Subliminal Messages Might Actually Work
GrumpySimon writes "New research indicates that subliminal messages may actually work. In a paper titled Attentional Load Modulates Responses of Human Primary Visual Cortex to Invisible Stimuli, Bahrani et al. demonstrate that even though stimuli may not be available to consciousness, they are processed by the visual cortex. While I'm sure that marketing agencies all over the world are rubbing their hands in glee at this news, the authors report that there's no evidence that this can make people buy things against their will. So with any luck the use of subliminal messages in advertising will remain an urban legend."
So... subliminal messages in ads work, but you hope they'll remain an urban legend?
Yea, good luck with that.
I can garauntee that they don't work well in television. At least, not on me. Because, even if they're only 1 frame, I can see them at 24fps. And it greatly annoys me when things flicker on the screen. I might not be able to tell what's flickering there (depending on the complexity of the image), but I promise you I will find out (record, pause, learn). And when I do, and it's some total BS thought up by some ad company, I can further promise you I will be purposefully not buying their product.
Nope, stick with good old quality writing and you'll get my interest. Then I'll at least look into your product and consider buying it. Otherwise, good luck.
TLF
I do not respond to cowards. Especially anonymous ones.
What does that even mean?
Just plain old advertising could be said to make people "buy things against their will", if it tips the balance from "slightly inclined to not purchase" to "slightly inclined to purchase".
Speaking in such black and white terms is misleading.
!yvaN eht nioJ
[ Ted walks into a bar with Mr. Subliminal ]
Mr. Subliminal: Two beers, please.
Ted: I just can't get the hang of it..
Mr. Subliminal: That's because it's new to you. Believe me, Ted, subliminal advertising can be very, very effective.
Bartender: Alright, gentlemen, here's your beers.
Mr. Subliminal: Thanks, partner - on the house - that was quick - on the house - what do we owe you?
Bartender: Uh.. forget about it - on the house!
Mr. Subliminal: Oh? Thank you very much! Hey.. you know something - free cash - this is a real classy place - free cash - first time we've been here.
Bartender: Oh, I'm glad you like it. I've been working here for years.
Mr. Subliminal: Oh, no kidding- free cash - that's great!
Bartender: [ opens cash register and drops cash on the counter ] Here ya go.
Mr. Subliminal: What's this for?
Bartender: It's free cash, take it.
Ted: [ chuckles ] This is a real nice place!
Mr. Subliminal: No, really - free cash - we can't take this - your wallet - I mean, what would we do with it?
Bartender: Well, don't be ridiculous! [ drops his wallet on the counter ] Here, you take my wallet, you can put it in there!
Mr. Subliminal: Well, okay, if you insist! [ takes wallet, turns to Ted ] You see?
Ted: See what?
Mr. Subliminal: [ spots an attractive Woman on the next barstool ] Hi! Come here often?
Woman: [ laughs ] Oh, come on. That's the oldest line in the book.
Mr. Subliminal: Hey, sorry if I was out of line - lonely - I just thought that you might - lonely - you know, like to talk.
Woman: Well.. I am feeling a little.. lonely. It's just that I'm so sick and tired of guys hitting on me all the time, you know?
Mr. Subliminal: Oh, believe me - hot sex - I'm not hitting on you - hot sex - I just can, you know, understand that lonely feeling!
Woman: [ nods ] You do, don't you?
Mr. Subliminal: Sure do.
Woman: You seem like a very sensitive man.
Mr. Subliminal: Well..
Woman: And.. sexy, too! [ giggles ]
Mr. Subliminal: [ turns and whispers to Ted ] You gonna get the hang of it?
Ted: Uh.. yeah..
Mr. Subliminal: [ to Woman ] The name's Phil, Phil Maloney - kiss me - and it's a real plasure meeting you - kiss me - a real pleasure!
Woman: [ quickly jumps in and kisses him ]
Mr. Subliminal: [ catches his breath ] What was that for - your place - I mean, that was nice - your place - I mean, and you are..?
Woman: I'm Wanda! What do you say we go to my place?
Mr. Subliminal: Oh, great!
Woman: It's a five-story walk-up, I hope you don't mind..
Mr. Subliminal: Mind? - hotel - No, I don't mind - luxury hotel - maybe I'll lose some weight - your treat - [ laughs ].
Woman: Better yet - how about we go away to a luxury hotel - I'll pay! How about that?
Mr. Subliminal: Great idea - horny - there's one right around the corner - handcuffs - let's go!
Woman: Okay, let's go!
Mr. Subliminal: Okay, then - spank me - let's go1
[ they rush out of the bar ]
[ a beautiful woman sits next to Ted ]
Ted: Ahhhhh, yeah, I think I'm beginning to see.. [ notices the woman next to him ] Yeah..
Policeman: [ enters bar ] Alright! Who owns the white volvo out front?
Ted: Uh.. that's mine, Officer. Is there a problem?
Policeman: Yeah, it's a $50 problem. You parked in front of a fire hydrant. Let me see your license.
Ted: Uh.. oh, yeah, sure, Officer.. Uh.. to be honest, Officer - HOT SEX! - I didn't see the hydrant - TIE ME UP! - it was dark.
Policeman: What did you say?
Ted: I said - HOT SEX! - I didn't see the hydrant - SPANK ME! - it was dark.
Policeman: Hot sex? Spank me? Alright, pervert, come on, you're going downtown! [ drags Ted away ]
Ted: Uh, no, Officer, please - KISS ME! Officer, no - KISS ME! Officer, no - HORNY! Please - YOUR PLACE! Officer..
[ fade out ]
Nah, I don't see how that could be. However, this article was unusually good for some reason. I think I'm going to subscribe to Slashdot.
For all intensive purposes, "whom" is no longer a word. That begs the question, "who cares"?
Reminds me of "Photoreading"... the concept is that by relaxing the gaze and not looking at any one word, but the whole page, one is capable of absorbing books at a rate of 1 page per second. The pages are stored in the mind somewhere, then through a series of activities, one brings up the info into consciousness. Unfortunately, rather than go the scientific way, the inventor has chosen to market it as a self-help course. Weird!
could it be?
SO what the article is saying is that attentional load
MODulates attentional responses to
MEssage that are carrying an embedded message. I will not put
UP with these shenanigans that are calcualated to
INCITE us make a
FOOL of ourselves.
Recycle PCs and build a wireless community network www.hillsborough.org.nz
How come this article gets 5% shorter when I turn on my browser's ad filter?
Sheesh, evil *and* a jerk. -- Jade
Everything you read, watch, consume has elements to it that only get picked up by the parts of your brain that act below regular consciousness. You can see it in the writing style of legal briefs written by the best legal scholars. The best television commercials do exactly this. The word unspoken, the context shift, the interplay of familiar elements to yield one result. The sublime is the everyday when multinational corporations can pay billions to change your mind by whatever means works best. This tends to be below your guard. And your mind is changed.
hanG on there folks, I haVe my doubts ovEr such claiMs, howEver Mildly innOceNt thEY seem.
So visual stimuli are processed by the visual cortex?
Groundbreaking science! Good work, gentlemen!
Now all we have to do is show that images glimpsed for a fraction of a second have more effect than images viewed for noticeable lengths of time, and we'll know for sure! Subliminal advertising ahoy!
Any sufficiently well-organized community is indistinguishable from Government.
In the states at least, since the FCC have http://web.archive.org/web/20060503194404/www.para scope.com/articles/0497/sublimdc.htm already made their stance on this to broadcasting networks.
I think I read somewhere that the UN had a similar knee-jerk to it back then too and said the same, anyone got a link to it?
...
What was that movie about subliminal advertising and the guns that caused people to black out for hours?
What changed under Obama? Nothing Good
Whatever, I'm going out to buy some popcorn.
They rally you like industrial ninjas use xeroxes.
Well I just read the article and it appears that the main point of this paper is that attention affects the processing of unconscious, invisible visual stimuli.
What they did was to have a task in central vision that was either easy (not requiring much attention) or hard (requiring lots of attention). At the same time, invisible pictures were flashed in the periphery (made invisible by masking). Looking at the voxels in visual cortex which correspond to the locations of the invisible, peripheral stimuli, they found greater activity in easy mode than in hard mode. In other words, when the central visual task required lots of attention, the invisible stimuli in the periphery activated visual cortex more weakly.
To quote the article "The present findings are the first to show that neural processes involved in the retinotopic registration of stimulus presence in V1 depend on availability of attentional capacity, even when they do not invoke any conscious experience. These findings challenge previous suggestions that attention and awareness are one and the same."
"New research indicates that subliminal messages may actually work. In a paper titled Attentional Load Modulates Responses of Human Primary Visual Cortex to Invisible Stimuli, Bahrani et al. demonstrate that even though stimuli may not be available to consciousness, they are processed by the visual cortex. While I'm sure that marketing agencies all over the world are rubbing their hands in - glee at this news, the authors report that there's no evidence that this can make people buy things against their will. So with any luck the use of subliminal messages in advertising will remain an urban legend."
The Geek in Black
I know my BCD's (when I'm Sober)
Stupid lysdexia, I wish ./ would make me preview when I'm drunk.
Oh Well, so much for my Karma bonus
The Geek in Black
I know my BCD's (when I'm Sober)
Josie and The Pussycats is the Greatest Band ever!
Join the Army!
The Psy Corps is your friend.
Trust the Psy Corps.
(couldn't use all caps like the original)
(obscure?)
> While I'm sure that marketing agencies all over the world are rubbing their hands in glee at this news,
Let's mount our own subliminal ad campaign: "Ban Advertising" or better still "Ban Advertising Executives"
This isn't exactly new information. It's been widely available for decades that yes, in fact, you do register subliminal messages. But it's also been proven time and again, that they have a statistically insignificant effect on your desires, and CERTAINLY not enough to change your opinions.
RATS!
Strange women lying in ponds distributing swords is no basis for a system of government.
Subliminal ads were used decades ago, and work. I think they may be illegal now, but not ineffective.
People is greatly influenced by their surroundings, and while nobody can say I drink Coke, wear Docker's, drive GM or read Slashdot against my will, it is quite undeniable that the knowledge of their existence wasn't in my mind before I saw some publicity. At some moment I decided on using such products, and usually, rejecting at the same time other choices.
As someone said a few comments above, a little tip to the will is good enough to make me buy some product (against some other or even against no product at all). And while subliminal won't have me acting against my will, the process of "tipping my will" is most decidedly against my will. Publicity -subliminal or otherwise- has a definite effect on my will, and the only way to avoid that would be to make such an effect conscious, and consciously deny it, or isolate myself from the cause (a little hard to do).
In that sense, subliminal publicity, as far as it is a lot harder to make conscious, is also harder to "fight" against. No, I won't buy against my mill but I could be more inclined to make a certain choice and not know why.
Cdnuolt blveiee taht I cluod aulaclty uesdnatnrd waht I was rdanieg. The phaonmneal pweor of the hmuan mnid, aoccdrnig to a rscheearch at Cmabrigde Uinervtisy, it dseno't mtaetr in waht oerdr the ltteres in a wrod are, the olny iproamtnt tihng is taht the frsit and lsat ltteer be in the rghit pclae.
And let's not forget about Max Headroom, the Zikzak Corporation, and "blipverts".
What was once true, is no longer so
Neuro Linguistic Programming - And also as an adjunct, Bandler and Grinder's two books on Eriksonian hypnosis as a delivery method for subconscious suggestions Influence by Cialdini. http://en.wikipedia.org/wiki/Robert_Cialdini
In audio especially. I am not here to prove they exist, because I am anti-alarmist by nature. But don't be so naive to think that marketers, especially in the music business, rely strictly on ethical black-and-white methods of advertising. The subconscious is far more powerful than the conscious, and is much more accessible via audio techniques than any other media. Don't be afraid, but be aware.
If I remember my college psych classes properly, subliminal messages to buy a product may work to some degree, but obvious ads to buy a product work far better. There's lots of studies on the effectiveness of advertising, and not very many on the effectiveness of subliminal messages.
I think Greenwald is the author I was thinking of, but some of these other articles may be useful.
My psych 111 class went over things like this... the brain processes a lot of things that aren't consciously picked up upon especially when it comes to vision. Experiments have been done that prove that people really don't notice what is right in front of their faces. A bunch of people were shown a video of 2 people tossing a basketball back and forth for probably 10 minutes (i dont recall exactly) but then a man in a gorilla suit walks by behind the people tossing the basketball, then everything proceeds as normal again. When asked later if the viewers remembered the gorilla walking by a large % responded no (again, i can't remember specifically).
Live according to the Categorical Imperative. If the Categorical Imperative tells you not to live by it... ignore it
One of those few occasions when posting TFA text with an ASCII goatse rendering embedded in it is actually on topic.
So with any luck the use of subliminal messages in advertising will remain an urban legend.... ha ha ha. They are already out there!
o ttery.html
I work a lot in the gameing(gambling really, but we call it gameing) industry as a coder.
The national/public news organization up in Canada has been ripping apart one or the provincial lottery organizations lately. In the investigation they found that some KONAMI slots were displaying subliminal messages. They were flashing winning hands. This affected 3 newer types of slots(If I remember correctly, and the Ontario Lottery Corp pulled them immediately).
Point is, some people already knew subliminal worked and were using it. Oh ya, want a laugh? Konami says it was just a bug in the code.
http://www.cbc.ca/canada/story/2007/02/25/video-l
http://it.slashdot.org/it/07/02/26/1614216.shtml
Comment removed based on user account deletion
Never overestimate the human intellect not getting theoretical or subliminal enterprising Elbonians hiding ephemeral ridiculous epistles.
Moreover only very efficient altruistic living organisms never grovel!
This sig donated to Pater. Long live
The article was apparently on the importance of attentional focus in the quality of subliminal visual perception, not whether it occurs at all. Psychologists have confirmed subliminal perception and priming in hundreds of experiments; however, the question of whether subliminal advertising works is more complicated.
The consensus is generally "no," however. There is some experimental evidence that subliminal priming increases behaviors when a motivation already exists (e.g. subliminally priming "thirsty" when a subject is already thirsty increases drinking), but on the whole most psychologists don't worry about the possibility of subliminal advertising being used to manipulate people. At least, not any more than they worry about supraliminal advertising being used on us everywhere we go.
"Attentional Load Modulates Responses of Human Primary Visual Cortex to Invisible Stimuli" Isn't it too early for April Fools?
My wife doesn't listen to me either...
This is absurd (buy a computer), this could never work (bill gates is a god), there is now way that (microsoft is best company ever) could work, the powers that be would take care of us (the government is here to help you), they will know if it is possible for us to affected by (eat more bacon) these kinds of things (big macs make your heart stronger). Who do they think we are, (america NEEDS oil) sheep to be led around until it's time (electric cars are for fags) to be led to the slaughter?
I don't know about you, (buy more things, you need MORE), but I for one would never fall for any (solar power is for pussies) scheme like that.
I'm off now to get a new computer, with Windows Vista, pay my taxes, and get a snack; can you get bacon on a bigmac? I'll be drivin my patriotic Hummer H2 so stay the fuck outa my way....
A computer once beat me at chess, but it was no match for me at kick boxing. Emo Philips
http://www.blufr.com/?t=subliminal
Until the practice was outlawed in 1993, movie theaters used to insert single-frame ads for concessions during the course of films to try to subliminally influence viewers to buy popcorn.
The truth shall set you free!
Whatever you do;
/thats a very old and dirty trick, best said to acidheads. but if you think somebody can't put something in somebody's head well, what are you thinking about right now?
Do not think about your tongue.
Sorry about the writing. Robot fingers, you know? Cliff Steele in DOOM PATROL #23
it should be obvious that are perceptions can affect our moods and state of mind. over time, these can form associations. an extreme example would be to repeatedly show me a picture of linsay lohan naked while stabbing me with a fork. after awhile, everytime i see her semblance, i'm going to have a strong desire to curl up in a ball in a corner and whimper in terror like an abused monkey. But here's the deal, stuff i see, hear, feel, or smell for a fraction of a second is MUCH less likely to have an effect on me than stuff i see, hear, feel or smell for minutes. the longer the exposure, the more effect. so, if subliminal is defined as something that lasts only a fraction of second or even a second, then subliminal messages are not a threat. when was the last time you saw a good commercial only to be turned off by the fine print? however, make no mistake about it, we are all being hacked by commercials and advertising. i call it the black arts :)
Until the practice was outlawed in 1993, movie theaters used to insert single-frame ads for concessions during the course of films to try to subliminally influence viewers to buy popcorn.
Well, I'm glad that's a fake...I can picture our government trying to make such a law, but I can't imagine any sequence of events that would allow that to remain illegal...terrorists or not...
ZuluPad, the wiki notepad on crack
Errr... your mac users in that photo are pretty ugly too.
This is just a reminder:
SUPERLIMINAL MESSAGES ALSO WORK
In other news, the lameness filter is lame.
Subliminal messages don't cause people to buy things against their will, especially in this day and age when people have become resistant to advertising. They are designed to make people think about a product without the filter of advertising. That way people will think about a product unbiased by the advertising they are normally subjected to, instead of just dismissing the product when they see a commercial. My 2c
SMOKE.
Are ya smokin' yet?!
Just how plausible is this hypothesis?
The other hypothesis is that the technique is known to work!
Comment removed based on user account deletion
"Nobody knows that they saw it, but they did..."
"A nice, big, c*ck..."
Gee, I hope there's no subliminal messages in this forum.. (proceeds to join the navy while installing linux and donating money generously to random people)...
It's true no man is an island, but if you take a bunch of dead guys and tie 'em together, they make a good raft.
I was in my house browsing the "tubes" when all of a sudden there were bangs coming from every direction. I looked out and everyone was getting in their cars, suvs, helicopters, and canoes. I looked outside everywhere and from my rooftop for a sign of disaster. I checked the news, nothing was on. Then my wife came in and said,"Honey, you want to go to Chili's?". Then it struck me. Desperate Housewives was on and had an ad blurt about Chili's.
Good thing I read this on Slashdot or might be into my 12½ margarita by now.
Something witty goes here.
your post got me going exactly at 12.09 GMT+2 man.
Read radical news here
Just plain old advertising could be said to make people "buy things against their will", if it tips the balance from "slightly inclined to not purchase" to "slightly inclined to purchase".
The purpose of advertising is to build brand awareness. You can't buy what you don't know and when you do buy, you are inclined to purchase those things that are familiar. Advertising attempts to create a relationship of trust where none exists and to undo existing trust.
Subliminals attempt to make the message stick, by plying on your deepest emotions. Typical subjects include sex and death. The contents, if seen consciously, are shocking. The greater the shock value, the greater the impact. Perversely enough, the more shocking the image is, the harder your mind works to hide it from you. The images can be drawn from porn, war and crime photos. Alcohol advertisers are notorious for using AA nightmare images to feed on your self destructive tendencies. With computer art work, the advertiser has tremendous power to place these images in a seemless way.
The consequence of these methods is to inflict everyone all of the supposed effects of exposure to violence and porn. Most people with cable TV are walking around with post traumatic stress syndrome and don't know it. If there's any truth to porn exposure creating promiscuity, objectification of the opposite sex and demand for porn, that too has happened. Road rage, divorce, hook-ups, and many other social disorders are a direct consequence of this unethical form of advertising.
People fighing porn and violence directly are aiming at the wrong targets. Video games, movies and porn are private and voluntary. The public still has a choice and can still avoid things they don't like. Subliminal advertising is public and forced.
The shameful thing is that people who make these advertisements know what they are doing better than anyone else. They do the studdies and they know just what pushes your buttons.
Friends don't help friends install M$ junk.
recently did a series of theatre shows where there was a subliminal message theme running throughout.
There's a DVD of it so you can see it for yourself. I didn't think the messages would work, but his audience seems to fall for it. Any ideas how this happened? (He managed to get the audience to pick out a single rare and uncommon word from a collection of newspapers)
Again with the trannies. You changed the picture, but once again the Mac users are of questionable sexual orientation. Is that really the message you're trying to send?
Finally, a use for Blink tags.
80 CC D8 AF AE D3 AB 54 B7 2E CE 67 C7
Here's a link that leads to a company that sells a program that pops up subliminal messages to help people stop smoking, lose weight, learn math facts: http://sublimx.com/ Kim
OBEY
If a job's not worth doing, it's not worth doing right.
I guess they MIGHT (buy a new computer!!) work.
Does subliminal advertising include the sort of embedded commands one learns from NLP courses?
If you are interested in that, you might also like the book, Superlearning, by Sheila Ostrander and Lynn Schroeder with Nancy Ostrander, which involves studying while listening to classical music. Also, another good book is The Memory Book, by Harry Lorayne & Jerry Lucas. You can go to Amazon and read a lot of people's comments about both books (and prob. pick up either book used for next to nothing).
I used both methods to study for an FCC GROL test I needed to take for work. Honestly, there is some crap involved in Superlearning, but I do feel there is a *little* something to it.
But here is my take on both of the above methods of learning. They work good if you have to memorize a set amount of information. For example, the FCC GROL has a question pool of around 900 questions and answers...and the actual test questions come out of this pool. I basically memorized the entire pool and used the Superlearning and memory tricks from the Memory Book to help me in the parts I had trouble with. I passed the test my first time, made a 99 on the hard part of the FCC GROL test, and finished the complete test in like 10 to 15 minutes (note: my boss at the time thought the test was super hard and failed it his first time.).
Now I have been studying for my Cisco CCNA. When you don't know what is actually going to be on a test, the Superlearning and memory tricks are much less useful, although I have used them in a couple of areas where I had trouble with specific items. Also, I am trying to learn the material more from doing than from just memorizing, because unlike the FCC GROL, I really want to understand what is going on with Cisco routers.
Transporter_ii
Doctors destroy health, lawyers destroy justice, universities destroy knowledge, religion destroys spirituality
Oh, shit, I didn't see the fnord at first, only after reading the second line I read the first again and saw the fnord!
Justice is the sheep getting arrested while an impartial judge declares the vote void.
You're one of those "TV is the devil" fuckwits, aren't you.[sic]
No, I'm one of those, "Don't expose me to blood, guts and sex without me knowing about it," fuckwits. All forms of advertisements that do those things are evil. The observed and cited consequences of those exposures is a matter of debate.
Bollocks. ... fuckwits ... fuck-all ... idiot ... bizarre prudery.
Nice. Do you work for Microsoft or do you curse to make yourself feel big?
Friends don't help friends install M$ junk.
The observed and cited consequences of those exposures is a matter of debate. Given that the very existence of such things is a matter of debate, I'd have to agree.
Bollocks.
Nice. Do you work for Microsoft or do you curse to make yourself feel big?
No, I curse to show my derision for the laughable conspiracy theory blatherings of certifiable lunatics when I'm addressing them through a text-only interface, as you can't hear me laughing and snorting at your tin-foil-hattery.See, if you really want to discredit someone who's mocking you and using profanity, the best way is to calmly prove your points with rational argument and hard facts and make him look like an asshat. I can give you this advice without fear, as I know your position is insane and indefensible. The profanity has a bonus of goading a pure ad hominem response, letting me know you read my rebuttal. If I speak politely, I tend to get no response to my rebuttal, which isn't quite as satisfying. Now I know you heard my argument, and can't come up with any counterargument. Much more satisfying to my cynical heart!
Looking forward to clips of those subliminal bloody-guts beer commercials you promised!
If a job's not worth doing, it's not worth doing right.
Anyone who is even peripherally involved in visual perception and cognition should be aware that what we perceive consciously is not the limit of what we *process* about our visual environment. There are countless studies showing that people can extract large amounts of information from stimuli that they have not consciously seen. This news item is equivalent to somebody grabbing a highly specific, esoteeric finding in modern physics and posting a slashdot article entitled "DOODZ! GOD MAY BE PLAYING DICE WITH THE UNIVERSE!". That's the level of relevance and insight that's going on here.
Articles like this make me uneasy fnord. I think they're lying to us fnord, and subliminal advertisements really do exist fnord, they just want to throw us off the trail fnord so they can continue lying to us fnord. You can't trust anyone fnord.
Now now twitter, let's not go there, OK? Do you also work for "M$"? Or not?
Isn't it amazing what a few bored ACs are able to dig up on you? Too bad they're not posting anymore...
Even GW's crew uses subliminal messages. I guess they learned that from their CIA connections. Kinda makes me wonder what other crap is being fed to the sheeple.
/ 13/ads/index.html0 9/12/bush.ad/
Bush says 'RATS' ad not meant as subliminal message
link: http://archive.salon.com/politics/feature/2000/09
link: http://archives.cnn.com/2000/ALLPOLITICS/stories/
They've done nothing but show that the "cocktail party" effect works for the visual system as well as the auditory. Intresting in itself, but not surprising nor indicative of any extra mechanism at work.
Say you're at a party. The noise is loud, yet you are paying attention to a person talking to you at a level far below the ambient sound. How do we do it? Modulating our attention. Suddenly someone else across the room calls your name. You hear it and respond, despite the fact your attention was focused on that one person. This happens because you take in and process irrelevant stimuli just in case it, such as in this instance, becomes relevant.
In this paper they worked far too hard (fMRI, monocular masking) to prove that the visual system works the same way. Not at all surprising considering that split attention, one focused the other operating on automatic (called para-attention) is driving the perceptual bus.
Subliminals don't work in auditory through this mechanism, so there's no reason to suspect they will in the visual. Being able to notice something you weren't previously giving conscious attention to is a far cry from that information you're not paying attention to making you behave in a way you wouldn't otherwise.
"I may be synthetic, but I'm not stupid." -- Bishop 341-B
A long time ago, back when the world was new, I was in Graduate School in Business, and in the consumer behavior course, the final exam had an essay question (back in the day, one really had to know stuff to get through school), "You are at a seminar and scheduled to attend a series of meetings that will last all day. The first panel will be discussing subliminal suggestion. What do you do to prepare for this discussion?" My response was that I would skip the panel and go sit in the hotel bar for a couple of hours until the next panel, because subliminal suggestion is fake science. I got the full points for that answer, and in over thirty years I have never read anything to dissuade myself of that opinion!
Goddamned kids! Get off my lawn!
Road rage has more to do with urban stress than anything else.
Really? I always thought road rage had more to do with people being assholes than anything else. That or working in a DSL office.
In the November 25, 1986 issue of PC Magazine, Michael J. Mefford's SUGGEST.COM was published. In about an hour you could type in 1,256 characters into a Basic program and it would output the COM file. Does anyone else remember doing this? [BTW, search this page for "suggest.com" to get a brief description.]
I come here for the love
Nice. Do you work for Microsoft
A complete non-sequitur.
You are delusional and paranoid. Seek help.
By summer it was all gone...now shesmovedon. --
Great post!!! If I had mod points you'd have gotten them for sure.
Maybe
Our
Discussion
Might
Evoke
Unsurpassed
Praise?
I hope it will be.
Bad press: It worked for Miralus. Bad press: It worked for Miralus. Bad press: It worked for Miralus. HeadOn from Miralus is available at retailers nationwide.
A prime example is the Levitra logo. It looks like a flame; it isn't!
Here is an example:
http://www.uro.ru/forall/images/levitra.jpg
Libertas in infinitum