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Apple Should Get Out of Hardware?

SQLGuru writes to mention an analyst recommendation being reported on ZDNet. Despite a BusinessWeek article about Apple's record breaking hardware sales, the folks at Gartner think Apple should get out of the hardware business. Calling for the company to license its hardware to Dell, the analyst company says that gains in Apple's hardware sales are simply not sustainable. From the article: "Apple's margins for its Mac business, currently around 40 percent, are only sustainable because component makers such as Intel choose to prop up the business, Gartner claimed. Given that HP has forced Intel to offer it comparable pricing to Dell, Intel is unlikely to continue to subsidise Apple, the analyst argues. 'As a result of permanently changed market conditions, Intel has been forced to restructure and, in our opinion, cannot go on supporting Apple (or any other customer) indefinitely.'"

115 of 730 comments (clear)

  1. But the iPod by mei_mei_mei · · Score: 5, Insightful

    is hardware!

    1. Re:But the iPod by Wellspring · · Score: 3, Insightful

      Exactly! Many of apple's "software" value is actually in hardware. The comparative stability of their platform, their control over the overall user experience, all stems from their control of their hardware platform.

      Also, from a business strategy perspective, Dell's company may be pursuing operational excellence, but Apple's value discipline is product leadership. If Apple tried to compete on cost, it would lose-- economies of scale alone would be against it, plus much more. Apple's value is that they have in the customer's eye a far superior product, one that people are willing to pay a premium on. You think that Apple could keep its already-slim market share if they became a commodity? Of course not, apple's strength has always been that they play their own game in their own little protected part of the market.

      The accounting value of improving or preserving margins is far outweighed by the strategic value of their product differentiation and perceived customer value. If apple listened to gartner and lost that, they really would be dead.

    2. Re:But the iPod by Bert64 · · Score: 2, Interesting

      You'd also think businesses would prefer getting both hardware and software from a single source so it can be supported fully, instead of the constant blame-passing you get if you run third party software on a given piece of hardware.

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  2. Clue by Gary+W.+Longsine · · Score: 5, Funny

    Garner should get out of the clue business. The industry trade press props them up and everybody knows they haven't made a decent clue for years.

    --
    If you mod me down, I shall become more powerful than you could possibly imagine.
    1. Re:Clue by Anonymous Coward · · Score: 3, Funny

      Ooooh, that's not true. This article gave me a raging clue.

    2. Re:Clue by ronanbear · · Score: 4, Interesting
      No kidding. Gartner says that Apple sales growth is unsustainable because their margins are too high. Even if margins drop to normal levels it wouldn't necessarily effect sales. It might effect profits though. The latest market share figures but Apple's worldwide share at about half of their share of the US market.

      I don't think people are predicting that Apple are going to overtake Dell anytime soon but they're growing and profitable. Even if Apple were to license to Dell (or HP) their hardware is unique and desirable. The latest sales figures prove that Apple don't need Dell. What's most surprising is that almost 2/3rds of Apple's computer sales come from only 3 models of laptop. Maybe that's the reason that Gartner are missing as to why Apple have such a high margin and not anything to do with Intel discounts. Top of the line laptops typically have higher margins than beige boxes discounted in their thousands.

      --
      the more they over-think the plumbing the easier it is to stop up the pipe
    3. Re:Clue by __aaclcg7560 · · Score: 3, Funny

      There's bound to be turd around here somewhere. :P

    4. Re:Clue by MightyYar · · Score: 4, Informative

      I think that any company that tries to support "generic" hardware will end up with a monster like Windows. Windows has to support a finite but staggering number of motherboards and peripherals. I can't even imagine how large an effort Microsoft's QC must be. Apple, on the other hand, only has to support a handful of models that they have produced themselves. They literally can have a single room somewhere with an example of every computer that their software needs to support. This HAS to make their development costs a fraction of Microsoft's. I can't imagine anyone wanting to go toe-to-toe with Microsoft on generic hardware, especially if they are currently getting 40% margins!

      --
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    5. Re:Clue by ericdano · · Score: 5, Interesting

      Being a user of both Windows and Macs, I'd say that I'd always get Apple's hardware. It might be a little more expensive than a build your own machine, but, it will last longer. The PowerMac 9500 I bought in 1996 I just recently retired. But the Windows machine I put together in 1997 got retired in 2000, then then next one was built, and retired in 2003, and the next one was built, and will be retired for a new iMac 20".

      The iMac is wonderful machine. Elegant, quiet, fast. Ok, sure, you can't open it up and add in a card. But who does? I can add a firewire/usb2 audio interface, or hard drives.

      I dunno. Looking though the last Dell catalog I got, I didn't see anything I'd buy. And the prices aren't all that much greater than Apple's stuff.

      --
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      I moderate therefore I rule!
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    6. Re:Clue by Heembo · · Score: 2, Informative

      Apple computers would slowly dissapear, replaced by the HPs, Lenovos and Dells du jour. But that would be more than compensated by the software sales. So why don't they just do it?

      Now wait a sec, didn't Apple go down this road once before? We as consumers did indeed get cheap apple boxes that were in fact better than Apples hardware (at least performance-wise) but then Apple pulled the plug on licensing cause' they were losing hardware sales, duh! Am I missing something?

      --
      Horns are really just a broken halo.
    7. Re:Clue by not-enough-info · · Score: 5, Interesting
      Apple, on the other hand, only has to support a handful of models that they have produced themselves. They literally can have a single room somewhere with an example of every computer that their software needs to support.

      And, in fact, they do.
      http://developer.apple.com/labs/index.html
      --
      ---k--
      </stupid>
    8. Re:Clue by miffo.swe · · Score: 2, Insightful

      Microsoft dont support much in hardware. Its the hardware manufacturers themselves that does that. The drivers that comes with Windwos is made 99% by the hardware industry themselves. Microsofts costs lie in their marketing department. Gotta have that excellent sales staff to sell canned poo! Apple can just do as Microsoft does, rake in large sums of money to let the hardware manufacturers confirm to a MAC OS X ready logo and standard. PS. Microsoft has Q&A? WTF, have you ever used any of their products? DS.

      --
      HTTP/1.1 400
    9. Re:Clue by MojoStan · · Score: 3, Informative
      It might be a little more expensive than a build your own machine, but, it will last longer.
      For long-lasting PCs, I think it's a good idea to buy Intel-brand motherboards. They're durable and supported for a long time by Intel. Or buy an IBM ThinkCentre.

      The PowerMac 9500 I bought in 1996 I just recently retired. But the Windows machine I put together in 1997 got retired in 2000...
      So you used a high-end Power Mac with a PowerPC 604 (120-200MHz) and PCI graphics (no AGP slot) until just recently? OS X was not officially supported on that machine, so I'm assuming you ran OS 9 on that Power Mac.

      A decent high-end Windows machine (since you're comparing it to a high-end Mac) built in 1997 probably had a Pentium II and an AGP slot, which could have run Windows 98, Windows NT 4, or Windows 2000 until "just recently," but you retired it in 2000.

      ... then then next one was built, and retired in 2003, and the next one was built, and will be retired for a new iMac 20".
      A decent PC built in 2000 that's in the same price range as a Power Mac or iMac 20" would have had a Pentium III, AGP, and support for 1GB+ of memory. That would still be usable today with Windows XP. But you retired it in 2003 and continued using a PowerPC 601 with no AGP and OS 9 until "just recently?"

      If you like long-lasting computers, you seem to have made poor choices of PC hardware, especially if you think a PowerPC 604 120-200Mhz still "usable."

      --
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      PRESS ANY KEY

      Where's the 'ANY' key? I see Esk, Kitarl, and Pig-Up...

  3. Hey ZDNet... by mr100percent · · Score: 5, Funny

    1997 called, they want their Apple doomsaying back!

  4. Re:For the record... by hsmyers · · Score: 2, Informative

    Not quite "Enough said." You forgot the "Gartner is crap." part...

  5. Re:For the record... by MSFanBoi2 · · Score: 2, Insightful

    Are you serious?

    Dell sells in two weeks what Apple sells in a year. Corporations, and HUGE ONES, base their hardware, from servers to desktops to laptops on Dell.

    No they ain't fancy, but they do work, and work quite well (this post brought to you via a Dell D620).
    It's fanboi comments like this that make the Apple Religious laughing stocks.

  6. I haven't heard this one in a while. by rolfwind · · Score: 5, Insightful

    This used to be the standard advice given when Apple was ailing in the 90's. Back then it was slightly different, as they were suggesting that Apple license out their OS and let others handle the hardware side.

    But controlling the hardware is good for Apple. When none of the PC manufacturers jumped onto USB, Apple did. The same with Firewire.

    This is why hardware is good for Apple. Because they can innovate like that with the least amount of Red Tape.

    Without hardware, they would not have had their successes no matter how awesome Mac OS X - iPod, iMac, their notebooks in general.

    Hell, I think they should produce more hardware - like a Newton successor, preferably something small and that can slide into a PCMIA slot to do the syncing and charging.

    Anybody who suggests Apple gets out of hardware is smoking something. And it's not the good stuff either.

    1. Re:I haven't heard this one in a while. by Hes+Nikke · · Score: 4, Interesting
      When none of the PC manufacturers jumped onto USB, Apple did. The same with Firewire.

      it's this kind of rewritting of history that pissess me off. Apple came to the USB game late. what they did different was that they dropped all legacy support at the same time. USB was intoduced in January 1996. the iMac shipped (with ONLY USB ports) in August 1997.

      Firewire (an apple created technology!) took even longer for apple to adopt! it was introduced in 1995, and shipped built-in in 1999. Sony may have even beaten apple to that game!

      Hell, I think they should produce more hardware - like a Newton successor, preferably something small and that can slide into a PCMIA slot to do the syncing and charging.

      You missed an apple adoption of technology that the rest of the industy has ignored - ExpressCard. No apple computer ships with a PCMIA [sic] slot. The MacBook Pro has an ExpressCard/34 slot, so a PCMCIA sized PDA wouldn't fit anyway.
      --
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    2. Re:I haven't heard this one in a while. by eshefer · · Score: 4, Insightful

      you might have had a computer that had a UBS connector, but you probably did NOT have an OS that supported it. MS supported USB only from win98, afair. what actually happened with the imac is that apple basicly leveraged all the developemnt that manufacturers did for USB since 1995 (printers, hardisk, and even cameras) that were basicly lost development costs for those companies since these devices were ussless without OS support.

      what happend is that when Apple came out with the iMac.... ALL THOSE COMPANIES *IMEDIATLY* DEVELOPPED DRIVERS FOR THE MAC PLATFORM. If apple would have waited a year, those companies probably wouldn't have bothered.

      the USB move was probably the smartest platform move apple made (untill the intel switch and bootcamp, specificly the time that move was made)

    3. Re:I haven't heard this one in a while. by drinkypoo · · Score: 3, Informative
      USB can handle more types of devices and can handle hard drives at least 95% as well as Firewire 400

      Uh no. USB2 is crap at handling throughput. I wish I could remember where I saw it, it was ars technica or hothardware or something, but some guys did a study where they hooked the same drive up to the same PC, but first through USB2 and then through FW400 and it turned out that on this machine which was a >2.0GHz P4 the USB was something like 20% slower, but that's not even the most important part; during data access to the USB2-connected drive CPU usage went as high as 14% while using FW400 it never crossed 2%. This is from the OS access to the device alone. And mind you, this was a drive with a peak throughput of something like 24MBps. FW400 has a theoretical max of 50MBps, while USB2 is supposed to be what, 60MBps? But in reality it is slower. USB2 is CRAP and anyone who uses it for storage when they have access even to FW400 (let alone -800) is losing out on performance. In addition, IEEE1394 supports peer to peer operation (IEEE1394b) and offers an 800Mbps speed if you want to pay for it, while USB2 doesn't even manage to come close to its supposed 480Mbps of throughput.

      --
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    4. Re:I haven't heard this one in a while. by mmeister · · Score: 4, Insightful

      it's this kind of rewritting of history that pissess me off. Apple came to the USB game late. what they did different was that they dropped all legacy support at the same time. USB was intoduced in January 1996. the iMac shipped (with ONLY USB ports) in August 1997.

      What Apple did was drive USB into the mainstream. No, they weren't the first ones, but by dropping all the legacy support and going USB-only, they signaled a change, which has yet to be completed on the PC side (most PCs still come with COM and PARALLEL ports.. God help us all).

      Firewire (an apple created technology!) took even longer for apple to adopt! it was introduced in 1995, and shipped built-in in 1999. Sony may have even beaten apple to that game!

      Again, I think the real point is that Apple again drove this more into the mainstream.

      The OP is partly correct in that USB and Firewire on PCs were not commonplace before Apple made them defaults on their hardware. Hell, there are still a lot of PS/2 keyboards and mice floating around TODAY. I wish that the PC manufacturers had the courage to finally drop old keyboard ports, COM ports and Parallel ports -- welcome to the 21st Century!

      Because Apple controls both the hardware and software side of the equation, it can push these things through much quicker than the PC world. No, they didn't invent it -- but they brought into the mainstream (much like they did with MP3 players )

    5. Re:I haven't heard this one in a while. by dfghjk · · Score: 3, Insightful

      If you are going to complain that USB doesn't come close to it's theoretical throughput (which it doesn't) then recognize that firewire does not either. Firewire 400 comes nowhere near 50MB/sec though it does slightly edge out USB. The differences aren't as big as you suggest.

      It's true that FW has an 800 version but it is pricey. You can now get external SATA connections that are far faster, cheaper and don't require translation boards to talk to disk drives.

    6. Re:I haven't heard this one in a while. by snero3 · · Score: 2, Insightful

      which has yet to be completed on the PC side (most PCs still come with COM and PARALLEL ports.. God help us all).

      I am a UNIX admin and a Cisco network engineer. I configure my SUN, Linux and Cisco gear using the console. For that I need a COM port and guess what..... my fancy new macbook doesn't have a COM port so I had to go out and buy and USB COM port. So just because it is old doesn't mean it is useless. Personally it pissed me off when apple dropped everything bar USB as decent printers and world of other peripherals where hard to find for USB what didn't cost the earth.

      NB in a large data center is far easier to bring a laptop with a COM port than a whole screen, keyboard and monitor. And yes KVMs fuck up all the time.

      --
      It said "windows 98 or better" so I installed Linux
  7. This comes up often... by Bones3D_mac · · Score: 2, Insightful

    Yet, the response is always the same. Apple is a hardware company first, and a software company second. Especially now, where they are selling actual intel PCs with their logo slapped on them. Without the income generated from sales of such hardware (and the ipod), Apple could not survive in this market. Mac OS X is a decent OS, but not good enough to convince companies and schools around the world to spend thousands on software to make the transition away from the more commonly used Windows OS.

    Perhaps if Microsoft wasn't so dominant in the software arena, Apple could get out of the hardware business, but until that day comes, Apple will always be primarily a hardware company above all else.

    --


    8==8 Bones 8==8
    1. Re:This comes up often... by bynary · · Score: 2, Interesting

      There are rumors floating around that Mac OS X 10.5 will run Windows apps natively.

      --
      http://www.bynarystudio.com
  8. Apple Get Out of Hardware? by ackthpt · · Score: 5, Interesting

    Seems they tried that before and Apple was in such dire straits Jobs returned to salvage the company and close down the external Mac builders. Let's face it, Apple has survived because the dictatorial nature of product development at Apple means they can establish the trends and bail on those that don't do well, without worrying about maintaining a library of drivers even an orangitan couldn't keep up with (Ook) The PC/Windows path has Microsoft trying to keep an overweight operating system working on a staggering array of hardware combinations. Small wonder very few actually know what the heck is going on with things and most problems are countered with "did you try updating the drivers" or "Have you tried disconecting things until it works" or "You need to do a full re-install"

    I wouldn't agree with having Dell make the machines, either. Their quality isn't a shade of what it once was. Dell made their name with competitively priced hardware which was built almost as solidy as IBMs. Now it's all cranked out in China and is as good as anything else cranked out in China, so there's no real advantage over competitors.

    --

    A feeling of having made the same mistake before: Deja Foobar
  9. Moo by Chacham · · Score: 5, Insightful

    Is he saying Apple's core business was seeded by Intel. And that without Intel rooting for them, it'll be the pits, so Apple should branch out into other areas?

    Actually, Apple has a good name, with solid products like the Macbook, iPod, and OS X. I don't think Apple will have that mcuh of a problem. People don't run to Apple because of price, they run to them because they make decent, user-friendly hardware. Comparable devices are copies of them, and usually more expensive. If prices rise, Apple will go up a bit more, but will that actually drive people away?

  10. the 1990s called... by eshefer · · Score: 4, Funny

    ...they want thier stupid apple-should-get-out-of-harware story back.

  11. Sure by finkployd · · Score: 5, Funny

    And why not, have you seen the earning reports? Apple is on the ropes. Record losses, losing market share, constant layoffs, etc. They clearly cannot support their current business model, hell at this rate they will be bankrupt in a year or two.

    I would go even further, obviously they are losing money hand over fist on hardware, but I don't think that OSX thing is doing them any good either. And lets face it, the iPod does not have wireless and is pretty lame. Chuck it all and go with the business that has a REAL future. I of course speak of iTunes music store. Look at Napster, they are racking the money faster than they can handle with just an online music store. That is the wave of the future my friends. I only hope Apple has the good sense to listen to reason on this one, and not delude themselves that they are a successful company. The numbers clearly show otherwise.

    Finkployd

    1. Re:Sure by chill · · Score: 3, Informative

      Just in case people don't see your post for tongue-in-cheek irony and actually take you seriously, this is today's reports on AAPL.

      * * *

        NEW YORK (Reuters) - Shares of Apple Computer Inc. (AAPL.O: Quote, Profile, Research) rose 6 percent on Thursday, a day after it reported a sharp gain in quarterly profit alongside strong sales of its popular iPods and healthy shipments of its Macintosh computers.

      Apple stock jumped $4.69 at $79.21 on Nasdaq, where it was the third biggest point gainer.

      Apple's fourth-quarter results, released late Wednesday, prompted Banc of America to raise its price target to $84 from $79 a share, while maintaining a "buy" rating on the stock.

      Another analyst, Piper Jaffray's Gene Munster, said in a note to clients that the results showed Apple's "formula is working" as the popularity of its iPods is translating into a "resurgence in the Mac platform."

      "We believe in six months the halo effect will expand beyond a simple iPod-to-Mac correlation into a four-way relationship with iPod, Mac, iPhone, and iTV benefiting from each other's success," said Munster. "If this plays out, Apple's growth rate should accelerate in 2007."

      Apple is widely expected by analysts to introduce a new gadget dubbed the iPhone, which will combine mobile phone features with the iPod.

      The company said in September it will ship a device, code-named iTV, in the first quarter of 2007 to let consumers stream movies, music, photos, podcasts and television shows from the Web to their home entertainment systems.

      In its earnings statement, Apple said it sold 8.73 million iPods, up 35 percent from a year ago, and 1.61 million Mac computers, a 30 percent increase.

      Cupertino, California-based Apple said net income rose to $546 million, or 62 cents per share, from $430 million, or 50 cents per share, a year ago. Revenue climbed 32 percent to $4.84 billion.

      Prior to Thursday's surge, shares of Apple had risen about 5 percent this year, compared with an increase of over 4 percent in the Morgan Stanley High-Tech Index , of which Apple is a constituent.

      © Reuters 2006. All Rights Reserved.

      --
      Learning HOW to think is more important than learning WHAT to think.
    2. Re:Sure by finkployd · · Score: 2, Funny

      LIES!

      Also, Iraq had WMDs, Terri Schiavo was just about to make a full recovery, Foley was just joking around, and Vista is so much more than just XP with pretty graphics and DRM.

      Finkployd

  12. Huh? by oneiros27 · · Score: 2, Insightful

    First, we'll assume that Apple actually wants to continue their high rate of growth, which may not be the case. (eg, Jaguar could take a bigger market if they licensed their name to Ford ... um ... okay, bad example)

    The 40% margins are based on what? Because I would think that were Apple to get 20% of the market (over 3x what it is today), the individual costs of the OS are effectively 1/3 per machine in cost, comparatively. And the larger they get, the more sway they might have.

    And let's not forget -- Apple on Intel is a form of advertising for Intel. Apple is very, very good at getting in the press, so Intel might be willing to take a smaller margin in exchange.

    --
    Build it, and they will come^Hplain.
  13. Yeah Yeah Yeah... heard it before by GateGuy · · Score: 5, Funny

    Apple... going out of business since 1976.

    --
    Maryland State Motto: If you can dream it, we can tax it.
    1. Re:Yeah Yeah Yeah... heard it before by Yvan256 · · Score: 2, Informative

      30 years already! And you kept track of it all! I don't know what to say!

  14. Not Dell and perhaps not anyone by iamacat · · Score: 2, Interesting

    People have lost trust in quality of mainstream PC hardware and software, which is a big reason for growing Apple shipments in the first place. Nobody will trust a Mac from Dell. If Apple allows independent licensees at all, it should be a Japanese company line Sony or Panasonic. Even then there are many dangers. Licensees may not ship timely updates to hardware to run the latest releases of MacOSX. Look at how many PCs are still shipped with Intel integrated graphics which will suck on Vista. Does anyone really think the switch to Intel would have gone as quickly with 5 vendors who have their own investment in PPC macs? 3rd parties may not have support on the par with AppleCare and Genius Bar. By providing a complete package, Apple gives you one place which is going to be responsible for any problems you have with your purchase.

    This doesn't mean Apple should design and build everything in house. iPod design is already done by several outside companies and I believe Powerbook is designed by Sony. It's just that they should approve what is actually shipped and how its supported to guarantee the quality.

  15. Re:Are you Kidding? by BionicPimp · · Score: 2, Insightful
    It is kind of like suggesting that GM no longer sell cars.
    oddly enough, many people suggest GM doing just that. GM makes the bulk of its money through its lending arm GMAC. GM has often been called a bank that happens to make cars for a hobby.
  16. That's absurd. by bobalu · · Score: 4, Insightful

    Good thing Gartner is responsible for such great machines that they can... oh wait, they don't make anything but over-priced analysis.

    I've had some decently-made PCs out of the 10 or 12 I've owned, but nothing like the quality of my Macs. I switched for home use a couple of years ago with a PowerBook. I added a MacMini last spring and a quad MacPro recently, and they are absolutely some of the nicest machines I've ever seen since I started as a tech in '79.

    Apple would be completely stupid to give up that control and differentiation from everyone else.

    --
    The revolution will NOT be televised.
  17. Re:For the record... by oyenstikker · · Score: 5, Insightful

    Can we PLEASE stop spelling "fanboy" as "fanboi"? It is stupid.

    --
    The masses are the crack whores of religion.
  18. Apple makes the finest consumer equipment by qwertphobia · · Score: 4, Insightful

    A few counterpoints: 1. Apple is a hardware company. They make their revenue from hardware sales, not from software sales. 2. Apple makes superior hardware. Have you seen the inside of the Mac Pro? I have one, and I'm very impressed. The only internal cable is for the IDE optical drive. Everything else is modular. 3. Apple doesn't actually make their own hardware. They design it and have it manufactured to specifications. The motherboard of the Mac Pro was designed by Intel and Apple, but is manufactured by Intel. So, if one would agree with me that their hardware is superior, and one understands that Apple does not manufacture the hardware, how would Apple be limited in manufacturing ability, and how would it help Apple in any way to completely commoditize (if that is a word...) the production of hardware to support their OS? When Apple needs to ramp up production, they can choose an additional manufacturer to support their needs. In addition, since Apple makes a majority of their money from hardware, they would need to redesign their business model to become profitable in the software market. And by the way, is Intel really here to "prop up the market" or are they here to make money? I can't imagine Intel is making deals like those with Apple and intentionally losing money.

    --
    Never ask for directions from a two-headed tourist! -Big Bird
  19. My recommendation by antifoidulus · · Score: 4, Insightful

    is that Gartner should go out of business permanently. This is just yet another load of BS from them, just like "50% of tech jobs will be outsourced in the next 5 years, and as it JUST so happens we have an offshore consultancy agency. Imagine that!"

    Nothing but crap comes out of Gartner, how they are still in business is beyond me.

    1. Re:My recommendation by phalse+phace · · Score: 2, Funny

      You know, I wonder about the same thing with John C. Dvorak.

      He's never right, yet he still has a job.

    2. Re:My recommendation by PTscores · · Score: 5, Insightful

      Fortunately! There's a few so-called 'gurus' out there that haven't got a clue! To them, everything is a commodity! Innovation, creativity, design, development & customer service over the long-haul, ease-of-use, enormous complexity made simple, et al - are just commodities! These so called 'experts' and 'analysts' think all of these systems factors come along by chance - from garages! The majority of these desk jockeys couldn't design their way out of a wet cardboard box! Grasp the reality folks! These over-the-top talking heads are after publicity - the more outlandish and extreme, the more likely they'll be noticed! Try another perspective. Apple is not now and has never been in the 'hardware' business. Neither is IBM. Dell & Gateway are in the hardware biz. Apple isn't in the software biz either. Oracle, Adobe, Microsoft, Claris, & countless others are the software biz. Apple, like IBM and Boeing, is in the integrated systems business. Solutions and problem solving for end users. HP is also in the integrated solutions biz. Apple's R&D is dedicated towards original & unique designs, the true 'artwork' of the end users' experience. Anybody checked out the iMac's design in detail? Or the new Mac Pro interior? True works of industrial art - unmatched by anybody anywhere! And certainly not understood by 'guru' desk riders! Apple contracts to manufacture most of it's equipment & components for so many obvious reasons it doesn't justify words! Apple integrates thousands of parts & pieces to create user solutions that include, yep! Hardware with supporting systems and applications software - unmatched by anyone anywhere! Even hinting that Apple leave the 'hardware' business, reveals the author of such ideas as an unreliable source of technology industry info.

    3. Re:My recommendation by stevesliva · · Score: 2, Insightful

      Those who can, do. Those who can't, join Gartner.

      --
      Who do you get to be an expert to tell you something's not obvious? The least insightful person you can find? -J Roberts
  20. And the jackass of the week award goes to... by Fahrvergnuugen · · Score: 2, Informative
    --
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  21. Re:Apple is a bit different by nine-times · · Score: 4, Insightful

    Because everyone can offer Windows XP, but only Apple can offer OSX?

  22. Re:I can hear the Apple Fanboi's screaming now by UnknowingFool · · Score: 5, Insightful
    I for one agree. There really is no difference between a Mac and any PC now. It's all the same hardware in a slightly fancier case that costs you a bit more than a not so fancy case.

    The major components like CPU, memory, and HD are the same but it is a simplification to say that it's all the same hardware. Especially when it comes to laptops. Except for BIY PCs, PCs are not all that interchangeable when you buy from the major manufacturers. You cannot replace a Dell MB with a HP MB and expect it to work perfectly. If you've done actually pricing between a Dell and an Apple feature for feature, the Apple is cheaper. Dell's target customer are those willing to pay the lowest price, period. Apple is not interested in that customer so their design is different than Dell's.

    Right now Apple's hardware is really limiting as it does not have near the flexibility for a BIY or allowing for a good margin of tweaking.

    Some would argure one of the reason that OS X works so well it that it does not have to support the plethora of hardware that XP or Linux supports. Apple controls their own destiny when they control their own hardware. Again, Apple isn't looking to court the BIY customer.

    --
    Well, there's spam egg sausage and spam, that's not got much spam in it.
  23. Morons by 99BottlesOfBeerInMyF · · Score: 4, Insightful

    Gee with increasing volumes large margins are not sustainable because Apple won't get as good of deals from Intel? Yeah that makes sense.. err wait no it doesn't! As volume goes up, Apple will get better deals from component manufacturers, in general, not worse. Maybe Intel will not cut them as nice of deals, but with increasing volumes, Apple does not need to maintain margins. Most of their costs are fixed. OS development, marketing, industrial design, etc. make up most of their costs, but remain fixed no matter how many units they ship. If they ship twice as many, they can cut their margins in half without being affected.

    Either the Gartner people are looking to the very short term or they're out of their minds. The only way to free yourself from the influence of a monopoly is to maintain a complete vertical chain of components, including the one they have monopolized, but separate from their market. Apple doesn't sell their OS to Dell for two reasons. One, it would seriously cut into their hardware sales as people went to what they perceive as cheaper machines and were unable to compete with Dell's market outlets. Two, MS will kill Dell if they tried shipping OS X pre-installed. As soon as Dell had to re-negotiate their OEM licenses for Windows, MS would offer them the choice of being the largest supplier of computers in the US, with the cheapest rate for Windows, or being the most expensive supplier of PCs in the US. Assuming Gartner is 100% correct and Dell took all of that market, they'd still only be selling 13% of the machines in the US and they'd lose almost all of their existing 32% of the PC market selling Windows machines. Oh Dell would love that bargaining chip, but it just might kill Apple.

    No, now is not the time for such a move. Everyone who has tried to compete in that market has been killed by MS's lock-ins, even though several had superior offerings at the time. Apple needs to maintain their segregation until either the courts actually stop MS's antitrust actions or until they or Linux has grabbed a bigger chunk of the pie.

  24. Apple doesn't make computers by hexadecimate · · Score: 5, Insightful

    They design them.

    Correct me if I'm wrong, but aren't ALL Apple products built under contract by factories in Asia?

    What could they possibly gain by turning their manufacturing over to Dell?

    This is not a slam at Apple. I own macs and ipods and I think they design great products. I just don't think there's an "Apple" factory out there churning out the gizmos. Why would they turn to Dell -- a company with a horrible, horrible track record for quality and reliability -- to make their products, when their current business arrangements seem to be working just fine?

    $10B in the bank, no debt, 12 profitable quarters in a row, growing marketshare...this needs fixing how, exactly?

    The Gartner guys must have mixed vodka with their Red Bull again.

    1. Re:Apple doesn't make computers by Angostura · · Score: 4, Insightful

      Exactly As you point out, Apple already outsources its manufacturing to low-cost Asian suppliers. So what, precisely is the point in turning manufacturing to Dell which uses comparable Asian manufacturers. It just inserts another cost in the middle of the supply chain.

  25. Re:HaHaHa choke choke by finkployd · · Score: 4, Funny

    Is it just me or has Gartner become a shill for certain companies that would like to see Apple and Linux fail?

    Become? The US middle east intelligence folks have a better track record than Gartner for crying out loud.

    Finkployd

  26. Re:Smaller builders are helpful by Mr.+Underbridge · · Score: 3, Insightful

    Dell making apple computers would be a bit like repurposing the old Ford Taurus plant to make Ferrari's.

    Is Jaguar close enough for your analogy?

  27. Re:For the record... by __aaclcg7560 · · Score: 5, Insightful

    My last laptop was a Dell Inspiron 1100. Within two months of getting the MacBook, the Dell laptop was in the closet. If you were to compare the MacBook with a Dell D620, the MacBook is a wonderfully engineered machine. While big corporations buy tons of Dell every year, corporate buyers care only about the price and not the user experience.

  28. Re:For the record... by rblum · · Score: 5, Insightful

    Yes, they sell a lot. And it's not top quality. From what I've seen there's about a 20% failure rate on machines. (I.e. needs a part replaced fairly soon. Usually the HDs).

    Keep in mind that huge corps also base their software on Windows, and that doesn't make that inherently better either. Huge corporations go with the flow - nothing to upset the cart, because that can get you fired. If you're old enough, you'll remember the "Nobody ever got fired for buying IBM" slogan. *That* is why Windows and Dell are prevalent.

  29. Re:For the record... by Lumpy · · Score: 2, Interesting

    really??? so you never touched a large number of dells then.

    Out of 250, C640 laptops I had a 25% failure rate. upgraded to D600 and D610 and had a 35% failure rate and a 60% battery failure rate. This failure rate continued through the 2 years the laptops are in service.

    Dell servers, big ones, like their top of the line 8 processor Xeon behemoth before they decided that they cant do 8 way server motherboards reliable and got out of them. Died on a regular basis.. Perc cards from dell dying, etc....

    just because you have a single laptop that worked fine, does not mean dell products are reliable.

    --
    Do not look at laser with remaining good eye.
  30. Re:Smaller builders are helpful by Mydron · · Score: 5, Insightful

    What Gartner fails to understand is that the winds of change say more about Intel then it does about Apple. Intel can't afford not to subsidize Apple or HP or Dell or anyone else. Intel is realizing that consumers, particularly Apple's consumers, don't really care what's on the inside. It could be Intel, AMD, PowerPC or SPARC and as long as the system is still running.br>
    The fact is, the processor has become a commodity. The "experience" and end-to-end design that Apple sells is not a commodity. Who has lost their completitive advantage? It sure isn't Apple, and they know that.

  31. Re:I can hear the Apple Fanboi's screaming now by perlchild · · Score: 5, Insightful

    But Apple can only be in the software business if they control the hardware, and prevent tweaking, because a great deal of their stability, not to mention their software team size, depends on that hardware control. Just because the hardware is not more powerful than say, an AMD64, it can still be a difference, if say, you get to test your code on it six months in advance. You can't test a DIY six months in advance.

  32. Re:For the record... by eln · · Score: 5, Informative

    Dell sells about as many computers as Apple does, annually

    That's just rubbish. Dell sold 37.3 million PCs last year, while Apple broke a record by selling 1.61 million Macs last quarter. Dell sells far more computers than Apple does.

  33. Re:I can hear the Apple Fanboi's screaming now by NeutronCowboy · · Score: 2, Interesting

    I take it you don't own a Mac, nor have you priced one. I just did. At dell, a desktop with a 2.13 GHz Core 2 Duo, 2 GB of RAM, 250 GB HD and an NVidia 7900 GS with 256 MB of RAM costs you $2214. An iMac with a 2.16 GHz Core 2 Duo and a NVidia 7600 GT (256 MB RAM) costs $2300. The kicker? The iMac comes with a 24-inch widescreen monitor. The dell comes with a 20 inch regular sized monitor. In essence, I trade a slightly slower video card for a much, much nicer screen. And some bells and whistles like bluetooth, wirelesss, etc.

    Yes, it's essentially not upgradeable (the videocard is actually soldered in). But I built my PC before, and by the time I had to upgrade, it was a case of having to upgrade everything anyway. Since I use a NAS for storage, I have the same flexibility as with a PC - and the connectivity is actually a lot easier and less troublesome. As for tweaking.... yeah, I used to do that. Now I just don't want to spend hours on fiddling with Memory latencies to squeeze a couple more frames out of Doom. I just want something that works well, does what I want it to do, and does it for a good price. And the iMac is perfect in that sense.

    --
    Those who can, do. Those who can't, sue.
  34. is this the same gartner that said... by WindBourne · · Score: 4, Informative
    1. in 1999 that by 2004 Linux would account for less than 1% of all servers on the internet?
    2. in 2001, that Apache would be all but gone by 2006?
    3. In 2004, that no other browsers would be able to take on MSIE?

    Trusting Gartner's eval is a bit like listening to the white house or congress speak about Iraq; You just know that they have their own agenda and worse, the ones behind it, have zip experience or education.
    --
    I prefer the "u" in honour as it seems to be missing these days.
  35. Intel 'subsidizing' Apple profits? by twotommylong · · Score: 5, Insightful

    So, let me get this straight,

    Dell strikes a sweet deal with Intel after opening up it's systems to the AMD line...

    HP muscles in and says it will go to AMD (I assume) unless it gets the same deal as Dell.

    Dell and HP are in a deathgrip to maintain market share for the corporate and household WinTel platform, and are being nipped at by Lenovo, BestBuy, Walmart, etc, for market share, house branding, and margins

    Apple, which has the luxury of owning premium software that can run on multiple platforms, let alone on an x86 platform, and is probably already paying slightly more (due to volumes) than Dell or HP, Apple is the EVIL one here, and should be punished by Intel asking for a higher per unit cost for components, because Apple is more profitable?

    I see this as ludicrous as Goodyear asking for Honda to pay [even] more for the same tire as GM and Ford, because Honda can afford to pay it... x86 is a freakin' commodity, like pork bellies, and batteries (SONY, pay attention!!!). It's an important commodity, but fundamentally, a chip is a chip, and it's just that.

    Intel is not subsidizing Apple... Intel is subsidizing the big boy PC maker market in order to stave off AMD and maintain market their share. This article infers that Intel will soon ask Apple to help subsidize this partnership, and apple will be in no position to fight back....

    I hope Apple says either "AMD called yesterday and built a proto system on the PLUON chip... It ran OSX without mods... doesn't need another Universal Binary... just plug and play" or "You know, you should come over sometime... the boys in the labs, They built a sweet OS X system that uses a CELL chip from IBM.... Obtw, here's our order for 6million Core 2 Duo and Quad CPUs... volume pricing hasn't changed... correct?"

  36. Re:For the record... by drinkypoo · · Score: 4, Interesting

    Strongly disagree. If you compare prices on similar Apple and Dell systems, you will usually find that the prices are higher on the Apple side, but only 10-20%, and that in the high end the margin disappears and your most powerful systems cost about the same either way. Of course, a clone is always cheaper, regardless of what market you're talking about, and to me that's the bottom line and the reason I don't buy Apple. Actually, there is another reason, which is that Apple does their best to bury their mistakes to help the iFanboys forget that they ever made them. I got rid of it long ago, but I had a First Generation B&W G3 that had the UDMA data corruption problem. Apple's official recommendation was to buy FWB toolkit to reduce the drive down to PIO mode which is slower and makes the IDE chip consume TONS more CPU, which IDE is bad about already; or to buy an IDE ATA card and move your drive to that. A clear Apple fuckup, which they even admitted, and they STILL didn't offer a logic board replacement to the Rev.2, where they didn't make the same mistake. This is a chip used in TONS of other hardware including UltraSparc systems (like the Ultra 1 and 2) so it's not the chip, it's Apple's inability to implement the chip.

    But this isn't the part that's most upsetting - the thing that gets me is that when Apple folded their old knowledge base into the new library, they included documents both older and newer than the one I'm talking about, but that one didn't make it in. It is clearly a deliberate omission on Apple's part to try to cover up both the fact that they fucked up a computer, and that they were unresponsive to customers who purchased it. This is of course simply a further illustration of the fact that it's a very bad idea to purchase any first-generation Apple hardware, laptop desktop or otherwise, but it also explains why. Apple's customer support is legendarily bad when they think they can get away with it.

    --
    "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
  37. Re:For the record... by Nijika · · Score: 3, Insightful

    That's nice... Now I wish someone could explain to me why, if Dell is selling 37.3 million PCs, that Apple would want to homogenize their product to look just like Dell's since Dell seems to have that market pretty much covered. This article is pretty much telling any niche computer manufacturer that they should give up and just sell Dells. You can bunch Alienware into that category, and your local retailer, and Joe Bob who builds PCs from white-boxes down the street. It's dumb, because they're proposing that to compete with Dell, they should offer the exact same product Dell ships, which is what Apple customers are absolutely not looking for. Apple customers buy Apple because they do not want to buy Dell. Why would Apple give up that advantage? And finally, it's not like Apple is treading water here. Steve doesn't need business advice from "pundits" that don't seem to understand what a product is.

    --
    Luck favors the prepared, darling.
  38. Let's Compare Dell vs. Apple Financials by Cr0w+T.+Trollbot · · Score: 5, Informative
    Let's look at the cold, hard (cash) facts, shall we? First Dell, from their most recent (Q2FY07) results:

    (in millions, except per-share)
    Q2, FY'07 Q2, FY'06 Change
    Revenue $14,094 $13,428 5%
    Operating Income $605 $1,173 (48%)
    Net Income $502 $1,020 (51%)
    Earnings/Share $0.22 $0.41 (46% )

    Now let's look at Apple from their most recent announced results (in their case it's Q4 FY06 vs. Q4 FY05):

    Q4 FY06 Q4 FY05
    Revenue $4.84b $3.68B
    Net Income $546m $430M
    Earnings/Share: $.62 $.50

    (Slashdot keeps taking out the spaces, which is why this looks funky.) So, even though Dell has a little more than 3x Apple's gross sales, Apple is the more profitable company. Dell's profits dropped by 51% between Q2FY06 and Q2FY07, while Apple's profits reached new records. Moreover, Apple's profitability and market share are both increasing, while Dell's is decreasing.

    And Apple would want to outsource manufacturing to a much less profitable and quality-conscious company why?

    Crow T. Trollbot

  39. Windows95c == usb support by everphilski · · Score: 2, Informative

    MS supported USB only from win98, afair.

    Windows95c, on the install disc. And you could get USB to work on Windows95a and Windows95b with a driver from Microsoft or the manufacturer.

  40. That was a terrible move by krell · · Score: 2, Insightful

    "the USB move was probably the smartest platform move apple made"

    That was a terrible move: very anti-user. Apple would have been much better off phasing out non-USB ports only after the number of non-USB devices had dwindled a lot. What Appel did really screwed the user: making a machine without necessary standard-of-the-day ports in order to force the user to buy dongles or new peripherals because Apple thought that it was somehow immoral for users to use non-USB interface devices. (I've got a nice parellel-port printer I can still use on most PCs because they still have a port. Why? Because the printer is STILL A GOOD PRINTER, and PC manufacturers tend to respond to what the users need rather than Apple, which has fits of forcing morality like this.)

    --
    Where were you when the voynix came?
    1. Re:That was a terrible move by eshefer · · Score: 2, Insightful

      the users were annoyed, that's for sure.

      apple gained a shitload of third-party perfiral support they would NOT have had if the PC world would have had annough time to standardise on USB. developing drivers for a platform that has 50% of the market for USB devices is different then a platform that has 5% (which is what would have happened a year later). ADB users got the short stick in the short term, but in the long term.. well.. apple seems to be doing pretty well these days, don't you think? almost every printer, camera, and USB slave device that needs special drivers has mac support these days - in no small part a result of that strategic decision in the iMac HW design phase.

  41. Yeah but... by Palshife · · Score: 3, Insightful

    Wasn't Apple, like, actually doomed in '97?

    --
    Attention deficit disorder is a complicated issue, spanning several major... HEY LET'S GO RIDE BIKES!
    1. Re:Yeah but... by deinol · · Score: 2, Funny

      Wasn't Apple, like, actually doomed in '97?

      Google Trends confirms it, Apple is Dying!

      I must apologize to Netcraft, but Netcraft is dying. /me ducks and hides

      --
      Got Apathy?
    2. Re:Yeah but... by tbone1 · · Score: 4, Informative
      Apple was doomed before 1997, in fact, Apple Has Been Declared Dead 51 Times Since April, 1995

      --

      The Independent: Reverend Spooner Arrested in Friar Tuck Incident - ISIHAC, Historical Headlines
  42. Who has rejected what? by SuperKendall · · Score: 3, Insightful

    Apple is a premium hardware maker and designer, but their OS isn't that special, and developers as a whole have rejected it.

    Excuse me? I look around at fellow IT developers and quite a few of them have accepted OS X.

    Furthermore Apple has done a great job growing really useful framrworks in the OS like Core Image and Core Data. There are an ever expanding group of developers for OSX who have seen what a pretty good development environment (XCode) and a well thought set of frameworks can do for productivity.

    I know the Apple fans out there will fight me to their death, but the facts don't match up with you. Apple is slowly making the transition...

    I won't fight you, I don't need to - for the obvious progression is to use Windows for legacy apps and switch everything else to the Mac. Bootcamp is Apple's 3270 emulator - it lets you keep using some old applications while moving forward.

    Or really parallels is, Bootcamp is a slightly less convinent form of the same thing.

    If you think Apple is anywhere close to giving up OS X just as it is exploding in popularity and usefulness then you might have something.

    --
    "There is more worth loving than we have strength to love." - Brian Jay Stanley
  43. Vista? Hardly by sterno · · Score: 2, Insightful

    One quick comment, but Vista closes the gap briefly. When was the last major update to Windows prior to Vista? 2001. That's 6 years between upgades, and the changes we've seen between versions haven't been particularly significant.

    Windows is rapidly becoming a victim of it's own success. Making substantial changes to the code is difficult because they have to maintain compatibility with all the crap that's already out there. Apple has been able to go back to the drawing board and start with something totally new which has allowed them to be far more innovative.

    So while Vista will close the gap, it'll then be another 5-6 years before the next Windows version and Apple will come out with many useful changes in the meantime.

    Aside from that though, I believe Apple would be foolish to change their business model. Their selling point is that they control the whole experience. Apple's always have the impression of being more expensive, but that's because Apple doesn't generally make low end systems. They make higher end high quality systems and then make sure everything works well.

    --
    This sig has been temporarily disconnected or is no longer in service
  44. Re:funny i think the opposite. so does apple. by nine-times · · Score: 2, Insightful

    Eventually apple will announce the costs of maintaining OSX doesn't meet the interest of the public, and they will start going to head to head with Dell selling windows desktops.

    Funny, I'd be more inclined to think the opposite. It seems more likely to me that, as Vista crashes and burns and IT departments reject it for it's insane piracy-protection measures, Dell and other PC vendors will look at Apple's success and wonder if they should start offering their own optimized versions of open-sourced software. Not that I think it's entirely likely right now, but more likely than Apple dropping OSX.

    Developers haven't rejected OSX. Some developers just haven't been releasing OSX software because OSX lacked the market share to be a profitable platform for them. That appears to be changing, as Apple is getting more and more mainstream attention. In fact, I've heard a lot of developers say that Apple is a great platform to develop for, and that Xcode is a great environment (can't vouch for that, since I'm not a programmer).

    Finally, I just can't imagine Steve Jobs will ever, so long as he's in control of the company, ship Macintoshes booting into Windows by default. I know, people doubted the Intel switch, said it would never happen, etc. But this is different. You're talking about Steve Jobs and Microsoft Windows here.

  45. Re:I can hear the Apple Fanboi's screaming now by peragrin · · Score: 2, Insightful

    Just try to get on-site service work.

    They basically only do it for ram and Hard drive problems, anything else and you still have to send the machine in, plus you wasted extra time in dealing with getting a support person out there.

    How do I know this. My mother recently bought her first new computer(she was getting hand me downs from myself and my sister). Oddly enough the HP laptop had a backlight problem she spent the better part of 8 weeks trying to get HP to admit it. Finally they did and the machine needed to be mailed(on HP's tab at least) to them repaired, and sent back. Are HP's total crap? Nope I don't think so. It was just a defect. But that On site warrenty isn't as good as you think it is.

    I much perfer Apples. I take it to one of the many apple stores, and they deal with it, if they can, if not I too have to deal with the same hassle of sending it in.

    Service wise Apple comes out slightly better. Hence why Apple is Consumer Reports best tech company for such things.

    --
    i thought once I was found, but it was only a dream.
  46. Re:For the record... by MoneyT · · Score: 4, Insightful

    Seems like Apple is making a shitload of cash just fine without being dell.

    --
    T Money
    World Domination with a plastic spoon since 1984
  47. Don't forget to rip on the Chooser... by Cid+Highwind · · Score: 2, Insightful

    As usual, the loudest criticisms of Apple are the ones based on the machines of a decade ago. Honestly, who still cares about the Centris/Performa/LC series or even the G3? What's next, a scathing critique of System 7?

    Also, do the Mac fans still get to be snarky about PCs in general because Packard Bell and eMachines made such awful clunkers, or is this tactic reserved for the Apple-bashers only?

    --
    0 1 - just my two bits
  48. Re:Are you Kidding? by nsayer · · Score: 3, Insightful
    Steve tried to drop the hardware business and compete straight up against Microsoft in the OS arena once before. Didn't work out so well. I suspect he's not going to try that same move again anytime soon.

  49. Re:For the record... by MSFanBoi2 · · Score: 2, Insightful

    Of those 9000 laptops I can see:

    About 25 that have been dropped, water damaged or otherwise user destroyed.

    Two that had unexplained video problems

    47 that have had battery issues (not holding charges typically)

    14 that have had the locking mechanism on the front damaged.

    Still looks FAR under the 20% number you are giving and I have a much larger install base.

  50. Re:For the record... by be-fan · · Score: 2, Interesting

    I think there are a lot of hold-outs from when Dell didn't suck. Dell used to make very good machines at reasonable prices. They weren't the cheapest (that was Gateway), but it wasn't the most expensive, either.

    I've got a Dell D300 that'll be seeing its ninth birthday next january. In that time, it got a solid five years of use as a workstation, and another three and a half as a server for my parents. I shut it down over the summer, simply because they didn't need it anymore. I opened it to find it full of drywall dust, because apparently nobody had thought to remove it from the closet while they renovated the basement last year.

    I replaced that Dell D300 with an Inspiron 8200. It wasn't very good. It was a flimsy, awkward thing, the screen had to be replaced after a year, and after the three-year warranty ran out, the DVD drive started to get sketchy. And that was a $2k machine too --- I shudder to think what the $1000 boxes are like.

    --
    A deep unwavering belief is a sure sign you're missing something...
  51. Re:Apple doesn't make computers, yes they do!! by busman · · Score: 2, Informative

    The only "Apple" manufacturing site left is the facility in Cork, Ireland!
    "Manufacturing" is a bit of a misnomer, as all the do is assembly parts from Asia!
    Mostly iMacs and Desktops with some xServes as well.
    The two reasons they left Cork intact is that Ireland have a low tax rate,
    and they can fill cto orders for the European market within a few days.
    They also have a large call center there as well.

    --
    __
    Sigs are like arse-holes, everybody has one ;-)
  52. Re:Smaller builders are helpful by GaratNW · · Score: 2, Interesting
    "Intel is realizing that consumers, particularly Apple's consumers, don't really care what's on the inside"


    I actually completely disagree with this. And one reason. x86 compatibility. Until a year ago, I never would have considered owning a Macintosh. But, with an x86 processor inside, Boot Camp, Crossover, and other recent additions to the Mac arsenal, for the first time since 1989, I want a Mac! And it's _completely_ about the processor. It could be AMD as well, but the main point is that suddenly compatibility with my hundreds of PC games, applications and utilities becomes possible. Easily, without having to buy new versions or hope the developer might actually MAKE a new version.

    One comment I haven't seen is.. one of the reasons, in my opinion, that Apple never reached market dominance in the beginning of the 90s is the lack of homebrew solutions. The people building their own machines, specifying the compoents they wanted, and knowing all about the architecture was the catalystfor companies like Gateway and Dell to succeed and in fact help Windows become the dominant OS. Quite simply, Apple refused to share the wealth. People attack Microsoft for being greedy, but in the process, they have made many other companies wealthy beyond belief.
  53. Re:I can hear the Apple Fanboi's screaming now by kencurry · · Score: 4, Insightful

    "That said however, I'm not gonna blow but so much money on what will essentially be an OS experiment for me."

    It's all about how much your time is worth to you. $2k really is a lot of money, and I understand that it's too much for some. But like almost anything, quality costs more, and if you can afford better quality, you will spend less time maintaining it, or learning its quirks etc.

    I used to be a mac hater years ago. Then I used one. learned that instead of feeling smug because i knew how smart you had to be to really get useful things done on a computer, I could just put that energy into just getting things done period. For most of us, it's not about the computer, it's about design, chemistry, architecture, whatever.

    --
    sigs are for losers (except to point out that sigs are for losers)
  54. Ford never owned Lamborghini by dafz1 · · Score: 2, Interesting

    Ford did not own Lamborghini.

    It was Chrysler, who was responsible for the creation of the Diablo(Lee Iococca said the door sills on the Countach were too wide). You are correct that Chrysler raided some of the technology(ex. brakes on the Viper), however Chrysler sold off their interest in Lamborghini due to difficult financial circumstances(which lead to the Daimler "merger").

    Lamborghini is currently owned by VW.

  55. Re:For the record... by Overly+Critical+Guy · · Score: 4, Insightful

    That meme died a long time ago. Macs, particularly the iMac and the Mac Pro (which is $1,000 less than the equivalently configured Dell workstation), give you a LOT of value for your dollar.

    Apple-haters really need to find some new material.

    --
    "Sufferin' succotash."
  56. Re:For the record... by snuf23 · · Score: 4, Informative

    From Wikipedia:

    One early use of the term "personal computer" appeared in a November 3, 1962 New York Times article reporting John W. Mauchly's vision of future computing as detailed at a recent meeting of the American Institute of Industrial Engineers. Mauchly stated, "There is no reason to suppose the average boy or girl cannot be master of a personal computer."

    The term is much older than Apple. What Apple did is popularize it. It became synonymous with IBM compatibles because of the name of the original IBM PC (PC for short).

    --
    Sometimes my arms bend back.
  57. Re:For the record... by Overly+Critical+Guy · · Score: 2, Funny
    You probably also forgot how hard it is to upgrade memory in the stupid iMac.

    I agree! I had to waste a whole five minutes taking off a tiny panel on the bottom and sliding the RAM in!
    --
    "Sufferin' succotash."
  58. Of course it matters by blueZ3 · · Score: 2, Insightful

    and to those of us with a Windows machine, it still matters. Every time (every stinking time) I open an Explorer window to the "machine" level, I have to wait 5 seconds while Windows dutifully checks the floppy drive so it can see what to display for A: Never mind the fact that there is not now nor has their ever been a disk in the drive, never mind the fact that the last time anyone used a floppy was two versions of Windows back, the PC manufacturer still installed the drive and Windows still wastes time checking for a floppy.

    It wasn't morally offensive, it was just a nusaince. I too am glad to see the death of them.

    --
    Interested in a Flash-based MAME front end? Visit mame.danzbb.com
  59. Re:For the record... by dfghjk · · Score: 2, Insightful

    "While big corporations buy tons of Dell every year, corporate buyers care only about the price and not the user experience."

    No, they care about user experience. Big corporations want Windows, multiple sourcing, and suppliers who know how to sell and support in large volumes. That's the user experience they care about, not the brushed metal themes, the fancy packaging and the grammatically superior dialogs. That's why they buy Dell and not Apple.

  60. Re:For the record... by 99BottlesOfBeerInMyF · · Score: 5, Informative

    If you compare prices on similar Apple and Dell systems, you will usually find that the prices are higher on the Apple side, but only 10-20%, and that in the high end the margin disappears and your most powerful systems cost about the same either way.

    Actually, you're out of date. Last year Apple systems were priced at approximately 14% higher than equivalent PCs, not Dells in general. This year, they are actually cheaper by about 5% to equivalent machines. You'll note, I don't say Dells, I say equivalent machines. That is because people conducting real market research soon discover it is hard to find an equivalent machine from Dell.

    Apple's customer support is legendarily bad when they think they can get away with it.

    Yeah, um, unlike all the other companies out there? Take a look at Consumer Reports for the last 5 years. Apple is one of the best for support, not the worst. You actually have to compare them to what else is out there. Sure, Apple support can really suck an egg, which makes it about twice as good as Dell's customer support that sucks two eggs.

  61. Re:Vista? Hardly by odourpreventer · · Score: 2, Interesting
    Apple has chosen to go back to the drawing board

    Fixed that for you. Lots of programs stopped working between 10.3 and 10.4, which annoyed at least me a bit. Apple forced people who upgraded the OS to upgrade their programs as well. I presume there was a cost/risk analysis somewhere, and Apple's said "yes" while Microsoft's said "no".

  62. Re:For the record... by joe_bruin · · Score: 3, Informative

    That's just rubbish. Dell sold 37.3 million PCs last year, while Apple broke a record by selling 1.61 million Macs last quarter. Dell sells far more computers than Apple does.

    Let me put it another way that might be more enlightening: The growth in Dell's volume (ie, the difference between the number of machines they sold this year and the number last year) is greater than Apple's entire volume for the corresponding time period*. Apple is a distant fifth worldwide behind Dell, HP, Acer, and Lenovo.

    * Note, this has been true for the last few years, but this quarter may not be due to Dell's recent problems.

  63. Re:Apple is a bit different by rahrens · · Score: 2, Insightful

    I take exception to your statement about cost.

    Apple's offerings are NOT more expensive than comparably equipped, say, Dells. The issue is that they do not have a low end el cheapo to compete with Dell's $500 junk.

    They do NOT sell OS X at a premium, they sell it at a very competitive price, compared to Windows. Get the story straight. But, no they will never dump the hardware side; that's their bread and butter.

    --
    "Money is truthful. If a man speaks of his honor, make him pay cash." Notebooks of Lazarus Long, Robert A. Heinlein
  64. Re:I can hear the Apple Fanboi's screaming now by Chanc_Gorkon · · Score: 2, Insightful

    And IBM had it before anyone else....errr....excuse me....Lenovo.....

    --

    Gorkman

  65. Re:Smaller builders are helpful by Mattintosh · · Score: 2, Interesting

    You just proved the GP's point.

    it's _completely_ about the processor ...then... It could be AMD as well

    So it's not the processor. AMD processors aren't Intel processors. It is not the processor.

    suddenly compatibility with my hundreds of PC games, applications and utilities becomes possible

    AHA! So now we get to the real reason. Functionality. You have software you want to run. Apple makes (very nice) hardware that will run it.

    And your final comments there are pretty accurate. Apple makes "the whole widget". Period. IBM was trying to do the same, but made a poor attempt at it and ended up being the designer of an open system. It turned into the "wild west" of computing. Now we're growing out of that "wild west" phase and we're looking for something more refined. Something that "just works". Something that is designed as a "whole widget". And Apple still makes them. It's not that Apple was wrong to do what they did, it's just that it wasn't time to do it yet.

  66. Re:For the record... by necrogram · · Score: 3, Interesting

    If that was the case, comapnies would be buying boat loads of Inspirons instead of lattitudes. Dimentions instead of Optiplex's. The reason comapny;s buy opti's and latti's are the fact its a enterprise supportable platform. If you have a D series Latti, then you just have to stock D series gear. One of our captains had his D600 replaced with a D620, didnt have to change the docking stations he had, his floppy, or any of the accessories. You dont get that with platforms like Inspiron, or Macbooks. I'm not a fanboy or mac-bashing (i think the new macbooks are damn sexy), but apple isnt an enterprise platform. There's no managment frame work that come close to openmanage or hp's insight. the fact you can have SMS push out a bios or firmware update to a few hundred desktops is why you have corperations buying them by the pallet.

  67. Re:For the record... by 99BottlesOfBeerInMyF · · Score: 5, Insightful

    FF Market Share will drop over the next year.

    Actually it is based upon multiple methods of information gathering, including spot checking and anonymous tests.

    ...think that this thread has, if anything, established that Apple users are more willing than average to forgive and forget their favorite company's flaws.

    Wait a second, you take a jab at Consumer Reports' methodology and then you make an assertion like this based upon your views of what you read in a particular forum? Is that supposed to be a joke?

    You make a lot of generalizations and assumptions, but the truth is the best data to date indicates Apple's support is better than average and you have no data to refute that claim. If you objectively look at the information, the best guess is the Apple's support is better.

    ... lots of Unix types got suckered into using a system with lots of proprietary pieces.

    Have you ever considered that a lot of UNIX types know exactly what they are doing, but simply have different priorities than you do? Open source, free software is a feature of software, but considering only one feature rather than the whole package is absurd. I use OS X, Windows, Linux, and OpenBSD every day. Each has their strengths and weaknesses. I'd love to have a primary workstation that was completely open source. I'm just not willing to give up all the features of OS X or all the available library of software for Windows to do it. The sad truth is, for a lot of tasks, their is no good Linux solution. For a lot of tasks, Linux itself, regardless of the applications, is inferior. I don't have the time or money to get the features I want added to Linux and it is falling further behind on the desktop, not catching up. When Linux has functional system services I can use and a two step upgrade path to a new machine, via a firewire cable, let me know. Until then, Linus will be on servers and Linux and Windows will both be running in VMs under OS X on the desktop.

  68. Re:Apple is a bit different by Grishnakh · · Score: 2, Funny

    But OS X doesn't have the wonderful WGA that Vista will have.

  69. Missing the point by griffjon · · Score: 2, Insightful

    Apple's edge isn't OSX, it isn't the iPod, it isn't softly glowing lights, it's the overall style. Have you seen DELL's concept of "Style"? The big thing is to partner and outsource and break down a company into its core competency, well, I say Apple's core competency is style, and they have to keep all the parts that are intimately tied to their being able to deliver on the style. OBVIOUSLY, they are already outsourcing some of their manufacturing, or we wouldn't have viral-infected iPods floating around.

    The day I trust an analyst is the day I trust a politician.

    --
    Returned Peace Corps IT Volunteer
  70. Re:Smaller builders are helpful by Anonymous Coward · · Score: 2, Insightful
    Dell making apple computers would be a bit like repurposing the old Ford Taurus plant to make Ferrari's.

    Is Jaguar close enough for your analogy?


    Actually, yes. I would think the Jaguar example is a good analogy. Before Ford purchased Jaguar, Jaguar was the maker of desirable cars. Ones that, while they weren't the most reliable, per se, they certainly looked good, felt good and were very unique.

    Now, Ford owns them, and look what's happened. Aside from the top-end car, every other one is essentially a rebranded Tauras with leather seats. They're absolute crap both interior wise, and component wise.

    So ya, if Dell made Apple computers, it would be the same thing. Rebranded crappy computers.
  71. Re:For the record... by drinkypoo · · Score: 2, Interesting

    I think that most customer surveys are flawed and you have no chance to figure out what's going on inside a customer's head without a focus group or similar, where you can find out why they gave particular answers.

    --
    "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
  72. Re:For the record... by 99BottlesOfBeerInMyF · · Score: 3, Informative

    I haven't had any issues with a properly-configured Linux desktop setup;

    I'm not talking about "problems" as in bugs. I'm not talking about UI effects. I'm talking about missing features. I got a new laptop from work a few weeks back. I rebooted my old laptop into firewire mode, plugged in a cable and turned on the new laptop. It asked me if I wanted to install from the old one and I clicked "yes." Then I walked down to the coffee shop, grabbed a bite and a drink. That was it. All my configurations, settings, files, programs, security certs, user accounts, and everything else was sucked across the firewire cable. With a straight Linux machine it takes me days of configuration to get all those configurations back on new hardware.

    The other feature I mentioned is system services. One spellchecker that works in all programs and shares a dictionary I customize. One grammar checker that works in all programs, regardless of if the developers of vi or Adobe InDesign or SubEthaEdit even knew such a feature was available. The same goes for scripts, language translation, online dictionary/thesaurus lookups, automatic bibliography citations, and hundreds more. Because OS X has provided a way for applications to share functionality with one another or from a plug-in I no longer have to copy and paste from my IM application into MS Word to check spelling or grammar. I can translate text from one language to another in any program. It saves me hours every week and I catch spelling errors in my posts and chats and IRC conversations and e-mail and Web mail and everything else, that I would have missed before.

    Those are the two examples I listed, but they are not the only ways Linux is behind as a workstation. The thing is, I don't expect Linux to catch up anytime soon because all the people who really care about these things, have moved to OS X on the desktop. I use Linux on the server and I use it on the desktop for testing compatibility and for a few programs that I like better in KDE than in a generic X11 on OS X. But it just does not compare in general.

    Until you try different systems for your everyday computer you just don't know what is missing from one or another. Don't mistake not having "problems" for Linux not being inferior in many ways.

  73. Re:Vista? Hardly by WiseWeasel · · Score: 2, Interesting

    Apple does this all the time. It does make for a vibrant 3rd developer market, with opportunities to charge for updates at more points of failure, and the new technologies and frameworks you adopt with each OS revision typically provide enough incentive for people to put down their hard-earned cash. Unfortunately, this also makes OSX unacceptable for corporate use, as in-house solutions are much more difficult to support if APIs keep getting deprecated or significantly modified. Also, you tend to have to recompile with the latest version of XCode as major OS revisions are released, or your apps will have stability problems, meaning that you can't just keep using the same binaries for long periods of time. There are advantages (3rd party developer sales, enticing new features on a regular basis) and disadvantages (app stability and compatibility, increased effort for developers, lost corporate sales). In the consumer market where Apple thrives, they can get away with this tradeoff and offer their users more drastic progress. It costs them the corporate market, however, so that must be ceded to Microsoft, who will ensure backwards compatibility to developers who use their APIs, in exchange for less fundamental innovation and end user features.

    Unfortunately for Microsoft, Linux is also geared to API stability to the extreme, and offers great value to corporate users. Since all the code to Linux is open, you can ensure that an API will be there in a usable form if you need it. As Linux takes away Microsoft's bread and butter, MS will react violently, trying to make big interface changes to compete with Apple in the consumer market, while keeping their corporate customers appeased with backwards-compatibility, and locked in with licensing agreements. This is a trap for them, though, as corporate customers don't care for fancy visual doodads or subscribing to ever-updating software. They want to run their productivity and database software on a stable platform, and that's it. They will keep their Win2k, XP and Office2k3 licenses until Linux and OpenOffice is able to be swapped in seamlessly (which is pretty much the case now), and get off of MS licensing for good. Since MS will be fighting to hold on to the remaining corporate diehards, they will be reluctant to make the big sweeping changes Apple has been able to, and so won't be able to compete in the consumer space as well. The combination of Apple's rise in the consumer space and Linux's rise in the corporate space will really start to put the hurt on Microsoft in the years to come. They're really caught between a rock and a hard place, and they're squeezing together at an increasing rate. Their attempts to lock down the screws with Windows Genuine Advantage are just going to accelerate this shift.

    If Microsoft is to succeed, they will have to become a middleware vendor for other operating systems. If they focus on their vast library of APIs, and work on making them universally available, they would have great leverage, with all the software that depends on these APIs, to secure a large part of the future computer market. This would attract more developers to their platform, and make their platform more crucial to computing in general.

    --
    "I like systems, their application excepted", George Sand (French)
  74. Re:For the record... by Nefarious+Wheel · · Score: 2, Insightful
    What Drinkypoo says is pretty much on track. One might argue that there must be a reason why Apple users are more willing than average to forgive though, even if they can't understand why. There are some subliminal messages that are definitely getting across -- perhaps their machines are perceived as sterile, rather than viral.

    Personally, I'm happy with any computer built since the Difference Engine (Hey, I'm old. Ada Lovelace was hot).

    But I also know that the rest of the world ain't like me and you. There are whole groups of professionals who must - by charter - eschew innovation (floor care nurses come to mind) and the less they have to think about computers the more comfortable they are. For me, mouse buttons >= 3 is better. For others, mouse buttons > 0 are problematic, mouse buttons > 1 are Way Beyond The Comfort Zone. There are a lot of those people out there.

    --
    Do not mock my vision of impractical footwear
  75. Re:For the record... by Bertie · · Score: 2, Funny

    Y'know, I studied Virgil at school, but I never realised he wrote I Am The Walrus.

  76. Comment removed by account_deleted · · Score: 2, Informative

    Comment removed based on user account deletion

  77. Re:For the record... by EastCoastSurfer · · Score: 2, Insightful

    I totally agree. I first used osx a year ago or so and am convinced that is how computing should work for users. It's all of the little things that you mention that put it above a linux or windows desktop. Of course it has it's issues like any piece of software, but it works and works well.

    In fact, I'm not sure that linux can ever reach that type of integration or functionality by the very nature of OSS. Not that it's a bad thing, but lack of integration will always relegate linux to server room or the techies desktop.

  78. Re:Apple is a bit different by Firehed · · Score: 2, Informative

    Having used both within a span of mintes (like, right next to each other), I can also say they're not that dissimilar either. The BlackBook has a nicer screen (by a longshot) and OS X, but as far as Windows notebooks go, the Thinkpad is pretty good. It's somewhat more responsive (thanks solely to it's gig of ram, the 512MB stock simply isn't enough for OS X) and more comfortable to use (notably due to how it NEVER gets hot, despite having both the same processor and GMA950 chip; the Genius Bar has never been able to grasp this, though the fact that the edge where your wrists rest aren't SHARP!! on the thinkpad is a plus too). They both have the black show greasy fingerprints off like only black laptop owners know about, and I'd say that overall they had about equal build quality (though in a rare turn of events, the MacBook is quite a bit easier to upgrade). They even had comparable battery life under similar usage situations - around 4.5-5 hours, though you get more done on the MacBook in a given space of time thanks to things like Expose' and everything being wonderfully integrated together.

    I agree, they're definitely doing something right. Maybe advertising, maybe being trendsetters, maybe people just recommending them more than ever. I couldn't say. But I'm not going to be able to trick myself into thinking the hardware is vastly superior, when there are still heat-related issues (I just got my MBP back from Apple's service dept where they were going to fix it... it's still scaldingly hot) and the things don't even sit flat on the table because they warped. Don't get me wrong - I'd still take the Apple system any day, but it's solely because of OS X.

    --
    How are sites slashdotted when nobody reads TFAs?
  79. Here's a hint for Gartner by skingers6894 · · Score: 2, Funny

    Speak up, Steve can't hear you over the clanging of the cash registers.

  80. Nonsense business advice by Ath · · Score: 2, Insightful
    I happen to be a Gartner customer and find them to be very valuable in many areas. That being said, when you have thousands of analysts worldwide - many with opposing biases depending on their area of focus - it is inevitable that one of them will utter just about any prediction you can think of.

    In addressing the premise of the recommendation from this particular Gartner analyst, one has to wonder why a company would get out of a highly profitable area of their business while it is still highly profitable. The day may come when selling computers is not a good financial thing for Apple to do, but until that time I am pretty confident Apple will continue doing it.

    Of course, many of us also question the prediction for other reasons. First, Apple is not just in the computer hardware business. They sell an overall user experience. The unique design of the hardware and the software are components in that overall experience - each is not easily separable from the other. Second, Apple's current strategy has been extremely effective. They continue to increase market share in each segment they operate in. The line between the iPod and the Mac computer line is continuing to blur without risking the individual segments.

    It continues to amaze me that any analyst would be unable to comprehend that Apple's business model is not Dell's. Having not read the analysts actual report (too lazy to download it), I hope that he is only referring to the supply chain and manufacturing efficiencies that Dell is supposed to enjoy over other companies. However, I suspect that Apple is getting as efficient as Dell in these areas. If you look at their component inventory on-hand (at about 4-6 days), they seem to be quite good in their supply chain management. The earlier point that their margins may decrease seems a more salient point than to suggest that Apple would be any less capable of being able to profit from the computer business.

  81. Yes it does... by Foerstner · · Score: 2, Informative

    ...though not very many of them.

    Apple retains one manufacturing plant in Laguna, CA and another in Cork, Ireland. Both have seen their workforces shrink in recent years.

    I believe it may also have a company-owned (that is, not contracted) plant in Malaysia that makes mice.

    --
    The US free market: two halves of a government-granted duopoly are free to set the market price.
  82. A tidal change at apple - thanks to boot camp. by zerofoo · · Score: 2, Interesting

    In the 15 years i've been in IT, I have consistently been a white-box/Dell/HP/EMC guy. The current network I admin uses Dell servers and the 3 year old Dell workstations are on their way out. Guess what we are buying to replace the aging workstations? You guessed it - Macs.

    The ability to standardize on one platform for both Mac OS and Windows is great. The hardware is nicely designed, and seems to hold up better than Dell or HP.

    Still, Dell makes a nice server, and the re-branded EMC stuff is also nice....but who knows...the next Xserves may run Windows....you never know.

    Apple's control over its hardware ensures quality. The miracle called Boot Camp will only increase Apple's market share. I hope an MBA doesn't screw that up.

    -ted

  83. Re:Smaller builders are helpful by mstone · · Score: 4, Insightful

    Complete, utter, and total shash..

    ---- Apple computers make up a tiny market share.

    Apple's market share is growing, and guess what: that growth had to come from somewhere. Apple is taking share away from the other players in the market. It's also interesting to note that while Apple is #4 is market share right now (behind Gateway, but not for long), their profits for this quarter were $584 million. Gateway (.3% ahead of Apple right now in sales share) lost about $80 million last quarter, and Dell (#1) had profits of about $510 million for its last quarter. In other words, Dell and Gateway had to sell something like six times as many computers as Apple to make $160 million less than Apple did over the last quarter.

    ---- Dell and HP will continue to grow.

    That's debatable. Dell and HP sell a lot of $300 computers at either a razor-thin profit as an actual loss-leader. A company that buys 1500 cheap desktop units for the workers will also buy a couple hundred high-end laptops for the executives.. and the laptops probably bring Dell more actual profit than the whole consignment of desktops. Thing is, Apple's growing market share is coming from the $1500-5000 price range, where Dell and HP make their real money.

    Apple will be absolutely delighted to see Dell and HP ship 80% of the computers sold in the market, as long as that 80% comes from the sub-$1k, $2-profit-per-unit loss-leader segment. Meanwhile, Apple will sit happily on the 20% of unit sales that generate 25% profit on a $1500-5000 sale per machine.

    ---- How many small incremental features can be added to the iPod before people look the other way? Rivals are offering similar devices with more features at a lower price.

    And consumers voting with their wallets don't give a shit. Those lower-priced units with similar features also offer a lousy user experience, which is just certain to get better now that Microsoft has jumped firmly astride the fence with its dual Zune-to-be-coming and Plays-for-Sure-Unless-It-Doesn't initiatives. The numbers for the past several years show that Apple holds about 75% of the global market and everyone else competes for the remaining 25%. Any competitors who want to take market share away from Apple have to do better than 'similar features (but lousy usability) at a slightly lower price'. They have to offer something that's significantly better. And since the competition is currently stuck in "which one sucks least?" territory, that isn't likely to happen any time soon.

    ---- Apple is sunk without a strategic alliance and a different strategy.

    Apple is making money hand over fist in a market where everyone else is fighting to survive. And if you want a strategic alliance, wait 'til the cross-pollination between Apple's R&D and Intel's R&D starts to kick in. Apple is willing to push new technology into the market, where the Wintel manufacturers wait to adopt (or release) technology until a trend is established (look how long it took to get rid of parallel ports). Intel has spent years developing concept platforms that none of the Wintel OEMs have been willing to take to market. Apple wants an edge on technology, Intel wants a vendor to showcase its new tech. And now the two are working together.

  84. You should have seen the first draft by Gerocrack · · Score: 2, Funny

    Andrew Donoghue suggested that Toyota get out of the car business, and just make car stereos.

  85. they already have by oohshiny · · Score: 2, Insightful

    Apple's machines are generally built by contract PC manufacturers in Asia; Apple already is largely only design, marketing, distribution, and some software development. Involving Dell would only increase costs for Apple.

  86. Re:I can hear the Apple Fanboi's screaming now by Criton · · Score: 2, Interesting

    I'm somewhat disapointed with apple's present hardware offerings. I wish they kept the PPC platform esp since PA semi made the laptop chip they needed and it's better then intel's core ie is 64bit has an onboard PCI-e controller and two DDR2 memory controllers and uses only 5 to 13 watts. Tell me does yohna or even conroe come close to this http://www.pasemi.com/processors/1682M.html Other gripes no PCMCIA on the macbooks and to get a usable graphics card you must buy the macbook pro. Though since they have OSX on X86 I'd like to see it offered for normal PCs esp since I seen acer and sony laptops that have better battery life and offer a 3d card for a lot less money.

  87. Late response by ThePhilips · · Score: 2, Insightful

    This is precisely why I never listen to such analyst. They are dumb.

    The point of Apple is to make hardware ergonomic and user friendly. Software is the glue. But regardless of quality of glue, you cannot force user to stick with shit.

    Look at M$ and its relations of OEMs & hardware manufacturers - and resulting quality of Windows, its drivers and integration with hardware. This is precisely what would happen to Apple, would it ever stop being vertical company: crashes & blue screens (since software would never know hardware it runs), incompatibilities & over-delayed releases (since exact way hardware works might be known only few weeks before it's released).

    Apple would never do that.

    Intel has been forced to restructure and, in our opinion, cannot go on supporting Apple (or any other customer) indefinitely

    HAHAHA! Morons! Apple survived not single CPU manufacturer/architecture in past, with Intel being third. Apple is outliving CPUs for sure. That's tradition.

    What's more, for Intel now Apple is becoming important part. Compared to other HW manufacturers, Apple has very narrow well defined goals it is trying to achieve no matter what. That's something certain for Intel in the uncertain market.

    Also, Apple is often early adopter. (I do not know even where to start with what they did first. Plug&Play & USB as two big examples.) And that's again good for Intel, since they can now pilot new technologies on "high end" Apple's hardware, w/o need to wait for other manufacturers who are in their turn wait for Intel to drop prices. Win-win combination: Intel can sell more expensive hardware to people who can appreciate it and Apple can improve its "exclusiveness" rating.

    --
    All hope abandon ye who enter here.