some will disagree with me w.r.t. the NFL 2K's)

    5. Re:Let loose the dogs of war... by swerk · · Score: 1

      I'm actually with you that innovation is probably dead in sports games. I'd LOVE to be wrong, however. And now, nobody's gonna have the chance to prove us wrong besides EA, and they have no incentive whatsoever to do so.

      As for a company's best interests being a different matter than the customer's best interests... You're right, there's a lot of profit to be made by screwing people over. The tobacco industry is a wonderful example. And in both the case of that industry and the case of EA, I don't have any good solution in mind. I don't want the government to run amok with all kinds of paternalistic laws basically protecting people from themselves, but even when they do such things, (again, the tobacco industry makes an apt example, laden as it is with regulations) the problem isn't solved. In tobacco's case, the customers just get even screwed more by way of higher prices on the damn things they're addicted to.

      So, I've presented my rant about how EA (substitute cigarette companies, Microsoft, or major record and film labels if you like) are acting irresponsibly and basically being bullies, but I readily admit there's no easy answer. Capitalism, in theory, will eventually make such entities collapse under their own weight, but let's not make either the mistake of assuming reality will follow theory, or the mistake of ignoring or underestimating the fact that large corporate interests are doing a pretty good job of changing the rules to unlevel the playing field. Your average consumer or upstart developer doesn't have lobbying dollars, nor do they make enormous campaign contributions. Watchdog groups trying to protect consumers do exist, and I'm glad they do, but it's a bit of a David vs Goliath fight, minus the sling.

      The only voice I have that any of these companies would care about is my wallet. I know I'll never buy an EA Sports game, but EA is enormous now, and I'm not so sure I can swear off Lord of the Rings, Sims, and 007 games. So that leaves me with how many of my peers here, bitching about stuff I'm powerless to affect, and feeding the monster anyway. :^)

    6. Re:Let loose the dogs of war... by ChristianBaekkelund · · Score: 1

      I agree with almost everything you said.

      A couple quick notes, however...
      they have no incentive whatsoever to do so.

      I don't really think that's true. There's a couple reasons:
      - maintaining their "goodwill"/brand...if the game sucks, and it's got EA's name on it, then it hurts the company as a whole for the future...
      - Madden and other yearly EA Sports games have been their bread and butter for years...suddenly losing a large amount of expected revenue on a crappy game would hurt
      - development costs for a game like Madden are VERY high...they have to get at least some sales just to offset the development costs...additionally, they paid supposedly a LOT for these licenses (probably over-paid?)...
      - they have to convince consumers to buy the thing in the first place, and if they can not convince people that there's enough new stuff for folks to put their $$ on the counter to buy the game, again, that will hurt...see, unlike some others, I do not necessarily believe that if the game is bad, there will still be a market for it just because it's the only football game out there...eventually, yes, but for a year or two, no -- they'll stick with Madden '04 or whatever.

      These are reasons as to why EA would want to drive Madden forward to be better than ever....does that mean they won't rest on their laurels a bit?...no, but I don't think they will as much as people think they will. However, I also don't know if there is enough room to cost-effectively innovate right now that they'll even be able to...

      I'm not so sure I can swear off Lord of the Rings, Sims, and 007 games.

      Ditto... ;) ...and also, EA has done a good job at least a couple times with each of those series...there is a reason they are the biggest. Will they stay the biggest?...who knows...

  20. That'll teach em... by techstar25 · · Score: 3, Funny

    Apparently EA is showing what happens when you try to undercut them at retail (as in Sega lowering the price of their games to $20).

    In other news EA has signed an exclusive licensing deal with Italy, for the exclusive rights to the likeness of short, fat, mustached, Italian plumbers.

  21. people may bash EA by Sv-Manowar · · Score: 1

    people may bash EA, and maybe rightly so, but you have to hand it to them. They cornered the market on 'Street Racing' games with the new Need For Speed Undergrounds, and anything they can't get market control of, they buy exclusive rights to.

    Some very smart businessmen there, shame it means the consumer doesn't always get the best

    1. Re:people may bash EA by Cais · · Score: 1

      The last good NFS was Hot Pursuit 2. Underground was alright, but Underground 2 was just the same damn thing over again except you then had to spend time driving around to find races.

      An afternoon at a friend's was all I needed to know I could miss it.

  22. Cornered the market by Anonymous Coward · · Score: 0

    They cornered the market on 'Street Racing' games with the new Need For Speed Undergrounds

    This on the day before Midnight Club 3 comes out.

    Dipshit.

  23. Correction: by Anonymous Coward · · Score: 0

    The correct term is "mustachioed".

    Thank you.

  24. Re:LOL SOMEONE IS A BITTER NERD TODAY!!! by Frizzle+Fry · · Score: 1
    That was the funniest post you've read all day? Dude, you need to get out more.

    Get out where? There are posts outside now?
    --
    I'd rather be lucky than good.
  25. Possibility... by FalleStar · · Score: 2, Interesting

    I'm wondering if EA's getting all of these licenses so that if they eventually decide to make their own console they automatically have 100% of the sports gamers out there since they'll be left with no where else to get their fix of Madden and EA's other sports series. I myself wouldn't be influenced by that since I AM one of those people who thinks that there's little innovation in the sports games over the years and are mostly just roster upgrades, but every year Madden is one of the top selling games so I can see that most people either don't care or don't agree with me on that issue (except on SlashDot, it seems evident that I'm not alone in thinking this). So what I'm getting at is that if EA did decide to make their own console one of these generations, these exclusive deals could easily help turn the tides of console wars in their favor.

  26. Wish it would happen... by rayde · · Score: 1
    with both major football licenses locked up, EA could really turn out an amazing "EA Football" product... one disk that included both NCAA and NFL teams, where you could seemlessly integrate your experience. EA could charge more for this product, and would probably sell boatloads of them... most people I know buy on Madden OR NCAA each year, not both. If they included a High School mode ala Super Play Action Football, it really could be the ultimate videogame football experience.

    but... i realize this is a pipe dream. EA will milk us for all we're worth, hoping we'll buy both games.

  27. Exclusive Licensing by mark_p_howell · · Score: 1
    The trend up buying up exclusive rights for professional (or college) sports is one of the worst things to happen to the video game industry in years.

    For the purchasers of the licenses -- everything's peachy. However, for the gamers -- it is simply awful.

    Electronic Arts has got the NFL, ESPN and NCAA Football. Take-Two has snagged up MLB.

    Now, can anybody explain to me why any publisher is going to work with any developer to create a sports game featuring fictional teams and players? The fact of the matter is that particular genre of gaming lives and dies by producing products as close to the on-field (court, ice, whatever) product as possible. And when was the last time a major sports title carried fictional teams and players?

    The scary thing is with the exclusive rights, why should a company like EA really attempt to improve the technology and gameplay of their Madden franchise now? EA's got the only true "real" NFL product now.

    And why should Take-Two bother creating another professional football game? Sure, Take-Two can create a realistic playing football game, but you've shot yourself in the foot when you've got Patrick Minning throwing touchdowns to Reginald Mayne for the Indiana Studs. Take-Two/Sega couldn't outsell the competition even with the NFL license, and so what is going to happen now...?

    The whole deal is great for those companies who hold the license but I just think it is a scary trend that is going to do nothing but hurt the overall quality of the games and, more importantly, gamers.

    1. Re:Exclusive Licensing by hal2814 · · Score: 1

      "The scary thing is with the exclusive rights, why should a company like EA really attempt to improve the technology and gameplay of their Madden franchise now?"

      I don't care for EA having the exclusive rights to NFL and College football since I happen to prefer Sega/ESPN football. However, EA didn't get these exclusive contracts cheaply. They're going to have to pay for those licenses. In order to do that they must sell a lot of games. If people grow tired of EA's attempts at football, people will find other things to spend money on. This world has been around for a long time before licensed football games came about and most people could still find things to do in the absence of them. It's just a shame that all EA needs to shoot for now is "good enough" instead of "better than anyone else."

    2. Re:Exclusive Licensing by mark_p_howell · · Score: 1
      "It's just a shame that all EA needs to shoot for now is "good enough" instead of "better than anyone else."

      Exactly.

  28. Yes, yes we ARE indeed "the devil". by DeanMeister · · Score: 1

    EA's voracious appetite for liscense simply cannot be sated. It's interesting to see how a company controlled by satan and full of soulless CEO's and Designers can swallow up every last ounce of freedom in what was once a gloriously open source industry.

    --
    Society never gets more or less violent, the definition of violent just keeps changing.
  29. Are real stats that important? by Zangief · · Score: 1

    I'm not a sports fan, so I hate all sports videogames. They are crap. Period. And keep companies like EA alive.

    However, I have my own opinion on this.

    I don't believe this is THAT bad. Konami, for example, has had success for years with it's Pro Evolution Soccer series, in fact, since the days of the SNES (on that console, it was called International Super Star Soccer)

    Most soccer and sport videogames fan agree that Konami's product is vastly superior. The only thing against it is that Konami has to use fake names for the soccer players, fake logos, etc. But they still sell crapload of Pro Evolution.

    So other companies should try to make a better game, even without licenses.

  30. Dr EA by knight37 · · Score: 1

    At a conference the executives at Sony, Nintendo, and Microsoft sit around looking at a large video monitor.

    Sony: "What happen?"

    Nintendo: "Somebody set up us the bomb!"

    Microsoft: "We get signal."

    Dr EA: "How are you gentlemen?"

    Dr EA: "All your football are belong to us."

    Sony: "What you say?!"

    Dr EA: "You have no chance to survive make your time."

    Dr EA: "UNLESS, you pay us 100 BILLION DOLLARS!"
    Dr EA puts pinky to corner of mouth.

    Nintendo: "For great justice!"

    Dr EA: "MUAHAHAHAHAHAHAHAAAA!!"

    --
    Knight37 - Once a Gamer, Always a Gamer