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Warner Opens Video Library To YouTube
Oxen writes, "From the article, 'Warner Music has agreed to make its library of music videos available to YouTube, marking the first time that an established record company has agreed to make its content library available to the user-generated media company. Under the agreement, YouTube users will have full access to videos from Warner artists. They will also be permitted to incorporate material from those videos into their own clips, which are then uploaded to YouTube. Warner and YouTube will share advertising revenue sold in connection with the video content.' This is in contrast to how Universal is handling the situation."
Wait, you mean you can put this media out there online for free and you can still turn a profit? That's insane. That goes against everything I've ever been told by the RIAA & MPAA.
I'm very happy and excited about this. I hope that this turns out to be a lucrative move for Warner and, more importantly, the artists. Sites like Youtube combined with this relatively new kind of business model could represent an alternative for distributing writing, songs & video. It's nice to see a company adapt to the fans instead of forcing it vice versa through thousands of lawsuits.
Uh, yeah, Universal isn't interested in Youtube or MySpace distributing their content
My work here is dung.
In which case I'd expect them to be very keen for youtube to distribute them.
Deleted
Funnypics
... one giant leap for musickind.
An article on YRO that's actually a positive piece of news.
Outside, the pigs are flying.
I can explain it for you, but I can't understand it for you.
Thats what they were before the RIAA found out they could not only make money through them by increasing exposure, but by charging for the actual video itself!
I wonder what MTV would say if studio asked for an enomorous amount of money to be able to show their videos, instead of throwing it at MTV to get more air time.
This could be a major step change in the way media companies handle the internet. Holding onto copyright and soaking consumers each time the formats change has been lucrative for a while now but it's as obsolete a business model as buying caned food and then using the shop's can opener to get at it before taking the cans home. After failing to produce a DRM system that works, failing to stop the tide of piracy with law suits and faced with falling sales Warner is making the smart move and getting what money it can. More power to their elbow.
If I understand right, Fox bought Myspace and YouTube, or Myspace bought YouTube and Fox bought Myspace or some damn thing. Point is, what is Fox going to do with its collection of media. Follow the lead of Warner I hope. And why did Warner deal with YouTube instead of rolling out it's own service (lots of eyeballs good for media companies) or partnering with Google's video service or buy something like Blip.tv.
[tinfoil hat]I think something might be going on here[/tinfoil hat]
Yeah, I know it's Warner music and Fox is mostly non music, but still they have gots ons of stuff rotting away in vaults somewhere, you would think earning something from it would be easier than trying to sue/arrest/pester/etc. people for distributing stuff no longer on the air.
Get a curse for your web site
It's almost like a Creative Commons license with a catch. For Warner to agree to this will cause the rest of the media robber barrons to either follow suit or have their catalogs decimated by compared lack of popularity.
It's not a perfect deal. But it's a huge start. Bravo to the brains that figured this one out. It's a huge first step.
---- Teach Peace. It's Cheaper Than War.
Will it be the kind that Firefox+Adblock can block :)
:(
or will it be the kind that annoys you for 30 seconds at the beginning of each clip
Absolutely. However, the part that I find most interesting is this:
> They will also be permitted incorporate material from those videos
> into their own clips, which are then uploaded to YouTube.
It looks like they'll be allowing people to remix videos, and presumably by extension the songs. This is a very big deal indeed, although I'm not sure from the content-free story whether there's some limitation saying that the results can *only* be uploaded to YouTube.
P
It's a nice step in the right direction, but remember one thing: music videos are supposed to be adverts for the artists and songs that they feature.
It's official. Most of you are morons.
I don't want to crap in anyone's Monday morning cornflakes, but could this possibly have negative impacts on Youtube as we know it? It's fairly easy to extract the FLV file from Youtube's streaming player, I think there's even a Firefox plugin. The FLV can then be converted to whatever clean video format you like, and archived for offline use. If Warner gets tied up with Youtube will they be okay with that, or will they perhaps force Youtube to "upgrade" to something with DRM?
Slashdot Burying Stories About Slashdot Media Owned
Universal have taken a different approach, they feel that if no-one hears the music then no-one will pirate it.
Which is a refreshing change from making content which is so bad that nobody wants to pirate it.
On the other hand, it means we could potentially drown them under so much noise that they remove this silly restriction. I wouldn't exactly trust a music exec to have his finger on the pulse of the interweb.
Now if only Warner Bros. Pictures would stop throwing hissy fits about classic WB cartoon shorts that have entered the public domain showing up on YouTube. Almost every Looney Tunes/Merrie Melodies cartoon short made before 1948 entered the public domain because of copyright technicalities not followed by Associated Artists Productions in the 1950s. However, Time-Warner raised a ruckus about their presence on the site, and YouTube pulled all of them. Copyright has been renewed on the versions of the shorts that were restored for the cartoon DVDs. However, the original versions of the shorts are still in the public domain. Oh well, some of them are still up on Archive.Org.
Knowledge is power. Knowledge shared is power multiplied.