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How Bad Will The 360 Shortage Be?

shrouded writes "Rumors have been growing the last few days about hardware shortages for the launch of Microsoft's new video game console this month. No one is speaking about it officially, but off behind-the-scenes whispering makes it sound like initial supplies won't even cover people who have pre-paid for their machines. eToychest spent the weekend asking retailers what they anticipate for the Nov. 22 release date, and its not pretty."

10 of 95 comments (clear)

  1. maybe they should just call it: by yagu · · Score: 3, Insightful

    Maybe Microsoft should just rename it the Cabbage Patch 360, rake in their overinflated profits and be done with it. This stinks of marketing shennanigans; either Microsoft has really blown it on their ability to deliver in anticipation of trumping others' rollouts (disingenuous), or they're pulling the Cabbage Patch stunt to go for even more hype and mania around this product (also disingenuous).

  2. Shortage? Not of advertising. by AndreiK · · Score: 3, Interesting

    Even if there is a shortage, I predict it will be extremely short lived.

    Also, this is all artificial. Slashdot is proof of it - there is an advertisement every day on this supposed shortage - most of us even believe it now because its been drilled into our heads for so long.

  3. Easy answer: Don't be an early adopter by PIPBoy3000 · · Score: 3, Insightful

    Back in the early 80's, my father bought an Alpha Micro for $10,000. It was a silly purchase in retrospect, but he loved the idea of owning a real computer and hoped to put it to work in his business. He eventually did, though it took quite awhile. I learned programming and the rest is history.

    What does this have to do with XBoxes? The crazy people who go out and buy one right away subsidize the cost for people who wait a few months and get it when there are actual deals to be had.

  4. I'm more interested in the shortage of games by IIDX · · Score: 3, Interesting

    I believe only two games have gone gold, which means a max of 2 games will be available at launch as of now...

    Who cares about buying the system on launch day if you can't play the game you wanted yet?

  5. Re:Does it matter? by telstar · · Score: 4, Insightful

    If getting your child a 360 for Christmas is that important and you can't find one, just set the money aside and pick one up when more are made.

    You either don't celebrate Christmas, or you've forgotten what a Christmas morning as a little kid is like. I'm 28 and I still rememeber not being able to sleep in anticipation of what I'd find under the tree the next day. To a kid that's fortunate enough to be able to celebrate Christmas, that day is magical because he or she gets stuff ... not the promise of stuff. As an adult, yeah ... I can grasp the idea of getting something when it's available, but that just doesn't compute for kids. Is it right to have a kid so hyped up over materialistic things? Maybe not ... but when I have a kid, but I understand.

  6. Interesting by Shmoe · · Score: 3, Informative

    It's amusing this article came up today

    EB called me 3 weeks ago, told me I was in the first shipment. All good.

    Today, get a call stating that I am number 25 of the first shipment and they're only recieving 18 units. They won't guarantee me a 360 before christmas either. (To their credit they said it was very likely, but they hesitated to use the word guarantee.)

    Crappy. Good work MS. Bah Humbug.

  7. This could be a manufactured rumor, too... by Malor · · Score: 3, Interesting

    Microsoft probably wants there to be a big buzz about shortages, to get more people to pony up and purchase the first day.... the rumor thus becomes sort of a self-fulfilling prophecy. It would not shock me AT ALL if the source for this one is Microsoft itself. They want it to be special, scarce, and hard to find.

    The way to combat the problem, as others here are mentioning, is just to ignore the console completely. There aren't going to be very many good games for it at first ANYWAY. The games aren't going anywhere. You'll still be able to play them if you wait until the consoles are easy to get. They're just graphical updates of existing games. They'll look fantabulous, but they're not going to play differently. It's just the same old shit with a facelift.

    There's NO rush on this... the games will be just as much fun in February as they would be in two weeks, and they might be a little cheaper.

  8. XBOX Three Sucksty. by Vinnster · · Score: 3, Informative

    MS really does have some genious marketers.

    1. Keep supply low, restricting sales to fanboys on initial launch
    2. Fanboys talk it up. m@N! my 360 is s0 1337! j00 g0tta g3t 1!
    3. Profit.
    Genius. Bravo, Microsoft.

    I played it at Wal-Mart for as long as I could bear it - 25 minutes, 3 games. How on earth are people lining up to pay USD $350+ for little more than an original xbox? I mean seriously... I swear I was playing at less than 1024x768 resolution.. oh wait. I WAS!

    There is no discernable difference between the xbox 1, and the xbox 1.5, besides the resolution, and if you don't have the TV for it, what's the point? Think HD is _that_ exciting? fine. You shell out the bucks for the Suxty AND the 50-inch+ TV...

    I'll spend the $400 on my computer long before the 360.

    --Vin

    --
    It's not the fall that kills you, it's the sudden stop at the end.
  9. Hmm.. didnt they the same about the PSP? by AzraelKans · · Score: 4, Interesting

    If you check on the articles past year, you will notice every single article on the PSP predicted a shortage. Sony predicted a shortage, IGN, slashdot , etc. They even pulled "anti -shortage" schemes one psp per customer ,no change of PSP for dead pixels, etc. Does anyone remember having any problem to find a PSP on xmas? They do that based on PRE-SELLS only, and yes I bet there will be a "shortage" on pre-sells, since fans buy their stuff on those, but Alas regular people dont. Stores have bundles of those in the ware houses, and it turns out regular people wont buy them. So if you want one, dont "pre buy" it , just walk to any store and buy it, Im sure there will be plenty to go by.

    --
    Go ahead MOD my day!
    More opinions here
  10. There will be no *real* shortage. by Thatto · · Score: 5, Informative

    Let me preface this by saying I'm not a console gamer. I had PONG and an atari 2600 when they came out. Since, I have found the console gaming experience lacking. Ok, Halo and Halo2 are badass, but hardly worth the cost of the Xbox and assorted other accessories... Maybe I outgrew them...

    I have been reading and hearing about the 360 for a while. The hardware seems impressive. I can see a lot of potential for impressive physics, good graphics, and complex models. By and large, it seems the magic spell that Microsoft's PR department is casting is working. Gamers are abuzz with speculation and news of the 360.

    There will be no shortage.

    I worked at Best Buy when the PS2 was released, and I remember the same rumors of ps2 shortages. People were standing in line the night before. Families split up and stood in lines at different retailers around town. There was genuine concern that demand would not be met. My store had 80 to give out for opening day. Management told the prods (sales reps, product specialists.. whatever) that they were not to sell a ps2 without at *least* an extra controller, and a PRP (Product Replacement Plan). Best Buy is incredibly numbers oriented. Its not enough to sell a box, you have to sell a box "with cheese" i.e. with the higher profit items cables, controllers, PRP. Why else would a Prod recommend a "Monster Cable" surge supressor to ward off dead pixels? BTW Monster Cable costs about 25% of retail price. But I digress.....

    My point is that the shortage was artificial... Every store got an allotment of PS2s (80), and the next truck had more (for us, 130). People were so relieved that they got a PS2 opening day, that they coughed up the dough for all of the extra crap that they were told they *needed*.

    Maybe I am wrong. Time will tell.