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Miyamoto Concerned About Gamer Image Stereotype

kukyfrope writes "In a recent interview with MTV News, Nintendo's Shigeru Miyamoto voiced his concern for the stereotypical image of gamers as kids alone in a dark room. He says that Nintendo wishes to change that image with the Wii, a sentiment made obvious by the wide array of people shown playing Wii in Nintendo's recent promotional videos." From the article: "I think it's time to break free from that stereotypical definition of what a gamer is, because until we do, we'll never truly be part of the national or worldwide culture."

20 of 76 comments (clear)

  1. Worldwide? by SkankinMonkey · · Score: 4, Insightful

    This doesn't seem to be a big problem in Western countries as much as it is in Japan. In America I play games with my friends all the time and we're hardly 'the bottom of the barrel' but here in Japan I've yet to hear something good about people that play games, though huge amounts of people do it, just in secret. But it could also be the way Japanese society works, namely it's a very casted and stereotype producing system.

    1. Re:Worldwide? by fistfullast33l · · Score: 2, Insightful

      If anything, I think this definitely is still a problem in the US particularly with females. There are increasing numbers of women who play games but I think the stereotype and the most marketed to group is definitely males by far. If the Wii can garner a female market, particularly teenage girls, then it will definitely be breaking barriers. While blogging and ipods have brought more women to the "geek" hobbies more than ever, I still think that until teenage girls adapt to gaming in large numbers, it'll still have a stigmatism attached to it. The Wii is definitely a step in the right direction, especially the image, but I don't think we'll conquer this in one fell swoop. It's going to take several generations of consoles to get there.

    2. Re:Worldwide? by Psmylie · · Score: 2, Informative
      "Is it because you want to steal our women?"

      Steal? No. Borrow? Yes, please.

      What you have to understand is that your typical "Western Otaku" (heh) has no real idea of what Japan is like, has never visited the country, and likely never will. I mean, if you base your entire opinion of a country on a very small set of media exported from it, you're going to have a skewed vision of the society. Watching the entire run of Urutsei Yatsura twenty times through is not going to make anyone an expert in Japanese culture.

      --

      psmylie's dictionary: Godzillion (noun) Any number large enough to destroy Tokyo

    3. Re:Worldwide? by Dis*abstraction · · Score: 2, Informative

      I'm pointing out that the social center of Japanese culture is highly racist, sexist, intolerant, and conservative in comparison to Western norms (even the United States). That's dandy if you're comfortable with that sort of interpersonal alienation, as you would be if you'd grown up in Japan, but if you're a Westerner traveling to Japan because it's "cool," you'd probably better be informed that you're chasing a fantasy that doesn't exist.

    4. Re:Worldwide? by randyest · · Score: 2, Interesting

      Hi. Sorry to help him burst your fantasy bubble there pal, but you are so ignorant and you picked such bad examples that, well, I couldn't resist:

      Tell me, is there a serious cultural movement to ban birth control in Japan? (I'm going to laugh at you if you say there is.)

      If by "birth control" you mean "the pill" (and not, say, abortion) then you might be surprised to learn that it was not available in Japan until 1999.

      Any gay people crucified on fences over there? No?

      Homosexuals in Japan may not adopt or marry. While a fantastically unrealistic concept of homosexuality is tolerated in Japan, sometimes even esteemed, real homosexuality is almost always kept very discreet and is considered shameful by most. The disparity in "acceptance" of homosexuality between the rural and urban areas is even more stark than your colorfolly-worded description of the same issue in the US.

      Any other ignorant fantasies about Japan you'd like shattered?

      (I enjoyed that more than I should have, sure, but slapping morons is so fun.)

      --
      everything in moderation
  2. Korea? by Ekarderif · · Score: 4, Funny

    Gamers in Korea are worshipped as Gods. Why can't all countries be like that? :(

    1. Re:Korea? by xtracto · · Score: 2, Funny

      Because in Comunist North America only old people play video games.

      sorry, it had to be said

      --
      Ubuntu is an African word meaning 'I can't configure Debian'
    2. Re:Korea? by Kesch · · Score: 2, Funny

      They gave their lives for Aiur; it's a simple as that.

      There have also been rumors of mass chanting involving the words "Power Overwhelming"

      I was glad to be of assistance.

      Adun Toridas!

      --
      If this signature is witty enough, maybe somebody will like me.
    3. Re:Korea? by chlo310 · · Score: 2, Funny

      "Korean gamers are are worshipped as Gods, by hardcore gamers"

      Here, fixed it for you...

  3. The full interview is available by kmhebert · · Score: 5, Informative

    Rather than read an article about an article why not just go directly here? It's a very informative interview, I really look forward to Super Mario Galaxy and how the Wii controller will work in that type of game.

    --
    Regular Meta Moderators are not more likely to get mod points.
  4. That's why... by oahazmatt · · Score: 2, Interesting

    That's why I love my Gamecube. I love all the four-player games available on it. I can not stress how much fun I've had on a weekend with my friends playing SSBM, passing the controller around, and just generally having a good time.

    I will be purchasing a Wii, and the extra controllers, and will be taking it to a friend's house rather immediately.

    --
    Those who believe the Internet is private,
    find their privates are on the Internet.
  5. Console Vs Pc by meh13579 · · Score: 2, Interesting

    This doesn't seem to be as much of a problem with console gamers as it is with gamers on PCs. It's much easier to imagine someone playing in a group of friends on a console than it is on a computer.

  6. That's the wrong problem by $RANDOMLUSER · · Score: 2, Insightful

    It's not the "stereotypical definition of what a gamer is", it's the lack of games that non-hardcore gamers want to play.

    --
    No folly is more costly than the folly of intolerant idealism. - Winston Churchill
  7. In your parent's basement by Anonymous Coward · · Score: 3, Funny

    I was about to say that the stereotype of living in your parent's basement is wildly inaccurate, but one of my best friends who is 28 just moved back in to his mother's house, in the basement, where he plays WoW...

  8. consoles have cme full circle by stubear · · Score: 4, Insightful

    The Atari 2600 was originalyl marketed this way. They tried to appeal to the sense of family gathering around the TV to play Pong or whatever. All their early ads had photos of families in them to reinforce this idea. In reality though, kids who spent much of their time in arcades were the lion's share of the market for the 2600 and that's why consoles have been developed and marketed towards this crowd for the most part.

    1. Re:consoles have cme full circle by FirienFirien · · Score: 2, Interesting

      Some work, some don't. Apple marketed its iPod as cool, funky, etc, in an advertising campaign; at that point the public's perception of Apple was probably more "cute"/"different" with the original iMac shape. iPod was a hit hit hit because it got marketed right or hit a sweet spot or both; depending on how Nintendo markets the Wii, they can go the way that Apple has gone in the mp3 player market, or how Pong went in your example. The Wii has massive potential to be freaking awesome to gamers as well as interesting/attractive/cool etc to non-gamers; in the same way that DDR had its fad a few years ago. It depends entirely on how they pitch this; so far they're making the online community buzz gently with interest, and naming it the "Wii", while still amusing, got a whole bunch more publicity; their control interface allows them to grandly enter the market for both gamers who find this the next must-have technology, and appeal very broadly to the borderline markets who have gone for the things like donkey kong bongos and so on - because it has the potential to be anything at all, depending on the software developers who work with Nintendo. I've never owned a console; I've been vaguely tempted when new nifty games come out, but it's simply not enough. Again, the Wii has a new nifty gadget that looks to link to dexterity and skill, and that's very appealing.

      Sure - it could go down like Pong, and simply inspire bigger and better things later. On the other hand, Nintendo are currently playing their cards very well to make it go the way the iPod has - with a high trump price point over the PS3 as bonus.

      --
      Browsing with +2 to insightful posts and a higher threshold makes the average post seen seem a lot more ingenious
  9. It's self-fulfilling, unfortunately. by argStyopa · · Score: 4, Interesting

    All well and good for him to say that, but at least here in the US, part of the very typical group dynamic is an exclusive sense of elitism even if the group is relatively 'low' on the social dominance scale.

    Thus rather than saying "OK, we need to broaden our appeal, let's try to get lots of people gaming!" (a message that would of course appeal to a BUSINESS selling good to the identified market segment), the members of the group behave rudely, and reject any broadening of the franchise to "outsiders".

    Look, for example, at the level of scorn directed at casual players of World of Warcraft by 'hardcore' players in-game. Or (for a broader, but similar example) the sneers of derision by /.ers at people who find Windows XP perfectly adequate. The 'geek hierarchy' writ large.

    Sure, it's a defensive reaction based entirely on protecting the ego. The lame geek KNOWS he lives in his parents' basement, KNOWS that while spending 12 hours a day playing a video game he's missing out on other social activities that are widely considered to be more constructive, KNOWS that virtual wish-fulfillment might be very satisfying, but really doesn't compare to actually accomplishing anything.

    But to welcome in the unwashed masses into his 'world'? That would be to at least partially accept their 'yardstick' of normalcy, against which his self-image would measure smaller. Who would welcome that?

    --
    -Styopa
  10. Shows what I know by Headcase88 · · Score: 2, Insightful

    Oh darn, it just got modded funny. Guess I was wrong :(

    --
    "When the atomic bomb goes off there's devastation...but when the atomic bong goes off there's celebraaaaation!"
  11. Sadly, I have to agree by BitterAndDrunk · · Score: 2, Insightful
    Geek gaming culture is . . . sad at best.

    I've given up most online games not because I don't like to play anymore, but I don't want to put up with the subcultures that grow up within them.

    --
    You better watch out, there may be dogs about . . .
  12. Culture shock throws patterns into stark relief by Brunellus · · Score: 2, Insightful

    With respect: you've passed through the looking-glass.

    At home, in uhMURRkuh, you are so thoroughly immersed in your culture and sub-culture that you're not aware of it. You might as well ask whether a fish notices water.

    Abroad, in Japan, or elsewhere, you have to deal with a new culture, and how you "slot in" to that new culture. While I accept (and know from my own cultural/linguistic experiences) that many things *are* in fact different in each culture, I have noticed that the very strangeness of a new culture totally changes your relationship/perception with even those parts that are most analogous to your "home" experience.

    In your case, you're seeing a great deal of negativity in Japan against people who play videogames, even though you know that millions of people must be playing videogames. Hadn't it occurred to you that precisely the same negativity exists in your home culture? It probably has, at some level, but since you're so comfortably ensconced in your sub-cultural niche, you never gave it much thought. It has taken a cultural dislocation to make you see there are other ways of thinking about games and gaming.

    This, folks, is why people *should* travel. Experiencing other cultures doesn't just mean drinking their liquor--although that's part of it, as well.