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Amazon One-Click Patent to be Re-Examined

timrichardson writes "A New Zealand actor, frustrated by a poor shopping experience, has successfully requested that the U.S. Patent and Trademark Office review the correctness of Amazon's infamous One-Click patent. An examiner for the agency ruled that the re-examination requested by Peter Calveley had raised a 'substantial new question of patentability' affecting Amazon's patent, according to a document outlining the agency's decision."

33 of 132 comments (clear)

  1. It's about time by muellerr1 · · Score: 4, Insightful

    I hope this is a precendent: maybe the patent system, broken as it is, will slowly get fixed over time by constant vigilant review of bogus patents.

    Now we just need them to quit issuing the crappy ones in the first place.

    1. Re:It's about time by astralbat · · Score: 5, Interesting

      If you RTFA it says that another patent for the single-click method was given 18 months earlier.

      This can only mean that if Amazon has to give this up, it enable someone else to sue instead.

    2. Re:It's about time by joe+155 · · Score: 3, Insightful

      It does kind of prove his point though - people have to take out patents and protect them agressively because otherwise someone else can come and demand a slice of their business or threaten to take things away from them. I know this isn't the only reason why amazon has gone after this patent (no doubt getting at their competitor was a bonus) but it does show a fundamently flawed system

      --
      *''I can't believe it's not a hyperlink.''
    3. Re:It's about time by swelke · · Score: 3, Insightful

      Re-exam is an old and well-established practice.

      That may be so, but it's also a practice they haven't excercised much lately. I'd say it's an interesting precident that they're actually reexamining a high profile case.

      Try learning for a change. You would be amazed at what you find out.

      Try not being an ass for a change. You'd be surprised at how nice everybody else suddenly becomes.

      --
      Have you ever wondered How to Take Over
  2. First post by gusmao · · Score: 2, Funny

    first post! (patent pending)

    1. Re:First post by PFI_Optix · · Score: 4, Funny

      We regret to inform you that not only has the first post on this article been acheived by another user, but in fact the entire first post gimmick has significant prior art by the GNAA, to whom you may be liable for infringement.

      disclaimer: this post is in no way associated with the poster(s) responsible for the typical GNAA-related post. It just seemed appropriate to mention them.

      --
      120 characters for a sig? That's bloody useless.
    2. Re:First post by hackstraw · · Score: 2, Insightful


      I guess any link gets +1 informative.

      But this is not prior art, its common sense.

      When I buy goods or services on the street, I typically use "one click" stuff when the price is right.

      Me: What do you have?

      Them: I have X for $YY

      Me: Sounds good, here is $YY.

      Them: Here you go.

      So, what is so unique about doing this on a computer or online?

      Oh, I have to keep my CC on file with people I don't know who may sell or lose that info to someone else at any time with no compensation to me for my lost time or money. Oh, I get spammed from now to the end of time by Amazon about the killer deal of the week.

      Patents need to change. Especially those that are only unique because they are "online" or "with a computer". These things are not that special, if not special at all.

      Oh, and don't people in Europe buy soft drinks and other stuff from vending machines with 'one click' from their cell phones? Is that patented, or just common sense?

    3. Re:First post by stinerman · · Score: 3, Funny

      So, what is so unique about doing this on a computer or online?

      The computer is a magical box where fairies and elves live (to most people). That is why its so unique. Those of us who know how computers work ... we understand better than the layperson.

  3. Great, but... by $RANDOMLUSER · · Score: 2, Insightful

    OK, so maybe there was a prior patent, but why is there any patent on a "single clisk to buy it" business process? That's just stupid in the extreme.

    --
    No folly is more costly than the folly of intolerant idealism. - Winston Churchill
    1. Re:Great, but... by RareButSeriousSideEf · · Score: 3, Interesting
      What's more, even after the insane patent was granted, this still should have had a stake put in it seven years ago. If an infringing system can be made non-infringing simply by adding superfluous complexity to the infringing apparatus, then the patent (whether Amazon's or some predecessor's) is devoid of any recognizable intellectual property:
      "In 1999, Amazon obtained an injunction that forced rival bookseller barnesandnoble.com to go to two clicks"

      So there you have it. Unless the USPTO vacates this patent, according to the logic in the injunction Amazon obtained, we'd have to let Barnes & Noble register ownership of "two click ordering" if they so desired. Then online bookstores & other retailers could logically follow suit, until Newegg was 84th in line & I had to write client-side auto-follow scripts to speed through the checkout process.

      I have a virtual donut for anyone with a screenshot of what when Barnes & Noble's second click looked like when they first implemented it to comply with the injunction. I'd have done something like "Your order is almost complete. Please click here for no reason whatsoever except that a pissy competitor of ours fought in court to create this hassle for you. (More info)"

      "[...] several other online businesses claimed [the patent] was overly broad and that the technology wasn't very original."

      Well duh. For all the ink that's been spilt on this issue, I'm amazed that all it took was a dude from New Zealand willing to throw a few grand at the problem to get it reviewed. Krikey!

      "Amazon.com remains confident in the validity of its 1-Click patent, which enables customers to shop conveniently without having to enter their shipping and billing information each time they purchase."

      Uhhh... wait a minute. Was Amazon saying they own the idea of not having to re-enter one's shipping & billing information with each purchase? Really?

    2. Re:Great, but... by UbuntuDupe · · Score: 5, Informative

      What's important to note is why this particular patent, even more so than other software patents, is stupid. It's stupid because it doesn't patent *how* you accomplish something, just *that* you accomplish it. It would be like patenting "computing numbers quickly" rather than patenting "a specific chip that can compute numbers quickly".

    3. Re:Great, but... by deadlinegrunt · · Score: 2, Insightful

      "Well duh. For all the ink that's been spilt on this issue, I'm amazed that all it took was a dude from New Zealand willing to throw a few grand at the problem to get it reviewed. Krikey!"

      All the groupthink, anti-this.or.that that is abundant on slashdot - It has been my own personal experience that in a capitalistic society such as the United States, money is what makes things happen. Everything else pales in comparison...Including benevolent virtues, doing the Right Thing, etc.

      --
      BSD is designed. Linux is grown. C++ libs
  4. one click... by joe+155 · · Score: 3, Insightful

    they guy is gettiong revenge because a book took too long - he doesn't even have any real interest in this "tech". Still, I really dislike the "one click" idea anyway because you cna end up buying things without realising thinking that you would actaully get to confirm and review the purchase - I think what amazon forced on it's competitor is better than what they use.
    Further, this makes me wonder how on earth this actually got made into a patent anyway it is far too general and doesn't have any novelty to it; also, it's not really a "tech" is it, it's a button - and they've existed for ages

    --
    *''I can't believe it's not a hyperlink.''
    1. Re:one click... by Billosaur · · Score: 3, Interesting

      From the article: Calveley wrote on his blog that his crusade is revenge for an "annoyingly slow" book delivery from Amazon. He used the blog to raise the $2,520 reexamination fee.

      Ok, while I agree the Amazon patent is suspect, I think this guy is in it more for the free publicity. He's an actor! I have things I ordered from all sorts of online places get to me annoyingly slow, which for me is any time interval less than instantaneous, but I haven't gone to court to have a patent re-examined over it!

      Does New Zealand have a small claims court, because that's where I would have sued them for the amount I spent on the book, plus some damages to keep them honest. Hell, it probably would have gone unopposed; you think Amazon is goijng to waste a couple thousand bucks on lawyers fees when they might settle it for a couple of hundred? No, this guy's in it to boost his profile, not because he's doing anyone a favor.

      --
      GetOuttaMySpace - The Anti-Social Network
  5. Fee, schmee by Grrr · · Score: 5, Interesting
    From the AP story via Yahoo! :

    Calveley wrote on his Web log that his crusade is revenge for an "annoyingly slow" book delivery from Amazon. He used the blog to raise the $2,520 reexamination fee.


    Dang - is that all it took? I'd be willing to throw some ad-click revenue toward getting some of these other ridiculous patents "reexamined"...

    (Irritating, but predictable, that someone has to pay, and the USPTO can't take the initiative to reexamine extremely controversial patents otherwise.)

    <grrr />
  6. One-Push Power Button by digitaldc · · Score: 4, Funny

    Can I patent the one-push power button?

    If so, noone will be able to even turn their computers ON without my consent. Muahhahahahaaaa!

    What other useless patents can we come up with?

    --
    He who knows best knows how little he knows. - Thomas Jefferson
  7. Not saying I like the patent by Macblaster · · Score: 5, Interesting

    But the reason why it was granted and why they want to defend it to the end is because it buffers against buyer's regret. How many times have you added a book to your shopping cart, only to think about it, and then remove it. With One-Click, the item is already purchased at the first click, and it would take much more effort to go and cancel the order once thought about. Ingenious idea, and probably defendable under current patent law, unless of course the entire concept of patenting buisness models is done away with.

    1. Re:Not saying I like the patent by Macblaster · · Score: 2, Interesting

      Ingenious to patent. Amazon saw their sales shoot up dramatically when they implemented the feature. Barnes and Noble, wanting to see the same result, now has to pay Amazon in order to do so, making having the buisness model and patenting the buisness model a twofold win for Amazon. Yes it's a simple matter of acting on user input, but most buisness model patents are mind numbingly simple and general, which is why I dont like the idea of them at all. Personally, I hope they're all thrown out, but because these types of patents are accepted as legal, to patent one-click was a very smart (and ingenious) move on Amazon's part.

    2. Re:Not saying I like the patent by Jimb0v · · Score: 2, Interesting

      Are you against all method patents? Why should a business method be treated any different than that method for some innovative method of molding plastic? There are a lot of business methods that exist that I would have considered patentable at the time. Frequent flyer miles? Drive up banking? These ideas when they first came on the scene were completely foreign and I don't see how you can say they are any different intuitively than a method for using a widget.

  8. Nice to see... by Garabito · · Score: 2, Informative
    In the related stories field, the original 1-click story from 1999. It makes you feel it was just yesterday.

  9. Blogs can be useful by Eloquence · · Score: 4, Informative
    This is Peter's more frequently updated blog than the one linked in the article. It has an update on the reexamination request. According to Peter, "The reexamination takes aims at claim 11 and some dependent claims, which in my opinion are the broadest and most restrictive claims in the patent. If Amazon can be made to narrow them, it could allow others to implement innovative and interesting ways of shopping with "one-click" (This isn't legal or professional advice- see the disclaimer below)."

    As the article points out, Peter raised the money necessary to pay the reexamination fee through donations. I don't know what his chances are of being successful, but it certainly shows that blogs can be useful in allowing more people to participate in processes that were previously mainly used by businesses. Maybe they'll raise the reexamination fee to keep up with technical progress. ;-)

  10. It's a stupid patent, but... by velophile · · Score: 2, Informative
    From TFA:
    Amazon spokeswoman Patty Smith issued the following response Thursday: "Amazon.com remains confident in the validity of its 1-Click patent, which enables customers to shop conveniently without having to enter their shipping and billing information each time they purchase. We look forward to working with the examiners in the Patent and Trademark Office, and we welcome the opportunity to revalidate what we believe is an important innovation in e-commerce."

    Who couldn't think of this stuff? There is no innovation in it all. While the current patent foolishness is problematic I think it will sort itself out in the end, because there are competitive business interests (read money) fighting over various positions on patents. Copyrights seem to be a far more dangerous issue to liberty focused individuals (read geeks) because all the cards seem stacked into the hands of the major copyright holders. The people never seem to get a fair shake anymore unless their interests coincide with that of a large corporate block.

    --
    - vphl
  11. all clicks by _Shorty-dammit · · Score: 4, Interesting

    This was definitely one of the more stupid patents, how on earth does it make sense that you can patent an amount of clicks? So, can I go patent two-click purchases? And three-click purchases? Right on up to 1,000,000-click purchases? So that nobody can buy anything without my piece of the pie coming my way? Freakin' ridiculous.

    1. Re:all clicks by MindStalker · · Score: 2, Interesting

      No.. One click is just the nickname for the patent. That patent covers storage of users Credit and Address info so you can order and have something delievered by a simple single click of an Order button.
      (Not that this is a bad patent, but the number of clicks is more of a side effect of the system and not the system itself)

  12. What will be the effects on licensees? by XxtraLarGe · · Score: 3, Interesting

    If this patent is wiped out, will Amazon have to reimburse companies like Apple who have licensed the "technology"?

    --
    Taking guns away from the 99% gives the 1% 100% of the power.
  13. One-click patent and prior art... by FellowConspirator · · Score: 3, Informative

    In the early-to-mid 90's I attended an "Institute of Technology" where, among other things, I took the level 1 databases course. In that course we had various projects to do, one of which was to implement an "online shopping site".

    At that time, our design presumed that you'd set up your account with the retailer over the phone (mostly because we didn't want to get bogged down with the form handling, but also because the UI design was a minor part of this one assignment).

    So, we did what was obvious (and what several other people came up with) -- have someone login (no cookies back then) and use the HTTP basic authentication link the session to the customer record in the database. Next to each item, there was a button that said "put it on my tab" and did just that, stuck an entry in the database saying you wanted it. There was a script that could run on a periodic basis and rolled up a list of what was on who's tab and built an order from it.

    It seems to me that if a biology student taking a database class thought it was obvious then (to be fair, I had a partner who was an engineer), then it was obvious to anyone that did that sort of thing for a living. Do I have a record of the assignment? No. It never occurred to me to hold onto my old homework for more than a decade.

  14. Who cares. by Kadin2048 · · Score: 4, Insightful

    People seem to be spending a lot of time concentrating on this guy's motivation.

    I really don't understand why. Why should I care what his motivation is? The point is that he got the USPTO to re-examine a dumb patent. If it did it for the publicity or to hawk his blog or because he thinks it'll speed up the Second Coming of Jesus, I don't really care. Hooray for him, in any case; the point is that the action he took was good, irrespective of the motive.

    I'm not going to fault him because he was doing it for publicity. Maybe if a few more people did what he's doing -- for publicity or whatever reason -- we'd have a few less shitty patents floating around.

    In fact, if you want to hurt a company these days, you're better spent going after their patents than trying to take them to court directly, especially small-claims. So if there's a company you don't like, and you can get the dough together to force a re-examination of their patents, by all means please do so. I won't question why you're doing it, the point is that it gets done.

    --
    "Ladies and gentlemen, my killbot features Lotus Notes and a machine gun. It is the finest available."
  15. There need to be penalties... by ZSpade · · Score: 3, Insightful

    There needs to be some risk for a company in getting a patent. Especially over-simplified ones like this. For instance, if it is later found out that a company received a patent on an obvious technology, business method, etc., then that company needs to pay a fine! It is obvious that they knew what they were doing.

    Likewise, and especially, extortionist who obtain patents on obvious tech solely for the purpose of suing others need to pay fines, even bigger ones. Then they need to pay damages to any of the companies on which they committed this extortion on successfully.

    Let's face it, fines and penalties are the only things that *might* scare large companies like this into thinking twice about getting that obvious patent, regardless of prior art or simplicity.

    --
    Go ahead and call me unreliable; reliable is just a synonym for predictable.
  16. Destroying Innovation by shabushabu · · Score: 3, Informative
    I know this has been discussed several times before, but let me repeat, we need this system to go soon, else countless people will have been harmed.

    I work for a small startup company, we've been in existence 1 year and have only 15 people. Inspite of us working overtime everyday, we spend hours with our patent attorneys, filing patents for every small thing we do.

    Reason: we might find ourselves suddenly sued by someone over infringement

    We need to clean out this whole system, else all people will do is file patents and file lawsuits. Lets hope the Amazon re-examination is a precursor to bigger things.

  17. Time for a career change. by blcamp · · Score: 4, Funny


    With the endless lawsuits flying around for patent infringement, challenges to existing patents, breach of contact and other "IP theft", it seems to me I'm in the wrong line of work.

    Instead of writing code (the pay and benefits for which I can't complain), maybe I should probably add a law degree, sell my soul and get into the tech litigation biz. I can make tons upon tons of cash - far, far more than I am making now - and don't have to write anything (except the occasional briefs and motions). But I guess I better claim patent on the process of doing this, or I'LL get sued.

    --
    The problem with socialism is that they always run out of other people's money. - Margaret Thatcher
  18. EFF's Patent Busters project... by RareButSeriousSideEf · · Score: 2, Interesting

    Seems to be gaining momentum on the "vigilant review" front - two re-exams granted just recently:

    Test.com: http://www.eff.org/news/archives/2006_05.php#00468 2
    Clear Channel: http://www.eff.org/patent/wanted/patent.php?p=clea rchannel

    God, I'm glad these guys do what they do.

    http://www.eff.org/patent/

  19. Dogbert's solution by asr_man · · Score: 4, Funny

    I hope you all remember Dogbert's no-click patent...

    "You'd better click something soon, or I'm going to have to ship you some books."
  20. Re:The reason why... by joebob2000 · · Score: 2
    The reason the US gives out so many ridiculous patents is because they want to stay competitive in international technology rankings.

    Actually, the reason the US gives out so many ridiculous patents is because they get money for each patent.