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Microsoft Under Attack - Part 2

bugbeak writes "Part 2 of BBC's report on Microsoft at its 'most vulnerable moment in history' is available. According to the article, there are six battles Microsoft must go through in order to stay afloat and win, ranging from 'sort out security' (#1) to 'get them young' (#3). The first part of the article series was also linked by Slashdot." From the article: "Already Microsoft is spending 30% to 35% of its research and development budget on security issues, [Gates] says. His promise: Longhorn, the next version of the Windows operating system, will make malicious software (malware) that gets onto computers without the users' knowledge 'a thing of the past'."

83 of 472 comments (clear)

  1. Nothing for you to see here. Please move along. by ats-tech · · Score: 5, Funny

    What an oportune moment for that message.

    1. Re:Nothing for you to see here. Please move along. by toddbu · · Score: 5, Insightful
      But maybe not for the reason that you think. I hear a lot of comments about how bad Microsoft software is, or how expensive it is, or how many security flaws it has. But if you read the article carefully, it's the concept of "convergence" that's really at the heart of Microsoft's problems.

      Convergence isn't new to Microsoft at all. It's how they've conducted business all along. The reason that Microsoft has succeeded all these years is that they brought something to that marketplace that it really wanted - ease of use. Everything was integrated together in one clean way. Windows was "great", but what really made Microsoft great was OLE and COM and XML. Hook stuff together and make it work and people will pay big bucks. You may not agree, but the marketplace doesn't want to have to think about which UI they want to install or whether it will work with every application. Most people just want stuff to work. (Yeah, I know, this is /. and that we love to build things, but let's face it, we're not "the norm".)

      So what's the future of integration? Well, I'd say that unlike Microsoft's vision of throwing everything into one box, we're going to see a pattern of "divergence" away from all-in-one devices. The pattern of convergence has been seen before, like the all-in-one VCR/TV or all-in-one entertainment centers, that have had limited success. If my Windows Media Center PC dies, do I really want to lose my ability to surf the web, play games, pay my bills, and do my homework all at the same time?

      What Microsoft is missing is that the integration point isn't in a single box, but in a single network. Bill has already admitted to missing the Internet in 1995, and that's because in his world we bring everything to one place and control it there. But the reality of the situation is that different devices serve different functions for a reason. Sure I can build a PC that does everything, but is that what I really want? Or do I just want to have my different devices talk to each other (and my friend's devices) and share information? Not that I necessarily want to live in the Java world where my toaster tells my fridge that it's toasting the last slice of bread and to order more, but it sure would be nice if I could do something as simple as have my phone exchange contact information with my PC on my desk without having to dock it. That's a far cry from the Microsoft world where I hold my PC to my head to make a phone call because I have to store all my data in one place. At least then I can get more than 30 minutes of talk time on my phone because the CPU isn't sucking up power yet adding no value to the call in progress.

      --
      If you don't want crime to pay, let the government run it.
  2. heh by Paris+The+Pirate · · Score: 4, Funny
    'get them young' (#3).



    Just like the tabacco industry!

    1. Re:heh by QMO · · Score: 5, Interesting

      Clothing and toy manufacturers have managed to get their customers to be brand concious by age 2.

      (Thanks Barney, Elmo)

      --
      Exam 4/C again. Maybe I'll do better this time.
    2. Re:heh by Master+of+Transhuman · · Score: 4, Funny


      Just like a drug dealer:

      Step 1: Here, try this free Windows you got with your new computer!

      Step 2: Here, make all your applications with Access databases and Excel spreadsheets and ActiveX and COM+! Feels GOOD, doesn't it?

      Step 3: Here it will only cost you X dollars to upgrade to this better grade of drug^H^H^H^HWindows!

      Step 4: Profit!

      Step 5: Monopoly profit!

      Step 6: Shoot competing drug^H^H^H^Hsoftware dealers.

      Step 7: Arrest, conviction of monopoly status, prison!

      I'm waiting for step 7, George...

      --
      Richard Steven Hack - This sig is TOO GODDAMN SHORT TO DO ANYTHING USEFUL WITH! MORONS!
    3. Re:heh by EvilTwinSkippy · · Score: 4, Funny

      What other industry refers to it's clientele as "Users", distrubutes "Fixes", and manages to make the price go up every year?

      --
      "Learning is not compulsory... neither is survival."
      --Dr.W.Edwards Deming
    4. Re:heh by ThePromenader · · Score: 4, Interesting

      I've always thought that the ONLY reason MS has its success is that they "got them young" - young meaning "first-time computer users". Since 1987, what was the first thing almost every PC buyer saw when he took his first spankin' new newfangled computer gadget home and turned it on? Ta-Da! Mr. Gate's crea... er... appropriation. Now how the heck do we use this thing? Better get learning... (Two years later) Oh, I need the next version of Windows to use that application that I need to stay competitive? (cash register sounds). "Yeah, I am tired of all the problems MS has but I don't know how to use anything else" (or "but I don't want to buy all the software again" or "everyone else is using it and I need my files that won't work with any other system to be compatible"). Indoctrination and coercion, kids.

      But the game's not the same anymore. Information is widespread, and first-time computer buyers are better informed. Cross-platform habits are becoming the norm (even QuickTime reads .wmv now). In short, today the cross-platform barriers aren't there anymore - or at least they're low enough to skip over. This makes almost moot any monopoly, and frees a computer-buyer to choose the platform/hardware that works best for him. With added stress on the "works".

      With the market the way it is today, Microsoft is going to have to innovate or die just like everybody else - and it's exactly in the innovation department where they're lacking. I'll start the popcorn - who brought the beer?

      --

      No, no sig. Really.

      ThePromenader
    5. Re:heh by Shinob1 · · Score: 2, Interesting

      I have some beer, bud or bud-light?

      I agree with what you are saying; they have hooked a lot of people when they first purchased a PC. When I bought mine, it was off a buddy who was going to college for CIS. It was an AT&T PC that was running 95c I believe. I cashed out savings bonds to buy it, and that's how I started.

      Fast forward to today, I'm a PC Tech, fixing Windows stuff, (it's all I have ever known), and Apple, Linux/Unix, FreeBSD is all literally a foreign language to me. I did have a G4 for a little bit, but I used it for nothing other than surfing the web so I sold it. I don't code and even though Jaguar is simple enough to navigate, I really couldn't warrant keeping it around, so I used the money to buy stereo equipment. :)

      All that being said, I still would like to learn about other operating systems. However I find it painful to do so. Like you said before, Windows is the only OS a lot of people know. Getting started with a flavor of Linux seems so painful. So how does one with no knowledge make the "switch" so to say from Windows to Linux? I think the Linux community needs to come up with a methodology to make the switch easier for those folks who don't want to put their whole life into learning an OS and dumb it down a bit.

      --
      Every great journey begins with the first step.
    6. Re:heh by Anonymous Coward · · Score: 2, Interesting

      Certainly not the cocaine or heroin industry; prices of those drugs have actually steadily decreased over the decades, in real dollars. And lets not dicount the massive effect of what is really the most 'open source' drug, methamphetamine.

      I mean, think of it, Coke and H come from defined regions, in small areas of the world, usually tightly controlled by corporate-like entities, whereas meth is largely made by thousands of smalltime cooks in their spare time with recipes they got off the internet.

      Proof that OSS works!

  3. The problem is internal by bananahead · · Score: 5, Interesting
    Microsoft's problems are as much internal as they are external. Certainly the company is under siege from many different directions, but that is the way free enterprise is supposed to work. Microsoft has been under siege for the last 15 years as the VC community and starry-eyed entrepreneurs took them on in every possible direction. This is the way it is, and this is the way it should be. Some will say it is more extreme now, but I suspect they have always said that. Microsoft likes being under siege, it gives them all a sense of purpose other than adding 16 more features to a word processor. It actually motivates them.

    That said, the bigger problem, as I have stated in the past, is internal. In the past Microsoft has been able to respond to a siege by motivating the troops and getting the job done. IE was possibly the last great example of the Microsoft development engine at work. Now, it is almost impossible for Microsoft to rally the developer troops for that kind of siege-mentality response. The employee apathy is thick. The old-timers can still get it up, those that are still there and haven't joined Ignition Partners or retired, but you have to keep in mind that most of the developers and program managers there today weren't there 5 years ago, and only know Microsoft as a bloated software factory. The glory years, the rally cry of Ballmer and Gates, the late night and weekender coding marathons and the 'death march' mentality are all just stories of the past. The current typical Microsoft employee is more of the 'hey, I have a family and a life, this can wait' style. Certainly there are pockets of exceptions, but generally speaking, the engine is running a bit cold.

    Without the means to execute, the siege will take its toll.

    --
    A most overlooked advantage to owning a computer is if they foul up there's no law against wacking them around a bit.
    1. Re:The problem is internal by dmaxwell · · Score: 5, Insightful

      GETTING a young company to a position of dominance is thrilling and exciting. People get rich along the way which helps too. MAINTAINING that dominance is harder. There aren't as many chances to get rich and it is harder to climb the ladder quickly. In addition to the apathy which is an inevitable result of becoming a mature and established company, MS is now the King of several Hills. Now it is knocking them off that is thrilling and exciting.

      If MS diversified more and didn't obsess over absolutely dominating the industry, they wouldn't be such the target. As it is, they are the "Evil Empire" and the Huns and Mongols getting hungry and sharpening their swords.

    2. Re:The problem is internal by Golias · · Score: 5, Insightful

      Microsoft, for all its faults, is still a desirable company for most techies to work at. They pay well, their name looks very good on a resume, and they have a history of having a rather geek-friendly corporate culture.

      No, they can't talk their employees into working past sunset all weekend long like in the 90s... but then again, no company has been able to do that since the .com bubble burst and techies finally realized that looking after yourself and your family is far more important than living up to the dreams of your CEO.

      Microsoft's shitty security has been a result of a short-sighted lack of emphasis, not capacity. Now that they are making it a priority, I have no doubt that Longhorn will be a relatively secure OS.

      Whenever it arrives, that is. Meanwhile... fuck it, I'm using OS X.

      --

      Information wants to be anthropomorphized.

    3. Re:The problem is internal by xtracto · · Score: 3, Informative

      If MS diversified more

      Diversified more??

      Come on, MS is already in:

      - Gaming
      - TV
      - Internet
      - Computer
      - Telephones
      - Handhelds

      And several others I do not know... they only need to have their own cereal!

      If Microsoft concentrated in doing ONE thing (ok, two or three things) right, THEN he would not have all these problems.

      Microsoft SHOULD specificaly work on Microsoft Windows AND Microsoft Office. Make them lot a hell better (For example, at least allowing to quickly change the pointer type when I am making a presentation, instead of showing the right-click menu); that way they will be seen better.

      --
      Ubuntu is an African word meaning 'I can't configure Debian'
    4. Re:The problem is internal by JustOK · · Score: 2, Interesting

      they can't talk their employees into working past sunset all weekend long like in the 90s... but then again, no company has been able to do that since the .com bubble burst and techies ...
      uh, EA? Well, I suppose they don't "talk" their employees into it anymore, more like threaten...

      --
      rewriting history since 2109
    5. Re:The problem is internal by Mr+Pippin · · Score: 2

      It depends on the orginal posters intent, but if the point is Microsoft needs to realize that "Windows" is a liability in other markets, they would ultimately be better off. Right now, Microsoft has the mentality that Windows must be tied to every product they make.

    6. Re:The problem is internal by bananahead · · Score: 4, Insightful
      All good points. The obsession comes from Bill, he hates to lose and drives the research groups very hard. The domination push comes from Ballmer. I was at a management session several years ago where he talked about his overall goals for Microsoft (this was an internal management meeting). He waxed on about how many hours a day people used Microsoft software. Given Windows and Office, he figured it was about 6-7 hours a day that people used a Microsoft product. He went on to state that there were, therefore, 18 or so hours a day that people weren't using Microsoft software, and HE WANTED THOSE 18 HOURS!. His goal, and you gotta love the guy for it, was that people should be using Microsoft software 24 hours a day.

      The obsession and drive from Ballmer and Gates are still there, my point is that the engine that pushes the Microsoft race car forward needs a serious valve job.

      --
      A most overlooked advantage to owning a computer is if they foul up there's no law against wacking them around a bit.
    7. Re:The problem is internal by dmaxwell · · Score: 3, Insightful

      Microsoft SHOULD specificaly work on Microsoft Windows AND Microsoft Office. Make them lot a hell better (For example, at least allowing to quickly change the pointer type when I am making a presentation, instead of showing the right-click menu); that way they will be seen better.

      Those two things are the only real money makers. Everything else runs at a loss, barely breaks even, or barely makes a profit. The markets for Office and Windows are mature and can't grow very much no matter what MS does; the only real direction those two markets can go is down. No matter how much MS improves those two products, it can only maintain marketshare at best. What is worse for them is that improvements in lower priced alternatives means they have to lower prices. OOO won't go away no matter how much they lower prices. I shouldn't have to paint that picture any further.

      Furthermore, vexation at the shenanigans they use their marketshare to pull is only growing. MS is addicted to infinitely growing dominant marketshares in Office and MS and will do ANYTHING to keep that. "ANYTHING" is daily creating implacable enemies. Stories of large customers migrating from MS are even starting to get boring.

      My point is that if MS has their fingers in lots of moderately profitable pies then they don't set themselves up as "the enemy" who is in perpetual need of being knocked off. In the long run, decent profits in lot of markets is better than obscene profits in only two.

    8. Re:The problem is internal by penix1 · · Score: 2, Insightful

      "MS is addicted to infinitely growing dominant marketshares in Office and MS and will do ANYTHING to keep that. "ANYTHING" is daily creating implacable enemies. Stories of large customers migrating from MS are even starting to get boring."

      MS isn't the only area where this is a problem. We see it throughout culture (especially in American culture). Why else do you think there is such a problem in the corporate world of ever increasing "sharholder value" causing CEO's to violate laws and wind up in prison? There is only so much growth anything can do before saturation becomes a problem.

      B.

      --
      This is a sig. This is only a sig. Had this been an actual sig you would have been informed where to tune for more sigs.
    9. Re:The problem is internal by syrinx · · Score: 5, Funny

      they only need to have their own cereal!

      Wind-O's?

      --
      Quidquid latine dictum sit, altum sonatur.
    10. Re:The problem is internal by Master+of+Transhuman · · Score: 3, Insightful


      And that "obsession and drive" is actually why Microsoft will never change unless both Bill and Steve go down in a plane somewhere...

      And THAT is why Microsoft is going to go down...because their management CAN'T change like IBM's did - despite all the talk about "never count Bill out" which is bullshit. He's the world's richest guy - where is his motivation to change? Look at every statement out of his mouth! NOTHING has changed about the way he does business!

      --
      Richard Steven Hack - This sig is TOO GODDAMN SHORT TO DO ANYTHING USEFUL WITH! MORONS!
    11. Re:The problem is internal by ignorant_coward · · Score: 2

      Gaming: XBox is probably their future. If Windows and Office fall from dominance, I might actually consider buying an XBox. However, until then, I'll buy PlayStations or Nintendo.

      TV: no way, there is already huge competition in this market, "MSNBC" no longer has the "MS", and service providers want real operating systems on their hardware.

      Internet: I use Google, Yahoo, my local ISP, all the internet routers and critical servers run some form of UNIX.

      Computer: I haven't given Microsoft money in years. Win 98 is it for me. Most of the time I use UNIX/Linux.

      Telephones: Huh? Nonexistent on landlines, Microsoft on cell phones is a joke.

      Handhelds: Bigger presence, but this is a smaller market.

    12. Re:The problem is internal by ignorant_coward · · Score: 2


      How many embedded developers use Windows?

      I'd be even Java is used more on embedded systems than anything from Microsoft.

    13. Re:The problem is internal by MightyMartian · · Score: 2, Insightful

      And do you honestly think Mac is going to ever even hit 10% in the next five years?

      --
      The world's burning. Moped Jesus spotted on I50. Details at 11.
    14. Re:The problem is internal by jafac · · Score: 4, Insightful

      Mister Balmer:
      I will HAPPILY use Microsoft Software 24 hours a day if you meet these following requirements:

      1. Protect my privacy.
      2. Protect my systems security.
      3. Open your damn source-code, so I can be assured that you have done your due-dilligence for #1 and #2 and that I can be assured that the software will move forward after I incur the considerable expense of adopting it, that I can trust that the software won't be discontinued or abandoned, or taken in an unpalatable architectural direction.
      4. Open your damn internal Development and Test Procedures to independent audit (ie, become ISO-9001 certified) - so I can be assured that you have done your due-dilligence for #1 and #2.
      5. Don't charge me an arm and a leg. (I'm willing to PAY for excellence. I'm not willing to pay for mediocrity, with an "excellence" sticker slapped on, while you tell me with a straigh face "trust me, it's excellent!" - all while the world's computer systems crash and burn around us from vulnerabilities and flaws). If it's mediocre software, I will pay mediocre (free/beer) prices.
      6. I own my data. Let me do whatever the hell I want to with my data. (ie. open your file-formats, and stop trying to ram DRM down my throat).
      7. Stop buying and trashing other independent software vendors through predatory practices. If you satisfy 1-6, above, I still can't trust that a monopoly with no real competition, has any incentive to continue to do so.

      If you do that, I'll happily use Microsoft Software 24 hours a day, and I'll even pay to purchase (not rent) it.

      --

      These are my friends, See how they glisten. See this one shine, how he smiles in the light.
  4. MS new marketing campaign. by phorest · · Score: 3, Insightful

    Obviously going after Apple's iPod world with the line "Windows powered software & devices". MS is a smart company, don't think for a moment they are "that vulnerable" They have the money to market their products and market they will.

    --
    God: When you do things right, people won't be sure you've done anything at all.
  5. Computer literacy? by ZiakII · · Score: 5, Interesting

    From the article:

    And it takes a fairly computer-literate user to install and maintain the open source operating system on a personal computer.

    I read this and instantly started thinking about this exactly how many window users can maintain there windows box properly? 90% of the users out there have no idea how to keep there windows updated, how to reinstall windows. The only difference is that Windows came preloaded on their machines. Now this is the only difference between the two operating systems. If a Linux machine came preloaded on a computer already with all the drivers installed it is the same exact thing on how people get their machines from dell.

    1. Re:Computer literacy? by blowdart · · Score: 4, Insightful
      90% of the users out there have no idea how to keep there windows updated, how to reinstall windows.

      By default the OS will keep itself updated, checking for updates and installing them, or prompting you to install them. Turning that off causes a little "You're at risk" icon to appear in the toolbar. Home users just see the updates come down and install.

      To reinstall it's put the restore CD in the drive and boot. Normally that will load up the correct 3rd party drivers as the PC manufacturer has put those into the restore process.

      Users don't need or want to know how to do these things, but if it becomes necessary it shouldn't take more than 5 keypresses.

    2. Re:Computer literacy? by 0x461FAB0BD7D2 · · Score: 4, Interesting

      how many window users can maintain their windows box properly

      Apparently not even Sir William H. Gates III can*. He has been hit by malware and spyware in the past.

      *Details in the fifth paragraph.

    3. Re:Computer literacy? by geminidomino · · Score: 2, Interesting
      Read the next line, AC troll.


      But the Microsoft chairman added that machines at his home had been infected with "malware or adware" requiring him to run scanning software on them.


      There's more to malware than just viruses.
    4. Re:Computer literacy? by earthbound+kid · · Score: 2, Funny

      Installation process for Linux?

      Insert Knoppix LiveCD. Hold down power button 5 seconds. Press power button once more.

      The sad thing is that yeah, that does sound too complicated for the average user. :(

  6. Malware by FrankNputer · · Score: 3, Funny

    Longhorn, the next version of the Windows operating system, will make malicious software (malware) that gets onto computers without the users' knowledge 'a thing of the past'." I imagine a pretty little balloon that says "You've got Malware! Click here for details..."

  7. microsoft is done by Anonymous Coward · · Score: 5, Interesting

    Microsoft earned $0.75 per share in its 2004 fiscal year. That's hardly impressive for a stock that sells for nearly $28 a share. If Microsoft is done growing then its investors are going to be very unhappy. That's a return of just under 3% a year. A year with no revenue growth would be even worse.

    Not to mention the fact that there is little guarantee that Microsoft will continue to be able to rake in the kind of money that they are currently pulling in. Unearned revenue continues to go down, and Linux continues to gain marketshare. Eventually MSFT investors are going to get tired of waiting for the growth to return and MSFT is going to drop like a rock. When that happens Microsoft is going to *look* vulnerable. Right now the folks selling for Red Hat and Novell have to convince their clients that they aren't crazy when they forgo the safe path of purchasing Windows. Folks that roll out Linux solutions are still taking a fairly big risk. They are betting on a David facing up against the biggest Goliath in the history of industry, and the reason that the story of David and Goliath made it into the Bible was because in real life David's get squashed. Everyone likes an underdog, but only when they win.

    A serious drop in MSFT would be hitting the behemoth right smack between the eyes, and such a drop is overdue.

    1. Re:microsoft is done by ergo98 · · Score: 2, Interesting

      Not to mention the fact that there is little guarantee that Microsoft will continue to be able to rake in the kind of money that they are currently pulling in.

      Of course there is no guarantee - tomorrow OSX might come out for the x86, it's such a cult hit that everyone switches over, and Microsoft closes shop. Is that likely? Of course not. Is it possible? Sure. Back in the net revolution Microsoft was proclaimed down and out because they came to the party late, and then virtually overnight they became dominant. Microsoft tends to do these things in cycles.

      Eventually MSFT investors are going to get tired of waiting for the growth to return and MSFT is going to drop like a rock.

      Do you imagine that Microsoft stock is static, staying in the same hands it's always been in? Some old lady attending the holder's meetings to bitch and complain about the lack of advertising for Flight Sim 2004?

      Well it isn't. About 1% of the shares change hands every day, moving from a pessimist that thinks we're all going to move to Linux, to a optimist that thinks that Microsoft is on the cusp of a golden era.

      and Linux continues to gain marketshare

      Boy we've been hearing that one for a long time. While Linux is a threat in the backoffice (moreso to other variants of UNIX), despite all of the "2001 is the year of Linux!" type proclamations Linux is barely a minute blip on most surveys (just checked on one major site where Linux accounts for 0.7% of visitors. Macs account for 2.5%). The great Linux ascension apparently keeps getting delayed a year.

      The real threat that Microsoft faces, or at least their Windows platform, is from Apple - Apple has shown a brilliance at being able to understand, deliver, and market their products. If the whole OSX package were available on the x86, I think the operating system universe would be a lot more dynamic.

  8. The cure is worse than the disease... by phayes · · Score: 4, Insightful
    "His promise: Longhorn, the next version of the Windows operating system, will make malicious software (malware) that gets onto computers without the users' knowledge 'a thing of the past'."

    By using TCPA to lock out all non Microsoft authorized software & just coincidentally eliminate the open software threat to the Microsoft Monopoly.

    Sorry, I refuse to play along...

    --
    Democracy is a sheep and two wolves deciding what to have for lunch. Freedom is a well armed sheep contesting the issue
    1. Re:The cure is worse than the disease... by rpozz · · Score: 2, Insightful

      If it was implemented in a fair way, TCPA could be a very good thing. Each company could have their own key, and you could simply whitelist which company's software would be allowed to run on your machine - which would severely hamper spyware and viruses.

      If, however, someone else decides for you then it would be a very, very bad thing. Fuck that.

    2. Re:The cure is worse than the disease... by phayes · · Score: 2, Informative

      Microsoft's TCPA testbed is called the XBox. Note that the only ways to boot linux on the Xbox are to use a Mod chip or to use a buffer overflow exploit of a MS signed game. To me, MS's definition is perfectly clear and excludes open software.

      --
      Democracy is a sheep and two wolves deciding what to have for lunch. Freedom is a well armed sheep contesting the issue
  9. Re:Heard this before...? by bloodredsun · · Score: 3, Insightful

    bloody formatting.....

    the next version of the Windows operating system, will make {insert current scare here}'a thing of the past'

  10. Microsoft v. Linux by vishbar · · Score: 5, Interesting

    Before I say this, let it be known that I am just as much of a Linux zealot as you probably are.

    My father works for the local power company developing customer support systems. Rather than an Open Source alternative, such as Linux, they opted to go with Microsoft Windows. The reason? Costs. They figured that the TCO of Linux, including support, training developers, etc. would actually be more expensive than the licensing fees that a Windows solution would incur.

    This being said, I would have personally gone with a Linux setup. I think that the former situation exemplifies one of the biggest misconceptions about Linux: people think that, because it's not provided by a corporation, if you have a problem, you're screwed. That's why the support services provided by Red Hat and IBM are so vital. Corporations can't just go on a developer's word that their system works well. They need someone that they can sue if something goes hugely wrong and they lose everything due to an operating system glitch. Red Hat provides a much-needed corporate backing to an already-great operating system. Most of the misconceptions out there about Linux are due to FUD spread by MS. If the open source community can simply overcome the stereotypes of Linux as having no support at all, then I think we'll see Linux begin to totally take over MS's marketshare.

    --
    Ride the skies
    1. Re:Microsoft v. Linux by Seydlitz · · Score: 5, Insightful
      They need someone that they can sue if something goes hugely wrong and they lose everything due to an operating system glitch

      Erm - if they honestly believe they can sue Microsoft for loss of data or, indeed, anything at all, they are sorely mistaken. Have they read the EULA recently? Microsoft are NOT liable for anything that Windows does - their fault or not.

      At least with IBM & Linux you have a support framework in place - unlike Windows, where support is patchy at best.

    2. Re:Microsoft v. Linux by phayes · · Score: 4, Informative
      "They need someone that they can sue if something goes hugely wrong and they lose everything due to an operating system glitch."

      Red-Herring: No-one, I repeat, No-one has ever successfully sued MS for damages after something went hugely wrong due to a bug in Windows. According to the Windows Terms of Use, damages are limited to what was paid for Windows.

      --
      Democracy is a sheep and two wolves deciding what to have for lunch. Freedom is a well armed sheep contesting the issue
  11. Re:This is predictable by goldspider · · Score: 2, Insightful

    How many stories have I read here stating that "Microsoft is scared!" or "Microsoft is in trouble!"? How long has this been going on?

    I'll start believing it when large retailers like Dell start refusing to ship units with a Microsoft OS pre-installed.

    Until then, I'm going to regard stories like this as nothing more than wishful thinking.

    --
    "Ask not what your country can do for you." --John F. Kennedy
  12. Double-edged sword by FunWithHeadlines · · Score: 2, Insightful
    "His promise: Longhorn, the next version of the Windows operating system, will make malicious software (malware) that gets onto computers without the users' knowledge 'a thing of the past'."

    Uh, yeah Bill, we've heard this promise before. I'm not holding my breath over any Microsoft promise that ends with "a thing of the past." The past keeps coming back to haunt you with Windows.

    However, let's assume this time Microsoft really, really gets it right. If so, it won't be only malware that has a hard time on your computer. With their Palladium-- er sorry, Next Generatio-- er whatever they call it this week, your own software won't trust you. Can I play this music? Dunno, let's ask Microsoft. Can I see this movie? Dunno, let's ask Microsoft. Or more accurately, let's ask the systems Microsoft has put in place to handle permissioning. Yeah, they can isolate malware, but the means by which they will do this will also isolate your own stuff every time it thinks you do not have permission to run/view it.

    1. Re:Double-edged sword by Anonymous Coward · · Score: 2, Informative

      Highlighting of two important points about NGSCB mine:

      Q: I have heard that NGSCB will force people to run only Microsoft-approved software.

      A: This is simply not true. The nexus-aware security chip (the SSC) and other NGSCB features are not involved in the boot process of the operating system or in its decision to load an application that does not use the nexus. Because the nexus is not involved in the boot process, it cannot block an operating system or drivers or any nexus-unaware PC application from running. Only the user decides what nexus-aware applications get to run. Anyone can write an application to take advantage of new APIs that call to the nexus and related components without notifying Microsoft or getting Microsoft's approval.

      It will be possible, of course, to write applications that require access to nexus-aware services in order to run. Such an application could implement access policies that would require some type of cryptographically signed license or certificate before running. However, the application itself would enforce that policy and this would not impact other nexus-aware applications. The nexus and NCAs isolate applications from each other, so it is not possible for an individual nexus-aware application to prevent another one from running.

      Q: Will I still be able to play MP3s on my PC with NGSCB?

      A: You will. NGSCB will not interfere with the operation of any program that runs on current PCs. The nexus and nexus computing agents are designed never to impose themselves on processes that do not request their services; nexus-related features must be explicitly requested by a program. So the MP3 player a user has today should by design still work on a next-generation PC tomorrow.

      -----------

      Some more food for thought:

      Q: How can anyone be sure that the nexus and related components do exactly what you claim they do?

      A: Microsoft will make widely available for review the source code of the trusted computing base so it can be evaluated widely and validated.

      -----------

      (source)

  13. Re:This is predictable by Claire-plus-plus · · Score: 2

    I don't actually care what the "experts" say. I don't think m$ is actually "scared". I do, however, believe that companies need sustainable competative advantage to compete. Tell me, what is micro$oft's advantage?

    --
    99 bottles of beer in 175 characte
  14. Preventing 'malware' by jtpalinmajere · · Score: 2, Insightful

    It'd be interesting what kind of software Microsoft's 'malware' envelope covers. Not that I don't like a bunch of MS software, but this is starting to sound more and more like "you can only run approved software on windows"... though I'm sure that isn't actually the intent... yet.

  15. Re:and I quote: by dmaxwell · · Score: 4, Funny

    "His promise: Longhorn, the next version of the Windows operating system, will make malicious software (malware) that gets onto computers without the users' knowledge "a thing of the past"."
    -Bill Gates


    That just might possibly dethrone the 640kb crack. I know, I know, it isn't what he meant and is misconstrued. THIS little gem is fairly unambigous. Yes, let's remember it.

  16. Duh... by mattmentecky · · Score: 4, Insightful

    Explain to me, when a company (or anything for that matter) is on top (Come on people, Microsoft has a ton of cash, and a ton of marketshare in lots of areas) logically are they not the most vulnerable? I mean, they have no where to go but down. It seems every so often that reporters need a fluff piece to phone-in so they choose a company in whatever field and do an "investigative" piece to determine the company vulerable.

    It is how the market works, when you are on top people focus on your vulnerabilities in order to bring you down.

  17. That battle the article missed... by CHESTER+COPPERPOT · · Score: 4, Interesting

    I like how they use the word battle. Lately I've been reading a book called The Dynamics of Military Revolution, 1300-2050. The book centers around what makes a succesful military revolution. Since they are using the term 'battles' and are in need of a revolution of sorts I'll point out what the book stated.

    The basic crux of the book is that concentrating on technology doesn't make a revolution nor does it win battles. All 6 battles in the article revolve around marketing and technology. It's pretty sad state of affairs when people solely concentrate on technology and the marketing thereof over other aspects. What makes a more successful state of revolution in battle is the coalescing of technology, organization, strategy, internal culture and leadership. I would like to see such an analysis done on Microsoft.

    How is M$ leadership?

    How is M$ internal culture? Does it have low morale or high hopes for the future?

    What is the make up of M$ strategic culture? Do they have any other strategy apart from monopolizing?

    Such questions would give a much more accurate picture for the future of M$ success.

    1. Re:That battle the article missed... by yagu · · Score: 3, Informative

      I once worked at Microsoft, so I will answer/reply to these as best as was my personal experience:

      1. How is M$ leadership?

        I found it to be muddled and lacking in direction. I gave Microsoft high grades for being rather horizontal, so you were never too far removed from important decision makers, but I found a certain neurosis in management because it always felt like there was a certain "fear factor".... i.e., fear of making a wrong move pissing off the wrong people... with whatever consequences... (for the record I wouldn't know what and if those consequences were)

      2. How is M$ internal culture? Does it have low morale or high hopes for the future?

        The internal culture is/was as geeky as it gets. I found all around me to be highly intelligent but quite socially disconnected. The morale was generally high, but I wouldn't describe it as high because of realistic views but more from a certain hubris... e.g. (and borrowing from Lilly Tomlin) "We're Microsoft, We don't have to care!" This was right around the beginning of the big DOJ investigation, and the attitude was pretty much "let them come!.... we've done nothing wrong, we're Microsoft!"... I attribute much of this attitude as ripple effect from execs such as Ballmer.

      3. What is the make up of M$ strategic culture? Do they have any other strategy apart from monopolizing?

        Again I worked there long ago, but I didn't sense much strategic culture, just a "We'll do what it takes to conquer" attitude. I sat in some discussions which eventually led me to leave Microsoft because I didn't feel they played fair. I've posted and commented on this before.

      I found Microsoft one of the most dynamic, challenging, and fun places I've ever worked. I enjoyed the high value placed on intellectual sparring. But I finally left because, in my opinion, their intellect wasn't tempered with any humility.

      As to how and whether or not they've got what it takes to "win the battle", I'd say if they started out on a level playing field they have nothing over anyone and if they didn't or wouldn't drop the hubris, they would collapse and self-destruct from their own attitude.

  18. Re:too funny, as usual by QMO · · Score: 5, Funny

    He'll do it by changing the definition of malware.

    --
    Exam 4/C again. Maybe I'll do better this time.
  19. Re:This is predictable by CaymanIslandCarpedie · · Score: 4, Insightful

    Market share in almost every market they are in?

    Billions in thier war-chest?

    Billions in R&D?

    HUGE network of partners and providers?

    .............

    Hey, not saying they are untouchable and couldn't fall but you really have to ask what thier advantages are???????

    --
    "reality has a well-known liberal bias" - Steven Colbert
  20. Re:Already struggling by CaymanIslandCarpedie · · Score: 2, Funny

    OK, I agree with almost everything you are saying but one part made me laugh ;-)

    The stock market has a way of seeing through the BS because money is at stake

    -Enron?
    -WorldCom?
    -Global Crossing?

    --
    "reality has a well-known liberal bias" - Steven Colbert
  21. Shark Vs. Piranha by Spencerian · · Score: 3, Interesting

    This scenario isn't different from computer company tales of the past.

    Microsoft is a shark, at the top of its food chain. It cannot be eaten and cannot be stopped unless it stops itself. It is predictably hungry and efficient. It can take its time and wait.

    But it now swims in a sea filled with other fish that are just as ravenous. They can't and won't attack the shark; they don't have to. They'll just eat the same thing the shark eats.

    And that food--the market--is in short supply.

    Apple, the largest desktop competitor to the "WinTel" market, is no Microsoft, but it doesn't have to be. Microsoft cannot directly attack Apple without causing legal waves as it is already a convicted monopoly. Apple hasn't the capital or mindset in the enterprise to fully cause an IT schism where businesses move in droves to Mac OS workstations and servers. But it can erode the reputation of the larger opponent by being flexible enough to try new technologies by taking advantage of the fact that people turn to places like Apple for interesting gadgets and DON'T see Microsoft as the place to buy "cool" gadgets (the Xbox notwithstanding, but do you think people really associate the Xbox with the same company that makes Windows?)

    A shark moves too slowly to eat smaller fish, especially schools. And even if the shark grabs a few (buys out), they are still plenty of new fish to take their place. Time will tell if the school of fish is more flexible and malliable than the overweight, overfed and relatively uncreative and inefficient fish that Microsoft has become.

    Or, you can use the Rottweiler vs. a Rottweiler's Weight in Chahuahuas analogy. Either way, Microsoft needs some weight loss. A Federally-mandated breakup might have actually been a good thing for MS a few years back to keep it stronger in the game and not this laggard monolith.

    --
    Vos teneo officium eram periculosus ut vos recipero is.
  22. Security is complicated by CustomDesigned · · Score: 2, Insightful
    But it is such a complicated issue. First, there is the technical problem of backward compatibility illustrated by the Windows "shatter" attack. Second, there is the bigger issue of users. Even if your email client doesn't immediately execute every piece of code it encounters, users are still going to download and run it manually - because they "just have" to see the dancing pink elephants. It doesn't help to have user and admin modes. Users won't remember an admin password. And even if they do, they have no clue when to use it. ("Please enter your admin password so that Dancing Pink Elephants can be installed.")

    Most of Microsoft's customers are of the completely security clueless variety. The only way to protect such customers from themselves is to take away their freedom to run the software of their choice (because their choices are so stupid - even discounting the choice of MS). This is why trusted/treacherous computing is so important to Microsoft. The end user is the biggest security hole.

    This is not necessarily a bad thing. It turns a Microsoft computer into a dedicated appliance rather than a general purpose computer - but there is a market for that. The danger for the free world is that Microsoft would like to make general purpose computers illegal except for (Microsoft) licensed developers.

  23. Re:this sounds like a case of... by DogDude · · Score: 2, Insightful

    .stranger things have happened.

    The only way a company this big could be gone in 10 years (based on history) would be a major scandal, or a buyout. There's nothing desperate about MS's current position that they can't tackle. That's like saying that Pepsi is coming out with this cool new drink, so Coca-Cola may be dead soon. That's not in any way realistic.

    --
    I don't respond to AC's.
  24. Product development. by nosfucious · · Score: 4, Insightful

    Microsoft's real product development (not innovation) lately has only occurred in areas that it has been kicked in.

    Lets have a look at what's hot or not at MS:
    Exchange Server - incremental development only recently. 5.5 was the last "must have" upgrade. Domino was a major workgroup compeditor, it's still there, but not dominant. Plenty of F/OSS secure and configurable email servers about.
    SQL Server - Really moving. MySQL and Postgres at the low end, DB2 and Oracle at the high end with competing products.
    Enterprise authentication - Incremental improvents only recently. Active Directory is dominant, NDS in non-Novell shops is unheard of. Other LDAP based products are just getting a toenail hold.
    Browsers - IE dominant and stagnant. With Firefox and Opera (et al), MS is finally ramping up development of a new version.
    Office products - Office95/97 was a big improvement, but most users wouldn't use the new features in XP/2003 versions. Various FOSS office products are fast approaching "drop-in" replacements for most uses and users. Don't know where MS can go with this one.
    IIS - Apache is market leader by most measures, IIS is too tied to the underlying OS. Not much room to improve.
    File and print services. Still a lot of offices will have this as one of the most important IT function, along with financials. Samba/CUPS is a more than adequate replacement. MS's file sharing security-model hasn't improved much since the introduction of NTFS and share permissions. No notificable improvements in speed between NT4 and Server 2003 on comparable hardware.

    Issues like security and patching have improved vastly, but still have a way to go.

    Management of servers is still mainly point and click, but with improvements in 'scriptability'. Still waiting for the simplicity of configuration of an "/etc" folder with a series of .conf files for easy parsing/reading and maintenance.

    The big worry for MS is that it is and will continue to lose "mind-share". It's not cool to be working with MS products. It's products are only moving forward where a serious compeditor exists.

    The only thing propping MS up is an "out of the box", polished UI. However, it soon pisses off power users and is also too closely tied to the OS. Works fine for Aunt Ethel, and that's fine for Dell (et al)

    The lastest generation of net-admins or programmers will be equally experienced on Unix-likes or MS, unless they went to school in a MS-only brainwashing shop.

    I'd consider MS will under attack.

    --
    Q:I was listening to a CD in Grip and it sounded horrible! What's up? A:Perhaps you are listening to country music
  25. Re:and I quote: by shic · · Score: 2, Interesting

    "His promise: Longhorn, the next version of the Windows operating system, will make malicious software (malware) that gets onto computers without the users' knowledge "a thing of the past"."
    -Bill Gates


    That just might possibly dethrone the 640kb crack. I know, I know, it isn't what he meant and is misconstrued. THIS little gem is fairly unambigous. Yes, let's remember it.


    The important thing to note here are the crucial words "without the users' knowledge" - Bill isn't promising that there will be no malware unintentionally installed - only that users will be informed about it.

  26. do you really want by blue_adept · · Score: 4, Insightful

    And "do you really want to have your security issues discussed by the Linux developer community on a public bulletin board," queries Alistair Baker of Microsoft UK.

    ummmm.... yes?

    --

    "Is this just useless, or is it expensive as well?"
  27. Retroactive by Spy+der+Mann · · Score: 2, Interesting

    Is it just me, or everytime Microsoft innovates something is because they're PUSHED to do it?

    Viruses: Longhorn security features
    Firefox: IE7
    Java: .NET

  28. Re:and I quote: by shotfeel · · Score: 2, Funny

    IOW every time you start your computer, click a link in IE, or check your emai with Entourage, you get a message saying, "Microsoft has determined you are running Windows "Longhorn", therefore you may have malware installed."

  29. Can Microsoft simply change a bit? by HuguesT · · Score: 2, Interesting

    It seems pretty obvious to me that Microsoft is indeed at the crossroad, but not at the crossroad to disappear.

    They are simply too huge to go away. They would have to make mistake after mistake for the stock to drop and for confidence to evaporate.

    Hopefully Microsoft will soon realize that the wild growth of the 90s is gone, that they have run out of IT sectors to simply phagocyte, that they now need to really innovate rather than copy and do good-enough work, that they need play nicer and start collaborating a bit more.

    There was a survey yesterday that said that basically people who choose open-source do that to avoid vendor lock-in, not for the price.

    Microsoft cannot lower prices and recapture lost market, this is a race to the bottom that they cannot win. What this survey says is that they also cannot embrace-and-extend standards they way they used to because the industry has wised up to this strategy.

    They pretty much own the desktop market, but there is no growth there except the natural growth of the market itself. They cannot grow all that much on the server market because Windows is not enough of a jack-of-all-trade, doesn't run competitively on large machines, and that the cheap servers run on Linux/BSD.

    They are stuck. Sure they can grow on consoles, in the living room and on mobiles, but there is more competition there, and the margins aren't as fat.

    Microsoft will not go away, but I wish they would realize that, become less paranoid and start behaving like a better corporate citizen. A bit like IBM has become. Start with following and proposing standards that other people can interact with.

  30. Just an opinion.... by KingBahamut · · Score: 2, Insightful

    but really , Gates however should stop saying things like Never, and Wont, and Thing of the Past. Sets himself up for failure when that happens.

    Numerous times has he done this, only to be thwarted back by the hacker community, and the weak security model of his company.

    Lest I remind everyone that if it werent for Gates and Baller , and ultimately all the developers at MS , that we wouldnt have malware, adware, and a large bevy of the numbers of viruses that exist.

    --
    "God of Rock, thank you for this chance to kick ass. "
  31. What about leadership? by astrashe · · Score: 3, Insightful

    First of all, Microsoft has a mountain of money, and that will keep them safe for a long time.

    But there are people making decisions at the top, and I think those decisions have been flawed.

    It's analagous to Intel, where they decided that 64 bits wasn't important for consumers, and that compatibility with x86 wasn't important. Intel is huge, and that's not going to come close to killing them, but it did give AMD a few openings.

    There are tough decisions that would have been jarring, culturally, on the Windows platform that Microsoft has shied away from. They should be pushing harder to get people not to run software with administrator privs, even though doing so would cause a lot of old software to break.

    ActiveX is a security nightmare. Bagging it would cause a lot of pain and suffering in the short term, but keeping it is going to cost a lot more over the long run.

    I think the main strength of open source software is that no one can make those sorts of decisions and force them on people. If you dig in on a bad decision, someone will fork the project.

    I don't think that gates has had the guts to make the tough decisions since he's been the chief software architect. I know he's a genius, and he's obviously a lot smarter than I am. But I just don't see his record over the past couple of years as being that strong.

    The main problem that Microsoft has now is that the bottom half of their user base (the proportion is just a guess) can't admin windows competently enough to keep the machines running reliably on the internet. Geeks can do it. My windows machines run fine, and have since the second version of windows 98. But an awful lot of people just can't pull it off -- they're bogged down in the muck, because admining their home windows boxes is too hard.

    Microsoft is spending a fortune to patch bugs one at a time, but they're not addressing the fundamental architectural problems that make the bugs so damaging.

    Compare that to what Jobs did with OS X. People were howling for years while they waited for it to come out. He was willing to piss off everyone by breaking compatibility with the old system. He took the long view, and he took his lumps up front to get things lined up for the future properly.

    That's exactly what Gates doesn't have the guts to do. It's weak technical leadership.

  32. Why Microsoft is Invulnerable by starseeker · · Score: 5, Insightful

    Microsoft will not be "defeated" in the sense of vanishing from the field as a software company. Ever. They have achieved what is probably the most pervasive and addictive vendor lock-in situation in all of human history. An incredible amount of the information critical to maintaining our society at its current level is stored on, written for, and run by Windows computers.

    Remember, users will now INSIST on Windows, because they want it/know it/are used to it. This is even better than making it a legal requirement to use Windows or threatening people (by whatever means) to use Windows or else. A vast number of addicts (the situation is surprisingly analogous) to Windows will DEMAND it in spite of anything else, becasue for them it makes life easier.

    What might happen is Microsoft will lower their prices and improve their quality to prevent the beginnings of a migration to another product - if they make their customers unhappy (i.e. take away what they're plugged in to) something might happen. But Microsoft will never do this. Their tendancy towards not changing anything is actually a bonus for most people, who want to learn a computer once and never have it do anything unexpected for the rest of their lives. (Please note that although I find this frustrating, it is neither surprising or blameworthy - I don't want to relearn how to drive or perform basic car maintainance every few years.) Competition does not produce products like that, since change is integral to competition. And if by some chance real innovation becomes a requirement, Microsoft may in fact be able to achieve this. We don't know - they haven't had to try. But Microsoft R&D has some good people, and it may be that if Microsoft's survival suddenly depends on an innovate product rather than an essentially-unchanging-but-incrementally-improving one they will be able to do it.

    Microsoft is here to stay, in all cases where users choose stability/familiarity over performance. There are, of course, areas of society where the choice will go the other way, where people are willing to put in the extra time and effort to learn something out of the ordinary. But those will always be the exceptions, and they will only serve as a minor annoyance for Microsoft. Linux only gets so much press because of the novelty of it's pricetag and philosophy. There is no such thing as an "up and coming" Microsoft competitor. Apple produces an infinitely better product, and their market share is fairly fixed. Linux is decimating commercial Unix, but Unix users are both more familiar with the basic principles of the system and (of sheer necessity) more adaptable.

    Linux will have successes - it will displace Windows in some cases, maybe even a lot of them. But most of the market share is businesses, and businesses will avoid risks that are not integral to their core business if they can. Microsoft is The Standard (de facto) and that fact is unlikely to change for the forseeable future.

    --
    "I object to doing things that computers can do." -- Olin Shivers, lispers.org
    1. Re:Why Microsoft is Invulnerable by RahoulB · · Score: 2, Interesting

      whenever I see the words "de facto standard" it makes me think of Epson printers in the late eighties. If you had a (dot matrix) printer it had better be "epson compatible" otherwise your (DOS) word-processor probably won't be able to talk to it. Epson controlled the printer codes and everyone else was playing catch up - and the other manufacturers couldn't break the stranglehold, because to do so you would have to persuade everyone who wrote software to support your printer.

      But today, Epson are just another manufacturer. Why? Because the world around them changed - specifically Windows 3 came along. Now you didn't have to persuade the whole world to support your printer; you only needed to write a single driver for Windows. And with that one change, the period of domination was over for Epson.

      Likewise, today, if you want to write software it pretty much has to be for Windows if you want it to be widespread. But the shift is coming - people thought it was the web that would provide this shift, but it will actually be the death of the general purpose computer. Microsoft banked everything on making the PC the centre of the world - and it worked for fifteen years, but that time is coming to an end. Hence the XBox and Media Centre and NT Embedded - all ways that Microsoft is desperately trying to take their everything in one box vision and hammer it into this new world.

    2. Re:Why Microsoft is Invulnerable by RahoulB · · Score: 2, Interesting

      when did i ever mention linux?

      microsoft's strategy with windows has always been integration - everything in one box, tied together. They are desperately trying to turn that around - hence Microsoft "Shoe" and SPOT and so on.

      They will still dominate in "computers" but "computers" won't be as important as they are now. Bill Gates has already conceded the mobile phone market, saying that Windows Mobile will be just one of many platforms.

      Absolutely bollock all to do with Linux.

  33. Windows IS malware by Silkejr · · Score: 2, Insightful

    One word: Palladium.

  34. "without their knowledge" by devphaeton · · Score: 4, Funny

    His promise: Longhorn, the next version of the Windows operating system, will make malicious software (malware) that gets onto computers without the users' knowledge 'a thing of the past'."

    Instead, Longhorn will have a nifty lil pop-up that says:

    "Windows has successfully installed a new Trojan Horse/Adserver. Before you can bein using this program
    you must restart the computer. Would you like to restart the computer now?"
    [Yes] [Ok]

    --


    do() || do_not(); // try();
  35. Re:and I quote: by ICECommander · · Score: 3, Funny

    Q: How many Microsoft employees does it take to change a light bulb? A: None, we'll just make darkness the new standard.

    --
    All your Sybase are belong to us.
  36. Famous last words by Thaelon · · Score: 2, Funny
    [Gates] says. His promise: Longhorn, the next version of the Windows operating system, will make malicious software (malware) that gets onto computers without the users' knowledge 'a thing of the past'."
    In other news...Titanic Unsinkable
    --

    Question everything

  37. A voice of reason by horace · · Score: 2, Insightful

    Quite.

    For example when was the last time General Motors was the best at making cars? They have survived thirty years because of the size of their network and their financial strength despite being regularly whupped by Japanese and Europeanoutfits on a technical basis.

    Come to think of it when was Microsoft last at the cutting edge if it ever was?

    Hundreds of companies have had technical leads of Microsoft and not lived to tell the tale. All you can say is that anyone who beats Microsoft will have some kind of technical lead but the argument doesn't work the other way round.

  38. Torn decisions inside by bananahead · · Score: 2, Insightful
    Another interesting internal effect to consider:

    80% of Microsoft's revenue comes from the top 20% of their enterprise customer base, meaning that 80% of their customers (likely you and I) do not get the attention that the big customers get. This is why security is such a big issue for them. It isn't to make your home PC more secure, that is just a side-effect.

    The reason for pointing this out is that it is the largest 20% of the customers in the enterprise space that drive Microsoft's technical direction. Ever wonder why the Mac is better for the home market and novice user? It was designed and is driven by the desires of the home market, not the enterprise market. As long as Microsoft's focus remains on the large enterprise space, the product will continue to be just 'average' on the desktop. This is the crack in the market that Apple is going after.

    --
    A most overlooked advantage to owning a computer is if they foul up there's no law against wacking them around a bit.
  39. Re:This is predictable by Xabraxas · · Score: 2, Insightful
    Firefox is making minimal dents in IE and Linux has made no dent in Windows to speak up

    Are you on crack? Firefox is continually gaining ground on IE and Linux has sure as hell made a dent in Windows. What OS do you think those webservers/fileservers/print servers would be using if they weren't using Linux? The desktop is a different story, but corporations have already taken notice of Linux on the desktop and they are being deployed around the world as we speak. Linux on the corporate desktop has been a relatively recent development and it will take time to incubate. This is only the begining of Linux of the desktop.

    --
    Time makes more converts than reason
  40. Unexpected ignorance by VGR · · Score: 2, Insightful
    From the article:

    Critics suggest a simple solution: use Apple or Linux to be safe and sound.

    But Linux (and Unix) systems have been hacked before, and Apple's brand-new Tiger operating system has already been fingered for a security flaw.

    Yes, Microsoft's software has security holes, but hackers mainly love it because there are so many Windows PCs out there. Write one virus and 90% of the wired world could be yours.

    Not this again. I can see an ignorant PHB still flippantly throwing this lame FUD around, but a journalist? For the BBC, no less?

    Tiger has "a security flaw," so the implication is that it's just as vulnerable as Windows? That's clearly what the article is insinuating.

    For those who don't know, all OSes get attacked. Given 100 Windows machines and 100 Linux machines, the success rate with attacks on Windows is a hell of a lot higher.

    How can a journalist do even a modicum of research outside Redmond and not know this?

    --
    The Internet is full. Go away.
  41. Malicious Software a Thing of The Past? by mgbaron · · Score: 2, Insightful

    Make malicious software a thing of the past??

    I don't think so. As long as there is a will, there is a way...

    (and Microsoft is pretty good at providing the will)

  42. Re:and I quote: by Redwin · · Score: 2, Funny

    "His promise: Longhorn, the next version of the Windows operating system, will make malicious software (malware) that gets onto computers without the users' knowledge "a thing of the past"."
    -Bill Gates

    He might be quite right, malware running on longhorn will have a option button saying "Do you want to install Bonzo?" with only an accept option. Yup, the user will be informed that software is being installed :-)

    --
    Warning, comments may not have been passed by the sanity department of my brain.
  43. ttm? by tacokill · · Score: 2, Informative

    Uhh, according to my sources, Microsoft made $1.03 over its trailing 12 months (ttm - 2004). The company generates $1 BILLION cash every quarter. It has gross margins north of 60%. It just paid a large cash dividend to shareholders and there is rumors that another is on the way.

    What, exactly, is impressive in your book?

    MSFT is the GM of the computer world. It will NEVER go away (unless America, somehow, goes away).

  44. Oxymoron by mandreiana · · Score: 2, Interesting
    Longhorn, the next version of the Windows operating system, will make malicious software (malware) that gets onto computers ... 'a thing of the past'.

    Isn't this an oxymoron?

  45. Microsoft Wins Again! by mpapet · · Score: 2, Interesting

    Stories like this only hurt M$ alternatives. Here's how I see it:

    1. Media constantly searches for new stories to entice readers to look at ads.
    2. To entice readers to look at ads, writers build tension. In this case, the hero (big advertising $$ Microsoft) is being "challeneged" by other market participants. It doesn't matter how they define the issues, there's a challenge. This builds tension and a sense of excitement.
    3. Microsoft finally releases something new(ish) and the writer proclaims, "Microsoft destroys its enemies! Our hero lives another day!!!" To the great pleasure of readers, Microsoft and the media outlet who just got you to look at more ads.

    I think M$ competitors are willing participants because they get "some" press, but they are playing a losing game unless they can come up with more advertising dollars than Microsoft.

    I'd like to know if anyone has a strategy to break this cycle. Other than IBM's mega-bucks linux ad campaigns, I don't know where to begin.

    --
    http://www.maxineudall.com/2010/02/should-economists-be-sued-for-malpractice.html
  46. Longhorn by dot_borg · · Score: 2, Interesting

    Perhaps Gates should've said: Longhorn, the next version of the Windows operating system, will make computing freedom 'a thing of the past'.

  47. No more malware? by kerpal2005 · · Score: 2, Insightful

    Here is my opinion regarding Microsoft. Microsoft is targetted by far more hackers due to the popularity and "success" by the company by being on the average computer users computer. I'm sure this is obvious and probably mentioned in these comments before. However, Bill Gates promises the following in Longhorn: Malware will be a thing of the past. In my theory, I've gotten the same promises in email that I've received from Nigeria. Anyone with the patience and presistance will be able to exploit software, regardless how well it has been programmed. Surely there was a developer that isn't 100% perfect.

  48. Are you for real?? by pbhj · · Score: 3, Interesting

    I can't believe that any "PC" tech who has been working more than a year or so hasn't installed Linux. Not even Knoppix? Are you living under a rock? No, I've got it ... it's your first day here!?!

    As soon as I heard of it (about 6 years ago) I had to have a go, installing Slackware from diskette on an IBM thinkpad (Pentium-S, the S is for Slow I think!). IF only because I fancied messing about with partitions and seeing if I could reinstall windows.

    As far as career development goes I'd have thought some *nix|*BSD|MacOSX experience was essential.

    But hey, no-one offered me a job so I s'pose I got it bass-ackwards.

    Seriously I'm not trying to offend but I can't actually believe I saw your post on Slashdot.

  49. Convergence bad. Interoperability good. by Pfhorrest · · Score: 2, Insightful

    My apologies if this is less than coherent, but I'm not in the best headspace right now...

    Convergence is good in the sense, as you said, of everything just working together and not having to deal with mixing and matching and fine tuning your solutions. That is what customers want, and I agree, it's a Good Thing.

    What is bad is the way that MS and most everybody else has been going about it: the approach of "everybody wants their word processor, spreadsheet, and presentation software to work together, so we'll make an integrated wp/ss/presentation combo package!" This encourages too much interdependency on specific other products, vendor lock-in to whoever makes your preferred end-to-end solution, and compromise in the quality of the individual parts of the integrated package. That's a Bad Thing.

    The right way to go about convergence is similar to the old (and sadly failed) document-centric computing approaches like Apple's OpenDoc, or the unix "pipe" concept, and the associated staples of both of the above: standard, free and open formats and protocols and specific tools that do one thing extremely well.

    So in a sense, what you're saying is spot on: it's not the one box that does it all that we need, it's the one network that'll make all out boxes work together. But the "network" doesn't have to be just the internet, and all our "boxes" don't have to be separate physical devices. I still want my general purpose computer. Hell, I want a general computer the size of a small PDA that doubles as a cell-phone-alike (ala VoIP). I don't want a thousand special-purpose little devices, I want one device to which to which can add and change functions and have it all Just Work. And I want my data and my processing power to rest primarily with me, and not rely on some remote network to function properly.

    The "network" isn't the necessarily the Internet, it's the protocols and formats that let things like the Internet work. The "boxes" don't have to be literal separate devices but any specific components (either hardware or software) that operate together over those protocols without caring what each other are.

    It's great that this type of interoperation can scale to remote inter-device levels too, and allow us to take advantage of remote services, but that's not the key factor. The key factor is the protocols and formats. They are the core of integration and "convergence", and they could work just as well in a single box as over the network.

    In the history of computing, the death of the document-centric computing concept (where a vast array of different, specialized tools all work together seamlessly as though your whole OS was one application), and the associated stagnation of standardized file formats, has got to be one of the saddest events that I have witnessed.

    People think MS Office and Adobe Creative Suite are great because "it all just works together". We were once promised that our entire computers would function like that (again, only now in the graphical environment too). It was companies like MS and Adobe, who refused to support document-centric paradigms (lest people not be locked in to using *their* entire suite when they could mix and match their own just as easily), that saw the efforts of those promises stillborn.

    --
    -Forrest Cameranesi, Geek of all Trades
    "I am Sam. Sam I am. I do not like trolls, flames, or spam."