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HP to Acquire Voodoo PC

mytrip writes to mention a News.com article outlining HP's acquisition of Voodoo PC, the high-end gaming computer maker. Following Dell's purchase of Alienware this past March, it would seem that the big computer assemblers are gearing up for a gaming skirmish. "In the weeks prior to that acquisition, Rahul Sood predicted the looming deal after having similar acquisition-related conversations with Dell Chairman Michael Dell, he later revealed on his blog. Rahul Sood will become chief technologist in HP's game division, and Ravi Sood will take on the role of chief strategist, Rahul Sood wrote on the blog. Voodoo will maintain a presence in Calgary, Alberta, where the company is currently headquartered. The deal is expected to close in November, HP said in a press release."

85 comments

  1. Oh well! by macdaddy357 · · Score: 0, Flamebait

    Voodoo will be doodoo now.

    --
    How ya like dat?
    1. Re:Oh well! by John+Biggabooty · · Score: 0, Troll

      Now a Voodoo will be a Hewlett-Packard-Bell. Manufactured junk designed to be replaced in 18 months. There is nothing like planned obsolescence.

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    2. Re:Oh well! by Orange+Crush · · Score: 1

      HP != Packard Bell

      In fact, it appears Packard Bell is owned by Gateway now.

    3. Re:Oh well! by Antiocheian · · Score: 1

      This "Packard Bell" brand seems to be some kind of ping pong ball... everyone wants to pass it on someone else. It was NEC's before, wasn't it?

    4. Re:Oh well! by jrcsnet · · Score: 1

      Personally I've avoided them as all my experiences with them proved they were doodoo years ago. Sure their system specs may look nice, but when you build a system with components that you know have issues, then tell the client when the system goes kaput a month later that 'we know there are issues, but we hoped you wouldn't see them', its not a good sign. And this was 5 years ago or so now. In my case, it was a RAID controller that caused all 4 hard drives in the system to crater at the same time... thank god for backups.

    5. Re:Oh well! by felis_panthera · · Score: 2, Informative

      don't even joke about that man.... we do not build cookie cutter consumer garbage here and we never will...

      here's the meat an potatoes of it as I understand it... HP needed a gaming division and buying us was cheaper than the R&D required to build one of their own... we needed capital to get some of our new designs off the ground.... so now HP has a gaming division (we are a somewhat seperate entity unto ourselves, under the greater umbrella of HP) that's immediately productive, and now we have a much greater resource base for our designs... we haven't been taken over, we've been integrated... from our side of this merger, it is simply allowing us greater freedom to bring our (and your) PC gaming dreams to life...

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    6. Re:Oh well! by John+Biggabooty · · Score: 1

      I am not confusing two companies, I am comparing them. Hewlett Packard PCs are junk and Packard Bell PC when they were on the US market were junk. Packard Bell was the epitome of a junk computer, so I didn't think an explanation of the joke name, Hewlett Packard Bell would be needed. I stand corrected. Even on Slashdot, things need to be dumbed down for the masses.

      --
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    7. Re:Oh well! by macdaddy357 · · Score: 1

      So let me see if I understand you correctly.

      You work for HP? So, I guess you are really getting a kick out of some of these replies. Some of us guys are very good at making it sound like we know what we are talking about, but trust you, we don't. We just want to make ourselves sound smart, when in reality, we don't know what we are talking about.This is how bad info gets passed around. If we dont know the topic...don't make ourselves sound like we do. Cuz some Slashdotters believe anything we hear?

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  2. um... by racebit · · Score: 1, Funny

    all your gaming pc's are belong to us

    1. Re:um... by Zweideutig · · Score: 1

      It is NOT PC's! It is PCs! What makes people think they can use an apostrophe when the noun doesn't actually possess anything? It is just a plural!

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    2. Re:um... by racebit · · Score: 1

      Fine...PeeCee...better? Btw...contrary to common belief, it does NOT mean Personal Computer, rather, Pathetic Crap.

      Pardon my english, but this is /. If you would like to gripe about proper english usage, then you have come to the wrong place bud.

    3. Re:um... by Anonymous Coward · · Score: 0

      PC is an acronym for personal computer and some style guides (ex: an old OED Modern English Usage I have) say that its acceptable to use an apostrophe for plurals of acronyms. As there is no "official" english, you should probably refrain from making these types of corrections on internet forums where you are not obligated to conform to a specific style guideline.

      Posted AC because this is rather off topic...

  3. Wow! by ubrgeek · · Score: 2, Funny

    Good thing no one tried to leak this story ahead of time ;)

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    1. Re:Wow! by couch_potato · · Score: 1

      I read an op/ed piece about the leak, saying the CEO wasn't the one at fault, it was the leaker who is responsible for the whole mess by forcing the CEO to spy on the board.

      So two wrongs make a right, now? It's kind of like saying that Hitler wasn't the real problem, the problem was that the Jewish people weren't kind enough to disappear for him, which really, now that I think about it, would have saved everyone a bunch of grief.

      Disclaimer: Before anyone flies off the handle, I don't really think that about the Jewish. I was illustrating a point. Thank you.

      Cool links.

  4. so... by jimstapleton · · Score: 1

    are they gonna make like difficult for the Voodoo purchasers as much as the made life difficult for the Compaq purchasers, who now have to deal with HorrablyPathetic tech support?

    Hmm. Who's that leave for Gateway to purchase? Falcon?

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    1. Re:so... by nomadic · · Score: 0, Flamebait

      are they gonna make like difficult for the Voodoo purchasers as much as the made life difficult for the Compaq purchasers, who now have to deal with HorrablyPathetic tech support?

      Hey if you buy a Compaq you're just asking for trouble. HP has made some lousy computers in their day (desktops at least, I think their laptops are actually decent), but Compaq has churned out even worse stuff for years.

    2. Re:so... by untouchableForce · · Score: 1

      I pray not. If I were to ever purchase an over priced computer it would be a Falcon. Their paint jobs are just ridiculous, and the care they take on the inside of the case is just fabulous.

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    3. Re:so... by felis_panthera · · Score: 3, Informative

      Here's the word from your man on the inside...

      No.... at least for the time being our tech support is remaining in house... as are our production and service departments... we are now a division of HP, but we are retaining a good deal of our autonomy as we are technically classified as Research and Development...

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    4. Re:so... by jcgf · · Score: 1
      are they gonna make like difficult for the Voodoo purchasers as much as the made life difficult for the Compaq purchasers, who now have to deal with HorrablyPathetic tech support?

      Tech support isn't your God given right anymore.

    5. Re:so... by jimstapleton · · Score: 1

      true, but I tend to avoid manufacturers that have horrible tech support. It may not be my God given right, but it is my discerning consumer earned right.

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    6. Re:so... by jcgf · · Score: 1

      The post was a joke refering to HP's former ceo's comment about jobs not being american's god given right. I didn't think someone would actually reply.

    7. Re:so... by RobertLTux · · Score: 1

      the best way to get actual "tech support" (and not need to start praying to #Higher Power) for your new system

      1 buy the following from a local computer shop
                          A: an oem copy of XP
                          B: a nice large hard drive
                          C: a copy of Ghost (or similar drive imaging util)
                          D: a spindle pack of DL DVDs

      2 setup your system and then download and run Autopatcher and install a real antivirus/ anti [deleted]ware program
      3 take a machette to the software on the computer
      4 install Ghost (or whatever you got)
      5 do a Full BackUp image and make a copy of your disc (and mail it to a friend that lives a good distance from you
      6 repeat 5 once a week or so

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  5. Should be good for consumers by bad_fx · · Score: 1

    But I don't think I'll be buying from them. Real enthusiasts build their own. ;) Still, I look forward to seeing what they come up with and at what price. Especially in the laptops.

    1. Re:Should be good for consumers by lilfields · · Score: 1

      I wouldn't say that's 100% true. Sure enthusiasts build their own, but take this parallel: Car enthusiasts don't always (just) have a really nice hot rod; sometimes they have a Ferrari/Bentley/Lamborghini too...I can build my own, and still enjoy a computer built by a company such as Alienware, Voodoo PC and Falcon NW.

  6. HP trying to one up Dell? by Harlockjds · · Score: 1, Interesting

    by buying a computer manufactuer than is even more over priced and has customer service issues.

    I guess Falcon is next

  7. Do you have to buy someone? by CastrTroy · · Score: 4, Insightful

    Do you have to buy someone in order to make a good product? I mean, it's not really that hard to make a gaming PC. I guess by buying someone out, they get to use the name, with brings in customers, but I really don't see the big draw. HP is a big enough company that if they put out a real gaming machine, with really good specs for a good price, I'm sure it wouldn't go unnoticed.

    Having said that, what's with all the big companies wanting to get into gaming PCs? That's a very small market, and with all the consoles coming out with HD, I don't see PC gaming getting a larger market (although I don't know if it will shrink). I just checked Voodoo PC, and their cheapest rig starts at $2800. For that price you could buy a PS3, XBox360, and a Wii, oh, and a ton of games, and still come out on top. I realize that there's a few games that are just better on PC (RTS and FPS), but seriously, I don' see a lot of people wanting to spend that much money on a computer.

    --

    Anthropic principle: We see the universe the way it is because if it were different we would not be here to see it.
    1. Re:Do you have to buy someone? by jimstapleton · · Score: 4, Insightful

      I think part of it is, they are adding a new market segment, without having to do the R&D, and while removing a potential competator, in one fell swoop.

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    2. Re:Do you have to buy someone? by Orange+Crush · · Score: 4, Insightful
      Having said that, what's with all the big companies wanting to get into gaming PCs?

      My guess would be the higher profit margins. The market may be tiny, but it's still got much fatter margins than the cutthroat bargain PC market where Dell is king and manufacturers fight bitterly over every last penny.

    3. Re:Do you have to buy someone? by morgan_greywolf · · Score: 1
      Having said that, what's with all the big companies wanting to get into gaming PCs? That's a very small market, and with all the consoles coming out with HD, I don't see PC gaming getting a larger market (although I don't know if it will shrink).

      The market can't be all that small. When CompUSA and Best Buy are in the gaming PC business (and they are), you have to realize that these are mass market companies. If they didn't think they'd sell a bunch at their stores, they wouldn't carry them. I predict that within the next 5 years, we'll see Wal*Mart, or at least walmart.com, carrying gaming PCs.
    4. Re:Do you have to buy someone? by steveo777 · · Score: 1

      I'm pretty sure the niche market for premade gaming rigs is remaining small because most people who want a gaming rig know how to build one for half that price. I checked out some of the stuff on the voodoo website and its obscene.

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    5. Re:Do you have to buy someone? by CastrTroy · · Score: 4, Insightful

      I think that high profit margins are what they are looking for, but I can't see a real gamer wanting to buy a computer from HP. The gamer crowd would either build their own, or buy from a small company, so that they don't have the same computer as everyone else. A Ferrari isn't "that" much better than a Corvette, but you know that you will get a lot more stares, and be part of an elite group when you buy your Ferrari. People buy these gaming PCs as status symbols. Once it's just another computer from a giant manufacturer, will they still have the same appeal?

      --

      Anthropic principle: We see the universe the way it is because if it were different we would not be here to see it.
    6. Re:Do you have to buy someone? by cowbutt · · Score: 1
      HP is a big enough company that if they put out a real gaming machine, with really good specs for a good price, I'm sure it wouldn't go unnoticed.

      ...Possibly unintentionally by HP's business customers too, thus diluting their brand amongst that class of customers: "oh, HP's the company that makes those gaming laptops - we'll drop those from consideration".

      Then again, it doesn't seem to have done Microsoft or Sony any harm...

    7. Re:Do you have to buy someone? by Stormwatch · · Score: 1

      Just how much R&D does it take to build a souped-up PC?

    8. Re:Do you have to buy someone? by jimstapleton · · Score: 1

      For HP, given the deviation it would require from their normal product?

      A LOT.

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    9. Re:Do you have to buy someone? by Andrzej+Sawicki · · Score: 1
      Do you have to buy someone in order to make a good product?
      No, but as MS demonstrated over the years, it's the easy way, not only when killing competition is your goal.

      Having said that, what's with all the big companies wanting to get into gaming PCs?
      Marketing.
    10. Re:Do you have to buy someone? by 99BottlesOfBeerInMyF · · Score: 1

      I guess by buying someone out, they get to use the name, with brings in customers, but I really don't see the big draw.

      This is exactly it. Both Voodoo and Alienware built up a brand name. Most people don't understand the technical parts of computers, so they rely upon brands. Even before Dell bought Alienware, they started selling crappy, re-branded white boxes at exorbitant prices and people bought them. If you spend a few years building a reputation and you are unscrupulous, you can use that brand to sell cheap crap with really high margins. Big companies look at that and think, "I can make the margins even better and use my big distribution chain to cut those costs and make a fortune here." It usually doesn't last. Already the word has spread in most circles that Alienware is no longer "good."

      HP is a big enough company that if they put out a real gaming machine, with really good specs for a good price, I'm sure it wouldn't go unnoticed.

      Yeah, but it does not work as well as you'd think. Dell got little traction with their elite line of gaming machines, simply because they were Dells.

      Having said that, what's with all the big companies wanting to get into gaming PCs? That's a very small market, and with all the consoles coming out with HD, I don't see PC gaming getting a larger market (although I don't know if it will shrink).

      You think HD is a big difference between PC gaming and console gaming for most people? Nope. PCs let you play online, and using the computer mom and dad bought you for school. Consoles let you use the TV and play with multiple people on the same machine and display without hassle. They are stupid simple and cheap and have no margin, that is for the games.

      I foresee both markets continuing to slowly grow. There is room for convergence, but I don't see ti happening until the average PC becomes that digital hub and outputs to the TV and stereo in the average person's home.

    11. Re:Do you have to buy someone? by LoudMusic · · Score: 1

      Don't forget the cost of a high definition television to go with those consoles, and more than likely some kind of receiver / amp for the audio. Even if you already had them, they're part of the cost of playing console games at the same quality you get on a computer.

      I think consoles are great, and they've come a long way to meet the 'game-ability' of a personal computer, but the PC still plays games the best. With things like updates, patches, add-ons, mods, and hacks, there are so many reasons to play games on a PC. The only short comings I think of right away are that you are sitting at a computer desk rather than in the TV room, and the general lack of a controller for games that don't play well with keyboard and mouse. But in contrast consoles rarely support keyboard and mouse for games that play so much better with them.

      I think 'gaming PCs' have a market, and yes you are right that it's small, but I don't think that consoles are really killing off the gaming PC. People who are going to spend a couple grand on a rig to play Half-Life 2 aren't going to buy a console instead. They're going to buy the PC and if the console is appealing they'll probably buy it too.

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    12. Re:Do you have to buy someone? by drsquare · · Score: 1

      Maybe they're not after that obsessive minority of fussy gamers? Believe it or not, most REAL gamers are interested in playing games, not in having computers from trendy brands.

    13. Re:Do you have to buy someone? by kimvette · · Score: 1
      Even before Dell bought Alienware, they started selling crappy, re-branded white boxes at exorbitant prices and people bought them.


      Whitebox != crappy unless you're using Bill & Ted's cheap motherboard of the week.
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    14. Re:Do you have to buy someone? by 99BottlesOfBeerInMyF · · Score: 1

      Whitebox != crappy unless you're using Bill & Ted's cheap motherboard of the week.

      Ummm, if I thought that, why would I have said the boxes were both crappy and whiteboxes? Wouldn't that be kind of redundant?

    15. Re:Do you have to buy someone? by Jeff+DeMaagd · · Score: 1

      I think what they are buying is the customer base and the name. If it's like Alienware & Dell, they will probably appear to be separate, they even said that the most they will offer is purchasing power, it looks like Alienware still has separate marketing, which is a good idea.

    16. Re:Do you have to buy someone? by olyar · · Score: 1

      When I worked at HP, there was a joke that went around. The HP logo said "HP Invent". Someone put up mock signs saying "HP OEM".

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    17. Re:Do you have to buy someone? by CastrTroy · · Score: 1

      You don't have to include the cost of the HD TV set if you are comparing to PC gaming, where you typically have a 17 or 19 inch monitor. You can get a "High Def" 17 in TV screen for not too much money. I'd rather game on a 30 in SD tv than a And don't count a receiver/amp for the audio, unless you are going to have something similar for the PC games.

      Having said that, if you want a good gamepad for you PC, go to your local electronics store. They have USB to GC/PS2/XBox adapters so you can use your favourite controller on your computer. Much better than anything offered for PC. I find that with PC gamepads, you have to spend twice as much, to get something even close to what you get with consoles.

      --

      Anthropic principle: We see the universe the way it is because if it were different we would not be here to see it.
    18. Re:Do you have to buy someone? by Chosen+Reject · · Score: 1

      No kidding. I had a friend come to me a few weeks ago after he priced out a computer on Dell for gaming. He didn't tell me what it had. Just wanted me to price one out for him. All the parts came from Newegg (so we weren't even shopping around for the best price) and when we were done he had nearly the exact same machine (with the exception that the one on Newegg included two monitors in the price) and it was $1000 less than Dell. His wife asked if he could get it lower so we went back and started trimming here and there and eventually dropped another $600. So his $3000 Dell dropped to a slightly (very slightly) underpowered $1400 computer. I bought a computer at the same time for only $580 and can turn all the settings up on Half-Life 2 and Doom 3.

      Spending insane amounts of cash on computers for gaming purposes is ridiculous if you know what and where to buy. So listen up all you console fans: For less than the price of a PS3, I have a fully backward compatible gaming rig that can output at a resolution higher than HD. It just so happens that I can also do other useful things with my gaming rig. The only thing consoles have over PCs is being able to sit on a couch (which can be done with a PC) and play multiplayer with one machine (if you're all in the same room).

      Sorry about turning that into a PC/console rant. The point is that these "gaming computers" are a big ripoff.

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  8. Yeah, but.. by lardbottom · · Score: 1

    Does Voodoo work on Aliens? I thought Voodoo only worked if you believed in it. Personally I think Dell got the better deal, but hey.. it's close.

    --
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  9. From the mouths of babes by Just+Some+Guy · · Score: 1

    <malcolm in the middle>Why must you destroy everything I love?</malcolm in the middle>

    Come to think of it, most of my best quotes are from that show.

    --
    Dewey, what part of this looks like authorities should be involved?
  10. Leakers and tweakers by wowbagger · · Score: 1

    Obviously, HP management said "These PCs are for tweakers" and they heard "leakers".

    They thought that they could use Voodoo to find and punish the leakers. I see visions of HP management sticking needles into PCs as we speak: "Oh YEAH - TAKE THAT! AND THAT! AND THAT! BWAHAHAHAAHA!"

  11. Not Oh well! by Anonymous Coward · · Score: 1, Insightful

    What a nincompoop!

    HP w/ AMD is actually a good computer. With Voodoo, they can line up against Dell better.
    As the person quoted said, it is a good match.

    1. Re:Not Oh well! by MLease · · Score: 1

      HP w/ AMD is actually a good computer.

      I have to agree; I have a nice little HP Pavilion zv6000, with an Athlon 64 processor. I love it.

      -Mike

      --
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  12. With extra features! by Dark+Paladin · · Score: 3, Funny

    Now, when you order that VoodooPC, it comes with a free phone tap kit! Fun for the whole family (though unless you're a member of the NSA, make sure you get those warrants first!)

  13. anti-cheat technology included by Speare · · Score: 1

    I hear that the new machines will have anti-cheating technology built in. With the integrated keylogger, persistent dial modem, and gigabit snitch-on-lan ports, the risk of anyone cheating in online games is a thing of the past. Also included is a one year subscription to a fully customized* client version of a popular identity fraud monitoring service.

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  14. Shows They Don't Understand Gamers by dashiznit · · Score: 1

    The reason why most of us gamers choose companies other than Dell/HP/IBM for our rigs (if we even buy prebuilt PCs) is for their components.

    We really don't want some crappy Dell or HP proprietary motherboards or proprietary memory in our PCs (don't even get me started on the onboard video).

    Personally, I usually build my PCs from scratch, but will every once in a while buy a prebuilt PC with the exact components I want.

    1. Re:Shows They Don't Understand Gamers by NDPTAL85 · · Score: 2, Insightful

      Onboard video? Are you stupid or something?

      Are you completely and totally unaware they any serious gaming rig from Dell or HP comes with a real dedicated video card?

      I mean are you seriously thinking Dell and HP only sell computers with onboard video? And proprietary memory? WTF?

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  15. Yeah, they had to buy someone by 1sockchuck · · Score: 1
    It's about the brand, not just the hardware. Could HP and Dell build and sell similar machines? Sure. But I think the brands matter to gamers, and buying these companies gives Dell and HP "gamer cred" that would be hard for them to acquire on their own. Alienware retains its own brand and web site (although it now has some Dell flourishes), and it appears Voodoo will as well.

    The issue is whether gamers continue to support Alienware and Voodoo, or come to believe that they've sold out to soul-less conglomerates and look for another niche player to buy from. Can huge corporations succeed in gaming culture/counterculture? Microsoft would argue that it would. Note that much of its gaming success has been acquired (i.e. Bungie).

    1. Re:Yeah, they had to buy someone by Chosen+Reject · · Score: 1

      Can huge corporations succeed in gaming culture/counterculture?

      The better question is "Can gaming culture maintain its somewhat counter culture edge?" Gaming is moving mainstream and as it does more "mainstream" people get into it. That is people who are only concerned about being mainstream are going to be the more predominant group. The same can be said of almost any group of people. As it becomes mainstream then you get more people who only care about the appearance rather than the core ideologies of that group.

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  16. Are they going to pre-install keylogging spyware? by Anonymous Coward · · Score: 0

    It'll really save time when they want to track down that pesky leak.

  17. RIP Voodoo by Endo13 · · Score: 1

    It was a nice run, and good while it lasted. Thankfully the gamers who want a good rig but don't have time to build their own still have Falcon Northwest and a few other companies to fall back on.

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  18. Slashdot Business Model? by supremebob · · Score: 1

    It seems that we finally have a news story that fits Slashdot business model:

    1) Build a business like Alienware or Voodoo PC that sells high-performance gaming PC's, and sell them at a premium price.
    2) Get bought out by a white box PC manufacturer like HP or Dell.
    3) Profit!

    You better hurry up, though, since the only other big PC manufacturers that haven't gone on a gaming PC buying spree yet are IBM/Lenovo and Gateway.

    1. Re:Slashdot Business Model? by TemplesA · · Score: 0

      So... I guess Sony and Toshiba don't count anymore? If they do, who did they buy for a gaming company?

    2. Re:Slashdot Business Model? by supremebob · · Score: 1

      I could have included Apple as well, but I was trying to stick with the largest PC manufacturers.

  19. Should be good for GAMERS by PopeRatzo · · Score: 1

    At least this is a sign that the mainstream computer makers are taking gaming a little more seriously. I happen to prefer gaming on my PC than on a game platform like XBox or PS3, but then again, I prefer games like Half Life 2 and Eve-Online. I appreciate being able to have one big gizmo on my desk for playing games and making a living. Playing on PCs also gives me the capability to upgrade my hardware (and software) to improve my gaming experience rather than just having to wait for the XBOX 720 to come out and then have to fight for the first hundred thousand units delivered to market.

    So I'm happy that HP, Dell and others are jumping into the gaming market. It should mean better, cheaper products for gamers (although perhaps not from HP or Dell).

    Also, since my work involves using game and VR technology for distance education, it will mean that the technology gaming and VR use may be more acceptable to the education market since those tools will be making their way into the standard computer lines.

    As parent says, I'll still be rolling my own gaming/working computer, but I might start having more choices.

    --
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  20. What happened to Independence? by lilfields · · Score: 1

    Does anyone find it funny that Rahul Sood mocked the Alienware purchase by Dell, and now we have this? I guess his mocking of the "creative" name mix of Dell + Alienware = Dellienware will now bite him in the butt with the newly named HooPoo.

  21. In related news, HP acquires voodoo dolls by noidentity · · Score: 1

    They will use these voodoo dolls to threaten any board members who don't go along with future pretexting.

    1. Re:In related news, HP acquires voodoo dolls by XPACT · · Score: 1

      10+ Mod points Joke of the month !!!!
      Where are the mod points when you need them?!? :-)))

  22. I just got 3rd party Voodoo2 1000 drivers.... by bodland · · Score: 1

    Does that make me a crumudgeon?

  23. My Advice: by Entanglebit · · Score: 0

    Man, stay away from the Voodoo Rush. It's supposed to play Tomb Raider, accelerated in its own freakin' window. Not full screen! No, we're talking simultaneous 2D/3D here. Alas, I can attest to it barely achieving 20 FPS. Kind of unplayable when... Oh, wait.

  24. What's high end? by gelfling · · Score: 1

    Neon cases? Someone else's $700 video card? Is the game nerd segment of the market really that large? Or is it more of a case where you game nerds haven't realized what a huge margin premium you've been paying for that extra little performance bump?

    1. Re:What's high end? by Xtifr · · Score: 1

      What makes you think the answer isn't "both of the above"? About the only market segment I can think of that displays less acumen and need to justify outrageous prices is the audiophile market. And if you can figure out how to market to both! "Yeah, man, you really need this gold-foil-wrapped video cable at a low, low price of only $400! Without it, your pixels will be rendered 2% less effectively!" :)

  25. There goes my dream by gatesvp · · Score: 1

    Voodoo PC has name recognition for being the Lexus of gaming machines. Hence their $2,800 starting price. They've been on the leading edge of the curve for several years. So much that Maximum PC has interviewed them a few times about some of their techniques.

    They lead the pack with everything from IDE cable folding (before rounded IDE cables) to implementing a gaming rig with no active cooling. And they've constantly pushed to the next level by custom-building parts for next-gen rigs. Some of the stuff that Voodoo PC was doing, you couldn't buy off the shelf.

    Voodoo has been reviewed in everything from PC Mag to Playboy, Photo Pro and Cigar Aficianado. Buying a Voodoo PC is for the people who can suffer the excess of a custom name-plate on their PC.

    Even now, when everyone is jumping in to the HTPC field, Voodoo is already one step ahead of the curve. Their HTPC has top of the line parts and no fans.

    Seeing these guys get bought out just breaks my heart. It was long my dream to own a Voodoo PC, but that just went down the tubes today.

    1. Re:There goes my dream by LittleLebowskiUrbanA · · Score: 1

      So you work for them or what?

    2. Re:There goes my dream by dfghjk · · Score: 2, Insightful

      "Even now, when everyone is jumping in to the HTPC field, Voodoo is already one step ahead of the curve. Their HTPC has top of the line parts and no fans."

      No fans? The system has both chassis fans and power supply fans. Nothing unique here except the really high price and the custom paint jobs.

    3. Re:There goes my dream by felis_panthera · · Score: 1

      Breaks your heart?? this is a time for rejoicing.... we're still Voodoo, with all of the bleeding edge developments that has made us great... but for all that time from when Rahul started the company until yesterday, the whole of Voodoo consisted of about 25 people... we were at a plateau of what a company our size could do, we didn't have the R&D resources necessary to get to the next level and grow the company without bastardizing our brand by coming out with a "budget" system... but now our R&D monies are coming from an 800 lb gorilla, but we're still doing the actual work... the biggest change is now we don't have to go outside our company to get the job done... Voodoo chassis instead of customized Lian Li chassis... Voodoo laptops instead of tweaked out Eurocom or Asus barebones... if you want a Voodoo, you're still going to be paying a premium on Voodoo quality and Voodo engineering.... I can't stress this point enough, we are still Voodoo.... but now Fight Club has corporate sponsorship... hehe

      --

      The chains are broken
      Loki is free
      Ragnarok is at hand...
    4. Re:There goes my dream by e03179 · · Score: 1

      COMPLETELY Fanless and Silent: http://www.voodoopc.com/system/quotekitchen.aspx?p roductID=1048

      Still expensive, though.

      --
      -516
    5. Re:There goes my dream by dfghjk · · Score: 1

      That's not the HTPC, that's a giant, floorstanding game machine. This was what was said:

      "Even now, when everyone is jumping in to the HTPC field, Voodoo is already one step ahead of the curve. Their HTPC [voodoopc.com] has top of the line parts and no fans."

      It does, in fact, have fans both in the chassis and in the power supply.

      There have been fanless computers before. If you'd like to pay nearly four grand for a Turion processor and an 80GB drive go right ahead.

  26. Now who will buy Falcon Northwest? by Joe+The+Dragon · · Score: 1

    gateway?
    ibm / Lenovo?
    Sony?
    Toshiba?

  27. Only a matter of time by IamWhoIam · · Score: 1

    My shop does warranty work on HP's, and other machines. I know how big a piece of crap box they build, they are truly a proprietary piece of junk. . It will only be a matter of time before HP does the same thing Dell did, and turn a great machine into another proprietary piece of junk.

    --
    IF you can't be famous be infamous. But for GODS sake be something
  28. They did by rsilvergun · · Score: 1

    but before they could finish the leak, they were overcome with inexplicable sharp, stabbing pains in their neck, chest and stomach.

    --
    Hi! I make Firefox Plug-ins. Check 'em out @ https://addons.mozilla.org/en-US/firefox/addon/youtube-mp3-podcaster/
  29. Gaming skirmish or just preparing for Vista? by Anonymous Coward · · Score: 1, Funny

    HP and Dell's acquisitions of Voodoo and Alienware, respectively, aren't signs of a looming gaming skirmish between companies.

    They're just learning how to build computers fast enough to run Vista.

  30. From the Hourse's mouth by Rufus211 · · Score: 1

    Rahul Sood (the president of Voodoo PC) has been keeping a blog for quite a while, and it's an extremely interesting read. Anyway, he announced the merger on his blog with a long writeup:
    [URL]http://voodoopc.blogspot.com/2006/09/project- vampire-is-about-to-fly_28.html[/URL}

    It's not often you have such a long, frank explenation from a president about the future of their company. Very cool.

  31. If they did, would they change the name to... by StressGuy · · Score: 1

    Flying Cow?

    --
    A goal is a dream with a deadline
  32. Spy PCs by otisg · · Score: 1

    I heard those VooDoo PCs come with built-in "nano-microphones".

    --
    Simpy
  33. HP Computers? by RealGrouchy · · Score: 1

    Sorry, I don't think we're talking about the same HP. Do you mean Hewlett Packard, the company that sells printer ink cartridges?

    Since when does their business model include selling computers? Wouldn't that just take away from their black, yellow, cyan, and magenta gold?

    - RG>

    --
    Hey pal, this isn't a pleasantforest, so don't waste my time with pleasantries!
  34. Crappy? by rkanodia · · Score: 1

    I find Bill & Ted's motherboards to be EXCELLENT!

  35. Voodoo at HP by RichardatDELL · · Score: 1

    Curious how HP is following Dell's lead in the marketplace. Also ironic that Voodoo's blog commentary about Dell and discussions with Michael were published at the same time as VooDoo was discussing being sold to HP. Perhaps some of the Voodoo comments about Dell were in fact motivated by competitive interest versus any real insight? More importantly, however, at Dell we continue to be about three steps ahead of both VooDoo and HP. They have a ways to go. Six months ago we acquired Alienware, the leader in this field; our own XPS line, which just celebrated its one year anniversary with a gaming competition, is a line of products that is already beginning to incorporate technologies from high-end gaming for high-end PCs (something HP-Voodoo hope to do). Seems to me the PC is really only personal again when the customer can customize their own product, directly with the manufacturer of the product. That is personal because consumers buy what they want and need versus what is on the shelf of some store or old tech being cleared from inventory. Dont know how that works for VooDoo under this scenario....but hope it does because access to a solid supply chain and economies of scale has preoccupied Voodoo for some time. We wish VooDoo well working up through the tech labs and product group to the efficient and operational effectiveness of the business leadership. Hopefully they succeed with some of their product "innovations." In our situation, we are committed to leadership on this front, with Michael and others at Dell having over a year head start on HPs venture into gaming. Michael and Kevin readily recognize the importance of technology and leadership in this field. Michael himself is an avid gamer, who has been meeting other gamers and speaking at gaming conferences, so we dont need to "make the case" inside our business. We expect to continue our business leadership. See our corporate blog at http://www.direct2dell.com/ for some video and information about gaming and the PC