Why Everyone Loves Apple

realtorperson writes "Why, at least the Apple users, love Apple? According to a recent article, the pure and simple reason is customer service and overall experience. The author writes, 'When Apple competitors are focused on cost reduction to increase profitability, Apple is investing resources to enhance its relationship with its customers. To me, that's impressive. Unfortunately, there are too many companies in the market that could care less about their customers, but Apple is determined and committed in delivering the experience and not just the product. It's regrettably amusing that Apple competitors are working hastily to develop iPod clones to reap in success, but what many of them fail to comprehend is that it's not necessarily the iPod that makes Apple successful, but rather its customer service.'"

Comments

Apple's Customer service is great.

[tpgp]

Unfortunately - its customer is RIAA, not us the people who buy & use their products.

I'll certainly get modded down for this, but consider this scenario:

I'm in a garage band, I've got about 1000 mp3s of clips, samples, bits of me noodling around on my guitar or keyboard, live performanaces of the band, etc. I keep them all on my ipod. The other band members have similar large collections.

We all go round to the drummer's house to have a jam, we all have our ipods with us. Now - we should be able to pool all our music together. But try doing it using iTunes - its on the verge of impossible (in fact most ipod owners are afraid to plug their ipod in to someone's computer in case all the files are delete)

At least in this case, Apple has chosen the interests of large corporations over the interests of its consumers...

Re: "good companies"

[Vlad2.0]

I'm going to assume you're not including Apple in your "good companies" list. They might be a lot smaller than Microsoft but they're no less evil. Apple is simply a wolf in sheeps clothing, while Microsoft is a wolf in a lawyers clothing (which isn't saying much about wolfs).