Slashdot Mirror
The Plot To Hijack Your Hard Drive
An anonymous reader writes Business Week Online examines the business practices of spammers and pop-up advertisers, using much-maligned Direct Revenue as an example case. The article discusses the history of the company, their rocky road through good and bad times, and what they're willing to to get your eyes on their ads." From the article: "Among Direct Revenue's alumni, pride over technical cunning mingles with regret for exasperating so many computer users. After waffling on the issue during a long interview, one former Dark Arts wizard sighs and sums up his version of the company credo with an elegiac observation by abolitionist Frederick Douglass: 'Find out just what any people will quietly submit to and you have found out the exact measure of injustice and wrong which will be imposed upon them.'"
Complain to the companies that advertise with these methods. If you see an ad for Delta airlines, write them a letter complaining. Bitching to the advertising company is useless because they don't care... they're getting paid from someone else. Now the companies advertising through them are getting paid from you... and they will listen eventually.
Also, use a router, firewall software, Antivirus, and Firefox. Haven't any issues ever.
http://religiousfreaks.com/I mean, I think the real problem is that people will buy stuff from ads that randomly pop-up on their computer. And worse, those ads are the most effective kind?? I mean, if we could get people to wise up and not purchase sketchy stuff from spam or adware, then evil companies would stop making it.
Intelligence and virture are not the same thing.
Slashdot.. where people join together in deliberate ignorance.
From the article:
From early on, a small group of programmers at Direct Revenue focused on how to protect their employer's programs once they were lodged in a computer, current and former employees say. The team called itself Dark Arts after the term for evil magic in the Harry Potter series. One of the biggest threats Dark Arts addressed came from competing software. The presence of multiple spyware programs can so cripple a computer that no ads manage to get seen.
In my opinion, spyware that purposely damages other software without user consent(even if the target software is spyware) is really just a virus, trojan, or something like that. Seriously, these people need to just chill out and stop screwing with everyone's PCs.
"You teach a child to read and he or her will be able to pass a literacy test." - President George W. Bush
Also from TFA: "Spyware rakes in an estimated $2 billion a year in revenue, or about 11% of all Internet ad business, says the research firm IT-Harvest. Direct Revenue's direct customers have included such giants as Delta Air Lines (DALRQ ) and Cingular Wireless. It has sold millions of dollars of advertising passed along by Yahoo. And Direct Revenue has received venture capital from the likes of Insight Venture Partners, a respected New York investment firm."
People need to learn to stop following links that anger them! If no one purchased goods and services from these irritants, they would lose their 11% market share and slowly go away. I subscribe to Netflix, but I would never follow one of their links from a popup.
Information wants a fueled airplane waiting at the hangar and no one gets hurt.
In the end, Google knows how it's done. I find I much more often induldge in either clicking on or glancing at an unobstrusive (and generally relevant) google ad than I do any annoying popup which causes me nothing other than to feel contempt for the company who pulled it on to my screen. Sneaky and dirty marketing is just distasteful, and they should know that it reflects poorly on the company and the product. I suppose it still works well on people like my grandmother, who believe they are in fact the 5000th visitor.
I love how these articles talk about "your computer" as if everybody in the world is running Windows. They don't even mention that Mac and Linux users don't have these issues. Just a little mention that there is an alternative, is that too much to ask??
indeed! these people should be held liable for the damage done and time wasted. it's unpleasant to think that there are actually people behind obnoxious spyware, and that they think that pissing people off is the best way to get them to acknowledge the adverts and buy whatever they're selling.
As with all other things, the answer to your quandry has already been answered in a Simpsons episode.
Critic: "How do they sleep at night?"
McBain: "On top of a huge pile of money, with many beautiful women."
there is no need to sign your posts. this isn't usenet. your username is right there above your post. stop it.
I interviewed at Direct Revenue about 18 months ago. It's funny to hear thier version of what they do - they simply call it "contextual ad-based marketing". The whole place seemed very sketchy and unprofessional. When the sketchy manager walked me past the group he called "forensic computing" - I instantly knew I was in a spyware factory. I met with some other sweaty, twitchy geek who asked me to solve some algorithmic/data-structure type problem. He was very persistent and specific - harping on the minor details. After I got out of there, I realized he was actually tring to get ideas for a problem he was working on - not tech-ing me for the position. Told the equally shady recruiter to f-off & turned them down for another offer. Glad I did it, but I'm shocked that they are the focus of an article on BW. Surprised they're even still around...
I've said it before, and I'll say it again. EULA's are a big part of this problem. Specifically, the way above board software forces users to accept pointless pages of legalese. It serves no real purpose, but trains users that it's OK, and in fact expected, that they should click through some agreement whenever they want to run a new program. But while the 'legitimate' software companies don't really get any benefit from the EULA's, the spyware folks depend on them to keep themselves out of jail. These fsck'ers would all be in jail without EULA's providing them cover. And if only spyware was making users click through pages of legal mumbo jumbo, users might actually stop and take notice.
that's a huge pain in the ass, as I'm sure you realize, and almost certainly overkill. Neither I or any of my friends has gotten a virus or malware for the last several years by following these 4 E-Z Steps:
(1) Do not use IE or outlook
(2) Do not click on shit indiscriminatly. Only run programs from places you trust.
(3) Do not trust places like crazyivansdiscountsoftware.com.ru or hotthrobbingboobies.com.za
(4) If you need penis enlargement or prescriptions, go to a doctor. If you need porn, go to the usenet.
there is no need to sign your posts. this isn't usenet. your username is right there above your post. stop it.